She Built It® Podcast

PODCAST · business

She Built It® Podcast

Welcome to the She Built It® podcast.  Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in. 

  1. 286

    Georgia Thomas on Designing Freedom for Founders

    On She Built It®, Georgia Thomas, former corporate lawyer, co-founder of E!Studios, and CEO of the eight-figure Venture Haus Group, shares what it actually takes to build a business that runs without you. Not in theory, but in real life, as a founder, mother, and multi-business operator navigating maternity leave, AI disruption, and the constant pressure to grow.Georgia talks about why founders stay stuck as operators far longer than they need to, how to delegate ownership rather than just tasks, what a "perfect team structure" exercise can reveal about how much you are really carrying, and why sustainable growth looks different in every season of life. This is a conversation about building businesses that create freedom, and actually living it.Connect with us:E!Studios WebsiteE!Studios LinkedInE!Studios InstagramGeorgia Thomas LinkedInGeorgia Thomas InstagramThe Social Edge PodcastWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  2. 285

    The Age of Overwhelm: What Positive Psychology Can Do for Marketing Teams

    On She Built It®, Dr. Debbie Qaqish, creator of Revenue Marketing® and founder of The Growth Factor, shares why the most urgent problem in marketing leadership today isn't strategy or AI; it's the human being trying to keep up with all of it.With 35 years in B2B marketing and a deeply personal journey through depression, ketamine therapy, and positive psychology, Dr. Debbie brings a rare combination of hard-won experience and science-backed tools to one of the most demanding roles in business. She talks about what survival mode is costing leaders and teams, how neuroscience explains why stress narrows our thinking, and the practical techniques (from breathwork to reframing to gratitude) that help leaders shift from hanging on by their fingernails to genuinely flourishing at work. This conversation is equal parts science, strategy, and deeply human.Connect with us:The Growth Factor WebsiteDr. Debbie Qaqish LinkedInDr. Debbie Qaqish TikTokVIA Institute on CharacterLeadership ResetWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  3. 284

    How Amanda Black Built The Solo Female Traveler Network

    On She Built It®, Amanda Black, founder of The Solo Female Traveler Network, TEDx speaker, and leader of women-only group trips around the world, shares how a one-way ticket to Honduras, became the beginning of a global community of more than 600,000 women.Amanda talks about building her first trip to Bali with a negative bank balance, firing a guide a week before her travelers arrived, and watching 9 out of 17 women tattoo the trip logo on their hands by the end of it. She shares what real female connection looks like when you give women the time and space to simply be themselves, and why, for women who want to see the world, the only thing standing in the way is usually themselves. This conversation is part travel story, part founder origin story, and entirely about what becomes possible when you decide to just go.Connect with us:Amanda Black WebsiteAmanda Black InstagramAmanda Black LinkedInThe Solo Female Traveler Network WebsiteThe Solo Female Traveler Network LinkedInThe Solo Female Traveler Network InstagramThe Solo Female Traveler Network Facebook groupThe Solo Female Traveler Network TikTokWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  4. 283

    Systems, Design, and Scale: How Alisa Sparks Franchised a Creative Business

    On She Built It®, Alisa Sparks shares how she went from managing multi-million dollar military budgets to founding Linden Creek, a home staging and interior design company she built from her garage and grew into a national franchise. What started as a side hustle she built quietly on Fridays has become a 326-page operations manual, a 10-year franchise model, and a community of business owners building their own design businesses with done-for-you systems and hands-on support.Alisa talks about the risk-averse mindset that actually made her a better entrepreneur, the identity crisis that sparked the idea to franchise, and why functionality (not aesthetics) is always the starting point for great design. This conversation is for every woman sitting in a successful career who still feels the pull to build something entirely her own.Episode Resources:Rich Dad Poor Dad by Robert Kiyosaki and Sharon LechterConnect with us:Alisa Sparks LinkedInAlisa Sparks InstagramLinden Creek WebsiteLinden Creek LinkedInLinden Creek InstagramWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  5. 282

    Building Access and Community: The Story Behind Cookout at the Vineyard

    On She Built It®, Courtney Summers shares the story behind Cookout at the Vineyard, a three-day fundraising event in Northern California's Sonoma County she co-founded alongside Talia Suggs to support and elevate women of color in the hospitality, food, and beverage industries. What started as a small gathering of under 60 people has grown into a 200-plus-person, three-day event now in its fourth year, 100% grant and donor funded, with all proceeds supporting The Veraison Project.Courtney talks about how an apprenticeship program gave her access to an industry she once felt was invite-only, what it really takes to build an event from the ground up in the hospitality world, and why scaling with intention (not speed) has been the secret to Cookout at the Vineyard's growth. This conversation is about building something that gives back what was once given to you, and making sure the next generation doesn't have to figure it out alone.Episode resources:The Veraison Project WebsiteSilver Oak Cellars WebsiteMinnie Bell’s Soul MovementMural City CellarsTish Wiggins - Tish Around TownConnect with us:Courtney Summers LinkedInCourtney Summers InstagramTahlia Suggs LinkedInTahlia Suggs InstagramCookout at the Vineyard WebsiteCookout at the Vineyard InstagramCookout at the Vineyard FacebookEvolution of the Cookout Weekend Experience - June 11th-13th, 2026 - Sonoma CountyThe Veraison Project WebsiteThe Veraison Project LinkedInThe Veraison Project InstagramSilver Oak Cellars WebsiteWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  6. 281

    The Skill AI Cannot Replace, And Why It Will Define the Next Era of Founders

    On She Built It®, Lindsay Nahmiache, serial entrepreneur, investor, and co-founder of Jive PR + Digital, shares what 17 years of building, selling, and reacquiring a business has really taught her. Lindsay sold her marketing agency to a large global tech company, bought it back, and has since built a portfolio of 17 companies across industries including skincare, immersive experiences, and healthcare tech.This conversation covers the decisions she wouldn't make again, why she believes gut instinct will be the defining human superpower in an AI-driven world, what the discernment economy means for founders chasing growth, and the single pattern she sees in founders that limits their potential more than anything else. Lindsay is honest, direct, and refreshingly real about the trade-offs between scaling fast and living well, and why she has chosen both on her own terms.Connect with us:Lindsay Nahmiache LinkedInJive PR + Digital WebsiteJive PR + Digital LinkedInJive PR + Digital InstagramVeriphy Skincare Inc. WebsiteWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  7. 280

    How ORA Method Is Redefining Wellness with Kimberly Ross

    On She Built It®, Kimberly Ross shares the deeply personal journey behind ORA Method, a New York City wellness practice she built at the intersection of clinical treatment and everyday ritual. Diagnosed with Type 1 Diabetes at 11 and later struggling with Hashimoto's and digestive issues, Kimberly found life-changing relief through acupuncture and made it her mission to make that experience more approachable for others.From a single acupuncture practice rooted in Traditional Chinese Medicine to a full wellness brand now expanding into at-home devices, Kimberly talks about what it takes to build something that is both luxurious and credible, how to scale a service-based business without losing quality, and why regulating the nervous system is the foundation of everything ORA does. This conversation is for every founder and woman who has stopped looking for a quick fix and started investing in how they actually feel.Connect with us:Kimberly Ross LinkedInORA Method WebsiteORA Method LinkedInORA Method InstagramWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  8. 279

    How O Positiv Is Redefining Women's Health with Brianna Bitton

    On She Built It®, Brianna Bitton shares the founding story of O Positiv—a women's health company she built with her brother after years of missing work due to debilitating PMS symptoms she couldn't even speak openly about. What started as the first-ever PMS gummy vitamin has grown into a 30-SKU brand with Amazon's #1 vaginal probiotic and a full line supporting women from their first period through menopause.Brianna opens up about the gaps she saw in the women's health market, what it took to build trust in a historically taboo space, how community and authentic storytelling drove their growth, and why she believes there's never a failure—only a lesson. This conversation is equal parts inspiring and practical for any founder building in a category the world wasn't ready to talk about.Connect with us:Brianna Bitton LinkedInBrianna Bitton InstagramO Positiv WebsiteO Positiv LinkedInO Positiv InstagramO Positiv TikTokThe State of The Vagina ReportWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  9. 278

    The Smart Podcast Workflow Busy Founders Use in 2026

    If you’ve been thinking about starting a podcast but keep asking yourself “How would I possibly have time for it?”, this conversation is for you.On She Built It®, Melanie Barr shares a perspective that often surprises founders: podcasting doesn’t have to mean weekly stress, endless production, or another task on your calendar. After eight years of producing and publishing consistently, Melanie reflects on how podcasting has evolved and why it has become one of the most valuable forms of owned media for business leaders today. This conversation explores a simpler, more sustainable way to approach podcasting, one that builds trust, supports business relationships, and grows in value over time.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  10. 277

    7 Figures Without Amazon: DIP’s Growth Story

    On She Built It®, Kate Assaraf shares how she created Dip Sustainable Hair Care, a beauty brand designed to challenge the traditional beauty industry model of constant consumption. Instead of encouraging people to buy more, Dip promotes a different philosophy: buy better, buy less, and shop small.Kate talks about building a purpose-driven brand that blends environmental awareness with playful education, the realities of creating sustainable beauty products, and why transparency and authenticity matter more than perfection. Kate is part of a growing movement of founders redefining beauty entrepreneurship through sustainability, honesty, and thoughtful product design.This conversation explores what it means to build a brand that aligns business growth with environmental responsibility, and how founders can challenge industry norms while staying true to their mission.Episode resources:Why Refill Is The New Record Store And Why That MattersDip Haircare Named Oprah Daily's #1 Pick for Curly HairConnect with us:DIP WebsiteDIP FacebookDIP InstagramDIP TikTokDIP LinkedInKate Assaraf LinkedInWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  11. 276

    Alexandra Samit on Building a Jewelry Empire

    On She Built It®, Alexandra Samit, Founder & CEO of Alexandra Beth Fine Jewelry, shares how she transformed a teenage jewelry hobby into a thriving fine jewelry brand in New York City’s competitive diamond district.From selling handmade necklaces at 15 to pivoting during COVID into bespoke engagement rings and heirloom redesigns, Alexandra opens up about navigating business pivots, building credibility in the diamond industry, and scaling a direct-to-consumer luxury brand. She discusses earning her GIA certification, breaking into 47th Street, managing emotional client milestones, hiring when you’re the bottleneck, and maintaining trust in high-ticket sales.If you’re building a luxury brand, pivoting your business model, or curious about lab-grown vs. natural diamonds, this episode is a masterclass in modern entrepreneurship, craftsmanship, and reinvention.Connect with us:Alexandra Beth Fine Jewelry WebsiteAlexandra Beth Fine Jewelry InstagramAlexandra Beth Fine Jewelry LinkedInAlexandra Samit LinkedInWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  12. 275

    How Sockerbit Scaled From One Store to 1,800 Target Locations

    On She Built It®, Florence Baras, Co-Founder of Sockerbit, shares how she and her husband transformed a beloved Swedish tradition, lördagsgodis (Saturday candy), into a thriving U.S. retail and e-commerce brand.From navigating FDA regulations and import logistics to launching vibrant storefronts in New York and Los Angeles, Florence reveals what it really takes to build a profitable retail company from scratch. She opens up about sourcing only from Europe’s top candy factories, protecting margins despite rising import costs, surviving COVID with young children at home, and scaling nationwide through partnerships with Target and specialty retailers.If you’re building a retail brand, growing an e-commerce business, or scaling through major retail partnerships, this episode is a masterclass in community-driven growth, operational discipline, and long-term brand building.Connect with us:Sockerbit WebsiteSockerbit InstagramSockerbit FacebookSockerbit XWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  13. 274

    How Rave Nailz Turned Press-On Nails Into a Cultural Movement

    On She Built It®, Braelinn Frank shares how she transformed press-on nails from a side project into Rave Nailz, a brand redefining the beauty industry. What began as hand-painted designs evolved into a scalable, founder-led company now available on Amazon Prime.Braelinn breaks down how she balanced artistry with manufacturing, why quality control mattered more than rapid growth, and how she positioned press-on nails as a serious alternative to salon manicures. She also reveals the surprising bestseller that shaped her product strategy and why protecting creative integrity is the key to long-term brand success.If you're building a beauty brand, scaling a product business, or curious about the rise of reusable press-on nails, this conversation offers real insight into founder-led growth, product innovation, and cultural timing.Connect with us:Braelinn Frank WebsiteBraelinn Frank InstagramBraelinn Frank LinkedInBraelinn Frank FacebookRave Nailz WebsiteRave Nailz Amazon PrimeRave Nailz LinkedInRave Nailz InstagramRave Nailz TikTokWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  14. 273

    From Recovery to Ritual: How Self-Care Becomes Healing w/ Cheree Ashley, Founder of Osier Wellness

    What if healing didn’t stop at recovery, but continued through everyday rituals?In this episode of the She Built It® Podcast, Melanie sits down with Cheree Ashley, founder of Osier Wellness, to explore how addiction recovery, self-care, and skincare intersect. With over a decade in the substance rehabilitation industry and 14 years in recovery herself, Cheree shares how witnessing the emotional and physical toll of addiction inspired her to create a wellness brand rooted in balance, dignity, and new beginnings.From skincare as a gateway to self-worth, to building a brand that gives back to recovery communities, this episode is a powerful reminder that taking care of yourself can be both preventative and transformative.Connect with us:Osier Wellness WebsiteOsier Wellness InstagramOsier Wellness TikTokBright Future Recovery WebsiteCheree Ashley LinkedInCheree Ashley InstagramWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  15. 272

    How Let’s Whip It Up Is Bringing the Party Back to the Kitchen

    What if cooking didn’t feel overwhelming, but empowering?In this episode of the She Built It® Podcast, Melanie sits down with Danielle McPartlin and Kristin Richardson, co-founders of Let’s Whip It Up, to talk about building a business rooted in service, confidence, and community. From Danielle’s journey closing her meal prep company after burnout, to Kristin’s transition from Broadway, touring with Cher, and life alongside her husband from the Backstreet Boys, this conversation explores how life experience shaped a business designed for real people.Together, they share how simple, ad-free recipes, practical prep habits, and cooking alongside others can bring joy back into the kitchen and make healthy meals feel achievable at any stage of life.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Connect with us:Danielle McPartlin InstagramKristin Richardson InstagramLet’s Whip It Up WebsiteLet’s Whip It Up InstagramLet’s Whip It Up FacebookLet’s Whip It Up TilTokWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  16. 271

    How to Use AI Without Losing Your Brand Voice

    AI isn’t just a tool. It’s a leadership decision.In today’s episode of the She Built It® Podcast, Melanie Barr breaks down how founders and executive leaders can use AI without sacrificing brand voice, positioning, or trust. This episode reframes AI from a trend to a support system and offers a clear leadership framework for using it wisely. Melanie shares why speed without standards leads to brand drift, what AI should support and what it should never lead, and how to protect the clarity and credibility that make a brand feel premium. This is a must-listen for leaders scaling serious businesses who want leverage without losing what makes their brand distinct.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  17. 270

    4 Small Shifts That Helped Me Level Up Without Burning Out

    What if your next level doesn’t require a full life overhaul, just a few intentional shifts?In this solo episode of the She Built It® Podcast, Melanie shares four practical changes she made that transformed her energy, focus, and leadership capacity. From cleaning up physical and digital clutter to redefining mornings, building strength, and protecting time through meal prep, this episode explores how small, consistent decisions can create real momentum. With insights drawn from eight years of podcasting and a background in corporate leadership, this episode is a reminder that clarity, consistency, and self-leadership are the foundation of sustainable business growth.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  18. 269

    5 Traits of Unstoppable Women Entrepreneurs

    What separates women who build steady businesses from those who become truly unstoppable?In this solo episode, Melanie Barr breaks down the five mindset shifts she sees consistently in women founders and leaders who scale with confidence, resilience, and purpose. Drawing from years of conversations on the She Built It® Podcast and real-world leadership experience, Melanie shares the traits that fuel long-term success: hunger rooted in purpose, radical responsibility, high standards, calculated risk-taking, and deep self-trust.This episode is a powerful reminder that growth starts internally. These traits are not innate. They are built, practiced, and strengthened over time. If you are ready to lead with clarity, scale with intention, and step fully into your authority, this episode will meet you where you are.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  19. 268

    The Smart Way to Use Live Sessions in Your 2026 Strategy

    Live sessions are one of the most powerful and overlooked tools in a modern media toolkit. In this first episode of 2026, Melanie Barr breaks down why a single, focused live teaching session can become the foundation of your entire content and owned media strategy. Not a polished summit or a viral event. Just one clear hour where you teach what you know deeply. You will learn how to design a strong teaching arc, why clarity matters more than polish, and how one live workshop can turn into podcasts, articles, clips, emails, and resources that serve your audience all year. If time is your biggest constraint, this episode shows you how to work smarter with the expertise you already have.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  20. 267

    The 2026 Check In: What Do You Actually Want Your Life To Feel Like?

    In this festive episode of the She Built It® Podcast, Melanie Barr invites you into a quiet but powerful reset. For years, Melanie has ended every interview with the same question: What do you do each day to make sure you are finding and living your joy? In this episode, she shares why that question exists and what she has learned from living through the pause that often follows it. Instead of focusing on goals, metrics, or public wins, this episode asks something deeper: What do you actually want your life to feel like in 2026? Melanie walks listeners through five reflective questions designed to help women leaders reconnect with joy, protect what matters, release what drains them, and define success on their own terms. This episode is an invitation to build a business and a life that supports each other, not compete.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  21. 266

    A Gratitude Pause: Reflecting on What We Built Together

    This episode of the She Built It® Podcast is a sincere thank you. It is a reflection on gratitude, community, and the quiet moments that shape our work and lives. From listeners who invite this show into their daily routines, to guests who share brave and deeply human stories, to clients and partners who trust us with their voices, this episode honors what has been built together. Wherever you are listening from, thank you for being part of this community. We are grateful to step into the next chapter together.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  22. 265

    How to Turn Your Website Into a Trust-Building Growth Tool with She Built It® CEO, Melanie Barr

    Someone hears your name. They Google you. They land on your website. Within five seconds, they decide whether they stay or leave.In this episode of the She Built It® Podcast, we reframe your website for what it actually is: the lobby of your business and the foundation of your owned media ecosystem. If your site cannot quickly answer three questions, what you do, who it is for, and what to do next, you are losing aligned opportunities without realizing it. This episode walks through how to clarify your homepage message, simplify your calls to action, and turn your blog and podcast into a trust-building system that works even when you are offline. You do not need a full redesign. You need clarity.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  23. 264

    Start Owning Your Audience with She Built It® CEO, Melanie Barr

    If Instagram disappeared tomorrow, would your business still have a voice? In this episode, Melanie Barr shares why every leader, founder, and creator needs to protect their message through owned media, especially an email list. You will learn how social platforms create noise, how algorithms shift without warning, and why your most committed audience always exists off social media. Melanie walks through practical ways to build an email list with purpose, how to write to one true reader, and how your podcast and email can support each other to grow your brand with clarity and intention. If you want to build something that lasts longer than a trend, this episode is your starting point.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  24. 263

    Speak Up & Lead Into 2026 with She Built It® CEO, Melanie Barr

    In this week’s episode, Melanie Barr shares the leadership moment that changed everything for her, and how staying silent cost her opportunities no one even knew she earned. As we move toward 2026, Melanie explains why your voice, your self-advocacy, and your willingness to be seen matter more than ever. You’ll learn the three end-of-year questions every leader should ask, how to interpret obstacles as direction (not failure), and how to step into the new year with clarity, courage, and momentum. If you’ve ever stayed quiet when you should have spoken up, this episode will help you change that story, for good.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  25. 262

    Rest, Recharge & Holiday Leadership with She Built It® CEO, Melanie Barr

    The holidays are beautiful… until they’re overwhelming. If you’re juggling family, meals, logistics, work deadlines, and the invisible labor women carry every day, this episode is your reset.She Built It® CEO Melanie Barr shares a personal Thanksgiving story that changed how she leads and walks you through a simple, practical plan to protect your energy during a season that can quietly drain it. Learn how to set one boundary that changes everything, create a clear “Must do vs. Can wait” list, and use micro-rest to stay grounded even in a busy household.This episode is for the woman who builds, leads, organizes, and holds it all together, and deserves to feel good while doing it. A calmer, more intentional holiday is possible. It starts here.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  26. 261

    How To Grow Your Business With Simple Systems with She Built It®, CEO Melanie Barr

    You don’t need a perfect plan to build a thriving business, you need simple systems that work.In this episode, She Built It® Media CEO Melanie Barr shares how to grow your business with structure, clarity, and purpose, without burning out. From her own turning point at She Built It® Media to the mindset shifts that help founders create steady growth, Melanie breaks down how to build a business rooted in focus and freedom.You’ll learn how to identify the real problem you solve, create one clear offer that converts, build repeatable systems for visibility, sales, delivery, and review, and grow sustainably by investing in the right skills and supportYou don’t need to do more. You just need to do the right things, simply and consistently.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  27. 260

    Leveling Up: The Skills That Change Everything with She Built It®, CEO Melanie Barr

    Have you ever felt that quiet whisper, I know I’m capable of more?In this solo episode, She Built It® founder and CEO Melanie Barr shares how to bridge that moment between where you are and where you want to be. Through personal stories and lessons from her own growth at She Built It Media, Melanie unpacks how upskilling, in leadership, AI, communication, and strategy, can transform not just your business, but the way you see yourself. You’ll learn why curiosity, not perfection, is the true driver of progress, and how one small decision to learn something new can open doors you didn’t even know existed. Your next level isn’t about doing more, it’s about growing with intention.Episode Resources:Forma Media - Elevate Your Business with AIConnect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn00:00 – When it’s time to level up01:15 – The power of curiosity in business02:40 – How Melanie leveled up She Built It Media03:50 – What upskilling really looks like05:10 – How one skill can change everything

  28. 259

    Building a Business Without Burnout with She Built It®, CEO Melanie Barr

    Burnout isn’t a failure, it’s feedback.In this solo episode, She Built It® founder and CEO Melanie Barr shares what she’s learned after interviewing hundreds of women leaders and entrepreneurs who love their work but are exhausted by the pace.Melanie dives into why burnout is so common among women business owners, what the data really shows, and the structural shifts that make success sustainable, from selling outcomes (not hours) to creating steady income and pricing work for real value.You’ll hear how to protect your energy, redesign your systems, and reconnect with the question that started it all: What brings you joy? Because joy isn’t what happens after success, it’s what sustains it.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  29. 258

    What Accountability Really Looks Like in Business and Life with She Built It®, CEO Melanie Barr

    Accountability is one of the most overlooked, and most powerful, ingredients in growth. In this solo episode, She Built It® Media CEO Melanie Barr shares what real accountability looks like beyond the spreadsheets and check-ins.From her own experience growing She Built It®, Melanie reveals how one trusted person can shift everything, not by pushing you harder, but by helping you stay aligned, grounded, and focused on what truly matters. You’ll learn how to find your accountability partner, the questions that create clarity (“Are you moving forward toward what you want, or just staying busy?”), and how consistency and truth-telling build momentum that lasts. If you’re ready to move from busy to intentional, this episode will help you find (and become) the kind of accountability partner that fuels growth, courage, and calm.Episode resources:The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results By Gary W. Keller and Jay PapasanConnect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  30. 257

    Level Up, Don’t Just Keep Up with Melanie Barr, She Built It® Media

    There’s a moment in every entrepreneur’s journey when you realize it’s not enough to just keep up, it’s time to level upIn this solo episode, She Built It® Media CEO Melanie Barr shares how to evolve your team, technology, and operations as your business grows. She opens up about real moments behind the scenes at She Built It®, from restructuring her team to fit their strengths, to simplifying tech systems, to documenting operations that fuel innovation. You’ll learn how to lead with clarity, align your people with purpose, and create space to grow with confidence. Because staying the same might keep you afloat, but leveling up is what keeps you thriving. If you’ve been trying to keep up, this episode is your reminder: you’re ready for your next level.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  31. 256

    What No One Tells You About Staying Focused During Growth with SBI Media CEO, Melanie Barr

    Growth looks glamorous from the outside, but the reality is often messy, demanding, and exhausting. In this solo episode, She Built It® Media founder and CEO Melanie Barr shares what no one tells you about staying focused and motivated when your business is scaling fast. She breaks down how to protect your mindset, delegate effectively, surround yourself with the right people, and avoid letting the 20% of your work you don’t love drain your energy from the 80% you do. If you’re in a season of expansion and feeling the stretch, this episode will help you steady your focus, stay grounded, and keep growing without burning out.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  32. 255

    Five Daily Ways to Get More From the Podcasts You Already Love with SBI Media CEO, Melanie Barr

    Sometimes all it takes is one sentence. One idea that lands at the right time and changes everything. In this episode, I share a story of a listener who went from silence to stepping into her power, and how that moment transformed her career. I also walk you through five simple, daily ways to get more out of the podcasts you already listen to, and how to make your own show stronger if you’re a host. From curating your “podcast library” for tough days to creating repeatable systems that keep your show consistent, you’ll discover how to use podcasting as both a learning tool and a credibility builder. Podcasting isn’t just content; it’s transformation. Whether you’re pressing play as a listener or pressing record as a host, this episode will remind you that sometimes all you need is one conversation to spark your next big leap.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn00:00 – The power of one sentence01:00 – A listener’s story: silence vs. asking02:30 – How podcasts create transformation03:30 – Daily ways to make podcasts work for you

  33. 254

    Authentic Confidence in Leadership with Sara Anderson

    What happens when confidence stops being a performance and starts becoming who you are? In this episode of the She Built It® Podcast, I sit down with Sara Anderson, founder of Lead Out Loud and creator of The Resonance Method™, a three-pillar framework helping visionary women amplify presence, influence, and leadership. Sara shares her journey from acting in LA, to tech, to coaching leaders at companies like Adobe, Workday, and Cerity Partners. We talk about the cost of “performing confidence,” how to dismantle imposter feelings, and why visibility feels so vulnerable, but is the key to unlocking your next level of leadership.If you’ve ever hesitated to speak up in a room, or felt like your polish erased your power, this conversation will remind you: confidence isn’t about proving yourself, it’s about resonance, trust, and showing up as your real self.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Sara Anderson is the founder of Lead Out Loud and creator of The Resonance Method™, a three-pillar framework helping visionary women amplify their presence, influence, and leadership. Since launching her business in 2021, Sara has coached leaders at companies like Adobe, Workday, and Cerity Partners, guiding them to own their voices, step into visibility, and lead with authenticity. Her work blends mindset, emotional intelligence, and communication strategy to unlock embodied confidence and magnetic leadership. Through her programs and events, Sara is redefining what it means to lead—helping women turn their boldest visions into reality.Connect with us:Sara Anderson WebsiteSara Anderson InstagramSara Anderson LinkedInGet Your Personal Influence BlueprintWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  34. 253

    Why Your Podcast Should Be the Center of Your Marketing with SBI Media CEO, Melanie Barr

    Does your marketing ever feel like a treadmill, posting here, tweaking there, only to have the algorithm change again? In this episode of the She Built It® Podcast, I share how one weekly podcast conversation became the steady center of my entire marketing strategy. For eight years, I’ve watched one recording turn into clips, quotes, blogs, emails, and most importantly, real connections. Listeners begin to trust you, not because you say you’re the expert, but because your consistency shows it. If marketing feels scattered, this episode will show you how to use your podcast as the foundation that fuels everything else. A podcast doesn’t replace your marketing, it strengthens it, simplifies it, and gives it staying power. Listen in to discover how one episode can create momentum, build lasting trust, and make your marketing feel more human.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  35. 252

    From Celebrity Stylist to Luxury Beauty Founder with Deborah Pagani

    What does it take to turn a bold idea into a timeless brand? In this inspiring episode, Melanie Barr talks with Deborah Pagani, celebrity hairstylist turned luxury designer and founder of Deborah Pagani Beauty. Deborah shares her incredible journey from working with icons like Prince and Cyndi Lauper to launching a luxury haircare line rooted in clean ingredients, elevated design, and intentional elegance.She opens up about trusting her instincts, pivoting through challenges, and launching a now-iconic hairpin that blends function with fashion. Deborah also shares how motherhood, resilience, and creativity shape her leadership, and why success doesn’t have to follow someone else’s blueprint.Whether you’re a founder, beauty lover, or creative entrepreneur, this episode is a reminder that you are exactly where you’re meant to be.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Deborah Pagani is a visionary in luxury beauty and design, renowned for blending her background as a celebrity hairstylist with her passion for high-end aesthetics. Trained under icons like John Sahag and Oribe Canales, she went on to style legends including Prince and Cyndi Lauper, establishing her place in New York’s elite beauty scene. With the launch of Deborah Pagani Beauty, she introduced a new evolution of luxury haircare—formulations that marry indulgent design with uncompromising, clean ingredients. Each product reflects her dedication to elegance, quality, and the transformative power of beauty rituals, offering a modern, unapologetic take on true luxury.Connect with us:Deborah Pagani WebsiteDeborah Pagani InstagramDeborah Pagani Beauty InstagramWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  36. 251

    The Growth Secrets Gwen Hammes Wants Leaders to Know

    What really drives business growth today? Gwen Hammes, co-CEO of Cro Metrics, joins me to share how she went from global agency leader to data-driven growth strategist - helping brands like Google, Hyatt, Bombas, and Talkspace unlock next-level success.In this conversation, Gwen reveals what most leaders miss when it comes to AI, martech, and website strategy, and why the human element still matters more than ever. We also talk about customer journey insights that might surprise you, the key to building trust in a digital world, and why hobbies might be the real secret to career fulfillment.If you're a founder, CMO, or curious lifelong learner, Gwen’s perspective will inspire you to experiment, evolve, and lean into the joy of building something impactful.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Gwen Hammes is co-CEO of Cro Metrics, where they help brands like Google, Bombas, Mattel, Hyatt, Starz, Talkspace, and Tory Burch to unlock growth through experimentation. Under Gwen’s leadership, Cro Metrics designs strategic digital solutions that transform brands by delivering measurable impact and driving meaningful change.Prior to Cro Metrics, Gwen built her career at global agencies including Ogilvy, FCB, and DDB, where she led cross-functional teams and delivered standout work for brands like Mars, Kimberly-Clark, Stellantis, and Levi Strauss. She’s known for her collaborative style, strategic thinking, and passion for helping CMOs tackle complex challenges.Based in Chicago with her husband and two sons, Gwen is a global citizen at heart. She’s lived and worked in Argentina and Mexico, and brings a culturally fluent perspective to everything she does. Outside of work, Gwen is a stand-up comedian, farmhouse renovator, and devoted Formula 1 follower - with a glass-half-full outlook on business and life.Connect with us:Cro Metrics WebsiteGwen Hammes LinkedInWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  37. 250

    Why Podcasting Is No Longer Optional for Your Business with SBI Media CEO, Melanie Barr

    Podcasting is no longer optional—it’s essential.In this solo episode of the She Built It® Podcast, host Melanie Barr shares why podcasting has become one of the most powerful tools in your marketing wheel. From building brand reputation to opening doors with influential leaders, podcasting strengthens every part of your business strategy.Melanie also shares the exciting news that She Built It® was recently featured in Forbes: 20 Podcasts Business Leaders Should Be Listening To—proving the impact of podcasting as a tool for thought leadership and growth.Whether you’re looking to expand your influence, connect with new clients, or strengthen your brand, podcasting could be the missing spoke in your marketing wheel.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  38. 249

    The Confidence You Wear: How Rochelle Jacobs is Redefining Clean Beauty

    What happens when a family legacy meets a bold mission for change? Rochelle Jacobs, co-founder of Naturally Serious, joins us to share how her journey, from watching her Persian grandmother blend skincare from tea leaves to launching a patented antioxidant-rich brand, has been decades in the making. In this inspiring episode, Rochelle shares how her confidence, entrepreneurial roots, and commitment to clean, effective beauty helped shape Naturally Serious into a lifestyle brand women can trust. Rochelle reminds us that confidence is a tool, self-care is non-negotiable, and that skin is more than surface—it's the story we tell the world.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Naturally Serious was co-founded by Rochelle Jacobs and Sarah McNamara, two career-driven women and mothers on-the-go. They wanted clean and conscious products that supported their active lifestyle and personal values. Unable to find truly clean, ethical and effective skin care, they created Naturally Serious to take out the guesswork.  NaturallySerious is committed to using clean, good-for-you ingredients and no B.A.D. (Banned, Ambiguous or Debatable) ingredients. They pack their products with their patented Anti-Pollution Blend of 6 anti-oxidants, which are all clinically tested to help combat visible signs of aging from environmental damageConnect with us:Naturally Serious WebsiteNaturally Serious Instagram Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  39. 248

    The Mindset Behind $1M on Etsy with Dylan Jahraus

    When Dylan Jahraus felt her corporate e-commerce career had peaked, a chance move and a few Goodwill flips sparked a journey into Etsy that would change everything. In this episode, Dylan shares how she turned a side hustle into a multi-million-dollar business—while moving as a military spouse, raising two boys, and building a thriving online community.We talk about the shift from “what should I sell?” to “who should I sell to?”, the grit it takes to scale from $1K to $50K months, and the importance of pricing strategy, mindset, and product diversity on platforms like Etsy. If you’ve ever dreamed of selling online or scaling your creative business, Dylan breaks down exactly how she’s helped thousands of shop owners generate millions, and how you can too.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Dylan Jahraus is an e-commerce expert with over 13 years of experience, best known for scaling her Etsy shop to $1M+ profit in just over 6 years before expanding to Amazon and Shopify.  In 2022, she launched the Multi-Six Figure Etsy Blueprint, a proven program that has helped over 4,000 students generate more than $27.47 million in monthly revenue combined. Her methods have built a loyal community of 110,000+ YouTube subscribers and 550,000+ podcast downloads on Etsy Seller Success with Dylan Jahraus.In 2024, she introduced etSEO, a powerful SEO tool for Etsy sellers, which served thousands within its first two months. Dylan is also a proud wife and mother, bringing that same dedication and integrity into the heart of her business.Connect with us:Dylan Jahraus WebsiteDylan Jahraus InstagramDylan Jahraus TikTokDylan Jahraus YouTubeDylan Jahraus LinkedInPodcast: Etsy Seller Success with Dylan JahrausFreebie: The Proven 16-Step Checklist to Boost Your Etsy SalesWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  40. 247

    Wellness-Fueled Founder Journey with Samia Gore

    What if the solution you're looking for doesn’t exist—so you build it yourself?That’s exactly what Samia Gore has done again and again. After a personal wellness transformation, Samia launched Body Complete Rx—now a nationwide, plant-based supplement brand. From there, she built FoundnWell, offering mental health support for minority entrepreneurs, and is now developing Cre8torMate, a tech platform for content creation and connection.In this inspiring episode, Samia shares the real story behind building multimillion-dollar brands, navigating motherhood and divorce, staying grounded in joy, and leading with cultural insight and community impact. Whether you're a wellness lover, founder, or dreamer, this one’s for you.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Samia Gore is a visionary entrepreneur, founder, and cultural architect building scalable platforms at the intersection of wellness, tech, and impact. As one of the few Black women leading ventures across multiple industries, she has launched and grown multimillion-dollar brands that center innovation, inclusion, and real-world results.She is the founder of Body Complete Rx, a top-performing wellness company redefining plant-based health solutions; FoundnWell, a mental health platform supporting minority founders; and Cre8torMate — an AI-powered platform that connects creators to paid opportunities through tech-enabled matchmaking and community.Samia’s work is rooted in cultural insight, business strategy, and a commitment to building what’s next. Whether working with investors, partners, or communities, she focuses on platforms that drive value, disrupt outdated systems, and create room for new narratives to rise.Connect with us:Samia Gore WebsiteSamia Gore InstagramSamia Gore LinkedInBody Complete Rx® WebsiteFoundnWell WebsiteCre8torMate WebsiteWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  41. 246

    From Blank Page to TEDx Stage: Sara Connell on Becoming a Thought Leader

    Sara Connell didn’t just write her way to success, but she turned her story into a movement. In today’s episode of She Built It® Podcast, Sara shares how she helps coaches, entrepreneurs, and changemakers become bestselling authors and TEDx speakers by owning their story and stepping into their brilliance.We talk about the mindset behind visibility, why writing a book is still a powerful tool, and how to pitch yourself with purpose and impact. If you’ve ever wanted to turn your expertise into influence, Sara’s story will light the path.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Sara Connell is a 5x Bestselling author and the founder of Thought Leader Academy where she helps coaches, experts and entrepreneurs scale impact + create 6-7 figures by becoming bestselling authors and in demand/TEDx speakers. She has been featured on/in Oprah, The New York Times, Good Morning America, TODAY, Forbes, Entrepreneur and TEDx. Her books have been nominated for a National Book Award and Elle Magazine book of the year.Connect with us:Sara Connell WebsiteSara Connell InstagramSara Connell’s BooksThought Leader Media With Sara ConnellFREE Gift: 7 Steps to Write a Revenue Generating Bestselling Book (plus bonus templates and worksheets)Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  42. 245

    Building Candier with Krysten Kauder

    What happens when you follow your creativity, DM boldly, and let your anxiety fuel your innovation? Meet Krysten Kauder, founder of Candier—the empowering candle brand now sold at Ulta, Urban Outfitters, Barnes & Noble, and Target.com. In her first-ever podcast interview, Krysten shares how panic attacks led her home, alphabet bead bracelets opened unexpected doors, and how one wildly popular candle turned her business into a brand with national reach. From quiet leadership to joyful hustle, Krysten’s journey proves that success doesn’t need to be loud, it just needs to be real.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376After graduating from OSU in 2008, I knew I wanted to do something in fashion, but unsure in what area. Then interned at Teen Vogue, Vogue, Marc Jacobs, IMG, and more. Fell into jewelry (showroom manager at Carolee, worked a Dannijo, etc). Panic attacks sent me back home to Ohio - met my now fiancé - started making alphabet bead bracelets - 17 Mag posted them on social - I started reaching out to editors, stylists, celebs, via Instagram - got the product on GMA and Today multiple times. Our photog's boyfriend made candles and they pitched making some for us - the rest is history - the candles were so popular we decided to focus on them and drop the jewelry. We are now carried in Ulta Beauty, Urban Outfitters, Barnes and Noble, Target.com and have collaborated with Disney, Amazon Prime, Sonic, and more.Connect with us:Krysten Kauder InstagramCandier WebsiteCandier InstagramWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  43. 244

    Breathe Easy: How Sharon Samjitsingh Is Revolutionizing Respiratory Care

    In this inspiring episode of the She Built It® Podcast, host Melanie Barr speaks with inventor and tech entrepreneur Sharon Samjitsingh, co-founder and CEO of Health Care Originals. Driven by her lifelong struggle with asthma, Sharon shares how her personal story and professional expertise in innovation led her to build life-changing wearable tech that helps people with chronic respiratory diseases. She opens up about the emotional toll of asthma, the importance of first-principles thinking, and her journey as a woman innovating in deep tech. Sharon's story is one of resilience, passion, and purpose—and a reminder that when you can't breathe, nothing else matters.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376When you can’t breathe, nothing else matters. The first time I almost died from an asthma attack, I was five. It was Mother’s Day. We were expecting a great day at church and a family lunch, but I couldn’t wake up. At the hospital, I remember my mom crying as I lay there on oxygen. My sister, who was nine, remembers my dad—normally a tough individual—pulling the car to the curb and breaking down sobbing, overwhelmed by fear he was about to lose his child.That moment has stayed with me. It shaped everything.Chronic respiratory diseases like asthma and COPD are silent thieves. They rob families of peace of mind, joy and futures. 690 million people live with these diseases but billions are affected, longing to be free of fear.That's why I co-founded Health Care Originals— to bring peace of mind to billions. We’re an AI healthcare company on  a mission to transform how chronic disease is managed, starting with the lungs.Connect with us:Sharon Samjitsingh WebsiteSharon Samjitsingh LinkedInHealth Care Originals LinkedInHealth Care Originals InstagramInvest in Health Care Originals: AI-powered wearable & virtual care preventing asthma and COPD attacksWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  44. 243

    The Secret to a Career That Feels Like Freedom with SBI Media CEO, Melanie Barr

    In this solo episode, Melanie Barr shares the real truth behind building a career or business that genuinely lights you up. From her early days performing on stage to working with top companies like Marriott, AT&T, and the LA Dodgers, to now running She Built It® Media—Melanie walks through how embracing your natural talents, staying curious, and saying yes to aligned opportunities can lead to a career that feels like freedom. Whether you're starting over or scaling up, this episode is your reminder that doing what you love isn't cliché—it’s strategic, sustainable, and life-giving.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  45. 242

    The Plant-Based Skincare Revolution Behind KLEOS+KLEA with Tammy Demos

    What if the solution your skin needs isn’t in a bottle—but in a plant?This week on the She Built It® Podcast, I’m joined by Tammy Demos, founder of KLEOS+KLEA, whose journey to heal her own skin led her to challenge the entire skincare industry. From co-founding two beauty brands to starting over with nothing but aloe vera and a vision, Tammy shares how nature, resilience, and a bathroom apothecary became the foundation of a brand built on truth.We talk about what’s really missing in “clean” skincare, how nutrient-stacking works, and why going fully natural was the boldest (and smartest) move she’s ever made. Her story is one of radical simplicity, scientific curiosity, and a mission to reconnect us with the power of plants.Whether you’re passionate about skincare, love hearing stories of reinvention, or just need a reminder to trust your instincts—this one’s for you.🎙️ Listen in.Tammy Demos still remembers the first time she realized the power of plants to create beauty products. As a nine-year-old visiting family in Greece, she has a core memory of walking through a cypress grove with her maternal grandmother. Her Yiayia picked cones off the trees, brought them home, and made soap and candles. Tammy remembers thinking: "Nature is amazing. Plants have so much to offer." It was this philosophy she would return to years later, harnessing the power of plants to create the cleanest skincare line she could create. Many years later, in 2019, Tammy found herself in Colorado, stressed, divorced, raising four kids, and with skin that was a total wreck. "My skin was aging rapidly, discolored, inflamed and suffering from melasma," Tammy recalls. Her self-esteem plummeted.  She'd been thinking about opening a greenhouse to supply plant ingredients to beauty companies, but the timing wasn't right. After co-founding two beauty companies (CosMedix and Osmosis), Tammy wasn't looking to do it again. She changed her lifestyle, diet and how she took care of herself but then realized that it was her skincare that was hurting her. Her skin had become progressively stressed and had stopped healing. “I became disenchanted with skincare products—I’d been using the best non‑toxic formulas for years, and I had no desire to switch to harsher ingredients just to chase temporary results at the cost of my health.” It was this desperation that led her to reach for plants from nature.  She returned to her roots and went all-natural.  She snipped a leaf off an aloe vera plant, applied the gel to her skin, and hasn't turned back since. It's now been 6 years.Once her skin was on the mend, she researched every potential natural ingredient she could find. For the next few years, she traveled the world, learning from beauty experts and aestheticians. "Through research and conversations with experts, I learned what really worked,” she says. Her new line, KLEOS+KLEA is the most luxurious and genuinely clean skincare system she could create. Every formula is built from whole, organically grown plants, not synthetic look‑alikes or chemically stripped “natural” imitations. She hand‑selected botanicals with the precise nutrient profiles the skin craves, because nutrients are the language of our cells - stabilizers, texturizers, fragrances, and preservatives are not. By abandoning the ingredients and methods she’d used at previous companies, she crafted something entirely new: holistic, fully natural, and more effective than anything she’s ever tried.Kleos+Klea’s method works with nature to rejuvenate skin with natural nourishment. The products are designed to work in tandem with your skin’s natural rhythms, from night to day. “The ancient belief that ‘We are all one’ has never been more clear to me,” Tammy says.”Nature reflects the beauty we can all have.” Connect with us:KLEOS+KLEA Website

  46. 241

    Talk to Me Nice: Trust, Leadership & Real Conversations with Minda Harts

    How do we build trust in a world where everyone is overwhelmed, distracted, or afraid of saying the wrong thing?In this week’s episode, Melanie sits down with Minda Harts—author, workplace advocate, and trusted advisor to global brands like Nike and JPMorgan Chase. Minda shares her journey from corporate life to bestselling author and speaker, and why trust (not talent or titles) is the true foundation of leadership.They discuss how small moments shape trust, the hidden impact of silence, and what Minda calls the “trust languages” that every team should understand. If you’ve ever felt unseen or uncertain about how to speak up at work, this conversation will leave you inspired and equipped with the tools to start.🎙️ Listen in.Minda Harts is a bestselling author, workplace consultant, and sought-after keynote speaker, helping organizations turn trust into their most significant competitive advantage. Through her groundbreaking Seven Trust Languages® framework, she equips leaders, teams, and professionals with actionable strategies to build high-trust, high-impact workplaces.Minda has shaped conversations on workplace equity, self-advocacy, and leadership as the author of The Memo, Right Within, and You Are More Than Magic. Her impact spans boardrooms and conference stages worldwide, with companies like Nike, Google, Best Buy, and JPMorgan Chase calling on her to redefine leadership and workplace culture. LinkedIn has recognized her as the #1 Top Voice in the Workplace and by Business Insider as one of the top 100 People Transforming Business.Minda’s next book, Talk to Me Nice: The Seven Trust Languages for a Better Workplace (July 22, 2025), is set to revolutionize how leaders and teams harness trust as their most valuable asset.In addition to her work as a speaker and consultant, Minda is an assistant professor at NYU and the founder of The Memo LLC, where she is shaping the next generation of leaders.Connect with us:Minda Harts WebsiteMinda Harts BooksMinda Harts LinkedInMinda Harts InstagramSecure The Seat PodcastWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  47. 240

    Building Trust: The Heart of Every Great Team with with SBI Media CEO, Melanie Barr

    In this solo episode, Melanie Barr is diving into one of the most important—yet often overlooked—pillars of business: trust. Whether you're managing a remote team or leading a thriving company, trust is the foundation that holds it all together. Melanie shares why trust matters, how to intentionally cultivate it, and the personal story that taught her how a team without trust falls apart—and how one built on trust can soar. From one-on-one to open communication and consistent leadership, we’ll explore actionable ways to build trust that fuels collaboration, innovation, and long-term success. If you're growing a team, hiring, or scaling, this one’s for you.Connect with Melanie:Work with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  48. 239

    Building Urban Remedy from the Ground Up with Neka Pasquale

    What if healing your body started with what you put on your plate?In this episode, I speak with Neka Pasquale, founder of Urban Remedy, whose background in Traditional Chinese Medicine inspired a revolutionary way to think about food. Neka shares how she went from private practice to building a national organic food brand rooted in healing, anti-inflammatory, and low-glycemic meals.We talk about the “food as medicine” philosophy, the reality of scaling a fresh-food company to over 370 locations, and the everyday rituals that keep her grounded while growing a purpose-driven brand. If you're a founder, a health seeker, or simply love hearing how someone builds from their passion—this one’s for you.🎙️ Listen in.Neka Pasquale L.Ac M.S. is a California state-licensed Acupuncturist, herbalist, author and founder of Urban Remedy a company specializing in certified organic, non-GMO, gluten free, vegan offerings. Urban Remedy embodies the belief that "food is healing."​ Every product made blends cutting-edge nutrition with Traditional Chinese Medicine to offer the cleanest juices, teas, foods and snacks with natural functional benefits. Urban Remedy is certified organic, non-GMO and kosher.  In her practice she combines acupuncture and Chinese medicine with cutting-edge nutrition and lifestyle modification, to heal, balance and create optimal health. She holds a Master's degree in Traditional Chinese Medicine from The American College of Traditional Chinese Medicine in San Francisco. She also holds a certificate in nutrition from Yo San University and is a certified First Line® therapy practitioner. In addition to her extensive university training, Neka has studied with specialty experts in the fields of nutrition, metabolic syndrome, Hep C, gynecological disorders including infertility, NAET Allergy Elimination, addiction, pain management, digestive disorders, and HIV/AIDS treatment.Neka’s book Urban Remedy was released Jan 2015. Modeled after the retreats the author led at her home in Northern California, this book is designed to help individuals break out of bad habits, reset routines and intentions, and improve their health and nutrition through powerful foods, herbs, spices, and energetic techniques. This book offers more than 75 delicious, healthy, whole food recipes as well as guidelines for how to prepare for, enjoy, and come back from a cleanse through a holistic mind-and-body approach.Connect with us:Neka Pasquale InstagramUrban Remedy WebsiteUrban Remedy LinkedInUrban Remedy InstagramUrban Remedy: The 4-Day Home Cleanse Retreat to Detox, Treat Ailments, and Reset Your Health by Neka PasqualeWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

  49. 238

    Why Startups Need More Unlikely Leaders with Cerys Goodall

    What makes a great leader in a world moving faster than ever? In this episode, I’m joined by Cerys Goodall—startup whisperer, culture builder, and the “unlikely COO”—to talk about leadership, resilience, and creating companies that thrive from the inside out. Cerys shares her untraditional journey from PR to the C-suite and how startups (and life) are more like puzzles than playbooks. We discuss why culture is your true competitive advantage, how to hire with purpose (not just pedigree), and why five-minute practices can transform your mindset and business.Whether you're scaling a team, pivoting fast, or rethinking leadership, this episode will leave you inspired to lead with more clarity, intention, and heart.🎧 Listen in.Cerys Goodall is a dynamic tech executive, storyteller, and changemaker whose career has spanned aerospace, digital health, and veterinary innovation. Currently the Chief Operating Officer of Vetster, a virtual care platform transforming access to veterinary services across North America, Cerys has been instrumental in scaling the business, launching new marketplaces, and shaping the future of pet health. Her strategic oversight spans marketing, customer experience, HR, legal, and operations—driving triple-digit growth while cultivating a values-driven, high-performance culture. Cerys is redefining leadership by putting people, purpose, and impact at the centre of growth.Connect with us:Vetster WebsiteCerys Goodall LinkedInWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

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    HR Secrets Every Entrepreneur Should Know with Vicky Brown

    How do you go from corporate HR to founding a thriving business and singing opera in between? In this episode, I’m joined by Vicky Brown—founder of Idomeneo Enterprises and The Leader’s Journey Experience. We talk about how she accidentally became an entrepreneur, what most business owners get wrong about culture and communication, and why your team is your brand. We also explore how her background as a professional opera singer helped shape her leadership voice (literally). This episode is packed with real talk on growth, mindset shifts, and what it really takes to step into your CEO role fully.🎧  Join me and subscribe for more: https://podcasts.apple.com/us/podcast/she-built-it-podcast/id1542095376Vicky's passion for helping entrepreneurs stems from her own journey. After two decades in corporate leadership, she founded Idomeneo Enterprises in 2001 to provide HR guidance to businesses in need. Recognizing the challenges entrepreneurs face, she created the Leaders Journey Experience—an educational program designed to equip business owners and professionals with practical HR tools and knowledge. Fun fact: Vicky is also a #1 best-selling author and a former opera singer!Connect with us:Vicky Brown WebsiteVicky Brown InstagramVicky Brown YouTube - Leaders Journey ExperiencePodcast More Human More Resource - HR for Entrepreneurs by Vicky BrownSing With Your Opera Voice by Vicky BrownGrab your FREE guide: The Ultimate HR Workflow GuideWork with She Built It® Media She Built It® Instagram She Built It® CEO, Melanie Barr InstagramMelanie Barr LinkedInShe Built It® LinkedIn

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ABOUT THIS SHOW

Welcome to the She Built It® podcast.  Join me as I talk to women who have successfully built it - a life and business that they love. We dive into the topic of “how” they built it and talk about everything from having the courage to make career leaps to the details of how to lead effectively, build teams, implement growth strategies, and infuse tech innovation. Magic happens when we focus on the part of ourselves and our business that brings us joy so let’s dive in.

HOSTED BY

Melanie Barr

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