Creating the World's Best Client Experience

Alison is joined by Ash Davis, a friend and fellow entrepreneur with an inspiring journey that spans multiple industries. They delve into his remarkable transition from a successful corporate career, where he served as a national vice president of operations, to establishing his own brand, FTDS—an impactful mantra that encapsulates a mindset geared towards resilience and focus, essential for success in both personal and professional realms.Ash's narrative begins with his roots in corporate media, where he honed his skills as a writer, producer, and engineer for over two decades. He recounts the pivotal moment when he decided to leave this stable career in 2014 to pursue his passions in real estate, writing, and ultimately, his burgeoning brand. This journey was not without its challenges and his experience illustrates the deep relationship between life events and entrepreneurial evolution.They explore Ash's ventures into writing, to his TED Talk about the significance of letter writing in an age dominated by digital communication. This endeavor was not just about publishing; it served as a foundation for his philosophy that encourages individuals to build meaningful connections through personal expression.As they discuss Ash’s latest initiative with FTDS, he shares insights into the power of branding based on personal philosophy. The mantra serves not only as a clothing line and motivational tool but as a beacon for those looking to cut through the noise of daily distractions. This brand aims to resonate with a diverse audience—from teenagers managing social pressures to professionals navigating career complexities—by offering practical advice on how to prioritize what truly matters.Throughout their conversation, Ash emphasizes the importance of community and mentorship in entrepreneurship. By vocalizing his ambitions and surrounding himself with like-minded individuals, he was able to gain accountability and valuable insights that propelled his brand forward. They also touch upon the role of technology in modern entrepreneurship, particularly how Ash leverages tools like social media and AI to refine his message and engage with his audience.HIGHLIGHTS:1:15 Introduction to FTDS7:15 The Evolution of a Brand16:08 The Power of a Mantra21:33 Building a Business Plan28:25 Leveraging Connections for Success31:27 Embracing Failure and Growthconnect with Ashwebsite: https://teamftds.comA Life Through Letters: https://www.alifethroughletters.comInstagram: https://www.instagram.com/fckthedumbshtSPONSOR:Cellev8Discount code: THEALISONK PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison dives into the unique intersection of self-care and the client experience, particularly in the wellness industry. She's joined by Jennifer Teplin, the CEO and founder of a transformative hybrid therapy practice that balances in-person and virtual services and they explore how this innovative model not only meets clients where they are but also enhances therapeutic outcomes.Jennifer shares her entrepreneurial journey and the creation of Manhattan Wellness, which has grown from a small team to over 30 full-time therapists serving hundreds of clients weekly across several states. They discuss the importance of adaptability in business, notably how the pandemic forced many practices, including Jennifer’s, to pivot to virtual services. This transition led to unforeseen growth and allowed her practice to expand rapidly.As they go deeper into the client experience, Jennifer unveils her “gold standard” framework, designed to ensure that each client interaction is exceptional, efficient, and compassionate. From rapid responses to inquiries to streamlined therapy matching, they explore the proactive measures her practice takes to eliminate friction points. For instance, Jennifer highlights the importance of immediate communication and personalized placement, which has significantly increased client satisfaction rates.The conversation also touches on the work-life balance challenges that come with being an entrepreneur. Jennifer candidly shares her reflections on managing her responsibilities while preparing for her third child and how she strives to maintain self-care amidst the hustle. Her insights into setting boundaries and prioritizing non-negotiables are invaluable for anyone navigating similar pressures in business.Jennifer’s commitment to continuous improvement is evident as she shares her strategies for hiring and training staff, highlighting the importance of nurturing talent within her practice. The innovative approach of bringing in clinical fellows not only serves clients in need of affordable therapy but also allows new therapists to gain meaningful experience and enhance their skills.HIGHLIGHTS:5:31 The Journey of Hybrid Therapy11:18 Adapting to the Pandemic15:16 Balancing In-Person and Virtual Therapy21:00 Establishing a Gold Standard24:31 Innovating Through Challenges29:51 Taking the First Step32:35 Prioritizing Self-Care as a Business Ownerconnect with JenniferGet Therapy Tips: https://manhattanwellness.myflodesk.com/reframeManhattan Wellness: https://manhattanwellness.orgSPONSOR:Cellev8Discount code: THEALISONK PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison has a fascinating conversation with Lillian Sue, a PR expert dedicated to helping entrepreneurs, authors, and coaches gain the visibility they need to thrive in their respective industries.Lillian shares her extensive background as a publicity coach and PR specialist. She explains how she equips her clients with the tools needed to create effective media campaigns. With resources like media lists, templates, and strategies for safe visibility, she simplifies the often overwhelming world of publicity. One of the key points of their discussion is the notion that getting media coverage is just the first step. It's not enough to simply appear in front of audiences; what truly matters is how to transform that exposure into meaningful connections and results.Alison and Lillian dive into the misconception many new business owners have about market saturation and visibility. Lillian emphatically states that no market is truly oversaturated; rather, it’s about finding your unique voice amidst the noise. This is where authentic storytelling comes into play. She encourages clients to be transparent and genuine in sharing their narratives, as this authenticity builds trust and connection with potential audiences.A major thread in the conversation is the transformation of media consumption—from social media noise to the revival of traditional channels like magazines. Lillian notes that while many entrepreneurs think social media should be their primary focus, they often overlook the value of speaking engagements and being featured in niche publications. She emphasizes that media is not just about broad reach but about being seen as an authority in areas relevant to one's audience.They also discuss the increasing role of AI in our lives and its impact on publicity strategies. Lillian asserts that the foundation of content—real human connections and storytelling—remains irreplaceable. She points out that despite technological advancements, the authenticity of personal experience is what resonates with audiences.HIGHLIGHTS:3:18 Understanding Publicity and PR5:10 The Challenge of Being Noticed9:05 Goals of Publicity and Media10:12 The Process of Sharing Stories12:37 Building Safe Visibility16:57 Importance of Authenticity20:03 The Value of Print Media25:29 Navigating Media Interviews28:25 Customized Coaching Approaches29:56 New Trends in Mediaconnect with LillianInstagram: https://www.instagram.com/liliansueprcoachFacebook group: https://www.facebook.com/groups/bookedfeaturedpaidSPONSOR:Cellev8Discount code: THEALISONK PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

This is your chance to hear the other side of the story as Alison continues this two-part mini-series on pivotal changes in business by speaking with Erin Haag, founder of Luxury in Business Retreats.They discuss Erin's journey in building her retreats and her decision to pass the business to Alison, delving into the motivations that led to this significant transition. Erin reflects on her challenges in managing multiple businesses and her realization that she needed to focus on the future of Luxury in Business Retreats.Alison and Erin explore the logistics of the acquisition process, emphasizing the importance of intentionality and transparency. Additionally, the two outline the next steps for the retreat business, including upcoming offerings and their shared vision for creating impactful experiences for business leaders. This episode offers valuable insights for anyone considering major changes in their business journey, especially when it comes to buying and selling a business.HIGHLIGHTS:2:37 The Decision to Sell3:04 Erin’s Perspective on Luxury Retreats5:33 The Internal Struggle8:30 The Shift in Focus13:17 Taking Immediate Action14:32 Assessing Business Opportunities18:43 The Business Acquisition Process23:01 Navigating Due Diligence27:25 Finalizing the Agreement28:58 The Announcement Strategy31:14 Reflections on the Transition34:26 Future Plans and Growth36:54 The Last Retreat40:59 Embracing Change42:53 Connecting with the New Visionconnect with ErinPricing Overhaul: https://pricingoverhaul.comLuxury in Business: https://luxuryinbusinessretreats.comRetreat Industry Forum: https://shorturl.at/9189QSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Knowing when it's time to innovate, expand and/or make changes in your business is crucial and in this part 1 of a 2 part series, Alison shares the pivotal moment of acquiring Luxury in Business Retreats. A move that closely aligns with her long-term vision for CU Fitness and the Alison K Agency.She reflects on her journey of growth, emphasizing the extensive thought process and self-doubt that accompanied this significant decision. This episode explores the contrasting dynamics of personal growth and strategic development in business, highlighting how embracing fear can be essential for expansion.Alison also discusses the importance of collaboration with the founder, Erin Haig, as they shape their future vision together. As a precursor to part 2 with Erin, consider your own path in business and the belief systems that can facilitate their growth.HIGHLIGHTS:3:15 Acquiring Luxury in Business Retreats4:35 Behind the Scenes of Mindset Work9:44 Challenges in Business Expansion15:20 The Importance of Belief and Capacity21:46 Reflecting on Past Business Changes30:11 The Decision-Making Process38:04 The Moment of Commitment42:24 The Future of Luxury and Business RetreatsSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison has a thought-provoking conversation with Robert White, an executive coach and high-level consultant specializing in guiding CEOs and leaders toward greater connection, purpose, and fulfillment in their professional lives. As they discuss the client experience, they take a fascinating detour into the broader landscape of personal and organizational growth, particularly in the context of post-pandemic challenges faced by many leaders today.Robert shares his compelling journey, which began in challenging circumstances, shaped by poverty and adversity and throughout their conversation, they go deep into the core principles that underpin his coaching philosophy. Robert emphasizes the importance of focus, alignment, and commitment among leaders in order to drive meaningful results. He outlines an innovative framework for effective leadership built on eight principles of success that foster a thriving workplace culture.Alison and Robert further explore how these principles translate to a profound customer experience. Robert reveals how the effectiveness of his training sessions hinges on creating experiential learning opportunities that allow participants to practice these principles in real-time, leading to immediate application in their organizational contexts. By sharing personal stories and insights from his expansive career, Robert underscores how transforming leadership behaviors inevitably enhances the experience of clients they serve.Robert brings to light the challenges faced by leaders who may hesitate to embrace risk and vulnerability and he emphasizes that the fear of failure often stems from past experiences, which can inhibit personal and organizational growth. To counter this, he encourages leaders to take actionable steps toward personal awareness and interpersonal honesty—identifying and acknowledging their own feelings and behaviors that may be deterring progress.In offering actionable advice to listeners, Robert compellingly advocates for heightened awareness—both of oneself and of the environment surrounding them. This practice of deep observation facilitates a shift in perspective, allowing leaders to connect more authentically with their teams and clients, ultimately fostering an environment of trust and collaboration.HIGHLIGHTS:2:08 A Journey from Struggle to Success4:25 The Transformation Experience7:00 Leadership and Team Integration8:25 The Rule of Three10:08 Principles of Success16:19 Impact on Client Experience18:17 The Importance of Honesty23:11 Overcoming Fear of Risks32:23 Key Takeaways and Adviceconnect with Robertwebsite: https://extraordinarypeople.comFacebook: https://www.facebook.com/robert.white1YouTube: https://www.youtube.com/user/aspenrobertSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this part 2 of the series, Alison explores further the concept of bridge offers, building upon the foundational knowledge shared previously. She aims to provide actionable insights and concrete examples that can help service-based entrepreneurs cultivate a robust ecosystem within their businesses.Alison emphasizes the importance of having strategically connected offers that guide clients seamlessly from one phase of their journey to the next. Through compelling examples, she illustrates how bridge offers function as critical support systems that facilitate progression—allowing clients to move confidently from initial interactions to deeper commitments. It's not merely about presenting extensive options but crafting a clear pathway that enhances client experiences.The heart of the discussion lies in recognizing the common missteps that many professionals make when transitioning clients from introductory offers to more substantial commitments. She outlines the typical pitfalls, such as assuming that clients inherently know the next steps once they have completed an entry point. Without intentional design, clients may feel lost, which can lead to disengagement. With specific examples drawn from the fitness industry, nutrition coaching, business consulting, and retreat leadership, Alison provides listeners with diverse scenarios to help them visualize how bridge offers can be effectively structured.Alison's examples highlight the necessity of creating integrated experiences that resonate with clients and presents the argument that transformation extends beyond a singular experience and develops through ongoing support that nurtures newly acquired habits while preventing regression. By fostering a community of peers and providing structured guidance, business owners can create environments where clients feel empowered to thrive long after initial interactions.Ultimately, this episode serves as a comprehensive exploration of bridge offers as essential tools for connecting different aspects of a service-based business urges listeners to consider their own client journeys and the gaps that exist in their offerings. By addressing the needs of clients at various stages—acknowledging their wins while guiding them to the next level—she aims to inspire them to build vibrant ecosystems that not only benefit their businesses but also profoundly impact their clients' experiences.HIGHLIGHTS:2:38 The Importance of Client Ecosystems6:33 Defining Bridge Offers10:44 The Fitness Coach Example14:22 Nutrition Coaching Strategies17:39 Business Coaching Insights21:38 Retreat Integration Strategies25:11 Importance of Post-Retreat Support29:28 Building Trust and Value32:41 Merging Online and In-Person ExperiencesSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison sat down with Rachel Bacheler, CEO of Doctors Remedy, a revolutionary company that specializes in healthy nail and foot care products. They discussed the unique business model and innovative approach behind Doctors Remedy, exploring how Rachel took her husband’s vision of developing a client-friendly nail polish and transformed it into a thriving business over the last 19 years.The discussion revealed the inspiration of Doctors Remedy, stemming from Rachel's husband, a podiatrist, who recognized a gap in the market for nail care that catered to those seeking aesthetic beauty without compromising health. Historically, podiatrists discouraged the use of nail polish, focusing on foot health over beauty. However, Rachel's husband had an "aha moment" that led to the creation of a nail polish that wasn't just safe but also enriched with ingredients beneficial for nail strength and health.Rachel emphasized the importance of health in nail care, discussing the harmful ingredients often found in conventional nail products and how Doctors Remedy set a precedent by formulating polishes free from toxins. By enriching their polishes with organic ingredients such as wheat protein, ginseng, and biotin, they’ve not only made beauty safer for consumers but also provided a product that actively promotes healthier nails.A highlight of their conversation was Rachel's recounting of how Doctors Remedy navigated market entry, particularly their surprising success at a podiatry conference where they sold to numerous doctors in just one weekend. This pivotal moment established credibility for their brand, allowing them to grow and expand their reach.Alison and Rachel also discussed the company's diversification into other products and markets, including foot care items and collaborations with college athletes and Rachel shared how this strategic direction has allowed them to appeal to a broader audience beyond their initial demographic of women aged 45 to 65, now also reaching athletes and younger consumers with their unisex products.This episode serves not only as an exploration of Doctors Remedy's unique approach to nail and foot care but also as a broader lesson on the importance of adaptability and customer engagement in business. Rachel's journey emphasizes the value of staying true to one's vision while remaining open to new opportunities and insights.HIGHLIGHTS:6:07 The Journey of Doctors Remedy8:27 Innovative Products and Market Response12:23 Building the Brand15:59 Expanding the Audience19:12 Navigating Challenges23:30 Lessons Learned in Businessconnect with Rachelwebsite: https://www.remedynails.comuse promo code PODCASTFAN for 50% offSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison kicks off this two-part mini-series on bridge offers, which are crucial for enhancing client relationships and dives into the significance of crafting unique and effective client experiences within your business ecosystem. She begins with part 1 focused on the concept of bridge offers, exploring how they serve as critical connectors in nurturing client relationships.Alison gives a 360 degree view on the importance of bridge offers, which act as transitional tools, guiding clients from initial interest to higher engagement levels. Previously, many businesses operated with only a free offer and a high-ticket option, creating a dangerous gap that left clients stranded at the edge, unsure of how to proceed. Now, as the business landscape evolves, it’s essential to develop bridge offers that not only fit the business model but also genuinely serve clients by providing support and connection.Alison emphasizes the need for multiple entry points in today’s market and discusses the limitations of linear sales funnels and stresses the importance of recognizing that client journeys are far from straightforward. Today, clients come from various channels, requiring adaptable structures that cater to diverse entry points without making them feel confined. The bridge offer emerges as a solution, feeding their journey and keeping them engaged as they transition to higher levels of support.Throughout this episode, Alison shares the essential questions to consider when developing your bridge offer. What is preventing your clients from achieving the results they desire? Is it accountability, implementation, community, or personalization? Each of these gaps identifies what your bridge offer should address to be effective. She also provides examples from within her own practice, demonstrating how understanding client needs leads to authentic and actionable bridge offerings.Tune in March 26 (2 weeks) for part two, where Alison will expand on bridge offers with real-life examples across various business models, shedding light on how adopting a hybrid approach can elevate your understanding and execution of client relationships.HIGHLIGHTS:1:55 Building an Ecosystem10:18 The Role of Bridge Offers14:49 Understanding Your Client's Needs21:49 What a Bridge Offer Should Not Be22:46 Conclusion and Next StepsSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison sits down for a deep and insightful discussion with Hazel Jones, a seasoned copywriter and expert in email marketing strategy. They delve into the often-overlooked significance of email in enhancing the client experience, especially for businesses navigating today's digital landscape.They start by unpacking the essential foundation of effective email marketing: deliverability. Hazel reveals how common pitfalls like misrouted emails often stem from a lack of awareness about the regulations governing email marketing and the technical intricacies of DNS records. Listeners will discover why it is imperative to ensure their email settings are correctly configured to avoid being relegated to the spam or promotions folders.As the conversation progresses, they discuss the evolving landscape of email marketing regulations, particularly the increasing emphasis on privacy. Hazel explains the difference between explicit and implied consent when building email lists, offering cautionary tales about the pitfalls of buying email lists and the long-term consequences for sender reputation.Of particular interest is Hazel’s advice on warming up a domain, a critical yet often neglected step in establishing credibility with email service providers. They explore practical steps for fostering a genuine connection with subscribers through consistent and informative communication. This foundational work isn't just about compliance; it’s about fostering trust and engagement, which ultimately leads to better business outcomes.Towards the end of their conversation, they look ahead to the future of email marketing, considering potential regulatory changes and their implications for businesses. Hazel's insights serve as a vital reminder of the importance of adapting to ongoing changes in the digital landscape. By prioritizing consent, transparency, and value, business owners can navigate the complexities of email marketing effectively.HIGHLIGHTS:2:18 The Importance of Email Marketing4:17 Understanding Email Regulations6:06 Setting Up DNS Records13:18 Warming Up Your Domain16:00 Building Sender Reputation17:50 The Future of Email Marketing25:55 Types of Consent in Email29:08 Quick Tips for Email Successconnect with Hazelwebsite: https://hazeljonescopywriting.comSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison reconnects with Erin and Shannon to discuss the upcoming Retreat Industry Forum in Denver this May. They highlight the event's unique aspects, the influx of seasoned professionals eager to share insights, and the focus on advanced conversations.Their commitment to a stellar lineup of expert speakers aims to foster meaningful networking and valuable interactions. They urge attendees to embrace technology and business acumen to thrive in the evolving retreat landscape. Join them in exploring the transformative connections and experiences that await at the forum. Stay tuned for future episodes featuring their sponsors and future events.Retreat Industry Forum registration: https://surl.li/fstsceHIGHLIGHTS:4:31 Attendee Experience8:37 The Importance of Networking12:20 Investing in Yourself15:15 Quality Over Quantity18:57 The Magic of Collaboration24:48 Expanding the Retreat Industry27:04 Embracing AI and Technology30:46 Normalizing Retreats as Business34:45 Elevating the Industry Together35:33 Closing Thoughts and Next StepsSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison examines the essential elements of curating exceptional client experiences, highlighting the significant role of retreats and events in fostering meaningful connections and lasting transformations. She's joined by Daesha Donze, the founder of Couture Retreats and Events, whose expertise in retreat coordination brings valuable insights about how to elevate any event into a memorable experience.Daesha’s background as a travel advisor underscores the importance of meticulous planning when it comes to retreats. She explains that a well-coordinated retreat is not merely a getaway; it’s an opportunity for transformation that blends the joy of travel with the power of strategic engagement. Daesha emphasizes that utilizing professional resources can mitigate risks associated with venues that appear ideal but often fall short of expectations.Throughout their conversation, they touch on the logistical and legal aspects of event planning that many retreat hosts may overlook. Daesha elaborates on the legal requirements surrounding group travel and venue bookings that necessitate working with certified professionals, which can save retreat leaders from potential pitfalls. The discussion emphasizes how having someone like Daesha on your team can transform the chaotic nature of planning into a streamlined process rather than getting lost in logistics.Looking ahead, they discuss emerging trends in the retreat industry, including the increasing demand for intimate, personalized experiences as opposed to larger, generalized conferences. This shift emphasizes that the deeper connections formed in smaller settings amplify the overall impact of the event, making professional guidance throughout the planning process even more critical.HIGHLIGHTS:3:29 Understanding Retreat Coordination4:47 Importance of Legalities in Retreats6:08 Venue Selection Challenges9:18 The Value of Experience12:56 Future of Retreats and Events15:50 Navigating Challenges as a Host17:23 The Shift in Retreat Dynamics20:28 Defining the True Purpose of Retreats23:44 Building Ongoing Relationships Post-Retreat26:55 Tips for Planning Your Retreatconnect with DaeshaInstagram: https://www.instagram.com/daeshadonzeStyl'd & Sold Out Event Guide: https://daeshadonze.com/the-styled-and-sold-out-event-guideFree retreat consult: https://links.ivorey.io/widget/bookings/event-fit-chatSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison, along with her colleagues, Erin and Shannon sit down to expand on the inception and vision behind the Retreat Industry Forum, which aims to elevate the narrative around the retreat sector. They discuss the need for an event tailored for seasoned retreat professionals seeking to enhance their offerings and reveal details about the upcoming Forum in Denver, emphasizing the importance of shared experiences and collaboration among attendees.Their conversation challenges conventional views on investing in personal and professional growth, highlighting that participating in high-quality events can lead to significant returns. They also address the evolving retreat landscape shaped by technological advancements and advocate for viewing retreats as impactful, professional enterprises. This episode invites industry leaders to join them in catalyzing tangible change and fostering innovation within the community.Info & Tickets for the Retreat Industry Forum: https://surl.li/fstsceHIGHLIGHTS:2:38 Setting Ourselves Apart4:33 The Shift in Attendee Demographics7:06 The Value of Being In the Room11:32 Investment in Yourself13:58 The Importance of Quality Speakers16:53 Future Opportunities and Engagement19:08 Making It Happen21:05 The Power of Collaboration25:11 Embracing Technology and AI29:06 Normalizing Retreats as Business31:16 Profit and Purpose33:51 Elevating the Industry TogetherSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison dives deeper into the importance of entry points in business, which serve as welcoming gateways for potential clients and enhance their overall experience. She adds to the concepts from Episode 148, emphasizing that an effective entry point focuses on helping clients achieve their first wins in a secure and intentional manner, rather than just offering free resources.She shares practical and valuable examples from clients in various fields, illustrating how tailored mini-experiences can showcase value and create momentum toward higher-tier services. Alison introduces a simple three-part framework to identify client needs and design transformative experiences, and emphasizes the risks of not implementing these strategies. This episode encourages listeners to reflect on existing frameworks and highlights the opportunity for business growth through well-crafted entry points.HIGHLIGHTS:1:54 Understanding Entry Points6:24 The Importance of Clarity9:32 Real-World Examples17:12 Practical Tips for Implementation21:36 The Cost of Inaction25:15 The Need for FlexibilitySPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

High-Performance is the topic of the day and Alison had the chance to sit down with Jens Nielsen, a high-performance coach and successful real estate entrepreneur. Their conversation dives into the nuanced landscape of client experience, particularly focusing on how high-performance coaching can significantly enhance the value and fulfillment that clients derive from their pursuits.They explore the essence of high-performance coaching, where Jens emphasizes the importance of clarity in personal vision and the need for individuals to balance health, relationships, and professional aspirations. His insightful perspective suggests that true fulfillment comes not from climbing the highest mountain or achieving the largest paycheck, but rather from living a well-rounded life where various aspects flourish in unison.Throughout the discussion, they examine the critical pillars of high performance that Jens employs in his practice—clarity, energy, courage, productivity, and influence. Each pillar plays a vital role in helping individuals break through their stagnation and unlock their potential. Jens illustrates how transforming one’s mindset can change the trajectory of a life that may feel stuck or unfulfilled.Additionally, they tackle the common issue many entrepreneurs face—creating a business that enhances their desired lifestyle rather than detracting from it. Jens shares powerful anecdotes showcasing the impact of coaching on clients' lives, including remarkable stories of individuals who have shifted their focus from mere financial success to creating a business that serves their personal dreams and family aspirations.The episode wraps up with insights on the importance of self-awareness, mentorship, and the courage to take the first step towards change. Jens highlights the necessity of investing in oneself, both financially and personally, to cultivate growth and satisfaction in various domains of life.HIGHLIGHTS:3:26 Understanding High Performance Coaching5:48 Why Seek a High Performance Coach?9:13 The Importance of Clarity and Courage11:25 Five Pillars of High Performance13:21 Balancing Life and Business15:35 Success Stories and Transformations19:06 Lessons from Personal Experience23:08 Working with a High Performance Coachconnect with Jenswebsite: https://jensnielsen.usSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison is joined by Adam Torres, a prolific media personality with a remarkable track record in podcasting, having conducted over 6,000 interviews across multiple shows. Their conversation dives deep into the significance of branding, moving beyond conventional notions centered around logos and design, to explore the emotional and transformational aspects of how brands connect with their audiences.Adam shares his background in finance, which laid the foundation for his future endeavors in branding and media. Initially skeptical about the value of writing a book and establishing a personal brand, he experienced an epiphany when he realized the profound impact storytelling can have on people's perceptions. This realization prompted Torres to pivot from managing wealth to leveraging the power of storytelling through podcasting and media.The duo discusses the evolution of their respective shows and how the pandemic challenged Torres to innovate his services, leading him to help others launch their podcasts. He notes that he has assisted over 250 individuals or organizations in starting their own shows, responding to an increasing demand for content that allows personal narratives to be shared.The conversation progresses to address the shifting landscape of branding in society as Torres explains that brands today must incorporate a personal element to truly resonate with audiences. He points out the changing perceptions around social media and how individuals are increasingly making purchasing decisions based on personal connections rather than traditional corporate branding.Throughout their discussion, Adam shares his early days as a podcast host and points out that, while the podcasting space may seem saturated, there are still ample opportunities for unique voices to emerge. In fact, he predicts that the podcast industry is only at the beginning of its growth trajectory. With a vision of a future where there may be billions of podcasts, Torres asserts that the true value in podcasting lies in the relationships and trust established over time, regardless of the competition.Towards the end of the interview, Adam provides advice for listeners who feel daunted by the vastness of the online space and the competition. He highlights the significance of managing expectations, emphasizing that the primary focus should be on building connections rather than purely seeking revenue. He urges aspiring podcasters and business owners to embrace the journey and take incremental steps towards their goals, reminding them that every individual has a unique story worth sharing.HIGHLIGHTS:1:55 Adam Torres: The Media Giant5:53 Transitioning from Finance to Media7:43 The Power of Podcasting11:14 Disrupting Traditional Business Models13:05 The Evolution of Branding16:11 Personal Connection in Branding20:02 Authenticity in Content Creation22:37 The Saturated Market Myth25:52 Managing Expectations in Online Presence29:01 Connecting Podcasting to Client Experience31:39 Building a Sustainable Brand Model36:09 The Importance of Storytellingconnect with Adam:@AskAdamTorres on InstagramSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison explores the importance of enhancing client engagement through value creation, drawing on her 30 years of experience in health and fitness coaching. She shares the necessity for business owners to adapt their strategies to align with today’s client preferences, emphasizing that potential clients often seek lower-risk entry points before committing to high-ticket services.She advocates for the development of "mini experiences" that provide immediate, actionable outcomes, helping to establish trust and rapport with clients. Understanding the psychological barriers that clients face, Alison urges listeners to refine their offerings and entry points to ensure they effectively communicate value and foster confidence. Her goal is to help you create a strategy that not only attracts clients but also enhances their overall experience and satisfaction.HIGHLIGHTS:17:37 Building Trust Through Entry Points26:01 The Importance of Mini-Experiences30:46 Closing Thoughts and Call to ActionSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Today's guest is Tobey Wyatt, founder of Motherload, a consultancy specializing in operational support for small businesses. Tobey shares her experience as an “unwilling entrepreneur,” having transitioned from various roles in operations and as chief of staff across several organizations before launching her own consultancy. Her unique perspective focuses on the challenges that small businesses face as they grow, particularly those who often resort to a "Band-Aid" approach in addressing operational needs. Alison's conversation with Tobey revealed that many small business owners struggle with the complexities of their roles as CEO, founder, and operator, often becoming overwhelmed by operational tasks that drain their energy and passion for their business. Tobey highlighted that CEOs frequently undervalue the need for support, believing they can handle everything themselves, which ultimately stunts growth and diminishes the overall joy of entrepreneurship.Her focus is on helping leaders navigate these challenges by fostering clarity and consistency within their organizations. She emphasizes the need for a “single source of truth” in operations, where information is readily accessible, which can be critical for decision-making. In her work, she encourages leaders to document processes, establish performance management frameworks, and create systems that reduce chaos—allowing them to reclaim their time and focus on driving the business forward.Tobey also shared practical advice about the value of part-time or fractional support, instead of the traditional full-time roles that can often lead to bloated teams and unproductive work dynamics. Her insights help demystify the notion that businesses must hire full-time employees for every function, advocating instead for more flexible, scalable approaches that align with the needs of the organization.HIGHLIGHTS:2:43 Meet Toby Wyatt5:04 Operational Support for Client Experience7:52 The CEO's Struggle13:20 Understanding Client Needs18:31 The Art of Listening24:06 Defining Your Niche24:13 Establishing Clarity and Consistency30:44 Advice for Overwhelmed CEOs33:50 Embracing Fractional Supportconnect with Tobey:website: https://www.motherlode.bizLinkedin: https://www.linkedin.com/in/tobeywyattSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison speaks with marketing expert Stephen Seidel about the critical role of human connection in a technology-driven world. They discuss how authentic interactions and storytelling can enhance client experiences and foster brand loyalty.Steven shares insights from his work with major brands, emphasizing emotional intelligence and vulnerability in leadership. They explore practical strategies for meaningful engagement, such as active listening and video messaging, and stress that technology should enhance, not replace, human interaction.The episode concludes with a reminder to view challenges as opportunities for growth and to prioritize deep relationships in business.HIGHLIGHTS:13:13 Trust and Connection in Business17:05 Advice for Business Owners21:08 Connecting with Steven Seidelconnect with Stephen:website: https://theseidelagency.comInstagram: https://www.instagram.com/theseidelagency/#Facebook: https://www.facebook.com/TheSeidelAgencySPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this first episode of 2026, Alison shares her annual planning practices, emphasizing the importance of transparency in her entrepreneurial journey, highlighting how openness can enhance collective learning.She discusses the entrepreneurial mindset of embracing uncertainty and the necessity of careful visioning to navigate challenges. Through introspective questions and the "one word challenge," Alison shares how focused intentions guide her strategy for the year, reflecting on previous successes and lessons learned.She underscores the significance of early preparation and setting boundaries for personal time while outlining her upcoming program launches and marketing strategies. Additionally, Alison stresses the value of quarterly evaluations to align goals with market demands. The aim is to inspire fellow entrepreneurs to embrace their planning processes and uncover their unique paths to success in the coming year.HAPPY NEW YEAR TO OUR LISTENERS!HIGHLIGHTS:0:42 New Year, New Beginnings16:56 Planning for the Year Ahead31:47 Reflections on the Planning Processmentioned in this episode:One Word That Will Change Your Life (book): https://a.co/d/4CzidCQSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In the final episode of the 2025 season of Creating the World's Best Client Experience, Alison reflects on the pivotal theme of "expansion" that guided her year in CU Fitness and the Alison K Agency. She shares the "One Word Challenge," encouraging listeners to select a word that shapes their growth.Highlighting the resurgence of in-person experiences and the importance of personal branding, Alison discusses innovations in membership models and the need for flexibility in strategies. She shares her thoughts on 3 things she noticed that worked well in 2025 and 3 that didn't work so well.Alison wraps up her final thoughts by emphasizing the value of embracing uncertainty for growth and excitement for the upcoming developments in 2026.HIGHLIGHTS:0:49 Year-End Reflections19:31 The Membership Model's Comeback22:02 What Didn't Work This Year29:46 Key Insights for 202637:12 Lessons Learned and Future StepsSPONSOR:Cellev8Discount code: THEALISONK2024 PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison introduces the "mini experience" concept, tailored to help you innovate your business strategies as we approach 2026. She emphasizes the importance of reflection on past successes and the exploration of fresh ideas to engage your audience. The mini experience offers a low-commitment way for potential clients to engage with your services, alleviating fears about new offerings while respecting the existing business framework. With nearly three decades of experience in the coaching and health and fitness sector, Alison discusses how this model not only meets shifting consumer expectations but also nurtures client relationships through smaller, actionable experiences.She shares success stories from clients who have utilized this approach effectively, and invites you to think creatively about how to implement similar experiences in your own practice. In next week's episode, Alison brings you part 2 where she'll explore emerging trends for 2026 and the lessons learned this past year that can guide your business growth.HIGHLIGHTS:13:12 The Mini Experience Explained26:53 Success Stories and Future InsightsSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this short but powerful episode, Alison chats with entrepreneur Young Han about enhancing client experiences through customer value and successful outcomes. Young shares his journey from watching his father's liquor store to launching his own ventures and emphasizes the importance of reaching the first million dollars as a milestone for growth and strategic planning.They discuss overcoming misconceptions about prioritizing immediate needs and the significance of effective systems for scaling. Young introduces the Owners Club, a platform designed to help small business owners implement operational strategies. This episode offers actionable insights for entrepreneurs seeking to improve client experiences and achieve success.HIGHLIGHTS:9:16 Key Takeaways for Small Businesses13:20 Understanding the Owners Club13:32 Embracing Life Integration15:59 Closing Thoughts and Adviceconnect with Young:business coaching: https://www.alwayshan.comThe Owners Club: https://www.owners.clubSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison engages with Deevo Tindall, founder of The Brand Storyteller, to explore the vital role of personal stories in branding and client relationships. The two discuss how effective branding transcends logos and colors, creating emotional connections through authenticity and transparency.Deevo shares insights on the importance of aligning one’s brand with core values and the necessity of adapting to consumer demands for personalized experiences. Their conversation highlights practical steps for business owners to revitalize stagnant branding and the power of self-reflection in maintaining relevance.Alison and Deevo also delve into the relationship between personal development and professional success, showcasing how transformation can stem from understanding one’s narrative. As they wrap up, they encourage listeners to consider the significance of community and collaboration in their entrepreneurial journeys, reinforcing that our stories are fundamental to creating authentic client experiences.HIGHLIGHTS:3:28 The Importance of Your Story5:35 Understanding Branding in Today's Market6:51 The Connection Between Brand and Business9:09 The Personal Journey of Branding15:18 The Coaching Model Explained19:08 Tailored Approaches to Branding22:38 Overcoming Personal Barriers26:08 The Role of Coaches in Growth28:24 Success Stories of Transformation32:44 Importance of Revisiting Your Brand35:38 Navigating Personal Relationships39:42 Final Thoughts on Branding and Communityconnect with Deevo:website: https://www.thebrandstoryteller.comSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison talks with Phil McGilvray about the critical link between financial management and client value. Phil shares insights from his grandmother's budgeting method and highlights the emotional challenges entrepreneurs face with finances.They discuss the misconceptions of focusing solely on revenue, the importance of tracking key financial metrics, and building financial stability. Phil introduces his "financial cascade" approach and offers practical tips for overwhelmed business owners, emphasizing that effective financial management is vital for achieving business success and personal goals.HIGHLIGHTS:13:20 Financial Roadblocks Uncovered15:36 Five Essential Numbers to Track17:36 The Financial Cascade Explained25:54 Turning Business Success into Personal Wealth27:18 Closing Thoughts and Resourcesconnect with Phil:website: www.philmcgilvray.comLinkedin: https://www.linkedin.com/in/phil-mcgilvray-3036572SPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison examines key strategies for creating an exceptional client experience as the year ends, focusing on enhancing customer value and innovative business models. She highlights the upcoming Retreat Industry Forum in May 2026 and advocates for hybrid models that blend in-person and online services.Alison proposes bite-sized offers to build trust with clients and emphasizes the need for authenticity amid a growing consumer trust gap. As we seek more personal connections in a digital world, Alison discusses the importance of integrating in-person touchpoints to foster lasting relationships and ensure business success.Retreat Industry Forum Info & RegistrationHIGHLIGHTS:15:40 The Future of the Hybrid Model18:32 Monetizing Your Personal Brand21:43 The Rise of Bite-Sized Offers25:08 Importance of In-Person Connection28:21 Key Trends for Future SuccessSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Joining Alison is Rob Tracz, a speaker, strategist and coach focused on helping entrepreneurs combat burnout. They discuss his journey from strength coach to business coach and the importance of aligning career with personal values. Rob shares insights on burnout, the power of community through his "Team Triangle" framework, and introduces the "Prime Performance Process" to build resilience and clarity. Their conversation emphasizes that true success is defined by the quality of experiences and connections we create.HIGHLIGHTS:22:45 Navigating Business Challenges32:12 Framework for Client Success33:55 Actionable Strategies for Entrepreneursconnect with Rob:website: https://robtracz.comLinkedin: https://www.linkedin.com/in/robtraczSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison recounts the journey of her international retreat, "La Dolce Vita in Movimento," in Italy—a pivotal moment for her business and personal growth. She shares insights into the planning process, logistical challenges, and how adaptability was key during their week on the Amalfi Coast.Notable activities fostered connection among participants, leading to profound shared experiences and valuable lessons. Alison reflects on the importance of individual growth within group dynamics and her excitement for future retreats, encouraging listeners to pursue their aspirations and embrace transformation from challenges.Get on the waitlist to be the first to know about 2026 retreats! https://thealisonk.com/2026-retreat-waitlistHIGHLIGHTS:6:15 The Amalfi Coast Adventure Begins12:11 The Importance of Location14:16 First Day Highlights15:38 Exploring Pompeii20:17 A Day of Flexibility21:26 Insights from Group Dynamics26:02 Culinary Experiences in Sorrento27:47 Reflecting on the Last Day35:44 Lessons Learned as a Leader42:20 Closing Thoughts on TransformationSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison speaks with Matt Quinones, founder of Admin Solutions, about the essential support behind retreat management for entrepreneurs. Leveraging his extensive event planning experience, Matt explains how his concierge services free retreat leaders to focus on their missions while ensuring seamless logistics and tailored client care.He shares anecdotes that illustrate his proactive approach to potential challenges and offers key insights on the benefits of investing in business support to enhance both well-being and client experiences. Listen in for a chance at a free digital billboard in Times Square!HIGHLIGHTS:18:29 Support Behind the Scenes20:31 Evaluating Client Delivery23:33 The Importance of In-Person Connections24:39 Unique Advertising Opportunity29:13 Final Thoughts and Adviceconnect with Matt:website: https://www.admin-solutions.coSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison chats with Haylee Gernert, an experienced online business manager and author of the Virtual Life Newsletter, to explore the essential elements of scaling businesses. They discuss how the right support can empower CEOs to focus on their strengths while navigating the complexities of entrepreneurship.Haylee shares her transition from a traditional administrative role to her current impactful position, highlighting the importance of adaptability and strategic delegation. Alison and Haylee delve into operational strategies that streamline processes, emphasizing collaboration and clear communication within teams. Haylee also offers practical advice for business owners hesitant to seek help, advocating for gradual integration of support to enhance productivity and client relationships.Ultimately, the goal is to encourage business owners to view seeking assistance as a strategic move that fosters growth in their entrepreneurial journey.HIGHLIGHTS:17:43 The Importance of Support in Business31:40 Finding the Right Support33:43 Connecting with Haley Gernertconnect with Haylee:website: https://www.the-virtual-life.comSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison details the intricate preparation process behind transformative retreats, drawing on her experiences as a fitness innovator and business mentor. She emphasizes the importance of crafting impactful client experiences that go beyond the transactional, highlighting her meticulous planning for the La Dolce Vita in Movimento retreat on the Amalfi Coast.Alison reflects on her personal growth as a leader, the necessity of setting clear intentions, and maintaining energy management throughout the planning and execution phases. She shares three core strategies that guide her preparation: intention-setting, flexible planning, and prioritizing her well-being.As Alison anticipates guiding a diverse group of participants, she invites listeners to consider these insights for their own journeys in creating memorable and enriching experiences.SPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this special, re-broadcast episode of the Retreat Leaders podcast, Alison joins the host along with another retreat leader colleague, as they unveil a groundbreaking initiative poised to transform the retreat industry. This announcement has been in the making for several months, with the seeds of inspiration planted during their initial meetings in Champagne, France.They dive deep into the common misconceptions surrounding retreats, particularly the prevalent scarcity mindset in the wellness and spiritual sectors. Erin, with her background in business coaching, opens a conversation about how profitability is often wrongly viewed as contentious with genuine impact. Instead, they argue that profit and positive transformation can coexist and, in fact, fuel each other. Their discussion highlights the need for a paradigm shift within the industry, acknowledging that retreats extend far beyond the wellness realm and into corporate and special interest domains.As the dialogue unfolds, they reveal the details of the Retreat Industry Forum—a three-day immersive gathering scheduled for May 14th through 17th in Colorado. This forum aims to elevate the retreat industry by providing attendees with actionable strategies for turning their operations into sustainable, profitable ventures. They emphasize that their collective experiences of hosting over 150 retreats has equipped them with vital insights into the retreat landscape.Throughout the conversation, the idea that networking and collaboration generate monumental shifts in business models is continuously reinforced. They acknowledge that their shared experiences have proven that attending the right events can spark collaborations that lead to game-changing opportunities. This forum is designed for everyone in the retreat industry, from aspiring leaders to established entrepreneurs, emphasizing inclusivity across niches and backgrounds.WWW.RETREATINDUSTRYFORUM.COM TO JOIN THE RETREAT LIST!HIGHLIGHTS:1:53 How We Met4:11 The Retreat Business Landscape6:23 Shifting Perspectives on Profit and Impact9:40 Expanding Beyond Wellness Retreats11:04 Announcing the Retreat Industry Forum12:14 Details and What to Expect16:07 The Power of Collaboration17:39 Join the Movement for ChangeSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode of Creating the World's Best Client Experiences, Alison dives deep into the world of intentional wellness with Zoa Conner, the owner of Intentional Vitality Retreats and a brick-and-mortar studio on the East Coast.Zoa begins by sharing her fascinating journey from ballet dancer to physicist, and eventually to a holistic health practitioner. This diverse background allows her to approach wellness from both a scientific and intuitive angle. She highlights her desire to empower women to reclaim their vitality, blending personal experiences with a solid foundation in science. Alison and Zoa explore the concept of crafting retreat experiences that go beyond mere relaxation; they're about real, meaningful change. Zoa articulates how each retreat is curated to maximize the vibrancy, nourishment, and healing of participants by offering unique environments suited to their needs and desires. By utilizing different perspectives in the wellness field—such as Ayurveda and functional wellness—she teaches individuals to understand their bodies deeply and implement actionable changes in their lifestyles.Throughout their discussion, they unpack the common pitfalls that many clients face, including the reliance on quick fixes that provide temporary relief without addressing the root causes. Zoa emphasizes that true wellness requires patience, understanding, and a personalized roadmap—akin to using a GPS to navigate one's health journey.Zoa’s approach incorporates a blend of self-care, education, and practical strategies that empower individuals to draw from their experiences and knowledge. Alison and Zoa also tackle common misconceptions surrounding wellness routines, shedding light on the importance of prioritizing self-care and the necessity for ongoing support beyond the retreat experience.Towards the end of their conversation, they discuss the transformative power of retreats—and the importance of not returning to old habits after such life-altering experiences. Zoa stresses the need for a sustainable integration of new practices into daily life, encouraging clients to continuously nurture their well-being rather than seeing retreats as a one-off escape from reality.HIGHLIGHTS:25:53 The Importance of Personalized Wellness42:33 Retreats for Transformation47:56 Embracing Change and Commitmentconnect with Zoa:website: https://intentional-vitality.comSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison engages with Shannon Wilburn, an inspiring serial entrepreneur and executive coach, who shares her remarkable journey of founding and franchising Just Between Friends. Alison and Shannon explore her early entrepreneurial experiences, beginning with a small consignment event that grew from personal need into a successful business model.Shannon reflects on the challenges and rewards of transitioning from running a local business to navigating the complexities of a franchise system. As she embraces her new role as an executive coach, she discusses the importance of self-awareness and foundational business systems, offering insights on growth strategies for entrepreneurs.Their conversation is packed with valuable lessons on scaling and the vital franchisor-franchisee relationship, as Shannon’s passion for empowering others in the business community shines through.HIGHLIGHTS:23:59 Transitioning to Executive Coaching27:10 Coaching Emerging Brands31:34 Vision for Impact37:30 Lessons on Delegationconnect with Shannon:website: https://shineexecutivecoaching.comSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison shares her insights from a transformative retreat in Slovenia, focused on building recurring revenue streams for businesses. She explores the critical role of retreats in fostering connections and enhancing the learning journey for entrepreneurs.Set against the backdrop of a historic 13th-century castle, Alison emphasizes the need for retreat leaders to engage actively with participants, embodying both teacher and student roles. She provides strategies for crafting a compelling retreat promise, highlighting its importance in attracting participants.Alison's key takeaways illustrate how human connection and clarity drive personal and professional growth. She also introduces her revamped program, "From Promise to Profit in Eight Weeks," designed to empower retreat leaders in creating meaningful experiences.HIGHLIGHTS:2:13 The Rise of Retreats7:56 Unveiling Slovenia10:19 Arrival at the Castle11:51 Spa Day Relaxation12:21 Crafting a Retreat Promise17:05 Embracing the Participant Role19:37 The Power of Human Connection21:13 Reflection on Experience23:04 Takeaways from the Retreat28:22 Creating Space for Clarity32:25 Transformation Through Leadership36:06 Intentions and Aha MomentsSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison speaks with Stephanie Hayes, a business strategist specializing in asset-based business models for entrepreneurs. They discuss the importance of long-term thinking in business, moving beyond job creation to true value generation for clients. Stephanie emphasizes enhancing customer experiences and leveraging individual strengths to build sustainable businesses.Alison and Stephanie explore the four pillars of passion—customer, product, skills, and work style—and how aligning these can drive growth. She also offers actionable self-assessment strategies for entrepreneurs to create a focused roadmap for intentional asset-building. This conversation provides valuable insights for those seeking to cultivate purpose-driven businesses.HIGHLIGHTS:3:06 Building an Asset-Based Business5:28 Understanding Business Value7:56 Growth Mindset for Entrepreneurs13:13 Transitioning to Your Zone of Genius14:44 The Importance of Alignment18:25 Identifying Business Assets21:07 Exploring Asset Opportunities23:29 Shifting Mindsets for Growth26:58 Starting Your Business Transformation30:29 Four Pillars of Passionconnect with Stephanie:website: https://stephaniehayes.biz/SPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison explores the transformative power of retreats in enhancing client experiences and boosting business growth. She highlights the benefits of integrating retreats into business models, including creating passionate advocates, enabling premium pricing, and establishing expertise in delivering rapid results.By leveraging insights from the Retreat Ready Roadmap, Alison encourages entrepreneurs to embrace retreats as a strategy to elevate their offerings and client relationships.Book a call:  https://alisonk.as.me/ChatWithAlisonRetreat Program: https://thealisonk.com/retreat-ready-roadmapHIGHLIGHTS:19:03 Retreats as Passion Projects22:03 Benefits of Retreats for Business25:57 Positioning as an Expert31:02 Conclusion and Call to ActionSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison speaks with Gregory Shepard, author of "The Startup Life Cycle," about the key differences between growth startups and lifestyle startups. They discuss the stages of the startup lifecycle, outlining essential strategies for moving from vision to market-ready products.Gregory emphasizes the importance of standardization and optimization in mitigating risks and shares five critical traits for entrepreneurial success: focus, drive, enthusiasm, discipline, and optimism. This episode is packed with actionable insights and valuable resources for aspiring entrepreneurs looking to navigate the challenges of building a successful startup.HIGHLIGHTS:14:21 The Importance of Standardization16:42 Understanding Growth Costs23:44 Essential Traits for Foundersconnect with Gregory:www.gregoryshepard.comSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison explores the transformative role of retreats in enhancing client relationships and business success. Drawing from her experiences with the Retreat Ready Roadmap, she shares key insights on structuring retreats as strategic business ventures rather than mere events.Alison details common mistakes made by retreat leaders, emphasizing the need for clear messaging and effective sales strategies. This episode also introduces her curriculum upgrades, including a new focus on marketing and sales processes to empower participants in articulating their retreats' value propositions.Additionally, she discusses the importance of leveraging existing audiences and share enhancements to her program, like intensive workshops and one-on-one coaching. Join Alison to discover actionable strategies for integrating retreats into your business model while fostering community support for continued growth.HIGHLIGHTS:11:00 Enhancing the Retreat Ready Roadmap13:25 Expanding Marketing Modules14:17 Integrating Retreats into Existing Businesses22:27 Launching the Next Program Cyclementioned in this episode:Retreat Foundations Masterclass: https://thealisonk.com/foundationsSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison interviews pricing and retreat expert Erin Haig, who discusses her journey from owning a Pilates studio to helping wellness professionals through her "Pricing Overhaul" method. Erin emphasizes the importance of financial empowerment for women, challenging societal pressures that lead to undervaluing services.The discussion turns towards the taboo topic of pricing. Both Alison and Erin agree that many women in the industry often feel scarcity and unworthiness regarding financial success. Erin highlights a pervasive societal conditioning that leads women to believe their value lies solely in serving others while implying they should apologize for wanting financial stability or wealth. She challenges these beliefs, emphasizing the need for women to understand that financial success enhances their ability to contribute positively to their communities and elevate their impact.Delving deeper into the retreat business, Erin addresses prevalent misconceptions about pricing. She emphasizes the importance of establishing profit margins that reflect the true value of experiences offered at retreats rather than solely basing pricing on the cost of accommodations.Erin walks listeners through a clear pricing strategy: calculating operating expenses, payroll, and profit to find the necessary revenue needed per attendee. She encourages retreat leaders to avoid underpricing based on misconceptions about shared accommodations or accessibility, highlighting that a retreat's comprehensive value extends far beyond just the physical space.Erin also tackles the idea of “proof of concept,” where some advise new retreat leaders to accept losses in initial offerings to gain experience and testimonials. She counters this by asserting that this mentality is misleading, as successful retreats can — and should — be profitable from the outset. Focusing on solid financial foundations empowers retreat leaders to sustain their services and generate further opportunities.HIGHLIGHTS:11:26 The Importance of Pricing18:51 Balancing Profitability and Experience20:34 Understanding Retreat Pricing28:48 Overcoming Pricing Intimidation33:47 Building Recurring Revenueconnect with Erin:Luxury in Business RetreatsPricing OverhaulGive Yourself a Raise bookSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison explores the vital importance of enhancing client experiences through clear and compelling messaging, specifically for retreat leaders. With the rising popularity of retreats, she addresses common pitfalls leaders encounter and underscore the significance of effectively communicating the transformation clients can expect.Alison introduces a mini-series designed to support retreat marketing, sharing actionable insights and five key tips to refine messaging. These tips focus on understanding your client's current position, clearly articulating expected results, incorporating quantifiable outcomes, illustrating post-transformation scenarios, and using relatable communication. Additionally, Alison shares details about an upcoming Retreat Foundations Masterclass aimed at helping leaders avoid mistakes and position their offerings effectively, fostering deeper connections and transformations for clients.Register for the Retreat Foundations Masterclass HERE NOW!HIGHLIGHTS:14:50 Meeting Clients Where They Are16:41 Clarity on Results22:01 Numbers and Timeframes23:32 Visualizing the Transformation30:22 Recap and Invitation to MasterclassSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison speaks with Rudy Rodriguez, an experienced entrepreneur and former naval aviator, who shares strategies for enhancing customer value in the retreat and event industries. They discuss overcoming common challenges, such as filling seats and keeping attendees engaged, and the importance of effective follow-up post-event to sustain enthusiasm. Rudy emphasizes meticulous preparation, personalized attendee experiences, and building trust during events. He shares actionable strategies for tailoring sales approaches and highlights the significance of continuous learning in crafting impactful client experiences. This episode is a valuable resource for anyone looking to improve their event strategies and foster genuine client connections.HIGHLIGHTS:1:48 The Journey of Event Sales6:46 Curating Transformative Experiences11:51 Maintaining Post-Event Relationships19:25 Solutions for Event Leaders26:30 Challenges in Event Leadershipconnect with Rudy:The High Profit Event showSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Picking up where episode 120 ends, with in-person events and networking, Alison continues in this episode with sharing strategies for effective client outreach that prioritize authentic connections over cold pitching.Drawing from her industry experience, Alison highlights the importance of enhancing customer value and fostering genuine relationships. Alison presents a five-step approach for meaningful outreach, starting with thorough preparation and personalized engagement, followed by focusing on the potential client's work and offering value without strings attached.Through personal anecdotes and lessons from awkward interactions, she emphasizes the need for a long-term perspective in building relationships that transcend immediate business goals. This conversation encourages business owners to embrace authentic outreach, creating a network of supportive connections that promote growth and collaboration.HIGHLIGHTS:18:26 Mastering Genuine Reach Outs20:43 Five Strategies for Effective Reach Outs33:45 Summary of Key TipsSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode of "Creating the World's Best Client Experiences," Alison speaks with Dr. Joey Drolshagen about his journey from a challenging upbringing in Detroit to becoming a successful business strategist and coach. Dr. Joey shares insights on overcoming limiting beliefs, emphasizing that internal mindset shifts are crucial for achieving success.He introduces his SMT (Success Mindset Transformation) method, designed to align subconscious programming with personal and business goals. The discussion underscores the importance of self-reflection and recognizing unique strengths for entrepreneurial growth. Dr. Joey offers a supportive year-long coaching model and invites listeners to a free consultation, highlighting the role of self-discovery in transformation.HIGHLIGHTS:18:26 Shifting Mindset for Success20:37 Programming and Perception27:08 The Road to Growth27:50 Challenges in Business32:32 Embracing Change and Opportunity34:04 Actionable Tips for Growthconnect with Dr Joey:Website | free connect callSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this special episode, Alison explores the concept of transformative client experiences through a unique retreat on the Amalfi Coast of Italy, co-hosted with Andrea Caprio. They discuss their motivations behind creating a space that transcends traditional retreats, focusing on personal growth and cultural immersion.Drawing from their own journeys, they share the itinerary's highlights, including a boat tour with intention-setting exercises and an insightful visit to Pompeii, designed to facilitate reflection and future envisioning. Both Alison and Andrea emphasize the balance between structured activities and personal leisure, fostering connections among participants while celebrating the local culture through experiential culinary activities.Their message is clear: true transformation often requires stepping out of one’s comfort zone, and invite those seeking change to join them on this journey of self-discovery.CLICK HERE for Retreat InformationHIGHLIGHTS:16:09 The Past, Present, and Future18:05 Embracing the Journey23:02 Experiencing Italian Culture30:06 Invitation to Join the Retreatconnect with Andrea:Website | Facebook | InstagramSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison dives into the art of effective in-person networking at events, sharing insights from nearly 30 years of entrepreneurship. She stresses the importance of building genuine relationships over superficial exchanges and recaps key points about successful collaborations.Alison offers super practical tips such as asking open-ended questions to foster deeper conversations and prioritizing quality interactions. Key strategies include creating micro-commitments, seeking advice, and connecting others within your network. She concludes by summarizing essential do's of networking, encouraging listeners to engage authentically and make transformative connections that enrich both business and personal life.HIGHLIGHTS:21:49 Tips for Effective Networking27:54 Building Meaningful Connections37:14 The Importance of Follow-USPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison discusses creating exceptional client experiences through strategic collaborations. She emphasizes the importance of authentic relationship-building over vague marketing strategies, highlighting how meaningful partnerships can enhance client engagement, especially in the retreat industry.Using her 'rule of three' framework, Alison guides listeners on engaging genuinely with potential collaborators and caution against common pitfalls. Alison shares actionable do's and don'ts for successful partnerships, encouraging reflection on past collaborative experiences to foster collective success.HIGHLIGHTS:2:46 Collaborations Uncovered19:13 Building Relationships First25:13 The Don'ts of Collaboration31:53 Rule of Three for Collaborations34:20 Closing Thoughts on CollaboratioSPONSOR:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison sits down with Billy Hofacker, a fitness industry expert who has shifted from gym ownership to guiding fellow professionals in financial management. They explore how enhancing customer value and financial awareness can transform a business.Billy shares his personal journey, highlighting a wake-up call that prompted a financial turnaround leading to the creation of his business, Profit Coaching. He addresses common financial misconceptions among fitness professionals, emphasizing the need for a mindset shift and proactive financial strategies.Billy outlines his tailored coaching services aimed at fostering meaningful client relationships and encourages actionable steps for financial clarity and independence in the health and wellness sector.HIGHLIGHTS:4:53 Billy's Journey in Fitness14:01 A Wake-Up Call26:39 Mistakes in Financial Planning31:07 The Importance of Review36:27 Learning from Mistakes40:39 Customizing Financial Guidanceconnect with Billy:Website | Instagram | Facebook | LinkedIn | PodcastFitness Profits (free book download)Book a free Q&A Call with Billysponsor:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramJOIN The 360 CLUBGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

In this episode, Alison introduces the Innovation Avenue 360 Club, a new membership platform aimed at enhancing client experiences through strategic simplicity and value creation. She reflects on the principles that guided this initiative, emphasizing the importance of focusing on clear pathways to results rather than overwhelming clients with excessive information.The club offers three levels of membership, each designed to cater to varying needs—from foundational fitness support to advanced business strategies. The Club also prioritizes personal connections with members, including one-on-one sessions and exclusive retreats, to foster accountability and tailored support. As Alison discusses ongoing developments, including practical tools for wellness optimization, her goal is to inspire a meaningful integration of self-care and business success.Check out all the details of The 360 Club HERE!HIGHLIGHTS:12:38 Inside the Club: Offerings and Structure15:51 Levels of Membership Explained18:03 Key Points on Value CreationSPONSOR:Cellev8 Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution

Alison talks with Kerry Thomas, a consultant and productive environment specialist, about organizing and creating efficient systems in personal and business settings. They discuss how addressing clutter enhances client experiences and explore the concept of clutter as "postponed decisions."Kerry shares practical strategies for auditing systems and overcoming emotional challenges related to organization, emphasizing that small changes can lead to significant improvements. Listeners can connect with Kerry through her website for additional resources on boosting productivity.HIGHLIGHTS:2:17 Carrie's Journey as a Consultant4:56 Understanding Clutter14:23 Clutter's Impact on Business Growth23:05 The Nine-Step Framework28:46 Client Processes and Systems36:57 Embracing Change in Business42:37 Overcoming Resistance to Help44:50 Quick Tips for Declutteringconnect with Kerry:Clutter to Clarity websiteLess Clutter More Peace FB groupFrom Clutter to Clarity TEDxsponsor:Cellev8Discount code: THEALISONK2024PODCAST WEBSITE & LINKS:Website | Facebook | Twitter | InstagramGET MY FREE 4 part Pop-up Podcast SeriesJOIN Borderless Hybrid Innovators FB GroupINNOVATION AVENUE: Fitness and Self-Care Revolution