Chiropractic Practice Success - CHIROBASIX

What if one single sentence could add $400,000 to your practice in a year? In this episode, Nick sits down with Dr. George Birnbach of Five Star Management — a chiropractor, coach, and practice growth expert with over 25 years of experience helping doctors build thriving, associate-driven practices. Dr. George breaks down the exact rapport-building framework he teaches every associate from day one, including the powerful opening line that instantly makes new patients feel heard, understood, and ready to commit to care. But that's just the beginning. In this episode, you'll learn: The "Money Line" — the step-by-step patient journey every practice needs mapped out ✅ Why most patients say no (and why it has nothing to do with money) ✅ The 9 buying triggers and how to move patients naturally through each one ✅ How to use your BNI or referral group the right way to never run out of new patients ✅ The Win-Win Associate Model and how it unlocks time freedom and financial growth Whether you're struggling to convert new patients, dealing with drop-offs mid-care plan, or ready to scale beyond yourself, this episode is packed with actionable strategies you can implement immediately. Connect with Dr. George Birnbach: 🌐 https://myfivestar.com

Struggling to get quality new patients from Facebook or Instagram ads? 😩In this episode, Nick from CHIROBASIX breaks down the #1 Facebook and Instagram advertising strategy that’s helping chiropractors across the country attract real, high-quality patients — not just low-intent leads who never show up. You’ll discover: ✅ Why most chiropractic ads fail to get results ✅ How to fix your Facebook & Instagram ad strategy for better ROI ✅ How to use educational video content to build awareness, authority, and trust ✅ The exact retargeting system that keeps your brand in front of potential patients ✅ How to create short, effective videos that generate long-term care patients By the end, you’ll know how to turn social media ads into a steady flow of new patients who actually show up and commit to care. 🎁 Free Resources Mentioned: 📘 Download our FREE Chiropractic Marketing Book → https://chirobasix.com/lp/book/ 🎥 Get 200+ Video Topic Ideas for Chiropractors → https://chirobasix.com/lp/video-topics/ ----- CHIROBASIX https://chirobasix.com/ 616-259-0012

In this session, we get to chat with Dr. Noel Lloyd from Five Star Management about their "Win-Win System". This program guides Chiropractors like you to build a world-class associate program so you can grow your practice, earn more money, and gain more freedom.Dr. Lloyd takes us through some of the key components of the Win-Win System and how you can succeed with bringing on associates into your practice.----Want to learn more about the Win-Win System? Visit the Five Star Management website here:https://myfivestar.com/win-win-associates/

Learn how to set up and run an incredible Media Day for your practice so you can capture all the best photos and videos to use for all of your marketing activities.And of course, download the entire Media Day Checklist here:https://chirobasix.com/lp/media-day-checklist/ ----You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".Grab your copy of the book here:http://chirobasix.com/book

In this session, we're talking about Google Maps. Specifically your Google Business Profile and how you can get your practice ranking higher in search results.Patients are already looking for you on Google. Is your practice showing up?You can read the full article here:https://chirobasix.com/chiropractors-guide-to-google-my-business-listings/----You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".Grab your copy of the book here:http://chirobasix.com/book

In this session, we're looking at practical ways you can implement AI Technology into your Chiropractic practices. We'll explore the basics of AI, and how you can tap into this technology to expand your marketing efforts as well as streamline operations in your practice. You can read the full article here: https://chirobasix.com/how-chiropractors-can-use-ai-technology/---- You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook". Grab your copy of the book here: http://chirobasix.com/book

In this session, Heidi Ryder from Healthy Books joins us to talk about setting the vision for your practice.We discuss the importance of knowing exactly where you want to go and building a game plan to get you, your team, and your practice there. This includes looking at setting your goals and then reverse-engineering your way with key milestones to aim for.Heidi provides insights on how your financials play a major role and having a really good understanding of your numbers can help you conquer your goals.You can learn more about Heidi Ryder and Healthy Books online:https://www.healthybooksllc.com/

In this session, Dr. Nathan Unruh from SIDECAR joins us to talk about "The H3 Formula".We discuss the biggest challenges practices face in their business along with the 3 elements that the most successful chiropractors focus on to get their practice where they want it to be.He reviews putting yourself in the right mindset and focusing on high-value activities that help you produce the results you want to see.You can learn more about Dr. Nathan Unruh and his group, SIDECAR, on their website:https://sidecaredge.com/

Dr. Barbara Eaton from the "56-Day Chiro Bootcamp to Double Your Business" joins us to talk about some of the biggest hurdles she sees Chiropractors experiencing as they look to grow their business.She dives into the origins of her boot camp program, the tremendous value of building systems and procedures for your business, as well as setting the right mindset for yourself, your practice, and your life goals.You can download Dr. Barbara Eaton's "Endless Referrals Cheat Sheet" for FREE here:https://56daychirobootcamp.com/referralsLearn more about the boot camp as well as Dr. Barbara Eaton on her website:https://drbarbaraeaton.com/

In this session, we look at 7 key elements to focus on when it comes to building your online footprint and connecting with more patients in your community.We live in a digital era. As a business owner, it's vitally important to establish a robust online presence. This is where patients learn, discover, and interact with you.Follow this blueprint and take actionable steps today to start building a stronger online presence, connecting with more patients in your community, and growing your practice.Watch the video recording of this session here:https://chirobasix.com/podcast/7-key-elements-to-growing-your-practice-online/----You can also get a ton more information on the top digital strategies for practice growth by reading our book: "The Chiropractor's Marketing Playbook".Grab your copy of the book here:https://chirobasix.com/book

Dr. Stephen Franson from The Remarkable Practice joins us to talk about the 4 seasons of your practice. We dive into each of the 4 seasons and break down the major challenges you face as a Chiropractor and business owner as well as what it takes to overcome those obstacles to continue to build the practice (and life) of your dreams.You can download Chapter 1 of his book "The Remarkable Practice" to start building your vision and defining what success looks like for you and your business.Learn more about Dr. Stephen Franson and his group (The Remarkable Practice) on their website:www.theremarkablepractice.com

Dr. Russ Rosen from The Optimal Health Coaching System joins us to talk about the Neuroscience of Communication.We dive into key elements for better communication to make stronger and more meaningful connections with your patients and how this can be used to help grow your practice. Higher retention rates, more referrals, and a community of patients that love coming back to see you.You can learn more about Dr. Russ Rosen, his coaching group, and deeper information about his communication methods by visiting:www.theohcsystem.com/chirobasix 

Building a practice that is sustainable for years and years to come requires a big picture look at your marketing and promotional strategy.Learn how to dominate online as well as physically in your local communities so you can build a practice that will stand the test of time.Get your copy of the Chiropractor's Marketing Playbook on our website:https://chirobasix.com/book/

In this session, we dive into the importance of create patient education videos, example topic ideas, a structure for your script, and equipment to help you record.Creating video content is a powerful way to educate your community and position you as the go-to expert for solving health problems.For 80+ video topic ideas to get you started, visit chirobasix.com/topics.

In this session, we dive into a completely new strategy on how to approach Facebook Ads.Chiropractors that are sick of getting bad leads and spinning their wheels with New Patient Specials should tune in. We go over how to completely overhaul your expectations of Facebook Ads and how to really capitalize on the platform with a new advertising strategy.Get more out of your social media promotion and drive real long-term growth.Download 80+ free patient educational video topics to get you started:https://chirobasix.com/topics/Learn why your Facebook Ads currently suck, and how to fix it:https://chirobasix.com/why-your-facebook-leads-suck-how-to-fix-it/

7 actionable steps Chiropractors can take right now to ignite massive growth for their practices this year.This is the perfect time of year to reset goals and build a plan of action that will help you crush your practice goals in 2022.https://chirobasix.com/chiropractor-digital-marketing-guide/ 

Dr. Andrew Jahner and Dr. Nick Barney chat with us about their success in implementing our digital marketing systems for their practice. We learn about some of the struggles they used to face and how going "all in" on their digital program has turned things around and had a massive impact on their practice.Listen in to hear their experience making their online presence a priority.https://chirobasix.com/portfolio/optimal-chiropractic/

If you're looking to get new patients into your practice, then this is your golden ticket to making that happen.In this episode, we go over a key strategy to make yourself the number 1 option for patients that are already actively looking to get Chiropractic care.Read more:https://chirobasix.com/how-chiropractors-can-get-more-patients-from-google/

If you’ve run Facebook Ads for your Chiropractic practice to try and generate new patients, then you likely know the struggle of dealing with terrible lead quality.You have probably experienced:Bad contact information.Leads that stop responding to you.Leads that don’t respond at all.Appointments that don’t show up.Patients that show up for only 1 appointment but don’t commit to long-term care.If this sounds familiar, you’re not alone.In this episode, we review WHY you're struggling with Facebook Ads and what you can do to fix it. Facebook Ads are a powerful way to grow your practice if you can execute it correctly.Read more:https://chirobasix.com/why-your-facebook-leads-suck-how-to-fix-it/

Chiropractic practices heavily rely on patient referrals. Patients that are referred in by your existing patients are also typically your best new patients.In this episode, we go over key strategies for how your practice and start growing your referral numbers with your existing patients. These are actionable steps you can take today to start getting new referrals in as soon as possible.You can also read our Patient Referral Program guide on our website:https://chirobasix.com/how-to-get-more-chiropractic-patient-referrals/

In this episode, we talk about how you can get better results with Facebook Ads by utilizing video. We go over why video is important and the tools you need to get started right away with creating awesome video content for educating your community on Chiropractic care.Read more about Facebook videos:https://chirobasix.com/how-to-make-better-chiropractic-videos-for-facebook-ads/

Offices need to find new ways to further promote their office, build recognition in the community, and drive lead generation in order to grow. In this episode, we're looking at 6 unique marketing tactics to try at your office to help build momentum and lead generation for your practice.You can also read the article here:https://chirobasix.com/6-unique-chiropractic-marketing-tactics/

This is a playback of our webinar training for the Google Domination Method, showing you how you can pull in new patients consistently from Google by dominating the search results page.Patients are already looking for Chiropractic care. By positioning yourself at the top of Google, you own the prime real estate for driving those patients into your office.Link for the video recording:https://youtu.be/SEWBbWSz1-E