RETAILMEDIA

The Third Wave of Digital Advertising is a business podcast hosted by RETAILMEDIA. It has 3 episodes, with the latest published April 2026.

For two decades, search and social defined how brands reached customers. But the foundations of that model are now under pressure from rising acquisition costs, privacy regulation, third-party cookie decline, fragmented consumer attention, and the growing limits of behavioral targeting.The Third Wave of Digital Advertising: Retail Media, Privacy, and the Agentic AI Revolution explains what comes next.

business ·en ·3 episodes