Sauce Secrets

Sauce Secrets is a podcast discussing alcohol manufacturers and how they got to where they are now. In each episode, our host interviews a successful and interesting alcohol industry leader. In this episode, we interview the founder and CEO of Grupo Solave, Fernando Pérez Ontiveros. Grupo Solave is based out of Guadalajara, Mexico, and is the leading producer of Agave Syrup and Tequila. Time Stamps 2:30 – Agave Roots: Family History & The First Distillery 6:00 – From Suppliers to Brand Builders 9:12 – Agave-to-Glass: The Ultimate Craft Model 12:27 – Building Brand Identity & Target Audiences 12:38 – Introducing Laelia: Tequila for Aficionados 16:26 – U.S. vs. Mexico: Branding & Legal Hurdles 18:55 – Advice for Tequila Entrepreneurs References Casa Natima Grupo Solave Laelia Tequila Magnocampo Tequila Komos 818 Related Content The Four External Pillars of a Small Business Where Every Startup & Small Business Should Begin

Sauce Secrets is a podcast discussing alcohol manufacturers and how they got to where they are now. In each episode, our host interviews a successful and interesting alcohol industry leader. In this episode, we interview Jared Himstedt, the Head Distiller at Balcones Distilling. Founded in Waco, TX in 2008, this Texan distillery offers a diverse portfolio of award-winning premium spirits and American Single Malt whiskies. Time Stamps :58 – Life Before Balcones 4:40 – The Light Bulb Moment 7:12 – Process Behind the Products 8:50 – Education and the Early Years 12:58 – Neat Pairings 14:56 – Sauce Talk 17:50 – Manufacturing in Texas 20:31 – Whiskey’s Hidden Drought References Balcones San Francisco World Spirit Competition (SFWSC) Texas Born and Raised: The Balcones Story Meet Jared Himstedt

Sauce Secrets is a podcast discussing alcohol manufacturers and how they got to where they are now. In each episode, our host interviews a successful and interesting alcohol industry leader. For our inaugural episode, we interview Texas Whiskey Legends, Dan and Nancy Garrison of Garrison Brothers. Garrison Brothers is based out of Hye, Texas and was the first legal Texas Whiskey Distillery. Time Stamps 1:08 – Life Before Garrison Brothers 3:30 – The Light Bulb Moment 6:35 – Jumping Over Early Stage Hurdles 11:37 – Standing Out Amongst The Crowd 12:58 – The Break Out Moment 17:05 – Sauce Talk 22:57 – From Barrel to Bar Shelf 26:49 – The Importance of Working with Your Community References Garrison Brothers Whiskey Panhandle Proud Salvation Spirits Related Content Believe In The Value Of Your Product Startup Starter Pack Where Every Startup & Small Business Should Begin