My Tog Blog About Awesome Content Creation

If you're considering building an online business, selecting the right e-commerce platform is crucial for creating a professional online store that properly supports your creator brand.In this episode, I take you behind the scenes of my real-world experience transitioning from Shopify’s Starter Plan to the Basic Plan as I build a print-on-demand store. If you’re considering making this switch or starting fresh with the Basic Plan, this episode will save you countless hours of frustration and help you avoid the costly mistakes that most creators make.You'll Discover ✨➡️ Why the Basic Plan creates a dramatically better customer experience ➡️ How to set up an email marketing integration to grow your customer base ➡️ The truth about Google Shopping approval for print-on-demand businesses➡️ Which apps I use to create professional sizing charts and shipping incentives➡️ The critical store policies and setup decisions that make or break your store.This isn’t based on theory; it’s real experience from someone who’s been through the entire process. Whether you’re curious about Shopify costs, comparing fees, or pricing structures, this episode covers the practical realities of running a Shopify store as a content creator.Let's Stay Connected! 👍Ready to level up your online store game?  Subscribe to the podcast so you'll never miss the latest insights on content creation, e-commerce, and building your creator business. Drop a comment below sharing your own Shopify experience or questions about making the transition. You can also connect with me on 🧵 Threads.  Episode Links Note that these links are affiliate links, meaning I earn a commission for purchases made via these links. The price for customers is the same, and the revenue supports this channel. ➡️ Kiwi Sizing Chart App➡️ Dealezy App for Shipping Bars and Bundles➡️ Merch Dominator for Print-on-Demand Research➡️ Placeit for Professional Mock-upsThanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Discover how Pod Up is revolutionizing the podcasting platform space with 60+ integrated tools that save creators hundreds of dollars per year. In this conversation with host Tim Krywulak, serial entrepreneur Nathan Gwilliam reveals the real costs of professional podcasting and why most creators quit before their 10th episode. After selling adoption.com and working with digital marketing legend Russell Brunson, Nathan identified a critical gap in the creator economy that was keeping talented podcasters on the sidelines.Nathan's Pod Up platform combines hosting, editing, social distribution, course creation, e-commerce, and 18 AI-powered tools into one integrated system. Instead of juggling dozens of separate platforms and paying premium prices for adequate functionality, creators can now access everything they need for less than the traditional cost would be.💡 PERFECT FOR:Content creators struggling with multiple podcast tools, entrepreneurs looking to start a podcast without the technical headaches, established creators ready to scale their operations, and anyone curious about the real economics of professional podcasting.Nathan's approach combines practical business wisdom with genuine mission-driven purpose. His background in helping families through adoption.com translates into a deep understanding of how to build platforms that truly serve their communities rather than just extract profit.🔗 EPISODE LINKSNote: These are affiliate links. That means if you sign up via these links, I earn a commission. The price for you is the same, and the revenue from this helps to support this show.Pod Up (30-day free trial + free podcast launch course)Done-For-You Services: PodAllies.com (free strategy call with Nathan) Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

How can we keep our content strategy thriving when market turbulence is the new normal?Tune in for this podcast interview with Tim Krywulak (host), Associate Dean of Design, Visual Arts, and Computer Studies at Georgian College, and industry veteran Melih Oztalay (guest), as they unveil proven tactics to embrace change, outpace competitors, and future-proof your content in an ever-shifting landscape.👉 About Our GuestMelih Oztalay is a seasoned digital marketing leader with over 35 years of experience, combining deep marketing and IT expertise to help brands stay ahead in a rapidly evolving landscape. As CEO of SmartFinds Marketing, based in Birmingham, Michigan, he guides clients through disruption using his signature 4-A’s framework: Anticipate, Accept, Adapt, and Adopt.Known for practical, results-driven strategies, Melih has helped clients across diverse sectors—from automotive to healthcare—achieve impressive outcomes, including dramatic reductions in website bounce rates and audience growth. His work balances future-focused innovation with a collaborative, human-centered approach, earning his agency recognition as one of Michigan’s “50 Companies to Watch.” Click here to book a meeting with Melih🔥 Why You Can’t Miss This Episode:Melih dives deep into how content creators and marketers can not just survive but thrive amid uncertainty. Whether you’re a blogger, content strategist, or marketer, the tips shared here will help you align your strategy with shifting market dynamics — ensuring your content stays relevant, impactful, and profitable. In the conclusion, Tim also shares a new tool he's started using that can help you generate new backlinks to your own website while also scaling your online visibility on other sites. 👉 About the HostTim Krywulak is the host and producer of My Tog Blog About Awesome Content Creation, where he shares expert insights and practical advice for content creators and entrepreneurs. With nearly two decades of experience in education, applied research, and project management, Tim brings a rich background in storytelling and strategic thinking to his work in digital content creation.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Most digital products fail within the first month. Alice Seba’s don’t. With over two decades in online business and millions in product sales, she understands what actually works in today’s competitive market.In this episode, Alice breaks down the brutal truth about why most digital products never see a single sale, and more importantly, reveals the exact strategies and mindset she’s used to build a sustainable online business since 2002. From the early days of her first ebook, “The Internet-Based Moms Guide to Marketing Your Website,” to running successful product launches today, her insights will change how you approach content and product creation.What You’ll Discover⭐ The #1 mistake content creators make with online strategy⭐ Why starting small beats going big every single time⭐ How to validate product ideas without wasting months of work⭐ The psychology behind “selling as service” that removes sales anxiety⭐ Alice’s framework for creating less content with greater impact⭐ Why building 1,000 engaged followers beats 100,000 passive viewersAbout Alice SebaAlice has been building online businesses since the early days of e-commerce, growing her YouTube channel to nearly 8,000 subscribers and her EKit Hub Facebook community to 4,700 members. She’s the founder of EKit Hub University and Noomu, an all-in-one business-building platform designed specifically for digital entrepreneurs. These sources offer a wealth of information for digital creators, and Noomu includes an AWESOME $197 freebie to help get you started as an online creator business. I highly recommend checking them out. This episode is not sponsored. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Are you ready to make your first sponsored content? This behind-the-scenes look reveals the exact process I use to work with brand sponsors, featuring a real sponsored content creation example with the SAFY9 dash cam.Getting your first sponsorship is a significant milestone for any content creator, but there’s so much more to it than just saying yes to a brand deal. This video takes you through the complete process of creating sponsored content that protects your integrity, meets sponsor expectations, and maintains the trust you’ve built with your audience.You'll see:- how to review sponsorship agreements, - understand different types of content relationships, and - plan your content to deliver maximum value for your sponsor and your viewers. We cover the key differences among independent user-generated content, affiliate partnerships, and paid sponsorships, along with the proper disclosure practices that keep you compliant with platform guidelines and FTC requirements.The video also features a real-world example using the BlackVue SAFY9 dash cam, showcasing its 4K ultra-high-definition recording, Sony Starvis camera technology, AI-powered night vision, and parking mode capabilities. The practical testing segment demonstrates the dash cam’s performance during a road trip from Barrie to Caledonia, Ontario, showcasing both day and night recording capabilities, weather performance, and creative applications for content creators. You’ll see how dash cam footage can enhance vlogs, provide unique filming angles, and serve multiple purposes beyond just vehicle security. You'll also see how I approached testing, so I could evaluate the product under different conditions and provide an objective, fact-based review of actual performance in real-world settings. Sponsor LinksTo learn more about the SAFY9 Dash Cam, you can check out the SAFY9 channel or visit their website.Disclosure: This episode was sponsored by SAFY9/BlackVue. The product was provided for review, but all opinions and test results are genuine and unbiased.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

In Spring 2025, my guest for this episode achieved what many content creators dream of: a post she wrote went viral on LinkedIn. But this was no accident. It was part of a content strategy that worked.Listen in for this discussion with Nicole Ramirez, a digital marketing consultant who cracked the code on LinkedIn content creation. After being laid off from Forbes, Nicole grew her LinkedIn following from 2,400 to over 32,000 in one year.In this episode, Nicole reveals her “7-7-7 jackpot” content strategy that led to a viral post generating 11,000+ reactions, 240+ reposts, and coverage in major media outlets like Newsweek and the Today Show. She also discusses how she set up her content and strategy to capitalize on the opportunity, enabling her to grow her following, convert followers into clients, and further her digital marketing career.   Listen in to Hear 🎧 ✅ The exact content pillar strategy behind Nicole’s viral LinkedIn posts✅ How to balance reach-focused content with value-driven insights✅ Networking tactics that build genuine professional relationships✅ Why being a contributor matters more than just being a creator✅ Practical tips for sustainable LinkedIn growth without burnoutPerfect for content creators, digital marketers, and professionals looking to build their personal brand on LinkedIn. Nicole’s journey from journalist to successful marketing consultant offers actionable insights you can implement immediately.🔗 Connect with Nicole Ramirez:Website & Consulting LinkedIn If you found this episode valuable, please subscribe for more content about content creation tips, tools, and strategies. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Unlock video marketing success with strategies from an award-winning producer!In this episode, we dive deep into the world of video marketing with Tim Bradley, founder of Pennant Video and a multiple Telly Award winner. Discover the critical components of successful video marketing campaigns that not only engage but also convert followers into customers.Tim shares his journey from being a kid with a VHS camcorder to working as a video producer and ultimately founding his own video production company. Learn about Tim's 'Video Marketing Trifecta'—Anthem videos, Explainer videos, and Endorsement videos—designed to boost your brand's visibility and trust. The episode also includes practical advice on building relationships, structuring content, and the importance of visibility as a key component of content strategy. Perfect for business owners, marketers, and content creators looking to enhance their video marketing efforts.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Thinking about starting an online store but worried about Shopify’s monthly costs? The Shopify Starter plan offers e-commerce capabilities for just $7 per month, but does it deliver enough value to build a successful business?I’ve spent four years working with various e-commerce options, from third-party marketplaces to online stores, and three months testing every aspect of the Shopify Starter plan, including setting up Instagram shops, managing product listings, and analyzing customer data. In this episode, I'm sharing everything I've learned to help you decide if the Shopify Starter plan is the best option for your business. We'll cover:the Shopify Starter plan's features, benefits, and limitations,social media integration tips, analytics insights from my store so far, and when to adopt the Starter plan versus the Basic plan. My own business is in the Print-on-Demand space, but the findings I've shared here can be applied to almost any business model that involves selling products online. Key takeaway: The Starter plan serves as an effective testing ground and social commerce platform, but understanding its strategic role in your business growth timeline is essential for success. Listen in for all the deets! Do you love this kind of practical, experience-based content? Then subscribe for more content on content creation, social media strategy, and eCommerce.Video LinksAs I mentioned in the video, other creators have already covered the benefits and drawbacks of Shopify (in general) as a platform for Print-on-Demand (specifically) versus third-party marketplaces such as Merch by Amazon and TeePublic. So in this video, I focused more on what I could contribute based on my individual experience with the Shopify Starter versus the Basic Plan. For the "Pro" Shopify view, see Meg Heckman, "Shopify + Printify is the Only POD Setup I Trust." For a more favourable view of third-party platforms, see Greg Gotfried, "Shopify Print on Demand vs. Other Platforms."Disclaimer: Note that this episode is for information and entertainment purposes. It is not intended to replace the need for one's own due diligence when considering any business model or decision. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Are you ready to transform your ideas into action? 🚀 Season 4 of My Tog Blog About Awesome Content Creation is here! 🎉 Join me, Tim Krywulak (Associate Dean of Design, Visual Arts, and Computer Studies at Georgian College), as we go behind the scenes of building a successful content creation business. Hear real stories from creators with actionable tips that make a difference. 💡Sample topics for this season include:Building your Shopify storeMastering the customer journeyGrowing your brand on social media✨ No fluff, just real solutions for creators like us! 🙌New episodes drop monthly. 🗓️ Subscribe now to join a community of creators learning how to stand out in an increasingly crowded digital world. 👍Your content deserves to be seen! 👀Episode LinkIf you're interested in a career as an artist or content creator, the academic programs in my portfolio offer several ways to help you get started in Design, Visual Arts, and Digital Media. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

With over 850 million monthly active users, Snapchat offers access to a broad audience of potential customers in the Gen Z and millennial markets. Yet it remains relatively "untapped" by many brands and creators, especially compared to larger mainstream platforms such as Instagram, TikTok, and YouTube.In this episode, I sit down with Hope Georgiou, CEO and founder of HG Media Group, a company specializing in Snapchat campaign development and execution, to discuss these opportunities. Hope has several years of experience working in the Snapchat platform, and her clients have included Toyota, Lev's, Chicago Bulls, and Paramount Pictures, among others. We discuss how to effectively leverage the platform for audience growth, the importance of spontaneous content, and how brands can find success by being early adopters. Whether you're a podcaster, YouTuber, or an aspiring influencer, this episode provides valuable insights into making Snapchat work for you. Don't miss out on these key strategies to elevate your social media presence!Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

The summer season is an excellent time for photography, but sometimes we need a little help with photo ideas. So in this episode, I share my top five sources for finding inspiration and new ideas for photography, covering landscape photography, street photography, and more. Whether you're a photography beginner or an experienced photographer, these sources of inspiration will keep you going all year round.Thanks to Popov Leather for the opportunity to try out the Leather Notebook holder and Moleskine Notebooks. I'm loving those as an addition to my idea generation and documentation system. If you found this episode helpful, consider subscribing.  I share actionable tips, tools, and strategies about photography, video content creation, and social media strategy.What's your favourite source for photography ideas?Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

✨ Explore the latest social media trends to grow and monetize your brand in 2025! 📈Thanks to Riverside.fm for sponsoring this episode. It's the tool I use for all my podcast interviews, and you can try it out with a 15% discount using the code MyTogBlog. Check it out here. (Note: This is an affiliate link, which means I would earn a commission if you purchase using this link.)In this episode, I sit down with Stephen Jackson, Vice President of Partnerships and Creative Director at Moosylvania. Stephen shares insights from his 17+ years of industry experience, including working with high-profile brands and seeing the evolution of social media as a key marketing channel. The conversation covers practical tips for creators, from measuring ROI to creating relatable content, and highlights the role of community building in achieving success. Tune in for actionable strategies and expert advice to elevate your content creation game!Want to get in touch with Stephen Jackson? You can connect with him on LinkedInor at Moosylvania. You can also follow Moosylvania on Instagram. If you'd like to download a free copy of the Audience Growth Accelerator niche finder tool that I mentioned in this video, you can find it here. Just enter $0 as the price, and you can download it at no cost. You can also check out Episode 24 with Tiago Faria for more information on defining your customer avatar.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Discover the secrets of a luxury brand videographer with Christian Schu!Thanks to Riverside.fm for sponsoring this episode. I use it to record all my podcast interviews, and you can try it out with a 15% discount using the code MyTogBlog. Check it out here. (Note: This is an affiliate link, which means I would earn a commission if you make a purchase using this link.)Christian Schu is a videographer with over a decade of experience working with luxury brands and creating award-winning videos. He's created video content for the Mallorca Open (Women's Tennis Association), Bang & Olufsen, Tobias Beck, Naim, and the Sherton Grand (Hotel Dubai), and he's won awards at the Los Angles Film Awards, the Las Vegas Movie Awards, and the Paris Film Festival. In this episode, Christian shares how he transitioned from being an insurance broker to luxury brand videographer. He provides insights into building strong client relationships, the importance of storytelling in video creation, and overcoming challenges in filming high-quality content. Aspiring videographers and creators can learn valuable tips on growing their own content businesses. Tune in for an inspiring conversation filled with practical advice.If you'd like to get in touch with Christian Schu, you can connect with him via his website.  Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

What if the key to being a successful content creator wasn't more time but a better strategy?Thanks to Riverside.fm for sponsoring this episode. I use this software for recording all my podcast interviews, and you can try it out with a 15% discount using the code MyTogBlog. Check it out here. (Note: This is an affiliate link, which means I would earn a commission if you purchase using this link.)In this episode, we go behind the scenes to a week in my life as a part-time content creator, breaking down the strategies and best practices I've developed over the years that allow me to produce this podcast and publish content across multiple social media channels.  As an added challenge, I set myself the goal of recording most of the footage for this long-form video in the same week as I would produce and publish three short-form videos, share my usual photo content, and engage with my audience through replies and comments - all while maintaining my busy schedule as a full-time academic administrator. This setup allowed me to demonstrate some of my best tips around content planning, workflow, and strategy, along with the tools and resources I'm leveraging to make everything work for me most efficiently and effectively.  Other Episode LinksI also want to thank Popov Leather for allowing me to try one of their belts for this video. I really like it. If you want to get one, check out their website.Metricool, All-in-One Social Media Management Tool.Ginger Starr Borden, Instagram Stories templates, check Link-in-bio. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Having a merch store is cool! Having one that gets traffic and sales is even cooler.Thanks to Riverside.fm for sponsoring this episode. It's the software I use for recording all my podcast interviews, and you can try it out with a 15% discount using the code MyTogBlog. Check it out using this link. (Note: This is an affiliate link, which means I would earn a commission if you purchase using this link.)In this episode, Grace Clemens provides a digital marketing audit for my podcast merch store. Grace is a marketing professional with over 13 years of experience leading growth initiatives across various sectors, including managing digital strategies for projects such as the $100 million XPrize for Carbon Removal. She is currently the Founder and CEO of SCC Marketing, specializing in digital marketing audits that help eCommerce brands increase revenue and generate meaningful customer engagement.If you'd like to contact Grace Clemens, check out her website or LinkedIn.Other Episode Links:Please note that some of the links shared below are affiliate links. That means if you purchase through these links, I or my guest will receive a commission.Vexels Membership, My Teepublic Store, and Fiverr. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Want to take better travel photos? 📷Thanks to Riverside for sponsoring this episode. It's the software I use for recording all my podcast interviews, and you can try it out here with a 15% discount using the code MyTogBlog. (Note: This is an affiliate link, which means I would earn a commission if you purchase using this link.)In this episode, I interview Ralph Velasco, a professional travel photographer and tour organizer. We discuss Ralph's journey into travel photography, his favorite travel destinations, tips for taking better photos, and how to be a more mindful traveler. Ralph also shares his insights on balancing multiple business ventures and the future of travel photography in the age of AI.Video LinksOur Sponsor, Riverside.Ralph's channel, The Continental Drifter. Ralph's book, The Intentional and Mindful Traveller.My Gear Recommendations.*As noted, some links in this episode are affiliate links, meaning I earn a commission if you purchase through any of these links.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

What are the keys to mastering video production in the "Age of Artificial Intelligence (AI)"?Thanks to Riversidefm for sponsoring this episode. Try it out via this link with a 15% discount using the code MyTogBlog. (Note: This is an affiliate link, which means I would earn a commission if you purchase using this link.)In this episode, I interview Jonathan Hayes, an award-winning video producer and Executive Video Director at Ammunition, founded by CEO Jemery Heilpern.We discuss:Jonathan's journey in video content creation, the importance of mentors and relationships, andthe challenges of running a production company.We also delve into how Jonathan is leveraging AI technology to enhance creativity and streamline workflow, emphasizing the necessity of human input and ethical considerations. What comes through clearly is that while AI technology offers fresh opportunities for many creators, how AI is leveraged will determine the long-term viability of their approaches. The conversation provides valuable insights for aspiring video creators and editors on building a successful career in today's competitive media landscape.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Here's a scary statistic: most podcasts won't make it past episode 10.Thanks to Riverside.fm for sponsoring this episode. I used it to put together this episode using a multi-camera approach, which provides viewers with a more dynamic visual experience. You can try it out with a 15% discount using the code MyTogBlog via this link. (Note: This is an affiliate link, which means I earn a commission if you purchase using this link).Podcasting offers an excellent opportunity to establish credibility and forge a genuine connection with your audience as a content creator. However, it also can be one of the most challenging platforms for generating organic traffic and building momentum.So, after over two years and 25+ episodes, I'm sharing my best insights across the four critical pillars of a successful podcast. I hope these tips can empower you as a content creator and help you navigate the challenges of podcasting so your show can survive and thrive in 2025 and beyond.  Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Would you like to earn your first $1 as an affiliate marketer?Thanks to Riverside.fm for sponsoring this episode. This is my "go-to" tool for recording and editing video and audio podcast interviews. Try it out with a 15% discount using the code MyTogBlog.  Check it out here.  (Note: This is an affiliate link, which means I would earn a commission if you purchase using this link.)In this episode, I talk with Ileane Smith, who has worked with major brands, gained acceptance into the Amazon Influencer Program, increased her YouTube channel to over 12K subscribers, and accumulated over 15K followers on the X App - and did it all while being a part-time content creator. We discuss the differences between the Amazon Influencer program and the Amazon Associate program, the comparative benefits of the influencer and associates programs, and the various tools and platforms that content creators can use to monetize their channels. We also unveil a new marketing strategy that can help small channels create their first affiliate revenue stream. Other topics include balancing a full-time job with an influencer career, the pros and cons of affiliate marketing versus creating digital products, and some of our favorite social media platforms and features. Realistically, affiliate marketing probably won't result in "retirement money" unless you can consistently scale your lead generation out to the 50-100K+ views territory. However, even with a small channel or social media profile, you can start generating income via Amazon and other affiliate channels. This can help offset the costs of your content creation hobby, side hustle, or business. And if you can then add some sponsorships to that, you can also get free stuff from brands and increase revenue a bit more.  With some consistent effort, that, I think, is within reach.  Episode LinksPlease note that some of the links shared here are affiliate links. That means if you purchase through these links, I or my guest will receive a commission.If you'd like to learn more about Ileane's content and offers, see herYouTube Channel and Amazon storefront. If you found this helpful, drop me a like & consider subscribing!We can also keep in touch via my Newsletter, where I share insider information and offers (e.g., how to sign up for Benable with my invite link).Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Are you ready to join the Part-Time Creator Crew? Season 3 of My Tog Blog About Awesome Content Creation is just around the corner! This time, we'll explore a topic that is very real for many of us: the challenges of being a part-time content creator. We'll discuss navigating the highly competitive landscape of YouTube, podcasting, and social media platforms today with limited time and resources.Whether you're a part- or full-time creator, I think you'll find a lot that's helpful here as we dive into:- YouTube- Podcasting- content creation- personal branding- social media strategy- monetization strategies, and - content creator life & mindset, and much moreSubscribe now to join the community! Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Artificial Intelligence (AI) can potentially be a powerful, beneficial tool for content creators but poses significant risks. Thanks to Riversidefm for sponsoring this episode. It's a fantastic tool for recording and editing video and audio, including many useful AI features. Try it out with a 15% discount using the code MyTogBlog.  Check it out here. (Note: This is an affiliate link, which means I would earn a commission if you make a purchase using this link.)This episode explores the benefits and potential dangers of several artificial intelligence tools for content creators. From generating ideas to improving titles, thumbnails, and scripts, AI can help us stand out as content creators. However, it also poses risks from a competitive perspective, and it could damage the audience's trust in your content and your credibility as a content creator if it's misused. These are just a few reasons why it's critical for content creators to be current on this topic, both now and for the foreseeable future. Tools Mentioned in this VideoNote: The links below are affiliate links, which means I earn a commission if you make a purchase using these links.RiversidefmVidIQWriteSonicThanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Do you struggle to find the time to stay fit amidst a busy schedule as a content creator? Thanks to Riverside.fm for sponsoring this episode. It's an amazing tool for recording and editing both video and audio. You can try it out with a 15% discount using the code MyTogBlog.  Check it out here.  (Note: This is an affiliate link, which means I would earn a commission if you make a purchase using this link.)Join us as we discuss how to incorporate workouts into your daily routine with fitness expert Daniel Yores ( @danielyores ). Daniel is a personal trainer and online fitness coach from Toronto, Canada. He teaches people how to build muscle, lose body fat, improve mobility, and enhance quality of life overall. He's also the host of The Daniel Ys podcast, a health and fitness podcast focused on providing actionable fitness and health advice from some of the industry's top experts.In this episode, we explore how to prioritize time better to make space for physical exercise, create structure and accountability to help reach fitness goals, and build and maintain momentum with the right mindset shifts.  Additionally, we talk about the parallels between client acquisition in the fitness industry and content creation, offering tips for content creators for that as well.*Sorry about my voice during the interview. I was recovering from a cold.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

What would you do if you had to scale the income of your content business fast?Thanks to Riverside.fm for sponsoring this episode. It's a fantastic tool for recording and editing both video and audio. You can try it out with a 15% discount using the code MyTogBlog.  Check it out here. (Note: This is an affiliate link, which means I could earn a commission if you make a purchase using this link.)In this episode, I talk with Tiago Faria about what he calls his "hand-raising method for client acquisition." Tiago is a digital marketing expert who spent eight years working at Google, advising CEOs and marketing directors from some of the largest companies in Europe and the Middle East. He now helps small- to medium-sized companies, entrepreneurs, and professionals to scale their online presence and sales via digital marketing strategies. We discuss researching your offer, generating leads, managing time as a content creator and entrepreneur, and scaling your content business.Episode linksRiverside.fm (affiliate link)Tiago Faira (LinkedIn contact)Customer Avatar Research Template (Gumroad Freebie)Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

What's the best way to establish a solid business foundation for your content creation? Start with a "business first" rather than a "content first" approach. Thanks to Riverside.fm for sponsoring this episode. It's an excellent tool for recording and editing both video and audio. You can try it out with a 15% discount using the code MyTogBlog.  Check it out here. (Note: This is an affiliate link, which means I would earn a commission if you make a purchase using this link.)In this episode, we'll talk with Jessy Grossman,  an experienced entrepreneur who created one of the fastest-growing influencer talent agencies in the country and has been quoted in the New York Times, Forbes, and other publications. In 2017, Jessy launched Women in Influencer Marketing (WIIM), an organization that works to connect, educate, and empower women in the influencer marketing sector. Building on her experience as a talent manager, Jessy and her team have grown WIIM into a community with over 4,500 members and more than 300 associated brands. In doing so, they incorporated content creation as one aspect of a broader marketing strategy that rested on an existing business foundation—a model worth considering for content creators looking to monetize their brands. In our discussion, Jessy shares her insights on monetization models, the importance of the buyer journey, success factors for influences, and challenges women face in influencer marketing, among other topics. There's a lot here for anyone looking to monetize their content business! Episode LinksRiverside.fm (affiliate link)Women in Influencer Marketing Audience Avatar - Template and Example Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Have you ever wondered why some YouTubers amass millions of views while others struggle to get noticed? A lot of it comes down to the power of packaging. In this episode, I share five strategies I'm using to improve my thumbnail game and increase YouTube views. We'll discuss how to find thumbnail concepts that stand out from the crowd and make your videos impossible to resist. Don't underestimate the impact of packaging - it's time to take your YouTube channel to new heights!Please note that some links shared in the chapters are affiliate links. That means I earn a small commission if you should purchase something via these links.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Even with a small audience, it is possible to begin monetizing your YouTube channel. In fact, the sooner you start thinking about the business foundations of your channel, the better you'll be able to position it for more views and conversions (in terms of subscribers and/or sales).In this episode, I sit down with Matt Hughes, a video content creator with more than a decade of experience, a YouTube channel with more than 2,800 subscribers, and a content business with multiple revenue streams. We discuss the power of defining your niche, monetization options, channel growth strategies, and efficiency tips for scaling your channel and business. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

What if you heard about a content creation tool that had the potential to cut your filming time in half while also improving the quality of your on-camera delivery? I bet that's something you'd be interested in as a video content creator. I know I was. That's why I got myself a new teleprompter and all the accompanying accessories that make it work. In this episode, I share the results of the equipment I got, the benefits of working with it, and the challenges I encountered along the way.  The goal is to give you a sense of whether this tool may be right for you and share some tips I learned from working with it. I hope you find it helpful! Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

As YouTube creators, we're always looking for new forms of content marketing to help promote our channels. And in this episode, we look at whether a blog can help grow your channel and how to get started if that's something you're interested in pursuing.These are the perfect topics for my guest, Amanda Hand, a content marketing expert working with Regex SEO - a Houston-based SEO company specializing in developing custom digital marketing strategies.The episode covers the connection between blogging and business strategy, the process for developing successful content (including the right way of leveraging AI tools), how to promote your blog content, and how to build a lasting relationship with your audience. I also conclude with a few thoughts about selecting your "lane" as a content creator, from the strategic alignment perspective within your content business.About My GuestAmanda Hand is an accomplished Content Strategist specializing in Digital Marketing and SEO across diverse industries, including Travel Insurance, HVAC, Architecture, and Home Services. Her expertise is in creating high-performing content that drives business growth, managing international teams, and converting audiences through compelling ad copy and long-form content. Beyond her corporate role, Amanda is passionate about helping individuals unlock their potential in digital marketing. With a unique blend of practical experience, leadership skills, and mentorship, she's a must-listen voice for anyone interested in the dynamic field of content strategy and SEO. You can find the company is working with now at: https://www.regexseo.com/Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Improving your channel's homepage is one of the best things you can invest time in as a beginner Youtuber. That's the page many viewers will visit if they're interested in seeing more of your content and/or considering subscribing to your channel.Unfortunately, setting up the homepage is usually one of the first things we do when launching a new channel. And at that stage, we may not have a great sense of what the channel will be about or be very good at creating homepages. As a result, our mistakes may cause viewers to leave without watching more videos or subscribing, negatively affecting our channel's growth potential. The good news is that we can fix things by revisiting the key areas that significantly impact the viewer experience and channel optimization. In this episode, we'll cover three such areas: the channel banner, the About page, and the section headers.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

We all have some regrets! And for me, not buying this tool sooner is one of mine.As I've gained more experience with video content creation, I've come to see the value a camcorder can provide as part of my video production tool set.  In this episode, I go over three use-case examples of how I'm incorporating this tool into filming for YouTube and other video platforms. Already, it's having an impact on improving the efficiency and quality of my video productions, and I think it may be helpful for you as well! Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Doing a live event of any kind can be pretty nerve-wracking. Even with the best preparation, things can go sideways fast with technical glitches, flubbed lines, forgetting things you wanted to convey, or any number of unexpected events.So why put ourselves through this as content creators? What are the benefits of "going live"? And if we do it, how can we give ourselves the best chance for success? These are some of the questions I had the opportunity to delve into in this episode with my guest, Joy Pereira, a former professional stage manager with the Syndey Opera House in Australia and host of the Nerds of Joy podcast. Through her agency, Joy Pereira Creative, Joy currently works with companies and creators to help them amplify their messages via live events, podcasting, and social media.I hope this episode might inspire you to try your first live or offer some tips you'll find helpful for your next one! Episode music is licensed under StoryBlocks. Opening and closing track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Get ready for Season 2 of My Tog Blog About Awesome Content Creation!In this season, we'll be doing a "deep dive" into what it takes to grow a successful YouTube channel, moving beyond the "day-to-day" tactics and looking at the strategic aspects of personal branding, monetization opportunities, content marketing, and much more that will be relevant to content creators of all types.I'm excited about what's in store, and I'll hope you'll join me along on the journey!Check it out & I hope to see you around! Music and sound effects are licensed under StoryBlocks. Opening track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Are you considering adopting a content repurposing strategy to scale your content out and reach? Or perhaps you've started one already and are interested in maximizing the results. Either way, this episode is for you!In this episode, I talk with Charles Tumiotto about "the art, science, and mindset" for getting the most from implementing a content repurposing strategy for your YouTube channel, podcast, or social media profile. Charles started working as a freelance content marketing consultant in 2019, and through working with clients, he realized that most of their problems could be fixed by doing one simple thing: publishing more content. It's a simple solution, but a hard one to implement. Most creators were already maxed out and couldn't possibly find the energy to write, record, and publish more. So in 2022, Charles shifted his business and opened a content repurposing agency. He has been primarily working with French/European clients until now, but he's currently getting his agency running in the US/English-speaking market. Charles started by helping YouTube creators repurpose their content for short-form video platforms like TikTok/Reels/Shorts, but he's now started tackling other formats like Tweets, LinkedIn posts, and blog posts. His agency does everything in-house and does not outsource the work or use AI tools to do the job for them. You can get a copy of the ideas framework Charles mentions in this episode here, which will help you to generate 360 ideas for your social media content calendar within less than an hour. If you want to get in touch with Charles, you can reach him at [email protected] music is licensed under StoryBlocks. Opening track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

If you haven't yet started to create an email list as a content creator, you might want to consider doing that sooner rather than later. An email list is often a cornerstone for a content creator business.  It is your connection to the "warmest leads" your audience; that subset of your audience that's most likely to follow you on social media, engage with your content, and "buy your stuff." That's why the conversion rate for sales via email lists tends to be much higher than that of a creator's social content.One of the best ways to build an email list is by having a lead magnet, which is a free or low-priced product or service that provides value for a member of your audience in exchange for their contact information (and sometimes a small fee). This may sound great in principle, but there are so many questions that need to be answered. How do you get started? What kind of lead magnet should you create? What vehicle can you use to distribute the lead magnet and collect those email addresses? What results can you expect and how do you build on those? Tune in to find out, because those are the topics of this episode.Music and sound effects are licensed under Storyblocks. Opening track: Disco Danger, by Jon Presstone.Did you notice the improved audio quality of this episode? That's thanks to my editor Mazil (@marschok98). You can check out his services on Fiverr.If you want to see my current lead magnets, you can check those out on my Freebies page. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Imagine trying to lay the foundation for full-time content creation, while still working a full-time job unrelated to content creation. That's the path that Andrew Warner, my guest for this episode, is currently on. And since the start of this year, he has been making some steady progress toward this goal and has some great advice to share that's relevant to all types of content creators. Check it out!Music and sound effects are licensed under Storyblocks. Opening track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Nailing your brand identity is one of the most important things you can do to support your success as a content creator or business. It's the bedrock foundation for building an audience or market. And in today's noisy social media landscape, your brand message needs to be especially clear, concise, and bold!This makes it a great time to sit down with Megan Gersch, an expert in website design and branding who has worked with clients such as Netflix, Live Nation, and Seatle's Pike Place Market, and built an impressive social media brand presence in her own right. In this episode, we talk about how to develop a strong brand identity that resonates with your target audience through effective messaging and social media strategies.  Check it out, and get ready to be inspired to embolden your brand!Music and sound effects are licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.This episode is not sponsored by anyone. However, links to Repurpose.io are affiliate links, which means if you subscribe to Repurpose.io via these links, then I'll receive a small commission. Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

It's getting harder to stand out as a content creator. As more people are getting into the content creation game, the competition is becoming more intense - even on video platforms such as TikTok and YouTube. And now along comes a new threat in the form of artificial intelligence tools, like Chat GPT-3 and WriteSonic, which are making it easier for more creators to scale their content creation efforts.In this context, storytelling can be an effective way for content creators to differentiate themselves.  So this episode, I'm pleased to have the opportunity to speak with Rob Stennett, who is an award-winning video content creator based in Austin, Texas, and the founder and creative lead for Storyize, which is a content creation firm that helps brands tell their stories through video, podcasts, and social media campaigns. We discuss why stories are so effective and some tactics that you can implement today to help your stories get noticed. Music and sound effects are licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Oftentimes, we can learn the most from our mistakes. But this only happens if we're willing and able to recognize what these are and look at the causes, consequences, and potential solutions with an open mind.It can be a tough process, but it's one that's critical to our long-term success as content creators and entrepreneurs. So in this episode, I look at two of the major mistakes I made with my overall social media strategy in 2022 and discuss how I'm looking to correct those in 2023.I think this is going to have a positive impact on my results for this coming year, and I hope it can be helpful to you as well!Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

When I started this challenge, I did it with the notion that Twitter could have a lot of potential as a distribution platform for my podcast and YouTube channel.Content creation for Twitter is relatively efficient compared to other social media platforms such as Instagram, Tiktok, or YouTube. It's also comparatively easy to share links via Twitter and - perhaps because of that and the predominantly text-based nature of the platform - in my experience, Twitter users are more apt to click external links (e.g., to podcast episodes) shared via Tweets than on other platforms. All this made me want to know what would happen if I really doubled down on a Twitter growth strategy. And to do that, I took on the 100-Day Tweet Streak challenge, where I committed to Tweeting once per day, every day, for 100 days.  In this episode, I talk about what I learned and how it went.The results may be surprising. Music licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Design can be a critical contributor to success on social media. But not all of us who create content for social media are also great designers.  So in this episode, it was a pleasure to have the chance to talk design with Nok Werner, a Global Canva Verified Expert. As you may know, Canva is a software service used by millions of graphic designers. And Nok is one of only 26 global experts chosen by Canva, as a leader in their communities of affiliates, content creators, and educators.Nok and I discuss the love of design, design principles, Instagram growth, entrepreneurship as a digital content creator, and the print-on-demand scene. Check it out, as she's got a lot of great tips to share.If you'd like to connect with Nok, you can find her on Instagram at https://www.instagram.com/nokwerner.design/ and onher website at https://www.digisignbynok.com/ or her Etsy store at https://www.etsy.com/shop/DigisignStudio.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Running out of fresh content ideas is among the biggest fears that haunt content creators. And most of us will have this fear realized at some point in time. I'm talking about those days when our ideas list is running dry and we just can't come up with new content topics that excite even us, let alone our audience. This episode is about five ways you can come up with fresh content ideas when those days arrive. It's based on the process I went through this summer when I was struggling to come up with fresh content ideas myself.  As I discovered, different sources were helpful in different ways. But to get the best ideas, I had to dig a little deeper than what I tried at first. Eventually, I got there. And my hope is that this combination of sources will be useful to you as well. Check it out! Music and effects are licensed under StoryBlocks. Opening track: Energy Intro, by Danail Draganov; closing track: Disco Danger, by John Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Video content is where it's at on social media these days.  Instagram Reels, TikTok videos, and YouTube represent huge opportunities to get your content seen and build your audience right now.So as a content creator, I think you want to be in on this game. However, for those of us that prefer to be behind the camera, the shift to being in front of it can be a daunting one indeed. That's why in this episode, I was excited to have a chance to talk with Lefteris Koutinas (Lefty), a video content creator, producer, and coach based in Toronto, Canada. In it, we talk about how to get started with video content creation, the direction video content platforms are going , and some tips on how to be successful as a content creator. You can check out Lefty's services at https://createwithlefteris.com/.Music licensed under Storyblocks. Opening and closing track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Successful content creators understand that the value of their brand on social media is measured by the engagement their content generates among a defined audience - meaning, in this case, likes, comments, shares, or other forms of "content interactions." This is what drives platform algorithms to push content out to larger audiences, creating opportunities to build one's own brand and generate interest among followers, sponsors, and clients.But as a small content creator or business, how does one get the engagement ball rolling? That's the topic of my conversation with Ginger Starr Borden, who helps content creators and small businesses get noticed on Instagram. Recently, Ginger grew her own Instagram account from 3000 to more than 49,000 followers. And in this episode, Ginger shares some of her insights on how she achieved that using what's known as an engagement strategy.You can connect with Ginger on Instagram at https://www.instagram.com/gingerstarrborden/ or on her website at https://www.gingerstarrborden.com/.Music licensed under StoryBlocks.  Closing track: Reaping Havoc, by Humans Win (formerly Lance Conrad).Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

If you're looking to grow your Twitter audience, you will want to give this episode a listen. This is my product review of Tweethunter, a software subscription service I recently started using to expand my Twitter following. In it, we'll cover what Tweethunter is, who it's for, what it does, how to use it, and how I think it can help you as a content creator. Music and effects are licensed under StoryBlocks.  Closing track: Reaping Havoc, by Humans Win (formerly Lance Conrad). Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Do you ever feel like you're on a content production treadmill? Well, you're not alone. Most of us have felt like this as content creators at one time or another.  The key to getting off that treadmill is being strategic with the time invested in your content production. In this episode, that's the topic of my conversation with Misbah Haque, an experienced podcaster and the owner of Podmahal, which is a great resource for beginner and experienced podcasters alike. We talk about Misbah's experience as a podcaster and how long-form content production, such as a podcast, can help create a digital asset that can lead to other opportunities, deepen the connection with your audience, and drive content ideas and production for your other platforms.It's a discussion that I hope can help you think about different ways you can maximize the time you spend producing content, so you can get the most from the efforts you're putting in. Music and effects are licensed under StoryBlocks.  Closing track: Reaping Havoc, by Humans Win (formerly Lance Conrad). Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Should you become a content creator? Or have you started creating content around something and recently began wondering if you ought to continue or not?These are questions only you can answer for yourself. On the one hand, there are a lot of potential opportunities that can come from creating content and building an audience; on the other hand, there can be some significant challenges associated with putting your work - and yourself - out there as an artist and/or entrepreneurIn this first episode, I share how and why I started getting into content creation, including how I worked through some of the challenges that prevented me from getting started earlier or continuing once I'd made some preliminary steps forward. From what I've seen, these challenges are fairly common among other new content creators. And my hope is that hearing a little about my story might be helpful for you if you're considering the question of whether or not "to be" a content creator.Music and effects are licensed under StoryBlocks. Opening track: Fun Charger, by leadsquid. Closing track: Disco Danger, by Jon Presstone.Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.

Hey, Everyone! My name is Tim and welcome to my podcast trailer!This podcast is about having fun with content creation. We'll cover the content creation process, content creator life, and social media tips and technologies, in the form of stories, interviews, vlogs, reviews, and whatever else comes to mind. Have a listen and check it out. I hope to see you around!Music licensed under Storyblocks. Track title: Reaping Havoc, by Humans Win (formerly Lance Conrad).Thanks for listening! Do you have a comment or question about a topic or episode? I'd love to hear that. Feel free to contact me via Instagram or the Contact Us page, and check out our merch for content creators.