Marketing Passivhaus podcast artwork

PODCAST · business

Marketing Passivhaus

Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.

  1. 32

    Josh Salinger - Birdsmouth Design-Build

    Josh Salinger is the founder and CEO of Birdsmouth Design-Build, building custom new residential homes and ADUs, as well as some retrofits and remodels. They focus their new construction on passive buildings and have been doing that — and certifying them through Phius — since 2012 or so, operating out of Portland, Oregon, in the US Pacific Northwest. In this episode, we talk about best practices and how passive building techniques and passive house certification are, in a way, nothing more or less than a means of following best practices at every step along the way. We talk about the benefits of design-build, the five things everyone really wants from their building (and how to figure out which one to talk about first), and much more.Connect with Josh and Birdsmouth: Josh on LinkedIn => https://www.linkedin.com/in/josh-salinger-763a396/Josh on Fine Home Building => https://www.finehomebuilding.com/author/josh-salingerJosh on Green Building Advisor => https://www.greenbuildingadvisor.com/author/josh_salingerBirdsmouth on LinkedIn => https://www.linkedin.com/company/birdsmouth-designbuild/Birdsmouth on Instagram => https://www.instagram.com/birdsmouthpdx/Birdsmouth website => https://www.birdsmouthpdx.com/

  2. 31

    Lorrie Rand - Habit Studio

    Lorrie Rand is a Sustainability Specialist at Habit Studio, a Senior Advisor at the ReCover Initiative, a Board Member at Retrofit Canada, and an instructor at Passive House Canada. Her first practice, Habit Studio, is an award-winning, women-led architectural and residential design firm based in Halifax, NS, focused on Passive House and deep retrofits.In this episode, we talk about Lorrie's semi-accidental journey into forming two companies, how her passive house journey began with a client request, Habit Studio's commitment to building passive house homes at cost parity with code-built homes, Canada's big need for home retrofits, and more.Connect with Lorrie, Habit Studio, and The ReCover Initiative: Lorrie on LinkedIn => https://www.linkedin.com/in/lorrie-rand-80b03611/Habit Studio on LinkedIn => https://www.linkedin.com/company/habitstudio/Habit Studio on YouTube => https://www.youtube.com/@habitstudioincHabit Studio on Instagram => https://www.instagram.com/habitstudio/Habit Studio website => https://www.habitstudio.ca/ReCover Initiative on LinkedIn => https://www.linkedin.com/company/the-recover-initiative/ReCover Initiative on Instagram => https://www.instagram.com/recover_canada/ReCover Initiative website => https://recoverinitiative.ca/

  3. 30

    Elrond Burrell - VIA architecture

    Elrond Burrell is an architect and owner of VIA Architecture, as well as the program director for Building Science and a senior lecturer at Victoria University of Wellington's Faculty of Architecture and Design Innovation.In this episode, we talk about Elrond's blog, Passivhaus in Plain English, including how it has helped open doors to new work and opportunities, the unexpected move to teaching, the challenges of building Passivhaus in New Zealand, and the persistent warmth and supportiveness of Passivhaus communities all over the world.Connect with Elrond and VIA architecture: Elrond on LinkedIn => https://www.linkedin.com/in/elrondburrell/Passivhaus in Plain English Blog =>https://elrondburrell.com/ 10 Things I Hate About Passivhaus! Blog Post => https://elrondburrell.com/blog/10-things-i-hate-about-passivhaus/VIA architecture on LinkedIn => https://www.linkedin.com/company/via-architecture-passivhaus-experts/VIA architecture website => https://via-architecture.net/Victoria University of Wellington Faculty of Architecture and Design Innovation on LinkedIn => https://www.linkedin.com/showcase/wellington-faculty-of-architecture-and-design-innovation/Victoria University of Wellington Faculty of Architecture and Design Innovation website => https://www.wgtn.ac.nz/wfadiPassive House Institute New Zealand (PHINZ) website => https://passivehouse.nz/PHINZ High-Performance Construction Details Handbook => https://passivehouse.nz/hpcd-handbook/Architype website => https://www.architype.co.uk/Passivhaus Trust UK website => https://www.passivhaustrust.org.uk/

  4. 29

    Adam White - Intelligent Membranes

    Adam White is the CEO and Founder of Intelligent Membranes, makers of the popular, passive house-certified Passive Purple, a liquid-applied airtight and vapour control membrane. Adam puts the product's birth down to his innate stubbornness, coupled with his willingness to say yes to things and then go figure out how to make them true.In this episode, we discuss Adam's unconventional journey from carpenter to self-described marketing company owner (and craft beer co-owner), the glory of having your own passive house bar, when it comes to sitting down with someone and talking through passive house, and the importance of certifying and verifying results — especially with retrofits.Connect with Adam and Intelligent Membranes: Adam on LinkedIn => https://www.linkedin.com/in/adam-white-cphc-b911a876/Adam on Instagram => https://www.instagram.com/passivhausme/Intelligent Membranes on LinkedIn => https://www.linkedin.com/company/intelligent-membranes/Intelligent Membranes on Instagram => https://www.instagram.com/intelligent_membranes/Intelligent Membranes website => https://intelligentmembranes.com

  5. 28

    Alexis Jarvis - SideCar PR

    Alexis Jarvis is the President of SideCar Public Relations, a communications firm that specializes in real estate development, economic development, and placemaking. For 15+ years, SideCar PR has worked with everyone from investors and developers to architects, designers, lighting designers, and builders — anyone who touches the built environment.In this episode, we dig into the various audiences to which Passive House needs to be marketed, and why it's so important to do so, as well as the disappearing differences between marketing and PR, how to build authority and influence legislation and public property development, the challenges of showcasing air quality in such a visual-first field, and more.Connect with Alexis and SideCar PR: Alexis on LinkedIn => https://www.linkedin.com/in/alexisjarvis/SideCar PR on LinkedIn => https://www.linkedin.com/company/sidecar-public-relations/SideCar PR on Instagram => https://www.instagram.com/sidecarpr/SideCar PR website => https://sidecarpr.com/

  6. 27

    Rachel Rennard + Mike Bratina - Clay Brook Passive House

    Rachel Rennard and Mike Bratina commissioned, own, and live in Clay Brook Passive House, the first final certified single-family Passive House in New Hampshire. In addition, their house was given a HERS (Home Energy Rating System) score of 18 (since updated to 17!) — the lowest in the entire US (without renewable energy components).In this episode, Rachel and Mike share their journey from learning about passive house, deciding to build one, finding the right people to do it, going through the experience of building it, and, now, how they want to (and have) use their home as a showcase for what's possible, helping to spread the word about passive house (a topic close to this podcast's heart).Learn more about Clay Brook Passive House (CBPH): CBPH on Architect Hans Breaux's website => https://project.coop/clay-brookCBPH on Builder Maine Passive House's website => https://www.mainepassivehouse.com/gorham-passive-buildCBPH on the Phius website => https://www.phius.org/certified-project-database/clay-brook-passive-housePassive House Accelerator article about CBPH => https://passivehouseaccelerator.com/articles/inside-the-first-phius-certified-single-family-home-in-new-hampshireGreen & Healthy Maine Homes article about CBPH => https://greenmainehomes.com/blog/gorham-new-hampshire-passive-houseArchitect Hans Breaux on Marketing Passivhaus => https://marketingpassivhaus.com/episodes/hans-breaux-project-co-opKatrina Belle from Maine Passive House on Marketing Passivhaus =>   https://marketingpassivhaus.com/episodes/katrina-belle-maine-passive-house

  7. 26

    Katrina Belle - Maine Passive House

    Katrina Belle is the President and CEO of Maine Passive House. Her journey into building and passive house has its roots in a thesis she wrote on corporate social responsibility while studying human rights at College, coupled with the fact that most humans spend most of their lives inside buildings.In this episode, we discuss the power of building science to improve people's baseline life experience, the benefits of having legislation that encourages building to better standards, the need to adjust your passive house talking points depending on who you're talking to, and much more.Connect with Katrina and Maine Passive House: Katrina on LinkedIn => https://www.linkedin.com/in/katrina-belle-5216038b/Maine Passive House on LinkedIn => https://www.linkedin.com/company/maine-passive-house/Maine Passive House on Instagram => https://www.instagram.com/mainepassive/Maine Passive House website => https://www.mainepassivehouse.com/A great Passive House Accelerator article featuring a house built by Maine Passive House => https://passivehouseaccelerator.com/articles/inside-the-first-phius-certified-single-family-home-in-new-hampshire

  8. 25

    Hans Breaux - Project CO+OP

    Hans Breaux is an architect and the founder of Project CO+OP, a worker cooperative based out of Portland, Maine. Following Graduate School, Hans set off from his hometown in southern Louisiana to walk the Appalachian Way. He had no idea he would end up staying in Maine and founding his practice.In this episode, we talk about the importance of talking to people, whenever and wherever, when it comes to spreading the word about Passivhaus, and Hans shares his view that Passivhaus is the "easy button" for creating buildings that use the most current best practices based on our sort of collective understanding of how to create shelter.Connect with Hans and Project CO+OP: Hans on LinkedIn => https://www.linkedin.com/in/hans-breaux/Project CO+OP on LinkedIn => https://www.linkedin.com/company/project-co-op/Project CO+OP website => https://project.coop/A great Passive House Accelerator article featuring Hans => https://passivehouseaccelerator.com/articles/inside-the-first-phius-certified-single-family-home-in-new-hampshire

  9. 24

    Alexander Gard-Murray - Passive House Massachusetts

    Alexander Gard-Murray is the Executive Director of Passive House Massachusetts, a nonprofit that educates advocates and supports passive house building in the Commonwealth. With a background in political science and climate policy, Alexander was pulled into building decarbonization via a Twitter thread.In this episode, we talk about how Massachusetts has become a shining example of adopting passive house and passive building standards, why we need to think longer term when calculating the ROI of building efficiency, and how passive house buildings benefit everyone, whether or not they live or work in one.Connect with Alexander and Passive House Massachusetts: Alexander on LinkedIn => https://www.linkedin.com/in/gard-murray/Passive House Massachusetts on LinkedIn => https://www.linkedin.com/company/phmass/Passive House Massachusetts website => https://phmass.org/

  10. 23

    Naomi Beal - passivhausMaine

    Naomi Beal is the Executive Director and a founding member of passivhausMaine, which opened an ambitious new public-facing workshop, showcase, training, and office space in downtown Freeport in 2025.In this episode, we talk about the decisions behind the new space, the importance of outreach at the local, community, and school level, and an interesting community-based project they hosted to help low-income households lower their energy bills in the wintertime.Connect with Naomi and passivhausMaine: Naomi on LinkedIn => https://www.linkedin.com/in/naomi-c-o-beal-52372427/passivhausMaine on LinkedIn => https://www.linkedin.com/company/passivhausmaine/passivhausMaine on Bluesky => https://bsky.app/profile/passivhausmaine.bsky.socialpassivhausMaine on Instagram => https://www.instagram.com/passivhausmaine/passivhausMaine's website => https://www.passivhausmaine.org/

  11. 22

    Valentine Gomez - Gomex Engineering

    Valentine Gomez is the founder of Gomex Engineering and the first certified passive house designer on PEI (Prince Edward Island, Canada's island province). He thinks of Passivhaus as a kind of gateway rabbit hole, which has since led him down further, deeper rabbit holes, focused on healthy building materials, and including his achieving a Living Future accreditation.In this episode, we talk about Valentine's experience as the first to bring Passivhaus to a new area, his tactics for getting people on board, and why he thinks municipalities are missing a trick by not choosing to build publicly owned buildings to the Passivhaus standard.Connect with Valentine and Gomex Engineering: Valentine on LinkedIn => https://www.linkedin.com/in/valentine-t-gomez-p-eng-cphd-lfa-4688572a/Gomex Engineering on LinkedIn => https://www.linkedin.com/company/gomex-engineering-ltd/Gomex Engineering on Instagram => https://www.instagram.com/passivehousepei/Gomex Engineering website => https://www.gomex-engineering.com/

  12. 21

    Lindsey Love - Regenerative Building Solutions

    Lindsey Love came to Passivhaus via bio-based materials, marrying the two and comfortably working with both. With her new venture, Regenerative Building Solutions, Lindsey steps further into the role of teacher, advisor, and consultant, helping people incorporate more natural materials into their own high-performance projects.In this episode, we talk about the gap between builders and architects when it comes to Passivhaus (and what needs to be done to fill it), the power of curriculum-based affordable housing projects, how and when to let your inner building science nerd out, and much more.Connect with Lindsey and Regenerative Building Solutions: Lindsey on LinkedIn => https://www.linkedin.com/in/regenbuilding/Regenerative Building Solutions on LinkedIn => https://www.linkedin.com/company/regen-building/Regenerative Building Solutions on Instagram => https://www.instagram.com/regen_building_solutions/Regenerative Building Solutions website => https://www.regenbuilding.com/

  13. 20

    Dr. Wolfgang Feist - Passive House Institute

    Dr. Wolfgang Feist is a professor and mathematical physicist who began his career in quantum mechanics and astronomy before becoming interested in energy efficiency in buildings and moving into engineering, which led him to the late Bo Adamson, a Swedish building scientist and professor at Lund University. Together, they co-originated and developed the Passivhaus standard in the late 1980s, with Dr. Feist going on to found the Passivhaus-Institut (PHI) in 1996, in Darmstadt, Germany.In this episode, we talk about Dr. Feist's experience living in the world's first (and therefore longest-existing) certified Passivhaus, the changes in attitude and relevance he's seen over the years, the misconceptions that block people from embracing Passivhaus, what Passivhaus really is, and the best way he sees for the movement to continue to spread.Connect with Dr. Feist and the Passive House Institute: Dr. Feist on LinkedIn => https://www.linkedin.com/in/wolfgang-feist-5287951b/Passive House Institute on LinkedIn => https://www.linkedin.com/company/passive-house-institute/Passive House Institute on Bluesky => https://bsky.app/profile/ipha.bsky.socialPassive House Institute website => https://passivehouse.com/en/home/Passipedia website =>https://passipedia.org/ 

  14. 19

    Tessa Bradley - Artisans Group

    Tessa Bradley is the principal architect and CEO of the Artisans Group Architecture and Planning Company, a woman-owned, woman-led firm based in the Pacific Northwest of the United States. Tessa was in the second round of PHIUS training, and Artisans Group completed the second certified Passive House in Washington State, so they've been in this space for almost as long as anyone in the US.In this episode, we discuss the difficulties of talking about passivhaus and high-performance building in a way that's not so terribly unsexy, the value of having a place to show clients—whether it's a past client's home, an office or an apartment they can spend time in—and the importance of knowing when going for certification will be beneficial for all involved.Connect with Tessa and Artisans Group: Tessa on LinkedIn => https://www.linkedin.com/in/tessa-bradley-96b49112/Artisans Group on LinkedIn => https://www.linkedin.com/company/the-artisans-group-inc./Artisans Group on Instagram => https://www.instagram.com/artisansgroup/Artisans Group website => https://artisansgroup.com/portfolio

  15. 18

    Trey Farmer - Forge Craft Architecture + Design

    Trey Farmer is a Principal and Partner, as well as the Chief Sustainability Officer, at Forge Craft Architecture and Design, based in Austin, Texas. His Passive House journey began in Grad School, where he got his CPHC as part of the program. He is one of the team of friends who bring the Humid Climate Conference to life, looking forward to the sixth installment this coming Spring (2026).In this episode, we talk about the nuances of applying the Passivhaus standard to hot, humid climates, cooling vs. dehumidification, the many motivations of the clients he's worked with on passive house projects, and the real sense of camaraderie and friendship that exists within the passive house community.Connect with Trey and Forge Craft Architecture + Design:Trey on LinkedIn => https://www.linkedin.com/in/trey-farmer/Forge Craft on LinkedIn => https://www.linkedin.com/company/forge-craft-architecture-design/Forge Craft on Instagram => https://www.instagram.com/forgexcraft/Forge Craft Healthy Homies on Instagram => https://www.instagram.com/forgecrafthealthyhomies/Forge Craft website => https://forgexcraft.com/Humid Climate Conference website => https://humidclimateconference.org/Reimagine Buildings Collective (where Trey and I met) => https://collective.reimaginebuildings.com/

  16. 17

    Michael Quast - Passive House Canada

    Michael Quast is the CEO of Passive House Canada. With a career that spans marketing, PR, executive management, and communications, including being executive producer for the successful HGTV renovation show, Holmes on Homes, and then later CEO for The Holmes Group, Michael feels that his role at Passive House Canada is something of a unicorn job, perfectly blending his personal passion with his professional abilities.In this episode, we talk about Michael's experience building the first straw bale house in his town (Oakville, ON), 20 years ago, the importance of supporting and including anyone interested in getting into the field of better-performing homes, not letting dogmatic viewpoints exclude people, and his optimism for the future of the Passive House industry.Connect with Michael and Passive House Canada:Michael on LinkedIn => https://www.linkedin.com/in/michaeloquast/Passive House Canada on LinkedIn => https://www.linkedin.com/company/passive-house-canada/Passive House Canada on Bluesky => https://bsky.app/profile/passivehousecan.bsky.socialPassive House Canada website => https://www.passivehousecanada.com/

  17. 16

    Jeremy Clarke - Simple Life Homes

    Jeremy Clarke is the founder and CEO of Simple Life Homes and Simple Life Building Systems, based out of Bowmanville, Ontario. They combine the principles of passive house design with off-site (prefabricated) and carbon-conscious construction to produce sustainable, healthy home packages. In this episode, we talk about Passive Houses, Pretty Good Houses, the challenges of being a "building enclosure technical integrator," the importance of gathering your team together in the pre-construction phase (especially if you want to leverage pre-fab), and which CCDC contract is ideal for making sure that gathering happens.Connect with Jeremy and Simple Life Homes:Jeremy on LinkedIn => https://www.linkedin.com/in/jeremy-clarke-0ab21113/Simple Life Building Systems on LinkedIn => https://www.linkedin.com/company/simple-life-homes/Simple Life Homes on Instagram => https://www.instagram.com/simple.life.homes/Simple Life Homes website => https://simplelifehomes.ca/

  18. 15

    Jacob Deva Racusin - New Frameworks

    Jacob Deva Racusin is the lead researcher at Builders for Climate Action and the co-founder of New Frameworks. Jacob comfortably bridges the gap between seemingly (though not, in fact) disparate worlds, valuing both the intuitive comfort of building with the natural materials our ancestors have used for millennia and the cutting edge of building and climate science. In this episode, we discuss communication, empathy, straw, carbon emission calculations, and how knowledge sharing between large- and small-scale projects is a two-way street.Connect with Jacob, New Frameworks, and Builders for Climate Action:Jacob on LinkedIn => https://www.linkedin.com/in/jacob-deva-racusin-7a41603/New Frameworks website => https://www.newframeworks.com/Builders for Climate Action website => https://www.buildersforclimateaction.org/BEAM Estimator Tool => https://www.buildersforclimateaction.org/beam-estimator.htmlBio-Based Materials Collective => https://biobasedcollective.org/

  19. 14

    Beth Eckenrode - AUROS Group

    Beth Eckenrode is the co-founder of AUROS Group, "where building science meets data science." Beth co-founded the AUROS Group with Craig Stevenson in 2017 to provide building owners with more confidence in their sustainable building investments.  Together with academic sustainability expert Robert Sroufe, they co-authored the book, "The Power of Existing Buildings--Save Money, Improve Health and Reduce Environmental Impacts" (Island Press, 2019). In this episode, we discuss the power of Passive House to help you uncover and reach a building's optimum performance potential, and how neglecting to do so can mean leaving significant amounts of money on the table for large building owners who are doing renovations.Connect with Beth and AUROS Group:Beth on LinkedIn => https://www.linkedin.com/in/betheckenrode/AUROS Group on LinkedIn => https://www.linkedin.com/company/auros-group/Beth's co-written book, The Power of Existing Buildings => https://islandpress.org/books/power-existing-buildingsAUROS Group's website => https://www.aurosgroup.com/

  20. 13

    Enrico Bonilauri - Emu Passive

    Enrico Bonilauri is an architect, trainer, passive house certifier, and the CEO of Emu Passive. Started as an architectural practice in Italy in 2009, they soon discovered passive house as the building science handrail they needed to guide their design decisions. In 2016, they decided to get into education to promote passive house ideas and methodologies, and help people become better at their profession. Emu Passive's mission is to bring the most advanced building science to mainstream construction, and they've set themselves the challenge of training 5,000 builders by 2030. Connect with Enrico and Emu Passive:Enrico on LinkedIn => https://www.linkedin.com/in/enricobonilauri/Emu Passive on LinkedIn => https://www.linkedin.com/company/emu-building-science/Emu Passive on Instagram => https://www.instagram.com/emubldgscience/Emu Passive on YouTube => https://www.youtube.com/@emupassiveEmu Passive website => https://emupassive.com/

  21. 12

    Shefali Sanghvi - Dattner Architects

    Shefali Sanghvi is the Director of Sustainability at Dattner Architects, a mission-driven, women-owned design firm based in New York City and focused on civic spaces and the urban experience. One of the things she loves about being a director of sustainability in an architecture firm with multiple studios is the opportunity to leverage what she learns from the passive house and affordable housing sides into other typologies in the office. We talk about the connection between sustainability and affordability, debunk the myth that affordable has to mean low quality, and highlight how the drive for electrification is making Passivhaus an easier sell.Connect with Shefali and Dattner Architects:Shefali on LinkedIn => https://www.linkedin.com/in/shefali-sanghvi-aia-leed-ap-bd-c-env-sp-fitwel-amb-7397425/Shefali on Instagram => https://www.instagram.com/shefali_sustainability/425 Grand Concourse (Shefali's intro to PH) => https://www.dattner.com/projects/view/425-grand-concourse/Via Verde (Shefali's intro to Dattner) => https://www.dattner.com/projects/view/via-verde-the-green-way/Vital Brookdale (Shefali's first PH project) => https://www.dattner.com/projects/view/vital-brookdale/Dattner website => https://www.dattner.com/

  22. 11

    Brian Pearson - Studio Pear

    Brian Pearson is an architect and the co-founder of Studio Pear. Brian created a flyer, which he shared on LinkedIn, titled "Air-Tightness in Buildings: Benefits You can Enjoy Every Day." In that graphic, he lists seven benefits you can enjoy EVERY DAY from the investment in an airtight building: Comfort, Energy Efficiency, Ventilation Efficiency, Pollutant Control, Vapor Control, Acoustic Control, and Building Durability.Connect with Brian and Studio Pear:Brian on LinkedIn => https://www.linkedin.com/in/brian-s-pearson-977012b6/Brian's Passivhaus graphic => https://www.linkedin.com/posts/brian-s-pearson-977012b6_passivehouse-airtight-smoketight-activity-7348837342742274049--HJeStudio Pear website => https://studiopear.us/

  23. 10

    Mariana Pickering - B.PUBLIC Prefab

    Mariana Pickering is the Chief Brand Officer and Community Director at B.PUBLIC Prefab. After graduating with a Master's in Design Science from the University of Sydney, she co-founded EMU Architetti in Italy with Enrico Bonilauri, doing sustainably focused architectural design for ~8 years. In 2017, they moved the company to the US, renaming to EMU Passive and pivoting to become one of the first accredited education providers with PHI, in order to address what they saw as one of the biggest gaps in passive house: training architects and builders. Then, having sold her partnership in EMU Passive, Mariana made her way to B.PUBLIC Prefab, where she continues the mission of marketing through education and community-building.Connect with Mariana and B.PUBLIC Prefab:Mariana on LinkedIn => https://www.linkedin.com/in/marianapickering/Mariana on Bluesky => https://bsky.app/profile/passivemariana.bsky.socialB.PUBLIC Prefab website => https://www.bpublicprefab.com/B.PUBLIC Prefab on Instagram => https://www.instagram.com/b.publicprefab/

  24. 9

    Renee Relf - M.Arch + CPHC

    Renee Relf is a recent graduate of the University of Oregon, where she earned her Master of Architecture with a specialization in Architectural Technology. In the course of finishing her M.Arch, Renee also became a certified Passivhaus consultant (CPHC) and acquired a Living Future Accreditation (LFA). We discuss the differences she noticed between becoming a CPHC and acquiring the LFA, her experiences of viewing the world through new eyes as she completed her degree and certifications, and her upcoming internship, in which she expects her CPHC to be put into practice.Connect with Renee:LinkedIn => https://www.linkedin.com/in/renee-relf-0b84b11b4/

  25. 8

    Bronwyn Barry - Passive House BB

    Bronwyn Barry is an architect and principal at Passive House BB, as well as co-founder and recently retired Board Chair of the Passive House Network. It was from Bronwyn that I first came across the catchy phrase Boxy But Beautiful (#BBB) to describe the form factor that is key to optimal Passivhaus performance. She's also the first person I saw pointing out that Passivhaus' airtightness standards mean these buildings are also smoke-tight, which is increasingly important in these times of heightened air pollution from wildfires. In terms of marketing Passivhaus, it doesn't get much better than that! Listen to this episode for yet another catchy, alliterative turn of phrase! (You'll have to wait until almost the very end :-)Connect with Bronwyn and Passive House BB:Passive House BB => https://www.passivehousebb.com/LinkedIn => https://www.linkedin.com/in/bronwynbarryBluesky => https://bsky.app/profile/passivehousebb.bsky.social

  26. 7

    Lloyd Alter - Carbon Upfront!

    Lloyd Alter is an author, reformed architect, adjunct professor at Toronto Metropolitan University, and the writer of the excellent Substack, Carbon Upfront! Having followed his work for the better part of a decade, primarily through his prolific stint as a writer and editor at Treehugger, I have heard Lloyd talk about the virtues of Passivhaus (and the frustrating nature of its name) more than anyone else. In fact, it was Lloyd's article, "Passivhaus or Passive House? Efficiency, low carbon, or Comfort and Security?" that convinced me — mere days before I was about to start building in earnest — to call this podcast Marketing Passivhaus, not Marketing Passive House.Connect with Lloyd and Carbon Upfront!:Substack => https://lloydalter.substack.com/LinkedIn => https://www.linkedin.com/in/lloyd-alter-827ba7/Lloyd's favourite Treehugger article of his => https://www.treehugger.com/how-do-you-sell-idea-passive-house-4856509

  27. 6

    Martín Comas - Arquitectura Regenerativa

    Two people, 1.5 months, 50 square meters, passivhaus + carbon neutral...all built with nothing more than tools that can fit in your car. Martín Comas of Arquitectura Regenerativa believes it's possible. His mission is to "pollinate sovereignty and empower communities" through scalable, affordable, accessible, high-performance buildings.Connect with Martín and Arquitectura Regenerativa:YouTube => https://www.youtube.com/@ArquitecturaRegenerativaWebsite => https://arre.bio/Instagram => https://www.instagram.com/arre.bio/LinkedIn (Martín) =>https://www.linkedin.com/in/martincomas/ 

  28. 5

    Graham Irwin - Essential Habitat Architecture

    Graham Irwin, AIA, NCARB, is the Principal at Essential Habitat Architecture—architecture for the future of California. Working at the forefront of high-performance architecture in California since 2008, Essential Habitat designs modern, sustainable homes for people who want exceptional performance without sacrificing style. In this episode, we discuss the lack of a visual typology for Passivhaus buildings, the profound tranquility of being inside a Passivhaus home, and the importance of feeling happy and comfortable in your space.Connect with Graham and Essential Habitat Architecture:Website => https://www.essentialhabitat.com/Instagram => https://www.instagram.com/eharchitecture/LinkedIn (Graham) => https://www.linkedin.com/in/graham-irwin/

  29. 4

    Zack Semke - Passive House Accelerator

    Zack Semke is the Director at the Passive House Accelerator and host of the Reimagine Buildings Collective, collectively described as a big community and a media company dedicated to building decarbonization with passive house at the center of that effort. Zack is also the co-host of the amazing (and inspiring) Passive House Podcast. In this episode, we discuss the power of community, why leading with benefits is so much better than leading with technical details, and what's wrong with the name "Passivhaus."Connect with Zack and the Passive House Accelerator:Website (Passive House Accelerator) => https://passivehouseaccelerator.com/Website (Reimagine Buildings) => https://reimaginebuildings.comPodcast (Passive House Podcast) => https://passivehouseaccelerator.com/podcastLinkedIn (Company) => https://www.linkedin.com/company/passivehouseaccelerator/LinkedIn (Zack) => https://www.linkedin.com/in/zacharysemke/

  30. 3

    Tanya Savas - Collective Carpentry

    Tanya Savas, CPHT, is the Sales Manager at Collective Carpentry, a construction company specializing in Passive House and Net Zero design principles, low embodied carbon materials, and off-site prefabrication, serving the Western US and Western Canada. In this episode, we discuss the benefits of coming to market with a solution that's pre-designed to meet passive house standards.Connect with Tanya and Collective Carpentry:Website => https://collectivecarpentry.comInstagram => https://www.instagram.com/collective_carpentry/LinkedIn (Company) => https://www.linkedin.com/company/collective-carpentry/LinkedIn (Tanya) => https://www.linkedin.com/in/tanya-savas-cpht-952a6668/

  31. 2

    Laurence Hamel Dorais - NZP Fenestration

    Laurence Hamel Dorais is Director of Business Development and Marketing at NZP Fenestration, a family business based in Québec, Canada, manufacturing Passivhaus Certified windows. In this episode, we consider how building toward the Passivhaus standard is a way of creating a legacy with benefits that extend to future generations.Connect with Laurence and NZP Fenestration:Website (English) => https://nzpfenestration.com/en/YouTube => https://www.youtube.com/@nzpfenestration3119Instagram => https://www.instagram.com/nzpfenestration/ LinkedIn (Company) => https://www.linkedin.com/company/nzp-fenestration/LinkedIn (Laurence) => https://www.linkedin.com/in/laurence-hamel-dorais-38251a163/

  32. 1

    Trailer (Updated)

    Hello and welcome to the trailer for Marketing Passivhaus, a new podcast focused on growing the conversation around the Passivhaus building standard and drawing ever more people into its quiet, comfortable, low-carbon fold.

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ABOUT THIS SHOW

Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.

HOSTED BY

James E. Turner

Frequently Asked Questions

How many episodes does Marketing Passivhaus have?

Marketing Passivhaus currently has 32 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.

What is Marketing Passivhaus about?

Talking to builders, architects, designers, suppliers, owners, and other experts in the Passivhaus and high-performance building space. We discuss the benefits of Passivhaus buildings and what to say when spreading the word beyond those who already know.

How often does Marketing Passivhaus release new episodes?

Marketing Passivhaus has 32 episodes. Check the episode list to see recent publication dates and frequency.

Where can I listen to Marketing Passivhaus?

You can listen to Marketing Passivhaus on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.

Who hosts Marketing Passivhaus?

Marketing Passivhaus is created and hosted by James E. Turner.
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