For Good

Still stuck in a lockdown, Tony & David continue their discussion on Search Engine Results Pages and what to look for when optimising for search intent and effective messages in ad copy. ❋ Digging deep into agency life and what it means to do business For Good. A production by the team at Spicy Web, an integrated marketing agency from Melbourne, Australia. ❋ https://spicyweb.com.au/

As Tony and David are homebound due to a 7-day lockdown in Melbourne, the idea came to use it to their advantage and record a show-and-tell on what both look for when optimising for search intent and effective messages in ad copy. ❋ Digging deep into agency life and what it means to do business For Good. A production by the team at Spicy Web, an integrated marketing agency from Melbourne, Australia. ❋ https://spicyweb.com.au/

This week, we're getting personal. Our long-time Account Manager Andrew Scott has decided to pack his bags and move on from Spicy Web, leaving agency-life behind for an internal position. We sit down with him for an 'exit interview' to discuss why he made this call, what he loves and hates about agency life, and what he'll miss most.    ❋     Digging deep into agency life and what it means to do business For Good. A production by the team at Spicy Web, an integrated marketing agency from Melbourne, Australia.     ❋     https://spicyweb.com.au/

In this episode, Tony and David explore the basic principles and tips on what to look out for when spending your first pay-per-click advertising dollars with Google Ads. Spicy Web Founder and Director Tony Sambell is joined by Senior PPC Account Manager David Kloeber.   ❋   Digging deep into agency life and what it means to do business For Good. A production by the team at Spicy Web, an integrated marketing agency from Melbourne, Australia.   ❋   https://spicyweb.com.au/

In this episode, we discuss some helpful tips on how to self-audit your Google Ads account, and how to prevent your campaigns from bleeding money. Spicy Web Founder and Director Tony Sambell is joined by Senior PPC Account Manager David Kloeber.

In our first episode, we dissect the current situation with Google and Facebook in Australia, and the implications (and expectations) of the proposed News Media Bargaining Code. Spicy Web Founder & Director Tony Sambell is joined by Performance Marketing Director Andrew Scott.