PODCAST · business
Build with Choice Hacking: How to Sell Expertise
by Jennifer Clinehens
"Build With Choice Hacking" is THE podcast for consultants, coaches, founders, agencies, designers, freelancers, and new business managers who are selling expertise. All using psychology and data-backed strategies - not vibes or guesswork. Created by and for for seasoned practitioners who need to find a way to stand out in a crowd of "overnight experts," gurus, influencers, TikTok bros, and other loud - but wrong - talking heads. If you're tired of chasing algorithms, platforms, trends, and content tactics that make you feel more like an content creator instead of a business owner, this show gives you practical advice based on how people decide who to trust, follow, and buy from.Hosted by Jennifer Clinehens (MS MBA), founder of buyer psychology and business consultancy Choice Hacking. In her 15+ year career, she's created $250M+ in sales for her clients - from solo consultants to startups, SMBs, and Fortune 500 brands like McDonald’s, Microsoft and many more. And in this podcast y
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15
How True Experts Can Start a Consulting Business: 3 Simple Things Beginners MUST HAVE
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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14
How to Package Your Expertise Offers (So Clients Actually Buy)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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13
How to Price Expertise (No Spreadsheets Required)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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12
How to Grow Your Consulting Business in 2026
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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11
How Your Business Can Get Clients' Attention with Signature IP
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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10
Why Your Social Media Posts Aren't Getting Clients (Even If They're Getting Likes)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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9
6 Psychological Marketing Triggers to Make People Buy From You
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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8
Here's Why Depending on Referrals Can Kill Your Business (And What to Do Instead)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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7
Get More Clients for Your Business with This Simple Strategy
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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6
4 Mindsets Keeping Your Sales Stuck (and What $1M+ Business Owners Do Instead)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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5
How I 6x’d My Sales (Without Being Pushy or Annoying My Clients)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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4
3 Way to Raise Your Prices (Without Losing Clients)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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3
The Easiest Way to Get More Clients
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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2
How I Created $250M+ for My Clients: The System for Scaling Solo Businesses to $1M/Year
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get my FREE Course: $1M Solo Brand Blueprint - Get lesson 1 now ➡️ https://choicehacking.link/course✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME👉 Get your own Chief Business Copilot: https://choicehacking.link/chief-business-copilot👉 Get one-on-one support tailored for your business: https://choicehacking.link/one-on-oneFOLOW & CONNECT:✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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1
How to Start a Consulting Business From Scratch (5 Simple Steps)
⭐⭐⭐⭐Please take 12 seconds to rate and review the podcast because it helps us find new listeners⭐⭐⭐⭐⭐FREE RESOURCES✅ Get my Consulting Starter Kit FREE here: choicehacking.com/starter-kit✅ Get a free digital copy of my bestselling book for a limited time, Choice Hacking: How to use psychology and behavioral science to create an experience that sings. Get it here: https://www.choicehacking.com/free-book/ ✅ Get FREE daily tools and strategies for growing your very own $1M+ Solo Brand: Join the 10k+ people getting my newsletter: https://www.choicehacking.com/read/WORK WITH ME✅ Get your own Chief Business Copilot for your business by working with me one-on-one or in a group program. Get weekly live Skill Sessions, Implementation Sessions, and one-on-one time with me.Learn more about my group program here: https://choicehacking.academy/cbc/Learn more about one-on-one coaching here: https://www.choicehacking.com/coaching/ FOLOW & CONNECT: ✅ Connect with host Jennifer Clinehens on LinkedIn, Instagram, YouTube, or TikTok @ChoiceHacking and @BuildwithChoiceHacking✅ Buy my book in Kindle, paperback, or audiobook form: "Choice Hacking: How to use psychology and behavioral science to create an experience that sings": https://choicehacking.com/PodBook/
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ABOUT THIS SHOW
"Build With Choice Hacking" is THE podcast for consultants, coaches, founders, agencies, designers, freelancers, and new business managers who are selling expertise. All using psychology and data-backed strategies - not vibes or guesswork. Created by and for for seasoned practitioners who need to find a way to stand out in a crowd of "overnight experts," gurus, influencers, TikTok bros, and other loud - but wrong - talking heads. If you're tired of chasing algorithms, platforms, trends, and content tactics that make you feel more like an content creator instead of a business owner, this show gives you practical advice based on how people decide who to trust, follow, and buy from.Hosted by Jennifer Clinehens (MS MBA), founder of buyer psychology and business consultancy Choice Hacking. In her 15+ year career, she's created $250M+ in sales for her clients - from solo consultants to startups, SMBs, and Fortune 500 brands like McDonald’s, Microsoft and many more. And in this podcast y
HOSTED BY
Jennifer Clinehens
CATEGORIES
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