The Salon Rebel

🎙️Episode 45: Are you fully booked but somehow still struggling to make a profit  or worse, staring at empty chairs and wondering what you're doing wrong?In this solo episode, Charlie dives deep into the massive divide happening in our industry right now. We’re seeing two polar opposites in the same economy: salons that are absolutely smashed (doing 12-14 hour days) and salons that are literally struggling to buy groceries.What is the actual difference between the two?Charlie breaks down her "no-BS" framework for identifying exactly where your business is leaking cash. Whether it’s a pricing hole you haven’t plugged in 15 years, a "Becky" out the back shouting for bleach, or the fear of stepping off the floor—it’s time to stop the overwhelm and start leading.If you’ve been waiting for a senior stylist to "save" you or wondering why your $40k weeks haven’t hit your personal bank account yet, this episode is your wake-up call.In this episode, we talk about:The Facebook vs. Instagram Lens: Why the "professionals only" forums tell the real story of the industry.The Two Polar Opposites: How some salons are drowning in work while others are just drowning.The Pricing Trap: Why you can’t use "the salon down the road" to set your rates (and why Charlie won’t run ads for anyone until their pricing is fixed).The "Color on the Face" Rule: A lesson in team culture—why every client is everyone's responsibility, from drinks to stains.Marketing vs. Reality: Are you broadcasting a luxury experience but delivering "in-and-out" vibes?The $2,000 Mistake: Why staying behind the chair is actually capping your profit and killing your growth.Rebuilding After Loss: How Charlie lost four seniors and rebuilt her Perth salon to be better than ever in just three months.Busy but Broke? You have a Pricing Problem. (Profit margins matter more than a full book).Not Busy? You have a Marketing or Customer Experience Problem.The Goal: Moving from a "stylist mentality" to a "CEO mentality."Ready to dig yourself out of the mud? Charlie is offering a Self-Led Pricing Program that only takes a couple of hours but could save your business.The Bonus: If you mention you heard this episode, Charlie will throw in a Quick Audit of your new pricing and provide direct WhatsApp support to make sure you’re aligned for profit.🔗 https://www.thebiztoolboutique.com.au/profitable-pricing“I am 10 times more profitable now from taking myself off the floor than I was when I was behind the chair. It’s time to choose what you want to do next.”🎙️ About The Salon Rebel Podcast 🎙️Hosted by Charlie Crothers, is a journey into the heart of entrepreneurial passion and rebellion. Charlie, a multi-faceted business entrepreneur, shares the story of her life, intertwined with invaluable insights from her experiences in entrepreneurship ranging from her personal life to Salon Ownership, E-commerce Founder and Digital Creator. EEach episode is a mix of the good, the bad, and the sometimes ugly realities of running a business, providing listeners with relatable content and hope. She emphasises that success often comes from stepping outside the industry 'norm.'💙About The Biz Tool Boutique 💙With 15+ years experience and a team of almost 20 - Charlie Crothers started The Biz Tool Boutique to help other salon owners increase cash flow & team performance like she has…So they can create the freedom and income they deserve.Tap Below To Access Tools and Resources for Service-Based Business Owners. https://www.thebiztoolboutique.com.au/

In this raw and honest catch-up, Charlie (your host of The Salon Rebel Podcast) pulls back the curtain on a massive season of change. From the "excruciating" process of selling half of her e-commerce brand to navigating the physical and mental shifts of turning 40, this episode is about reclaiming time, protecting your health, and leaning into what you’re actually good at.Whether you're struggling with the "soul-killing" admin tasks of business or wondering how to navigate perimenopause while leading a team, Charlie shares her current journey and the tools she's using to stay ahead of the "fried brain" syndrome.Key Highlights From This Episode:The Big Sale: Charlie discusses the relief (and the ego-bruising process) of selling 50% of her e-commerce brand to a strategy genius. Learn why checking out of operations was the best thing for the brand’s survival.The Power of Profiling: How a meeting with Jennifer Elliot (Integrity and Values) led to a major epiphany about IT skills, admin, and the importance of having an "Amber" (EA extraordinaire) to handle the backend.The Health Wake-Up Call: Dealing with an ectopic heartbeat (6,000 palpitations a day) and the confronting reality of aging.Navigating Perimenopause & Longevity: Charlie talks openly about trying HRT and GLP-1 (Mounjaro) for weight, inflammation, and brain health, motivated by her family's history with Parkinson’s and stroke.Impact Over "Plastic": Why moving away from consumer goods and toward deep mentorship for salon owners is lighting Charlie up again.Join the Conversation:Are you navigating similar health challenges while running your salon? Do you have tips for beating the brain fog? Reach out to Charlie on Instagram or via the website to share your story.Are you a salon owner looking for mentorship? Charlie is currently taking on a limited number of mentorship clients (max 4 at a time) to help restructure salons for profit and freedom—often before even turning on the ads.🎙️ About The Salon Rebel Podcast 🎙️Hosted by Charlie Crothers, is a journey into the heart of entrepreneurial passion and rebellion. Charlie, a multi-faceted business entrepreneur, shares the story of her life, intertwined with invaluable insights from her experiences in entrepreneurship ranging from her personal life to Salon Ownership, E-commerce Founder and Digital Creator. EEach episode is a mix of the good, the bad, and the sometimes ugly realities of running a business, providing listeners with relatable content and hope. She emphasises that success often comes from stepping outside the industry 'norm.'💙About The Biz Tool Boutique 💙With 15+ years experience and a team of almost 20 - Charlie Crothers started The Biz Tool Boutique to help other salon owners increase cash flow & team performance like she has…So they can create the freedom and income they deserve.Tap Below To Access Tools and Resources for Service-Based Business Owners. https://www.thebiztoolboutique.com.au/

🎙️ Episode 42: What if the way you started your salon… wasn’t how you imagined it would be?In this episode of The Salon Rebel Podcast, Charlie takes it back to where it all began — from working in a failing salon, to doing hair in her kitchen, to eventually building The Nest into a thriving commercial space.This is more than just a “how I started” story.It’s an honest look at what it really takes to build a salon from scratch — the messy beginnings, the uncomfortable growth stages, and the mindset shifts that most salon owners don’t talk about.If you’re currently working from home, freelancing, or dreaming of opening your own salon… this episode will give you both clarity and confidence for your next step.🎙️ About The Salon Rebel Podcast Hosted by Charlie Crothers, is a journey into the heart of entrepreneurial passion and rebellion. Charlie, a multi-faceted business entrepreneur, shares the story of her life, intertwined with invaluable insights from her experiences in entrepreneurship ranging from her personal life to Salon Ownership, E-commerce Founder and Digital Creator. Each episode is a mix of the good, the bad, and the sometimes ugly realities of running a business, providing listeners with relatable content and hope. She emphasises that success often comes from stepping outside the industry 'norm.'Podcast Instagram: https://www.instagram.com/thesalonrebelpodcastBiz Tool Boutique Instagram: https://www.instagram.com/thebiztoolboutique/Find out more about The Biz Tool Boutique - Tools and Resources for Service-Based Business Owners: https://www.thebiztoolboutique.com.au/The Nest Hair Boutique: https://thenesthairboutique.com.au/🎙️ About The Salon Rebel Podcast 🎙️Hosted by Charlie Crothers, is a journey into the heart of entrepreneurial passion and rebellion. Charlie, a multi-faceted business entrepreneur, shares the story of her life, intertwined with invaluable insights from her experiences in entrepreneurship ranging from her personal life to Salon Ownership, E-commerce Founder and Digital Creator. EEach episode is a mix of the good, the bad, and the sometimes ugly realities of running a business, providing listeners with relatable content and hope. She emphasises that success often comes from stepping outside the industry 'norm.'💙About The Biz Tool Boutique 💙With 15+ years experience and a team of almost 20 - Charlie Crothers started The Biz Tool Boutique to help other salon owners increase cash flow & team performance like she has…So they can create the freedom and income they deserve.Tap Below To Access Tools and Resources for Service-Based Business Owners. https://www.thebiztoolboutique.com.au/