Creative Control

PODCAST · arts

Creative Control

The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity. 

  1. 190

    Aleshea Harris on the Power of Creating Your Own Worlds

    Playwright and director Aleshea Harris knew early on she wouldn’t be satisfied playing a role in someone else’s story—she wanted to create her own. Harris initially set out to be an actor, but quickly realized the limits of waiting for permission to tell more expansive stories centered on the Black experience. So began her career as one of the most fearless playwrights in contemporary theater, with works including What to Send Up When It Goes Down, On Sugarland, and Is God Is, the latter of which has been adapted into a film. But Harris didn’t hand the reins to another director—she took on the challenge of extending her vision from stage to screen on her own terms. In this episode, Harris explores transforming Is God Is into a film, what new muscles she’s developed as a first-time director, and how she thinks about white audiences consuming her very Black art. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  2. 189

    Spill's CEO on becoming more than 'Black Twitter'

    In 2022, Alphonzo “Phonz” Terrell was the global head of social and editorial at Twitter until he was part of the mass layoffs following Elon Musk's acquisition of the company. Terrell and his fellow Twitter alum DeVaris Brown immediately pivoted to create their own social media platform, Spill. After years of seeing how harmful and exploitative social media apps can be to Black and queer folks in particular, they were determined to design a space to serve and safeguard the communities that actually drive online culture.    It's easy to think of Spill as Black Twitter getting its own platform. And while Terrell is devoted to maintaining the trust of its users and building more equity for them, what he really sees Spill becoming is an operating system for fandom.   In this episode of Creative Control, Terrell explains how being a "failed" musician set his career in motion, what the future of fandom looks like, how he's navigating brand partnerships with community trust, and what growth opportunities he sees for Spill in a very chaotic social landscape. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  3. 188

    Your Creativity Needs a Good Stretch—and Riz Ahmed Is Here to Help

    When Riz Ahmed feels lost in his creative endeavors, he asks two questions: Does it stretch me? Does it stretch culture? Those questions have guided Ahmed to an Oscar- and Emmy-winning acting career (The Long Goodbye and The Night Of, respectively), a boundary-pushing music catalog, and stories that have redefined who gets to be seen at the center of the frame. And now, in the latest chapter of his career as WePresent's guest curator, he’s posing those two questions to all creatives.    In this episode of Creative Control, we explore how Ahmed is utilizing his role as WePresent's guest curator (a role previously held by the likes of Marina Abramović, Solange Knowles, and Olafur Eliasson) and how his upcoming version of Shakespeare’s Hamlet ties directly into his vision of stretching culture—particularly at a time when it needs it most.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  4. 187

    Inside ‘Half His Age’: Jennette McCurdy on female rage, desire, and control

    In 2022, Jennette McCurdy shook the culture with I’m Glad My Mom Died, a brutally honest memoir that spent more than 80 weeks on The New York Times bestseller list, sold more than 3 million copies, and is now being adapted as a series for Apple TV+. But more than anything, the book marked a turning point for McCurdy as she reclaimed writing—not acting—as her true creative home.   Now, she’s pushing her passion even further with her debut novel, Half His Age. The book follows Waldo, a 17-year-old student who enters an affair with her married English teacher. It’s an unsettling, razor-sharp examination of power, consent, female rage, class, and consumerism.   In this conversation, McCurdy unpacks her writing process (it’s a full-body endeavor), the discomfort she’s intentionally leaning into, and what it means to take full authorship—and creative control—of her career. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  5. 186

    “Get greater later”: Hit-Boy on growth, boundaries, and building beyond music

    Grammy-winning producer Hit-Boy has shaped the sound of modern hip-hop—crafting timeless records for Jay-Z, Beyoncé, Nas, Kanye West, and more. But behind the hits is a deeper story about creative ownership, personal growth, and learning when to let go. Recorded live at Fast Company’s Innovation Festival, executive director of editorial programming KC Ifeanyi traces Hit-Boy’s evolution from a teenage producer chasing opportunity to a creative leader rewriting his own rules. He opens up about being locked into a restrictive publishing deal for nearly two decades, how mentorship from Jay-Z helped him regain control, and why he now sees that period as a necessary part of his growth. Hit-Boy also dives into his creative process—why he treats beat-making like a video game, how rejection is baked into the job, and what it really takes to make music that lasts. He shares his perspective on AI as a creative tool (not a threat), his journey with therapy and mental health, and why setting boundaries has been essential to protecting his energy. Now expanding into film, brand work, and building a creative hub for the next generation, Hit-Boy describes this chapter of his life as a “software update”—a full reset, creatively and personally. For more of the latest business and innovation news, go to ⁠https://www.fastcompany.com/news⁠ To listen to the latest episodes of Creative Control on Fast Company:⁠https://www.fastcompany.com/podcasts/creative-control

  6. 185

    Going Solo: Tracee Ellis Ross on the future of unscripted storytelling

    Since its debut, Solo Traveling with Tracee Ellis Ross has become Roku’s most-watched unscripted original (show?) ever—igniting global conversations about self-discovery, independence, and the freedom of traveling alone. At Fast Company's 11th annual Innovation Festival this past September, Tracee and Brian Tannenbaum, head of Roku Originals, took to the stage for a candid conversation about how the series redefines unscripted storytelling and authentically reaches a unique audience, as well as why this experience has forever changed Tracee's expectations of creative and business partnerships.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  7. 184

    IN PARTNERSHIP WITH CHASE FOR BUSINESS - The Small Business Surge: Why Entrepreneurial Growth Is Defying Economic Noise

    Small business owners are staying optimistic — three-quarters expect revenue gains despite ongoing labor shortages, inflation pressures, and economic uncertainty. Their confidence, fueled by strong demand and increased clarity around tax policy, is driving investment and innovation heading into 2026.

  8. 183

    How Elvira Built a Brand to Die For

    Cassandra Peterson, better known as Elvira, Mistress of the Dark, has spent nearly 25 years turning horror, humor, and high camp into an art form—and a solid business. In this bonus Halloween episode of Creative Control, Peterson opens up about her wild journey from Las Vegas showgirl to pop culture icon, discussing how to build a brand that lasts and her latest project that's been decades in the making: Elvira's Cookbook From Hell: Sexy, Spooky Soirées and Celebrations for Every Occasion. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  9. 182

    From the Werkroom to the MCU: Shea Couleé on where drag is heading next

    Shea Couleé has become an undeniable force in drag, rising from Chicago’s local scene to snatching crowns on RuPaul’s Drag Race to breaking new ground in the Marvel Cinematic Universe. Shea has been an integral part of drag becoming mainstream—and she has a few ideas on where it should be headed next. In this episode, Shea charts her creative journey through drag, lessons she’s learned in building a brand, how her Black and queer identities have turbocharged her creativity, her iconic debut in the MCU starring in Ironheart, and why more risk-taking in drag is what’s needed now more than ever.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  10. 181

    WNBA Star Jewell Loyd Is on the Road to a New Black Wall Street

    Las Vegas Aces star Jewell Loyd has amassed a stack of staggering accolades: garnering two WNBA championships, two Olympic gold medals, and six WNBA All-Star nods, not to mention being anointed as the "Gold Mamba” from the late great Kobe Bryant himself. But Loyd’s impact goes beyond the court.   In 2015, she and her brother launched Loyd & Co., a financial services firm they built to give underserved communities real access to capital, wealth-building tools, and long-term financial security. And in recent months, they've been ramping up their ambitions with several acquisitions that are expanding the firm's reach. In this episode, Loyd opens up about the inspiration behind her company, the impact they’re already making, and her audacious next step: creating what she calls a “bank with a soul.” For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  11. 180

    Fast Company's Innovation Festival Returns to NYC

    In this bonus episode, executive director of editorial programming, Kc Ifeanyi, chats with editor-in-chief Brendan Vaughan about Fast Company's Innovation Festival 2025. They discuss the latest panels, and Fast Tracks, or what Brendan likes to call "field trips for grown-ups." This is where attendees visit the companies that FC reports on.     Later, Brendan asks Kc about a moment at the innovation festival that "keeps him up at night."   Fast Company's 11th annual Innovation Festival hits New York City this September 15-18. There's an incredible lineup of speakers, activations, workshops, dinners, and much more. It's going to be a packed week full of insights, networking, and, of course, innovation. Head to events.fastcompany.com to get the most up-to-date lineup of speakers and sessions. And use code "create20" for 20% off a Select Innovation Festival pass.

  12. 179

    Risk, Reward, Repeat: Why Neon CEO Tom Quinn Bets Big on Bold Films

    Neon couldn't burn any brighter than it is now. The film production and distribution company acquired the rights to six consecutive Palme d'Or winners at the Cannes Film Festival: Parasite (2019), Titane (2021), Triangle of Sadness (2022), Anatomy of a Fall (2023), Anora (2024), and It Was Just an Accident (2025). Parasite was the first foreign language film to win Best Picture at the Academy Awards in 2020. Longlegs became the highest-grossing independent film in 2024. Director Sean Baker won 4 Oscars for his film Anora tying with the one and only Walt Disney for most Oscar wins in a single night. All of this from a studio that's only been around for 8 years. Film industry veteran Tom Quinn cofounded Neon in 2017 and has marked a distinct lane for himself in a crowded and, let's be honest, less-than-innovative industry. In this episode of Creative Control, Quinn traces his journey from actor to executive and explains how he's positioned Neon to be the "anti-algorithm" in a streaming world. He also gives his perspective on what's holding the wider film industry back and what Neon needs now to make their success sustainable.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  13. 178

    How Joy Reid Bounced Back into her Second Act

    For 11 years, Joy Reid was one of the most prominent journalists at MSNBC, spearheading three shows for the network, including The Reid Report, A.M. Joy, and The ReidOut. Her sharp commentary earned her top ratings, a loyal following, an Emmy nomination, and an NAACP Image Award. However, she was unexpectedly fired in February when MSNBC announced a network shake-up. Just four months after her ouster, Joy launched The Joy Reid Show, an independent podcast from her production company, Image Lab Media Group. Kc Ifeanyi, the executive director of editorial programming at Fast Company, recently interviewed Joy about her views on the current media landscape, the importance of owning one's content and audience, and what we can learn from a Gen X hustler’s mindset. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control

  14. 177

    Why Moby keeps giving music away for free

    Moby’s prolific music career spans 35 years, most notably helping to bring electronic music to the mainstream—and perhaps less notably, but still importantly, giving so much of that music away for free. Amid consistently putting out albums, Moby launched Mobygratis in 2005, a platform where creatives can download instrumental music made by Moby to use in any number of projects. Moby has continued to update and iterate on Mobygratis, but the ethos has remained the same: helping creatives realize their projects with less financial burden and unleashing the “democratic chaos” of seeing what people create with the music. In this episode, Moby explores his relationship to creativity and commerce, the tsunami of AI, what effective activism looks like, and why as a creative it’s okay (and even better) to not have a plan B.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control Visit Mobygraits

  15. 176

    Creative Control is Back!

    The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity.

  16. 175
  17. 174

    How Watcher Entertainment is changing the rules of content creation

    Steven Lim used to work at Buzzfeed, cohosting the wildly popular show ‘Worth It.’ But a few years ago, he left to start his own digital studio, Watcher Entertainment, to take a chance on making content a little differently. Being a creator himself, Lim knew the struggle of writers, producers, and talent fighting to keep their own IP and earn what they’re worth, so he decided to take a unique approach that could be a new standard for digital content production—or as Lim puts it, ‘the stupidest decision’ he could ever make. Steven told us all about his perspective working at a small independent studio after being at a large media company, and his ambitions to raise the bar for digital content in the future.

  18. 173

    How TikTok’s Medical Mythbuster exposes racism in healthcare

    Last week, we took a trip to VidCon in Anaheim, California, to meet up with some of the top creators in the industry. Joel Bervell, a fourth-year medical student at Washington State University, rose to fame on TikTok for calling out racial inequities in the healthcare system. One of his first videos, posted early on in the pandemic, taught people that pulse oximeters can overestimate oxygen saturation on people with darker skin—a fact with serious implications for Black COVID patients who weren’t receiving the necessary care. In our conversation, Joel talked about the myths about race that he’s encountered in medical school and how social media can be a powerful educational tool.

  19. 172

    How SuperOrdinary links brands and creators to international markets

    SuperOrdinary launched in 2017 as a way for U.S. brands to reach consumers in China. The company has since expanded to working with creators in other international markets. SuperOrdinary cofounder and CEO Julian Reis explains how his company is further leaning into what he calls the “supporter economy”—and how he’s navigating operations amid geopolitical tensions.

  20. 171

    What if an AI Elvis sent you a birthday Cameo?

    Founded in 2017, Cameo is a platform that allows people to buy custom messages from celebrities to send to their family and friends. The company has expanded the business and created a viable revenue stream for celebrities and creators—even for those who may not be in the traditional Hollywood spotlight. Cofounder and CEO Steven Galanis believes the company amounts to a public utility, connecting celebrities to fans in a direct, accessible way. He shared his perspective on where Cameo is headed, and why its future may or may not involve AI celebrities.

  21. 170

    Is AI art innovation or infringement?

    AI art generators such as DALL-E, Midjourney, and Craiyon have gained noticeable attention in the past months. But like so much of what AI touches, there are some big questions that need answers: Who owns the images that feed into these generators? Who owns the images they produce? Entertainment lawyer Wynton Yates shares his perspective on AI art generators, copyright infringement, and the legal questions being debated right now. And transmedia artist Stephanie Dinkins dives into how she uses AI in her work while maintaining her curiosity and excitement for the future of art and technology.

  22. 169

    The thin line between borrowing and stealing in fandom

    This is the third of our special series about fandom. To start from the beginning, listen to our episodes from the past two weeks! When it comes to fan creators and making money, copyright law is pretty strict—any unlicensed use of a property that doesn’t fall under fair use (like the characters from Star Wars, for example) is considered copyright violation. But at the same time, plenty of fan merchandise and other creations, both for-profit and not, proliferate online and at conferences. Afterall, fandoms can be their own marketing machines for profitable franchises, so companies don’t always crack down on violations. That is, until they see their profits or trademarks threatened—as was the case recently with Netflix and The Unofficial Bridgerton Musical. So, is it possible to encourage and protect the inspiration-fueling fandoms while still honoring the original authors? What’s the line between derivative and original? And most importantly, what’s werewolf erotica got to do with this?

  23. 168

    The dark side of fandom

    This is the second of our special series about fandom. To start from the beginning, listen to last week’s episode!Being part of an active fandom creates close communities, even families, especially for those who haven’t found any shared interests with friends in other areas. And after several exoduses from various platforms, some of the biggest fandom spaces are fan-operated, like the fanfic archive AO3. But within these communities, people can face discrimination, gatekeeping, and other obstacles around identity, body type, and income. While some fans might find wild success with their writing or artwork, others have experienced rampant harassment and threats—and the difference has a lot to do with who they are.So how do fan creators balance independence from big platform companies with the challenges of moderating inclusive communities?To see some of the fantastic costumes Yalda’s created, check out her Instagram @yaldamn.

  24. 167

    Welcome to the (fandom) dance party!

    ‘The Witcher’ TV show might not seem like the most natural inspiration for enthusiastically queer romance writing, but for some fanfic authors, it’s a world rich with creative inspiration. Fanfic writers, especially those missing authentic representation in mainstream media, have long used their own writing to make stories that speak to them. And fandom communities, once niche conventions and now massive online archives and popular forums, offer welcoming spaces to explore and build friendships. This is the first of our special series about the many worlds of fandom. To see the (explicit!) fanart of Gulliver’s Travels mentioned in the episode, head to the Met Museum’s archives.

  25. 166

    Coming soon: A deep dive into the world of fandom

    Next week, we’ll be back with a special series of episodes about fandom—covering fanfic, fan art, cosplay, and all the passion that goes into building these communities. We’ll also be unpacking the hurdles fan creators face, from harassment to legal issues, and how these challenges affect the wider creator economy.

  26. 165

    Is banning Tiktok “un-American?”

    Since the last time we discussed the efforts to ban Tiktok, we’ve been hearing more about future legal challenges to these restrictions and the international impact they would have. So to get some different perspectives on Tiktok’s actual security risks and the courtroom sagas already shaping up, we talked with Timothy Edgar and Anupam Chander. Timothy is a professor at both Harvard and Brown, specializing in cybersecurity, and Anupam is a law professor at Georgetown who focuses on global regulation of new technologies. Both experts emphasized how banning Tiktok opens up a lot of new questions about how tech companies, specifically social media platforms, are treated in the U.S. and other countries. Because, while other countries including China and India have banned certain apps in the past, an American ban on Tiktok would send an entirely new message about how we do—or don’t—want to communicate with the rest of the world.

  27. 164

    How AI could shape the next 50 years of hip-hop

    This year marks the 50th anniversary of hip-hop, a genre that’s gone from a niche art form to a cultural and financial powerhouse across the world. But with that huge burst of growth, are the true hip-hop creators getting their due? And what role will AI play in hip-hop in the next 50 years? To help us unpack hip-hop’s history and future, we talked with Sacha Jenkins. Sacha is a filmmaker, musician, and the creative director of the media company, Mass Appeal. He’s also the cocurator of Hip Hop: Conscious Unconscious, a photo exhibit presented by Fotografiska New York and created in partnership with Mass Appeal.

  28. 163

    What do politicians not understand about TikTok?

    As Montana becomes the first state to pass a bill banning TikTok on all personal devices, discussions about why and how to restrict the Chinese-owned platform are circulating everywhere. TikTok creator V Spehar, @underthedesknews, has amassed 3 million followers with their clear, brief explanations of current events, and they believe that the communities and conversations on TikTok play a vital role in how we engage with each other across the globe. So when TikTok CEO Shou Zi Chew testified before Congress a few weeks ago, V went to listen in, and see firsthand how politicians are talking about the controversial app.

  29. 162

    Navigating the creator economy 2.0

    To jumpstart season 3 with an overview of the creator economy, we’re featuring a roundtable conversation with some experts, recorded a few weeks ago at SXSW. Our panel of experts—Julie Haleluk, global head of video creator program at Amazon Live Shoppable Videos; Adrienne Lahens, global head of operations at TikTok Creator Marketing Solutions; Julian Reis, founder and CEO of SuperOrdinary; and Brent Weinstein, chief development officer at Candle Media—chatted with KC about the ups and downs of the creator economy. Given the huge influx of creators who entered the space in 2020 and the economic concerns that emerged last year, how is the creator economy maturing? And how do political conflicts play out, with so many creators staking their livelihoods on TikTok and other platforms?

  30. 161

    Announcing Season 3 of Creative Control!

    Next week, Creative Control is back with Season 3! Some of the topics we’re unpacking this season include the push to ban TikTok, how hip-hop has undeniably shaped social media, and why it’s so difficult for adult content creators to monetize their work. Also, we’re diving into how the creator economy is challenging our norms around copyright, ownership, and originality.

  31. 160

    CC Flashback: Brittany Broski live from Fast Company’s Innovation Festival!

    While we’re on break, working on the next season of Creative Control, we’re revisiting this live episode from Fast Company’s Innovation Festival last fall. Content creator and comedian Brittany Broski gave her candid take on the creator economy and how she’s building a career beyond that kombucha meme that made her famous.

  32. 159

    CC Flashback: Emma Chamberlain on taking a coffee break from YouTube

    In between seasons, we’re taking another listen to this interview with Emma Chamberlain, one of YouTube’s undisputed royalty. Since starting her channel in 2017, Emma has amassed more than 11 million YouTube subscribers, in large part because of her wry comedic tone and signature lo-fi editing style. Her vlogs aren’t overproduced or too slick, instead she’s candid with her fans—which means being honest about needing a break from YouTube. Emma’s shifted her focus to building out her podcast, Anything Goes, and her coffee company, Chamberlain Coffee. We talked about how she’s redefining her relationship with YouTube and finding her place in the coffee industry—potential haters and all.

  33. 158

    CC Flashback: Should your doctor be an influencer?

    We’re working on the next season of Creative Control. In the meantime, we’re revisiting this still-relevant topic: doctors on platforms like TikTok and Twitter making medicine less of a mystery for people—and becoming celebrities along the way. But the ethics of being a medical influencer are a bit hazy. We’ve seen how misinformation can run rampant on social media, and it doesn’t take much for anyone to gain a following, no matter their credentials. So what are the implications of doctors being influencers, and is it actually making us healthier?

  34. 157

    CC Flashback: Why copyright law is out of step with choreographers in the digital age

    While we’re on break, working on the next season of Creative Control, we wanted to revisit this throwback episode about copyright law and dance, and how some choreographers are fighting to get their work protected as intellectual property. It’s part of the wider issue of how popular trends can spread online without proper credit or compensation—something creators of color, in particular, have been calling out.

  35. 156

    CC Flashback: How NCAA athletes are navigating the Wild West of NIL deals

    We’re taking a little break right now while we work on the next season. We’ll be back soon with new conversations and stories about what’s changing in the creator economy. In the meantime, in honor of March Madness, we wanted to revisit this throwback episode about the NCAA changing their rules to finally allow college athletes to make money from their own name, image, and likeness.

  36. 155

    Why celebrities are choosing equity over endorsements

    Over the past few years, it seems that celebrities and influencers are increasingly choosing to have their own brand instead of simply endorsing a product. Take Emma Chamberlain, for example. When she was on the podcast, she explained why, as an avid coffee lover, she started her own brand instead of doing a regular endorsement. To dig into this a little more, we spoke to Marian Leitner-Waldman, founder and CEO of canned wine company Archer Roose, about why she chose director/actor Elizabeth Banks as not just a celebrity endorser but a partner in the company and its chief creative officer.

  37. 154

    Making Sh*t Up: Improvisation and the Art of Making Something out of Nothing

    We’re taking a little break while we work on the next season. In the meantime, we’re sharing an improv workshop from Fast Company’s Innovation Festival last year, led by actor, singer, and improvisor extraordinaire Wayne Brady. He gets into the importance of active listening in improv, and focusing on inclusion in his growing media empire.

  38. 153

    Monetizing your brand in the creator economy

    We’re taking a little break right now while we work on the next season. But we’ll be back soon with new conversations and stories about what’s changing in the creator economy. In the meantime, we wanted to share a conversation from Fast Company’s Innovation Festival last fall. Associate editor Yaz Gagne moderated the panel, Monetizing Your Brand in the Creator Economy, featuring Tracy Chan from SoundCloud, Ami Gan from OnlyFans, Ritu Khanna from Shopify, and entrepreneur and content creator Jackie Aina.

  39. 152

    How brands should elevate (not exploit) Black creators

    Last week we talked to some creators about how they’re approaching Black History Month this year. If you haven’t already listened to that episode, please check it out. And for this episode, I’m keeping the conversation going with Tiffany Hardin, founder and CEO of Gild Creative Group. Tiffany shared her perspective as an influencer marketing agent who has all the do’s and, most importantly, don’ts of how brands should be thinking about Black History Month.

  40. 151

    How Black creators are navigating Black History Month

    Black History Month is almost upon us. It’s a time meant to celebrate Black culture, but as we’ve seen year after year, it’s also a time for racist trolls, tone-deaf brand campaigns, and corporate platitudes that amount to little change if any at all. It’s a lot to deal with, so I wanted to explore how Black creators are handling it all. Hear how Tyra Blizzard (@tblizzy), Garrison Hayes (@garrisonhayes), and Millana Snow (@millanasnow) are navigating February this year.

  41. 150

    Where are we now after the Facebook Papers?

    Back in the fall of 2021, a whistleblower named Frances Haugen dropped a bombshell. She released what would become known as the Facebook Papers, a massive set of internal documents that essentially showed the harmful impact Facebook and Instagram can have on society and politics. Deeper still, the documents showed that Facebook knew of those dangers but seemed to put profits over everything. It’s easy to forget just how big a story this was, given our relentless news cycle. So, to understand what impact the Facebook Papers really had, I spoke to Hayley Tsukayama, a senior legislative activist from the Electronic Frontier Foundation, and Bill Burton, a political consultant working with Frances Haugen.

  42. 149

    Is the creator economy dead?

    We’ve discussed where the creator economy is headed this year. And there are general trends that I do think will be important to keep in mind in the short term. But what about the long term? The creator economy is still relatively young. So what will it look like once the dust and hype really settle down? Dmitry Shapiro, cofounder and CEO of app platform Koji, has some thoughts that are pretty surprising. For starters, the creator economy as we know it is dying.

  43. 148

    How jazz powerhouse Samara Joy went from a viral video to Grammy nominee

    If you haven’t heard of Samara Joy, I’m about to put you on. Samara is a jazz singer whose buttery vocals have earned her some of the top accolades jazz has to offer, including two Grammy nominations for Best New Artist and Best Jazz Vocal album. And I think it’s worth mentioning here that Samara is only 23. She’s being touted as the “first Gen Z jazz singing star.” So it’s no surprise that her career got a massive boost by going viral on social media. But she’ll be the first to tell you, and I think it’s clear from her level of talent, that she’s much more than her age or social media presence. In our conversation, Samara charts her career from honing her talent in the Bronx to becoming an international jazz star. She also explains what her success could mean for jazz, and why she’s treading lightly on social media.

  44. 147

    The Fast Company podcast team looks back on 2022

    Kate Davis, KC Ifeanyi, and Amelia Hemphill discuss the biggest stories at Fast Company this past year and share their favorite moments from Fast Company podcasts. Kate highlights The New Way We Work's 4-part miniseries "Ambition Diaries," which examined the effects of the pandemic on women's progress in the workplace. KC reviews some of the biggest trends in the creator economy. Amelia explains some of the most innovative approaches to sustainability, including a toilet that incinerates your bowel movement under water. Finally, Kate, KC, and Amelia share their New Year's resolutions. Subscribe to The New Way We Work, Creative Control, and World Changing Ideas on Apple Podcasts, Spotify, or wherever you listen.

  45. 146

    Top predictions for the creator economy in 2023

    It’s been another destabilizing year across the board. But the creator economy has surprisingly held strong—despite a looming recession, increasing pressure from lawmakers to ban TikTok in the U.S., and Elon Musk being Elon Musk at Twitter. The creator economy is currently valued at $16.4 billion, a 19% increase from 2021. So will that energy carry over into 2023? To get a better understanding of where the creator economy is heading next year, I interviewed Stephanie Smith, head of talent strategy at UTA IQ; Zehra Naqvi, senior investment associate at Republic; and Madison Long, cofounder and CEO of Clutch.

  46. 145

    Unpacking the ‘Black Internet Effect’ with Shavone Charles

    This interview has been a long time coming because Shavone Charles is someone I’ve known for quite a few years now. When I met her, she was the head of global music and youth culture communications at Instagram. Prior to that, she held a similar position at Twitter. And last year, she became TikTok’s first head of global diversity and inclusion communications. Shavone is one of those people who has been working tirelessly behind the scenes to help creators of color gain more visibility and recognition, and she lays it all out in her new book, ‘Black Internet Effect.’ In my conversation with Shavone, we talk about her trailblazing career, how she’s developing her personal creative pursuits, and what she sees as the next step for creators of color.

  47. 144

    How social media companies should think about paid subscriptions

    You might have noticed that more and more social media platforms are offering paid versions of their services, like Twitter Blue, Snapchat Plus, and Discord Nitro. But what you may not have noticed is that this is nothing new. Social media platforms in China have had a huge head start in getting users to not only pay for features, but in creating features that truly are innovative. In this episode, Connie Chan, general partner at the VC firm Andreessen Horowitz, analyzes what Western companies should be learning from their successes.

  48. 143

    What Tumblr’s new rules on adult content means for creators

    Back in 2018, Tumblr banned all nudity, which, unsurprisingly, led to a massive dip in page views as well as adult creators being forced off the platform. But earlier this month, Tumblr, under new management, announced it would be relaxing its “no porn” rule to allow some adult content back onto the site. In this episode, Tumblr CEO Matt Mullenweg breaks down the fine print of what this means for creators and the future of Tumblr.

  49. 142

    Coming up after Thanksgiving . . .

    We're taking a break this week and wishing everyone a warm holiday! When we come back, we'll be talking about what's changing in content policies at Tumblr and the effect of the Facebook Papers one year later.

  50. 141

    If Elon Musk resurrects Vine, can it compete with TikTok?

    A few weeks ago, Elon Musk, Twitter’s new CEO, tweeted a poll asking if he should bring back Vine, the short-form video app Twitter purchased in 2012 but shuttered in 2016. Nearly 5 million votes later, 70% of people had voted to resurrect Vine. There were a number of factors that led to the app’s downfall. So if Vine were to come back, what would it need to do differently? More importantly, could it compete with the reigning short-form video juggernaut that is TikTok? To help me unpack this, I interviewed Lauren Schnipper, VP of corporate development at Jellysmack and co-host of the creator economy podcast Creator Upload.

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ABOUT THIS SHOW

The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity.

HOSTED BY

Fast Company

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