Break the Internet

Before TikTok trends and YouTube fame, Evolution of Dance became the internet’s first viral sensation. In this episode, we sit down with Judson Laipply, the man behind the legendary six-minute performance that took the early internet by storm. Judson shares how a simple upload in 2006 turned into a global phenomenon, racking up millions of views before going viral was even a concept. We break down what made his video explode, how virality has changed over the years, and whether it’s still possible to recreate that kind of internet magic today. Was Evolution of Dance just the right video at the right time? Or is there a formula to breaking the internet? Let’s find out.

What happens when you mix relentless experimentation, comedy skits, and inflating toys with water? You get Henry, the mastermind behind Vlogcast, who’s been bending algorithms and building audiences across platforms. From TikTok hits to YouTube experiments, he shares his journey—from growing his own “girlfriend” (yes, really) to balancing a full-time job while making the internet laugh. We talk about the method behind his madness, why he keeps experimenting, and the secret sauce for viral content. Tune in for a masterclass in content creation...and a few laughs along the way.

In this episode of Break the Internet, we dive into the quirky and wildly creative world of Tom Curtis, the genius behind Things I Have Drawn. What started as a fun way to turn his kids' charming doodles into “real-life” Photoshopped creations has grown into a viral sensation on Instagram with nearly a million followers. Tom shares the inspiration behind his first post (a memorable rendition of his family cat, Ninja), his approach to going viral without chasing algorithms, and the joy of watching kids' creativity resonate worldwide. We also discuss the importance of nurturing creativity in the digital age and Tom’s mission to help children keep the joy of art alive amid the rise of screens and AI. Join us to see how Tom Curtis transforms innocent scribbles into global laughs and why he believes that keeping kids creative is crucial for the future of art.

In this episode of Break the Internet, we dive into the world of RC car drifting with viral sensation Jordan Smith, creator of the largest RC page in the world. Jordan takes us back to his early love for RC cars and how a chance rediscovery of his passion led to a meteoric rise on TikTok and YouTube. He shares insights into the niche world of RC drifting, the strategies behind his viral content, and how audience feedback helped shape his journey. From overcoming negative comments to making the leap to full-time content creation, Jordan offers valuable tips for creators looking to turn their passion into a thriving career. Plus, get a sneak peek into the exciting future projects and collaborations he has in store for his growing community.

From The Fresh Prince to internet royalty, Will Smith has been breaking the internet for decades! Whether he's saving the world from aliens, dropping beats, or making headlines at the Oscars, Will knows how to keep everyone talking. But what’s the secret behind his viral success? In this video, we dive into the highs, lows, and lessons from Will’s most talked-about moments—especially that slap. Discover how he’s mastered reinvention, resilience, and the art of staying relevant in an ever-changing digital world. Get ready to explore the story of a Hollywood legend who can’t stop going viral.

What makes Ryan Reynolds more than just a Hollywood star? It’s his knack for creating viral content that keeps everyone talking. In this episode, we break down the strategies behind his biggest viral moments. From leveraging leaked footage to spark a blockbuster hit to flipping a controversial ad into a marketing win, Ryan’s approach to content is a masterclass in riding trends, capturing attention, and staying authentic. If you’re a content creator or aspiring viral sensation, tune in to discover actionable insights from one of the best in the game.

In this exciting episode of Break The Internet, we dive into the world of cosplay with none other than Alexandre Decleves, better known as California Tony Stark. With an uncanny resemblance to Robert Downey Jr., Alexandre has captivated millions by bringing Iron Man to life on TikTok and Instagram. Discover how a lifelong Marvel fan and self-proclaimed introvert transformed his hobby into a global sensation, amassing millions of followers along the way. Join us as we explore his journey, the challenges of authenticity in content creation, and his advice for aspiring creators. Whether you're a Marvel fanatic or just curious about the magic of cosplay, this episode is packed with inspiration and fun. Don't miss it—watch now and prepare to be amazed!

Discover how a passionate woodcarver turned a childhood hobby into viral content that’s captivated millions. From mastering the Instagram algorithm to embracing creativity with fun, this episode dives into the secrets behind turning passion into success and the journey of going from birdhouses to half a million followers. With host Tom Cain. https://www.instagram.com/nbs_artnwood/

Join us as we delve into the incredible journey of Markiplier, the renowned YouTuber who has captivated 38 million subscribers. Is there a secret formula to his astronomical rise? We believe so. Whether you're a creator looking for inspiration, an enthusiast eager to understand the magic, or a dedicated Markiplier fan, this episode is for you. Discover his story and learn how you too can replicate his success. Hosted by BTI Prodcuer, Tom Cain

This is the first episode of our 'Viral Stories' series which has a look into how and why certain creators got as big as they have. The first episode is all about Jimmy Donaldson, a.k.a Mr Beast 6000. Let's find out how he broke the internet! Hosted by the Producer of the main BTI podcast Tom Cain.

Join us for a hilarious and insightful episode of "Break the Internet!" as host Ben Kaplan chats with Scott Bigos, the creative force behind the viral comedy channel CheeseParade. Scott shares his journey from making sketch videos in high school to amassing millions of followers with his unique blend of humor and creativity. In this episode, Scott dives into the making of his hit series "Balloon Boys" and explains the inspiration behind the absurd yet relatable premise. He opens up about his creative process, the importance of a strong opening image, and why stock music plays a crucial role in his videos. Scott also discusses the challenges of constantly innovating and the shift from TikTok to YouTube as his primary platform. Whether you're an aspiring content creator or just love a good laugh, this episode offers a behind-the-scenes look at what it takes to succeed in the world of viral sketch comedy. Tune in for some laughs, creative tips, and the story behind some of the internet's most memorable comedy sketches.

In this exciting episode of Break The Internet, we dive into the charming world of Eylul Savas and her viral sensation, "Llama With No Drama." With over 250,000 followers on Instagram and 20 million views, Eylul's cheerful stuffed llama has captured hearts around the globe. Join host Ben Kaplan as we explore how a playful idea turned into a social media phenomenon, blending travel, joy, and mental health awareness. Discover the secrets behind the llama's viral success, the power of colorful visuals, and how Eylul leverages her marketing expertise to keep the account thriving. Tune in for an inspiring conversation on creativity, resilience, and the magic of bringing a smile to the world, one llama photo at a time. Eylül and llama's socials:https://www.instagram.com/llamawithnodrama/

Justin Flom is a magician turned content creator with over 21 MILLION subscribers on YouTube. He has 100 BILLION views across platforms and has created a science around his video content creating craft. In this episode Justin sits down with Ben to discuss exactly how he makes viral videos regularly. what works and what doesn't and how you too can create and build your online empire. https://www.youtube.com/@justinflom

Join us on "Break The Internet" as we chat with Sarah Laming, who turned her passion for interior design into a viral social media career at 50. With over 1.2 million followers, Sarah inspires with her unique blend of serene interiors and emotive storytelling on Instagram and TikTok. In this episode, she shares insights on staying authentic, engaging a community, and finding joy in content creation, proving it’s never too late to make your mark online. Tune in to learn how any age can be the right age to inspire and influence. Listen now for actionable tips and heartfelt advice on navigating the digital world as a late starter.

In this episode of "Break the Internet," we chat with Chyanna Antonio (a.k.a Chyanna Destinee), a content creator who blends her tech background with a passion for storytelling on TikTok. Chyanna discusses her transition from a machine learning engineer to gaining a significant following through her unique approach to content, emphasizing authenticity and skilled editing. She shares practical strategies for engaging with audiences, the importance of a consistent brand, and tips for managing content creation alongside a full-time job. Chyanna also touches on overcoming challenges, including handling negative feedback. Whether you're a budding creator or looking for insights into the world of social media virality, this episode offers a straightforward look at making an impact online.

In this electrifying episode of "Break the Internet," join us as we dive into the mind of digital marketing legend, Neil Patel. Discover the secrets behind creating viral content and the strategies that can transform your online presence. Neil breaks down the essence of engaging digital strategy into actionable advice, sharing insights from his journey in the marketing trenches. Whether you're looking to amplify your brand or understand the dynamics of online engagement, this episode promises a treasure trove of knowledge straight from a master of the digital domain. This is how Neil Patel breaks the internet.

Strap in for a rollercoaster ride through Iceland’s icy landscapes with Kyana Sue Powers, an influencer who turned visa woes and job no's into a content creation wonderland! In this episode, we're not just talking about making lemonade from lemons; we're talking about turning an entire orchard of life's lemons into a viral sensation. Kyana didn’t just dream of living in Iceland; she made it her reality against all odds, becoming one of its most dazzling digital storytellers. From glacier guide dreams dashed by visa hurdles to lighting up Instagram and TikTok with her unique blend of charm, wit, and awe-inspiring Icelandic adventures, Kyana's tale is one heck of a journey. We'll dive into how she hacked the social media code, built a tribe of Iceland enthusiasts, and turned her love for a country into a booming brand. Whether you're a content creator fishing for your next big idea or someone craving a dash of 'you got this,' Kyana's story is your perfect blend of inspiration, fun, and sheer determination.

In this heart-warming episode of "Break the Internet," join us as we delve into the viral sensation that is Khalid El Khatib's family Christmas tradition. Discover how a simple tweet about a meticulously planned holiday itinerary by Khalid's mom captivated the internet, leading to thousands of likes, media appearances, and even a special surprise on a national TV show. This story is not just about viral fame but a celebration of family, love, and the joy of coming together during the holidays. Tune in for an inspiring journey that proves sometimes the most share-worthy moments come from the warmth of home.

Welcome to the debut of "Break the Internet"! Today, we're with Kaiti Yoo, a powerhouse of fashion, humor, and viral content. From a college dorm to internet fame, Kaiti's journey is a masterclass in making a digital splash. Ben Kaplan dives deep into her story, exploring the highs, lows, and behind-the-scenes of viral creation. It's an electrifying conversation packed with insights, laughter, and the real scoop on navigating online celebrity. Tune in for a whirlwind tour of Kaiti Yoo's vibrant world and the secrets to her sensational success.