Best Seller Secrets

PODCAST · business

Best Seller Secrets

Welcome to the Best Seller Secrets podcast, where experts learn how to crush their business goals with a best selling book! Rob Kosberg is a Wall Street Journal and USA Today bestselling author. He has been featured on ABC, NBC, CBS, Fox, Forbes, and Entrepreneur magazine. On the show, Rob shares his own expertise on authority marketing and the power of writing a book. Tune in every week for practical tips, strategies, and case studies about how writing a book makes clients hunt for your business.

  1. 226

    How to Use Your Book to Get Clients, Referrals & Revenue

    Most authors get this completely wrong.They think writing and publishing a book is the finish line. It’s not. That’s just the beginning. If your book isn’t bringing you clients, opportunities, and revenue, then it’s not doing its job.In this video, I break down exactly how to use your book as an authority shortcut — to open doors faster, stand out instantly, and turn your message into real business growth.This isn’t theory. These are proven strategies that have generated speaking gigs, media appearances, partnerships, and hundreds of thousands (even millions) in revenue.Your book should be working for you.WHAT YOU'LL LEARN:🟢 Why selling more books is NOT the real goal🟢 How to pre-sell clients before you ever speak to them🟢 The “right people” strategy most authors ignore🟢 How to use your book to land speaking engagements🟢 A simple outreach method that generated $500K+🟢 How to turn your book into a powerful lead-generating funnel🟢 The authority positioning that changes everythingIf you want to write a book, monetize your book, and actually get clients from a book, this is where you start thinking differently.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  2. 225

    How to Write the Right Book for the Right Client

    Most experts don’t have a writing problem.They have a positioning problem.And it starts with writing the wrong book.In this episode, we break down how to make sure your book actually attracts high-ticket clients instead of just sitting on Amazon collecting dust.This is a deep dive into how to build a book that works as a client acquisition tool, not just a creative project.WHAT YOU’LL LEARN🟡 Why most experts write books that fail to attract clients🟡 The critical mistake of leading with your story instead of the problem🟡 How to define your ideal reader (the one that changes your business)🟡 Why niche positioning beats broad appeal every time🟡 How to turn your expertise into a clear transformation🟡 The difference between a “creative project” and a client-getting asset🟡 How the right book can generate $50K–$300K+ opportunitiesMost people think: “I just need to finish my book.”That’s the trap.The real question is:Is this the right book for the right person… solving the right problem?Because a book that tries to speak to everyone ends up converting no one.If you’re writing a book to grow your business, build authority, or attract premium clients, this is the filter you need before you write another word.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  3. 224

    Why You Don’t Need More Book Sales (You Need Better Readers)

    Most authors are asking the wrong question.It’s not “How do I sell more books?”It’s “How do I turn the right reader into a client?”In this episode, we break down the exact system for turning a single book reader into a $10K, $50K, or even $100K client without chasing volume or going mass market.Instead of focusing on selling thousands of books, you’ll learn how to attract the right readers and guide them into conversations, relationships, and premium offers.WHAT YOU’LL LEARN✅ Why most authors fail by chasing volume instead of value✅ How to define your ideal $10K–$100K reader✅ How to position your book as a filter (not just content)✅ The exact reader journey from book → conversation → client✅ How to use case studies and stories to create buying intent✅ Where most books fail to convert readers into opportunities✅ Why high-ticket clients come from clarity—not pressureMost books don’t fail because they’re bad.They fail because there’s no path.No next step.No connection.No system to turn interest into action.If you’re writing a book to generate clients, build authority, or grow a consulting or coaching business…This is the strategy that actually works.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  4. 223

    From $0 to 7 Figures: Two Book Publishing Models That Work

    Most experts think the goal is to publish a book and make money from sales.But what if the real opportunity in publishing for you lies not in royalties, but in authority, positioning, and client acquisition?In this episode, I break down two completely different paths to publish a book profitably and why understanding the difference can change everything for your business.I sit down with Margie Shard, a former financial advisor turned seven-figure fiction author, to unpack two powerful models of book publishing. We contrast how experts can publish a book to generate high-ticket clients through authority positioning versus how fiction authors scale revenue through volume, systems, and readership growth.WHAT YOU'LL LEARN:📙 Why most experts should publish a book for authority, not royalties📙 How a single nonfiction book generated over $500K in client revenue📙 The real difference between nonfiction and fiction book publishing models📙 How Margie scaled to 7 figures in royalties with 40+ books📙 Why volume and consistency drive success in fiction publishing📙 How newsletter growth and reader funnels fuel long-term revenue📙 The role of speaking engagements and credibility when you publish a book📙 Why giving your book away can be more profitable than selling it📙 How launch strategies, pre-orders, and ads impact book performance📙 The importance of building systems if you want predictable resultsThis conversation highlights how book publishing can be leveraged differently depending on your goals, and why strategy matters more than the book itself.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    Why 95% of Books Fail And How to Publish a Book That Actually Succeeds

    Most experts think if they just publish a book, the market will magically find them. But the reality is much harsher.The truth is that most books never sell more than a few hundred copies.Not because they’re poorly written. But because they were strategically built the wrong way from the beginning.In this episode, I break down the six biggest reasons most books fail and how experts can avoid those mistakes when they publish a book.Drawing from more than a decade working with thousands of authors, I explain why book publishing success is rarely about writing talent and almost always about strategy.WHAT YOU’LL LEARN:🔥 Why most books fail because of positioning, not writing quality🔥 The critical mistake experts make when they try to publish a book without defining a clear audience🔥 Why clarity about your business outcome must come before the writing process🔥 The importance of deadlines, structure, and accountability in finishing a business book🔥 Why investment in your book increases commitment and dramatically improves completion rates🔥 How lack of a marketing plan causes most books to become invisible after publishing🔥 Why selling 10 high-ticket clients can be more valuable than selling 10,000 books🔥 How to treat your book as a long-term authority asset that generates leads, speaking, and consulting opportunitiesIf you want to publish a book that actually grows your authority and generates clients, strategy must come before writing.Successful book publishing is about expert positioning, clear audience targeting, and building a marketing system around your book.When done correctly, a business book becomes one of the most powerful authority marketing tools available for coaches, consultants, and professionals building a consulting business.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    Why You Should Publish a Book Before Building Your Platform and Use It to Reposition Your Career

    If you want to publish a book to reposition your career, pivot into consulting, or build authority in a new market, you need to think strategically.Most professionals approach book publishing backwards. They believe they need a bigger platform before they write the book. In reality, the book is what creates the platform.For established coaches and consultants, publishing a book isn’t about royalties. It’s about authority, credibility, and attracting premium clients.In this episode, I explain why you should publish a book before building your audience, NOT AFTER.Instead of focusing first on websites, content, and networking, strategic book publishing becomes the foundation for launching or repositioning your business.WHAT YOU’LL LEARN:✅ Why you should publish a book before trying to build a platform✅ How book publishing establishes instant authority in a new niche✅ The critical mistake experts make when choosing their target audience✅ Why narrow positioning increases perceived value and pricing power✅ How to structure your book to signal expertise and attract ideal clients✅ Why proper launch strategy and reviews are essential in book publishing✅ How speaking turns your book into a client-generating flywheelIf you have real expertise but lack the positioning to command premium fees, this strategy is designed for you.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    The 5 Core Beliefs That Make Books Actually Work in 2026

    Amazon is basically a book graveyard.Not because people can’t write but because most authors treat “publish” like the finish line.They pour their soul into a manuscript, hit upload, cross their fingers and when it doesn’t explode, they drift.This training is the Author Reset in manifesto form: the 5 core beliefs that make books actually work in 2026 — for impact, authority, clients, and revenue.If you’ve ever thought:“My book should be selling itself by now…”“Maybe it’s too late…”“Maybe traditional publishing will save me…”“I have too many ideas and no clue what to write…”this is your clarity punch in the face (in a good way).✅ The 5 Core Beliefs (Author Manifesto)1) Writing the book is the starting line, not the finish lineMost authors stop at the manuscript. That’s the “ante” just to get in the game.A finished book is a paperweight until you pair it with strategy + a marketing engine.🟢 Takeaway: Results come from what you do after the book is done.2) Real profit lives in the nicheTrying to appeal to everyone is how you end up appealing to nobody. Owning a narrow category is how you dominate, attract premium clients, and actually stand out.🟢 Takeaway: You don’t need a million readers. You need the right 1,000.3) Your Amazon page is a landing page, not a Hail Mary. Your listing is a conversion asset. It needs fundamentals nailed:covertitle/subtitleSEO description + keywordsA+ contentreviews🟢 Takeaway: Traffic won’t save a weak listing. Fix the foundation first.4) Traditional publishing is a trap if you don’t have an audience.Traditional publishers don’t build your platform. They harvest it. If you don’t have an audience, you’re basically asking a publisher to do a job they don’t do.🟢 Takeaway: build the audience with your book. Then you can say “no” (or demand a fat check).5) Every book deserves a second chance.A bad launch isn’t a death sentence. It’s usually a strategy problem.Fix what was broken, relaunch, update with a second edition if needed, and put it back in motion.🟢 Takeaway: “It didn’t sell” often just means “it was invisible.”If you want your book to produce results, stop treating it like a trophy. Treat it like a machine.And if your book is already out there? Cool. That means you’re not starting from zero. You’re starting from assets.🎯 Watch this and pick ONE belief you’ve been violating without realizing it, then fix that first.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    How Authors Can Get (and Stay) Motivated: 8 Brain-Based Shifts That Actually Work

    Motivation isn’t something you “lose.” It’s something you can engineer.By January 20, statistically 43% of people who set New Year’s goals have already quit. And by February that number climbs toward 50%.If you’ve felt your momentum slipping, you’re not broken. Your brain is just doing what brains do.In this episode, you’ll learn 8 practical motivation shifts to help you stay consistent, follow through, and stop relying on “borrowed motivation” that collapses after a few weeks.A big theme here: your brain is basically a chemical factory. When you understand dopamine, rewards, identity, and environment, you can rewire your motivation to last.What You’ll Learn (8 Motivation Shifts)✅ Set goals as identity shiftsStop asking “What do I want to achieve?” and start asking “Who do I want to become?”✅ Keep your goals visible and repeatedYour brain acts on what it notices repeatedly, so build reminders into your environment.✅ Tie motivation to immediate rewardsDon’t wait until the end. Celebrate milestones so your brain gets consistent dopamine wins.✅ Fix your energy firstLow energy looks like low motivation. Sleep, nutrition, and exercise are motivation multipliers.✅ Use people to raise your standardsYour environment shapes your defaults. Get around people with the standards you want to live up to.✅ Design your environment to reduce frictionYour brain follows the path of least resistance. Make the “right” actions easy and automatic.✅ Go deeper than goals: find your real WHYIf the “why” isn’t strong, you’ll drift. Clarify what happens if you do… and if you don’t.✅ Build systems, not goalsGoals are outcomes. Systems are what make outcomes inevitable. Kill decision fatigue with routines.If you’ve been waiting to “feel motivated again,” this flips the script.You don’t wait for motivation. You build the conditions where motivation shows up on schedule.Watch, pick the 1–2 shifts that hit hardest, and start engineering consistency this week.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  9. 218

    Author Reset: What to Stop, Start, and Simplify This Year to Get Real Results

    January doesn’t expose a lack of motivation. You are motivated.What January does expose is a lack of clarity.So this episode is your Author Reset: a practical reset of direction — not “starting over,” not reinventing your life — just getting aligned on what actually moves the needle as an author.If last year felt like you drifted…If you stopped doing what worked…If your book launched strong but didn’t keep momentum…This is the reset you need.WHAT YOU'LL LEARN:What to STOP✅ Stop chasing visibility without a path (podcasts/social/PR with no clear next step is just noise)✅ Stop treating your book like a trophy (a book on a shelf doesn’t change your business)✅ Stop chasing shiny objects (courses, half-built funnels, “almost” campaigns)✅ Stop measuring the wrong things (Amazon rank, likes, follower count — instead measure what leads to conversations and clients)What to START✅ Use your book as a door-opener consistently (speaking, PR, referrals, outreach)✅ Anchor everything to one clear core offer (high ticket, crystal clear, no confusion)✅ Build one simple sales path: Book → Conversation → Client✅ Create a weekly (or daily) book activation habit so momentum is predictable, not accidentalWhat to SIMPLIFY✅ Simplify your message: who it’s for, what problem it solves, what happens next✅ Simplify your marketing: pick ONE channel and go deep (give it 90 days minimum)✅ Simplify your goals: clear, trackable, non-vague targets that force actionIf your book had to produce real results in the next 90 days, you don’t need more information.You need alignment, a decision, and consistency.Let’s reset your direction and get your book back in motion.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  10. 217

    Publish to Paid: Turn Your Book Into Revenue in the First 90 Days

    Want your book to generate real revenue, not just “Amazon royalty drips”?In this episode, I walk you through a simple Publish to Paid framework for turning your book into income in the first 90 days.Because for 99% of authors (me included), your book isn’t the whole business. It’s the most powerful asset in the business… when it’s connected to a real offer and a real sales path.If your book isn’t producing meaningful ROI, the problem usually isn’t the book.It’s how you’re using it (or not using it).I have a 4-step system to fix that.WHAT YOU’LL LEARN:📗 Why your book is part of your offer (not the entire offer)📗 The simplest high-ROI offer every author should start with (no complicated funnel required)📗 How to create a high-ticket, problem-solving offer tied to your book’s promise📗 The only sales path you need to start: Book → Conversation → Client📗 How to start conversations without a big list, platform, or following📗 The biggest mistake authors make (they track vanity metrics instead of outcomes)📗 What to measure so you stop guessing and start improving results📗 How to build momentum fast and avoid the slow drift that kills most booksYour book’s job is to create trust, authority, and the right conversations.Then your offer and process turn those conversations into revenue.If you want your book to actually pay you back, this is where it starts.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  11. 216

    Stop Begging to Speak at Events (Do This Instead)

    Want to get booked for speaking engagements using your book without begging, cold pitching, or competing with 500 other speakers in an online form?In this episode, I break down the exact system I use (and teach our authors) to land speaking gigs using their book as the ultimate credibility weapon. Paid or unpaid. Virtual or on stage.Branding, authority, clients, or straight-up speaking fees — it all starts the same way.Speaking is hands-down one of the highest ROI activities I’ve ever done in business. And the secret isn’t being a “professional speaker.” It’s understanding how event planners think  and positioning yourself so you skip the line entirely.WHAT YOU’LL LEARN:💠 Why speaking delivers the highest ROI of any marketing strategy💠 What event planners actually look for when choosing speakers💠 The 4 things you must show to get booked (and how your book does most of the work)💠 How to identify the right stages instead of “speaking anywhere”💠 How to use your book to skip past hundreds of speaker applications💠 The follow-up system that’s responsible for almost all the wins💠 Why most authors fail at speaking (and it’s not talent or experience)💠 How to turn speaking into a predictable, weekly system, not a one-off win💠 A simple 30-day plan to start booking yourself for next yearIf you’ve written a book and you’re not using it to get on stages, you’re leaving authority, clients, and money on the table.This is my proven, repeatable system that works if you work it.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    How to Make Money With Your Book: 4 Questions Every Author Must Answer

    You poured your time, money, and energy into writing your book. Now it’s time to make it pay you back.In this episode, I break down the 4 key questions every author must answer to turn their book into a predictable income stream.Whether you’ve just published or your book’s been sitting on Amazon collecting dust, this session will help you connect the dots between your message and real revenue.I’ll show you how to use your book to attract leads, land clients, and create a system that compounds over time, even if you’re not a natural “salesperson.”WHAT YOU’LL LEARN:✅ Why your book alone isn’t enough (and how to actually use it)✅ How to turn your book into a lifetime lead-generation machine✅ Why offers, not books, make money and how to create the right one✅ How to sell your backend offer without being pushy or “salesy”✅ The 90-day rule: how long it really takes to know if a strategy works✅ How to build a simple system that compounds your ROI month after month✅ Why consistency beats creativity when it comes to monetizing your bookYou didn’t write your book just to say you did. You wrote it to change lives.And it can change yours too, if you build the right system around it.Let’s make sure your book becomes a client-generating, income-producing machine.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    Book to Income Strategies: How to Turn Your Book Into Clients, Speaking Gigs, and Revenue

    Your book isn’t just a marketing tool. It’s your most powerful income-generating asset.In this episode, I break down my ACE Framework (Aim, Connect, Execute) — the same process used by authors like Dr. Benjamin Hardy (The Science of Scaling) to turn free book giveaways into $700K+ per month businesses.You’ll learn exactly how to position your book to land clients, speaking engagements, PR opportunities, and partnerships that drive long-term income.I’ll also show you the mindset shift that every author must make: stop treating your book like a product, and start using it as a door opener to your backend business.WHAT YOU’LL LEARN:✅ The “ACE Strategy” that turns a book into a client acquisition machine✅ How Dr. Ben Hardy scaled to $700K/month giving his book away for free✅ Why your past and current clients are your fastest path to high-ticket sales✅ How to use strategic partners and affiliates to reach new audiences fast✅ The single biggest mistake authors make after publishing (and how to fix it)✅ Why connection, not automation, closes deals and builds trust✅ How to execute consistently so your book keeps generating income for yearsYour book did the hard work. Now it’s time to let it pay off.Learn how to use your book as the foundation for speaking gigs, media appearances, referrals, and $10K–$100K+ client opportunities.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    How to End 2025 Strong and Set Unrealistic Goals That Actually Work

    The year’s almost over. Are you coasting into the holidays or intentionally setting yourself up for a powerful 2026?In this episode, I’m walking you through a simple 6-step framework for finishing the year strong, setting meaningful goals, and creating real momentum for next year.This isn’t just another “set SMART goals” pep talk. We’re talking about how to think bigger, plan better, and stretch your brain to find new pathways that create real change.After working with thousands of authors, coaches, and entrepreneurs, I’ve seen one truth: your goals don’t happen by accident. They happen by design.And if you treat the end of the year as your reset button, you’ll enter January already in motion while everyone else is just warming up.WHAT YOU’LL LEARN:🔵 Why goal setting doesn’t work unless you schedule time for it🔵 How to review this year’s wins and misses using Dr. Alan Barnard’s 4-part focus test🔵 The four areas to plan for in 2026 — Health, Wealth, Personal, and Spiritual/Social🔵 Why you should only have one major goal per category (and how to pick it)🔵 The power of setting unrealistic goals that force your brain to invent new pathways🔵 How to think beyond “SMART” goals and create exponential growth instead of linear gainsYou’ve worked hard all year.Now it’s time to finish strong, reset with intention, and make 2026 the year you finally hit the goals that once felt impossible.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    How to Build a Visibility Engine That Actually Gets You Clients

    If your book, offer, or coaching is great but sales are “meh,” the problem isn’t quality. It’s obscurity.People don’t know you exist. Let’s fix that.In this episode, I show you how to build a daily, repeatable Visibility Engine that compounds attention across platforms and turns lurkers into buyers without needing a massive audience or ad budget.I’ll break down real numbers (like sending 1.4M emails in 30 days, posting 2 shorts/reels daily across platforms, and running 16 parallel growth channels) and why that’s still not “too much” in today’s noise.We’ll also cover why even a record-shattering launch (think Alex Hormozi’s $100M weekend) still only touches a tiny slice of the market and what that means for your cadence.WHAT YOU’LL LEARN:🟡 The brutal truth: why reach (not talent) caps your revenue🟡 How many touchpoints it really takes: 60+ touches and 7–12 meaningful interactions🟡 A simple daily plan: post 1–3x/day, send smart DMs, make one clear offer, log follow-ups🟡 The “two-day workshop” upgrade: create longer, meaningful interactions that convert🟡 The 16-channel blueprint we run weekly (email, shorts/reels, LinkedIn, podcasts, PR, and more)🟡 How to systemize content so one asset spawns clips, emails, and posts everywhere🟡 Weekly review ritual: double down on what performed, kill what didn’t fastYou’ve already built the product. Now build the presence.Add a zero to your output, stack meaningful interactions, and watch invisibility turn into pipeline.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  16. 211

    The Fast ROI Playbook: 5 Proven Ways to Turn Your Book Into Clients and Cash Fast

    Your book is more than a business card. It’s a money-making machine waiting to be activated.In this episode, I’m revealing the five fast ROI playbooks you can use the moment your book is published to generate leads, land clients, and create real revenue even if you don’t have a big audience or massive following.After helping over 2,000 authors build revenue streams with their books, I’ve seen what works best when it comes to turning your message into measurable results.Whether you’re a coach, consultant, or entrepreneur, these strategies will show you how to leverage your book to create opportunities that pay off quickly.WHAT YOU’LL LEARN:📙 The “Warm Network Activation” method that re-engages past clients and sparks referrals📙 How to use direct mail to land big-ticket clients and corporate opportunities📙 The power of “Strategic Partner Gifting” to build referral pipelines with other professionals📙 The “Teleportation” strategy that puts your book on the right desk and changes everything📙 Why your book should be everywhere and how to turn everyday moments into business dealsWriting your book was the hard part.Now it’s time to make it work for you, generating trust, clients, and cash flow.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    4 Proven Ways to Make Money Before You Finish Writing Your Book

    How do bestselling authors make money before their book is even written?In this training, I reveal 4 powerful strategies our clients and team have used to generate real income before publishing day.If you are an expert, coach, speaker, or entrepreneur with a nonfiction book idea,You will learn how to:🟦 Sell your course, coaching, or live event while writing your book🟦 Create and profit from an anthology offer, even without a big name🟦 License your book to others in your field for recurring revenue🟦 Sell featured partner spots in your book to generate $10K–$20K before launchPlus, see how one author used Kickstarter to raise $52,000.These strategies have helped authors in every niche, from real estate and dentistry to business coaching, turn their ideas into income long before publishing.Watch until the end for detailed case studies and real client examples, including Kevin Harrington from Shark Tank and other six-figure earners.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    4 Essential Steps to Publish and Launch Your Book Successfully on Amazon

    CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750Want to make sure your book actually sells, not just sits on Amazon collecting digital dust?In this episode, I break down the four critical steps every author must take to publish and launch a successful book.Whether you’re self-publishing or working with a publisher, these steps will help you position your book to attract buyers, earn reviews, and build lasting visibility on Amazon.After helping over 2,000 authors publish, launch, and promote their books and selling over 100,000 copies of my own bestsellers like Publish, Promote, Profit, I’ve seen exactly what works (and what doesn’t) when it comes to hitting bestseller status and keeping sales consistent long after launch week.WHAT YOU’LL LEARN:✅ The #1 mistake most authors make before launch and how to fix it fast✅ How to create a title and cover that instantly grab attention (based on bestseller data)✅ Why 90% of bestsellers have three-word titles and how to write yours✅ How to optimize your Amazon page for visibility and sales (SEO, keywords, and A+ content)✅ The fastest way to build 50–100 reviews ethically in your first 30 days✅ How to use ads, social media, and press releases to explode your visibility✅ Why press releases still work and how to get picked up by hundreds of outlets✅ A real-world, step-by-step launch plan to make your book stand out in a crowded marketYou’ve already done the hard part — writing the book.Now let’s make sure people actually see it, buy it, and talk about it.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    5 Proven Ways to Crush Your Goals With Your Book (Mindset, Marketing & Monetization)

    Most authors stop at publishing their book. But if you want your book to actually work for you, you need clear goals and a proven strategy to reach them.In this training, I share the five foundational steps that every author must take to crush their goals with a book — whether that means landing clients, selling high-ticket services, growing your platform, or booking more media.These are the exact principles I’ve used with my own books (Publish. Promote. Profit., Book Funnel Secrets, and Write With AI) and with the 2,000+ authors we’ve helped launch to bestseller at Best Seller Publishing.WHAT YOU’LL LEARN:🔥 Why every successful book campaign starts with a clear goal (and how to set yours)🔥 How the right mindset separates authors who win from those who give up🔥 The Jim Rohn principle: why you need to make more offers, more often🔥 How to leverage multiple channels (social, podcasts, ads, and more) without burning out🔥 Why perseverance is a superpower for authors and how to stay consistent long term🔥 How to create a simple, executable plan that actually generates resultsYour book is not just a book. It’s a business asset.When you approach it with the right mindset, consistent execution, and a clear plan, it can open doors to speaking, PR, clients, and income you never imagined.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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    How My Book Funnels Generated $27K in 30 Days And How You Can Build One Too

    Want to turn your book into a lead-generation machine that attracts premium clients, sells high-ticket offers, and builds real authority in your niche?In this episode, I walk you through the exact book funnels I’m running at Best Seller Publishing, including the real numbers, offers, upsells, and backend monetization strategies we’re using to generate $10K–$30K+ per month from simple book offers.Whether you’re launching your first book or already have one published, this training will show you how to use book funnels to scale your business fast without relying on Amazon royalties or traditional publishing deals.WHAT YOU’LL LEARN:✅ The 4 book funnels I’m running right now and why each has a different backend offer✅ How we sold $4K in front-end product and closed $27K in backend sales in 30 days✅ Why “free + shipping” books still work (if you do this ONE thing right)✅ How to build irresistible bonuses, upsells, and order bumps that boost your average cart value✅ The exact landing page structure we use and why ugly sometimes outperforms pretty✅ Why most funnels fail without a high-ticket offer✅ The psychology behind real buyers and why physical book buyers are often the most valuable✅ A breakdown of our Facebook ad creatives, costs, and which ads are converting best✅ Real talk: what happens when a funnel flops✅ Why your book should sell forever (even if it’s “old”) and how to keep it convertingThis is the exact strategy I’ve used to sell 100,000+ books, build a list of 150,000+ leads, and bring in $30M+ in client revenue — all by giving my books away.If you’ve ever wanted to create a book funnel that actually works, this is the video.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  21. 206

    Why Every Author Should Create Content: 10 Lessons from 300+ Podcast Episodes

    Thinking about starting a podcast, YouTube channel, or even just showing up more consistently online?In this episode, I share the 10 biggest lessons I’ve learned from creating over 300 podcast episodes and more than 1,000 videos.I show you how YOU can leverage content to grow your authority, attract clients, and scale your message… even if you’re just starting out.Creating long-form content is one of the smartest plays you can make for long-term visibility, trust, and lead generation.WHAT YOU’LL LEARN:🎙️ Why podcasting is like writing a book and why I wish I started sooner🎙️ How to overcome perfectionism and start creating consistent content🎙️ The real reason your first few episodes don’t need to be amazing🎙️ Why YOU become the star (and authority) even when you’re the interviewer🎙️ How podcasts create deeper connection with your audience and email list🎙️ The “content flywheel” that multiplies your podcast into reels, shorts & posts🎙️ Why people who binge your podcast are pre-sold before they ever book a call🎙️ What slow growth really means and the power of exponential momentum🎙️ How I landed podcast guests who became clients, JV partners, and friendsIf you’ve ever felt stuck or unsure about starting a podcast or video series, this episode will help you see what’s possible and how to make it work even if you don’t want to do any of the tech yourself.This is the content game plan I wish I had when I was starting.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  22. 205

    How to Turn Your Book Into a 6-Figure Backend Offer

    Want to turn your book into a six-figure backend offer that practically sells itself without burning out or trading time for dollars?In this episode, I’ll show you exactly how to package your expertise into high-ticket services, coaching, or done-for-you programs that scale, serve, and sell.I break down my proven “Proposal, Platform, Process” framework and give you the blueprint for building a backend offer that fuels your business long after the book launch.WHAT YOU’LL DISCOVER:✅ 5 backend models that can turn your book into serious revenue✅ How to price and package offers for profit and scale✅ Why “Done-With-You” and “Done-For-You” offers outperform hourly rates✅ A checklist to identify and attract your perfect high-ticket client✅ The 3 ways to sell your offer and which one works best for you✅ Why authors fail to monetize their books and how to fix it fastYour book is just the beginning. This is how you build the real business behind it.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  23. 204

    12 Proven Ways to Make Money with Your Book Beyond Royalties

    Tired of waiting for royalties to roll in?Want your book to generate real income, land high-paying clients, and unlock speaking, coaching, and consulting opportunities?In this episode, I’m revealing 12 proven ways to make money with your book.I give you strategies used by top authors, consultants, and coaches to turn their book into a client-attracting, cash-generating machine.These are the exact methods I’ve used to help 2,000+ authors monetize their message, sell high-ticket offers, and build 6- and 7-figure businesses off the back of their book.CONTENT PREVIEW:🟡 Why royalties are just the beginning and not the main moneymaker🟡 The “send-it-out” strategy that landed one author $60K in 60 days🟡 How to book paid speaking gigs using your book as a foot in the door🟡 How to build a book funnel that attracts leads every single day🟡 Creating webinars, workshops, and courses directly from your book content🟡 How to leverage your book for podcasts, YouTube, lead magnets, & challenges🟡 The simple workbook & upsell strategy that adds $47+ to every sale🟡 The exact 90-day focus strategy to turn one idea into real revenue🟡 The one tactic most authors completely ignore (and it works like magic)Your book can be your #1 business development tool… if you know how to use it right.This training walks you through exactly how.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  24. 203

    How to 10X Your Business with Impossible Goals

    Feeling stuck, like your book or business has plateaued even though you’re doing “all the right things”?In this episode, I’m walking you through the Be Your Future Self Sprint (inspired by Dr. Ben Hardy's books Be Your Future Self Now and The Science of Scaling), a powerful framework we’re using inside Best Seller Publishing to help authors and entrepreneurs 10X their business, simplify their offers, and achieve “impossible” goals on impossible timelines.You’ll learn the exact method we’re using with our most committed clients to shift from done-for-you-only support into real accountability, transformation, and scale.YOU'LL LEARN THESE:🔵 Why SMART goals keep you stuck and what to do instead🔵 How to create an “impossible goal” that reshapes your entire business model🔵 The 5-part Be Your Future Self Sprint Framework (Frame, Floor, Focus, Teleportation, Accountability)🔵 How to raise your floor and eliminate the tasks, clients, or offers holding you back🔵 The power of focus: why doing LESS is your shortcut to massive growth🔵 What “teleportation” means (and how one partnership could catapult your results)🔵 Real-world examples from Perry Marshall, Ben Hardy, and BSP clients🔵 A daily 3-minute practice to stay in “the gain” and stay accountableWhether you're just launching your book or you've already hit bestseller status, if you know there’s another level waiting for you, this video shows you how to get there.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  25. 202

    My $429K/Month Book Funnel Breakdown (A-to-Z Walkthrough + Real Stats & Pages Revealed)

    Want to turn your book into a lead generation machine that attracts premium clients, fills your calendar with qualified applications, and drives high-ticket revenue, all without spending a dime on ads?In this episode, I’m giving you a full A-to-Z breakdown of my exact Free + Shipping book funnel, the same one that brought in $429,000 in high-ticket sales in just 29 days while breaking even on ad spend.Whether you’re writing your first book or already published, this is the blueprint for turning your book into a client-acquisition engine.WHAT YOU’LL LEARN:🟠 The exact funnel I use to generate thousands of leads every month🟠 How I turn $7.95 book buyers into $5K–$50K clients using this system🟠 My real Facebook ad spend + ROI breakdown (including what didn’t work)🟠 The order bumps and upsells that boost my average order value🟠 Why 20% of buyers upgrade to a $47 offer and how you can copy it🟠 The 3-step journey that leads to strategy calls and $400K+ in sales🟠 Real-life examples of landing pages, order forms, and one-time offers (OTOs) that convertThis is more than theory. It's the funnel that brought in 1,096 buyers, 4,705 leads, and 171 qualified strategy session applications all in under a month.If you’re serious about using your book to build authority, attract high-paying clients, and scale your business, don’t miss this.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  26. 201

    The Gap vs. The Gain: The Mindset Shift Every Author & Entrepreneur Needs to Hear

    Ever feel like you should be further along with your book, your business, or your goals?In this episode, I’m breaking down the mental trap that keeps authors and entrepreneurs stuck even when they’re making real progress.It’s called The Gap, and it’s what happens when you measure yourself against an ever-moving ideal instead of recognizing how far you’ve come.This concept from The Gap and The Gain by Dr. Benjamin Hardy and Dan Sullivan has been a total game-changer in my life, and today I’m showing you how to apply it to your writing, business, and beyond.WHAT YOU’LL LEARN:✅ Why most high achievers feel like they’re “never enough” (even after big wins)✅ How to avoid toxic goal-setting that kills your momentum✅ The mindset secret Olympian Dan Jansen used to finally win gold✅ A simple daily practice to rewire how you measure success✅ How to pursue impossible goals without sacrificing joy✅ A step-by-step exercise to shift out of discouragement and back into progressIf you’re writing a book to grow your business, attract premium clients, and establish authority, this is the mindset that will help you enjoy the process and win long-term.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  27. 200

    Are You Writing the WRONG Book? Here’s How to Fix It Before It’s Too Late

    Most people are writing the wrong book, and they don’t even know it.If your book isn’t bringing in the clients, credibility, or opportunities you want... you're not alone.In this episode, I break down the 5 critical elements every author must have to write the right book — the one that actually grows your business.From getting crystal clear on your goals to crafting a message that converts readers into clients, I share the exact process I've used to help 1,000+ authors publish books that generate real results, including bestselling launches, high-ticket clients, and multi-million dollar opportunities.HERE'S WHAT YOU’LL LEARN:🔷 Why most authors fail before they even start writing🔷 The #1 question you must answer before you write a single word🔷 How to identify and write directly to your ideal client or reader🔷 The secret to titles and covers that demand attention🔷 How to showcase your intellectual property (IP) so it builds authority🔷 Why storytelling and case studies matter more than everWhether you're a coach, consultant, entrepreneur, or thought leader, this will help you avoid costly mistakes and build a book that actually works for your business.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  28. 199

    BE Your Future Author Self NOW: The Mindset Shift That Changes Everything (Dr. Benjamin Hardy Breakdown)

    What if your success had nothing to do with your past and everything to do with your future?In this session, I break down the core ideas, frameworks, and transformative lessons from Dr. Benjamin Hardy’s groundbreaking book Be Your Future Self Now.Whether you’re an author, entrepreneur, or just someone serious about personal growth, this message will reset your mindset, reshape your daily habits, and reignite your sense of what’s truly possible.WHAT YOU’LL LEARN:👍 Why your future self (not your past) drives your behavior today👍 7 core frameworks to clarify who you're becoming👍 The 7 threats that quietly sabotage your future goals👍 7 transformative steps to align your identity with your ambition👍 Why psychological “time travel” might be the mindset trick you need👍 The real reason we procrastinate on big goals (like writing a book)👍 Why you MUST prioritize the important over the urgent, starting now👍 What Viktor Frankl, Mr. Beast, and Dr. Hardy all teach us about vision, hope & identityI share stories, personal insights, and practical strategies to help you connect emotionally with your future self and start taking action today that aligns with the person you’re becoming.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  29. 198

    How to Eliminate Confusion and Always Know What to Do Next (Framework for Authors & Entrepreneurs)

    Feeling stuck, overwhelmed, or unsure of what to do next in your business or with your book?You're not alone. Most authors and entrepreneurs don’t fail because of a lack of talent. They fail because they’re unclear on the next best step.In this powerful session, I break down a 4-part framework to help you cut through the noise, eliminate confusion, and stay laser-focused on the actions that move you toward your Big Want — whether that's more clients, paid speaking gigs, or building a legacy.WHAT YOU’LL DISCOVER:✅ How to clarify your real WHY (and dig deep beyond the surface answers)✅ The 4-part framework that ensures constant forward momentum✅ How to set goals that actually align with your deepest desires✅ Why “someday” goals will keep you stuck (and how to build real timelines that work)✅ The difference between productive action and shiny object syndrome✅ How to reverse engineer your goals into clear, simple daily stepsThis training is honest. It's raw.And yes, it might even sting a little. But if you're serious about turning your book into a movement or business, this is the mindset and strategy reset you need.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  30. 197

    The Ultimate Book Funnel Breakdown (Step-by-Step Tutorial + Real Examples)

    Want to turn your book into a lead generation machine that works 24/7 to attract premium clients, generate high-ticket sales, and build authority in your niche?In this behind-the-scenes training, I’m giving you a full walkthrough of exactly how my high-converting book funnels work, from the landing page to upsells, bumps, and backend monetization.Whether you’re an author, coach, or consultant, I'll show you how to use your book to build a scalable client acquisition system.WHAT YOU’LL LEARN:✅ Why selling books on Amazon alone is a major missed opportunity✅ The exact book funnel structure that’s generated millions in backend sales✅ How to build irresistible bonuses and order bumps that increase average cart value✅ The psychology behind why buyers say yes (and how to stack the deck in your favor)✅ How to use unadvertised trainings and applications to close high-ticket clients✅ Real-life examples of funnels that work (and what mistakes to avoid)This is more than theory. It’s the exact process that has helped me and my clients generate $100K+ in upsell revenue from digital books and programs.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  31. 196

    How to Turn Cold Leads Into Clients With Email

    What’s the secret to turning cold leads into warm, paying clients using just email? It’s simpler than you think.In this episode of the Best Seller Secrets Podcast, I walk you through my proven system for building trust, delivering value, and driving conversions with email marketing.Whether you’ve just published your book or you're growing your audience through summits and speaking engagements, this training is packed with actionable strategies for authors, coaches, and entrepreneurs who want to grow their list and their business.WHAT YOU’LL LEARN:📩 Why every author needs an email list—and how to start building yours now📩 9 essential rules for writing emails that people actually want to read📩 How to follow up with summit leads (even if they don’t know who you are)📩 The anatomy of a 3-email welcome sequence that builds rapport and drives results📩 How to deliver value, build authority, and stay consistent without burning outPlus, you’ll get examples of subject lines, body copy, and CTAs you can swipe and adapt for your own campaigns, so you can turn readers into raving fans (and buyers).CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  32. 195

    The 4 Costly Mistakes Authors Make and How to Avoid Them

    Are you writing your book with the right goal in mind?In this episode of the Best Seller Secrets Podcast, I break down the four most important questions every author should be asking—before they write a single word.Whether you're just starting your manuscript or already published, these hard-hitting insights will help you avoid the biggest mistakes that keep your book from making the impact (and income) it should.Drawing from years of experience helping bestselling authors, I share real examples of what works, what doesn’t, and how to use your book as a client attraction machine.YOU’LL DISCOVER:📘 The #1 mistake most professionals make when writing a book (and how to fix it)📘 How to structure chapters that actually attract clients and drive revenue📘 What makes a great book title—and why most authors get this wrong📘 How to use your book to get media, speaking gigs, and high-ticket clients📘 Real-world stories of clients who turned their books into six-figure successWhether you're writing a legacy piece or a lead generation asset, this episode will sharpen your focus and help you get real ROI from your book.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  33. 194

    How One Book Funnel Generated $25K in 30 Days (and Kept Paying Months Later)

    CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  34. 193

    Build a Book Funnel That Turns $7 Buyers into $10,000 Clients

    Want to turn your book into a powerful lead generation machine?In this episode, I walk you step-by-step through the exact strategies I’ve used to build high-converting book funnels that attract premium clients—starting with a $4.95 book offer.You’ll discover how to craft a book funnel that not only sells your book but pre-sells your audience on your high-ticket programs, coaching, or consulting—without relying on cold outreach or complicated tech.WHAT YOU’LL LEARN:✅ Why a book is the BEST low-ticket entry point to attract high-value clients✅ What to include in your book funnel (landing page, order bump, upsell, and more)✅ How to follow up with buyers using simple email and text strategies✅ The biggest mistakes most authors make with book funnels—and how to avoid them✅ How to use paid ads and email marketing to drive consistent, qualified trafficIf you're an author, expert, or entrepreneur looking to turn readers into revenue, this episode gives you a proven framework to scale your business using your book.Want expert help publishing & launching your book funnel?CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  35. 192

    How to Build Success Without Losing Your Life Balance

    Is discipline always a good thing?In this powerful conversation, we explore how the pursuit of discipline can go too far — costing relationships, happiness, and even personal fulfillment.Based on real-life examples and Craig Ballantyne’s new book, The Dark Side of Discipline, you'll discover the fine line between using discipline as a tool and becoming a servant to it.IN THIS EPISODE, we dive deep into how to:✅ Build effortless discipline systems (without adding unnecessary pressure)✅ Understand the difference between true productivity and harmful obsession✅ Create specific, life-enhancing habits instead of chasing generic "discipline"✅ Use your book (and writing process) to transform lives — starting with your own✅ Leverage accountability and community to supercharge your goals and resultsIf you’re writing a book, building a business, or trying to reach your next level of personal growth, this conversation will show you how to avoid letting "good things" get in the way of truly great outcomes.Plus, Craig shares his proven writing routines, content creation tips, and how his bestselling books have transformed his life — including helping him find his wife!CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  36. 191

    How to Use Your Book to Attract High-Ticket Clients

    Transform your nonfiction book into a powerful tool for attracting high-ticket clients!In this episode, I reveal how to leverage your expertise through books to engage and convert your audience into premium clients.Perfect for authors focused on business, consulting, or coaching, this will change how you think about book publishing and lead generation.YOU'LL DISCOVER:✅ How to strategically use your book for high-ticket client acquisition✅ Writing techniques that position you as an authority and build trust✅ Practical tips for lead generation using your book to ensure a steady stream of high-value clients✅ Long-term strategies for using your book to continuously attract and engage clientsWhether you're aiming to sell coaching, consulting services, or high-ticket items, your book can be the key to unlocking new opportunities.Dive deep into the process of transforming a simple book purchase into a six-figure client relationship.Let's turn your expertise into your most profitable asset!CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  37. 190

    How to Create a Powerful Offer That Attracts Clients & Drives Sales

    Struggling to create an offer that truly resonates with your audience?Whether you're an author, entrepreneur, or coach, crafting a compelling offer is the key to attracting clients and growing your business.In this episode, I break down the step-by-step process of building an irresistible offer that not only meets your clients’ needs but also drives sales and positions you for long-term success.WHAT YOU’LL DISCOVER:🟢 The difference between a service and a killer offer (and how to create one)🟢 Why finding your “who” is the first and most important step in offer creation🟢 How to craft a dream outcome that excites your audience🟢 The power of creating urgency and reversing risk in your offer🟢 Simple lead magnets that help build trust and convert potential clientsCreating an offer that stands out doesn’t have to be overwhelming.With the right strategies and approach, you can craft a powerful offer that not only meets your goals but also positions you as a trusted expert in your field.Ready to create an offer that drives success?CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  38. 189

    8 Reasons You Haven’t Finished Your Book And How to Finally Do It

    Are you struggling to finish your book?Whether you're an aspiring author or working on a big personal goal, this video breaks down the 8 main reasons why people don’t finish their books and offers practical solutions to overcome these hurdles.In this episode, I share key insights into why even the most dedicated authors often hit roadblocks, including lack of immediate return on investment, time management issues, and self-doubt.You’ll discover actionable steps to tackle these challenges head-on, so you can finally finish your book and achieve your goals.WHAT YOU’LL LEARN:✅ The 8 common reasons people don’t finish writing their books and how to break through them✅ How to shift your mindset from short-term obstacles to long-term growth✅ The power of structure and support in overcoming overwhelm✅ Why self-doubt and perfectionism can derail your progress (and how to get past them)✅ The importance of knowing your “why” and how to stay motivated through challengesWriting a book can be tough, but it's not impossible.With the right strategies and mindset, you can finally complete your book and turn it into a powerful tool for your personal and professional growth.Ready to overcome these obstacles?CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  39. 188

    14 Proven Ways to Sell More Books & Get More Clients

    Your book isn’t a magic bean. It won’t grow your business unless you use it strategically!If you’re wondering why your book isn’t selling or isn’t bringing in clients, this episode will show you 14 proven ways to leverage your book for more sales, high-ticket clients, and business growth.YOU’LL DISCOVER:🟢 Why most authors don’t make money from their book—and how to avoid the same mistake🟢 14 powerful book marketing & client attraction strategies used at Best Seller Publishing🟢 How to use book funnels, social media, paid ads, and strategic outreach to maximize your book’s impact🟢 Why making more offers is the key to selling more books & landing premium clientsYour book is your most powerful marketing tool—but only if you use it right!Learn the exact strategies, funnels, and outreach methods that turn books into bestsellers and businesses into high-revenue machines.Want expert help publishing & launching your book?CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  40. 187

    How This $102M Book Funnel Works: Secrets from a Top Funnel Expert

    Want to turn your book into a multi-million dollar client magnet?In this episode of the Best Seller Secrets Podcast, I sit down with Alisha Schenck, the funnel strategist behind $400M+ in sales and some of the biggest book funnels in the industry—including a $102M funnel in just 33 months!YOU’LL LEARN:☑️ Why book funnels work better than other marketing strategies☑️ The “Rule of 5 & 10” for maximizing book funnel revenue☑️ How to structure upsells & continuity offers for long-term profit☑️ How much you should spend to acquire a book buyer (and why it’s worth it!)If you’re an author, coach, or entrepreneur looking to scale your business using a book funnel, this episode is packed with high-level insights from the best in the industry.Want expert help publishing & launching your book?CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  41. 186

    4 Must-Ask Questions Before Writing & Publishing Your Book

    Thinking about writing a book? Already started but unsure of your next step?In this episode, I break down the four biggest questions every author should ask before and during the book publishing process. Whether you’re struggling with validating your book idea, choosing between self-publishing vs. traditional publishing, getting bookstore placement, or using your book to attract high-paying clients—this episode has you covered.WHAT YOU’LL LEARN:🟢 How to know if your book idea is marketable & strategic (not just "good enough")🟢 The truth about self-publishing vs. traditional publishing—which is right for you?🟢 Should you even bother with bookstores? What most authors don’t realize🟢 How to use your book to attract premium clients & increase your pricesYour book is your most powerful marketing tool.Learn how to position yourself as an authority, generate high-value leads, and make your book work for you!Want expert help publishing & launching your book?CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  42. 185

    How These 4 Bestselling Authors Turned Their Books Into Six-Figure Businesses

    Your book isn’t just words on a page. It’s a powerful business tool that can open doors to high-value clients, partnerships, and massive revenue.In this episode, I break down four real-life case studies of authors who leveraged their books to generate $60,000 to over $1M in new business!WHAT YOU’LL LEARN:✔️ How an estate planning attorney used her book to land $60K in 60 days✔️ The consultant who turned 200 free books into $500,000 in contracts✔️ The social media influencer who made six figures in book royalties✔️ How I built a million-dollar business from my first book—without ads or techYour book is more than a bestseller—it’s your ultimate credibility tool.Learn the exact strategies to monetize it and turn readers into paying clients.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  43. 184

    Amazon’s AI Content Rules: How to Leverage AI Without Getting Penalized

    AI is revolutionizing content creation, but not all AI content is treated the same—especially by Amazon.In this episode, I break down the critical differences between AI-Generated Content vs. AI-Assisted Content and how you can use Manuscriptr, our powerful AI software, to create legitimate, high-quality content that aligns with Amazon’s policies.WHAT YOU’LL DISCOVER:✔️ Amazon’s stance on AI-generated books and content—what’s allowed and what isn’t✔️ How to ethically and effectively use AI without violating guidelines✔️ The best way to integrate AI assistance into your writing process for maximum efficiencyDon’t risk having your content flagged or removed!Learn how to use AI the right way and stay ahead in the publishing game.CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  44. 183

    The 4 Deadly Business Mistakes That Could Cost You Millions

    Most businesses don’t fail because of bad ideas. They fail because of avoidable mistakes.In this episode, I break down the Four Horsemen of a Financial Apocalypse—the silent killers of growth and profitability:⚠️ Procrastination – Delays can destroy momentum and profits⚠️ Fear – Missed opportunities come from playing it too safe⚠️ Short-Sightedness – Quick wins often lead to long-term failure⚠️ Complacency – Success can make you too comfortable—and vulnerableWHAT YOU’LL DISCOVER:✔️ Why quitting fast can sometimes save your business✔️ How fear is secretly robbing you of time and opportunity✔️ The power of playing the long game for sustainable success✔️ Why growth stalls when success leads to dangerous complacencyAvoid these pitfalls, protect your business, and maximize your success!CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  45. 182

    How to Turn Your Book Into a Bestseller: A Step-by-Step Guide

    Ever wondered how some authors skyrocket to bestseller status while others struggle to get noticed?In this episode, I reveal the exact proven steps to launch your book successfully and position yourself as an industry authority.INSIDER STRATEGIES YOU’LL DISCOVER:✅ The secret to crafting content that deeply connects with your ideal readers✅ How to attract raving reviews and turn them into powerful credibility boosters✅ A step-by-step method to leverage your book for long-term success and build your brandThousands of authors have followed these methods. Now it’s your turn. Don’t miss out!CONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  46. 181

    Using a Book to Build a Million-Dollar Business with Craig Wear

    I have a special interview for you today with a client of Best Seller Publishing, Craig Wear, who owns a very successful financial service business.In this episode, we discussed how Craig uses his current book in conjunction with a book funnel to do between five and seven million dollars this year alone. He talked about being very specific with his ideal client and the power of a book in building credibility and converting people into paying clients.CONNECT WITH CRAIG WEAR:Craig Wear: https://craigwear.comQ3 Advisors: https://q3adv.comCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  47. 180

    The Ins and Outs of an Online Book Funnel (REPLAY)

    In this week's replay episode, Rob goes over the stats for his online book funnel as well as explaining the mechanics behind creating a successful funnel. The key to getting the best leads from your funnel lies in the up-sells that come after your original offer.OTHER LINKSConnect with Rob - https://bestsellerpublishing.orgTwitter - https://twitter.com/bspbooksInstagram - https://www.instagram.com/bspbooks/?hl=enFacebook - https://www.facebook.com/bestsellerpubYouTube - https://www.youtube.com/c/BestSellerPublishingOfficialCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  48. 179

    How to Sell More Books with a Book Funnel and Paid Advertising with Chris Benetti

    I've got something special for you today. While we don't often have guests on the podcast, I couldn't resist bringing in an expert who's been making waves in the world of book funnels and paid advertising. I recently crossed paths with Chris Benetti, the man behind Smart Author Media, and let me tell you, this guy knows his stuff. Since my upcoming book, "Book Funnel Secrets," is just around the corner, I thought, why not dive into some ad-related content? We discussed the key elements of a successful book funnel and how to optimize it for maximum results. This includes crafting irresistible ads for platforms like Facebook and Instagram, as well as designing compelling sales pages. We also talked about the power of intent and how to leverage it in your book funnel to attract high-paying clients for your additional services. So, if the idea of amplifying your book sales with paid advertising piques your interest, especially if you have more to offer like coaching or other services, then this episode is packed with insights just for you.IN TODAY'S EPISODE, I DISCUSS:Best practices for running paid ads for book funnelsCrafting the perfect ad creativesUtilizing upsells and order bumps to maximize profitsCONNECT WITH CHRIS BENETTI:Know more about Chris: https://chrisbenetti.comLearn more about the Smart Author Media: https://smartauthormedia.comTune in to Smart Author Podcast: https://smartauthormedia.com/podcastOTHER LINKSConnect with Rob - https://bestsellerpublishing.orgTwitter - https://twitter.com/bspbooksInstagram - https://www.instagram.com/bspbooks/?hl=enFacebook - https://www.facebook.com/bestsellerpubYouTube - https://www.youtube.com/c/BestSellerPublishingOfficialCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  49. 178

    What It Really Means to Be a Bestselling Author

    Have you ever wondered what it really means to be a bestselling author? And how do you avoid falling for the scammy tactics out there? Well, in today's episode, we'll dive deep into the world of bestseller lists and learn the real secrets to hitting them the right way.We’ll discuss the three major bestseller lists - The New York Times, The Wall StreetJournal, and Amazon. Each has its own unique approach to curating their list, and we'll uncover the truth behind their selections.If you're looking to establish yourself as a credible and legitimate best-selling author, you don't want to miss this episode. Learn the strategies and tactics to hit the bestseller lists and make a real impact with your book.IN TODAY'S EPISODE, I DISCUSS:The importance of credibility and legitimacy for bestselling authorsThe key differences between The New York Times, The Wall Street Journal, and Amazon listsLegitimate marketing strategies to reach the top of the bestseller chartsOTHER LINKSConnect with Rob - https://bestsellerpublishing.orgTwitter - https://twitter.com/bspbooksInstagram - https://www.instagram.com/bspbooks/?hl=enFacebook - https://www.facebook.com/bestsellerpubYouTube - https://www.youtube.com/c/BestSellerPublishingOfficialCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

  50. 177

    How to Use a Crowdfunding Campaign to Sell Your Book!

    Are you an aspiring author looking to fund the launch of your book? Well, today's episode is just for you! We're diving into the world of crowdfunding and how it can turn your book launch into an absolute hit!We discuss utilizing social media to reach new audiences, leveraging your strengths to attract those who haven't heard of you, and the crucial role of video content in driving crowdfunding success.So get ready to make your book launch an unforgettable triumph! Don't miss out—tune in now! IN TODAY'S EPISODE, I DISCUSS:How to raise money for your book through crowdfundingImportance of video in a crowdfunding campaignCreating well-designed content and effective storytellingOTHER LINKSConnect with Rob - https://bestsellerpublishing.orgTwitter - https://twitter.com/bspbooksInstagram - https://www.instagram.com/bspbooks/?hl=enFacebook - https://www.facebook.com/bestsellerpubYouTube - https://www.youtube.com/c/BestSellerPublishingOfficialCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

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ABOUT THIS SHOW

Welcome to the Best Seller Secrets podcast, where experts learn how to crush their business goals with a best selling book! Rob Kosberg is a Wall Street Journal and USA Today bestselling author. He has been featured on ABC, NBC, CBS, Fox, Forbes, and Entrepreneur magazine. On the show, Rob shares his own expertise on authority marketing and the power of writing a book. Tune in every week for practical tips, strategies, and case studies about how writing a book makes clients hunt for your business.

HOSTED BY

Rob Kosberg

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