Tell Me Everything with Katy Hornaday

In this episode of Tell Me Everything, BarkleyOKRP CEO Katy Hornaday talks with Fallon CEO Nikki Baker about making the leap from CCO to CEO and what it means to lead with curiosity, humanity, and conviction. They discuss why creative people may be better prepared for the top job than they think, how to build culture without ego, the value of emotional intelligence in business, and why no one should carry leadership alone. Nikki also shares Fallon’s enduring philosophy, “outsmart, not outspend,” and reflects on ambition, community, and the power of being seen.

In this episode of Tell Me Everything, Katy Hornaday talks with Highdive CEO and co-owner Megan Lally about what it takes to build an agency that puts creativity first. They discuss independence, leadership under pressure, knowing when to walk away, and why the best CEOs have to stop trying to be liked. Megan also opens up about motherhood, support systems, and the challenge of making an impact as your company grows.

In the debut episode of Tell Me Everything, BarkleyOKRP CEO Katy Hornaday sits down with legendary advertising leader Kristen Cavallo. They discuss leadership, fear as fuel, supporting working mothers, protecting creative integrity, and redefining success. Offering candid lessons on courage, culture, and what it really means to lead.

When Katy Hornaday became CEO in 2025, the advertising industry was shifting fast—new technology, new pressures, and no clear playbook. In Tell Me Everything, Katy sits down with leaders for candid conversations about navigating uncertainty, tough decisions, and change in real time—replacing the loneliness of leadership with honesty, perspective, and community. Subscribe now and be the first to hear the premiere on March 17th.