PODCAST · business
Can't We All Just Be Human
by Tara Counterman
Here's a bright idea…let's ditch marketing and sales that forgets there's a real human being on the other side of whatever you're selling.Can't We All Just Be Human is where we talk about sales, marketing, and running a business the way it actually looks…not some highlight reel version that doesn't really exist. Dishes in the sink, kids to get to a million different activities, books to read, and money to make.Hi friend, I'm Tara Counterman, mom, wife, and founder of the boutique podcast agency House of Connection Media. I've spent eight years helping 6-7 figure female founders leverage a podcast to turn followers into buyers, increase conversions without more sales calls, and build a marketing strategy that works even when they're not in the room.Now I'm bringing all of it here for you.We're going to dig into the stuff that's actually costing you sales. Like why you feel your social media, launches, ads could all be converting better, or why you're stuck manually selling the same
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2. Attention Is Cheap. Here's What's Actually Worth Your Focus
You're not struggling to get attention, you're getting it. The content is working, the eyeballs are there. So why does it still feel like you're working harder than your sales reflect? In this episode, I'm talking about the part of your sales process that's absolutely costing you, and why posting more, going more viral, or converting harder isn't going to fix it. If you've ever looked at your numbers and thought I should be further along than this, this episode is exactly where I'd tell you to start. Let's connect, find me on: Instagram: https://instagram.com/tara_counterman TikTok: https://tiktok.com/@tara_counterman Let's work together: https://hocmedia.co
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1. Welcome to Can't We All Just Be Human
Well, here we are. The episode I've been putting off for way too long, for reasons that didn't really matter. In this first episode I'm sharing who I am, why this podcast exists, and what we're actually going to be doing here together. We're talking about the trust recession that everyone keeps mentioning, why I think founders are more responsible for it than they realize, and what it actually looks like to build a business that sells in a way that actually feels human. All without burning out or outsourcing who you are. Let's connect, find me on: Instagram: https://instagram.com/tara_counterman TikTok: https://tiktok.com/@tara_counterman Let's work together: https://hocmedia.co
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ABOUT THIS SHOW
Here's a bright idea…let's ditch marketing and sales that forgets there's a real human being on the other side of whatever you're selling.Can't We All Just Be Human is where we talk about sales, marketing, and running a business the way it actually looks…not some highlight reel version that doesn't really exist. Dishes in the sink, kids to get to a million different activities, books to read, and money to make.Hi friend, I'm Tara Counterman, mom, wife, and founder of the boutique podcast agency House of Connection Media. I've spent eight years helping 6-7 figure female founders leverage a podcast to turn followers into buyers, increase conversions without more sales calls, and build a marketing strategy that works even when they're not in the room.Now I'm bringing all of it here for you.We're going to dig into the stuff that's actually costing you sales. Like why you feel your social media, launches, ads could all be converting better, or why you're stuck manually selling the same
HOSTED BY
Tara Counterman
CATEGORIES
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