The Great Business Podcast

What does it really mean to be a purpose led business and what happens when that purpose starts to shape the decisions you make?In this episode of The Great Business Podcast, we move beyond the idea of purpose as a statement or a strapline, and into the reality of what it looks like in practice. Because when purpose shifts from intention to action, it often brings tension. Between doing what is right and doing what is easy. Between commercial pressures and long term impact.Jennifer O’Donnell is joined by Gemma Parsons, founder of Black Flamingo Homes, a business creating eco conscious co living spaces for key workers. Alongside her role as a police officer in child protection, Gemma is tackling a problem many of us do not see, but one that has far reaching consequences for individuals, communities, and essential services.Together, they explore the reality of building a business with purpose. From recognising the problem, to navigating systems that were never designed to support change, to making difficult decisions about what good enough looks like along the way.This is a conversation about purpose under pressure. What it costs, where it challenges you, and whether it is enough on its own to define what makes a business truly great.And ultimately, it asks a bigger question. If the people we rely on most cannot afford stability in their own lives, what does that mean for the future of our society? Thanks for listening to The Great Business Podcast. If you enjoyed it, please follow the show so you don’t miss the next episode. And if you’ve got a minute, a quick rating or review really helps other people find us.You can find more about The Great Business Company here:Website: www.thegreatbusinesscompany.com LinkedIn: https://www.linkedin.com/company/the-great-business-company/ 

In Episode 3 of The Great Business Podcast, I’m joined by Antoinette Chappell to explore what thought leadership really means and why it matters more than ever.The built environment is full of experts who are brilliant in a room but almost invisible online. Antoinette works with C-suite leaders and founders to change that, helping them turn their experience into clear, credible content that attracts the right opportunities.In this conversation, we break down what thought leadership actually is (and what it isn’t), why it’s not about self-promotion, and how sharing what you know can genuinely help others. We also discuss the practical side,what to do, what to avoid, and how to get started without overcomplicating it.At its core, this episode is about one simple idea; your experience has value and sharing it is how you create impact.Thanks for listening to The Great Business Podcast. If you enjoyed it, please follow the show so you don’t miss the next episode. And if you’ve got a minute, a quick rating or review really helps other people find us.You can find more about The Great Business Company here:Website: www.thegreatbusinesscompany.com LinkedIn: https://www.linkedin.com/company/the-great-business-company/ 

In Episode 1, we spoke to Doug Richardson about 50 years in business and how leadership has evolved over decades.In Episode 2, we shift the lens completely.This time, I’m joined by Mollie Huckerby — a founder in her twenties who built an app, raised £1M in investment… and then made the brave decision to walk away and start again.Not because she failed.But because she realised success, on paper, wasn’t aligned with the life she wanted to live. We talk about:• Choosing a degree and the pressure to pick the “right” path• The reality of high-performance corporate environments• Burnout and health as wake-up calls• Raising investment in your twenties• Redesigning life and career with more intention• Freedom, ambition and what they really mean If you’re at university…If you’re in your first job wondering whether this is “it”…If you’re building something and questioning what success should feel like… This conversation is for you. Because perhaps a truly great business isn’t just about scale or valuation.Perhaps it’s about alignment. Courage. And building something that supports your life — not the other way around. Thanks for listening to The Great Business Podcast. If you enjoyed it, please follow the show so you don’t miss the next episode. And if you’ve got a minute, a quick rating or review really helps other people find us.You can find more about The Great Business Company here:Website: www.thegreatbusinesscompany.com LinkedIn: https://www.linkedin.com/company/the-great-business-company/ 

In Episode 1 of The Great Business Podcast, I’m joined by Doug Richardson as he reflects on a career spanning 50 years and looks ahead to retirement. Doug began his journey at Procter & Gamble in 1976, including an early role training local sales teams in the Caribbean, and shares how that classic FMCG grounding shaped the way he’s led and worked ever since.We talk about Doug’s view on what makes a good business — and what it takes to build a great one — and why he chose to step away from the corporate world to create his own business centred on what matters most to him: people development, coaching, mentoring, and creating practical resources that help people become the best version of themselves.Doug also reflects on the world businesses are operating in now — one that’s shifting politically, economically, socially and environmentally — and why staying agile matters. He shares why businesses shouldn’t shy away from strategic planning around Gen Z and AI, and what leaders can do to stay relevant and ready.It’s a warm, easy-to-listen conversation, full of grounded perspective and useful words of wisdom to take away.Thanks for listening to The Great Business Podcast. If you enjoyed it, please follow the show so you don’t miss the next episode. And if you’ve got a minute, a quick rating or review really helps other people find us.You can find more about The Great Business Company here:Website: www.thegreatbusinesscompany.com LinkedIn: https://www.linkedin.com/company/the-great-business-company/