The Tooth Sleuth Podcast

PODCAST · business

The Tooth Sleuth Podcast

The Tooth Sleuth podcast is hosted by Greg Essenmacher, Principal at GnA consult. "Helping Dentists and Dental Professionals Maximize Their Potential"—From vision to execution-creating business strategies that work!Want to Grow Your Full Arch Practice?-Book a Discover Call here:www.DentalConsult4u.comOr email:[email protected]

  1. 159

    TTS-159 Mindset, Marketing, and Patient Connection in Dentistry | Ep.159 | Matt Brown |

    Marketing in dentistry is not just about leads. It is about mindset, patient connection, trust, and what happens inside the practice after the lead comes in. In this episode of Tooth Sleuth, Greg sits down with Matt Brown, co-founder of Energize Group Dental Marketing, for a conversation on abundance mindset, emotional connection, case acceptance, and why the best growth strategies go far beyond clicks and impressions. They discuss: Why the dental marketing space should not be adversarial The difference between positive and negative mindset in business How emotional reactions distort performance analysis Why doctors often remember patients by X-rays instead of people How patient emotion drives treatment acceptance Why story-based selling is really about navigating human terrain The role of intraoral scanning in modern patient education Why most people fail before the business fails This episode is a sharp look at what it takes to build trust, improve case acceptance, and grow with the right mindset in dentistry. About the Guest Matt Brown is the co-founder of Energize Group Dental Marketing and host of the Dental Unfiltered podcast. He works with practices on marketing performance, patient conversion, consultation strategy, and in-office growth systems. Known for his direct communication style and practical insight, Matt brings a strong perspective on mindset, leadership, and what actually drives results after the lead is generated. Links & Next Steps 🌐 Learn more: https://www.dentalconsult4u.com 📅 Book a call: https://www.dentalconsult4u.com/consulting-session  

  2. 158

    Full-Arch, Workflow, and Patient Selection in Dentistry | Ep.158 | Dr. Steven Nelson |

    Full-arch growth is not just about implants. It's about patient selection, workflow efficiency, clinical judgment, and knowing when not to push a case into a fixed solution. In this episode of Tooth Sleuth, Greg sits down with Dr. Steven Nelson, board-certified oral and maxillofacial surgeon and founder of Fusion Implant Center, to talk through the real-world dynamics of modern full-arch practice. They discuss: The difference between referral-driven and direct-to-consumer full-arch cases Why patient selection matters more than hype How digital workflows have changed efficiency in full-arch treatment Why some patients need a different starting point before full-arch How Steven balances traditional oral surgery with a dedicated implant center model What mentorship and resident education look like in today's clinical environment This conversation gives a grounded look at what it takes to build a modern full-arch model without losing clinical judgment in the process. Key Takeaways Full-arch treatment is not the answer for every patient Direct-to-consumer patients require more diagnosis, education, and discernment Efficient workflows improve both treatment delivery and patient experience The surgeon's role in early patient engagement can strengthen trust and case clarity Mentorship and exposure matter for developing the next generation of clinicians Technology only matters if it improves execution, speed, and predictability About the Guest Dr. Steven Nelson is a board-certified oral and maxillofacial surgeon based in Louisiana. He practices with Louisiana Oral Surgery Center and is a founder of Fusion Implant Center, where he focuses on full-arch implant treatment alongside traditional oral surgery procedures. His work blends surgical precision, digital workflow integration, and a strong commitment to education through resident mentorship. Links & Next Steps 🌐 Learn more: https://www.dentalconsult4u.com 📅 Book a call: https://www.dentalconsult4u.com/consulting-session

  3. 157

    TTS- 157 Grit, Leadership, and Human Connection in Dentistry | Ep.157 | Danielle Krammer

    Show Notes + Video Description Title Grit, Leadership, and Human Connection in Dentistry | Danielle Kramer | Tooth Sleuth Podcast #157 Description Success in dentistry is not built on systems alone. It is built on grit, leadership, human connection, and the willingness to keep moving when things get hard. In this episode of Tooth Sleuth, Greg sits down with Danielle Kramer to talk about what it really takes to lead in dentistry, support teams, build meaningful businesses, and stay grounded in service. They discuss: Why sports mindset translates so well into business and leadership What grit actually looks like in dental operations Why so many dental teams feel like they are sinking How Danielle built businesses around real market needs The importance of patient connection in a world pushing automation Why premium service still wins when the ROI is clear The role of community outreach, behavioral health, and giving back This conversation is direct, practical, and full of perspective for anyone leading a team, building a business, or trying to create something meaningful inside dentistry. Key Takeaways Grit is one of the most valuable traits in dentistry and business Teams often fail because they were never shown what success should look like Human connection still matters, especially in patient communication Premium service works when the value is clear and measurable Great businesses are often built by solving a real problem in the market Leadership includes giving back beyond the business itself Resilience is not theory — it is a daily decision About the Guest Danielle Kramer is the CEO and founder of Easy Dental Solutions and a leader in dental operations, coaching, and support services. She also leads Blueprint RCM and The Schedule Squad, helping practices improve patient connection, scheduling performance, and operational consistency. Beyond dentistry, Danielle is deeply involved in community outreach through Safe Streets AZ, supporting individuals facing addiction, housing instability, and barriers to rebuilding their lives. Links & Next Steps 🌐 Learn more: https://www.dentalconsult4u.com 📅 Book a call: https://www.dentalconsult4u.com/consulting-session  

  4. 156

    TTS- 156 Why Most Dentists Stay Stuck (And How to Fix It) | EP. 156 | Dr. Alan G. Stern

      Why Most Dentists Stay Stuck (And How to Fix It) | EP. 156 | Dr. Alan G. Stern  Most dentists don't struggle because of clinical skill. They struggle because of misalignment, poor guidance, and lack of real systems. In this episode, Dr. Alan G. Stern breaks down the realities behind building a successful dental career—from early rejection and financial setbacks to long-term growth and fulfillment. This is a direct conversation on: Why adversity is often the turning point—not the setback How to choose the right consultant (and avoid costly mistakes) The difference between activity and actual progress in a practice Why most coaching fails—and what actually works The role of purpose, team alignment, and personal responsibility in growth Dr. Stern also shares hard-earned lessons from decades in practice, including financial mistakes, leadership challenges, and what it really takes to build something sustainable. If you're trying to grow, scale, or simply regain control of your practice—this episode forces clarity. Key Takeaways Adversity is often the catalyst for real growth—not the obstacle Most consultants identify problems—but don't provide systems If a coach doesn't understand your specific model, they're the wrong fit Growth requires alignment: doctor + team + systems You can't want results more than your patients—or your clients—do Burnout in dentistry is real, but it's not inevitable     About the Guest Dr. Alan G. Stern is a former practicing dentist and coach focused on helping dentists overcome burnout, reconnect with purpose, and build a more fulfilling career. After 40+ years in dentistry—including major financial setbacks and recovery—he now works with dentists to create clarity, confidence, and long-term sustainability.     Next Steps 🌐 Learn more: https://www.dentalconsult4u.com 📅 Book a call: https://www.dentalconsult4u.com/consulting-session

  5. 155

    TTS- 155 Patient Financing in Dentistry: Compliance, Trust & Case Acceptance | Ep. 155 | Nancy Kay Coy

    How should dental practices approach patient financing without creating compliance risk or damaging trust? In this episode of Tooth Sleuth, Greg Essenmacher sits down with Nancy Kay Coy, healthcare finance strategist, author, and founder of Finance Rx®, to discuss the realities of patient financing in dentistry and why the financial conversation has become one of the most important parts of case acceptance. They explore why relying on one lender creates a single point of failure, how different states are increasing scrutiny around financial conversations, and why practices must stop treating financing like a sales script and start approaching it as a structured, patient-centered process. Nancy also shares insights from more than three decades in healthcare lending, including how providers can reduce risk, improve affordability, and guide patients toward treatment through better financial education, stronger systems, and more responsible communication. If you're a dentist, treatment coordinator, practice owner, or group leader trying to improve case acceptance for high-ticket treatment without compromising compliance, this conversation offers a practical and timely perspective. You'll learn: • Why one lender creates risk in patient financing • How compliance issues are affecting dental practices • Why financial conversations should be patient-centered, not sales-driven • How better financing structures can improve case acceptance • Why treatment coordinators need stronger financial education • How affordability impacts patient care and long-term outcomes For dentists, practice owners, treatment coordinators, and emerging groups looking to improve case acceptance, reduce compliance exposure, and structure better patient financing systems, this episode offers valuable insight into one of the most overlooked areas of practice growth. Subscribe to Tooth Sleuth for expert conversations on dental practice growth, leadership, case acceptance, and the future of implant dentistry.  

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    TTS- 154 DSO vs Private Group: Increasing EBITDA in Dentistry | TTS-154 w/ Rick Cromar

    Should dentists join a DSO, private dental group, or stay independent? In this episode of Tooth Sleuth, Greg Essenmacher sits down with Rick Cromar, growth strategist at Valeri Group and leader at Peak Dental Studio, to discuss the evolving landscape of dental practice consolidation, private equity partnerships, and building enterprise value in dentistry. They explore how private groups differ from traditional DSOs, why EBITDA has become a key metric in dental practice growth, and how the right operational structure can allow dentists to focus on clinical care while scaling the business side of their practice. Rick also shares insights from managing a network of dental practices and labs, as well as his work helping healthcare providers transition to independent ownership models and sustainable growth systems. If you're a dentist wondering whether to sell, partner, or scale, this conversation provides a practical look at how different business models impact practice value, autonomy, and long-term strategy. You'll learn: • The difference between DSOs and private dental groups • How EBITDA impacts dental practice valuation and growth • Why many dentists partner with groups to scale their practice • The role of labs, operations, and marketing in practice profitability • How consolidation is shaping the future of dentistry For dentists, practice owners, emerging groups, and DSOs looking to understand consolidation, valuation, and long-term growth strategy, this episode offers valuable insight into the business side of dentistry. Subscribe to Tooth Sleuth for expert conversations on dental practice growth, leadership, case acceptance, and the future of implant dentistry.

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    End to End Marketing Visibility in Dentistry | TTS-153 w/ Harsh Bansal

    Are you truly tracking where your dental patients come from — or are you guessing? In this episode of Tooth Sleuth, Greg Essenmacher sits down with Harsh Bansal, Co-Founder of Remedo and ConvertLens, to discuss end-to-end marketing visibility for dental practices. They break down why most lead attribution in dentistry is flawed, how disconnected CRMs and practice management systems create blind spots, and why real-time data is critical for improving case conversion and marketing ROI. If your team relies on patients saying "Google" as the source, or if you're unsure which campaign is actually generating revenue, this conversation will challenge your assumptions. You'll learn: How to track the full patient journey (click → call → consult → production) Why missed calls and poor lead management waste marketing spend The role of CRM integration and data management in practice growth How real-time reporting improves decision-making Why "what you don't track, you can't attack" applies to dental marketing For dental practice owners, group practices, and DSOs looking to improve lead attribution, conversion rates, and overall marketing performance, this episode delivers practical insight into connecting marketing and operations through technology. Subscribe to Tooth Sleuth for expert conversations on dental marketing, practice management, and growth strategy.

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    TTS- 152 Buy Back Time w/Dr. Rehan Shahid

    Buy Back Time w/Dr. Rehan Shahid What does it take to move from busy clinician to confident CEO? In this episode of Tooth Sleuth, Greg sits down with Dr. Rehan Shahid — practicing dentist, MBA, and multi-location dental practice owner — to discuss dental practice management, leadership, and the systems required for scaling a profitable dental business. Dr. Shahid shares how he helped build an $8M dental group and why most dentists struggle not because of clinical skill, but because of gaps in business systems, KPI tracking, and implementation. You'll learn: The difference between working in your practice vs. working on it The most important dental KPIs to track weekly How to improve case acceptance and treatment acceptance rates Why hygiene performance impacts overall practice growth Leadership strategies to stop playing "firefighter" in your office If you're a dental entrepreneur looking to increase profitability, improve systems, or scale beyond one location, this episode delivers practical insights you can apply immediately. Subscribe to Tooth Sleuth for expert conversations on dental leadership, case conversion, and growing a successful dental practice.

  9. 151

    TTS- 150 Find Your Voice w/Marissa Gonzales

    Building a personal brand in dentistry isn't about posting more — it's about positioning with purpose. In this episode of Tooth Sleuth, Greg sits down with Marissa Gonzales, Sparkle Success Manager at Our Thrive Tribe, to talk about authentic branding, social media strategy, and what dental professionals get wrong about visibility. If you've ever struggled with what to post, how to stand out on LinkedIn or Instagram, or wondered whether personal branding even matters in dentistry — this conversation delivers clarity. Greg and Marissa break down: • Why authenticity beats imitation in dental marketing • The difference between visibility and real positioning • How core values shape your brand voice • Why "set it and forget it" marketing doesn't work • The relational nature of the dental industry • The mindset shifts required for entrepreneurial growth Dentistry is still a relationship business — even online. And in a crowded digital space, your voice is your advantage. Whether you're a practice owner, associate, DSO leader, or industry partner, this episode will challenge you to think differently about how you show up. Subscribe to Tooth Sleuth for more conversations on dental leadership, patient experience, practice growth, and the business of dentistry.

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    TTS-151 – Wealth Protection: Advanced Planning, Confidence, and Making Your Hard Work Pay Off w/ Tim McNeely

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with wealth strategist and family office advisor Tim McNeely for a candid, eye-opening conversation about money, complexity, and why building wealth without protecting it often creates more problems than solutions. Tim shares how many high-performing dental entrepreneurs unknowingly lose 20–30% of their net worth over time due to fragmented advice, siloed advisors, and investment-only thinking. Together, Greg and Tim unpack what true wealth management really means—and why advanced planning, stress testing, and coordination matter just as much as growth. The conversation also turns deeply personal as Tim shares the moment he and his wife faced a life-altering health scare—and how proper wealth protection allowed him to stay emotionally present instead of financially panicked. This episode is essential listening for any dentist, owner, or entrepreneur who wants confidence, clarity, and control over their financial future.     Key Topics Covered Why "more money" often creates more complexity Wealth fragmentation and the hidden cost of siloed advisors Investment performance vs. true wealth management Advanced planning and the four pillars of wealth strategy Tax efficiency and keeping more of what you earn Stress testing your financial plan before it's too late Family office models and coordinated advisory teams Protecting income, lifestyle, and legacy Being financially prepared for life's unexpected moments     Key Takeaways ✔ Growth without planning creates risk ✔ Fragmented advice quietly erodes wealth ✔ Advanced planning creates confidence ✔ Protection enables presence during crisis ✔ Wealth should support your life—not complicate it     About the Guest Tim McNeely is a wealth strategist and family office advisor who helps dental entrepreneurs create more time, more money, and more confidence. He specializes in advanced planning strategies that go beyond investments—focusing on protection, coordination, and long-term outcomes. Tim is also the author of Dental Wealth Nation, a practical guide for dentists looking to turn income into lasting wealth. 🔗 Website: timmcneely.com 📘 Book: Dental Wealth Nation     About the Host Greg Essenmacher is the founder of GnA Consult and host of The Tooth Sleuth Podcast, where he explores the business, leadership, and human side of dentistry—helping practices grow with intention, clarity, and sustainability.

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    TTS-149 – Passion of the Procedure: Purpose, Grit, and the Art of Extraction w/ Extraction Jackson

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Dr. Julia L. Jackson — better known as "Extraction Jackson" — for a powerful, deeply human conversation about passion, purpose, grit, and what it truly means to love the work you do. As a board-certified oral and maxillofacial surgeon, educator, and founder of the International Implant Institute, Dr. Jackson shares her journey of becoming one of the few female African-American OMS surgeons in the profession, navigating resistance, redefining success, and choosing clinical excellence over distraction. This episode goes far beyond extractions. It explores: Why loving the procedure matters How education, mindset, and faith fuel growth The evolution from clinician to teacher and leader Patient experience through empathy and connection Finding your own path — without shortcuts If you've ever questioned your next step, your purpose, or how to grow without losing yourself, this conversation will resonate.     Key Topics Covered Passion as the foundation of clinical excellence Being a female OMS and breaking industry barriers Grit, determination, and staying focused on the goal Teaching atraumatic extractions as the gateway to implants The evolution from clinician to educator Business of dentistry vs. ownership Patient-centered thinking: "remember the tooth is attached to a person" Faith, persistence, and stepping into your calling     Key Takeaways ✔ Passion fuels mastery ✔ There are many paths to success in dentistry ✔ Clinical excellence and empathy go hand-in-hand ✔ Education empowers confidence ✔ Growth is an evolution — not a pivot     About the Guest Dr. Julia L. Jackson ("Extraction Jackson") is a board-certified oral and maxillofacial surgeon, educator, and founder of the International Implant Institute. With nearly two decades of clinical experience, she is known for her passion for extractions, implant education, and empowering clinicians through hands-on and online learning. She also provides concierge chairside surgical services and international education programs focused on clinical excellence and professional growth. 🔗 Websites: http://intlimplantinstitute.com/ http://extractionjackson.com/ 📧 Email: [email protected] 📱 Instagram: @socket_grafting_girl     About the Host Greg Essenmacher is the founder of GnA Consult and host of The Tooth Sleuth Podcast, where he explores the leadership, business, and human side of dentistry—helping practices improve patient experience, case acceptance, and long-term sustainability.

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    TTS- 148 Handpiece Repair w/Dicky Ball

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Dicky Ball, co-founder of Summit Handpiece Express, for a refreshingly real conversation about dentistry's most overlooked "tool"—and why systems, maintenance, and team communication matter more than most practices realize. What starts as a discussion about dental handpiece repair quickly evolves into a deeper conversation about SOPs, handoff and hand-up communication, team accountability, and how small breakdowns behind the scenes can quietly destroy efficiency, profitability, and patient experience. Dicky shares how Summit Handpiece Express was built on speed, transparency, and education—not just repairs—and why their goal is actually to see fewer handpieces, not more. From common maintenance mistakes to real-world examples of how one missing protocol can cost practices thousands, this episode draws powerful parallels between operational discipline and long-term success. If you care about patient experience, profitability, and protecting your investments, this episode is a must-listen.     Key Topics Covered Dicky Ball's path from construction to dental entrepreneurship Why traditional handpiece repair turnaround times fail practices The real cost of poor maintenance and missing SOPs Autoclaving, lubrication, and why handpieces fail prematurely How staff turnover and poor handoffs destroy equipment (and margins) Educating teams to protect investments—not just fix problems The connection between tools, systems, and patient experience Preventing chairside failures before they happen     Key Takeaways ✔ Speed and transparency change the customer experience ✔ SOPs only work when they're shared, followed, and revisited ✔ Maintenance is cheaper than constant repair ✔ Team handoffs protect profitability ✔ Great vendors educate—they don't just invoice     About the Guest Dicky Ball is the co-founder of Summit Handpiece Express, a dental handpiece repair company known for fast turnaround times, quality parts, and a white-glove customer experience. Factory-trained and certified, Dicky and his team focus on helping practices extend the life of their equipment through education, proper maintenance, and clear communication. Summit Handpiece Express repairs high-speed, low-speed, surgical, endo, perio, air-driven, and electric handpieces—without the long waits and inflated costs common in the industry. 🔗 Website: summithandpieceexpress.com     About the Host Greg Essenmacher is the founder of GnA Consult and host of The Tooth Sleuth Podcast, where he explores the systems, leadership, and human behaviors that drive case acceptance, patient experience, and sustainable growth in dentistry. Greg helps practices capture, convert, and close more complex cases through clarity, structure, and intentional communication.

  13. 147

    TTS 147 – NBA to M&A: Building, Failing, Scaling, and Selling with Elijah Desmond

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with entrepreneur, hygienist-turned-broker, and co-CEO of Dental Pitch Brokerage, Elijah Desmond, for a candid conversation about business, failure, partnerships, and preparing dental practices—especially implant and full-arch practices—for successful exits. From Elijah's early days in dentistry to building (and failing) multiple businesses, this episode explores the real lessons behind entrepreneurship and what it actually takes to scale with intention. Elijah also shares practical insights into today's M&A landscape, including what buyers are looking for, how owners should prepare years in advance, and why systems, hygiene, and diversification dramatically impact valuation. The conversation closes with Elijah's powerful "why"—using business success as a platform to save kids' lives through youth motivational work around the world. This is a must-listen for practice owners who want to grow smart, lead well, and build something that lasts.     Key Topics Covered Transitioning from clinical dentistry into entrepreneurship Lessons learned from building—and failing—multiple businesses Why friends-and-family money can complicate startups Choosing the right business partners (and avoiding the wrong ones) Preparing implant and full-arch practices for sale Why hygiene increases buyer demand—even in implant-focused practices Avoiding single-provider risk and building scalable systems Realistic expectations for today's M&A market and exit structures Turning success into impact beyond dentistry     Key Takeaways ✔ Failure is tuition, not defeat ✔ Partners should complement—not duplicate—your skill set ✔ Exit planning starts years before the sale ✔ Systems and hygiene create leverage ✔ Purpose-driven leadership changes everything     About the Guest Elijah Desmond is the co-CEO of Dental Pitch Brokerage, a sell-side advisory firm helping dental professionals maximize practice value and negotiate ideal exit terms. A former dental hygienist and lifelong entrepreneur, Elijah has built, scaled, and exited multiple businesses and is the founder of Backstage Mastermind. Beyond dentistry, Elijah is a motivational speaker dedicated to saving kids' lives through youth outreach and nonprofit work. 🔗 Website: dentalpitchbrokerage.com 📧 Email: [email protected]     About the Host Greg Essenmacher is the founder of GnA Consult and host of The Tooth Sleuth Podcast, where he explores the business, leadership, and human side of dentistry—helping practices grow with intention, alignment, and sustainability.

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    TTS- 146 T.E.A.M. w/Martin Mendelson

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher welcomes back Dr. Martin Mendelson for a powerful second conversation—one that dives deep into mindset, leadership, and the thoughts that quietly shape our lives and practices. Dr. Mendelson, a dentist-turned-coach and author of One Move Makes All the Difference, breaks down why happiness leads to success (not the other way around), how the space between stimulus and response determines our outcomes, and why teams thrive when psychological safety and accountability coexist. This episode blends neuroscience, emotional intelligence, real-world leadership tools, and humor—offering practical frameworks clinicians and teams can apply immediately. If you've ever felt stuck reacting instead of responding, or sensed your team could be healthier, calmer, and more aligned—this conversation is for you. Key Topics Covered Why happiness is the driver of success—not the reward The TEAM framework: Thoughts → Emotions → Actions → Results Responding vs. reacting under stress The power of the pause between stimulus and response Creating psychological safety and accountability within teams Preventing "jumping to catastrophe" in leadership and communication Why mindset work is essential for sustainable growth in dentistry Insights from Martin's new book One Move Makes All the Difference Key Takeaways ✔ Mindset always precedes outcomes ✔ Small pauses can create massive change ✔ Strong cultures are built intentionally, not accidentally ✔ Leadership begins between your ears About the Guest Dr. Martin Mendelson is a speaker, certified coach, and author of One Move Makes All the Difference: How to Find Your Power and Transform Your Life. With experience spanning clinical dentistry, education, emotional intelligence, and happiness studies, Martin helps individuals and teams get out of their own way and lead with clarity, intention, and purpose. 🔗 Website: martinmendelson.com 📘 Book: One Move Makes All the Difference (available wherever books are sold) About the Host Greg Essenmacher is the founder of GnA Consult and host of The Tooth Sleuth Podcast, where he explores the business, leadership, and human side of dentistry—helping teams improve patient experience, case acceptance, and long-term sustainability.

  15. 145

    145 All Comes Down to Me w/Dr. Farokh Jiveh

    In this powerful episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with cosmetic dentist and educator Dr. Farokh Jiveh for a deeply honest conversation about personal transformation, leadership, and what truly drives patient connection and case acceptance. Dr. J shares his journey from outward success and inner burnout to alignment, clarity, and purpose—and how that shift changed everything from how he leads his team to how patients experience care. This episode goes far beyond techniques and procedures. It's about presence, energy, listening, and why dentistry is ultimately a human experience before it's ever a clinical one. If you've ever felt successful on paper but disconnected in practice—or wondered why some teams and doctors thrive while others struggle—this conversation will resonate.     🔑 Key Topics Covered The hidden cost of comfort and "success on paper" Why leadership always starts with self-leadership How inner chaos shows up in your practice and your team The difference between fixing patients and truly listening to them Why patients will tell you their treatment plan—if you're present Alignment, energy, and their impact on case acceptance Letting go of ego, control, and attachment to outcomes Dentistry as a feeling-based, human-centered experience     💡 Key Takeaways ✔ You can't lead others until you learn to lead yourself ✔ Case acceptance improves when patients feel heard, not sold ✔ Alignment creates trust—for teams and patients alike ✔ Dentistry isn't just about what you do; it's about how you show up     👤 About the Guest Dr. Farokh Jiveh is a cosmetic dentist, educator, and founder of Palm Beach Dental Academy. Known for his immersive, one-on-one mentoring approach, Dr. J teaches dentists how to master cosmetic dentistry while emphasizing presence, leadership, and authentic patient connection. His teaching philosophy focuses on helping clinicians shorten their learning curve—not just clinically, but personally—so they can practice with confidence, clarity, and alignment. 🔗 Learn more: PalmBeachDentalAcademy.com

  16. 144

    TTS-144 Human Capital – w/ Gabriel Hofmann

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Gabriel Hofmann, CEO of ConsultHaus and longtime leader in the dental and health services industries, for a deep conversation on human capital, culture, and the mindset required to build organizations that truly last. Gabriel brings more than 20 years of experience leading high-performance teams, and in this episode, he breaks down why people—not products, not processes—are the true engine of growth. From hiring and retention to leadership habits and organizational alignment, Gabriel shares the real frameworks he uses to help companies scale with intention. Inside this episode: • Why human capital is the most overlooked competitive advantage • The habits strong leaders build—and the ones struggling leaders avoid • How clarity, communication, and culture anchor organizational growth • Hiring philosophies that actually create long-term retention • Why accountability and empathy must coexist inside every team • The shifts companies must make to stay competitive in a changing workforce • How Gabriel helps organizations operationalize strategy through people, systems, and leadership development Gabriel also opens up about the lessons he's learned coaching executives, the impact of trust on team performance, and why investing in people is the smartest strategy any business can make. 🎧 TTS-144 Human Capital – w/ Gabriel Hofmann Listen to learn how human-centered leadership, intentional hiring, and clear communication can transform the future of your organization. Connect with Gabriel: consult.haus | LinkedIn: Gabriel Hofmann #ToothSleuth #DentalLeadership #HumanCapital #OrganizationalDevelopment #PeopleFirstLeadership #PracticeGrowth #TeamCulture #GnAConsult

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    TTS- 143 Culture Strategist Leah Roling

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Leah Roling, culture strategist, leadership coach, and founder of The Habit Hackers, for a conversation that goes deep into the mindset, clarity, and intentional habits that shape high-performing teams. They unpack the real drivers of culture—beyond slogans, beyond surface-level motivation—and explore how self-leadership, emotional awareness, and aligned decision-making create workplaces where people can thrive. Leah brings a grounded, practical perspective on what it takes to lead well in a fast-paced, ever-shifting dental landscape. Inside this episode: • Why culture is not what you say—it's what you consistently do • How habits, patterns, and emotional triggers shape team performance • The difference between managing chaos and leading with clarity • Strategies for building trust, accountability, and alignment across the practice • Why leaders must learn to "audit themselves" before auditing their teams • How simple frameworks can replace overwhelm with intentional action Leah also shares how she helps teams break unproductive cycles, create environments of psychological safety, and build cultures rooted in ownership, clarity, and purpose. 🎧 Listen to TTS-143 — Culture Strategist Leah Roling to discover how intentional leadership and habit-driven culture can transform not just your team, but the way you show up every day. Connect with Leah: leahroling.com | LinkedIn: Leah Roling #ToothSleuth #DentalLeadership #PracticeCulture #HabitHacking #LeadershipDevelopment #GrowthMindset #GnAConsult

  18. 142

    Episode: TTS-142 Men's Apparel to Master GTM w/ Ian Miller

    In this episode of The Tooth Sleuth Podcast, Greg sits down with Ian Miller—entrepreneur, apparel expert, and GTM operator—to explore the unexpected overlap between men's fashion and building a market strategy that actually works. What starts as a conversation about fit, fabric, and confidence quickly shifts into a masterclass on positioning, clarity, and the discipline behind a clean go-to-market motion. They open with a story about Ian's early days in apparel—learning the difference between style and identity—and move into a candid discussion on momentum, leadership, and why most GTM problems are really communication problems. Together, Greg and Ian unpack: From Apparel to GTM: How understanding fit, form, and function in clothing gave Ian the foundation to build customer-centric strategies that scale. Building a Repeatable Motion: Ian's framework for removing noise, simplifying decisions, and creating a go-to-market engine teams can actually execute on. Confidence as a Business Tool: The psychology of dressing well and how presence, clarity, and intention translate directly into sales, leadership, and patient experience. When to Pivot (and When to Double Down): Lessons from apparel manufacturing that taught Ian how to manage risk, read early signals, and course-correct before it's expensive. Ian's story blends creativity with operational insight, showing how the same principles that define a great wardrobe—fit, coherence, and consistency—are the ones behind every successful GTM strategy. Through his journey across fashion, entrepreneurship, and systems thinking, he demonstrates that style isn't superficial; it's a strategic lens that shapes how teams move, sell, and lead. 👉 Tune in now to learn how to sharpen your GTM motion, build trust through clarity, and use presence as a competitive advantage. #ToothSleuth #GTMStrategy #PatientExperience #GnAConsult #Leadership #BrandAlignment #BusinessGrowth

  19. 141

    Episode: TTS-141 Dentistry from Diapers – Addison Freeman

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Addison Freeman, founder of Incisive.  We explore how Inicisive helps dental practices modernize in a way that truly improves workflows, team efficiency, and patient outcomes. 🎧 Listen to TTS-141 Dentistry from Diapers – Addison Freeman to hear how purpose, mentorship, and early engagement can shape a stronger future for the dental profession. Connect with Addison: | Website: Incisive.com | LinkedIn: Addison Freeman #ToothSleuth #FutureOfDentistry #DentalMentorship #CareerPathways #DentalCommunity #LeadershipInDentistry #GnAConsult

  20. 140

    Episode: TTS-140 Hygiene Philosophy – Janet Hagerman

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Janet Hagerman—hygienist, speaker, consultant, and author—to explore the philosophy, communication frameworks, and leadership mindset that elevate the hygiene experience for both patients and dental teams. Janet shares her decades of experience helping practices strengthen their hygiene departments, enhance case acceptance through trust-driven communication, and build a patient experience grounded in clarity, empathy, and education. Inside this episode: The core principles behind a strong hygiene philosophy Why communication—not scripting—is the foundation of patient trust How hygienists can elevate their influence within the practice The connection between confidence, clarity, and case acceptance Practical strategies to help teams present treatment with purpose and integrity Why patient education is more than instruction—it's partnership Janet also breaks down how leaders can empower hygienists, improve intra-office collaboration, and create a culture where the patient experience consistently reflects the practice's values. 🎧 Listen to TTS-140 Hygiene Philosophy – Janet Hagerman to learn how intentional communication, empowered teams, and a clear hygiene vision can drive meaningful, sustainable growth in your practice. Connect with Janet: janethagerman.com | LinkedIn: Janet Hagerman #ToothSleuth #DentalLeadership #HygieneExcellence #CaseAcceptance #PatientExperience #PracticeGrowth #GnAConsult  

  21. 139

    Episode: TTS-139 Level Up w/ Thomas Passalacqua

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Thomas Passalacqua—speaker, consultant, and dental operations expert—to talk about what it truly takes to level up in leadership, systems, and patient experience inside the modern dental practice. Thomas shares the lessons he's learned working with dental teams across the country, breaking down why clarity, alignment, and accountability are non-negotiables for practices that want to grow with intention. His insights are grounded, practical, and built for teams ready to elevate how they serve. Inside this episode: The mindset shift every leader needs to scale sustainably Why operational clarity drives both patient trust and team performance How to simplify systems so teams can execute with confidence The role of teaching, coaching, and real-time feedback in creating lasting change Why leveling up starts with owning your gaps—and building the habits to close them Thomas also shares powerful takeaways on culture, communication, and the difference between managing tasks and leading people. If you're looking to upgrade your processes and your leadership, this is the episode to queue up. 🎧 Listen to TTS-139 Level Up w/ Thomas Passalacqua and learn how intentional structure, clear standards, and meaningful connection can transform your practice. Connect with Thomas: Website: [add link] | Instagram: [add link] | LinkedIn: Thomas Passalacqua #ToothSleuth #DentalLeadership #PracticeGrowth #LevelUp #OperationalExcellence #PatientExperience #AuthenticLeadership #GnAConsult

  22. 138

    TTS- 138 Service Every Day- DeVon Banks

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with DeVon Banks, CEO of DTEK Billing and Claims, to talk about the systems, culture, and collaboration that drive success in dentistry. They dive into how DeVon built her company from a one-person operation to a trusted partner for dental teams across the country—and why trust, transparency, and people-first leadership matter more than ever. Inside this episode: The mindset behind scaling a business with purpose Why authentic leadership starts with listening The role of systems in creating trust and consistency How DTEK helps dental offices protect revenue and simplify operations What it means to lead with empathy in a technology-driven world DeVon also shares her insights on working alongside dental professionals, empowering teams through education, and the importance of mentorship for women in business. 🎧 TTS- 138 Service Every Day- DeVon Banks to learn how processes, purpose, and people can build a thriving foundation for growth. Connect with DeVon: dtekbilling.com | LinkedIn: DeVon Banks #ToothSleuth #DentalLeadership #PracticeGrowth #RevenueCycleManagement #WomenInDentistry #AuthenticLeadership #GnAConsult  

  23. 137

    TTS- 137 Don't Pitch Slap - Al Kushner

    In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Al Kushner—award-winning author and LinkedIn growth strategist—to talk about the biggest mistake professionals make on LinkedIn: pitch-slapping. They explore how to replace salesy outreach with authentic connection and how AI can support your personal brand without losing your human touch. Inside this episode: The #1 LinkedIn mistake and how to avoid it How AI can enhance your voice (instead of replacing it) Optimizing your profile for credibility and trust Why quality content beats quantity every time Al also shares insight from his book, The AI LinkedIn Advantage, and how professionals can leverage AI to grow authentically—one connection at a time. 🎧 Tune in to TTS-137 Don't Pitch Slap – Al Kushner to learn how to turn LinkedIn into a place for education, trust, and genuine growth. Connect with Al: linkvantage.com | The AI LinkedIn Advantage available on Amazon, Barnes & Noble, Audible & Spotify #ToothSleuth #LinkedInStrategy #PersonalBrand #AIinDentistry #AuthenticGrowth #GnAConsult

  24. 136

    TTS- 136 What I learned from Jump 34 w/Loren King

    In this episode of The Tooth Sleuth Podcast, Greg chats with Loren King—global speaker, RDH, and Chief Evangelist at Trust.ai—about real-life leadership, tech that actually helps clinicians, and the lesson she learned on her 34th solo skydive: speak up for yourself and know when to quit. They kick off swapping dog stories, define what it means to be an ambivert, and settle into a candid conversation about burnout, boundaries, and building better teams. Together, Greg and Loren unpack: Trust.ai & ISAAC: an intelligent PMS "co-pilot" (not pilot) that converses with patients, supports treatment planning and admin tasks. Finding Anon: Loren's nonprofit path to 501(c)(3) status and a vision for AI facial recognition that cross-references dental patient photos with global missing-person databases to aid rescues. Jump 34 in Hawaii: a close call that reinforced self-advocacy, altitude discipline, and the courage to quit wisely. Loren's story begins with empathy and evolves into a powerful balance of ambition and authenticity, showing how AI can serve as a co-pilot—not a replacement—for clinicians through her work with Trust.ai. Through Finding Anon and the life lesson of Jump 34, she proves that merging innovation with humanity—and trusting your gut—is sometimes the only parachute you need. Connect with Loren: [email protected] 👉 Tune in now to learn how to blend human connection with useful AI, protect your team's energy, and lead with courage—on the ground and at 10,000 feet. #ToothSleuth #PatientExperience #GnAConsult #DentalLeadership #TrustAI #FindingAnon #TeamWellbeing

  25. 135

    TTS- 135 AI Implementation & Integration

    Austin and Nate Show Notes  🎙 Episode Snapshot Guests: Nathaniel Baker — Enterprise Sales / Key Account Executive, Overjet Austin Moffat — Fractional CFO & DSO Growth Expert, DSO CFO What happens when AI hype meets the reality of dental operations? In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Nathaniel Baker (Overjet) and Austin Moffat (DSO CFO) to break down how AI is really being implemented in dental practices and DSOs—and what it takes to make it stick. From API access headaches to real ROI wins, this episode is equal parts tactical and entertaining. 💡 What You'll Learn Implementation over inspiration — How clear goals and aligned expectations beat buzzwords every time.  Integration realities — Why PMS barriers and disjointed data slow AI adoption before it even begins.  ROI that counts — How one DSO cut ~$12K/month in payroll using AI while improving data flow and cash insight.  Pilot like a pro — Test with 10–15% of locations, blending top performers and underdogs for true results. Measure and own it — Define success at every level, assign champions, and treat tech as an investment, not a cost. 🎤 Mic Drop Moments Austin on profit-focused AI adoption: "Do your homework, measure ROI, and own your data." Nathaniel on alignment and accountability: Why shared success criteria make or break adoption. Greg's "What the Sleuth is Going On?" round—equal parts comedy and candor. Whether you're running a solo practice or scaling a 100-location DSO, this episode delivers a grounded playbook for piloting AI, aligning teams, and tracking real business impact. 🎧 Where to Listen 🎧 Listen now on Apple, Spotify, or wherever you get your podcasts. 🔗 Subscribe to The Tooth Sleuth Podcast on YouTube #ToothSleuth #AIinDentistry #DentalBusiness #Leadership #GnAConsult #Overjet #DSOCFO

  26. 134

    TTS- 134 The Ideal Patient

    🎙 Episode Snapshot   What defines an ideal patient—and how does your practice attract them?  In this episode of The Tooth Sleuth Podcast, host Greg Esenmacher sits down with Kirk Teachout, content creator, speaker, and practice growth strategist, to explore how boundaries, leadership, and accountability shape thriving dental teams and stronger patient relationships. From creating systems that serve both provider and patient to leading with intention and empathy, this conversation highlights the freedom that comes from clarity—and why saying "no" can be the most powerful growth strategy of all.   💡 What You'll Learn Why saying "no" to the wrong patients opens space for the right ones How accountability and empowerment drive team culture and trust The "why behind the what" that transforms education into case acceptance How data and handoffs build a frictionless patient experience Why growth and mindset go hand in hand—on and off the mountain   🎤 Mic Drop Moments "Empowerment, not control, builds the strongest teams." "Saying 'no' to the wrong fit opens the door to your ideal patient." "When your team owns the standard, culture becomes effortless." 🎧 Where to Listen 📱 Available on all platforms: Spotify | Apple Podcasts | Google | YouTube | Amazon ▶ Watch full episodes on YouTube: Tooth Sleuth

  27. 133

    TTS- 133 Put Action Behind It

    What does it really take to elevate women into leadership roles in dentistry? According to Dr. Aman Kaur, Founder of Women in DSO, it's more than writing a check—it's about action, mentorship, and sponsorship. In this episode of The Tooth Sleuth Podcast, Greg Essenmacher sits down with Dr. Kaur to explore her journey through 18 years in the DSO space, her inspiration for founding Women in DSO, and why visibility and community are the keys to progress. Dr. Kaur shares candid insights on: ✅ The difference between supporting women and sponsoring them into leadership ✅ How mentorship benefits both the mentor and the mentee ✅ Why small, empathetic leadership choices prevent burnout and create lasting loyalty ✅ Lessons learned from building one of the industry's most impactful organizations Whether you're a clinician, entrepreneur, or industry leader, this conversation will challenge you to think differently about leadership, inclusion, and the future of dentistry. 🎧 Listen now and discover why mentorship isn't just about lifting others—it's one of the most powerful ways to keep growing yourself.

  28. 132

    TTS- 132 The Why with People

    🦷 The Tooth Sleuth Podcast – Episode with Michal Butler, Vision Dental Partners Host: Greg Essenmacher Guest: Michal Butler – Vision Dental Partners     🎙️ Episode Overview In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher welcomes Michal Butler, the powerhouse behind operations at Vision Dental Partners. They dive into leadership, culture, patient experience, and the lessons learned in scaling a modern dental organization — with a few laughs and lighthearted digs at Brad Hughes' famous Ferragamos.     🧩 Key Topics Discussed 1. Falling into Dentistry Michal shares her unconventional entry into dentistry — she joined Vision Dental Partners just six weeks after open-heart surgery. What started as a temporary favor turned into a 16-year career of leadership, growth, and transformation within the organization. 2. Building Vision Dental Partners The group began as a single practice and expanded significantly, acquiring their second office in 2019. Vision's philosophy: patient experience over profit. When patients are happy and trust the team, financial success follows naturally. 3. Patient Experience and Leadership Greg and Michal emphasize that great patient care begins with great team leadership. Vision Dental Partners focuses on: Team development and empowerment. Consistent training and coaching. Creating genuine value and connection with patients. 4. Quarterly Leadership Training Every quarter, Michal hosts in-person leadership meetings with practice managers and regional leads. Each session includes: Reviewing practice metrics and patient reviews. Discussing leadership versus management principles. Open brainstorming and strategy alignment. Reinforcing documentation, communication, and consistent check-ins. 5. Challenges and Growth Michal notes the hardest part of scaling isn't logistics — it's people alignment. Lessons learned: "Fire faster when values don't align, and coach constantly." Vision Dental Partners runs as a Doctor Partnered Organization (DPO) — balancing technology and human connection. 6. Purpose and "The Why" Vision's internal mantra: "We're a media company that just happens to do dentistry." They aim to redefine how dentistry is perceived — authentic, modern, and patient-centered. Michal emphasizes consistent communication of "the why" to every team member to ensure mission alignment. 7. Time, Talent, and Treasure Greg highlights the constant trade-offs between time, talent, and treasure. Investing time in leadership and people development always yields the greatest return.     💬 Fun Segment: "What the Sleuth Is Going On?" Rapid-fire questions with Michal: Worst bad breath ever: During a tooth extraction on a perio patient — she almost passed out! One thing she'd change about her smile: Whiter teeth (though she already loves her smile). Dental product she wishes she'd invented: The dental implant — "It's amazing to have a permanent solution like that!"     💡 Key Takeaways Consistency is key in leadership and communication. Patient experience is the foundation for lasting success. Strong leadership empowers team culture and trust. Document everything — clarity drives accountability. "Coach up or coach out": act fast to protect team culture.     🔗 Connect with Vision Dental Partners LinkedIn: Vision Dental Partners Featuring: Dr. Brad Hughes & Team Follow: The Tooth Sleuth Podcast on YouTube, Spotify, and LinkedIn

  29. 131

    TTS- 131 The EAZ Framework

      What does it take to turn complex full arch cases into life-changing patient decisions? In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Sarah Bogard, sales trainer at GnA Consult, who brings 20+ years of oral surgery experience and a track record of scaling a full arch practice to nearly 200 arches per year. Sarah shares: Why empathy, assurance, and zeal (the EAZ Framework) are the foundation of case acceptance How to identify the 3 patient buyer types—and guide each one to "yes" Practical strategies for treatment coordinators to simplify complex cases without overwhelming patients The role of follow-up systems in turning leads into life-long patients 💡 Quote from Sarah: "Treatment coordinators aren't just selling dentistry—they're guiding transformation." If you're a doctor, treatment coordinator, or DSO leader looking to increase case acceptance and strengthen patient trust, this episode is packed with insights you can apply immediately. 🎧 Tune in now and discover how to move beyond scripts and start building genuine connections that drive results. #ToothSleuth #FullArch #CaseAcceptance #PatientExperience #GnAConsult

  30. 130

    TTS- 130- Kind is Clear...Clear is Kind

    What would you do if you bought a company for just $1? In this episode of The Tooth Sleuth Podcast, host Greg Essenmacher sits down with Cory Pinegar, CEO of Reach, to talk about his journey from acquiring a fragment of a business for a buck in 2016 to leading over 1,000 team members today. Cory shares candid insights on leadership, scaling teams, and why the phrase "kind is clear, and clear is kind" transformed the way he runs his companies. From sports analogies with Nick Saban and Phil Jackson to the reality of missed patient calls in dentistry, this conversation is equal parts entertaining and eye-opening. What You'll Learn in This Episode: 💡 Why A-players are the difference between dragging the rock uphill and being pushed forward by your team 📊 The systems-over-scoreboard approach that creates consistent results in business 🦷 How 32% of dental patient calls go unanswered—and what that means for practice growth 🛑 Why avoiding hard conversations stalls progress (and how to lead with clarity + accountability) 🔑 How leadership evolves every 6 months when you're scaling fast Whether you're running a dental practice, leading a DSO, or simply growing as an entrepreneur, Cory's story is packed with lessons you can apply immediately. 👉 Don't miss this mix of leadership wisdom, dental business strategy, and raw entrepreneurial truth. 🎧 Listen now on Apple, Spotify, or wherever you get your podcasts. 🔗 Subscribe to The Tooth Sleuth Podcast on YouTube #ToothSleuth #DentalBusiness #PatientExperience #Leadership #GnAConsult

  31. 129

    TTS 129- Owning the Call

    Scripts don't book consults—humans do. In this episode of The Tooth Sleuth Podcast, Greg sits down with Nai Weierman, a seasoned dental professional and sales trainer at GnA Consult, to talk about what it really takes to convert a phone call into a full arch consultation. After more than a decade in dentistry—spanning corporate, fee-for-service, cosmetic, and full arch practices—Nai learned that empathy and human connection outperform any script. Patients don't want robotic responses; they want someone who listens, acknowledges their vulnerability, and meets them where they are. Together, Greg and Nai unpack: Why humanizing the patient experience changes everything The difference between embarrassment vs. shame—and why it matters in case acceptance Simple frameworks (like E-A-Z: Empathy, Assurance, Zeal) that build trust and increase conversions Lessons from Ritz-Carlton, Disney, and Cleveland Clinic that apply directly to dental teams If your team is still leaning on scripts, this episode is a masterclass in shifting toward empathy, ownership, and patient-first communication. 👉 Tune in now to learn how to coach your team to book more consults, deliver a better patient experience, and grow case acceptance. #ToothSleuth #PatientExperience #GnAConsult #FullArch #CaseAcceptance #DentalLeadership

  32. 128

    TTS 128- Napkin Ai or Not

    Rivers Morrell Show Notes   Napkin AI or Not? The Truth About Dental Data with Rivers Morrell 🎧 Episode Summary: Most dental AI products are overhyped. Rivers Morrell is not. In this episode of The Tooth Sleuth, Greg sits down with Rivers Morrell, CEO and founder of Hey Donto, to break down what real AI in dentistry looks like—and why most of what's out there is just "napkin AI." From building the first self-healing API for dental practice data to enabling true FHIR compliance, Rivers and his team are doing what billion-dollar health systems couldn't. And they're doing it with empathy, compliance, and a vision for better access and interoperability across the dental space. If you've ever asked: "What's the real deal with AI in dentistry?" "Why can't dental data move the way medical data does?" "How can we build tech that actually helps patients and teams?" …this episode is for you. 🧠 What You'll Learn: What makes Hey Donto's self-healing API revolutionary How FHIR compliance unlocks interoperability across DSOs Why most "AI" tools in dental are just white-labeled noise How Rivers is working to create a Provider Data Access Standard The culture behind building tech with both clinical empathy and compliance 🔥 Episode Highlights: "It would've taken a billion dollars to convert dental to FHIR—until we figured out how to do it with AI." "There's too much cowboy tech in dental. We're building for ethics, compliance, and patient rights." "If you're not asking whether it's napkin AI or not—you're probably using it." 🧩 Don't Miss: The most unexpected answer to "What's the worst breath you've ever smelled?" 😅 Why the toothbrush is still the MVP of all dental products How to spot fake AI from a mile away 👤 Guest Info: Rivers Morrell Founder & CEO – Hey Donto 📩 [email protected] 🔗 Connect on LinkedIn

  33. 127

    TTS 127 - Not Just Another Consultant: The Story Behind GnA

      🎙 Episode Snapshot What's the bridge between awareness and real, lasting change in your practice? In Part 3 of Why GnA, Greg Esenmacher gets personal—sharing the biggest challenges he's faced as a founder, the role of acceptance in creating sustainable action, and why empathy, leadership, and accountability are at the core of every successful Full Arch practice. From building a brand that connects emotionally with patients to fostering team culture that drives case acceptance, this episode dives deep into the human side of scaling. Whether you're a practice owner, a DSO exec, or a leader in the making, Greg's insights will challenge how you approach growth and leadership.     💡 What You'll Learn 🧠 Why awareness isn't enough—and how acceptance fuels sustainable change 🦷 How leadership mindset directly impacts case acceptance rates 💙 The power of empathy and emotional connection in patient experience 📊 Why brand differentiation starts with the leader's personal growth 🤝 How accountability with compassion creates stronger teams 🏆 What Greg is most proud of since launching GNA Consult 📌 The personal meaning behind the name GNA     🎤 Mic Drop Moments "Awareness and action aren't sustainable without acceptance." "Case acceptance is all about the patient experience—and that starts with leadership." "Accountability without compassion fails; compassion without accountability stalls." "Leadership growth trickles down to your team, and your team drives the patient experience."     🔗 Resources & References Learn more about GNA Consult: dentalconsult4u.com Connect with Greg on LinkedIn: Greg Esenmacher Book a discovery call: Start Here     🎧 Where to Listen 📱 Available on all platforms: Spotify | Apple Podcasts | Google | YouTube | Amazon ▶ Watch full episodes on YouTube: Tooth Sleuth     📲 Stay Connected Host: Greg Esenmacher IG: @gna_consult FB: GnA Consult LinkedIn: Greg Esenmacher Website: dentalconsult4u.com

  34. 126

    TTS 126- M&A It's a Team Game

        🎙 Episode Snapshot Selling or buying a dental practice? It's not just about the numbers—it's about timing, fit, and legacy. In this episode, Greg Esenmacher sits down with David Cohen, founder of Cohen Law Firm, to unpack what really happens during dental practice sales—whether you're selling to a DSO or private buyer. With 300+ transactions a year under his belt, David shares insider tips on building the right team, avoiding costly mistakes, and ensuring your sale aligns with your goals and values. Whether you're a solo practice owner, an emerging group, or a DSO executive, this conversation gives you the legal and strategic clarity you need before stepping into the sale process.     💡 What You'll Learn 🦷 The differences between DSO sales and Sale to a Private Buyer 📊 Why consolidation isn't as overwhelming as you might think 🤝 The essential players on your transaction team—and their roles 💰 How to know if (and when) you're truly ready to sell 🎯 The biggest mistake sellers make (and how to avoid it) 🏆 Why culture and legacy matter in choosing the right buyer 📈 Best practices for smoother, more profitable transactions     🎤 Mic Drop Moments "Build your foundation before you start—it's the number one thing you can do." "Hidden costs and headaches come when you're not ready to sell." "Culture fit matters—for you, your team, and your legacy." "A great broker doesn't just find a buyer—they find the right buyer."     🔗 Resources & References Connect with David: [email protected] Learn more about Cohen Law Firm: cohenlawfirmpllc.com Follow Greg Esenmacher on LinkedIn: Greg Esenmacher     🎧 Where to Listen 📱 Available on all platforms: Spotify | Apple Podcasts | Google | YouTube | Amazon ▶ Watch full episodes on YouTube: Tooth Sleuth     📲 Stay Connected Host: Greg Esenmacher IG: @gna_consult FB: GnA Consult LinkedIn: Greg Esenmacher Website: dentalconsult4u.com    

  35. 125

    TTS 125 -Not Just Another Consultant: The Story Behind GnA

          🎙 Episode Snapshot What does it take to truly master the business of Full Arch? In Part 2 of Why GnA, Greg Esenmacher dives deeper with John Stamper into the 360° approach that sets GNA Consult apart—from hands-on surgical experience to understanding the financial heartbeat of a practice. From hidden arches in your pipeline to knowing exactly when to scale, Greg shares why clinical knowledge is only half the equation—and how operational insight, accountability, and custom solutions can transform results. Whether you're running a GP practice, leading a DSO, or looking to unlock the real ROI of Full Arch, this conversation will change how you think about growth.     💡 What You'll Learn 🦷 Why clinical experience alone isn't enough to scale Full Arch 📊 How to track (and find) hidden arches in your pipeline 💰 The KPIs that drive profitability—and when to add to your team 🔄 Why integration of your tech stack is critical for efficiency 🤝 How GNA bridges the gap between clinical training and operational execution 🎯 Why accountability is the missing link in most practices 📈 The stages of development for sustainable Full Arch growth 🛠 How to customize solutions instead of relying on cookie-cutter scripts     🎤 Mic Drop Moments "If you can't answer where every arch came from in the last three months—you're not aligned." "Hidden arches are everywhere. You just have to know how to find them." "Scaling isn't more, more, more—it's about measured growth that protects profitability." "We believe in formulas, not scripts."     🔗 Resources & References Learn more about GNA Consult: dentalconsult4u.com Connect with Greg on LinkedIn: Greg Esenmacher Book a discovery call: Start Here     🎧 Where to Listen 📱 Available on all platforms: Spotify | Apple Podcasts | Google | YouTube | Amazon ▶ Watch full episodes on YouTube: Tooth Sleuth     📲 Stay Connected Host: Greg Esenmacher IG: @gna_consult FB: GnA Consult LinkedIn: Greg Esenmacher Website: dentalconsult4u.com    

  36. 124

    TTS 124 - Three Keys to Procurement Advancements

    You can't build a high-performing DSO—or even a profitable single location—without tight procurement systems. In this episode, Greg sits down with Karla-Marie Santiago, MBA, an operations and procurement powerhouse, to unpack how procurement strategy can make or break growth in the dental industry. From equipment forecasting to vendor alignment to e-procurement tech, Karla drops practical, real-world insight for DSOs ready to stop winging it and start optimizing. EPISODE SNAPSHOT With 15+ years in healthcare and a decade in dental operations, Karla-Marie Santiago has led procurement strategies across dental education, nonprofits, and DSOs. In this conversation, she and Greg break down why procurement isn't a back-office function—it's a strategic driver. Whether you're adding implants, building de novos, or trying to lower overhead, Karla makes the case that knowing your inventory, streamlining platforms, and aligning vendor partnerships is mission-critical. WHAT YOU'LL LEARN Why procurement must be aligned with operations and finance How to forecast equipment needs (replacement vs. growth) What centralized procurement can unlock for scaling practices What to ask vendors beyond pricing—and why that matters What to look for in an e-procurement platform (think: Amazon for your ops team) MIC DROP MOMENT "Operations and procurement are directly co-related. You can't run ops without the supplies, tech, and equipment that make care possible." – Karla-Marie Santiago RESOURCES MENTIONED E-procurement platforms (Method, Torch Dental, etc.) Annual capital planning strategies Why invoice and inventory integration is essential for DSOs WHERE TO LEARN MORE 📨 Connect with Karla on LinkedIn: Karla-Marie Santiago 📬 Consulting inquiries: [email protected]  

  37. 123

    TTS 123 - Not Just Another Consultant: The Story Behind GnA - Pt 1

    🎙️ Episode Snapshot Ever wonder how someone goes from rental cars to leading the full arch revolution in dentistry? In this episode, the mic flips on Tooth Sleuth host Greg Esenmacher as John Stamper takes over to uncover the story behind GNA Consult, the challenges Greg faced starting out, and what it really takes to grow a full arch empire from the ground up. From sobering turning points to surgical sales breakthroughs, this episode is packed with laughs, leadership gems, and lessons for anyone serious about scaling their practice. Whether you're a DSO exec, GP practice owner, or just full arch curious—this one's for you. 💡 What You'll Learn 🧠 How Greg's personal transformation ignited his dental career 🦷 Why he bet everything on Fixed Full Arch—and what happened next 🛠 The shift from rep to consultant: how Neodent opened the door 📈 What most practices miss when trying to scale Full Arch 📊 Why understanding operations and ROI is non-negotiable 🎯 The importance of hiring for skill and values 💬 How to build a team that can truly deliver 360° support 🚀 Why GNA is different—and what they actually do for practices 🎤 Mic Drop Moments "You'll wish you had five of me." "Sales isn't a dirty word—if it's about the patient." "I didn't even know what PMS stood for… and now we're scaling practices across the country." "It's not about knowing everything—it's about building the right team." 🔗 Resources & References ● Learn more about GNA Consult: dentalconsult4u.com ● Connect with Greg on LinkedIn: Greg Esenmacher ● Book a discovery call: Start Here  

  38. 122

    TTS 122- Reprogramming Responsibly

    What happens when you stop viewing full arch as just a procedure—and start treating it like a lifelong commitment? In this episode, Greg sits down with Anjuli Avis, RDH, to break down how practices can reprogram their mindset around implant dentistry. Anjuli brings years of experience in hygiene, operations, and education to the mic to explore how dental teams can show up more responsibly—for patients, for outcomes, and for each other. EPISODE SNAPSHOT Anjuli Avis, also known as The Hustle Hygienist, joins the Tooth Sleuth Podcast for a powerful conversation about what it really means to serve full arch patients well. She and Greg talk about the shift from "treat and release" to true patient adoption, the importance of cross-team communication, and why the words we use matter more than we think. Drawing from her early career in temp hygiene and later experience in operations with a high-end restorative practice, Anjuli shares what's changed, what still needs to, and where teams can step up—together. WHAT YOU'LL LEARN Why patients need reprogramming before they commit to treatment How tribal language reduces friction and increases case acceptance Why assistants often hold the most trust—and how to leverage it What today's implant maintenance requires from the entire team How vendor relationships can fuel private practice growth (if used right) MIC DROP MOMENT "We adopt this patient. Not just the dentist. The hygienist, the assistant, the office manager. This is not a one-and-done. It's a lifetime journey." – Anjuli Avis RESOURCES MENTIONED The Convenience Revolution by Shep Hyken SmileSource Exchange – a national event for private practices ready to grow through community Anjuli's LinkedIn and Instagram for continued learning and connection WHERE TO LEARN MORE Follow Anjuli on LinkedIn: Anjuli Avis Find her on Instagram: @thehustlehygienist  Check out SmileSource: smilesource.com

  39. 121

    TTS 121 - No More Permission Slips

    💥 Episode Summary: In this vulnerable and empowering conversation, Greg welcomes back Brandi Marzolino to the podcast for a deep dive into what it really means to lead as a woman in today's world — especially in the dental industry. Brandi gets real about her personal journey through burnout, self-abandonment, and recovery — and how it led her to create The Lead(Her)ship Experience, a 6-month immersive program launching in August 2025 for women in dentistry and beyond. Together, Greg and Brandi break down the myth that leadership is just about business strategy. They explore how personal growth, boundaries, confidence, and clarity are the true foundations of powerful leadership — and why it's time women stop waiting for permission to rise. If you've ever felt like you were too much, not enough, or stuck in someone else's version of success, this episode will hit home. 🔑 What You'll Learn: Why so many women leaders feel like they've lost themselves The cultural conditioning that makes women question their worth — and how to unlearn it Brandi's own story of sobriety, rebuilding from the ground up, and reclaiming her voice The importance of self-leadership before team or business leadership What makes The Lead(Her)ship Experience different from typical coaching programs How to lead with both fire and grace — without burning out 📣 Resources & Links: Website: www.leadhershipexperience.com

  40. 120

    TTS120- Don't Poo Poo the Woo Woo

    🎙️ Tooth Sleuth Podcast – Episode 120 Title: Don't Poo Poo the Woo Woo: What Burnout, Energy & Career Freedom Really Look Like Guest: Dr. Laura Brenner, Career Coach | Founder of Dentist Side Gigs | Ex-Dentist | Woo Woo Whisperer     🔍 Episode Snapshot Feeling stuck in your dental career? Tired of the burnout buzzword, but know something's off? Dr. Laura Brenner is back—yes, back!—to join Greg for an unfiltered, deeply personal conversation about what it really means to walk away from a career that doesn't serve you anymore. From closet career shame to spiritual breakthroughs, this episode is a permission slip to redefine success—and actually enjoy your life again. Whether you're a DSO leader, private practice doc, associate, or just a quiet rebel in scrubs, this one's for you.     🎯 What You'll Learn 🌀 Why "burnout" is often just misalignment (and what to do instead) 💬 The silent shame cycle that keeps dental professionals stuck 🔬 A science-based bridge into "woo woo" leadership and mindset 🌪 The danger of outsourcing your decisions (and how to rebuild internal trust) 🔋 How your energy—not your strategy—sets the tone for your team and patients 🛑 Why you need to break the old rules to build a better life (and practice)     💣 Mic Drop Moments "Don't poo poo the woo woo." "Burnout isn't always exhaustion—it's the symptom of ignoring your own truth." "We're trained to fix teeth—not ourselves. That needs to change." "Leadership doesn't start with systems. It starts with you."     🔗 Resources & References 💬 Join the Dentist Side Gigs Facebook community 🌐 Connect with Laura at: lullabiescareercoaching.com 📖 Read her viral blog: 10 Reasons Your Dentist Hates You Too 🧠 Explore energy leadership with Laura's coaching framework 🧡 Inspired by Brene Brown, Einstein, and one baby's breath at a time     🎧 Where to Listen 📲 Available on all platforms: Spotify | Apple Podcasts | Google | YouTube | Amazon 🔗 Listen to Episode 120 now: [Insert Direct Link]     🗣️ Stay Connected Host: Greg Essenmacher IG: @GregEssenmacher Podcast: Tooth Sleuth on YouTube  

  41. 119

    TTS119-Beyond the Drill: Emergency Preparedness in Dental Practices

    Title:   Beyond the Drill: Emergency Preparedness in Dental Practices   In this episode 119 of The Tooth Sleuth Podcast, Greg sits down with dental anesthesiologist Dr. Richard Marn to tackle a critical topic: emergency preparedness in dentistry. With one patient dying each day from medical events in dental settings, this isn't just important—it's urgent. Dr. Marn breaks down the four pillars every dental team needs in place: infrastructure, competency, culture, and habit.    They explore how to build psychological safety, the value of daily huddles, and why team alignment is the make-or-break factor in an emergency. Whether you're running a solo practice or part of a DSO, this episode gives you practical steps to elevate safety and performance when it matters most.   Topics Covered: The role of anesthesiology in dental patient safety How to build a culture of emergency readiness in your practice Insights from medical anesthesiology brought into dental care Creating habits that prepare teams for the unexpected Resources Mentioned: Emergency simulation requirements Infrastructure checklists for sedation-equipped practices Communication tools to foster psychological safety   Connect with Richard Marn: Website: www.bpmedsim.com

  42. 118

    TTS118- Glenn Vo: Life, Liberty, and the Pursuit of Happiness

    Life, Liberty, and the Pursuit of Happiness In this episode of the Tooth Sleuth Podcast, Greg sits down with Dr. Glenn Vo—dentist, entrepreneur, and founder of Nifty Thrifty Dentists—for a candid and wide-ranging conversation about success, mindset, and the importance of staying aligned with your values. Dr. Vo opens up about the power of morning routines, the quiet strength of stillness, and why real success is about more than just production numbers. The two explore how dentists can lead with intention, avoid burnout, and build lives that feel as good as they look on paper. You'll hear powerful reflections on grace, self-forgiveness, and what it really means to pursue happiness—not just in dentistry, but in every area of life. Topics Covered: Leading with purpose: How great patient experiences are built by great teams The myth of constant hustle and the value of intentional stillness Routines that ground you—and when to break them Letting go of perfectionism and learning to forgive yourself Anchoring to your "North Star" in business and life Lessons from mentors, therapy, and the occasional halitosis horror story Resources Mentioned: Solve for Happy by Mo Gawdat Stillness is the Key by Ryan Holiday Nifty Thrifty Dentists Facebook Group Connect with Dr. Glenn Vo: Website: niftythriftydentists.com  

  43. 117

    TTS117 - From Pike Place to Prime

    🎙️ Episode Title: From Pike Place to Prime Guest: Joseph Michelli, Ph.D. Host: Greg Essenmacher In this episode of The Two Sleuth Podcast, Greg sits down with Joseph Michelli, Ph.D.—bestselling author and world-renowned expert on customer experience. From revitalizing the Pike Place Fish Market to guiding One Medical through its $4 billion acquisition by Amazon, Joseph shares what it takes to create extraordinary experiences that drive loyalty, growth, and trust. They discuss: Why all business is personal—especially in dentistry How emotional connection fuels patient trust and case acceptance Lessons from brands like Starbucks, Zappos, and One Medical What dental practices can learn about service design and culture How leaders can shape every touchpoint of the patient journey Whether you're building a brand or scaling a practice, this episode will challenge you to rethink service—and inspire you to deliver experiences worth remembering. Learn more about Joseph Visit www.josephmichelli.com

  44. 116

    TTS116 - Your CPA Might Be the Problem

    On this week's episode, I sat down with Stephen Nance, CPA. Steve is a seasoned tax strategist at DrillDown Solution, where he helps dental professionals and business owners plan for and minimize tax liability. With years of experience in accounting and a deep understanding of industry-specific challenges, Stephen provides tailored financial guidance focused on tax planning, growth, and profitability. Known for his analytical mindset and approachable style, he builds lasting relationships with clients based on trust and results. Stephen is passionate about empowering others through financial clarity and strategic planning. Give a listen to Steve as we discuss the intricacies of financial strategies, particularly focusing on tax planning for dental practices. We explore the importance of proactive accounting, the nuances of tax strategies, and the key financial metrics that dental practitioners should monitor to ensure their practices thrive. The discussion emphasizes the need for tailored financial advice and the impact of strategic investments on long-term wealth creation.   You can learn more here:  Website: https://drilldownsolution.com/ Stephen's Email: [email protected]

  45. 115

    TTS114 - Résumés Are Trash

    On this week's episode, I sat down with Dr. Michael Neal. Dr. Neal is the Founder & Chief Executive Officer of Build My Team. He is a practicing Optometrist in private practice in Hawley, Pennsylvania. He founded Build My Team to solve his own hiring struggles in his practice by modeling how companies like Disney and the Four Seasons hire. The process worked so well he expanded it to help friends and now Build My Team services clients in 8 different health care professions in over 40 states and Canada.   Give a listen as host Greg Essenmacher and Dr. Michael Neal discuss innovative hiring practices in the healthcare sector, particularly in dentistry. They explore the challenges of staffing post-COVID, the importance of customizing hiring solutions, and the journey of building a successful team without relying on traditional resumes. Dr. Neal shares insights on how to effectively find and retain quality candidates, emphasizing the need for a shift in hiring strategies to adapt to the evolving landscape of the dental industry. Explore the dual nature of AI in recruitment, highlighting both its potential benefits and challenges, the importance of quality over quantity in hiring practices and advocating for a focus on finding 'A players' who can significantly enhance team dynamics and overall practice performance.    Learn more and connect further with Dr. Neal here:  Website: https://www.buildmyteam.com/ Email: [email protected]  

  46. 114

    TTS115 -Burnout Broke Me—Then Built Me

    On this week's episode, I sat down with Kari Carter-Cherelus. Kari has been in the dental industry for 10+ years, her background is in the DSO space - specializing in dental operations and procurement/strategic sourcing. She has worked on the DSO side as a Director of Procurement and as a Consultant.   In this conversation, Greg and Kari delve into the critical issue of burnout in the dental community, exploring its prevalence, symptoms, and the lack of support for dental professionals. Emphasizing the importance of recognizing burnout and the emotional toll it takes on individuals, particularly in high-pressure environments like dentistry. Kari and Greg discuss the complexities of burnout, particularly in the dental profession and explore the emotional toll of returning to work, the causes of burnout, and the importance of supportive environments. Kari shares practical solutions, including therapy, exercise, and community support, while emphasizing the need for accountability in managing one's mental health.    If you would like to learn more, please visit:  Website: bit.ly/burnoutdentalhygienist Email: [email protected]  

  47. 113

    TTS113 - Plug In. Scale Up.

    On this week's episode, I sat down with Dr. Corey Raymond and Tommy Bruneau. Dr. Raymond was the founder and CEO of the Academy of Modern Implant Dentistry, in Philadelphia and has now started a multi-state dental implant office focusing on full arch treatment along with being the Director of Clinical technologies for Implant Direct. Dr. Raymond's goal is to bring the most up to date digital workflows into the Implant Direct ecosystem. Tommy Bruneau is a dynamic leader at Implant Direct, where he excels in driving innovation and growth in the dental implant industry. With a proven track record of exceeding goals and achieving President's Club status, Tommy is known for his strategic vision and commitment to excellence. His expertise in implantology and passion for advancing dental technology make him a sought-after speaker and thought leader. In this episode of the Toothsleuth podcast, host Greg Essenmacher welcomes Dr. Corey Raymond and Tommy Bruneau to discuss the transition from analog to digital workflows in dentistry, the importance of profitability, and the challenges faced by dental practices in implementing new technologies. They introduce Archflow 360, a new approach to full arch dentistry, and share insights on marketing strategies for dental practices. The conversation also highlights the upcoming Archflow 360 Roadshow and webinar, aimed at educating dental professionals on these topics.

  48. 112

    TTS115 - No DDS, No B.S.

    On this week's episode, I sat down with Alex Nottingham, CEO and Founder of All-Star Dental Academy®. He is a former Tony Robbins top coach and consultant, having worked with companies upwards of $100 million. Alex received his Juris Doctor (JD) and Masters of Business Administration (MBA) from Florida International University.   Give a listen as Greg Essenmacher and Alex Nottingham discuss their experiences in the dental industry, the importance of collaboration, and the dynamics between visionaries and implementers. They explore how bringing in talent from outside the dental field can enhance customer service and business growth and dive into leadership principles and the significance of understanding the motivations behind patient decisions. In this conversation, Greg and Alex discuss the importance of mindset coaching for business growth, the silent profit killers in dentistry, staffing challenges, and the critical role of leadership. Emphasizing the need for effective phone skills and emotional connections to improve patient conversion rates and reduce no-show rates. The discussion also highlights the significance of having the right strategies and formulas in place for successful practice management.    You can find more information about Alex and the All-Star Dental Academy here:  Personal LinkedIn: https://www.linkedin.com/in/ahnottingham/ Professional Linkedin: (3) All-Star Dental Academy™: Posts | LinkedIn Website: https://www.allstardentalacademy.com/

  49. 111

    TTS111 - No Canines, No Clarity, No Problem

    On this week's episode, I sat down with Austin Moffat. Austin is the founder and managing partner of DSO CFO, an accounting and financial advisory firm specializing exclusively in the dental industry. With deep expertise in dental financial management, Austin serves as a fractional CFO and trusted financial strategist, helping dentists optimize cash flow, profitability, and overall financial health.    Give a listen to Austin as he shares his personal journey from being an aspiring soccer player to becoming a financial advisor in the dental industry. Austin emphasizes the importance of building trust with clients and simplifying financial concepts for dental professionals. Austin and Greg discuss the critical importance of building trust and relationships in the dental industry, emphasizing that accurate financials and effective communication are key to successful practice management. They explore the role of team empowerment and accountability, the need for open sourcing in practice management systems, and the future of FinTech in dentistry.  For More Information: Personal Linkedin: https://www.linkedin.com/in/austin-moffat-88715a59/ Website: www.dsocfo.com Email: [email protected]

  50. 110

    TTS110 - Front Office Fails

    On this week's episode, I sat down with Colleen Huff. As the "Dental Insurance Coach," Colleen is revolutionizing revenue cycle management and insurance processes for practices nationwide. Colleen's expertise culminated in her debut book, "A Mouthful of Insurance," released in July 2024. Give a listen to Greg and Colleen as they explore the journey of transitioning from a solopreneur to a business owner in the dental industry. Colleen shares her extensive background in dental management, emphasizing the importance of training and understanding the complexities of insurance. They discuss the need for business acumen among dentists, the dynamics of team support, and the role of technology in streamlining dental practices. The conversation concludes with rapid-fire questions that reveal personal insights and experiences.

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ABOUT THIS SHOW

The Tooth Sleuth podcast is hosted by Greg Essenmacher, Principal at GnA consult. "Helping Dentists and Dental Professionals Maximize Their Potential"—From vision to execution-creating business strategies that work!Want to Grow Your Full Arch Practice?-Book a Discover Call here:www.DentalConsult4u.comOr email:[email protected]

HOSTED BY

Greg Essenmacher

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