The Reluctant Somm: Wine & Hospitality Podcast

The Episode: Cider often exists in a misunderstood corner of the beverage world, but Brendan Barnard of Posterity Cider Works is operating on a different frequency. In this episode, we step outside the vineyard and into the orchard to discuss the reality of minimal intervention. Brendan and his wife run a family operation that begins with trekking into remote, often inaccessible orchards to find forgotten heritage fruit. We dive into the physical grind of the harvest and the frustration of labeling laws that often mask the very transparency they strive for in the cellar. We break down the mathematics of their process—where it can take hundreds of apples to produce a single bottle—and why wild fermentation is a discipline of restraint. This isn’t about "crafting" a flavor; it’s about letting the fruit dictate the outcome. In This Episode: The Minimalist Path: Why "doing nothing" in the cellar is the hardest choice. The Orchard Trek: The physical reality of harvesting heritage fruit. The Labeling Gap: How current regulations hinder producer transparency. The 400-Apple Bottle: A look at the raw inputs and technical volume. High-Tannin Logic: Why heritage cider apples aren't for eating. The Family Grind: Building a legacy as a husband-and-wife team. Connect with The Reluctant Somm Team: https://www.thereluctantsomm.com/ Instagram: @reluctantsomm Posterity Ciderworks: posterity ciderworks Instagram: @posterityciderworks  

Chris talks with Andrew Heinecke, Alcohol Buyer at Haight Street Market. They discuss the reality of the retail floor—moving cases, managing a 500-item inventory, and the transition from the prepared foods world into wine and spirits. It’s a conversation about the work that happens before a bottle hits the shelf and the importance of being a resource for the neighborhood.

"Our job is to provide that escapism—where the outside world doesn't exist. That is the true soul of hospitality." How does a chef from a small German village end up as the Executive Chef of one of Silicon Valley’s most iconic luxury resorts? Roman Petry joins me to discuss his journey through the world's most intense kitchens and his unique philosophy on why high-end dining is less about the food and more about the "warm glow" of escape.   Roman and I dig into his formative years in European kitchens where 24-hour shifts and extreme discipline were the norm. He explains his strategic shift from being a "chef" to an "operator," focusing on the ROI of premium wine lists, the transition to strategic operations for elite SF hospitality groups, and the necessity of creating a world-class guest experience.

Joel Arias has spent half his life in restaurants. From working on cruise ships to serving in the world-renowned kitchens of Peru, he has lived the full spectrum of service.   We discuss the transition from being a "rookie" to the stressful, rewarding reality of owning Frenchie’s Wine Bar . This isn't just a business talk; it’s an inquiry into the grit it takes to show up when the exams don't go your way and the city feels like a ghost town .   Support the Show: Please subscribe on YouTube! @thereluctantsomm Instagram: @reluctantsomm @frenchieswinebarsf @joel.ariasquito   Visit Frenchie’s: 2128 Mission St, San Francisco   #wine #interview #podcast #Hospitality #Sommelier #Entrepreneurship #PeruvianCulture #SanFrancisco

"The more you learn, the bigger the world gets." In this episode, Kayne Guzowski of Merchants of Thirst and Deux Punx shares his journey through the ever-evolving California wine industry. From the disciplined service standards of Houston’s to the community-centric floor of Nopa, Kayne discusses how his perspective shifted from "knowing the rules" to "discovering the soul" of wine. We explore the richness of the San Francisco market, the power of making wine with friends, and why the future of the industry lies in staying curious.   Timestamps: 02:40 – The Houston’s Foundation: Mastering the discipline of elite service.   08:15 – The SF Revelation: Realizing the immense depth of the local wine scene.   10:45 – Meaningful Pairings: How fresh ingredients and community changed the game.   15:00 – Merchants of Thirst: Transitioning from service to curation.   17:45 – A Portfolio of Friends: Building business through trust, not just transactions.   25:35 – The Deux Punx Partnership: Hands-on production and the "un-punk" philosophy   59:50 – Closing Thoughts: The value of a lifelong "student" mentality in wine

In this insightful conversation, we sit down with Danny Alday, the Wine Director for Verjus (sister restaurant to Quince and Cotogna in San Francisco) and a partner in the collaborative pop-up Left on Madeline. Danny is a true leader and forward-thinker in the wine community. We dissect the philosophical concept of "curiosity over criticism," as Danny offers a masterclass in challenging established norms, particularly within the often-dogmatic world of natural wine. This episode will resonate with you if you are struggling with industry gatekeeping, the pressure to conform, or the need to redefine your own approach to hospitality. Danny discusses the necessity of having a distinct edge, how to subvert expectations in fine dining, and why a sommelier's true role is to facilitate connection—not just make a sale. "The true sommelier's job is not to sell wine, but to sell an experience, and that requires genuine, fearless curiosity." Connect with Danny Alday: Instagram: @Danny_j_alday Left on Madeline Instagram: @leftonmadeline If you find value in these discussions, please consider taking a moment to subscribe or follow the podcast. Your support helps us continue producing this content. Thank you.

In this powerful discussion, Anissa Dingle and I sit down to discuss the launch of one of San Francisco's most anticipated new restaurants, Dingle's Public House, which she co-founded with her husband, George Dingle. Anissa shares her journey from being her mother's "unintentional protégé" in the Salinas restaurant scene to the intense commitment required to open a business. We dissect the core philosophy of hospitality, exploring why wine and service are fundamentally about human connection. Anissa details the overwhelming stress of the launch process, the resilience found in their shared vision , and the profound sense of identity that comes from embracing the constant, even masochistic, struggle of the industry. This is an essential conversation on finding strength through adaptation.

The system is designed to prey on consumers. In one of the most honest and uncompromising conversations on The Reluctant Somm, Agave Authority Joe Lopezpulls back the curtain on the multi-billion dollar spirits industry. Joe acts as a whistleblower on the industrialization of craft, exposing where high-volume production sacrifices authenticity and transparency for the sake of numbers. We challenge the dual reality of the beverage world: the manufactured machine vs. the genuine art. Joe explains precisely where the beauty and nuance of true Mezcal and Tequila survive, and how those same forces corrupt the high-end wine industry. This is a masterclass in discerning genuine craft spirits from marketing pretense. If you are tired of paying a premium for a lack of integrity, this episode will fundamentally change how you buy and consume.

How does working the drive-thru window at Culver's prepare you to become a Restaurant General Manager and Wine Director?   In this honest conversation, I sit down with Danny Mastropierro to discuss the realities of building a successful career in the hospitality industry. Danny takes us through his entire professional journey, starting with his time as a shy teenager working fast food in Florida, moving into the demanding world of white linen service, and eventually managing high-profile corporate groups in major cities.   He shares lessons learned about the importance of execution over effort, the culture shock of moving from casual dining to fine dining, and the profound difference between old-school management and modern corporate structure. We dive into the wisdom behind his creed, "Wine is History, GM is Math," and how he navigated the intense, transient environment of a major city like San Francisco to find his professional footing.   This episode is essential viewing for anyone looking for the unfiltered truth about working their way up the ladder in restaurants.   **SUBSCRIBE & CONNECT** Listen to the Full Audio Episode: https://www.thereluctantsomm.com Connect with Danny Mastropierro: @dmastropierro Follow The Reluctant Somm on Instagram: @reluctantsomm

In an industry often defined by accolades, what is the real work? We sat down with Caleb McArthur, Lead Sommelier of the Grand Award-winning Selby's, to talk about a journey that proves the path to the top is rarely a straight line. Caleb's story begins not with a deep wine cellar, but in a university psychology program. It's a path that took him from a family-owned Chinese restaurant to the high-stakes corporate world of The Ritz-Carlton, and eventually into the intense, character-building "dojo" of 3-Michelin-star Benu. He shares raw, honest lessons about embracing discomfort, surviving a chaotic Napa harvest, and understanding that the ultimate goal of hospitality is simple: bringing comfort to others. This is a conversation about the relentless commitment to craft, the resilience required to truly grow, and the humanity at the heart of service. Timestamp Navigation: 01:09 - An Unlikely Start: The Psychology Path 03:20 - The First Spark: Lessons from a Family Restaurant 05:26 - The Corporate Leap: Discipline at the Ritz Carlton 11:21 - Inside the "Dojo": An Eye-Opening Stint at 3-Michelin-Star Benu 12:26 - Trial by Fire: Surviving the "Blade Runner" Sky of the 2020 Harvest 22:08 - The David Bowie Method for Embracing Career Discomfort 44:48 - Getting the Call: How Hospitality Legends Recruit Talent 50:46 - More Than a Trophy: The Real Strategy Behind a Grand Award 57:42 - A Sommelier's Take: The Right (and Wrong) Way to Do Corkage 1:03:37 - Finding the 'Why': How Service Connects Everything

On this episode of The Reluctant Somm, I sit down with Tommy Laurel, a sommelier at Lazy Bear in San Francisco. We talk about the hard work and fierce drive it takes to succeed in the hospitality and beverage industry, how the pandemic changed everything, and Tommy’s path to becoming a sommelier at an acclaimed fine-dining restaurant.   You can also find us online at: Website: https://www.thereluctantsomm.com/ Instagram: @reluctantsomm YouTube: https://www.youtube.com/@thereluctantsomm   Keywords: hospitality, wine, beverage industry, sommelier, fine dining, San Francisco, Lazy Bear, career, passion, hard work, personal growth.

This week, we sit down with Alder Yarrow, a celebrated voice in the wine world who has built his reputation on curiosity, integrity, and a deep-seated belief in the stories behind the bottle. We discuss his journey from a digital marketing professional to a highly respected wine critic for his blog, Vinography, and as a longtime contributor to JancisRobinson.com. He shares the story of founding a global organization dedicated to preserving the world’s most historic vineyards and his involvement with a foundation that is creating a more diverse hospitality industry. It's a conversation about finding a personal mission, challenging conventional wisdom, and the relentless pursuit of what truly matters in wine.   Alder’s story is a masterclass in how to build a body of work with passion and purpose. He is a professional who is pushing the boundaries, championing honest, handcrafted wine, and working to create a more inclusive and sustainable industry. This is a must-listen for anyone who wants to learn how passion, purpose, and a little bit of audacity are creating the next generation of the wine industry.   We dive into: The Roots of Curiosity: The personal childhood memory that sparked Alder's love for wine and a unique palate for flavor. The Old Vine Registry: The mission to create a global, crowdsourced database to protect and celebrate the world's most ancient vineyards . A Conduit for Connection: How wine, at its best, acts as a bridge for conversation and meaningful connection between people . A Lesson in Resilience: Why old vineyards—survivors of political, climate, and market change—are so vital and what they teach us about endurance . Timestamps: Alder’s Wine Journey 00:00 - The Roots of Curiosity: A single childhood memory sparks a lifelong curiosity about wine . 00:18:00 - The Path to Wine Criticism: How a digital marketing professional transitioned into writing about wine. 00:35:45 - The Old Vine Registry: The origin story of the non-profit organization dedicated to cataloging and preserving the world's oldest vineyards . 00:54:20 - A Critique of the System: A pointed critique of confusing wine rating systems and their impact . A Philosophy of Connection 01:04:00 - A New Approach to Diversity: Alder's involvement with the Glancy Wine Education Foundation and its mission to help underserved communities . 01:15:30 - Southern Fried Chicken & Champagne: A conversation about perfect, and perfectly unexpected, food and wine pairings . 01:32:00 - The Power of Story: Why the narrative behind a bottle of wine is more valuable than any score . 01:45:00 - Wine as a Conduit: The idea that a bottle of wine is a vehicle for conversation and connection . Connect with Alder: The Old Vine Registry (https://www.oldvineregistry.org/): A grassroots, volunteer effort that is the world's first crowdsourced global database of living historic vineyard sites. Its purpose is to be the single richest source of accurate, in-depth data on old-vine vineyards in the world and to connect people with vineyards to ensure their preservation. The Glancy Wine Education Foundation (https://www.glancywineeducationfoundation.org/): A non-profit dedicated to providing scholarships to underserved communities in wine and hospitality. The foundation aims to increase diversity and raise the earning power of professionals through wine education. Vinography: https://www.vinography.com/ JancisRobinson.com: https://www.jancisrobinson.com/ #Wine #Podcast #WinePodcast #Interview #AlderYarrow #OldVines #Vinography #WineCritic #GlancyFoundation #WineEducation #WineWriting #Hospitality #Sustainability #Resilience #WineLover #Winemaking

This week, we sit down with Corey Reis, the thoughtful and resilient Wine Director of Be.Steak.A in Campbell. In a deeply personal conversation, Corey shares his winding journey through the hospitality industry—a path marked by high-stakes Michelin pop-ups, the humbling reality of wine sales, and a profound, life-altering turn toward gardening as a way to navigate grief. It’s a story about coming home to your passion, even when the road is anything but straight. Corey’s story is the epitome of what it means to be a "Reluctant Somm." He’s a professional whose expertise was forged not just in fine dining rooms, but through real-life struggle, adaptation, and a willingness to step away to find clarity. This is a must-listen for anyone who understands that a career isn’t always a ladder, but a journey of resilience, self-discovery, and finding your way back. We dive into: The Zig-Zag Career: Why stepping in and out of the wine world—from breweries to sales—can be a source of strength and perspective. Growth from Grief: How starting a garden after a personal loss provided a powerful new connection to the earth and a path through hardship. The Michelin Gauntlet: A look inside the controlled chaos of running the wine program for Ritual at Manresa, a rotating, three-Michelin-star pop-up. The Power of Mentorship: The story of the Bacchus Group "family" and the key figures who shaped his journey in hospitality. Timestamps: The Winding Road 03:16 - A Serendipitous Start: How a legal battle with a vocational school led to a job at Pizza Antica and the start of a career. 07:52 - The Humbling Reality of Sales: The transition from the restaurant floor to a distribution rep and the lessons learned. 10:05 - A Detour into Beer: Stepping away from wine to find a different kind of community and passion at a local brewery. The Turning Point 09:17 - Navigating Personal Loss: Corey speaks openly about his mother's passing and the decision to step back from the industry. 11:33 - The Hibiscus Project: How discovering a passion for gardening transformed his father's yard into a food forest and became a source of healing and joy. 37:34 - Connecting Soil to Wine: How getting his hands dirty in the garden created a deeper, more tangible understanding of viticulture. The Return to Wine 16:27 - Ritual at Manresa: The story of landing a "vastly underqualified" job and being thrown into the fire with the world's best chefs. 19:54 - Chasing the Michelin Bug: The desire to be part of a home team and build something lasting, leading to his role at Be.Steak.A. 1:21:23 - Advice to the Industry: Corey's final thoughts and his most important piece of advice: "Don't ever take your foot off the gas." Connect with Corey: Instagram: @[Corey's Handle] Be.Steak.A Restaurant: @besteaka_ca Corey's Gardening Project: The Hibiscus Project on YouTube Connect with The Reluctant Somm: Instagram: @reluctantsomm Support Our Mission: Your support is our fuel. Leave a review, share this episode with a friend, or subscribe on YouTube. #TheReluctantSomm #CoreyReis #BeSteakA #Sommelier #GriefJourney #Gardening #HospitalityStrong #Resilience #PersonalStory #WinePodcast #NewEpisode #Podcast #Interview #Wine #WineLover #SommLife #BayAreaFoodie #CampbellCA #FoodAndWine #Winemaking

In this episode, I sit down with the passionate Zoltan Csaba Nagy, a renowned Sommelier and the author of the award-winning book Wine Queens. He is also a judge for Spain's highly respected annual "100 Best Wine of the Year" guide. Now the General Manager of the Palo Alto restaurant, Macarena, Zoltan shares his captivating story—from his eye-opening "aha moment" at a tiny, family-run winery in Spain to a decorated career in Michelin-starred restaurants across Europe.   Zoltan pulls back the curtain on his remarkable journey, sharing his philosophy on authenticity and his mission to make wine an accessible, joyful experience.   In this episode, we explore: A Different Wine Philosophy: Zoltan discusses the personal, family-driven culture of Spanish wineries and how it compares to other global regions he has visited.   The Power of Connection: Zoltan's belief that wine is about community, not just scores and price tags, and why authentic relationships with small producers are key to a great wine list.   Beyond the Restaurant: His career as a celebrated international wine judge and author.   A Taste of Spain: What makes Macarena's authentic approach, from the tableside carved jamón to their unique sherry program, a hit with guests.   Connect with Zoltan and Macarena: @zoltancsaba Macarena Restaurant: @macarena.group Zoltan's book, Wine Queens (Reinas de Copas)   Want more from The Reluctant Somm? 🍷 Free Wine Community Resources: https://www.thereluctantsomm.com/comm... Follow us on Instagram: @thereluctantsomm #TheReluctantSomm #WinePodcast #Sommelier #SpanishWine #Macarena #PaloAlto #WineLover #WineCulture #Podcast #wine

Welcome to Season 4 of The Reluctant Somm. This is the conversation we’ve needed to have with you. In our most honest episode yet, Chris sits down with, Bianca Finley—a wine professional, an entrepreneur, and the other half of this podcast. We pull back the curtain on the chaotic but necessary work of building a life and a brand on your own terms. We discuss the most powerful lessons we've learned, including: The Power of Authenticity: Our journey in a sometimes hostile industry and why being "unapologetically yourself" became our most powerful tool. The New Era of Wine: A look at the "Old Guard" versus the "New Wave," and our role as a bridge for a more equitable future. The Unfiltered Reality: We expose the layers of privilege in the industry and reveal why your support is so critical to our mission. This is more than a podcast; it’s a movement. We are building a community with no safety net, and this episode is our mission statement. Join the movement: We’re building something bigger. Follow our journey on our new podcast, "The Chaotic Era," where we tackle upward mobility, generational wealth, and what it really means to have a seat at the table. https://www.thepoormillennials.com/ Connect with us: Your support is our fuel. Leave a review, share this episode with a friend, and let us know your biggest takeaway on Instagram. @reluctantsomm Thank you for being part of our community. #TheReluctantSomm #Season4 #WineIndustry #GritAndGrace #Entrepreneurship #AuthenticLeadership #UpwardMobility

In this insightful episode, we sit down with Paul Carayas from Saison Wine Bar, an esteemed professional and the only Certified Madeira Wine Educator in North America! With over two decades in hospitality, including a storied tenure as Wine Director for Michelin-rated Chez TJ, Paul shares his passion for wine, which he literally thinks about every single day.   Join us as we delve into Paul's philosophy of challenging both himself and his customers, believing that if you're not pushing boundaries, you might be short-changing the experience. He explains how wine is an endless journey of discovery, where you can never truly know everything. Paul also pulls back the curtain on how his trusty Coravin allows him to pour incredible, "off-the-wall" wines by the glass, ensuring a unique offering for every guest. And for a truly unforgettable pairing, he reveals one of Saison Wine Bar's must-try experiences: oysters and Madeira. Tune in for a captivating conversation about continuous learning and the art of helping others navigate their own wine journey.   Wines Drank: 2012 Domaine Ramonet Bouzeron 2018 La Follette Robert Road Vineyard Pinot Noir   Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm   #PaulCarayas #SaisonWineBar #MadeiraWineEducator #SommelierLife #WineJourney #Coravin #WinePairing #OystersAndMadeira #WinePodcast #TheReluctantSomm #HospitalityIndustry #WineCommunity #WineEducation #WineLovers #Interview

In this heartfelt episode, as she prepares to leave San Francisco, we sit down with Lauren Loiselle, a talented sommelier and Cicerone. Lauren's rich background includes Angler in San Francisco, Che Fico and Bar Jabroni in SF, and Homewood in Dallas. Join us as we delve into her reflections on closing this chapter in her life, reflecting on the challenges and triumphs. We also explore the many beautiful aspects of San Francisco, celebrating its vibrant spirit and the unique community it fosters within the hospitality industry. Tune in for a conversation about new beginnings and the enduring passion that drives true professionals in both wine and beer. Wines Drank: 2024 Jolie Laide Melon de Bourgogne 2023 Tiberio Cerasuolo d'Abruzzo Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/eventsFree Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #LaurenLoiselle #AnglerSF #SommelierLife #Cicerone #BeerLover #SanFrancisco #HospitalityIndustry #WinePodcast #TheReluctantSomm #NewBeginnings #WineCommunity #SFHospitality #wine #interview

This week on The Reluctant Somm, we travel to South Africa (figuratively!) to sit down with Ali Verburg, the second generation now at the helm of Luddite Wines and Saboteur Wines. Ali’s life has been intrinsically linked to the vineyard, growing up deeply immersed in her family's winemaking journey in the Bot River region.   Ali shares the compelling story of her parents, Niels and Penny, who, after meeting at Elsenburg Agricultural College and gaining international winemaking experience across France, Chile, New Zealand, Australia, and Greece, finally found their home on a small farm in South Africa. We delve into Ali's own global harvest experiences, from Michigan to St. Emilion and the Rheinhessen, which have shaped her unique perspective. Beyond the grapes, we explore Luddite’s distinctive philosophy – a commitment to human connection and employment in an increasingly automated world. Ali discusses their experimental grape varieties and how, in an industry often embracing new technologies, Luddite intentionally champions the vital role of people in crafting their wines, offering a thoughtful counterpoint to the march of automation.   Tune in for an insightful conversation about family legacy, global winemaking adventures, and the surprisingly human-centric approach behind some of South Africa’s most compelling wines. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #wine #podcast #interview #southafrica #ludditewines #saboteurwines #aliverburg #botriver #winemaking #familywinery #hospitality #wineindustry #humanity #automation #experimentalgrapes #generationalstory

San Francisco's vibrant restaurant scene is built on the passion and hard work of individuals with diverse backgrounds, and this week on The Reluctant Somm, we speak with one of them: Jordan Abraham, the Beverage Manager for The Wild and Yokai. His journey in the hospitality industry began in Santa Cruz, working at a local dive bar. This experience then led him through the bar and restaurant cultures of Australia and New York City, shaping his unique perspective on the beverage world.   Jordan takes us behind the scenes of the recent evolution of Gozu into The Wild, focusing on his role in developing the exciting new beverage offerings, working alongside the talented culinary team led by Chef Marc Zimmerman. We delve into The Wild's innovative approach to pairings, where thoughtfully selected wines share the spotlight with a full spirits pairing designed to complement their menu – a reflection of Jordan's well-rounded expertise. He also shares his insights on San Francisco's exceptional access to fine wines and spirits and the art of curating a compelling and balanced drink menu. As a special treat, Jordan also gives us an insider's look by highlighting some of his favorite dishes currently on The Wild's menu.   Tune in to hear Jordan's story, a journey that underscores the dedication and diverse experiences that contribute to the success of the restaurant industry.   Wines Drank: 2019 Sandhi Blanc de Noirs 2020 C.H. Berres Riesling, Ürziger Würzgarten   Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/comm... Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #wine #podcast #interview #bayarea #sanfrancisco #thewildsf #yokaisf #beveragemanager #spiritpairing #winepairing #sandhiwines #chberres #urzigerwurzgarten #mosel #hospitality #restaurant

Ever wonder what it takes to run the massive food and beverage program at a venue like San Francisco's Chase Center? This week on The Reluctant Somm, we sit down with Bay Area native Brooke Lieberwitz, the powerhouse who oversaw it all. From her early days in the local scene to managing beverage programs at Oracle Park and the Exploratorium, Brooke shares her journey navigating the high-pressure world of large-scale hospitality. We delve into the intricate dance of managing huge teams and countless moving parts, highlighting her remarkable ability to maintain calm and focus amidst the energy of thousands of fans. Brooke is now bringing her expertise to Intuit, running their food and beverage program. Beyond the scale of her previous roles, Brooke also reveals the thoughtful curation behind the Chase Center's wine program, a refreshing commitment to featuring smaller, often local producers – a truly unique approach for such a major venue. Join us for an insightful conversation that explores the challenges and rewards of bringing a personal touch to a grand stage, offering a behind-the-scenes look at the dedication it takes to pour the perfect glass, no matter the size of the crowd. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #wine #podcast #interview #bayarea #sanfrancisco #chasecenter #oraclepark #exploratorium #foodandbeverage #hospitality

From a teenage harvest in Argentina's Calchaqui Valley to a deep immersion in Spanish wines and a dynamic partnership in California's minimal intervention scene, Jehan Hakimian's journey in the wine world is anything but conventional. This week on The Reluctant Somm, we trace Jehan's path, exploring his extensive experience in wine sales and his profound knowledge of Spain's diverse terroir. We also delve into his collaboration with Ryan Stirm in Los Chuchaquis (Quechua for "without legs"!), uncovering their philosophy of crafting sparkling Albariño, Sangiovese, and other unique varietals from old vines with minimal intervention and maximum flavor. Jehan also sheds light on Stirm Wines, Ryan's original label focused on naturally made Riesling and historic Central Coast grapes like Cabernet Pfeffer. Join us for a conversation that bridges continents and winemaking philosophies, revealing the passion and dedication behind these compelling wines. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #wine #podcast #interview #spanishwine #californiawine #minimalintervention #stirmwines #loschuchaquis #jehanhakimian

Discover the captivating journey of Paul Baldi, a Champagne native who honed his craft in the prestigious restaurants of Paris before making his mark in California at Atelier Crenn and The Battery. This episode dives into the exciting evolution within Champagne, the realities of the hospitality industry since the pandemic, and the complexities of wine distribution across the country. Paul also shares the story behind his own Champagne, Champagne Baldi - Pain, and his new venture, Voila Wine, a platform offering a curated selection and expert wine concierge services to make wine discovery approachable and enjoyable. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/eventsFree Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #Champagne #CaliforniaWine #HospitalityIndustry #WinePodcast #PaulBaldi #VoilaWine #WineConcierge #AtelierCrenn #TheBatterySF #WineLover #Podcast #Interview

Join Chris for a conversation with Peter Andrews, founder of Culture Wine Co. a fantastic South African import book, as they delve into the fascinating world of Chenin Blanc. In anticipation of the upcoming Hella Chenin Fest, they'll explore exceptional selections from both South Africa and the United States, highlighting Peter's expertise in sourcing distinctive wines. Peter also shares his insights on building community within the wine industry and navigating the current landscape of international tariffs through the lens of Culture Wine Co.'s mission.   Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm    #wine #podcast #southafrica #cheninblanc #hellacheninfest #culturewineco #community #tariffs

In this insightful episode, we sit down with the incredibly talented Chef Celtin Hendrickson of Prelude, a restaurant recently acknowledged with a Michelin "nod." Celtin takes us on his inspiring journey, starting from his early days as a dishwasher to becoming the driving force behind a unique and elevated take on Southern cuisine right here in California. Discover how childhood memories, especially those of his grandmother's grits, deeply influence his innovative tasting menus. Celtin shares how he masterfully blends the nostalgia of authentic Southern flavors with the incredible local ingredients found in California, even drawing inspiration from places beyond our region. Beyond the exceptional food, Chef Hendrickson passionately discusses his philosophy on hospitality. He emphasizes the importance of creating a truly welcoming and special experience for every guest, breaking down the traditional "fourth wall" to reveal the human element and heart behind his dedicated team. Tune in to hear Celtin's personal stories, his creative process, and his vision for bringing a taste of Southern soul to the California culinary landscape at Prelude. Topics Covered: • Chef Celtin Hendrickson's journey from dishwasher to chef • The inspiration behind Prelude's elevated Southern tasting menu • The influence of childhood memories and family recipes • Blending Southern nostalgia with California ingredients • Celtin's philosophy on hospitality and guest experience • Breaking the fourth wall and the human element in restaurants • Getting a Michelin "nod" acknowledgment • AND so much more! Listen and watch to see what he has to say.   Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #wine #podcast #interview #sommelier #restaurant #sanfrancisco #riesling #beveragedirector #hospitality

From a high school gig at a local Mexican joint to working in a restaurant in Honduras while diving the depths of its reefs, Adam Robins' path to beverage director at San Francisco's State Bird Provisions, The Progress, and Anchovy Bar is anything but ordinary. We trace his journey, from Michael Mina's influence to his deep dive into German Riesling, and explore the importance of connecting directly with the producers behind the bottle. Adam shares his unique perspective on the industry, reminding us that "it takes work to have fun." Join us as we uncover the story behind the list, and discover the dedication it takes to craft a truly unforgettable dining experience. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm #wine #podcast #interview #sommelier #restaurant #sanfrancisco #riesling #beveragedirector #hospitality

Adrian Chan's been in some serious kitchens, like Atelier Crenn and Angler, and he's got stories. We talk Michelin standards, the whole burnout thing, and why he's now moving to the front of the house to really get the full picture of hospitality. Grab a glass, hit play, and join the conversation. 🎙🍷 Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm ​ #wine #podcast #interview #winepairing #somm #restaurants #hospitality

What do guitars and grenache have in common? More than you'd think. Today, we're joined by Jesse Hudson—musician turned wine industry newcomer—to unpack his unorthodox path into wine. Together, we challenge the idea that wine should be an elite pursuit, argue why it’s time to shake up the industry, and explore the magic of keeping an open mind (and palate). This episode is for anyone who’s felt like an outsider looking in—whether you're a sommelier, a hospitality pro, or just someone curious about wine. Jesse keeps it real as we talk journeys, humility, and why wine should belong to everyone. Grab a glass, hit play, and join the conversation. 🎙🍷 Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm ​ #wine #podcast #interview #winepairing #somm #restaurants #hospitality

The Franscioni family is synonymous with the Santa Lucia Highlands. Nick Franscioni joined us this week and gave us great understanding of the history, geology, and current climates of SLH. We discussed their experimental sparkling wine, the love for Rhone grapes and their diverse agriculture (their avocados are incredible). Additionally they along with other producers in the region have been collaborating on educational trips for industry professionals which I think is vastly important to show the new generations involvement in the evolution of the wineries.   Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm ​ #wine #podcast #interview #winemakers #winepairing #somm #restaurants #wineries #hospitality #santaluciahighlands

This week, we’re thrilled to welcome Andre John to the podcast as he shares his inspiring journey from Pittsburgh to Dallas, and now to his current endeavors in San Francisco. Andre discusses how he navigated pivotal changes after the pandemic, reflects on the incredible individuals who played key roles in shaping his path, and reveals his unique approach to pairing Southern Indian cuisine. Plus, get an exclusive sneak peek at the exciting new project from the team at Copra San Francisco!   Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm ​ #wine #podcast #interview #indianfood #winepairing #somm #restaurants #hospitality

What does it take to build a lasting legacy in the world of wine? On this episode of The Reluctant Somm, we explore the "Ramey" approach with Claire Ramey of Ramey Wines. We delve into the generational shifts shaping the industry, the meticulous farming practices that define their wines, and the importance of teamwork and leadership in the trenches. Discover how Ramey Wines is balancing tradition with innovation, crafting exceptional wines while staying true to their family values. A must-listen for wine enthusiasts and anyone interested in the business of building a successful brand. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @thereluctantsomm ​ #wine #femalewinemaker #womeninwine #napavalley #rameywines #winemaking #winepodcast #familybusiness #generationalshifts #meticulousfarming #claireRamey #thereluctantsomm #leadership #teamwork

This week, we spoke with Timothy Hinueber, the general manager of Roaming Goat in San Francisco, who’s redefining what it means to run a wine bar. Timothy shared his thoughts on building genuine trust with guests and creating an experience that keeps people coming back. We explored his deep appreciation for the wines of the Caucasus Mountains and the wildly deep history of the winemaking in those regions. If you’re interested in how hospitality and innovation can work together, this is a conversation you won’t want to miss. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @reluctantsomm

For the past three years, I’ve had the privilege of selling Brian Terrizzi's exceptional wines, but it was truly special to finally sit down with him and gain a deeper understanding of the vision and dedication behind Giornata Wines and Etto Pasta. Brian and Stephy’s passion doesn’t stop there—they also run a fantastic restaurant and are set to release a cookbook soon! It was exciting to catch up on all their incredible ventures, and I can’t wait to see the amazing achievements they’ll continue to bring to life. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/comm... Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @reluctantsomm

In this episode of The Reluctant Somm, we chat with Ryan Torres, a talented sommelier from Niku Steakhouse in San Francisco. Ryan shares his journey from theatre kid to wine expert, revealing how his acting background has shaped his approach to restaurant service. We also discuss the current state of San Francisco and city life, exploring how it impacts the restaurant scene and the role of hospitality in the city. Finally, Ryan shares his insights on challenged vintages, those wines often overlooked but can still deliver exceptional quality. Join us for a fascinating conversation about the intersection of theatre, wine, and the art of service. Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources: https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide & Newsletter: https://www.thereluctantsomm.com Follow us on Instagram: @reluctantsomm

Dive into an extraordinary episode featuring Dan Petroski, the trailblazing winemaker and founder of Massican. Known for crafting bright, refreshing, and accessible wines, Dan takes us deep into the philosophy behind the "Massican Lifestyle." Discover how his innovative approach is challenging conventions and ushering in a new era for the wine industry. But this episode goes far beyond wine. We explore Dan's remarkable personal journey, from his beginnings in the industry to becoming a leading voice for modern winemaking. Plus, we tackle cutting-edge topics like NFTs, blockchain technology, and the metaverse, and how these groundbreaking innovations could transform the world of wine and beyond. Whether you're a wine lover, tech enthusiast, or simply curious about the intersection of tradition and innovation, this episode delivers an inspiring blend of stories, insights, and forward-thinking ideas. Tune in and experience the future through Dan Petroski's unique lens. #DanPetroski #MassicanWines #MassicanLifestyle #FutureOfWine #InnovativeWinemaking #ModernWineCulture #WineInnovation#WineTech #WineNFTs#BlockchainAndWine #MetaverseAndWine #WineIndustryTrends #WinemakingJourney #TechMeetsWine #DigitalWineRevolution #WineLoversUnite #CreativeWinemaking #SustainableWine #NextGenWine #WineAndTech #ExploringWineCulture #BlockchainInnovation #MetaverseExploration #WinePioneers #WineVisionary Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide: https://www.thereluctantsomm.com Follow us on Instagram: @reluctantsomm

The New Era of Hospitality: How We Use Restaurant Skills to Escape the Grind: Bianca Finley - The Reluctant Somm Podcast Season 3 Episode 1 We all know what it's like working a double and having to open the next day right... right?? The hospitality industry is a beautiful and fickle beast, jump in! About this episode: In this episode Bianca and I discuss what's been on our minds recently. The conversation starts with Champagne and French fries, goes through the tough year that was 2024, and gives some insight into all of the other things we're up to. One of the things we also discuss is the deep love and drama we have with the hospitality business and how that's shaped us (for better or for worse). About our guest: Bianca is the other half of this podcast, the new look... her, the improved audio... her, the new camera... her. She has a very extensive track record in the hospitality industry, wine industry, and is also a marketing wiz! Want more from The Reluctant Somm? 🍷 Join us at an upcoming event!: https://www.thereluctantsomm.com/events Free Wine Community Resources https://www.thereluctantsomm.com/community Stay in the loop with our monthly guide: https://www.thereluctantsomm.com Follow us on Instagram: @reluctantsomm

This weeks episode I had the pleasure of sitting down with Ramzi the owner and operator of Dolores Deluxe AND the host of the Forever Neighbor Podcast which focuses on all the incredible neighborhood folks that we all have the pleasure of living near. A fascinating journey running his own catering company at 15 years old, eventually making it to Eleven Madison Park, moving to Paris for culinary school, and so much more before opening his own place. Such a blast and I'm so happy to have a place that feels like an extension of home to stop in.   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for updates on all of the goings on!

This week I sat with my friend Derek who I met back in my Boulevard days. Aside from discussing how grateful we are for our time there we also spoke a lot on how San Francisco seems to still be trying to get its feet under it after the pandemic. We also touch on what we consider to be the heart of hospitality and how Derek picked up meditating during the pandemic and how that's brought a lot of peace to his life. It was so great to catch up with him and there's lots of exciting things in the future!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for updates on all of the goings on!

On this weeks episode I chat with Josh Shapiro the opening partner of Flatiron Wines and Spirits in San Francisco, a quintessential wine shop in the Bay Area. It's great to hear about the how he helped bring the New York staple to the bay. Also hearing about the remodel of what was a Japanese restaurant to build out the shop is pretty wild! There was also a beautiful bottle of wine that Josh brought with an incredible story. Listen to learn more!    Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for updates on all of the goings on!

Just wanted to catch up with you guys and let you know how things are going for us here at the podcast! It's very much a flow of thought and I touch on lots of different things but mostly just feeling very thankful for the fans, listeners, and the guests (of course) we've had. Looking forward to providing you guys with even more amazing conversations and exposing you to all the fantastic people that are all around us! Sending love!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for updates on all of the goings on!

This week I'm very excited to have Lala Luevano on the podcast. He currently runs three very successful wine bars throughout San Francisco, and has been doing so for 10 years now. From pop ups on Lalo just loves to provide a fun experience that's comfortable for people and truly enjoyable. He also has some of the most fun wine descriptions on his menu maybe anywhere that I've seen, iykyk! I had so much fun hanging out and hearing his story and I hope you will too!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

This week I got to sit with Jordan who I met on my recent trip to Spain. Jordan is a Northern California native and aside from discussing is journey to becoming and Advanced Sommelier we also talked about his background working at wineries, he got an early start! He also was kind enough to share his method for studying and what I think of as incredible starters for applying for jobs!    Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me this week with Drew Tobin as we discuss him growing up in The Netherlands, Whisk(e)y, and the evolving luxury market of wines. We also spend a decent amount of time geeking out on Mezcal and Tequila, along with the unsustainability of the growth that they're going through. We had a blast and I guess it shows as this is the longest episode to date!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me this week with Donald Hout as we discuss his journey from going to college for computer science to falling in love with wine! We also talk about how things were at Arlequin during the pandemic and how things are now since they've expanded next door. Get the insider tip for one of the best patios in SF and an incredible wine selection!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me this week with James Tran who I met recently on a trip to Spain! We talk about the retail world of things and he helps me understand much more about that channel of sales. It was great to hear about how he and his sister made the jump in 2009 and really set the bar for high quality wine retail at the time. There's so much more that I don't understand but man I learned a lot.   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me this week with my great friend Will Pye, a mostly loose conversation but we had fun! We spoke on things like how much we love A. Rafanelli winery, the pre pandemic days, and Will's background which weaved in and out of the back and front of house reaching the heights of Executive Chef and Wine Director. We also did a fun tasting to celebrate Wills return to the podcast!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me in conversation with Matthew Oldenburg as we discuss his journey from collegiate beverage classes to a farmers market wine stall to a fated trip to the Mosel Valley and eventually to a wine school taught by THE David Glancy (and beyond). We also briefly touch on natural farming practices, the non drinking culture and how its effecting our industry and the struggle of living and working in San Francisco with all of the "challenges" we face.   *Disclaimer: We had a few technical issues playing with some new lenses and with the heatwave in SF the camera kept overheating. Sorry for any confusion and thanks for your support! Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me in conversation with Tyler Canning as we discuss how he got his start in the restaurant industry at the epic Lazy Bear, how coffee was the first beevareg that captured him (something I think most of us need to even function at this point), and how he is now ALSO in wine distribution. It's great to hear his thoughts and his process and I think it helps paint a great picture of thoughtfulness.   *Disclaimer: We had a few technical issues playing with some new lenses and with the heatwave in SF the camera kept overheating. Sorry for any confusion and thanks for your support!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me in conversation with Cory Nelund as we discuss his journey from restaurants and bars   to retail to sales and now representing one of the most historically important wineries in Napa Valley, Eisele Vineyard. We take some tangents through sake but circle back to his role with the Artemis Domaines We have known each other for several years now and he is such a class act, I can't wait for you to check it out!   Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me in a conversation with Stefano Biscotto as we discuss the ever complicated and evolving landscape that is Italian wine, the flow of business over the years in different markets, and the founding on The Estate Group back in the day at (the now RNDC) Young's. Stefano has been a great mentor to me in my time in wine sales in San Francisco and I'm so happy to share some of hi knowledge with you! Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!

Join me in a conversation with Arpad Molnar where we discuss his families history and their journey from Hungary, the decision to focus on their own barrel cooperage, and the incredible terroir of Lake County and more specifically the vineyard sites they're working with. It was a master class in oak and history and I can't wait for you to give it a listen! Subscribe to The Reluctant Somm and embark on a taste-filled voyage through the realms of wine and hospitality! Enjoy our complete video podcast on YouTube. Also, be sure to visit our website for an exclusive Member's Experience, like wine reviews, blind tasting and much more!