Amplifyr Podcast by Aidan Hennebry

Teaching someone how to play piano, violin, or trumpet: is it just about reading sheet music and learning notes... or could it be about something more? In this episode of the Amplifyr Podcast, host Aidan Hennebry sits down with husband & wife team Jon & Jessica Elliotson (of Elliotson Music) to discuss how they got their start, some of the challenges and meaningful milestones of running a successful music studio, and ultimately how playing music (and teaching music) is about so much more than a lesson.In this episode, we cover:00:00 Introduction & musical backgrounds09:30 Branding yourself (as a school, as a performing musician)15:30 The turning point: going into business22:08 Owning the identity of being a music studio25:32 Perfection & believing you can succeed29:16 When music becomes more than a music lesson36:10 The 3 relationships that MUST stay healthy for success38:26 Meeting your goals without burning people out in the process42:21 Creating the best consultation process for clients51:33 Setting goals with your clients53:37 Setting prices for your services59:11 Raising your fee without losing clients1:02:15 Communications and marketing for the business1:03:40 Separating personal life & maintaining love for work1:15:00 Jon & Jessica's favourite things about working with each other1:21:11 What's next for Elliotson Music?1:30:41 OutroIf you'd like to be featured as a guest on the Amplifyr Podcast, reach out to Aidan Hennebry with a brief description of who you are and what your episode might be about! Remote access to the podcast is [email protected]: amplifyr.caInstagram: @amplifyr.caLinkedIn: /in/aidanhennebryOUT NOW: By the books by host Aidan HennebryxGrowth: https://www.amazon.ca/xGrowth-Marketing-Transform-Disconnected-High-Velocity/dp/1069310948/ref=sr_1_2?crid=3HCB84NSYOARC&dib=eyJ2IjoiMSJ9._uH8AqKx3-9atmo248Mga4aELvrD8bvnSYgkny2eJ70.xO2rjtxrVHz-pUD71976XaieTz2gAt4v6PN9yC402eU&dib_tag=se&keywords=xgrowth&qid=1777317104&sprefix=xgrowth%2Caps%2C117&sr=8-2xProducts: https://www.amazon.ca/xProducts-Delivering-Experience-Transform-Competitive/dp/1069310999/ref=sr_1_2?crid=2QKP8JZ1UHDFS&dib=eyJ2IjoiMSJ9.-2WXPOM82emcBIEgYkXL8QooPQhjd-OApeanNK_0ak8.JvQ18TgX6uqEPN2TqRPEtf4uN9mGjMrTGBIPFv0Z-hQ&dib_tag=se&keywords=xproducts&qid=1777317070&sprefix=xproduct%2Caps%2C202&sr=8-2