PODCAST · business
AI: Voice or Victim?
by Walk West
A podcast that explores how AI is transforming careers, businesses, and industries. Hosts Greg Boone and Erica Rooney deliver real-world use cases and actionable AI strategies to help professionals stay ahead of the curve.
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The Sentient Startup: Building AI-Native Companies with Arnaud Frade
What happens when startups stop treating AI as a tool—and start building with it at the core?Greg Boone sits down with Arnaud Frade—executive leader, innovator, and author of The Sentient Startup—to unpack what it really means to build an AI-native business in today’s rapidly shifting landscape.This isn’t another surface-level conversation about automation or productivity hacks. Arnaud challenges the way we think about organizations, leadership, and intelligence itself—arguing that the next generation of companies won’t just use AI… they’ll behave more like living systems.Chapters:00:00 – Intro: AI Isn’t the Future—It’s Now01:10 – Meet Arnaud Frade & The Sentient Startup03:05 – What Is a “Sentient” Startup?05:40 – Why Most Companies Are Thinking Too Small About AI08:20 – From Tools to Systems: The Real Shift in AI11:15 – The Biggest Mistakes Leaders Make with AI Adoption14:30 – AI-Native vs. AI-Enabled Companies18:05 – Building Organizations That Learn and Adapt21:40 – The Human Role in an AI-Driven Company25:10 – Leadership in the Age of Intelligent Systems28:45 – Where AI Strategy Fails (and How to Fix It)32:20 – The Risk Isn’t AI—It’s Standing Still35:50 – What the Next Generation of Startups Will Look Like39:10 – Practical Steps to Start Building with AI Today42:30 – Arnaud’s Vision for the Future of Work45:00 – “Last Chat” Segment47:30 – Final Thoughts & TakeawaysGreg and Arnaud get into:-Why most companies are still thinking too small about AI-The shift from tools → systems → “sentient” organizations-What leaders get wrong about AI adoption (and how to fix it)-How to build companies that scale intelligently without losing human purpose-The real risk: not AI taking jobs—but leaders failing to evolveIf you’re still asking “How do we use AI?”—this episode pushes you toward a better question:“What kind of organization are we becoming because of it?”👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2026 Walk West Production
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Everyone Has the Same AI Tools. That's Exactly the Problem.
If your AI inputs look like everyone else's, your outputs will too. And in a market where AI is accelerating everything from outbound campaigns to hiring decisions, sounding like everyone else is no longer a neutral outcome. It's a competitive liability.Greg Boone sits down with Brett Berhoff, Founder and CEO of Strategy.xyz and a Bay Area-based business strategist and AI advisor, for a candid conversation about what AI is actually doing to go-to-market strategy, sales, and the companies that think they're keeping pace.Brett operates at ground zero. Driverless cars outnumber taxis. Every billboard is an AI company. But the most important thing he brings to this conversation isn't what Silicon Valley is doing with AI. It's what the rest of the country keeps getting wrong.This episode is built for founders, operators, and revenue leaders who need a realistic read on where AI creates leverage and where it quietly destroys trust.In this episode, you'll learn:Why the same AI tools used the same way produce the same forgettable output across every companyHow AI is changing go-to-market speed, volume, and velocity, and what that costs you if the human element is missingWhat Silicon Valley consistently gets wrong about AI adoptionHow to think about AI SDRs, avatars, and hyper-personalization without crossing into creepyWhy garbage in does not just mean garbage out in an AI context, it means catastrophic outcomes at scaleThe one thing Brett tells every leadership team before anything else: drop the fearIf you are responsible for growth, strategy, or revenue, this conversation will sharpen how you think about what AI can and cannot do for you right now.Chapters00:00 Welcome to AI: Voice or Victim01:10 Meet Brett Berhoff02:30 Life at Ground Zero: Silicon Valley and AI05:00 Driverless Cars and What They Signal08:00 AI Adoption Across the Country10:30 Every Company Is an AI Company13:00 AI and the Next Generation15:30 The SaaS Apocalypse: Real or Overhyped?18:45 Jack Dorsey, Block, and the Nimbleness Question21:30 When Big Companies Can't Turn the Ship24:00 Go-to-Market in the AI Era: Three Components27:30 People Still Buy From People29:00 Speed, Volume, and the Risk of Losing the Human Touch31:30 Hyper-Personalization vs. Creepy33:00 Same Input, Same Output: The Real AI Problem36:00 AI SDRs: When They Work and When They Don't38:30 The Uncanny Valley of AI Avatars40:00 Is Silicon Valley Ahead or Just Louder?41:30 Does AI Talent Have to Be in the Bay Area?42:30 What Silicon Valley Gets Wrong About AI43:30 One Thing to Do Right Now: Drop the Fear44:30 Closing Thoughts👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2026 Walk West Production
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From AI Anxious to AI Confident
What if the biggest barrier to using AI isn’t skill… it’s confidence?In this solo episode, Erica Rooney gets real about the hesitation so many people feel around AI and why that fear is costing you more than you think. From imposter syndrome to the myth that “AI is cheating,” she breaks down what’s actually holding people back and how to move forward without needing to become “a tech person.”This episode is not about tools. It’s about mindset, momentum, and building confidence through action.Erica shares her own journey from avoiding AI altogether to now teaching it, speaking on it, and using it daily. Her takeaway is simple: confidence doesn’t come first. It comes from doing.If you’ve been sitting on the sidelines, this is your push to start.🔑 What You’ll Learn Why imposter syndrome is stopping people from using AI How small, low-stakes experimentation builds real confidence Practical ways to use AI at work (without feeling like you’re cheating) How to rehearse hard conversations using AI Why AI can make you more productive and more confident The “confidence competence loop” and how it actually works Simple daily habits to go from AI anxious to AI capable ⏱️ Chapters00:00 Why AI fear is really about confidence 01:00 Erica’s honest story about avoiding AI 03:00 The real key: experimentation over expertise 04:00 Using AI to rehearse hard conversations 06:00 AI as a thought partner and perspective expander 07:00 Productivity, mental load, and confidence 08:30 AI as a coach when you don’t have one 09:30 Brain dumping and reducing overwhelm 10:30 From AI anxious to teaching others 11:00 Why implementation beats learning 12:00 The confidence competence loop explained 12:45 How to start today (for real this time)👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2026 Walk West Production
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What Most Businesses Get Wrong About AI
There’s a lot of noise around AI right now. Tools, demos, promises. But when it comes to actually building something that works, most companies hit a wall.In this episode of AI: Voice or Victim, Greg Boone sits down with Kerry Prince to talk about what it really takes to move from AI curiosity to real execution.This is a builder’s conversation. Less hype, more reality.Kerry brings a grounded perspective on how teams should be thinking about AI systems, where things tend to break down, and why speed without structure usually creates more problems than progress.Greg pushes on what matters most for businesses right now: making decisions, building responsibly, and not getting left behind.If you're tired of surface-level AI talk and want to understand what it actually takes to build and scale, this episode delivers.In this episode, we cover:* Why most AI projects stall before they create value* The difference between experimenting with AI and operationalizing it* Where teams waste time and money when adopting AI* How to think about systems, not just tools* What separates builders from spectators in the AI era* The risks of moving too slow—and too fast👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2026 Walk West Production
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How to Actually Start Using AI at Work
AI feels new. It isn’t.In this episode of AI: Voice or Victim, Erica Rooney sits down with Walk West Director of Client Services Susie Tunnicliffe to talk about how AI is showing up in real work environments right now.Susie breaks down how her team is using AI across client services, from research and competitive analysis to QA testing and business development. She also explains why most people are overthinking where to start and what actually matters when you begin.The conversation gets into the reality of client concerns around privacy, how to use AI responsibly, and what it looks like to introduce these tools without losing trust. You will also hear how Walk West is building a culture where teams are encouraged to experiment, make mistakes, and figure out what works.If you are still on the sidelines with AI, this episode gives you a clear place to begin.What You’ll LearnWhy AI has been around longer than most people thinkHow to use AI for research, QA, and client strategyWhere client concerns about AI actually show upHow to introduce AI without breaking trustWhy curiosity matters more than expertise when startingReal examples of AI improving workflowsChapters 00:00 AI has been here longer than you think01:00 Meet Susie Tunnicliffe02:00 A people first approach to client services03:00 How AI started showing up at work04:00 Internal use cases for AI05:00 Research and competitive analysis with AI06:00 What Certified Walk West Way means07:00 Handling client data and privacy concerns08:00 Where companies hesitate with AI10:00 Real use case: AI in QA and testing11:30 Where beginners should start13:00 Learning AI through experimentation14:00 Using AI in business development15:30 Building a culture that supports testing and learning18:00 What happens when AI outputs are wrong19:00 Advice for new employees using AI20:00 Tools that actually help day to day work22:00 How AI improves focus in meetings23:00 What comes next for AI in client services24:00 Last Chat segment👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2026 Walk West Production
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Mother-Centered AI: Helping Moms Trade Guilt for Self-Trust with Tara Ryan
What if AI didn’t just help you move faster—but helped you feel more grounded?Live from MIT at the AI Powered Women Conference, Erica sits down with Tara Ryan, co-founder and CEO of Confidante, an AI-powered emotional support and coaching platform designed specifically for mothers.Tara isn’t building another productivity tool. She’s building mother-centered AI—technology that helps women pause, cut through the noise, and make values-based decisions in moments that feel overwhelming.From managing the mental load to navigating career opportunities, sick kids, business travel, and the never-ending to-do list, this conversation digs into a reality many women know all too well: modern motherhood is reactive, relentless, and full of judgment.Tara shares:How Confidante started as a custom GPT for her executive coaching clientsWhat “mental load” really means—and why it disproportionately impacts womenHow AI can support decision-making without replacing human intuitionWhy Reddit and Facebook groups often increase pressure instead of clarityThe difference between reactive living and values-aligned choicesHow small, intentional decisions can rebuild self-trustThis isn’t about outsourcing your life to a bot.It’s about using AI as a thought partner—so you can be more present, more aligned, and less resentful in the moments that matter most.As Tara says, the goal isn’t perfection. It’s helping moms insert themselves back into the equation.AI doesn’t have to make us more anxious. It can help us feel steadier.Episode Chapters00:00 – AI That Centers Moms 02:00 – From Executive Coaching to Confidante 05:00 – The Mental Load Explained 08:00 – Where AI Can Actually Help Mothers 10:30 – The Conference vs. Baseball Tournament Dilemma 14:00 – Reactive Living vs. Values-Based Decisions 16:00 – Judgment, Reddit, and the Noise Around Motherhood 18:00 – Rebuilding Self-Trust with Small Choices 20:00 – What’s Next for Mother-Centered AI👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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AI and Accessibility: Are We Building a More Inclusive Future or Leaving People Behind?
If you're building, buying, or implementing AI systems, you need to understand this: accessibility isn't an add-on. It's a design decision that determines who gets included and who gets left out.In this episode of AI: Voice or Victim, host Erica Rooney sits down with Joe Devon, founder of A11y Audits and co-creator of Global Accessibility Awareness Day (GAAD). Joe has spent his career making the digital world usable for everyone, and now he's turning his attention to AI.You'll hear why the accessibility challenges we're seeing with AI aren't new—they're amplified versions of mistakes we've already made. Joe breaks down where AI has the potential to break down barriers for people with disabilities, and where it's creating new ones. This isn't about compliance checkboxes. It's about whether the AI systems you're deploying actually work for all the people they're supposed to serve.This conversation is for product leaders, HR teams, customer experience managers, and anyone responsible for technology decisions that affect real people.In this episode, you'll learn:-Why accessibility must be built into AI from the start, not bolted on later-How AI is already creating barriers for people with disabilities-Where AI has real potential to improve accessibility-What leaders miss when they treat accessibility as a legal requirement instead of a design principle-Why ignoring accessibility in AI isn't just unethical—it's bad business-Practical steps you can take right now to make your AI systems more inclusiveIf you're deploying AI tools without considering accessibility, you're making a choice about who matters. This episode will help you make a better one.About Joe DevonJoe Devon is the founder of A11y Audits, a company dedicated to making digital products accessible to everyone, and the co-creator of Global Accessibility Awareness Day (GAAD), an annual event that raises awareness about digital accessibility worldwide. With over two decades of experience in web development and accessibility advocacy, Joe has worked to ensure that technology serves all users, regardless of ability. His work focuses on bridging the gap between innovation and inclusion, proving that accessible design benefits everyone.Learn more:A11y Audits: https://www.a11yaudits.com/GAAD Foundation: https://gaad.foundation/👉 Don't forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Productionhttps://youtu.be/TojLGgnJNbg
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From Intern to AI Native: Why Generalists Will Win the Future of Work
What happens when AI turns your entire team into generalists? And what does that mean for how organizations hire, promote, and build teams?In this episode, Greg Boone sits down with Alec Coughlin to unpack how AI is reshaping not just tools, but entire workflows, organizational structures, and what it means to be employable. This is not a conversation about prompt tips or productivity hacks. This is about what happens when the old playbook for career development, specialization, and organizational design stops working.Greg shares how he moved his entire team at Walk West from AI anxious to AI confident by making adoption personal, fun, and psychologically safe. He breaks down why the traditional path of hyper-specialization is breaking, why invisible unemployment is a bigger threat than layoffs, and why the generalist mindset combined with domain expertise is the unlock for the next era of work.If you are a leader trying to integrate AI into your org without burning it down, or an individual contributor wondering how to stay relevant, this conversation will give you both the mindset shift and the tactical clarity to move forward with intention.In this episode, you will learn:Why making AI adoption personal, fun, and safe is the only way to get real organizational buy-inHow psychological safety drives AI adoption more than any tool or training programWhy treating AI like a smart intern boxes you into outdated thinkingThe disconnect between people who say they use AI and people who actually use AIWhy invisible unemployment is a bigger risk than headline layoffsHow Walmart not hiring for three years signals a fundamental shift in workforce strategyWhy the Renaissance age of AI rewards generalists over specialistsHow to use AI to unlock business context and horizontal skill developmentWhy formal AI certifications and building in public matter more than everHow the traditional org chart and siloed functions are breaking under AI transformationIf you are responsible for shaping your team, your career, or your organization in an AI-enabled world, this episode will help you move from reacting to the change to designing for it.Chapters00:00 - Welcome and Introduction01:00 - The Future of Work with AI02:00 - AI in Team Collaboration03:00 - Cultural Adoption of AI at Walk West05:00 - Making AI Personal, Fun, and Safe07:00 - Psychological Safety and Leadership09:00 - AI in Sales and Marketing11:00 - SDRs, BDRs, and the Anthropomorphism Problem15:00 - The Hollowing Out of Entry-Level Roles17:00 - Mentorship and Learning in the AI Era19:00 - Stop Calling AI a Smart Intern22:00 - The Disconnect in AI Understanding24:00 - Historical Business Models Are Breaking27:00 - The Problem with Hyper-Specialization28:00 - The Renaissance Age of Generalists31:00 - Rethinking Organizational Structures34:00 - Domain Expertise Meets Horizontal Skills37:00 - Go Get Certified and Build in Public40:00 - Invisible Unemployment and the Future of Hiring43:00 - Final Recommendations👉 Don't forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.This episode is a special collaboration with Alec Coughlin, host of AI with Alec. Check out his show for more conversations on AI, business, and the future of work at https://aiwithalec.com/Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/🔗 Check out AI with Alec:https://aiwithalec.com/© 2025 Walk West Production
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The Lead Flow Crisis: Why Traditional Marketing Died in 2025 (And What to Do About It)
Search is broken. Email is harder. Paid ads cost more. Lead flow is drying up across the board—and most marketers are still playing by the old rules.In this episode of AI: Voice or Victim, Greg Boone sits down with Marc Sirkin, former CEO of Third Door Media, and Chris Long, co-founder of Nectiv and SEO strategist behind brands like Adobe and Amazon. Together, they dissect the lead flow crisis facing revenue leaders, marketers, and operators in 2025—and why ignoring it could be fatal.This is not another "SEO is dead" debate. This is a hard look at what happens when Google flips the switch to AI Mode, when attribution models collapse under platform incentives, and when product-market fit becomes the only thing that matters. The conversation cuts through the noise with tactical clarity on how AI-powered search, zero-click results, and LLM-driven experiences are reshaping the entire customer journey.If you're responsible for growth, pipeline, or revenue, this episode will challenge how you think about channels, authority, and where your customers actually are.In this episode, you'll learn:What the lead flow crisis actually is and why it's hitting nowHow AI Mode will replace Google's 10 blue links faster than you thinkWhy attribution data is disappearing and what that means for proving ROIThe real difference between product-market fit and marketing tacticsHow Reddit, forums, and human-generated content became irreplaceable to LLMsWhy technical literacy is now a non-negotiable skill for marketersHow to build authority in an AI-first search ecosystemWhere small businesses and mid-market brands can still winWhat happens when platforms like ChatGPT, Google, and Perplexity own the entire customer experienceKey moments:Why Google has no choice but to roll out AI Mode (and when it's likely to happen)The stair-step strategy Google is using to train users for full LLM searchHow Reddit became a battleground for brand reputation and LLM training dataThe hidden risks of building your brand on rented platformsWhy marketers need to think like engineers to survive the next 12 monthsThis episode is required listening for CMOs, CROs, founders, and marketing leaders navigating the fastest transformation in digital history. The rules changed. The question is whether you're ready to adapt.👉 Don't forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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Why Gen Z Isn't Using AI (And What That Means for Their Future)
For the first time in history, young people aren't the early adopters. And that's a problem.Recorded live at MIT during the AI Powered Women Conference, this episode features Caren Cioffi, CEO and founder of Agenda Hero, an AI platform that eliminates manual calendar work. But this conversation goes far beyond productivity tools.Caren reveals a troubling trend: Gen Z and Gen Alpha students are being actively blocked from using AI in schools. They're threatened with failing grades, disciplinary action, and even expulsion if caught using these tools. Meanwhile, the rest of the workforce is rapidly adopting AI and building fluency that will define the next decade of work.The stakes are high. These are the students whose jobs will be most impacted by AI, yet they're being systematically prevented from learning how to work alongside it. While professionals are using AI to eliminate tedious work and focus on meaningful human connection, students are being taught to fear it.This episode is for parents, educators, leaders, and anyone who cares about preparing the next generation for a world where AI is infrastructure, not optional.In this episode, you'll learn:Why Gen Z and Gen Alpha are not adopting AI (and why that should worry us)How schools are punishing students for AI use instead of teaching responsible adoptionThe false choice between cheating and learning when it comes to AI toolsHow AI eliminates tedious work across professions (from doctors to lawyers to parents)Why curiosity matters more than skills in the AI eraWhat happens when we free up human capacity for connection instead of paperworkHow one founder built a global company solving a problem AI made newly possibleThe real risk of keeping our most capable generation on the sidelinesErica and Caren discuss the uncomfortable truth that expensive college degrees may be preparing students for jobs that no longer exist, while simultaneously blocking them from the tools that will define their careers. But the conversation is grounded in optimism: when we eliminate the tedious, we create space for what truly matters.If you're a parent wondering whether your kid should still study engineering, an educator trying to navigate AI policies, or a leader thinking about how to prepare the next generation, this episode will give you clarity without the panic.👉 Don't forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2026 Walk West Production
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AI Literacy vs. AI Fluency: The Leadership Skill That Will Define the AI Era
What’s the difference between AI literacy and AI fluency - and why does it matter for leaders right now?Recorded live at MIT during the AI Powered Women Conference, this episode of AI: Voice or Victim breaks down why understanding AI tools is no longer enough. Erica Rooney was joined by Elena Alikhachkina, a global technology and data leader with over 25 years of experience across companies like Dow Jones and Johnson & Johnson.Together, they explore how AI has been influencing decisions in hiring, healthcare, finance, and content personalization for years - long before ChatGPT entered the spotlight. The real risk today isn’t AI itself, but passive leadership that fails to question, guide, or challenge automated systems.This conversation is designed for executives, HR leaders, founders, and non-technical decision-makers who need practical clarity on AI without hype or jargon.In this episode, you’ll learn:The key difference between AI literacy and true AI fluencyWhy AI fluency is a leadership and behavioral skill, not a technical oneHow AI already impacts hiring, recruiting, healthcare, and financial decisionsWhere leaders unknowingly become “victims” of AI systemsWhy curiosity, critical thinking, and asking better questions are future-proof skillsWhat it means to manage both human employees and AI-driven systemsIf you’re responsible for people, strategy, or organizational decisions, this episode will help you move from reacting to AI - to shaping it with intention.Chapters00:00 Welcome to AI: Voice or Victim01:05 Live at MIT: AI-Powered Women Conference02:10 Meet Elena Alikhachkina03:40 AI Literacy vs AI Fluency06:15 AI Before ChatGPT08:40 AI in Hiring and Recruiting11:10 When Leaders Become the Victim13:55 The Three AI Opportunity Zones17:45 Why Digital Transformations Fail20:30 Leadership Mindset in the AI Era24:10 Managing Digital Employees27:45 Trust, Bias, and Overconfidence31:10 Curiosity as a Leadership Skill34:20 Teaching Better Questions38:00 Human-to-AI Trust41:15 The Future of AI Leadership44:10 Elena’s AI Fluency Framework47:30 Choose Your Role: Voice or Victim49:00 Closing Thoughts👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we help people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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How AI Changes Cybersecurity Forever with Molly Mae Potter
Molly Mae Potter has lived more careers than most of us could squeeze into a lifetime: Air Force flight test engineer in the back of an F-16, tech executive fixing organizational chaos, and now a security and compliance leader helping companies survive the wild west of AI. And she’ll be the first to tell you—none of us are fully prepared for what’s coming.Recorded live at the AI Powered Women Conference at MIT, this conversation cuts through the hype and gets real about the new cybersecurity landscape. Molly reveals her own “oh shit” moment when she realized even Fortune 100 leaders aren’t asking the right AI questions, why traditional security frameworks are already outdated, and how attackers are using AI to scale social engineering at levels we’ve never seen before.She also shares practical strategies individuals and families can use today—from AI inventories to household passphrases—to stay ahead of DeepFakes and digital manipulation. And for leaders? Molly lays out the mindset shift required to protect your people, your data, and your business when the rules are being rewritten in real time.If you want a clearer view of the risks, the opportunities, and the future of AI-powered security, this is the episode you need.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/Molly Mae Potter on LinkedIn: https://www.linkedin.com/in/molly-mae-potter/© 2025 Walk West Production
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The Lead Flow Crisis with Marc Sirkin
Marketing is in freefall. Search traffic is tanking. Cold email is useless. Paid media costs keep climbing. The playbook everyone relied on no longer works. Today’s guest, Marc Sirkin, Founder and Principal of Marc Sirkin Consulting and former CEO of Third Door Media (Semrush), breaks down what’s really happening.Marc joins Greg Boone for a straight talk conversation about how AI has already reshaped marketing, sales, and go-to-market strategy. They dig into why 2022 was the real turning point, why leaders are still clinging to outdated metrics, and how activity is being confused for actual progress.They get into:Why organic search has fallen off a cliffHow AI-driven personalization rewrites SEOWhy performance marketing math no longer holds upThe return of brand and personality-led growthWhy “just add GEO” is not a strategyHow mid-market companies can win when big brands dominate every modelIf you want a clear, unfiltered breakdown of what is changing and what leaders should actually focus on, this episode is it.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we help people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future before it shapes us.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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Bias in, Bias Out: What AI Gets Wrong with Women with Siri Swahari (CGI)
When a group of powerhouse women at the MIT AI-Powered Women Conference asked ChatGPT one simple question, “What do you think I look like?” the results were… revealing. And not in a good way.In this live episode from Boston, we sit down with Siri Swahari, Vice President & Partner at CGI, to unpack what happened that night, why AI keeps defaulting to the same stale stereotypes, and how leaders can push for systems that are actually fair, representative, and useful.Siri breaks down:The viral moment when AI generated bald white dudes for women of colorWhy the problem isn’t “men vs women”… it’s the dataWhat organizations must fix before unleashing AI tools on their teamsHow bias sneaks into models — even when intentions are goodWhy representation, guardrails, and real stress-testing matterWhat leaders should ask before adopting any AI solutionWhy she’s cautious about AI’s pace — but still optimisticAnd her work building The Women Executive Circle, a growing cross-state community supporting senior women leadersIf you work in HR, ops, tech, policy, or anywhere AI touches people — this episode will hit home.CTA👉 Watch the full episode on YouTube: https://youtu.be/4D78uhi-rw0
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What Most Companies Get Wrong About AI: Angela Liu & Tom Simon Break It Down
AI is reshaping every job, every industry, and every leadership team — but most organizations still don’t know how to adopt it without causing chaos. In this episode, we sit down with Angela Liu (Founder & CEO, Ikaru Consulting) and Tom Simon (Growth Architect, Walk West) to cut through the noise and get real about what AI adoption looks like inside actual companies.We get into the hard parts — the human resistance, the fear, the bad messaging from leadership, and the pressure to “just be curious” without any real training. Angela breaks down why protecting human dignity matters more than ever, and Tom calls out the ethical landmines leaders keep stepping on when they blame layoffs on AI.If you're leading teams, navigating digital transformation, or trying to get your workforce future-ready, this conversation gives you a clearer path: what to prioritize, what to avoid, and how to build a culture that actually learns together instead of bracing for impact.CHAPTERS00:00 — Why human dignity still matters in the AI era03:12 — What Angela learned at the AI Forward Conference07:20 — Diversity, representation, and who’s missing from the room10:05 — The environmental cost of AI no one talks about14:30 — Small models, energy limits & the future of training17:03 — Why leaders keep getting AI adoption wrong20:12 — How culture shapes success (or failure)25:45 — The messy reality of layoffs, scapegoating & ethics28:50 — What an “AI-ready” workforce really looks like31:22 — How Walk West built massive AI adoption internally35:40 — Angela’s personal workflow with Claude42:55 — The part nobody wants to admit: technology vs. humans47:00 — Last Chat: what they’re actually using AI for48:50 — Closing thoughts: What leaders must do now👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/
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33
How Fidelity Drives Better AI with Clean Data
From Boston’s financial and tech corridor, Fidelity’s Pooja Basu, VP of Data Platforms, joins hosts Erica Rooney and Greg Boone to talk about what every company needs before diving into AI: clean, accurate data.Speaking live from the AI Powered Women Conference at MIT in Cambridge, Massachusetts, Pooja explains why data governance is the real foundation of AI innovation—and how organizations can balance speed, accuracy, and privacy without losing their competitive edge.This episode of AI: Voice or Victim spotlights the people shaping New England’s AI future—where data, ethics, and human judgment still lead the way.Chapters00:00 – Why Data Is the Foundation of AI01:05 – Meet Pooja Basu, VP of Data Platforms at Fidelity02:20 – The “Garbage In, Garbage Out” Rule Explained04:00 – Building Trust Through Data Governance06:30 – How Dirty Data Slows Down AI Progress09:00 – Balancing Speed and Accuracy in AI Adoption11:00 – Real-World Challenges of Implementing AI13:00 – When Users Don’t Know How to Consume AI15:00 – Training People to Trust and Use AI Tools17:00 – How to Protect Your Personal Data18:30 – Why Empathy and Compassion Still Matter in Tech👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we’re helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future—before it shapes us.🔗 On the web: https://voiceorvictim.com
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32
Leading with Empathy in AI with Jennie Blumenthal
How do you lead when the rules of work are being rewritten by AI?What does leadership look like when AI automates nearly everything...but empathy, creativity, and connection still set you apart?Live from the AI-Powered Women Conference at MIT, hosts Erica Rooney and Greg Boone (AISerious™) sit down with Jennie Blumenthal, CEO & Founder of Corporate Rehab Leadership, to explore how leaders can evolve beyond hustle culture and embrace a more human-centered approach in the AI era.Jennie shares insights from her work with executives across industries on how to redesign leadership habits, build stress resilience, and integrate AI tools that protect—not replace—our humanity.💬 Topics Covered: 00:00 – Redefining hustle culture in the age of AI 04:00 – From burnout to balance: the new leadership framework 07:00 – Empathy vs. efficiency: why human connection still wins 10:00 – How leaders can “audit” their calendars for AI leverage 12:00 – The neuroplasticity debate: are we losing critical thinking? 17:00 – Why most AI initiatives fail (and how to fix them) 21:00 – Blockbuster vs. Netflix: a cautionary tale for laggards 26:00 – The new survival skills: empathy, adaptability, and vision👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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Fear to Fearless: Victoria Vojnovich on Getting Women in the AI Game
Women hold just 22% of AI roles globally — and if we don’t change that now, the gender and leadership gap will only grow.In this powerful conversation recorded live at the AI-Powered Women Conference at MIT, Erica Rooney and Greg Boone sit down with Victoria Vojnovich, HR leader, tech exec, and lifelong learner completing her PhD in adult education, to talk about what it really takes to get more women in the AI arena.Victoria shares eye-opening stats, personal stories, and an urgent call to action: if women aren’t building and influencing AI, we’re being written out of the future.They dig into:Why AI fear—not skill—is the biggest barrier for womenHow to move from anxious to curious to confidentThe pay and leadership gaps AI could widen—or fixHow lifelong learning becomes the key to empowermentWhy mentorship and bringing one woman with you can change everythingThis episode isn’t just about tech—it’s about power, representation, and the future of work.Chapters00:00 — From Fear to Curiosity: The AI Mindset Shift 02:00 — The State of Women in AI: 22% and Falling 04:00 — Why Women Must Be in the Game 07:00 — Overcoming Fear: No-Code, Low-Code Onramps 09:00 — The Pay and Leadership Gap Crisis 12:00 — The Great Equalizer: AI as Empowerment 16:00 — Personal Aha Moments with AI 20:00 — Emotional Intelligence and Feminine Leadership in AI 23:00 — How to Bring One Woman with You👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com/
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SEO Isn’t Dead... It’s Changing Fast: Marc Sirkin on the AI Search Revolution
Former MarTech CEO Marc Sirkin explains how Google’s AI Overviews are rewriting the rules of discoverability.AI isn’t the future—it’s here. And if you’re still running your marketing playbook like it’s 2019, you might already be invisible.In this episode of AI: Voice or Victim, host Greg Boone sits down with Marc Sirkin, former President and CEO of Third Door Media (Search Engine Land and MarTech) and now consultant, to unpack the lead flow crisis—a seismic shift caused by Google’s AI Overviews, declining organic clicks, and changing search behaviors.Marc shares what it was like to sell Third Door Media to SEMRush, what HubSpot’s traffic collapse really signaled for the industry, and why he believes SEO has always been a brand channel—not a performance one. Together, Greg and Marc explore how to rebuild discoverability, credibility, and visibility in the age of AI search.Inside the Episode:The real reason organic traffic is disappearing (and it’s not your SEO team’s fault)Why “own media” is your best AI strategy moving forwardHow to think like Don Draper and AI scientist at the same timeWhat small and mid-sized companies must do now to survive the disruption👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we’re helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future—before it shapes us.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com/
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29
Human-Centered Design in the Age of AI
What happens when neuroscience meets branding—and AI joins the team?At the AI-Powered Women’s Conference, host Erica Rooney sits down with Dana Cox, founder of Humanitiv, a human-centered design studio that blends neuroscience, social science, and artificial intelligence to build brands people actually remember and trust.Dana shares how she went from architect to design leader, why understanding why people think and behave the way they do is the key to great design, and how AI can amplify creativity without replacing humanity. From crafting unforgettable client experiences to reimagining the creative process itself, this conversation proves that the future of design isn’t man or machine—it’s both.Inside the episode:- What human-centered design really means—and how it gives companies a competitive edge- How to merge AI speed with human empathy to create designs that resonate- Why “humanizing” AI outputs is the next creative superpower- How neuroscience explains why certain brands stick in our memory⏱️ Chapters00:00 — The marriage of AI and human creativity01:00 — Dana’s journey from architect to human-centered designer03:00 — What is human-centered design?04:00 — How AI, design, and neuroscience work together05:00 — Why generic design fails and the neuroscience of what sticks06:00 — Can AI touch every part of branding?08:00 — Discovery phase: “Get smart” before you design10:00 — Keeping your personas alive (and your AI tools aligned)11:00 — Evolving with technology: Why designers must keep learning12:00 — How to humanize AI outputs (and why it matters)14:00 — Injecting soul and creativity back into machine-made work16:00 — Real-world examples: AI in branding and patient journeys18:00 — The rise of agentic AI and the future of research19:00 — Why the human element still wins in a world of data20:00 — Fixing brands gone wrong and rebuilding trust21:00 — Closing reflections from the AI-Powered Women’s Conference👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/
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Is Organic Traffic Dead? The AI Search Shake-Up with Michelle Hawley (Live from AI4 Las Vegas)
As AI-powered search transforms how people discover information, the rules of digital marketing are being rewritten in real time.In this episode of AI: Voice or Victim, Greg Boone sits down with Michelle Hawley, Editorial Director at Simpler Media Group and host of CMO Circle, live from the AI4 Conference in Las Vegas. Together, they unpack the rise of AI overviews, the fading reliability of organic traffic, and why traditional SEO metrics no longer tell the full story.Greg and Michelle dive into:How AI search is redefining visibility and brand attributionWhy “being cited” now matters more than being clickedThe truth about “AI-SEO” companies promising quick fixesWhat every marketing leader should measure nextWhy empathy, creativity, and upskilling will decide who survives the AI revolutionWhether you’re leading a media company, marketing team, or startup, this candid conversation reveals what it takes to stay seen, heard, and cited—by humans and machines alike.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we’re helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future—before it shapes us.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com
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27
How to Get Enterprise AI ROI in 2025 (with KaGen’s Mark Bavisotto)
Greg Boone sits down with Mark Bavisotto, Co-Founder and Chief Growth Officer at KaGen, to unpack what actually works when you’re selling, buying, or building enterprise AI right now. Live from AI4 Las Vegas, we get real about the “agents-for-everything” buzz, why wrappers won’t win, and how to turn pilots into production with measurable ROI. Mark shares KaGen’s playbook across GTM, pricing, security, and change management—plus where startups can still out-execute incumbents over the next 6–12 months.In this episode you’ll learn:How to position AI solutions around outcomes (not model features) to close deals fasterA practical path from demo → pilot → production → value proof with enterprise buyersWhat buyers ask about security, data governance, and model choice—and how to answer cleanlyPricing and packaging that supports expansion (vs. one-off experiments)Where agents, RAG, and classic ML actually fit—and when process beats more AIWhy community, services, and partner ecosystems are force multipliers for adoptionIf you’re AI-curious or AI-serious, this is your no-BS roadmap to enterprise traction.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/
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26
What Is the Lead Flow Crisis in AI Search and How Can Businesses Survive It
Google’s shift to AI Overviews has quietly triggered what Greg Boone calls the Lead Flow Crisis—a seismic change in how businesses generate traffic, leads, and growth. In this special episode of AI: Voice or Victim, Erica Rooney flips the script and puts Greg in the hot seat. Together, they break down what the crisis really means, why traditional SEO is no longer enough, and how leaders can adapt before it’s too late.Greg shares his Four Ps Strategy—Podcasting, Partnerships, Paid Media, and PR—and explains why being seen, heard, and cited by both humans and machines is now essential. Erica pushes on the tough questions: how to balance AI with the human edge, what to do with internal “saboteurs,” and how to choose the right AI tech stack without drowning in tools.If you’re a leader, marketer, or founder trying to navigate AI’s impact on your pipeline and your people, this conversation offers clarity, strategy, and a dose of urgency.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/
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How SMBs Win With AI: Josh Giron on AI Calling, Agents, and Operations
Small businesses can beat bigger competitors with practical AI. In this episode, engineer and operator Josh Giron shows how to turn messy “tribal knowledge” into clean SOPs, spin up AI voice agents for calling and qualification, and plug AI into sales ops for enrichment and outbound. If you want fewer manual tasks, more booked meetings, and predictable processes, this one’s for you.What you’ll learn • How to document workflows fast with transcripts and turn them into shareable SOPs • The basics of AI calling for BDR tasks, appointment setting, and first-touch triage • CRM enrichment and multi-domain outbound that scales without extra headcount • Guardrails that matter: least-privilege access, human spot checks, tested backups • Change management: pilots, proof, and upskilling to get real adoptionQuick answers • What is AI calling? An automated voice agent that makes or answers calls, follows an objective, logs to your CRM, and hands off to a human when needed. • First steps after ChatGPT? Record key processes, auto-transcribe, generate SOPs, then connect AI to your CRM and outbound. • How do I keep agents safe? Limit permissions, require approvals for risky actions, and maintain tested recovery plans. 👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/
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24
Jesse Lipson on Scaling Relationships with AI
What does it take to build companies that last in the age of AI?In this episode of AI: Voice or Victim, hosts Erica Rooney and Greg Boone sit down with Jesse Lipson, founder of ShareFile and now CEO of Levitate, a marketing software helping over 7,000 small businesses strengthen client relationships with AI.Jesse shares lessons from launching ShareFile at the dawn of the cloud era, why competing for attention is the new battleground in software, and how Levitate uses AI to keep outreach personal and authentic—without falling into the trap of automation overload.We dive into:How small businesses can adopt AI responsibly without getting overwhelmed.Why documenting your processes is the hidden key to AI readiness.The human skills that matter most in an AI-driven future.Jesse’s personal philosophy on innovation, taste, and building technology that truly empowers people.Whether you’re running a small business, leading a team, or just trying to stay competitive, Jesse’s perspective will help you reimagine how AI can support—not replace—the human connections that drive growth.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/
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23
HubSpot Inbound 2025: How AI & Breeze Are Changing Marketing with Tom Simon
This week on AI: Voice or Victim, Greg Boone is joined by Walk West colleague and growth architect Tom Simon to break down what’s happening at the HubSpot Inbound Conference in San Francisco. From AI-powered lead generation to hyper-personalized customer journeys, Tom shares how HubSpot’s new Breeze AI is reshaping sales and marketing—and what it means for businesses navigating the lead flow crisis.Together, Greg and Tom explore:Why the game is no longer about volume, but conversionHow AI tools are collapsing the gap between MQLs and SQLsHubSpot’s bold moves with Breeze AI, content remixing, and ICP mappingThe rise of hyper-personalization and why “seen, heard, and cited” matters more than everPractical ways teams can adopt AI faster while keeping ROI in focusIf you’re heading to Inbound or curious how HubSpot is leaning into AI, this episode gives you a front-row seat to the strategies shaping the future of growth.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future—before it shapes us.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com/
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22
AI, Storytelling & UX: How IBM is Designing Human-Centered Experiences
AI isn’t just changing how we work—it’s reshaping how people discover, connect, and engage with brands. In this episode of AI: Voice or Victim, Greg Boone sits down with Amanda Downie (content strategist at IBM, with a performing arts background) and Todd Cramer (UX design and research leader at IBM) to explore the intersection of storytelling, design, and AI.Together, they unpack:How AI is transforming search, content strategy, and the customer journey.Why human-centered design and empathy remain critical in the age of AI.The balance between informational vs. transactional content—and what businesses need to rethink now.Tools and workflows they’re experimenting with (from Firefly and Copilot to Claude and Perplexity).Why human + machine collaboration beats fear of replacement—and the real risk is doing nothing.From search disruption to the future of e-commerce and the rise of agentic AI, Amanda and Todd share what it takes to stay relevant when the rules of digital engagement are being rewritten.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future—before it shapes us.🔗 Follow us and dive deeper:
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21
AI at Work: Fractional Talent & the Future of Leadership
AI isn’t the future—it’s here. But how do leaders and teams actually adapt without losing sight of people, purpose, and creativity?In this episode of AI: Voice or Victim, hosts Erica Rooney and Greg Boone (AISerious™) sit down with Kate Lewis and Kendra Whitney with FractionalTalent.io to talk about:Why the “AI Curious” vs. “AI Serious” mindset matters for organizationsHow fractional talent is reshaping the workforce after corporate burnout and reorgsThe right way to approach AI adoption—beyond cost-cutting to innovation and quality of workThe #1 human skills that will never be replaced by AIThe tools, frameworks, and readiness assessments that companies can use to thrive in the AI eraThis conversation goes beyond hype. It’s about balancing people and technology, finding the why behind adoption, and staying adaptable in a world moving faster than ever.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we’re helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future—before it shapes us.🔗 Follow us and dive deeper:Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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From 40 to 15 Hours: How Ashley Gross Built a $100M AI Playbook
When Ashley Gross discovered generative AI, she didn’t just save time—she rewrote the rules of work. In this episode, the founder and CEO of AI Workforce Alliance shares how she slashed her workweek from 40 hours to 15 without sacrificing results, generated over $100M in pipeline for clients, and created the AI Impact Alignment Method to turn experimentation into execution. Greg and Erica dive deep with Ashley on why AI adoption is an emotional change, not just a technical one, how leaders can create safe spaces for innovation, and the soft skills that matter most in the AI era.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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How AI in Healthcare Can Save Time, Reduce Bias, and Bring Back the Joy
Confused by how AI actually works in healthcare—or worried it’s going to replace your job? You’re not alone.In this episode of AI: Voice or Victim, we bring in a guest who’s been on every side of the healthcare system: nurse, techie, strategist, C-suite executive, and now AI transformation leader. Stacy Olinger breaks it all down in a way that’s practical, human-centered, and urgent.You’ll learn:How AI saved time and lives in the middle of COVIDWhy most AI tools fail in healthcare—and how to fix thatThe real reason frontline workers resist AI (hint: it's not fear of tech) Whether you’re a clinician, a hospital exec, or just someone navigating the healthcare system, this episode will shift the way you think about artificial intelligence—and help you start asking better questions.CTA 👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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How to Stay Human and Relevant in the AI Age Without Being an Expert with Anne Gary
You don’t have to be an AI expert to be part of the conversation. In fact, showing up with questions—and a willingness to learn—might just be your biggest advantage.In this episode of AI: Voice or Victim, we talk with healthcare professional Anne Gary, who works face-to-face with Medicare members every day. Anne brings a refreshing and relatable perspective to the AI discussion—one that’s rooted in human connection, empathy, and curiosity over credentials.We explore:Why AI literacy is becoming as essential as learning to typeThe new skills that will set professionals apart (hint: it's not prompt engineering)How to start using AI—even if you feel “behind”If you’re AI-curious but not quite AI-confident, this one’s for you.CTA 👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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The Future of AI Needs Women with Felicia Newhouse
AI is moving fast—but if women don't claim their seat at the table, they risk being left out of one of the most transformational shifts in human history. In this powerful episode, Dr. Felicia Newhouse joins Erica Rooney and Greg Boone to share the vision behind the AI Powered Women Conference at MIT. From the importance of upskilling non-technical leaders to the intersection of emotional intelligence, indigenous wisdom, and exponential tech, this conversation is a call to action for women ready to lead with heart and strategy.Together, they explore:What it really means to build human-centered AIWhy burnout is rising even as we "add tech to make things easier"How ancestral wisdom and emotional resilience are future-proof leadership skillsThe urgent window women have to shape AI before it shapes societyWhat to expect at the AI Powered Women Conference — and why it’s unlike any other tech eventWhether you’re an AI beginner or a seasoned leader, this episode will challenge how you think about technology, leadership, and your role in shaping what comes next.About the Guest: Dr. Felicia Newhouse is a tech executive, systems thinker, and the visionary founder of the AI Powered Women Conference at MIT. A passionate advocate for ethical tech and women's leadership, she blends years of experience deploying cutting-edge AI with a deep commitment to human-centered values and cultural transformation.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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How to Build an AI-First Business with Alec Coughlin
If you’re feeling behind on AI — this episode will get you caught up and give you a plan. Whether you lead a team, a business, or just your own workload, Alec Coughlin shares a clear and energizing roadmap for what it actually takes to adopt AI at scale — ethically, practically, and strategically.You’ll learn:The 3 things every AI rollout needs to succeedHow to build psychological safety so teams lean in, not fear changeWhy generative AI is less about replacing jobs and more about unlocking potentialWe also dig into Alec’s “aha moment” with robotic process automation, how he uses tools like Claude and Google Deep Research daily, and his powerful mantra: Humans + Machines, not Humans vs. Machines.If you want to future-proof your role or business, this conversation is your starting point.About today’s guest: Alec Coughlin is the founder of Ludlow Grow and host of the popular podcast AI with Alec. A veteran in digital transformation, Alec brings a rare blend of technical depth and business clarity to every conversation. He’s advised and scaled organizations from startup to enterprise and is on a mission to help more leaders become AI-native — one learning loop at a time.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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No Camera, No Problem: How to Scale Video Content with AI Clones with Austin Armstrong
Imagine cloning yourself—digitally—and letting that version do all the content creation while you sleep. That’s not science fiction. That’s what Austin Armstrong is building.In this episode of AI: Voice or Victim, Erica Rooney and Greg Boone sit down with Austin Armstrong, CEO of Syllaby, a platform helping everyday people create faceless videos, AI avatars, and fully-automated content with just a few clicks.Austin has been creating viral content since the days of Vine, and now he's giving solopreneurs, creators, and small business owners the tools to scale online without needing cameras, microphones—or even the confidence to show up on screen.But with AI generating influencers, content, and conversations… what happens to authenticity? What happens to connection?👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: On the web: https://voiceorvictim.com/ Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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Building an AI-Ready Organization with ConnXions CEO Jason Johns
AI isn’t optional anymore — it’s mission-critical. But how do leaders move beyond the buzzwords and actually adopt AI in a way that drives real business outcomes?In this episode of AI: Voice or Victim, hosts Erica Rooney and Greg Boone (aka AISerious™) sit down with Jason Johns, CEO of ConnXions, an AI-powered sourcing and procurement platform. Jason has spent decades in emerging tech, from open-source Linux to the AI frontier, and he's now helping companies navigate AI transformation without losing their people — or their minds.This episode covers:How AI readiness assessments work (and why your data probably isn’t ready)What smart leaders are doing right now to prepare their teamsThe importance of AI adoption vs. AI implementationWhether you're a curious executive, a nervous HR leader, or someone just wondering what AI means for your future — this is the episode for you.📣 Call to Action: 👉 If your company hasn’t talked AI strategy, forward this episode to your CIO or CEO. Then ask: “Are we leading the change… or reacting to it?” 👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper: Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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How One Filmmaker Uses AI to Save Time and Spark Innovation with Eric Levy
What if you could automate your most tedious tasks—without writing a single line of code?That’s exactly what Eric Levy is doing. In this episode, we sit down with the creative entrepreneur behind Clean Plate FX to explore how AI tools like Claude and Cursor are helping him save time, reduce errors, and unlock new revenue streams—without replacing people, just replacing pain points.Eric’s not a tech expert. He’s not a coder. But he’s figured out how to use AI to work smarter, move faster, and turn creative ideas into reality. Whether you're building a business, working a 9-to-5, or just trying to reclaim your time, this conversation is packed with practical ways AI can help you do more with less.🧠 ABOUT THE ERIC LEVY:Eric Levy is the co-founder of Clean Plate FX, a studio that helps film and TV productions polish their final shots. But Eric isn’t just fixing scenes—he’s fixing workflows. Without a background in coding, he’s built custom AI tools that help him move faster, work smarter, and unlock new opportunities in his business. His story is proof that with the right mindset and the right tools, anyone can make AI work for them.🎧 CALL TO ACTION:👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center. Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/ Greg Boone on LinkedIn: https://www.linkedin.com/in/gregboone Erica Rooney on LinkedIn: https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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AI Is Here. Now What? Change Expert Dana Peebles Has a Plan.
Feeling AI-anxious? You're not alone—and you're not stuck.In this episode of AI: Voice or Victim, hosts Erica Rooney and Greg Boone sit down with Dana Peebles—President of Baystone Transformation Group, former AVP of Change Management at Duke Health, and a true master of helping people embrace uncertainty and thrive through change. Whether you're leading a team or just trying to keep up with rapid AI advances, Dana breaks down how to move from fear to fluency—without losing your humanity along the way.We discuss:Why “change management” isn’t just emails and trainingsCommon mistakes leaders make during AI adoptionHow to uncover personal “aha” moments that accelerate transformationReal-world prompts anyone can try todayWhy trusted relationships matter more than company-wide memosWhat yoga and AI have in common (yes, really)Plus, we play our favorite game: Last Chat—where we reveal the most recent prompt we gave our AI assistants. (Spoiler: one of them is named Malik.)✅ CALL TO ACTION: If you’re ready to move from AI-anxious to AI-curious, start small. Try a prompt. Automate a task. Reclaim your time. That’s what we’re here for. Subscribe now and take one insight from this episode into action within the next 24 hours. AI isn’t coming. It’s already here. You get to choose—voice or victim?🔔 Subscribe to AI: Voice or Victim for weekly episodes exploring the dual nature of artificial intelligence—its power, its pitfalls, and the real people navigating both.About the HostsErica Rooney is “AI Curious”—a leadership expert and executive coach exploring how AI can enhance human potential, not replace it.Greg Boone, aka AISerious™, is a seasoned tech executive and AI strategist guiding businesses from fear to functionality in the age of intelligent systems.Together, they host AI: Voice or Victim—a podcast that helps professionals and companies move from AI-anxious to AI-curious.This episode of AI: Voice or Victim was produced by Walk West.© 2025 Walk West Productions. All rights reserved.
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11
Tony Ferreira on AI for the Blue-Collar Workforce
Today on AI: Voice or Victim, we’re busting the myth that AI is only for tech companies and Silicon Valley startups. Tony Ferreira—digital transformation expert and VP at Ranch Group—is here to show us how AI is revolutionizing traditional industries, from HVAC and plumbing to electrical services.We explore:How AI is helping technicians troubleshoot in real-time with nothing more than a photoWhy qualitative, unstructured data is the real goldmine for smarter AIHow to avoid becoming a victim of “bad prompts” and outdated dataThe emotional vs. operational impact of AI on customer-facing jobsAnd how even small companies can build AI copilots and agents without a massive tech budgetErica (AI Curious) and Greg (AI Serious™) dive into the very real, very now, applications of AI—and how any organization can get started, no matter how blue-collar or bootstrapped.And don’t miss our Last Chat segment, where Tony reveals how he uses AI to automate leadership reports every Monday morning—without writing a single bullet point.If AI can help a plumber fix your AC faster and smarter—what’s stopping you from using it to enhance your own work? Start now. Pick one idea from today’s episode and test it in the next 24 hours.About the GuestTony Ferreira is a digital transformation leader with nearly 20 years of experience at the intersection of data, marketing, and technology. As Vice President at Ranch Group—a corporate umbrella for over 20 HVAC, plumbing, and electrical service companies—Tony is pioneering the use of AI tools in traditionally non-technical fields. From building internal copilots to streamlining technician workflows, his work shows how even the most hands-on industries can gain a competitive edge through smart, scalable automation.About the HostsErica Rooney is “AI Curious”—a leadership expert and executive coach exploring how AI can enhance human potential, not replace it. Greg Boone, aka AISerious™, is a seasoned tech executive and AI strategist guiding businesses from fear to functionality in the age of intelligent systems.Together, they host AI: Voice or Victim—a podcast that helps professionals and companies move from AI-anxious to AI-curious.This episode of AI: Voice or Victim was produced by Walk West. © 2025 Walk West Productions. All rights reserved.
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Human-Centered AI: Productivity Without Losing Our Humanity with Sharman Ghio
Why does AI feel so threatening—especially in the workplace? In this episode of AI: Voice or Victim, Erica Rooney and Greg Boone sit down with Sharman Ghio, a seasoned marketing leader and workplace wellness advocate. Together, they explore how companies can adopt AI without losing their soul.Sharman shares practical strategies for integrating AI in a way that empowers people rather than replaces them, including why AI is not just about productivity, but about redefining what a meaningful work-life balance. From empathetic leadership to real examples of AI transforming internal comms at Microsoft, this episode is a masterclass in ethical and human-centered innovation.💡 Topics Covered:Why AI feels more threatening than past tech shiftsThe role of storytelling and pop culture in shaping AI fearHuman-centered strategy: What it actually looks likeUsing AI to reduce burnout, not increase itHow to demystify AI for reluctant teamsThe role of sentiment analysis and Copilot in internal commsShopify’s bold AI mandate and what it signals for the futureWhy space to play, experiment, and fail mattersThe importance of psychological safety in AI adoptionA wellness-centered lens on transformation🧠 Actionable Insight: Within the next 24 hours, ask ChatGPT or another AI tool a question you're scared to ask. Let it be a test of curiosity over fear. Start the conversation, even if you're unsure where it goes.🔗 Connect with Sharman Ghio • LinkedIn • Subscribe to her monthly wellness newsletter 🎧 About the Podcast: AI: Voice or Victim is a deep-dive exploration of artificial intelligence’s dual nature as both a powerful tool and a potential threat to human autonomy. Each episode explores various aspects of AI technology and its intricate relationship with humanity.🎙️ Hosted by Erica Rooney & Greg Boone, aka AISerious™ — AI Adoption and Workforce Transformation experts on a mission to move people and companies from AI Anxious to AI Curious.📝 Credits: Hosted by Erica Rooney & Greg Boone Produced by Walk West Copyright © 2025 All Rights Reserved
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9
AI’s Quiet Revolution in the Supply Chain
Today on AI: Voice or Victim, we talk to Chris Andrassy, co-founder and CEO of Astral Insights, an AI enablement firm helping Fortune 500 companies modernize their supply chains. From spreadsheets to smart assistants, Chris walks us through how AI is actually being deployed—not just theorized—to streamline operations, enhance forecasting, and preserve institutional knowledge on the factory floor.We dive into:The real difference between machine learning and GenAI in supply chainsThe emotional ROI of automation (yes, you read that right)A real-world example of using GenAI to preserve “tribal knowledge” in manufacturingWhether you're AI-anxious or AI-curious, this episode gives you practical, human-centered insight into what it takes to lead in the age of machine intelligence.About Chris Andrassy:Chris Andrassy is the CEO and co-founder of Astral Insights, a boutique AI consultancy helping global enterprises streamline supply chains through intelligent automation and decision support.🎧 Enjoyed this conversation? Share it with your influencer pod. Maybe a colleague navigating digital transformation—or someone who still thinks AI is just hype.🚀 Hosted by Erica Rooney & Greg Boone aka AISerious™—workforce transformation experts on a mission to move people and companies from AI Anxious to AI Curious.Produced by Walk West
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Bias in the Machine: Jackie Ferguson on Inclusion, Empathy & AI
Jackie Ferguson is no stranger to transformative conversations. As co-founder of The Diversity Movement and host of the Diversity: Beyond the Checkbox podcast, she’s helped redefine what inclusive leadership looks like in the modern workplace. But what happens when that workplace is powered by artificial intelligence?In this episode of AI: Voice or Victim, hosts Greg Boone and Erica Rooney sit down with Jackie to explore how AI can either widen or close equity gaps—depending on who’s in the room and who's doing the prompting.About Jackie FergusonJackie Ferguson is the host of the top-rated podcast Diversity: Beyond the Checkbox, where she leads honest conversations on leadership, equity, and belonging with thought leaders and change makers across industries. As a certified diversity executive and co-founder of The Diversity Movement, Jackie helps organizations build inclusive cultures through education, content, and strategy.Connect with Jackie on LinkedIn.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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AI Has Been Here All Along: Fadi Hindi LIVE at CED 2025
AI isn’t new—it’s been here for a while. So why are so many businesses still stuck on the sidelines?Recorded LIVE at CED Venture Connect 2025 in Raleigh, NC, this episode features Fadi Hindi—AI transformation advisor, professor, and digital twin pioneer. Fadi has been working in AI since the late ’80s, and he joins hosts Erica Rooney and Greg Boone (aka AISerious™) to break down what’s holding companies and individuals back from fully embracing artificial intelligence.This episode covers:Why AI has been “the next big thing” for over 30 yearsThe 4 key insights every leader needs to understand about AI right nowHow prompt engineering is the new power skill (yes, even for non-techies)👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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Authenticity Over Algorithms: How AI Can Still Feel Human with Runbin Dong
Runbin Dong, founder and CEO of Scale Social AI, joins AI: Voice or Victim to share his inspiring journey from a family restaurant to founding a tech company redefining marketing for small businesses. In a world increasingly saturated with AI-generated noise, Runbin explains how true growth today depends on human connection — not just automation.He shares how Scale Social AI empowers small businesses to capture authentic customer moments, why "super individual contributors" are the workforce of the future, and how AI can enhance — rather than replace — human experience.If you care about the future of work, authentic storytelling, or practical AI adoption for business, this conversation is for you.(Guest host John Zern steps in for Erica Rooney on today’s episode.)👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.Subscribe to AI: Voice or Victim for more conversations that move you from AI anxious to AI curious. Hosted by Erica Rooney and Greg Boone aka AISerious™, we're helping people and organizations embrace AI ethically, strategically, and with humanity at the center.Follow us and join the movement to shape the future — before it shapes us.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/© 2025 Walk West Production
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Adapt or Be Replaced: What AI Means for Your Job, Your Team, and Your Future
If AI can do your job faster and cheaper—what's stopping it from replacing you? In this episode of AI: Voice or Victim?, hosts Greg Boone and Erica Rooney answer that question as they reconnect with longtime colleague and web applications expert John Zeren to explore how AI is disrupting the workplace, and what smart professionals and companies are doing about it. From real stories of job loss due to AI to success stories of those adapting and thriving, John unpacks how embracing AI is no longer optional, it’s essential.You’ll hear how small businesses are already integrating AI into their daily workflows, how leadership must lead the charge in AI enablement, and why understanding prompt engineering is quickly becoming a must-have skill. Listen in for both a wake-up call and a roadmap for staying relevant in a rapidly changing world.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/AI: Voice or Victim? is edited produced by Walk West, Inc.
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AI as Your New Thought Partner: Creativity, Strategy & the Future of Work with Dan Chuparkoff
In this energizing episode of AI: Voice or Victim?, hosts Greg Boone and Erica Rooney sit down with global AI speaker and tech veteran Dan Chuparkoff for a deep dive into how AI is reshaping creativity, leadership, and decision-making. Dan breaks down why AI won’t steal your job, but it might expose how inefficiently you work and why leaders need to stop fearing AI and start experimenting with it today. From the power of prompt engineering to real-world use cases across industries, this episode explores how AI can be your ultimate thought partner—enhancing workflows, unlocking faster innovation, and giving you back the most valuable resource: time.🎧 AI: Voice or Victim is your guide through the moral, personal, and professional dilemmas brought on by AI's rapid rise. From ethical questions to expert interviews to powerful human stories — we’re here to move you from AI ANXIOUS to AI CURIOUS.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/AI: Voice or Victim? is edited produced by Walk West, Inc.
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The Truth About AI & Job Security With Loren Greiff
Is AI making you obsolete, or is it your secret weapon for career success?In the premiere episode of AI: Voice or Victim?, Greg Boone, marketing executive and AI strategist, and author, speaker, and gender equality advocate, Erica Rooney dive into the AI revolution with career strategist Loren Greiff. They expose the truth behind the “overqualified” label and reveal how professionals over 40 can use AI to stay ahead, not get left behind.Loren shares game-changing strategies to supercharge your job search, sharpen your communication, and network like a pro, all while keeping the human edge that AI can’t replicate. If you want to work smarter instead of harder, and turn AI into your competitive advantage, this episode is your must-listen roadmap to the future.🎧 AI: Voice or Victim is your guide through the moral, personal, and professional dilemmas brought on by AI's rapid rise. From ethical questions to expert interviews to powerful human stories — we’re here to move you from AI ANXIOUS to AI CURIOUS.👉 Don’t forget to subscribe, leave a review, and share this episode with someone navigating the AI revolution.🔗 Follow us and dive deeper:On the web: https://voiceorvictim.com/Greg Boone on LinkedIn: https://www.linkedin.com/in/gregbooneErica Rooney on LinkedIn : https://www.linkedin.com/in/ericarooney/AI: Voice or Victim? is edited produced by Walk West, Inc.
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Welcome to AI:Voice Or Victim?
AI isn’t coming—it’s already here. In this trailer for AI: Voice or Victim?, hosts Greg Boone, marketing executive and AI strategist, and Erica Rooney, author, speaker, and gender equality advocate, introduce a bold new show that explores how AI is transforming the way we work, lead, and grow. Whether you're AI-curious or AI-serious, get ready for real-world insights, expert interviews, and actionable strategies to help you thrive, not just survive—in the age of AI.AI: Voice or Victim? is edited produced by Walk West, Inc.
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ABOUT THIS SHOW
A podcast that explores how AI is transforming careers, businesses, and industries. Hosts Greg Boone and Erica Rooney deliver real-world use cases and actionable AI strategies to help professionals stay ahead of the curve.
HOSTED BY
Walk West
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