The Market Podcast

PODCAST · society

The Market Podcast

To our social media obsessed girls & business owners building cool brands: we made The Market Podcast for you. Let us introduce ourselves — we are the girls behind Sauce Media Group, a creative agency specializing in social media content creation, strategy & branding. Sam Hobson Fairman & Talia Cosentino host The Market Podcast alongside the girls behind the iPhone cameras to dive into finding success on social media, flexing your creative muscles in marketing & how growing brands are making strides in the digital world. Prefer your unsolicited marketing advice from the girlies rather than hyper masculine dudes? Welcome to The Market Podcast.

  1. 63

    how we price content creation & instagram management

    let's talk money. content creation is one of the most time-consuming parts of social media & it requires the right people behind the camera to actually get results. in this episode, we’re breaking down how we price our content creation services, why we keep them separate from ig management, & when it might be time to hire help. we’ll also walk you through the prep, editing, & strategy that goes into our shoots, plus, who our content offers are designed for. whether you're building your own brand or hiring it out, this one's for you.enjoy!INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS: relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  2. 62

    how to grow as a content creator in 2025 with lucy hutchins

    in this episode, we’re joined by lucy hutchins; personal stylist, content creator, & co-founder of moby thrift (aka the originators of the viral princess diana tee). we talk through her creative journey from styling to launching a vintage brand with her husband, and how she’s grown her personal brand in the 2024/2025 creator era.lucy shares what inspired her to go all in on social, how commiting to posting community-focused content helped her find her niche, and what it’s actually looked like to grow when everyone says it’s “too late.” she also gives us the scoop on her paid close friends account; who it’s for, what she shares, and why it’s been a game changer for building community & consistent income. plus, the story of how one viral tiktok with her besties paid for a full mexico trip. enjoy!INSTAGRAM:@lucybhutchins@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  3. 61

    why pinterest is the ultimate traffic driver

    if you’re sleeping on pinterest… wake up.this episode is your reminder (or your sign) that pinterest isn’t just for recipes & wedding inspo - it’s one of the most powerful, underrated platforms for driving traffic, building brand visibility, & creating a content strategy that works for you.whether you're a business owner, a content creator, or just someone who wants their dream life to live on more than just a mood board, this one’s for you.we’re breaking down the strategy, the search engine magic, & how to actually use it in a way that feels aligned. because pinterest might just be the quietest way to go viral. enjoy!INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  4. 60

    trend forecasting 101

    in this episode, we’re diving into how to spot marketing trends before they hit your feed & why the brands that lead the conversation are the ones tuned into culture, not just social media.we’re talking about what it really means to forecast trends, how to read between the lines of what’s happening in the world, & how staying culturally curious can shape your most impactful campaigns.if you’ve ever wondered how some brands just get it, this one’s for you. enjoy!INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  5. 59

    creating "portals" in your everyday

    what if your daily routines weren’t just habits, but portals?in this episode, we’re talking about the power of everyday rituals — the ones that seem small but actually shape your next chapter. these moments are either keeping you where you are or quietly pulling you forward.this isn’t about optimizing. it’s about opening.get our full thoughts in the ep. enjoyxxINSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  6. 58

    the secret to brand messaging with candice shearman, founder of emerging CPG partners

    ever feel like your brand messaging isn’t quite landing? you know what you do, but does your audience really get it? in this episode, i’m sitting down with candice shearman, founder of emerging cpg partners, to talk all about how to craft messaging that cuts through the noise & actually sticks.candice has spent her career helping challenger brands find their voice & scale their marketing efforts in a way that feels strategic, intentional, & high-impact. we’re breaking down how to figure out what makes your brand different, how to communicate that across all touchpoints, & how to make sure your message is doing the heavy lifting for you.if you’re an emerging brand or just feeling like your messaging could use a glow-up, this one’s for you. let’s get into it.INSTAGRAM:@candicegoesto@emergingcpg@saammwiches@taliacosentino@saucemediaagroup@relishstudiosCONNECT WITH CANDICE: emergingcpg.comBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  7. 57

    would you buy from you? how social media builds (or breaks) brand trust

    ever checked out a brand’s instagram before deciding to buy? you’re not alone. social media has become the new trust signal, & if your brand’s presence feels off, potential customers will move on—fast. in this episode, we’re diving into how buyers use social media to verify brands, what makes a brand feel credible (or sketchy), & how to optimize your social presence to build trust, attract customers, & convert skeptics into buyers.enjoy!INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  8. 56

    the creative gap

    ever feel like your ideas are bigger than your skill set? that’s the creative gap—the space between what you can create right now & what you actually want to create. in this episode, we’re diving into how to close that gap, stay inspired through the process, & push through the frustration of not being where you want to be yet. because every creative goes through it—the key is learning how to bridge the distance.enjoy! INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  9. 55

    digital marketing strategies & building her agency from the ground up with liz krupka, owner of nomadd marketing

    everyone’s talking about email & SMS marketing, but where do you even start? already have flows but feel like they could be doing more? this week, liz from nomadd marketing is here to spill all the secrets on leveling up your digital marketing game for 2025.enjoy xx @lizkrupka@nomaddmarketing@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  10. 54

    how we're setting goals differently this year

    over the past 2 years, we've learned what NOT to do when setting goals for the year. going into 2025, we knew we needed to mix it up. on this episode, we're sharing our new way of goal setting & what made us decide to change everything! enjoy xx @saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  11. 53

    we're managing instagram accounts again??

    yes, we're so serious. we are taking instagram management clients again in 2025! what does this mean? why are we bringing this back? are you a good fit? we're answering it ALL on this episode! cheers to always evolving xxINSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  12. 52

    creating a brand with soul with kes nielsen

    ever wonder what makes a brand you love just hit? in this episode, sam & talia sit down with kes nielsen, founder of Braaand, to dive deep into what it means to create a brand with soul. kes shares her insights on how a brand’s identity goes far beyond visuals, touching on the emotional connections and values that make it truly resonate with people. with years of experience helping businesses build meaningful brands, kes explains how to cultivate authenticity & a deeper purpose behind your brand. her approach focuses on aligning a brand’s core message with its heart, proving that a brand is about much more than just aesthetics. enjoy!! INSTAGRAM:@[email protected]@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS: relishstudios.coWEBSITE: braaand.cosaucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  13. 51

    do the "deep work" in your business

    when you start getting that "stale" feeling in your business, it's time to do the "deep work".we got the idea from an episode on The Skinny Confidential & it's been a game changer ever since. simply put - we block out a half-day to talk through the health of the business. we discuss the state of internal SOPS, how to improve our current services, what services we believe our clients are missing & so on. but most importantly, we realign on how we want to FEEL in the business. are we EXCITED about the clients we're working with?are we PROUD of what we're creating?are we INSPIRED by our vision of the future of sauce?are we getting out & having GENUINE experiences that promote creativity? prioritizing the health of our team's creativity has become first & foremost in our company. when our team is run ragged, they can't create at their fullest potential... & it's honestly not fun anymore. we lose that creativity when we get stuck in formalities & the day-to-day.tune in to hear how we structure our "deep work", what we've learned from our sessions & how to know if your sessions are working. enjoy! INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  14. 50

    how to maximize your content budget with charlie neely

    in this episode, we dive into the secrets behind successful business partnerships & why they can be key to building a thriving brand. we explore the types of content that today’s brands actually need to stand out and how to ensure that content is aligned with your audience’s expectations. We also break down smart strategies to maximize your content budget—whether you're a startup or an established brand, learn how to get the most out of your creative efforts without overspending. tune in for expert tips on forming meaningful collaborations and producing content that truly resonates. enjoy! INSTAGRAM:@neelycreative@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITES: neelycreative.cosaucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  15. 49

    will you marry us? why long term partnerships with agencies & brands are the key to results

    should you be spooked by longer contracts with an agency? in this episode, we dive why you should consider extending your contracts beyond the usual project-by-project basis. we explore the many advantages of longer client engagements, from creating more meaningful work and fostering trust to achieving better results. enjoy!INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  16. 48

    how to start & build a career in creative marketing with olivia bergmann

    we are always getting asked how to start & build a career in social media marketing. we have an OG sauce girl, olivia bergmann, joining us today to share all her tried-and-true advice. olivia has built an incredible career in creative marketing with roles at Bumble, TruFru, GoNanas, & Sauce (the coolest one duh ;) ). olivia has mastered the art of crafting impactful marketing strategies that have grown the brands she's worked with to insane heights. she shares her experiences, challenges, the lessons she’s learned along the way & gives advice on how to do the same. olivia also drops her secrets for successful marketing for food & beverage brands.... you definitely want to tune into this one xxINSTAGRAM:@saammwiches@taliacosentino@olivberg@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  17. 47

    what makes or breaks a brand event

    ready to bring your brand from url to irl? let's talk about EVENTS. we dive deep into the world of brand events, exploring the key elements that can make or break the experience. whether it's a product launch, an influencer dinner party, or a community pop up, the details matter. we're catching through what we've learned about hosting events for clients & ourselves - the good & the bad! we'll discuss everything from incorporating elements for all the 5 senses & the pitfalls of poor planning & execution. we're giving you the secrets behind successful brand events, how to avoid common mistakes, & how to create events that resonate with your audience.enjoy! INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  18. 46

    holiday prep checklist

    you deserve to enjoy the holiday season while also making bank in your business. our team has curated this holiday prep checklist for you to make sure you are prepped ahead of time. we're talking content prep, community activation, strategic hype builders & soooo much more. get the full, printable holiday checklist for $25 HERE. ** secret sauce subscribers get it for FREE. sign up for $19/mon HERE.INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  19. 45

    why lo-fi content is winning & how to land celebrity collaborations with natalie brandt

    guys...  the big brands are SLEEPING on lo-fi content. what is lo-fi content? it's the content we're making on our phones & digi cams. it's the content we produce in between the major campaigns. it's the community-centered content. what does this mean for us? natalie brandt founder of the conduite, joins us this week to talk about it ALL. she's giving us an inside look at her experience on the panel at Le Book & what she was surprised to learn about the marketing industry as a whole. natalie is also the queen of landing major brand / influencer collaborations for her clients & is sharing her secrets on how you can do the same for your brand. this is a JUICY one - enjoy!INSTAGRAM:@saammwiches@nutbran@theconduite@hotartsygirls@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  20. 44

    our secret to a balanced social media strategy

    running out of social media content ideas? we got you. in this episode, we are breaking down our secret to a balanced social media strategy: content pillars. we're talking about the main 5 that work for most brands but also share how to make your own! want more help with your social media strategy? inquire hereINSTAGRAM:@saammwiches@mahlee_sem23@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  21. 43

    why repetitive content works

    this episode is going to make social media 10x easier for you... like for real. we've said it before and we will say it again, we're living in a world of content overload which makes capturing and retaining your audience's attention on social media feel like a huge feat. in this episode, we dive into the power of repetition and how consistently repeating your core messages can solidify your brand's presence and drive home your mission.we're discussing the benefits of repetitive content: enhanced memorability: repetition helps ensure your brand and message stay top-of-mind for your audience.building recognition: consistent messaging fosters brand recognition, trust, and familiarity across various channels.combatting information overload: repetition cuts through the daily digital noise, making your message stand out and be remembered.reinforcing brand identity: consistent messaging reinforces your brand's core values and identity in consumers' minds.driving action: repeated exposure builds familiarity and trust, increasing the likelihood of audience engagement and action.catering to different audiences: repetition ensures your message reaches different audience segments across various touchpoints.building brand authority: consistent sharing of valuable insights establishes your brand as a trusted authority in your industry.tune in and learn how to make your mission stick in the minds of your audience, enjoy!INSTAGRAM:@saammwiches@mahlee_sem23@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCEget the TLDR on what’s happening on social media every Monday by subscribing to our newsletter

  22. 42

    bringing your community into the creation process with sonderhaus studios

    it's your brand - you make the rules. this week we are joined by the creators behind the brand every it-girl is wearing, Sonderhaus Studios. Olive, Ingrid, and Malia have created a brand that thrives on gut instinct rather than traditional business rules. it's easy to get caught up in the "way it should be done" but they just prove that your intuition is the best guide to create the business that's meant for you.not only have they created an intuitive brand, they've also built a loyal community. Sonderhaus has turned its community into co-creators, empowering their audience to play an active role in the brand’s design process. the girls share how they've built a loyal and passionate community that feels personally invested in the brand’s success.tune in to hear how Sonderhaus is redefining success by going against the norm and putting their community at the heart of their brand.enjoy!INSTAGRAM:@sonderhaus.studios@saammwiches@mahlee_sem23@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITES: sonder.haussaucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCE

  23. 41

    how to work with influencers as a small brand

    everyone tells you that influencer marketing is the way to go but you've been burned too many times to trust it. we get it, but it's not about influencers being the bad guy... it may just be your approach.this week, we are sharing our tried-and-true tips on successful influencer collaborations as a small brand. the best part? it's not going to break your bank.tune in to learn how to grow your community & brand awareness through mutually beneficial influencer collaborations!

  24. 40

    your content is making or breaking your brand with kirsten leslie

    your content is more important than you think. this week, we are joined by the insanely talented, still-life photographer,  kirsten leslie. kirsten shares her insights with working with major brands that we all know and love and how great content is crucial for growth from your brand. we talk about building relationships in your industry and why working with people you love being around makes the final result even better! 

  25. 39

    red & green flags when hiring a social media manager

    your social media manager is an extension of your sales team. yup. this role is WAY more important then most brands realize. so how do you find the right person for the job? in this episode, we're diving into the key qualities to look for when hiring a social media manager from our perspective of being social. media managers as well as working directly with them. from strategic thinking to team player mentality and  industry experience, we're sharing the essential traits that make for a top-notch social media manager ... they might not be what you think. 

  26. 38

    creating content that sells for you with uncommon

    MAKE CONTENT THAT SELLS FOR YOU. this week we are joined by the founders of the cult-followed Uncommon Salt Lake: Kanyon, Jewelette & Jacob. since opening in 2022, the team behind Uncommon has grown to over 33K followers on instagram, opened a successful storefront & created one of the biggest vintage markets in the state, Sum Ol Market. we are diving deep into how they create content that converts, what makes good visual content, the mission of Uncommon that goes way beyond clothes & how to successfully work with business partners. They also threw in some thrifting hacks for all our vintage girlies out there. 

  27. 37

    spicy opinions, going freelance & what it means to be a social media manager in 2024 with jaiden robinson from the rave social

    WE LOVE CONTROVERSY. this week we are joined by none other than Jaiden Robinson, founder of The Rave Social. jaiden shares her insights gained from years of experience of using spicy opinions throughout her content strategy on social media. she challenges the status quo, arguing that bland, safe content often gets lost in the sea of mediocrity. instead, she advocates for embracing bold opinions as a powerful strategy for cutting through the noise and building an engaged audience.jaiden breaks down how injecting personality and controversial viewpoints into your content can spark meaningful conversations, attract loyal followers, and ultimately grow exponentially. she's grown her following organically in just one year to over 4000 followers by using this strategy. enjoy! INSTAGRAM:@theravesocial@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.com

  28. 36

    our secrets to successful campaigns

    want to geek out on creative strategies that make you money? in this episode, we dive deep into social media campaigns and share our secrets to crafting successful ones. we're talking strategies, tactics, and insights that can elevate your social media campaigns from good to ICONIC. 

  29. 35

    building authentic brands & communities with Tressa Wixom

    COMMUNITY IS EVERYTHING. in this episode, we chat with Tressa Wixom, the founder of Subtle Dust, about creating the brand she always wanted to exist and building a loyal community on social media. Tressa shares practical strategies and insights for fostering genuine connections on instagram. whether you're an aspiring entrepreneur or a seasoned marketer, you'll find inspiration in Tressa's story and advice. Tune in for a conversation about building a loyal community, creating products you love and why the details matter. INSTAGRAM:@shopsubtledust@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comwant your in-house agency for $19/mon? sign up for SECRET SAUCE

  30. 34

    would you be friends with your brand?

    the secret to a magnetic brand? knowing your brand archetype. in the episode, we are diving into creating a brand that resonates deeply with your audience and why identifying your brand's archetype is absolutely essential for building a rock-solid brand foundation.in this episode, we explore the concept of brand archetypes - the universal characters and narratives that have been ingrained in human culture for centuries. from "the hero" to "the sage", "the rebel" to "the innocent", each archetype carries its own set of values, motivations, and personality traits that can be used to create a powerful brand identity.discover how understanding your brand archetype can guide everything from your messaging and visual identity to your marketing strategy and customer relationships. by aligning your brand with a specific archetype, you'll tap into the subconscious desires and aspirations of your target audience, creating a deeper emotional connection that fosters loyalty and trust.enjoy!INSTAGRAM:@saammwiches@taliacosentino@mahlee_sem23@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.com

  31. 33

    the success of your brand is in the details with roxanne wise from rookie wellness

    tune in to hear roxanne wise, founder of rookie wellness, as she shares her journey from the fast-paced agency world to consulting multi-million dollar companies, and ultimately founding rookie wellness. discover why branding is crucial in today's market and learn about the pitfalls of predatory marketing tactics often used by companies in the supplement industry. roxanne shares her “why” around building authentic connections with consumers and creating impactful change in the wellness industry. join us for a deep dive into entrepreneurship, branding, and ethical marketing practices.INSTAGRAM: @rookiewellness (https://www.instagram.com/rookiewellness?igsh=ZHBxMzMzNTRwdmll)@roxannewise (https://www.instagram.com/roxannewise?igsh=MXZ6Y3o3c3F1b2s4cQ==) @saammwiches (https://www.instagram.com/saammwiches/) @taliacosentino (https://www.instagram.com/taliacosentino/) @saucemediaagroup (https://www.instagram.com/saucemediaagroup/) @relishstudios (https://www.instagram.com/relishstudios/) BOOK RELISH STUDIOS: relishstudios.co (https://relishstudios.co/) WEBSITE:  rookiewellness.com (http://rookiewellness.com) saucemediagroup.com (https://saucemediagroup.com/)

  32. 32

    our #1 tip to reach your target audience

     We’re back! we're beyond excited to introduce Talia as our new cohost, to dive feeling into social media trends and strategies in marketing. in our season premiere, we're spilling the tea on our #1 tip for effectively reaching your target audience on social media, double dipping. enjoy! 

  33. 31

    SECRET'S OUT!!!

    The insider tea on our new private close friends account @secretsauce_______ & the strategy behind our launch! Happy NEW YEAR! xx, the sauce girls

  34. 30

    our famous last words: launch & adjust!!!

    Ok so you have this BIG idea but you're waiting for the "perfect time" to launch. We hear you because that was us last year!! On this episode, we are talking all about the power of launching & adjusting. This goes for every aspect of life: career, business, hobbies, calling that family member, signing up for that class.... We're telling you right now that there is now time more perfect than RIGHT NOW to start. Feeling called out? Don't worry, we do too. Bring your tissue & let's talk about how it feels to be in "launch & adjust" mode.PLUS, we are dropping some major news & some hints for a new project coming up.... make sure you're listening all the way to the end! INSTAGRAM:@saammwiches@taliacosentino@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.com

  35. 29

    you're sleeping on email marketing!! with ally davis from your email girl

    If you're not using email marketing, you're actually losing money. Like for real.This week I’m joined by Ally Davis, Founder of Your Email Girl, to talk about how to utilize email marketing to maximize your revenue. She’s talking about metric benchmarks to track success, creative ways to build your email lists, how to use email to connect more with our audience, the list goes on.  Something that drew me to Ally was her Instagram for Your Email Girl. It’s clever and to the point without requiring a huge lift on social media for her. We talk about it on the episode, but you should go check her out and see it for yourself;) Enjoy!INSTAGRAM:@allygirl_91@youremailgirl@saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroup@saammwichesBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  36. 28

    how to push through when it feels like nothing is working with bella lee from milkstain

    Have you ever had a moment in your business or job where you were like "oh f*ck, I don't know how we're going to figure this out"? Well, I have .... like a million times lol Bella Lee, Founder of Milkstain, joins me this week to talk about how to push through those moments where it seems like NOTHING is working. She shares a time when she was SO sure about a launch she was having that ended up not going as plan. BUT what happened with her next launch was soooo insanely exciting! We're talking building from the ground up, influencer marketing, mom guilt... You're going to love this ep! INSTAGRAM:@bellamikollee@millkstain@saammwiches@saucemediaagroup@relishstudiosTIKTOK: @bellamikollee@milkstainapparel@saammwiches@saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  37. 27

    why you aren't manifesting!!!

    Surprise!!! I was going to take the week off for the holiday but I was just feeling really called to record a solo. If you're like me, you've tried all the courses, meditations, quantum leaping.... everything all the manifesting girlies tell you to do but it's still not working. It's soooo confusing & frustrating because there's a piece of you that knows deep down that what they're saying is real but why isn't it working for you? Over the past 3 months, a LOT has happened in my life, personally & professionally, that has made me really face what I've been suppressing subconsciously so I could finally release it & move forward. In this episode, I'm talking about the things that actually helped me break the loop I've been stuck in and pull tens of thousands of dollars literally out of nowhere. (For real, it was CRAZY lol). Enjoy!INSTAGRAM: @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroup@saammwichesBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  38. 26

    how to work at a company like kaxi & building company culture with lexi cuillard

    Guys. Lex from Kaxi is BACK! I interviewed Lex back in 2020 when she had just started Kaxi & it has been so beyond inspiring to see how far she's taken it in the past 3 years. From expanding her team to being carried at Free People, Kaxi is exploding & this is only the beginning. Something that really stands out to me about Lex is the way she has built her company culture in a way the bleeds into her community. As someone who loves Kaxi, I feel like I know her entire team & their wins, are.... my wins?? They make it so fun to be apart of their brand on every level. So we're talking about it. How did she find her team? How does she keep the vibes high? How can someone land a job at a company like Kaxi? Plus, I'm filling you guys in on my MOVE. Yes, I'm moving! I'm talking all about what inspired the move & it's probably not what you think. Enjoy :) INSTAGRAM:@[email protected] @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroup@[email protected] RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  39. 25

    how to always stay in the honeymoon stage at your dream job with niki d'agostino from dear media

    Love the company you work for & the role you play but always looking for growth?  We talk all about how to make your dream job a reality on this podcast but what happens when you get there? Niki D'Agostino, graphic designer at Dear Media, joins us this week to talk about how she was able to stand out amongst 400+ applicants and land her dream job at Dear Media. Not only is she giving specific, step-by-step advice on how to land your dream job but most importantly, how to continuously grow in your role. She compared to her role at Dear Media to dating - you want to constantly show up for your partner & find ways to foster that relationship & grow together. When you find a good one, you want to keep them! This goes for our jobs too. Niki is sharing how she continues to up-level in her role by looking for new, innovative ways to grow the company while flexing her creative muscle in the process. Enjoy!INSTAGRAM:@niki.dag@saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  40. 24

    the secret to building a successful personal brand with cassandra skyway

    We're all hearing how important it is to have a personal brand & that's nice & all but like with what time?? As least that's how I've felt for the past 4 years building Sauce until this week's convo.I'm joined by Instagram Expert, Cassandra Skyway, to talk about building a personal brand in a way that feels effortless while still feeling like you. Building a brand is like building a muscle, you need to keep working at it until you get where you want to be but she's sharing her tried & true ways of making that process easier & creative again.I personally had so many breakthroughs talking with Cassandra & I'm so stoked for you guys to listen too! Enjoy!INSTAGRAM:@cassandraskyway@saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  41. 23

    weirdest coworker / boss interactions!!!

    You don't truly understand how weird people are until you experience working with people that have ZERO boundaries.We asked you guys to submit your weirdest coworker / boss interactions & guys.... our jaws were on the FLOOR. Be ready to cringe as we read out some of the wildest, most outrageous submissions we've received about your coworkers and bosses. (Are we ok out there?)Enjoy!INSTAGRAM:@[email protected]_ @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  42. 22

    having an identity crisis & our take on tom sandoval's new podcast, everybody loves tom

    Everyone loves Tom.... lol we're talking about Vanderpump Rules, Tom Sandoval's new podcast and how it had some flops but also... dare we say... slays? In this episode, we dive headfirst into the firestorm of debates ignited by Sandoval's unapologetic approach to his podcast. "Everyone Loves Tom" isn't just another podcast; it's a lightning rod for heated discussions because Tom is just... lacking self awareness to put it nicely. Tune in and brace yourself for an unfiltered, unapologetic, and controversial deep dive of our take on the intersection between celebrity, marketing, and public relations in the age of cancel culture.Plus, Sam shares a little inside look at her current identity crisis and why it's actually feeling like an exciting fresh start. Enjoy! INSTAGRAM: @taliacosentino@mahlee_sem23 @saammwiches @saucemediaagroup @relishstudios  TIKTOK: @saucemediagroup  BOOK RELISH STUDIOS: relishstudios.co  WEBSITE: saucemediagroup.com  SIGN UP FOR BONUS PATREON EPISODES HERE! 

  43. 21

    how we landed the client that changed our business!!

    One client changed Sauce's entire trajectory!! We're talking about how we landed them -  from a step by step standpoint as well as an energetic perspective.In this episode, we're talking about throwing your name in the hat of major opportunities just by talking about what you're actually working on on social media and in your every day and how you are just one "yes" away from changing your career.we talk about the step by step process of the initial outreach from this client to signing the contract but, most importantly, we're talking about the energetic that were (unintentionally) placed around manifesting this client.Whether you're an entrepreneur, professional, or just curious about the dynamic between intention and action in order to bring something to live, you might like this episode;)If you want an even DEEPER dive into how we've landed our celebrity clients, join our Patreon to get a step by step process of how to pitch and LAND dream clients HERE.INSTAGRAM: @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  44. 20

    a deep dive into alix’s earl’s podcast, hot mess & the key to successful storytelling

    You know we love our girl, Alix Earl so naturally we're going to dissect her new podcast, Hot Mess (part of Alex Cooper's podcast network, Unwell). Alix Earl, is the queen of TikTok these days and just launched her new podcast, "Hot Mess," in September. Like everyone else, we're obsessed. But WHY are we obsessed? We're talking all about it on the podcast this week. In an age where attention spans are fleeting, and the competition for online engagement is literally insane, good storytelling is key to creating loyal audiences. We dissect her podcast episodes, breaking down the elements that make her stories not just engaging but shareable. It feels organic and real (because it probably is) but there's a formula to good storytelling and Alix knows how to use it. We'll talk about actionable tips for creators looking to replicate her success in creating of viral content on social media and how you can find your own style of content in the process. Enjoy!INSTAGRAM:@mahlee_sem23@sarahliebrecht @saammwiches@saucemediaagroup@relishstudiosBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  45. 19

    OCTOBER TREND FORECAST *teaser*

    Surprise! We wanted to share a portion of our October Trend Forecast with all of you so you can get a taste of what it's like to be on our Patreon. We launch a trend forecast on the 1st day of every month. We take you into our team trend forecast meeting so you can hear us go back and forth in real time on what we are seeing trending in social media, fashion and culture. Enjoy this 40 min teaser! If you are wanting to hear more, join patreon HERE.INSTAGRAM: @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  46. 18

    how to creative direct your career with head of content at tezza, chloe bruderer

    Put "creative director of" in front of any task and I'm suddenly way more interested in doing it.  This week, we're talking about creative directing your career with our lord & savior, Chloe Bruderer, the Head of Content at Tezza & creator of Sobriquet.There are few creative meetings I'm in where someone doesn't mention Chloe or her brand, Sobriquet as content inspiration. She has such an eye for content that feels so natural and so on point. It makes sense that she heads the content direction for one of the biggest brands in the content editing space, Tezza. In this episode, she shares her insights, wisdom, and practical advice on how to navigate the landscape of career development, especially in the creative industry.She talks about the underrated art of always having a professional and positive attitude at work, why actually try hard at work is the key to honing your craft and that exciting careers are rarely linear.Whether you're a content creator, business owner or someone wanting to find your perfect dream job, this episode gives some juicy, tangible tips that will help you to creatively direct your own career. Enjoy!INSTAGRAM:@chlobrud@tezza@sobriquet1996 @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  47. 17

    biggest work f*ck ups!!

    We've all been there. Messing up at work feels like the end of the world when it's happening but we're here to remind you that it really isn't that serious. Our stunning listeners submitted their biggest work f*ck ups and we are sharing them with you this week on the pod (anonymously of course). Don't worry, we're sharing ours too! Enjoy!INSTAGRAM:@taliacosentino@mahlee_sem23 @saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  48. 16

    we accidentally grew a business we didn't want!!

    We f*ucked up. 3 years into Sauce, we realized it was the business we never wanted! Talia joins me this week to go through the micro adjustments we made to our business to redirect us into becoming the company we actually love. Enjoy!INSTAGRAM: @saammwiches@taliacosentino@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  49. 15

    how i got my weekends back by optimizing my routines

    Want to put the boring yet important tasks in your life on autopilot? I'm talking working out, cleaning your house, walking your pets, doing laundry... You get the vibe. Over the years, I've been refining my "weekend routine" to make sure all these things get done while also giving me time to take a real break. I'm breaking down how I've stacked my habits so I can have time back in my schedule while not stressing about lame things like doing the dishes. I'm going micro on the "why" behind each step so take what resonates & leave the rest! PLUS, we are announcing the giveaway winner at the end of the episode! Make sure to listen until the end to find out if you've won🤞INSTAGRAM:@saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

  50. 14

    how Alex Cooper’s "Unwell" network could change the podcast industry

    What if we told you, we're in the 2016 instagram era of podcasting. Yeah, podcasts have been around for a minute but we are just at the beginning of the big boom. We're talking all about it this week on the podcast.The inspiration for this conversation comes from the recent launch of Alex Cooper's podcast network, "Unwell," which has sparked discussions about the future trajectory of the podcasting medium. We kick off the episode by discussing the backstory of the "Call Her Daddy" podcast and the major friend/business partner breakup between co-hosts Sofia Franklyn and Alex Cooper. The naming of Alex Cooper's new podcast network, "Unwell," seems to raise eyebrows given the history between the two hosts. We later delve into the arrival of Alex Cooper's "Unwell" podcast network. From its strategic partnerships with Alix Earl and Madeline Argy to its innovative business model, we analyze how this network sets the stage for redefining podcast networks' role in the industry. With the barriers to entry lowering, more voices have a chance to be heard. We discuss how the rise of independent podcasters and niche content creators is reshaping the dynamics of podcast networks.Enjoy! INSTAGRAM:@mahlee_sem23@saammwiches@saucemediaagroup@relishstudiosTIKTOK: @saucemediagroupBOOK RELISH STUDIOS:relishstudios.coWEBSITE: saucemediagroup.comSIGN UP FOR BONUS PATREON EPISODES HERE!

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ABOUT THIS SHOW

To our social media obsessed girls & business owners building cool brands: we made The Market Podcast for you. Let us introduce ourselves — we are the girls behind Sauce Media Group, a creative agency specializing in social media content creation, strategy & branding. Sam Hobson Fairman & Talia Cosentino host The Market Podcast alongside the girls behind the iPhone cameras to dive into finding success on social media, flexing your creative muscles in marketing & how growing brands are making strides in the digital world. Prefer your unsolicited marketing advice from the girlies rather than hyper masculine dudes? Welcome to The Market Podcast.

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