PODCAST · business
Lazy Leverage
by Jon Matzner and Peter Lohmann
Talking about using leverage in life and business.
Episodes
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I Can Beat a $5,000 Agency for $3. Here's How. | Lazy Leverage #130
We mention a lot of books on this show and never write them down. Fixed that. 61 books, 39 essays, 88 episodes, free: https://lazy-leverage.saganpassport.com/ Jon can hand a model 35,000 of his own tweets, 250 newsletters he wrote himself, 400 hours of podcast transcripts, and a swipe file of…
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22 Years of Therapy in 2.5 Hours. On Psilocybin. | Lazy Leverage #129
We mention a lot of books on this show and never write them down. Fixed that. 61 books, 39 essays, 88 episodes, free: https://lazy-leverage.saganpassport.com/ This conversation describes personal experience and is not medical advice. Several substances discussed are illegal in most of the United...
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I Would Not Spend $50,000 on a Front End. (Do This Instead) | Lazy Leverage #128
We mention a lot of books on this show and never write them down. Fixed that. 61 books, 39 essays, 88 episodes, free: https://lazy-leverage.saganpassport.com/ Jon's Airtable had one job description copied 135 times, once for every row. Some of it was written by people and some by AI summaries...
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You Should Be Paying People to Sit Idle. Justin Roff-Marsh. | Lazy Leverage #127
We mention a lot of books on this show and never write them down. Fixed that. 61 books, 39 essays, 88 episodes, free: https://lazy-leverage.saganpassport.com/ A Formula One pit crew is twenty-two people who work for four seconds a race. Nobody has ever suggested firing most of them, because...
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I Spent $1,300 on Grok Bot in 2 Days (And I'd Do It Again) | Lazy Leverage #126
We mention a lot of books on this show and never write them down. Fixed that. 61 books, 39 essays, 88 episodes, free: https://lazy-leverage.saganpassport.com/ Jon put a $300 a month Grok Bot subscription on his card and blew through it in three days. The next time he looked he was at $1,300. He…
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My Team Should Feel Threatened | Lazy Leverage #125
We mention a lot of books on this show and never write them down. Fixed that. 61 books, 39 essays, 88 episodes, free: http://lazy-leverage.saganpassport.com/ A recruiter at Sagan used to run a Boolean search that took four days to surface candidates. Jon built an internal help desk that does it…
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McDonald's Says No to Tic Tacs. You Say Yes to Everything. | Lazy Leverage #124
McDonald's could sell Tic Tacs. People have asked. They could put Monster in a cooler on the counter. They said no to all of it, because the thing has to stay simple, replicable and predictable. Your business says yes. In this one: the 65 door account Peter turned down over four furnished units,...
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He Had Never Touched Plumbing. Now He's at $6M. | Lazy Leverage #123
JD Beck bought a plumbing company in June 2022 doing about a million dollars a year. He had never touched plumbing. He'd spent his career in trades management, most recently in elevators. This year Mountain Valley will do just under six million. In this one: the $1,700 hire that turns a five-day...
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Giving Everybody Claude Won't Make You Money | Lazy Leverage #122
Electrifying the factory didn't make anyone money. Owners pulled the steam engine out, dropped an electric motor in, and changed nothing else about how the floor was laid out. A Stanford economist wrote the paper on it in 1989, and Jon thinks it's the most useful thing you can read about AI right...
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The HR Mistakes That Can Actually Get You Sued | Lazy Leverage #121
Jessica Doyle's CEO and CFO were hand-building the company's reports in Excel. The formulas kept breaking, which meant the owners of the business were the ones fixing them. So Centennial went looking for a teammate who worked opposite hours, and the fix would be waiting before anyone logged on.…
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You Need to Get Good at Wasting Time | Lazy Leverage #120
Juan is who Jon becomes when he finally takes real time off. There is a specific shirt, one extra button undone, a jacuzzi and a cocktail. Then something breaks at the company, the shirt comes off, and Jon is back. In this one: the AI that told Jon to sit on the beach and not write about it, the...
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I'd Put These $300 Glasses on Every Employee | Lazy Leverage #119
Jon bought a pair of Meta Ray-Ban smart glasses to take pictures with his kids without pulling his phone out. Weeks later, he's texting his AI agent from them, dictating voice memos into Codex hands-free, and rebuilding how his content workflow captures footage. In this one: why he'd put a set on...
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The Airbnb Tax Hack Is a Trap | Lazy Leverage #118
Every entrepreneur who writes their first six-figure check to the IRS hears the same pitch: buy an Airbnb, use the depreciation to wipe out your active income, save a fortune on taxes. Peter and Jon spent months looking at it. They're both saying no. In this one: why the Airbnb tax hack is a…
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I Locked 15 Business Owners in a Room to Solve AI. Here's What Works. | Lazy Leverage #117
Jon just put 15 business owners in a room in San Diego for 2.5 days. Everyone doing over $3M a year. Nobody selling AI courses. In this episode: the 8 rules Jon and Zaki (Sagan's President of AI) came out with, why theory of constraints filters every AI decision, the 4 levels of AI access every...
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Why You Can't Put Your Phone Down (And How to Actually Fix It) | Lazy Leverage #116
Jon and Peter break down the two-step system Jon uses to put the phone down on weekends: uninstall the apps and route notifications through an AI agent so you never touch the dopamine loop directly. Also: Sagan's first in-person AI event in San Diego, and the 7 rules Jon and his team are using to...
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Why You're Tracking 74 KPIs and Still Going Broke | Lazy Leverage #115
Jon and Peter break down the simplifying framework quietly running their entire business strategy: the 2 numbers every CEO needs to track, pulled from Justin Roff-Marsh's speed-based operating system and theory of constraints. Why most business owners track 74 KPIs that don't matter. Why your...
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He Quit Private Equity to Buy a $5M Pool Business | Lazy Leverage #114
Jon sits down with Austen Ebenger, a 28-year-old Wharton undergrad and NYU Stern MBA who left private equity in Boston, moved back in with his parents, and bought a $5.4M pool construction business in Orlando. In the first 90 days he lost $200,000 on a permitting disaster. A Zimbabwe hire with…
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The 3 Levels of Buying Back Your Time | Lazy Leverage #113
You have money. You don't have time. Jon and Peter break down the 3-level hierarchy of buying back your time, pulled from Dan Martell's framework by way of a viral Jeremy Haynes post. Cleaners and food delivery. House managers and executive assistants. A-player specialists who replace you in your...
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The Survival Guide for Outgunned Small Operators | Lazy Leverage #112
Jon and Peter take MCDP 1 Warfighting, the Marine Corps manual Jon hands every new Sagan hire, and apply it to small business. Why small companies beat bigger ones with maneuver instead of attrition, how commander's intent runs a team better than any process doc, and what to do the next time...
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We Stopped Building Software. We Build LEGO Bricks Now. | Lazy Leverage #111
Jon sits down with Zaki Mahomed, Sagan's President of AI, to expose the LEGO brick strategy behind 50+ AI agent deployments. Why most AI projects die before they launch, the $500 agent that beats $25,000 SaaS contracts, and the brutal gap between weekend vibe coding and actually shipping AI…
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Until You Manage Time, You Can Manage Nothing Else | Lazy Leverage #110
Peter and Jon go deep on the one system that everything else depends on: time. They get into why every other tool, system, or hire is downstream of your ability to manage time, how to say no to almost everything, and why creating white space in your calendar is more valuable than filling it. Plus...
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From One Truck to 100 Employees: The Hospitality Obsession Behind Monkey Wrench | Lazy Leverage #109
Jon sits down with Yossi Wachtel, owner of Monkey Wrench Plumbing, Heating, Air & Electric in Los Angeles. Yossi built from one truck in 2007 to 100 plus employees in one of the hardest markets in the country. They get into his obsession with hospitality and what he calls reverse hospitality, how...
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Theory of Constraints: Everything You Got Wrong | Lazy Leverage #108
Peter and Jon take a fresh look at Theory of Constraints through Justin Rothmarsh's book The Machine. The big reframe? You don't find your constraint. You select it. Plus why architecting your business to attack its constraint with AI and global talent might be as valuable as raising capital....
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Fire The Resume: Why 1 Out of 75 Senior Hires Has Industry Experience | Lazy Leverage #107
Christian Ruf and Jon break down why experience-based hiring is failing in an AI era. Christian placed 75 senior leaders last year at world-class organizations. 1 had industry experience. He hires for attributes. They get into commander's intent, why permission to fail gives teams the freedom to...
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The Just Culture: Why Your Best People Are Hiding Their Mistakes | Lazy Leverage #106
Peter and Jon break down one of the most important concepts a small business owner can apply — and it comes from aviation safety. Why do you never hear about plane crashes? Because aviation built a culture where mistakes are treated as free operational data, not moral failures. They get into the...
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From Private Equity to Restoration: Buying, Building & Breaking Things | Lazy Leverage #105
Jon sits down with Sachin Bettadapur, a former private equity investor who walked away from the promotion track at a $2B fund to buy two restoration franchise locations with an SBA loan. They get into what it actually feels like to go from the deal team to the operator's seat — the resource...
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GTD Meets AI: The Weekly Review You'll Actually Do | Lazy Leverage #104
Peter and Jon go deep on what happens when Getting Things Done meets AI; and why personal organization is the oxygen that makes everything else possible. Jon breaks down how he's using conversational AI as a built-in GTD coach and why single-purpose agents are the future. They also get into...
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Turbulence: Drop the Wrong Ones, Unleash the Right Ones | Lazy Leverage #103
Jon and Christian Ruf get real about what makes a great hire and why holding on to the wrong ones is killing your business. They break down how to build a culture where the right people run without a handbook, and why firing fast is an act of leadership, not failure. Military lessons, business...
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The Flip Flop Ratio: Business, Life & Happiness | Lazy Leverage #102
Peter and Jon explore The Flip Flop Ratio — the balance between building a business and actually living your life. They get real about what happiness looks like when you're deep in the grind, and why the best operators know when to put the flip flops on. No fluff. Just two founders figuring out…
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Jon Matzner & Claude Burns talk military, business and global talent | Lazy Leverage #101
In this episode, Jon Matzner sits down with Claude Burns to break down how military discipline translates into building and running successful businesses. From structured thinking and execution to leadership under pressure, they unpack the principles that carry over from service into scaling...
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Peter & Jon on Sports & The Inner Game Of Tennis | Lazy Leverage #100
Peter and Jon go deep on sports, the mental game, and what The Inner Game of Tennis actually teaches you about business. From B player to A player — it was never really about the sport. No fluff. Just two operators connecting the dots between the field and the boardroom. Follow Jon:...
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Jon Matzner & Eric Pacifici talk SMB, market trends, and the global talent edge | Lazy Leverage #99
Jon sits down with Eric Pacifici — co-founder of SMB Law Group and the guy who's closed over a billion dollars in small business deals — to get into what's actually moving in the SMB market right now, where the real opportunities are, and why global talent might be the edge most operators are…
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Decisions on the Record: Why Your Business Needs a Cable System | Lazy Leverage #98
Most founders know the feeling. You write a careful company memo, send it to the team, feel good… and watch it vanish into the noise. Three weeks later a new hire joins who never saw it, a policy gets contradicted in Slack, and the left hand has no idea what the right hand is doing. Peter and Jon...
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Why Your SaaS Stack Is Bleeding You Dry | Lazy Leverage #97
Peter and Jon go on a full-throated rant about "tapeworm companies", a term coined by Moses Kagan and adapted from Warren Buffett's original use of the phrase to describe healthcare costs. Here it applies to SaaS tools like Dropbox, Adobe E-Sign, and JotForm: products that embed themselves so...
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Early Thoughts on OpenClaw | Lazy Leverage #96
ChatGPT proved that AI could think with you. OpenClaw shows what happens when it can act for you. Jon and Peter dig into this revolutionary AI that’s doing something fundamentally different. It’s not just answering questions, but taking action, remembering context, and is capable of orchestrating...
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Leadership is a Skill: Why Practice Beats Perfection Every Time | Lazy Leverage #95
Leadership isn't a title you inherit. It's a muscle you build through deliberate practice. In this very special episode, Jon opens the doors to Sagan's Emerging Leaders meeting, a live session with Sagan team members that pulls back the curtain on how real leadership development happens in real...
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The Death of AI Slop: Why Your Business Needs a Human Stamp | Lazy Leverage #94
As a business operator in 2026, one of your top responsibilities is to ensure your team knows exactly when AI stops and human judgment starts. Jon and Peter tackle the confusing middle ground between "use AI for everything" and "never let AI touch our work”. Drawing from Peter's engineering...
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The End of the Full-Stack Salesperson: How Specialization Multiplies Output | Lazy Leverage #93
Sales doesn't happen by magic. It happens through deliberately architected workflows. Jon sits down with John Seiffer, author of Output Thinking, who walks through his framework for sales process engineering for small businesses. He breaks down what most companies treat as a black box into...
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The Three Jobs Framework: Two CEOs Debate What Leadership Actually Means | Lazy Leverage #92
What is the actual job of a CEO? Rather than treating leadership as a vague mix of hustle and charisma, Peter and Jon compare two competing frameworks that both come from highly successful operators. Peter argues the CEO’s job is to set the vision, build the team, and make sure the company never...
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Why AI Adoption Isn't Driving Productivity | Lazy Leverage #91
Have you ever bought new tech, spent months implementing it, and seen zero throughput improvement? You’re not alone. It's an age-old problem plaguing small businesses. Whether it's switching property management software or adopting ChatGPT company-wide, the result is the same. Lots of disruption...
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Dashboards, Scorecards, and the Hidden Psychology Behind Manual Data Entry | Lazy Leverage #90
The best operators in M&A make hundreds of millions because they "model deals elegantly," but billionaires "can barely do the math. They just only do deals where they can't lose." At least that’s what Jon and Peter believe. It's Warren Buffett's philosophy in action; that price is your due...
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The Barbell Approach to Everything: Business Operations, Media Consumption, and Life Changes | Lazy Leverage #89
Peter admits he's stuck in patterns. He’s not quite burnt out, but feeling the weight of deeply grooved neural pathways at 40. Jon responds with what he calls his "wacko" idea: ketamine therapy as a tool for breaking mental ruts. Speaking metaphorically, he says that Ketamine fills in the snow...
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How the 37% Rule Solves Hiring, House Hunting, and Life's Biggest Decisions | Lazy Leverage #88
The secretary problem is one of mathematics' most elegant solutions to a universal challenge: how do you know when to stop looking and commit? Peter suggests interviewing 37% of your candidate pool without hiring anyone, then hire the next person who's better than everyone in that first group.…
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The Single Most Important Business Concept: Theory of Constraints Explained | Lazy Leverage #87
The Theory of Constraints is arguably the most powerful framework for small business operations. Yet it's deeply counterintuitive. Jon opens by calling this "the single most interesting concept" he's wrestled with in years, one that sits at the heart of everything he does at Sagan. On a more...
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The Death of Cover Letters: AI, Costly Signals, and the Broken Job Market | Lazy Leverage #86
AI has fundamentally broken the traditional job application process. What’s an employer to do? Jon and Peter dissect an academic paper titled "Making Talk Cheap: Generative AI and Labor Market Signaling," which examines how large language models have disrupted markets that historically relied on...
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Floors & Ceilings: The Anti-Perfectionist Framework for Business Owners | Lazy Leverage #85
Jon and Peter explore three frameworks that challenge conventional wisdom about running small businesses. They reveal why all-or-nothing thinking kills momentum, when authentic transparency becomes a liability, and how AI is forcing a reckoning with what real value looks like. They unpack what…
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Why Your Best People Are 8,000 Miles Away | Lazy Leverage #84
According to Jacob Kline of Inkline Homes, his remote Filipino team members outperform his local American workers at a fraction of the cost, and they actually ask for more work on slow days. After seven years flipping 300 double wide mobile homes in Florida, Jacob's building something radical at...
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Building Internal Software That Actually Gets Used | Lazy Leverage #83
Jon and Anna walk through Sagan's dramatic talent pool transformation. From clunky PDFs to a sophisticated searchable platform, they’re demonstrating what modern internal software development looks like in the AI era. The original concept, simply, is that candidates who didn't get hired were...
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The Barnacle Problem: Why Your Business Keeps Slowing Down | Lazy Leverage #82
Jon and Peter dive deep into a problem every growing business faces: team members saying "I'm too busy" and processes accumulating like barnacles on a ship's hull. More than just a matter of workload management, this issue is about the fundamental architecture of how work gets done. So what…
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Radical Candor Across Cultures: High Care, High Honesty | Lazy Leverage #81
Jon sits down with Sagan’s Head of Recruitment, Sofía Bravo, to talk about what American team leaders often overlook when working with people from Latin America. Sofía identifies the Latin American default: when something goes wrong, the immediate response is performative work: lengthy reports,...
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ABOUT THIS SHOW
Talking about using leverage in life and business.
HOSTED BY
Jon Matzner and Peter Lohmann
CATEGORIES
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