PODCAST · business
TomorrowZone Catalyst
by Deborah Reuben
A podcast exploring curiosity, connection, and possibility. Forward-thinking insights and fresh perspectives to catalyze innovation and future readiness mindsets for business professionals in finance and beyond.
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108: Why Clarity Beats Complexity in the Age of AI with Pete Steege
Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding. In this episode of the TomorrowZone Catalyst Podcast, Deborah Reuben sits down with Pete Steege to explore why clarity is becoming a defining leadership advantage in the age of AI. As AI accelerates output, many organizations are increasing activity without strengthening direction. Pete shares a critical insight: companies struggle when they lose sight of the deeper meaning behind what they are building, even as innovation increases. The conversation explores how technical leaders often default back into execution, creating too many priorities and diluting impact. They also unpack how AI is flooding communication channels, raising the bar for what it takes to truly connect. The leaders who stand out next will be the ones who simplify, focus, and show up with a clear, human point of view. ***Bonus Resource from Pete for TomorrowZone Catalyst Podcast Listeners*** Pete Steege is a growth strategist and CEO advisor who helps technical leaders step into the clarity required to scale with purpose. As the founder of B2B Clarity, he works with founders and executives navigating the shift from building products to leading organizations, guiding them to uncover the deeper truth behind their business and focus on what truly drives growth. With decades of experience across global technology companies, Pete has helped leaders simplify complexity, align teams, and accelerate meaningful progress. He is also the author of Radical Clarity, where he outlines a practical path for leaders ready to move beyond activity and into focused, future-ready leadership. Connect with Us: Pete Steege | LinkedIn B2B Clarity Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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107: Eyes Wide Open: Navigating AI Without Losing Your Judgment with Deborah Reuben and Jennica Burgh
In this episode of the TomorrowZone Catalyst Podcast, Deborah Reuben and Jennica Burgh step into a real-time exploration of a question most leaders are moving too fast to consider: what is AI doing to the way we think? As AI becomes embedded in how we work, decide, and create, it's easy to default to speed and convenience. But this conversation surfaces a deeper dynamic. When leaders aren't intentionally guiding their own thinking, AI begins to shape it in subtle ways. Not just the answers, but the confidence behind them. Deborah and Jennica unpack emerging research on cognitive surrender, the tendency to adopt AI-generated output without scrutiny, and how that can influence judgment over time. They also explore the risk of reinforcing bias through sycophantic AI interactions, and the growing gap between what AI appears to understand and what it is actually doing beneath the surface. What emerges is a clear leadership challenge. In a world that rewards speed, the real advantage may come from those who slow down long enough to think. To question. To apply context and judgment where it matters most. This is not about stepping away from AI. It is about using it with intention. Bring your thinking to the table first, then leverage AI as a tool to extend it rather than replace it. Deborah Reuben, CLFP, is the CEO and Founder of TomorrowZone®, a strategic innovation consultancy helping leaders navigate complexity with clarity and courage. With more than two decades of experience at the intersection of finance, technology, and transformation, Deborah is known for guiding executive teams through high-stakes change with a disciplined, human-centered approach. She is the author of Enter the TomorrowZone and the Certified Lease and Finance Professionals' Handbook (6th–10th editions), and has played a key role in modernizing industry education. Deborah has served on the ELFA Board of Directors and currently serves on the CLFP Foundation Board. Through TomorrowZone®, she partners with forward-thinking organizations to strengthen their leadership operating systems so transformation efforts hold under pressure and deliver meaningful, lasting results. Jennica Burgh is Director of Operations at TomorrowZone®, where she bridges strategy and execution to help bold ideas become lasting results. With a background that spans social work, financial services, and operations leadership, Jennica brings a unique blend of people-first thinking and practical execution. She keeps TomorrowZone running with rhythm, guiding projects from vision to action and ensuring every team stays connected to purpose. Whether she's facilitating conversations or refining systems, Jennica creates space for clarity and collaboration. She works closely with clients to translate complexity into movement and momentum, supporting leaders as they align their teams, activate strategy, and shape what's next. Studies & Articles Referenced in Episode: Thinking—Fast, Slow, and Artificial: How AI is Reshaping Human Reasoning and the Rise of Cognitive Surrender. Shaw & Nave Sycophantic Chatbots Cause Delusional Spiraling, Even in Ideal Bayesians. Chandra, Kleiman-Weiner, Ragan-Kelley, Tenenbaum Mirage: The Illusion of Visual Understanding. Asadi, O'Sullivan, Cao, Nedaee, Rajabalifardi, Li, Adeli, Ashley BFCEO of America's largest public hospital system says he's ready to replace radiologists with AI. Stempniak I'm begging you to write more essays: The best way to learn faster, think deeper, and... save humanity. Koe Testing Suggests Google's AI Overviews Tell Millions of Lies Per Hours. Is 90 percent accuracy good enough for search robots? Whitman Psychologist Dr. Tara Behrend on Call Center Operators and Burnout Connect with Us: Deborah Reuben | LinkedIn Jennica Burgh | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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106: Turning Friction into Opportunity with Steve Siler
FutureShaping Leadersseriesbrings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding. In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Steve Siler, Chief Technology Officer at North Mill Equipment Finance, about what it takes to lead when both technology and expectations of work are shifting fast. Steve brings a practical lens to AI, moving beyond hype to focus on how leaders can rethink the structure of work itself. As new capabilities emerge, he challenges a core assumption many organizations still hold. A significant portion of what fills the workday is not value creation. It is friction. And now, leaders have an opportunity to remove it and redirect energy toward what actually matters. He shares how he approaches this transformation in real time. From reworking technical foundations to enabling rapid experimentation, Steve is creating space for teams to test ideas, build quickly, and learn as they go. The result is not just efficiency gains, but a shift in how people think, contribute, and grow. The conversation also explores the leadership mindset required to sustain momentum. Curiosity, iteration, and clarity of outcomes take center stage, along with the discipline to simplify complexity and focus attention where it counts. This episode offers a clear perspective for leaders who are serious about shaping the future. Not by waiting for certainty, but by creating the conditions for progress. Steve Siler is a senior technology executive with nearly two decades of experience leading transformation across asset-backed finance, private credit, and complex M&A environments. As Chief Technology Officer at North Mill Equipment Finance, he focuses on turning operational complexity into strategic momentum by rethinking systems, processes, and how work gets done. Throughout his career, Steve has built and scaled platforms that bridge business needs with emerging technologies, from early-stage startups to global institutions like AIG and William Blair. Known for his curiosity-driven leadership style, he challenges traditional assumptions about work, data, and value creation. Today, he is helping organizations harness AI as a practical toolset to enhance human capability, unlock efficiency, and create new pathways for growth. Connect with Us: Steve Siler | LinkedIn North Mill Equipment Finance Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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105: How to Turn AI Possibility into Real Business Value with Steve Taplin
Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding. In this episode of the TomorrowZone Catalyst Podcast, Deborah sits down with Steve Taplin, Chief Product Officer at Lendscape, to explore what it really takes to modernize in an industry shaped by legacy systems and rising expectations. Steve brings a clear perspective from decades in the field: many transformation efforts miss the mark because leaders move too quickly to find solutions without fully understanding the problems worth solving. They dig into the real constraints holding organizations back, from systems that limit access to data, to the growing expectation for seamless, connected experiences. Drawing on insights from their joint Beyond the Buzz workshop, they also explore why even strong teams struggle to see what is now possible. This conversation is focused, practical, and grounded in execution. It challenges leaders to rethink how they approach innovation, where to focus their energy, and how to create momentum in complex environments. Steve Taplin is Chief Product Officer at Lendscape, where he leads the design and evolution of technology solutions that help financial institutions modernize and compete in a rapidly changing landscape. With nearly three decades of experience across asset finance and receivables finance, Steve brings a rare combination of deep industry knowledge and hands-on product leadership. He is known for bridging the gap between business ambition and real-world execution, guiding organizations to move beyond legacy constraints and unlock new opportunities through practical innovation. A former co-founder of Finaptix and long-time leader at Alfa Financial Software, Steve has consistently focused on helping leaders turn complex challenges into scalable, customer-centric solutions. His work centers on making emerging technologies usable, actionable, and valuable in real operational environments. Connect with Us: Steve Taplin | LinkedIn Lendscape Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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104: Stop Filling Agendas. Start Creating Momentum with Chris Cummins
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben sits down with Chris Cummins to explore why so many meetings still fall flat and what leaders can do differently. As organizations balance rising costs, shifting expectations, and the ongoing tension between virtual and in-person, Chris challenges a common assumption. The issue isn't the format. It's the design. When participants remain passive, their intelligence goes unused and outcomes are left to chance. Chris shares how leading organizations are shifting away from content-heavy agendas and toward intentionally designed experiences that spark participation, connection, and momentum. Instead of filling time with presentations, they create space for people to think, contribute, and co-create. The conversation offers a practical reframe for leaders who want more than just another meeting. It shows how thoughtful experience design can strengthen alignment, deepen relationships, and unlock the full potential of the people already in the room. Media, where he helps organizations transform how they communicate, connect, and drive results. With more than two decades of experience working with global brands like BMW, Microsoft, and the Canadian Olympic Committee, Chris specializes in designing high-impact experiences that move beyond passive presentations to real engagement and action. A seven-time TEDx speaker, Chris blends storytelling, strategy, and facilitation to help leaders unlock the full potential of their teams. His work focuses on reimagining how people collaborate in both virtual and in-person environments, turning everyday interactions into opportunities for deeper connection, alignment, and momentum. Connect with Us: Chris Cummins | LinkedIn Chris Cummins Website Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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103: The Five-Year Plan is Dead: How Leaders Succeed Without a Map with Jeff Rogers
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben sits down with Jeff Rogers to explore what leadership looks like when change is constant and accelerating. Adaptability is no longer a supporting skill for leaders. It's the strategy. When the future cannot be mapped, the ability to respond in real time becomes the competitive advantage. As timelines compress and uncertainty rises, Jeff challenges the idea that better planning is the answer. Instead, he introduces a more dynamic approach grounded in improvisation, cognitive agility, and real-time collaboration. This conversation unpacks how leaders can move beyond rigid plans and build teams that think, respond, and adapt in motion. Jeff shares how creating the right environment unlocks faster learning, stronger alignment, and more confident decision-making even when the path forward is unclear. You will also hear how the PLAYMaker mindset shifts teams from individual execution to shared momentum, where people actively support each other and contribute to progress as it unfolds. If you are navigating complexity and want your team to be more responsive, more aligned, and better equipped for what is next, this episode offers a practical and timely perspective. Jeff Rogers is a keynote speaker, bestselling author, and expert in helping organizations build adaptable, high-performing teams in times of rapid change. Blending design thinking, behavioral science, and improvisation, he equips leaders with practical tools to navigate uncertainty and unlock new opportunities. As the creator of the PLAYMaker mindset, Jeff focuses on developing cognitive agility, empowering teams to collaborate in real time and respond with confidence when the path forward is unclear. His work has supported global organizations in strengthening culture, accelerating innovation, and turning disruption into forward momentum. Through his engaging, experiential approach, Jeff helps leaders and teams rediscover their capacity to adapt, create, and lead in an ever-changing world. Connect with Us: Jeff Rogers | LinkedIn Jeff Rogers Unlimited Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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102: Why AI Literacy Will Define the Next Generation of Leaders with Adya Tewari
Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding. In this episode of the TomorrowZone Catalyst Podcast, Deborah Reuben speaks with Adya Tewari, founder of the AI Literacy Project, about why understanding AI is becoming a foundational capability for the next generation of leaders. Adya brings the perspective of someone working directly with students and emerging professionals who are growing up alongside AI. Their experiences offer important signals for leaders who are deciding how to prepare their organizations for a world where AI tools are increasingly embedded in everyday work. Adya and Deborah discuss why curiosity and critical thinking matter in an AI shaped world and what today's leaders can learn from the next generation about navigating rapidly evolving technology. Adya Tewari brings a next generation perspective to one of today's most important leadership conversations: how people understand and engage with artificial intelligence. As the founder of the AI Literacy Project, she focuses on helping students, educators, and emerging professionals build the knowledge and confidence needed to navigate an AI shaped world. She works at the intersection of education, technology, and youth engagement, helping translate complex AI concepts into practical understanding for the next generation. Her work highlights how young people are already encountering AI and why building early awareness and critical thinking around these tools matters. Adya's perspective offers leaders a valuable window into how the next generation is learning about, questioning, and preparing to work alongside AI. Connect with Us: Adya Tewari | LinkedIn The AI Literacy Project Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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101: Customer Experience as a Leadership Discipline with Jeannie Walters
Future Shaping Leaders series brings you inside the thinking of leaders across generations who are shaping the future of their organizations, industries, and communities. In each episode, host Deborah Reuben explores how they navigate complexity, make critical decisions, and sustain momentum when the path forward is still unfolding. In this episode, Deborah is joined by customer experience expert Jeannie Walters, Founder of Experience Investigators and author of Experience Is Everything: Making Every Moment Count in the Age of Customer Expectations. Together they explore why customer experience is a leadership discipline, not just a department. Jeannie shares her Mindset – Strategy – Discipline framework, explains how organizations uncover hidden experience breakdowns, and describes how leaders can become true customer experience change agents by connecting customer insights to real business outcomes. Jeannie Walters is a globally recognized customer experience expert, keynote speaker, and Founder of Experience Investigators. She helps organizations transform customer experience from a siloed function into a leadership-driven business strategy. Jeannie is the author of Experience Is Everything: Making Every Moment Count in the Age of Customer Expectations and the creator of the Experience Investigators methodology, which helps leaders uncover hidden friction across the customer journey and turn it into opportunities for growth. A trusted advisor to organizations around the world, Jeannie works with leaders who want to build customer-centered cultures where every interaction strengthens trust, loyalty, and long-term business success. Connect with Us: Jeannie Walters | LinkedIn Experience Investigators Experience is Everything Book Deborah Reuben | LinkedIn TomorrowZone Enter the TomorrowZone Book
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100: 100 Conversations Later: Reflections on What Drives Real Innovation with Deborah Reuben
In this special 100th episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben reflects on what a hundred conversations with innovators and leaders have revealed about how innovation really happens. Joined by Jennica Burgh, TomorrowZone's Director of Operations, Deborah connects the patterns that surfaced again and again across the show. One insight stands out: innovation is not limited by intelligence. It is shaped by the conditions leaders create for it to thrive. Together they explore the human dynamics behind transformation, including fear, alignment, co-creation, and why stepping away from day-to-day pressures helps leaders imagine new possibilities. Deborah Reuben, CLFP, is the founder and CEO of TomorrowZone®, a strategic consultancy that helps leaders navigate complexity and lead meaningful change with clarity and intention. With more than 20 years of experience across equipment finance and technology, Deb is known for making complex challenges practical and helping teams align, focus, and move forward with confidence. She is the author of Enter the TomorrowZone, a book that invites leaders to rethink transformation by starting with people, purpose, and shared understanding before rushing to solutions. The book introduces the TomorrowZone System™, a human-centered approach that helps teams align around what matters, imagine what is possible, and create progress that lasts. Named one of Monitor Magazine's 50 Most Powerful Women in Equipment Finance, Deb is a sought-after speaker, advisor, and facilitator who helps future-focused leaders cut through noise and lead with clarity, curiosity, and purpose. Connect with Us: Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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99: Clarity Under Pressure: Leading Transformation in Real Time with Deborah Reuben
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben steps into the guest seat as Jennica Burgh, TomorrowZone's Director of Operations, turns the tables and interviews her about the journey behind writing Enter the TomorrowZone. What unfolds is an honest, behind-the-scenes conversation about leadership, reflection, readiness, and what it really takes to guide transformation under pressure. Writing the book forced Deb to live the shifts she teaches. The endless decisions. The doubt loops. The discipline required to make something complex simple. What started as a project became a real-time case study in leading through uncertainty. One truth stands out: Simplicity is not accidental. It is the result of disciplined thinking. In an age of accelerating technology and constant change, clarity cannot be rushed. Leaders who skip deep thinking create fragile systems and expensive complexity. Leaders who pause, reflect, and align build transformation that holds under pressure. If you are navigating your own messy middle, this conversation offers both perspective and practical insight. Commitment fuels momentum. Reflection compounds capability. And clarity is a strategic advantage no leader can afford to ignore. Deborah Reuben, CLFP, is the CEO and Founder of TomorrowZone®, a strategic innovation consultancy helping leaders navigate complexity with clarity and courage. With more than two decades of experience at the intersection of finance, technology, and transformation, Deborah is known for guiding executive teams through high-stakes change with a disciplined, human-centered approach. She is the author of Enter the TomorrowZone and the Certified Lease and Finance Professionals' Handbook (6th–10th editions), and has played a key role in modernizing industry education. Deborah has served on the ELFA Board of Directors and currently serves on the CLFP Foundation Board. Through TomorrowZone®, she partners with forward-thinking organizations to strengthen their leadership operating systems so transformation efforts hold under pressure and deliver meaningful, lasting results. Connect with Us: Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com Purchase | Enter the TomorrowZone
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98: Enter the TomorrowZone: Innovation by Design (Book Launch Special)
In this special episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben shares the replay of the official launch event for her new book, Enter the TomorrowZone: How to Inspire Breakthrough Innovation and Shape Your Future. This conversation goes beyond celebration. It explores why so many transformation efforts stall and what leaders must strengthen before making major technology investments. Technology does not transform organizations. People do. Deborah unpacks the patterns she has seen across executive teams navigating AI acceleration, system modernization, and high-stakes change. The breakdowns are predictable: moving to solutions before clarity, investing before alignment, accelerating before readiness. Enter the TomorrowZone offers a different sequence. Clarity first. Alignment before acceleration. Judgment over hype. You will hear reflections from leaders applying this thinking in real organizations and why intentional design creates transformation that sticks. Special thanks to Brian Dundon, Broadleaf Financial Group, Tawnya Stone, GreatAmerica, and Jen Croneberger, Human Leadership Institute, for sharing your insights. Also, thank you to Robbie Samuels for coordinating and producing our launch party. If you are leading digital transformation and want results that last, this episode will sharpen how you think about your next move. Connect with Us: Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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97: Enter the TomorrowZone: Lead With Focus When Everything Feels Loud
When everything feels loud, focus becomes a leadership advantage. Complexity, competing priorities, and constant urgency can pull teams in too many directions at once. Without shared clarity, even good intentions can create noise. This is part three of a three-episode series based on Deborah Reuben's book, Enter the TomorrowZone. In this final episode, Deb shifts the conversation from insight to action and explores how leaders stay centered and focused when everything feels urgent. Sustainable progress grows out of clarity, shared vision, and systems that support intentional action. When teams align around what they are creating together, momentum becomes easier to sustain. In this conversation, Deb shares how leaders create clarity in complexity, respond thoughtfully when everything feels urgent, and build alignment that supports forward movement. She also explores how shared vision shapes progress and how well-designed systems help change take hold over time. If you are ready to move beyond constant reaction and lead with intention, this episode offers a grounded path forward. Deborah Reuben, CLFP, is the founder and CEO of TomorrowZone®, a strategic consultancy that helps leaders navigate complexity and lead meaningful change with clarity and intention. With more than 20 years of experience across equipment finance and technology, Deb is known for making complex challenges practical and helping teams align, focus, and move forward with confidence. She is the author of Enter the TomorrowZone, a book that invites leaders to rethink transformation by starting with people, purpose, and shared understanding before rushing to solutions. The book introduces the TomorrowZone System™, a human-centered approach that helps teams align around what matters, imagine what is possible, and create progress that lasts. Named one of Monitor Magazine's 50 Most Powerful Women in Equipment Finance, Deb is a sought-after speaker, advisor, and facilitator who helps future-focused leaders cut through noise and lead with clarity, curiosity, and purpose. Want to go deeper? Explore Enter the TomorrowZone at EnterTheTomorrowZone.com. Connect with Us: Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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96: Enter the TomorrowZone: Why Faster Isn't Always Forward
Moving faster doesn't always mean moving forward. Many teams push harder, add pressure, and increase speed, yet still feel stuck or off course. When clarity is missing, speed can quietly pull effort in the wrong direction. This is part two of a three-part mini series based on Deborah Reuben's book, Enter the TomorrowZone. In this episode, Deb explores the tension between speed and strategy and why progress often feels heavy when urgency is mistaken for momentum. Sustainable momentum grows from intention, shared understanding, and alignment. When leaders slow the rush to create clarity, teams gain direction and energy rather than friction. In this conversation, Deb looks at how to recognize when strategy has drifted, why busy teams can still struggle to move forward, and how human-centered design supports better decisions in uncertain conditions. She also explores what it takes to build alignment that lasts as complexity increases. If you have been pushing hard without seeing the progress you expected, this episode offers a chance to pause, recalibrate, and move forward with greater clarity. Want to go deeper? Explore Enter the TomorrowZone at EnterTheTomorrowZone.com. Deborah Reuben, CLFP, is the founder and CEO of TomorrowZone®, a strategic consultancy that helps leaders navigate complexity and lead meaningful change with clarity and intention. With more than 20 years of experience across equipment finance and technology, Deb is known for making complex challenges practical and helping teams align, focus, and move forward with confidence. She is the author of Enter the TomorrowZone, a book that invites leaders to rethink transformation by starting with people, purpose, and shared understanding before rushing to solutions. The book introduces the TomorrowZone System™, a human-centered approach that helps teams align around what matters, imagine what is possible, and create progress that lasts. Named one of Monitor Magazine's 50 Most Powerful Women in Equipment Finance, Deb is a sought-after speaker, advisor, and facilitator who helps future-focused leaders cut through noise and lead with clarity, curiosity, and purpose. Connect with Us: Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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95: Enter the TomorrowZone: Before the Tech, Before the Plan, Start Here
Most leaders are working hard yet still feel stuck. Decisions get made quickly, pressure stays high, and progress feels harder than it should. Often, the challenge is not effort, but the thinking shaping those decisions. This is part one of a three-episode series based on Deborah Reuben's book, Enter the TomorrowZone. In this opening episode, Deb invites leaders to pause long enough to see what is really influencing their choices, their strategy, and their results. When leaders stay in reaction mode, familiar patterns keep running the show. The future struggles to take shape there. Momentum begins when teams step back together, surface assumptions, and reconnect around a shared understanding of what they are trying to create. In this conversation, Deb explores how urgency quietly limits possibility, how misalignment shows up before projects even begin, and how clarity creates the conditions for innovation to take hold. If you are leading change or carrying the weight of constant disruption, this episode offers a grounded place to pause, reset, and move forward with intention. Deborah Reuben, CLFP, is the founder and CEO of TomorrowZone®, a strategic consultancy that helps leaders navigate complexity and lead meaningful change with clarity and intention. With more than 20 years of experience across equipment finance and technology, Deb is known for making complex challenges practical and helping teams align, focus, and move forward with confidence. She is the author of Enter the TomorrowZone, a book that invites leaders to rethink transformation by starting with people, purpose, and shared understanding before rushing to solutions. The book introduces the TomorrowZone System™, a human-centered approach that helps teams align around what matters, imagine what is possible, and create progress that lasts. Named one of Monitor Magazine's 50 Most Powerful Women in Equipment Finance, Deb is a sought-after speaker, advisor, and facilitator who helps future-focused leaders cut through noise and lead with clarity, curiosity, and purpose. Want to go deeper? Explore Enter the TomorrowZone at EnterTheTomorrowZone.com. Connect with Us: Deborah Reuben | LinkedIn TomorrowZone EnterTheTomorrowZone.com
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94: Leadership & Future Readiness - A Conversation from Fireside Chats with Jesse Johnson
This special episode features a curated conversation originally recorded for Fireside Chats with Jesse Johnson. In this dialogue, we explore what steady leadership looks like when organizations are navigating innovation, complexity, and constant change. We discuss how execution pressure can narrow thinking, how alignment can break down over time, and why creating space for curiosity and sensemaking matters for long-term direction. This conversation reflects the core of the TomorrowZone perspective. Helping leaders build the clarity, confidence, and human capability required for future readiness while complex work continues. As you listen, consider where readiness, curiosity, and shared understanding could help your organization shape what comes next. Jesse Johnson is the Founder and President of Consult Disrupt, a strategic execution firm helping equipment finance leaders turn ideas into meaningful action. He partners with organizations and industry providers to bring clarity, momentum, and follow-through to strategic initiatives. Jesse is also the host of Fireside Chats with Jesse, a podcast featuring candid conversations with industry leaders about innovation, leadership, and future readiness. He is the founder of Equipment Finance Cares, a nonprofit supporting professionals in times of personal hardship, reflecting his belief that leadership means putting people first. Known for his integrity and service mindset, Jesse works to strengthen the entire equipment finance industry while helping organizations grow with purpose. Connect with Us: Jesse Johnson | LinkedIn Fireside Chats with Jesse Deborah Reuben | LinkedIn TomorrowZone
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93: Bridging the AI Gap: Leading Through Multigenerational Complexity with Marti Grimminck
What if the biggest barrier to AI adoption isn't the technology but the lack of trust? In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben talks with Marti Grimminck, founder of International Connector, about how AI is quietly reshaping early career experiences. From invisible gatekeeping in hiring to the erosion of entry-level learning opportunities, Marti shares insights from two decades of working with young leaders in 190 countries. You'll hear surprising truths about how Gen Z is really using AI and why assumptions about tech-savviness often miss the mark. If you're rethinking how to grow talent in a fast-changing world, this episode will challenge your perspective and spark new ideas. Marti Grimminck is a futurist designer, global business executive, and trusted advisor to organizations navigating the future of work. As Founder and CEO of International Connector, she partners with corporations and governments to shape next-generation workforce strategies, drawing from two decades of experience working with Gen Z leaders across 190 countries. Known for bringing bold insights to complex challenges, Marti helps organizations understand how younger generations think, learn, and adopt technology. This is essential knowledge for any leader focused on developing talent in a rapidly shifting world. Her initiatives span from workforce readiness programs to global innovation labs, with clients like IBM, Google, and the Canadian government. Marti's work is grounded in social impact and real-world experimentation, making her a sought-after voice for leaders who are serious about designing inclusive, future-ready workplaces. Connect with Us: Marti Grimminck | LinkedIn International Connector Deborah Reuben | LinkedIn TomorrowZone
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92: Empower the People Who Power You: Rethinking AI Adoption with Jake Cutler
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with fintech founder and futurist Jake Cutler. As part of our "From Spark to Shift" series on AI adoption, Jake shares powerful lessons from the front lines of building two platforms designed to modernize small business lending. You'll hear how he's using AI in real-time to design faster, smarter workflows. But this conversation goes deeper than just tools and trends. Jake challenges conventional thinking around innovation, leadership, and what it really takes to gain traction with emerging tech. One idea that stands out: AI's real power isn't what it can do for you. It's what it can do for the people who help you. Jake invites leaders to stop thinking of AI as a personal assistant and start seeing it as a team amplifier. Whether you're rethinking your systems, experimenting with new tech, or just looking for fresh perspective, this episode will spark new ways of imagining the future of your business. Jake Cutler is a fintech founder and futurist with more than 15 years of experience in equipment and small business finance across Europe and the U.S. He holds a master's degree in digital innovation for fintech and is the founder of Ampli-fi and Bizfi, platforms designed to simplify and modernize the lending experience for vendors, brokers, lenders, and business owners. Through his work, Jake explores how emerging technologies like AI can streamline complex workflows and unlock new opportunities in underserved markets. He is known for applying human-centered design and automation to create faster, more seamless financing processes. Jake brings a fresh perspective to the future of finance and leads with a clear focus on designing tools that deliver real business value. Connect with Us: Jake Cutler | LinkedIn Ampli-fi Deborah Reuben | LinkedIn TomorrowZone
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91: Lead with Purpose, Not Panic: Future-Ready Strategies with John Fenton
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben talks with John Fenton, executive coach and "CEO Sensei," to explore what it really takes to lead through complexity and build a future-ready firm. With decades of leadership experience, John shares why transformation isn't about collecting the latest tools. It's about upgrading your thinking, aligning your actions with purpose, and empowering your people to thrive in change. From football to Tai Chi to firm leadership, John's journey reveals how inner discipline fuels external impact. Together, Deb and John unpack powerful strategies for adopting AI and automation without losing your human edge. They explore how to build clarity, resilience, and capacity in a world that keeps accelerating. For leaders navigating transformation, this conversation offers refreshing clarity and practical inspiration. If you're ready to rethink what leadership looks like in the age of intelligent tools, this episode is for you. John Fenton is a transformational leadership expert known as The CEO Sensei. With more than 30 years of executive experience, including his role as a managing partner at BDO USA, he now helps firm leaders build clarity, confidence, and resilience in the face of constant change. Through his executive coaching practice, John guides managing partners, CEOs, and leadership teams to unlock performance without compromising wellbeing. His distinctive approach blends strategic insight with human-centered leadership, drawing from a powerful personal journey that includes playing Division I football, becoming a black belt in Tai Chi, and overcoming a major health crisis. A best-selling author and award-winning speaker, John is passionate about helping leaders shift from reactive habits to intentional, future-focused action. His work is especially resonant with firms ready to evolve outdated models and create cultures where innovation, purpose, and people thrive. Connect with Us: John Fenton | LinkedIn John Fenton Deborah Reuben | LinkedIn TomorrowZone
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90: Scaling Personalization Without Losing Human Connection with Shannon Seaver
In this Future Shaping Leaders episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben talks with Shannon Seaver, CEO of The AI Whisperers and Executive Director of createMPLS. Shannon shares how she's using AI to help teachers reclaim time, simplify complexity, and re-center the human connection in learning. Her platform transforms a single lesson into multiple personalized experiences, without adding to teacher workload. You will hear how she built this system during a 48-hour build event, why relationships drive real learning, and how AI can actually protect against AI misuse in the classroom. The real innovation here is not the tech. It is the shift in how we design systems that serve people better. If you care about building future-ready solutions that put people first, this is one conversation you don't want to miss. Shannon Seaver is a systems thinker, builder, and visionary at the intersection of education and innovation. As CEO of The AI Whisperers and Executive Director of createMPLS, she is leading the charge to make tech-powered learning more equitable, personal, and future-ready. With over 20 years as an engineer, educator, and nonprofit leader, Shannon brings a rare blend of classroom insight and technical expertise to the design of AI-integrated tools that adapt to learner needs in real time. Her work spans AI-powered curriculum, professional development for educators, and scalable solutions that simplify complex workflows. This allows teachers to focus on what matters most: relationships and learning. Whether she is coding, training, or shaping policy, Shannon stays focused on a single goal: to build inclusive, flexible systems that prepare people not just for today's workforce but for the world they will shape next. Connect with Us: Shannon Seaver | LinkedIn The AI Whisperers createMPLS Deborah Reuben | LinkedIn TomorrowZone
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89: Reframing Risk as Strategy in the Age of AI with Harsha Boralessa
**Special Series** From Spark to Shift: How Smart Leaders Are Navigating AI Adoption In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben talks with Harsha Boralessa, creator of the Reframe & Reset Your Career Podcast. They explore how transformational leaders can think differently about career growth in a world shaped by AI and constant change. Harsha shares insights from over 100 expert conversations, revealing how high performers navigate uncertainty, build relevance, and take strategic control of their path. You'll hear why consistency matters more than intensity, how to reframe setbacks into progress, and why your career deserves to be run like a business. One powerful reminder stands out: the riskiest move might be playing it safe. If you're committed to leading change, this conversation will give you fresh ideas and next steps you can put into practice. Links to podcast episodes referenced in the show: Episode 5. Playing the Long Game – Dorie Clark Episode 6. Think Big – Dr. Grace Lordan Episode 56. How Marketing & Personal Branding Can Help Your Job Search & Build Your Career – Janice Mandel Episode 100. How to Use Long-Term Thinking to Future-Proof Your Career – Dorie Clark Harsha Boralessa is a strategic voice in career transformation and the founder of the "Reframe & Reset Your Career" podcast. With more than 15 years of experience across investment banking, investment management, and Big 4 advisory firms, he brings a practical lens to navigating change in a fast-evolving world. His podcast, recognized by Apple, Mac's List, and Feedspot, explores how neuroscience, psychology, and real-world experience come together to help people think differently and lead their careers with intention. A lifelong student of high performance, Harsha combines curiosity, discipline, and strategic thinking to help others break free from outdated career narratives. His work empowers professionals to reframe challenges, take ownership of their path, and invest in long-term growth with clarity and confidence. Connect with Us: Harsha Boralessa | LinkedIn Harsha Boralessa Deborah Reuben | LinkedIn TomorrowZone
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88: Reflection as a Strategy: Fueling the Future with Deborah Reuben and Jennica Burgh
In this episode of the TomorrowZone® Catalyst Podcast, Deborah Reuben and Jennica Burgh sit down together for a candid, thought-provoking conversation about the patterns, insights, and surprises that defined 2025. They also share how they are preparing for the year ahead. As they explore the year's themes, Jennica and Deborah reflect on what they saw across client work and within their own team. They talk about what worked, what shifted, and how they stayed grounded while helping others lead through uncertainty and change. You'll hear stories, practical insights, and powerful mindset shifts from behind the scenes. One of the key takeaways from the year: speed doesn't come from pushing harder. It comes from alignment. If you are a leader thinking about what comes next, this conversation will help you pause with purpose, reflect with intention, and gain the clarity needed to move forward with confidence. Deborah Reuben, CLFP, is CEO and Founder of TomorrowZone®, a consulting firm helping leaders shape the future with clarity, courage, and human-centered innovation. With over 20 years in equipment finance and technology, she's known for making complexity approachable and helping teams turn ideas into action. She created TomorrowZone to challenge reactive, tech-first approaches and guide leaders toward meaningful, lasting change. Deborah authored five editions of the Certified Leasing and Finance Professionals' Handbook and currently serves on the CLFP Foundation Board. Her leadership has been nationally recognized for driving innovation and transformation. Through TomorrowZone, she helps forward-thinking organizations cut through noise, align around purpose, and build the momentum to lead what's next. Jennica Burgh is Director of Operations at TomorrowZone®, where she bridges strategy and execution to help bold ideas become lasting results. With a background that spans social work, financial services, and operations leadership, Jennica brings a unique blend of people-first thinking and practical execution. She keeps TomorrowZone running with rhythm, guiding projects from vision to action and ensuring every team stays connected to purpose. Whether she's facilitating conversations or refining systems, Jennica creates space for clarity and collaboration. She works closely with clients to translate complexity into movement and momentum, supporting leaders as they align their teams, activate strategy, and shape what's next. Connect with Us: Deborah Reuben | LinkedIn Jennica Burgh | LinkedIn TomorrowZone
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87: The Power of "I Wonder" in Innovation with Skip Wehner
**Special Series** From Spark to Shift: How Smart Leaders Are Navigating AI Adoption In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Skip Wehner, a seasoned entrepreneur and Manager of Education at NEFA, to explore how curiosity can unlock innovation. With over 30 years in equipment finance and a strong background in manufacturing and business growth, Skip offers a grounded, fresh perspective on the evolving role of AI in leadership. What begins as a conversation about tech quickly evolves into a powerful story of human connection, learning, and leadership through change. Skip shares how his journey with AI didn't begin with a business goal, but with a deeply personal moment - using AI to connect with his mother as she struggled with memory loss. That moment sparked something bigger: a realization that innovation doesn't always start with strategy. It starts with a simple "I wonder." This conversation is a must-listen for leaders feeling overwhelmed by AI hype and want to get practical about what's possible now. If you're seeking momentum and clarity as you navigate transformation in your organization, Skip's approach will remind you how to lead with heart and think differently about the tools in front of you. Listen in and get inspired to lead change in ways that matter. With over three decades of experience in equipment finance and nearly ten years in product manufacturing and distribution, Skip Wehner brings a unique, cross-industry perspective to leadership and innovation. A successful entrepreneur, he's founded, scaled, and sold multiple businesses, proving his deep understanding of both strategy and execution. Today, as NEFA's Manager of Education, Skip focuses on empowering professionals with the tools, mindset, and knowledge to lead effectively in a rapidly changing industry. Known for his collaborative spirit and people-first approach, he fosters environments where curiosity and learning fuel progress. Skip's leadership style is grounded in real-world experience, adaptability, and a genuine commitment to helping others grow. Whether building educational programs or mentoring future leaders, he brings clarity, connection, and a forward-thinking mindset to every challenge. Connect with Us: Skip Wehner | LinkedIn NEFA Deborah Reuben | LinkedIn TomorrowZone
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86: Stop Selling Your Ideas and Start Attracting Attention with David Newman
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with David Newman, speaker, advisor, and author of Market Eminence, about the future of influence inside organizations. Today's innovation leaders face a new challenge: being heard in a sea of digital noise, internal politics, and shifting priorities. It's not enough to have great ideas. If your voice isn't seen as essential, your vision can stall before it starts. David shares strategies for moving from invisible to indispensable without shouting, chasing, or struggling for buy-in. Whether you're building innovation initiatives or championing transformation within a complex organization, this conversation offers a powerful reframe: your job is not to sell ideas, but to shape beliefs. You will learn how to elevate your voice without ego, articulate your ideas with strategic clarity, and earn the kind of trust that pulls people in instead of pushing them forward. If you're looking to build lasting influence and become the go-to person when the stakes are high, this episode is your roadmap. David Newman is a strategic advisor and keynote speaker who helps bold leaders amplify their voice and elevate their impact. As the author of Market Eminence and host of the top-ranked Selling Show podcast, he equips CEOs, founders, and experts with practical strategies to build visibility, earn respect, and become the trusted voice in their space. David's frameworks have empowered leaders across Fortune 500 companies and fast-growing firms to rise above the noise, stand out for what matters, and become the go-to authority in their field. With decades of experience guiding professionals through transformation, his approach challenges conventional thinking and delivers tools that help you become essential, both inside and outside your organization. FREE training, worksheets, and tools at MarketEminence.com Connect with Us: David Newman | LinkedIn Do It! Marketing Deborah Reuben | LinkedIn TomorrowZone
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85: From Hype to High-Impact: Grounded AI Strategy with Nick Fong
**Special Series** From Spark to Shift: How Smart Leaders are Navigating AI Adoption. In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben chats with Nick Fong, Chief Marketing and Technology Officer at AP Equipment Financing. Nick brings a unique dual lens as a creative marketer and tech strategist, sharing how his team is navigating AI adoption with experimentation, intention, and business value in mind. Nick reflects on what sparked his interest in AI, how his team went from curiosity to traction, and the pivotal mindset shifts that helped unlock real progress. From marketing content to process optimization, he shares examples of how they tested tools in low-risk areas to build trust, save time, and amplify human judgment — not replace it. Throughout the conversation, Nick reminds us to be cautious about falling in love with a solution for a problem that doesn't exist. He explains how asking the right questions, involving the right people, and focusing on real operational value helped his team cut through the noise and focus on what matters. If you're ready to move beyond buzzwords and make smart, strategic choices about emerging tech, this episode is packed with practical inspiration for leaders shaping what's next. Nick Fong is the Chief Marketing and Technology Officer at AP Equipment Financing, where he blends strategic creativity with a practical, data-informed approach to innovation. With a deep understanding of both customer experience and operational efficiency, Nick drives initiatives that amplify business value while empowering teams through experimentation and smart tech adoption. A Certified Lease & Finance Professional, industry educator, and recognized as a NextGen ICON, he's known for translating complex technology into meaningful impact. Nick has a track record of leading cross-functional teams to explore and implement tools that enhance, not replace, human decision-making. His leadership reflects a mindset of continuous learning, purposeful experimentation, and a grounded focus on outcomes over hype. Whether he's building scalable marketing systems or guiding his team through new AI capabilities, Nick is a catalyst for thoughtful, future-ready transformation. Connect with Us: Nick Fong | LinkedIn AP Equipment Financing Deborah Reuben | LinkedIn TomorrowZone
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84: Leading Change from the Core with Eileen Schoonmaker
Reinvention doesn't always require a revolution. In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben sits down with Eileen Schoonmaker, President of the Americas at PEAC Solutions, for a grounded conversation about what it really takes to lead lasting transformation. Eileen brings decades of experience navigating operational change in complex, highly regulated environments, and shares why sustainable innovation often comes from a series of small, intentional shifts rather than sweeping overhauls. From rethinking risk as a strategic tool to empowering teams through curiosity, she breaks down what future-ready leadership looks like in action. If you're a leader navigating constant change, this episode offers practical wisdom for evolving your operations without losing sight of your long-term vision. Eileen's approach will inspire you to slow down, realign, and make bold progress, one intentional decision at a time. Eileen Schoonmaker is a seasoned financial services leader with over 35 years of experience transforming operations and leading high-performing teams across the equipment finance industry. As President of the Americas for PEAC Solutions, she oversees risk, sales support, customer care, asset management, and more, with a sharp focus on performance, innovation, and long-term value creation. Before joining PEAC, she held key leadership roles at DLL and AT&T Leasing, where she led large-scale operations and helped shape customer experience strategy at national levels. Named one of Monitor Daily's "Top 50 Women in Finance," Eileen brings a future-focused mindset to every challenge, blending strategic thinking with hands-on leadership. She holds a degree in Business and Finance from Stockton University and is a graduate of Harvard Business School's Advanced Management Program. Connect with Us: Eileen Schoonmaker | LinkedIn PEAC Solutions Deborah Reuben | LinkedIn TomorrowZone
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83: Rethinking Operational Excellence using the N.I.C.E. Framework with Lilian Starr
Emotional intelligence isn't a soft skill; it's a strategic advantage in digital transformation. In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with Lilian Starr, Director of Operations at First Citizens Bank Equipment Finance, about reimagining customer experience, empowering teams, and fueling operational innovation through a people-first lens. Lilian introduces the story behind the N.I.C.E. Framework - Notice, Interact, Care, Execute - a deceptively simple tool she developed to bring emotional intelligence into everyday decisions. What began as a team training tool evolved into a strategic compass guiding transformation across systems, processes, and culture. Together, they explore how balancing tech with humanity leads to better outcomes, why psychological safety is the foundation of innovation, and how listening to frontline voices can unlock game-changing ideas. This episode offers practical insight for leaders ready to transform how they think about operational excellence without losing sight of the humans behind every experience. Lilian Starr is Director of Operations at First Citizens Bank Equipment Finance and a transformation-driven leader with over 25 years of experience in customer experience and operational strategy. She created the N.I.C.E. Framework -Notice, Interact, Care, Execute - to bring emotional intelligence into service and team leadership. Known for driving innovation through people-focused process improvement, Lilian leads award-winning teams and has championed automation efforts that improve service, efficiency, and engagement. As a member of the ELFA Innovation Lab Committee, she's a passionate voice for human-centered transformation and believes the future of work starts with empowering people. Connect with Us: Lilian Starr | LinkedIn First Citizens Bank Deborah Reuben | LinkedIn TomorrowZone
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82: Building Confident Teams That Win Together with Dr. André Martin
Many leaders are rethinking what it really means for teams to thrive. In a business landscape filled with pressure, disruption, and shifting expectations, there's a growing recognition that high performance starts with something deeper than strategy or structure. In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben talks with Dr. André Martin, organizational psychologist, advisor to global brands, and author of Wrong Fit, Right Fit. Together, they explore how to shape environments where teams believe in their shared ability to succeed and where people have the conditions to do their best work. Dr. Martin shares insights drawn from his experience inside some of the world's most complex organizations. He explains how leaders can move beyond outdated approaches, embrace roles that truly support team growth, and design cultures that elevate both energy and impact. If you're a leader looking to unlock your team's full potential and design for what's next, this conversation offers powerful perspectives and actionable ideas to get you started. Dr. André Martin is an organizational psychologist, leadership coach, and author of Wrong Fit, Right Fit. With a career leading talent and culture at Google, Nike, Mars, and Target, André has uncovered a powerful insight: it's not perks or performance metrics that set legendary teams apart—it's collective confidence. Today, as founder of Team&Co, he helps CEOs and leadership teams build "confident collectives" that defy limits and outperform expectations. His work blends sports psychology, organizational science, and real-world business transformation to guide leaders in designing workplaces where both people and performance thrive. Whether helping executives navigate uncertainty or unlocking team potential, André's insights challenge leaders to think differently and lead with purpose. Connect with Us: Dr. André Martin | LinkedIn Deborah Reuben | LinkedIn TomorrowZone
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81: The Future Won't Wait: Why Innovation Matters Now with Chelsey Barron
**Special Series** From Spark to Shift: How Smart Leaders are Navigating AI Adoption. In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben sits down with Chelsey Barron, Senior Vice President at LEAF Commercial Capital and Chair of the ELFA Innovation Committee, for a conversation that challenges the status quo in the equipment finance industry. Chelsey shares real-world insights from her experience leading innovation across the industry. You'll hear about the mindset shift leaders need, unexpected lessons from AI adoption, and how to move from overwhelm to action (even if you feel behind). One powerful takeaway? Not every solution needs AI. Innovation starts with clarity of purpose, not shiny tech. Whether you're navigating resistance, regulation, or the pressure to innovate faster, this episode offers practical insights and a reassuring reminder that you're not alone. If you're ready to lead innovation without losing your humanity, this episode is for you. Chelsey Barron is a transformative leader in equipment finance with over 14 years of experience spanning operations and sales. As Senior Vice President at LEAF Commercial Capital, she leads the technology division's sales, business development, and program management driving future-focused growth through innovation. Beyond her role at LEAF, Chelsey serves as the Committee Chair of the Equipment Leasing and Finance Association's (ELFA) Innovation Committee, where she's helping shape the industry's evolution. A passionate advocate for collaboration, experimentation, and alignment, Chelsey brings a unique lens to how companies can turn curiosity into traction. Whether rethinking credit processes with AI or helping foster human-centered innovation cultures, she's committed to empowering teams and moving the industry forward. Connect with Us: LEAF Deborah Reuben | LinkedIn TomorrowZone
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80: The Secret to Gaining Traction with AI? Start with People, Not Tech with Martha Galley
In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben talks with Martha Galley, Chief Sustainability Officer at Calix, about the mindset shifts that helped her organization gain traction with AI adoption. Instead of chasing the latest tech, Martha explains how her organization began their AI journey by identifying where they could create the most value for their customers. That shift in perspective set the foundation for everything that followed, from product innovation to internal operations. Martha shares how Calix cultivated a culture of curiosity and experimentation, where psychological safety is prioritized and new ideas are welcomed. Leaders at every level were invited to imagine new possibilities for their work, which opened the door to meaningful progress. This episode is a must listen for business leaders ready to turn AI talk into real traction. Discover practical ways to align teams, build trust, and lead meaningful change without losing sight of what matters most: people. Martha Galley is a transformational leader driving innovation at the intersection of technology, sustainability, and customer experience. As Chief Sustainability Officer at Calix, she brings four decades of global leadership in the software and cloud industries, having held executive roles at Microsoft, Salesforce, and Calix. Martha's track record includes launching high-growth business units, reimagining go-to-market strategies, and integrating AI and analytics to deliver actionable insights. Known for creating high-performance cultures and leading major business transformations, she empowers teams to adopt AI not just as a tool, but as a strategic collaborator. A passionate advocate for diversity and mentorship, Martha serves in multiple advisory and philanthropic roles. Her ability to align mission-driven innovation with real business outcomes makes her a powerful voice for future-focused leaders navigating change. Connect with Us: Martha Galley | LinkedIn Calix Deborah Reuben | LinkedIn TomorrowZone
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79: Staying Strategic When Everything Feels Urgent with Deborah Reuben
Slowing down isn't a setback, it's an accelerator. Pausing to gain clarity is what enables faster, more intentional progress. In this episode of the TomorrowZone Catalyst Podcast, guest host Jennica Burgh sits down with Deborah Reuben to explore the surprising truth about clarity, busyness, and visionary leadership. What if the constant pressure to hustle is actually holding you back from real progress? Together, they unpack why creating space to think, far from being a luxury, is one of the most strategic leadership moves you can make. From reframing urgency to recognizing when your calendar is leading you (instead of the other way around), this conversation offers tangible mindset shifts and practices that help leaders move from reacting to designing. If you're navigating complexity, leading transformation, or just feeling overwhelmed by noise, this episode is your invitation to pause, reset, and lead with intention. Deborah Reuben, CLFP, is a trailblazer in future-focused strategy, innovation, and emerging tech. As Founder and CEO of TomorrowZone®, she challenges the status quo with bold thinking and helps industry leaders rethink what's possible. With over two decades of experience in equipment finance and software, Deborah's passion lies in blending human-centered design with the power of exponential technology to inspire real change. She's the author of multiple editions of the CLFP Handbook and creator of the TomorrowZone System™, a framework for leading innovation without burnout. Her thought leadership has earned top honors across the industry. Deborah's mission? To activate curiosity, empower people, and equip teams to thrive through disruption, not just survive it. Connect with Us: Deborah Reuben | LinkedIn Jennica Burgh | LinkedIn TomorrowZone
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78: The Mindset Shift That Makes AI Work for You with Katie Thompson
**Special Series** From Spark to Shift: How Smart Leaders are Navigating AI Adoption. AI isn't just an assistant; It's a consultant that challenges your thinking. In this episode of the TomorrowZone® Catalyst Podcast, host Deb Reuben chats with Katie Thompson of Siemens Financial Services. A strategic leader at the intersection of syndications, sales enablement, and digital product delivery, Katie shares her surprising journey from AI skeptic to strategic user, and how that transformation is influencing how she leads and drives change. What starts as a personal experiment with bird feeders and haircut recommendations evolves into a practical, empowering approach to using AI at work. Katie reveals how reimagining AI as a thinking partner, not just a task-doer, has boosted her confidence, strengthened her decision-making, and even elevated her writing and critical thinking skills. She also gets real about resistance, authenticity, and how to stay grounded when surrounded by 40,000+ AI tools. This episode is a must-listen for leaders navigating uncertainty who are ready to move from AI talk to real traction. Connect with Us: Katie Thompson | LinkedIn Siemens Financial Services Deborah Reuben | LinkedIn TomorrowZone.io
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77: Using Story to Humanize AI Innovation with Beth Bannerman
**Special Series** From Spark to Shift: How Smart Leaders are Navigating AI Adoption. The real power of AI isn't in the technology itself, it's in how humans use it, understand it, and tell the story around it. In this episode of the TomorrowZone® Catalyst Podcast, host Deb Reuben chats with Beth Bannerman: communications strategist, sustainability advocate, and CEO of Wild Sage Enterprises. With a background spanning journalism, global finance, biotech, and AI, Beth brings a rich, multi-layered perspective to the human side of innovation. They explore why narrative isn't just a nice-to-have, but a critical tool for leading successful AI transformation. From crafting clarity in complex spaces to building trust across silos, Beth shares how purpose-driven storytelling helps organizations navigate fast-moving change while staying grounded in long-term impact. This conversation is packed with thought-provoking ideas for leaders ready to do more than just implement tech, who want to reshape what's possible. You'll leave this episode inspired to rethink communication, culture, and the power of curiosity to drive real transformation. Beth Bannerman is a strategic advisor, award-winning communicator, and a passionate catalyst for purpose-driven growth. As Founder and CEO of Wild Sage Enterprises, she helps executives and growth-stage companies connect narrative to meaningful, sustainable outcomes. With over 25 years of experience across journalism, corporate leadership, and ESG strategy, Beth has shaped global communications through financial crises, tech disruptions, and sustainability transformations – earning recognition from Bloomberg, National Geographic, and the New York Times. She's co-produced science films with the BBC, spoken at UN COP events, and earned a Cannes Silver Award for her work. Beth also serves on the board of an AI sustainability intelligence company and hosts The Planeteers Podcast, where she spotlights women building a cooler, more regenerative world. Connect with Us: Beth Bannerman | LinkedIn Deborah Reuben | LinkedIn TomorrowZone.io
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76: Why Curiosity Beats Coding in the Age of AI with Stephen Lankler
**Special Series** From Spark to Shift: How Smart Leaders are Navigating AI Adoption. You don't need to be technical to lead with AI; you just need curiosity and follow-through. That's the mindset fueling Stephen Lankler's approach to transformation as CTO of ElmBlue Equipment Finance. In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben chats with Stephen about his unconventional path to AI leadership and how he's using generative AI to drive innovation, build faster, and scale smarter. Stephen shares how a startup environment forced him to ditch perfectionism, embrace rapid prototyping, and lean into AI as a trusted thought partner. From building a calculator over a weekend to shifting his entire team's mindset around AI adoption, Stephen's journey offers a refreshing, empowering look at what's possible when curiosity leads the way. Whether you're rethinking your team's approach to change, looking to accelerate innovation, or just wondering where to start with AI, this conversation will get you inspired to move from spark to shift. Stephen Lankler is a future-focused technology leader with a unique approach to innovation in the equipment finance space. As Chief Technology Officer at ElmBlue Equipment Finance, he's leading the charge to build a next-gen, AI-powered digital lending platform that simplifies financing for dealers and small businesses. With a background spanning marketing, fintech, and digital transformation, Stephen brings both vision and execution to the table. Previously, he held leadership roles at First Citizens Bank and CIT, driving bold moves in product innovation and customer experience. What sets Stephen apart is his ability to leverage AI not just as a tool, but as a collaborative partner, to accelerate results and inspire new ways of thinking. His passion for scalable growth, paired with hands-on experimentation, positions him as a catalyst for change in an industry ready for reinvention. Connect with Us: Stephen Lankler | LinkedIn ElmBlue Capital Deborah Reuben | LinkedIn TomorrowZone.io
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75: The Power of Curiosity with Deborah Reuben
We're often so focused on finding answers that we forget to ask if we're even posing the right question in the first place. In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben chats with co-host Alissa Bartlett about curiosity – not as a fluffy trait, but as a critical leadership skill. Drawing inspiration from The Hitchhiker's Guide to the Galaxy, they explore how asking better questions can prevent costly missteps, accelerate innovation, and build genuine buy-in. Deb breaks down the five shifts of the TomorrowZone System™, revealing how curiosity threads through every stage, from alignment to evolution. You'll hear real-world examples, including how "why" (asked the right way) saved a client from an expensive hiring mistake and transformed resistance into excitement. If you're navigating complex change, fostering innovation, or simply want to stop solving the wrong problems, this episode will change how you approach conversations, planning, and transformation itself. Deborah Reuben, CLFP, is a trailblazer in future-focused strategy, innovation, and emerging tech. As Founder and CEO of TomorrowZone®, she challenges the status quo with bold thinking and helps industry leaders rethink what's possible. With over two decades of experience in equipment finance and software, Deborah's passion lies in blending human-centered design with the power of exponential technology to inspire real change. She's the author of multiple editions of the CLFP Handbook and creator of the TomorrowZone System™ – a framework for leading innovation without burnout. Her thought leadership has earned top honors across the industry, and she's led transformative conversations for brands like Wells Fargo, Dell, Caterpillar, and DLL Group. Deborah's mission? To activate curiosity, empower people, and equip teams to thrive through disruption – not just survive it. Connect with Us: Deborah Reuben | LinkedIn Alissa Bartlett | LinkedIn TomorrowZone
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74: Applying AI Where It Truly Delivers with John Sokol
**Special Series** From Spark to Shift: How Smart Leaders are Navigating AI Adoption. The best AI use cases don't start with the tech; they start with real business problems. In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben sits down with John Sokol, founder of LeadX, to talk about what it really takes to build a future-ready, data-driven sales engine. With a background in data science and real-world experience in the equipment finance space, John shares his journey from academic AI to practical innovation. He reveals how his startup was shaped by listening to customer pain points, and why that made all the difference. You'll hear why lead qualification is still one of the toughest challenges in B2B sales, what most leaders miss when applying AI, and how to move beyond the buzzwords to drive actual business traction. Whether you're just exploring AI or leading adoption efforts, this episode offers a refreshing perspective on how to rethink data, momentum and the future of work. John Sokol is a data scientist, entrepreneur, and founder of LeadX, a go-to-market and sales enablement company transforming how organizations generate revenue with smart data. With a strong foundation in AI and machine learning, and deep experience in the equipment finance industry, John has a rare talent for bridging the gap between technical possibility and real-world business impact. He's on a mission to help sales leaders stop wasting time on outdated lead processes and start using better data to make better decisions. Known for his curiosity, clarity, and relentless drive to solve meaningful problems, John empowers organizations to turn complexity into momentum. Connect with Us: John Sokol | LinkedIn LeadX.io Deborah Reuben | LinkedIn TomorrowZone.io
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73 Authenticity as Strategy: Reclaiming Your Leadership Edge with Hilary Bilbrey
What if your untapped potential isn't in another productivity hack, but in coming home to who you really are? In this episode of the TomorrowZone® Catalyst Podcast, host Deborah Reuben sits down with speaker, coach, and peak performance expert Hilary Bilbrey to discuss The Authenticity Key, her new bestselling book that challenges leaders to redefine success from the inside out. Hilary shares why high achievers often leave 20% of their performance on the table by chasing validation instead of aligning with their core values. From her Authenticity Compass framework to rethinking how we build trust, she offers a practical and powerful perspective on leading with clarity and courage. If you've ever felt like success is costing you your soul, or you're ready to lead from a more grounded place, this conversation will challenge, inspire, and reorient your compass. Tune in to explore how showing up as more of who you are might just be your greatest leadership advantage. Hilary Bilbrey is an Amazon bestselling author, executive coach, and keynote speaker who helps high-performing leaders unlock their next level - not by doing more, but by becoming more of who they truly are. A trusted advisor to Fortune 200 leaders across biotech, finance, and innovation-driven industries, Hilary equips teams to realign with core values, reclaim authentic leadership, and amplify performance from the inside out. Her groundbreaking book, The Authenticity Key, offers a practical path to redefining success and creating trust-centered cultures that scale. With a signature blend of warmth, wit, and actionable insight, Hilary challenges conventional thinking and inspires leaders to connect deeply, lead boldly, and leave others better than they found them. Connect with Us: Hilary Bilbrey | LinkedIn PEQ Performance Consulting LLC Deborah Reuben | LinkedIn TomorrowZone
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72 Business-First AI: From Pain Points to Progress with Deborah Reuben
In this episode of the TomorrowZone Catalyst Podcast, Deborah Reuben chats with producer and certified AI Design Sprint facilitator Alissa Bartlett about moving AI conversations beyond the hype, toward practical outcomes. Together, they break down a simple, structured discovery process that helps teams identify business pain points, explore AI capabilities, and quickly connect the dots to high-value use cases. The message is clear: "Business first, tech second." Through a gamified, visual approach, they show how non-technical teams can transform curiosity into momentum and actively participate in innovation. Along the way, Deborah and Alissa reveal why mindset matters, how to work with AI as a collaborative thought partner, and the leadership habit that separates talkers from doers: making space for exploration. You'll walk away with a clear starting point to drive AI adoption confidently, collaboratively, and with measurable impact. Deborah Reuben, CLFP, is the CEO and Founder of TomorrowZone®, a consulting firm helping leaders shape what's next through bold strategy, human-centered innovation, and practical uses of emerging tech. With two decades in equipment finance and software, she's known for translating fast-moving technology into meaningful business value. Deborah authored the CLFP Handbook (6th–10th editions) and serves on the CLFP Foundation Board, with prior leadership roles at ELFA and across industry advisory councils. Her work has earned top honors for service and innovation, and TomorrowZone partners with major brands to build future-ready capabilities and outcomes. Deborah's mission is simple: challenge short-term thinking, spark curiosity, and turn ideas into traction that drives growth. She helps organizations make confident, people-first moves with AI – starting from business goals and ending with measurable results. Connect with Us: Deborah Reuben | LinkedIn Alissa Bartlett | LinkedIn TomorrowZone
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71 Balancing Speed and Humanity in a Digital World with Jennica Burgh
Innovation isn't just about technology; it's first about people. In this episode of the TomorrowZone® Catalyst Podcast, host Alissa Bartlett talks with Jennica Burgh about a side of innovation we don't spotlight enough: the human side. As Director of Operations at TomorrowZone®, Jennica shares insights from her unique journey, from clinical social work to operations leadership, and highlights why empathy isn't just a nice-to-have, it's foundational to real innovation. Together, they explore how leaders can create rhythms that put people at the center of change, why small moments of connection matter more than we realize, and how to recognize the warning signs that your innovation process lost the human focus. If you're driving change but facing resistance, this conversation offers a refreshing perspective. Because the future of innovation isn't just fast, it's deeply human. Jennica Burgh is the behind-the-scenes powerhouse aligning people, strategy, and execution as Director of Operations at TomorrowZone®. With a rare blend of social work roots and financial services expertise, Jennica brings a deeply human lens to complex systems. She's known for transforming operations into people-first ecosystems that not only run efficiently but empower teams to thrive. A strategic navigator with a bias for action, Jennica ensures that big ideas don't just inspire – they get implemented. Her leadership helps innovation stay grounded in empathy, clarity, and meaningful impact. Connect with Us: Jennica Burgh | LinkedIn Alissa Bartlett | LinkedIn TomorrowZone
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70 The Missing Step in Digital Transformation with Deborah Reuben
Most tech initiatives fail, and not for the reasons you think. In this episode of the TomorrowZone Catalyst Podcast, guest host Alissa Bartlett flips the script and interviews Deborah Reuben, CEO and Founder of TomorrowZone, about the surprising truth behind innovation success. They explore the Catalyst Sprint, a fast-paced, co-creative process that helps teams uncover the truth about what's really happening in their business. By aligning on a shared view of the current state, teams unlock clarity, cross-functional alignment, and a roadmap for meaningful change. If you're slamming in tech without reimagining your workflows, you're just automating broken processes. Tune in to learn why slowing down just long enough to get aligned speeds up your transformation. If you're tired of friction, firefighting, and failed initiatives, this one's for you. Deborah Reuben is a transformative force in innovation strategy and the future of work. As CEO and Founder of TomorrowZone®, she empowers visionary leaders to solve complex business challenges through human-centered innovation and emerging tech insights. With over 20 years in equipment finance and technology, Deborah brings deep industry expertise and a proven track record of enabling organizations to think differently and act courageously. An award-winning author, speaker, and creator of the Catalyst Sprint, Deborah guides companies through a breakthrough process that builds clarity, alignment, and unstoppable momentum. She's not just imagining the future, she's building it. Connect with Us: Deborah Reuben | LinkedIn Alissa Bartlett | LinkedIn TomorrowZone
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69 Make Virtual Meetings Matter: How to Design Energizing Experiences with the TomorrowZone Team
In this episode of the TomorrowZone® Catalyst Podcast, host Deb Reuben hands the mic to producer Alissa Bartlett for a jam session with Jennica Burgh and Deb herself on rethinking virtual meetings. What if meetings didn't drain your energy, but sparked real connection and collaboration instead? They explore how thoughtful design, intentionality, and even AI can help you reclaim your time and make virtual spaces more human. Packed with practical tips, fresh perspectives, and candid stories, this episode will inspire you to rethink the way you gather your teams. If you're ready to reclaim your time, foster real collaboration, and make every meeting count, this episode is your playbook for future-ready leadership. Deborah (Deb) Reuben, CLFP, is the CEO and Founder of TomorrowZone®, a visionary leader blending emerging technology with human-centered innovation. With over 20 years in finance and software, she guides leaders through transformation with clarity, curiosity, and bold strategy. Passionate about AI's potential, Deb helps organizations imagine the art of the possible and future-proof their business. Alissa Bartlett, Business Analyst and Podcast Producer at TomorrowZone®, is a master problem-solver and project driver. With expertise spanning software implementation, marketing research, and leadership development, she transforms challenges into opportunities. Currently exploring AI's power, she brings focus, creativity, and a human touch to every initiative. Jennica Burgh, Director of Operations at TomorrowZone®, is the strategic heartbeat of the organization, turning vision into action. Combining operational expertise, empathy, and strategic insight, she designs purposeful, engaging collaboration, especially in virtual environments. Fascinated by Generative AI, she helps teams work smarter while keeping human connection at the center. Connect with Us: Deborah Reuben | LinkedIn Jennica Burgh | LinkedIn Alissa Bartlett | LinkedIn TomorrowZone
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68 The Real AI Risk? Ignoring Human Potential with Paula Skaper
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben chats with strategist and 33Dolphins Growth Strategy founder Paula Skaper, a courageous voice challenging the status quo on AI. Known for her bold, human-centered approach, Paula debunks common myths about AI replacing junior roles and explores what sustainable business growth really requires. Through real-world examples, Paula reveals how AI can elevate rather than overshadow your team's potential. As she puts it, "It's not human in the loop; it's AI in the loop", a subtle but powerful shift in thinking that redefines how we lead through technological change. This episode is a must-listen for forward-thinking leaders who want to move beyond quick fixes, invest in scalable human growth, and intentionally design future-ready organizations. Paula Skaper is a bold voice in the world of digital transformation, known for her contrarian, human-first approach to AI integration. As founder of 33Dolphins Growth Strategy, she helps organizations unlock year-over-year growth, ranging from 20% to 300%, by blending strategic foresight with emerging technology and deep empathy. Her proprietary Growth Architecture Framework™ empowers leaders to design sustainable systems that develop people and scale results. Paula's career spans ecommerce, finance, tourism, and media, with a legacy of pioneering innovation at companies like London Drugs, HSBC, and Future Shop. An Advanced Certified AI strategist and Canadian government advisor, Paula guides businesses in building future-ready, resilient teams. Her upcoming book, Navigating Chaos, offers a field guide for growth-minded leaders embracing change with courage and clarity. Connect with Us: Paula Skaper | LinkedIn 33Dolphins Deborah Reuben | LinkedIn TomorrowZone
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67 Elevating Brand Strategy in the Age of AI with John Gamades & Beau Nordby
In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben chats with John Gamades and Beau Nordby, partners at OrangeBall Creative, to explore what happens when AI meets authentic human creativity. The world is changing fast, and while many leaders are asking, "Will AI replace me?" John and Beau are asking more powerful questions, like, "What should still be human?" Together, they unpack how today's most forward-thinking innovators are learning to think with AI rather than surrender to it. You'll hear real stories about using AI to spark insight, enhance design, and surface messaging gold hidden in the noise. You'll also discover why the most transformative creative work still needs a human touch. Intuition, taste, trust, and connection can't be replicated. If you've ever wondered where AI ends and authentic brand clarity begins, this is your invitation to explore the creative edge of innovation, without losing what makes us human. John Gamades and Beau Nordby are partners at OrangeBall Creative, a brand strategy firm blending decades of design expertise with the emerging power of AI. John brings sharp messaging, UX, and creative storytelling skills to help brands find clarity and connection in a noisy world. Known for asking the right questions and cutting through fluff, he's exploring the creative edge where human intuition meets machine intelligence. Beau is a strategist who transforms attention into action with a practical, future-focused approach. With deep roots in digital marketing, ecommerce, and creative leadership, he's now focused on how AI can help brands build trust and spark meaningful engagement. Together, they help organizations tap into the potential of human + machine collaboration, not by replacing people, but by elevating what only people can do. Connect with Us: John Gamades | LinkedIn Beau Nordby | LinkedIn OrangeBall Creative Deborah Reuben | LinkedIn TomorrowZone
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66 Beyond the Hype: A Smarter Path to AI Success with Sarah Kalicin
In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben talks with Sarah Kalicin, founder and data strategist at Achieve More with Data. Together, they explore how leaders can create meaningful momentum in their data and AI initiatives by starting with alignment, clarity, and the right questions before jumping into technology solutions. Together, they unpack the costly pitfalls of diving into AI and advanced analytics without a clear strategic foundation. Drawing from Sarah's decades of cross-industry experience, they highlight how organizations can shift from chasing hype to building real momentum by focusing first on purpose, people, and process. Sarah shares vivid examples of what happens when businesses skip discovery, why technical debt quietly kills innovation, and how asking the right questions can lead to breakthrough ROI, even before AI comes into play. If you're leading transformation and want to unlock the true power of your data, this episode offers a grounded, future-ready roadmap. Discover why slowing down to aim carefully can launch you farther and faster than rushing in without direction. Sarah Kalicin is a data strategist and the founder of Achieve More with Data, where she helps organizations gain a competitive edge through purpose-driven data science and AI. With over 30 years of experience across industries, from tech giants like Intel to Fortune 500 food, manufacturing, and healthcare companies, Sarah knows what it takes to operationalize data strategy. Her rare blend of expertise in applied statistics, mathematics, and psychology enables her to bridge the gap between people, process, and technology. Sarah's discovery-first methodology empowers leaders to align their teams, ask the right questions, and unlock measurable value from data, without getting lost in the hype. Whether guiding transformation or helping teams see what their data is trying to say, Sarah is passionate about turning complexity into clarity and enabling organizations to innovate with confidence. Connect with Us: Sarah Kalicin | LinkedIn Achieve More with Data Sarah Kalicin Email Deborah Reuben | LinkedIn TomorrowZone
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65 Stop Networking. Start Net-Giving: Redefining Connection for the Future with Chris Cummins
In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben chats with speaker and connector Chris Cummins about his bold experiment in human connection at the world's largest crypto conference. What happens when you ask introverted tech minds to turn to a stranger and tell their story? Chris shares how he transformed awkward silence into meaningful conversation and why this matters more than ever in a tech-saturated world. You don't need more connections; you need more people who know you deeply and speak highly of you. That simple truth turns conventional networking on its head and unlocks powerful ripple effects for transformational leaders. Chris takes us behind the scenes of the Consensus stage, where his interactive session on human connection led participants to remember names and conversations long after the event. This episode explores how to engineer serendipity, build memorable relationships, and design connection with intention. Chris Cummins is a transformational speaker, leadership advisor, and founder of Cummins Media Inc., a boutique consulting firm serving global giants like Microsoft, CIBC, and the Olympic Committee. For nearly two decades, he's helped leaders elevate communication and build cultures of authentic connection. Known for his storytelling, intelligent humor, and unexpected tactics (including beatboxing), Chris helps people break through communication barriers fast. Whether guiding teams through change or sparking serendipity at global conferences, Chris creates real human connection in a tech-heavy world. When he's not tying hockey skates for his three kids or building a backyard ice rink, he's working toward a helicopter pilot license, always chasing the next challenge. Connect with Us: Chris Cummins | LinkedIn ChrisCummins.com Deborah Reuben | LinkedIn TomorrowZone
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64 Unleashing Super-Intelligent Organizations: The AI Octopus Model with Jonathan Brill
In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben chats with futurist Jonathan Brill, a leading authority on anticipating and designing for exponential change. Jonathan invites leaders to look beyond fears of being replaced and instead reimagine new ways humans and AI can collaborate. He explains that the real competitive risk isn't AI itself, but how others will harness it to reshape the playing field. Through vivid metaphors and real-world examples, Jonathan reveals how organizations can evolve from rigid, top-down structures to fluid, distributed models that mirror the intelligence of an octopus. If you're ready to shift your leadership mindset, adapt to exponential shifts, and build a future where technology amplifies human potential, this conversation will spark new ways of thinking. Jonathan Brill is the world's #1 ranked futurist (Forbes) and a trusted advisor to global innovators. As HP's former Global Futurist and an inventor behind 325+ products generating $27 billion, he equips leaders to spot, prioritize, and invent what happens next. His acclaimed book Rogue Waves offers a practical framework to thrive amid disruption. Jonathan draws on decades of cross-industry experience, helping organizations move beyond short-term reactions to design meaningful, future-ready action. With an eye on technological, social, and geopolitical change, he empowers transformational leaders to win the next five years and beyond. Connect with Us: Jonathan Brill | LinkedIn Center for Radical Change Deborah Reuben | LinkedIn TomorrowZone
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63 B.R.A.V.E. Human Leadership® Series, Episode 6: Why Empathy Accelerates Innovation with Jen Croneberger
In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben and Jen Croneberger close out the B.R.A.V.E. Human Leadership® Series by exploring the "E" in B.R.A.V.E.: Empathy. Together, they break down what empathy really means, beyond sympathy or "Kumbaya" stereotypes, and explore how it drives innovation, elevates performance, and shapes thriving cultures. Jen shares how leaders can hold space while still upholding accountability and how choosing curiosity over judgment can shift team dynamics. You'll hear real-world stories, practical frameworks, and tools to build empathy as a leadership superpower, especially in times of change and uncertainty. Whether you're leading a transformation initiative, implementing new technology, or preparing your team for future challenges, this conversation will inspire you lead with courage, curiosity, and connection. Jen Croneberger is a trusted voice in human-centered leadership, helping organizations move from outdated control models to connection-driven performance. A four-time TEDx speaker and founder of The HUMAN Leadership Institute, Jen combines science, strategy, and heart to drive meaningful cultural transformation. Her insights stem from two decades of work with professional athletes, Fortune 500 companies, and federal agencies, including Nike and the U.S. Department of Defense. With advanced studies in Sports Psychology, leadership certifications from Harvard and Cornell, and a role on the Forbes Coaches Council, Jen's influence is both deep and wide. Her forthcoming book, Meet Them Where They Are, introduces the B.R.A.V.E. Human Leadership® model – a practical roadmap to build cultures of Belonging, Resilience, Authenticity, Vulnerability, and Empathy. Connect with Us: Jen Croneberger | LinkedIn The HUMAN Leadership Institute Deborah Reuben | LinkedIn TomorrowZone
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62 Turning Everyday Processes into Innovation Engines with Ross Smith
You don't need to change the world overnight. Just fix one process that makes someone's day better. In this episode of the TomorrowZone® Catalyst Podcast, host Deb Reuben talks with Ross Smith, CEO of Initium SoftWorks, about practical digital transformation. With decades of experience in intelligent automation and content management, Ross shares how to simplify complexity, align tech with real business needs, and build trust through small, high-impact wins. He also dives into responsible AI use, system integration, and how lessons from banking and government can be applied to equipment finance. If you're looking for actionable ways to modernize without overwhelm, this conversation is a must-listen. Ross Smith is a future-focused technology leader and the CEO of Initium SoftWorks LLC (ISW), where he guides organizations through complex digital transformation with a practical, human-centered approach. With decades of experience in enterprise content management, intelligent automation, and system integration, Ross has a proven track record of simplifying complexity and accelerating business outcomes. What sets Ross apart is his relentless focus on trust, governance, and aligning technology to real business needs. His work spans industries – from financial services to public sector – delivering smart, responsible AI solutions that reduce friction, enhance decision-making, and empower teams. Under his leadership, ISW is bringing proven automation strategies into the equipment finance space, helping organizations modernize without losing their soul. Ross is known for building high-performing teams, earning client trust, and delivering real value, even in high-stakes, high-complexity environments. Connect with Us: Ross Smith | LinkedIn Initium SoftWorks (ISW) Deborah Reuben | LinkedIn TomorrowZone
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61 B.R.A.V.E. Human Leadership® Series, Episode 5: Vulnerability: The Gateway to Innovation with Jen Croneberger
Innovation requires risk and risk requires the safety that only vulnerability can create. In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben and Jen Croneberger explore the "V" of B.R.A.V.E.: Vulnerability. This isn't about oversharing or being emotional, it's about cultivating the kind of honest leadership that builds psychological safety and fuels true innovation. Jen shares real stories, unexpected strategies, and actionable insights on how leaders can show up differently, especially in times of uncertainty. Whether you're leading a massive tech implementation, navigating digital transformation, or dealing with the daily complexity of modern business, this episode is a timely reminder that courage and connection are essential tools. From AI disruption to shifting workplace culture, today's leaders need more than answers; they need trust. And it starts with showing up, human and real. Jen Croneberger is a trusted voice in human-centered leadership, helping organizations move from outdated control models to connection-driven performance. A four-time TEDx speaker and founder of The HUMAN Leadership Institute, Jen combines science, strategy, and heart to drive meaningful cultural transformation. Her insights stem from two decades of work with professional athletes, Fortune 500 companies, and federal agencies, including Nike and the U.S. Department of Defense. With advanced studies in Sports Psychology, leadership certifications from Harvard and Cornell, and a role on the Forbes Coaches Council, Jen's influence is both deep and wide. Her forthcoming book, Meet Them Where They Are, introduces the B.R.A.V.E. Human Leadership® model – a practical roadmap to build cultures of Belonging, Resilience, Authenticity, Vulnerability, and Empathy. Connect with Us: Jen Croneberger | LinkedIn The HUMAN Leadership Institute Deborah Reuben | LinkedIn TomorrowZone
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60 B.R.A.V.E. Human Leadership® Series, Episode 4: Authenticity that Drives Real Business Impact with Jen Croneberger
We can't expect 100% performance but only allow people to bring 30% of themselves to work. In this episode of the TomorrowZone Catalyst Podcast, host Deborah Reuben continues the B.R.A.V.E. Human Leadership® series with returning guest, Jen Croneberger. They unpack what it really means to lead with Authenticity, and why it's not just a nice to have, but non-negotiable for future-ready leadership. Jen explains how authenticity can quietly slip away without us even noticing it, and what it takes to reclaim it. Together, they explore the myth that authenticity and professionalism can't coexist, and why your presence (not just your performance) is what truly inspires your team. This episode may change the way you show up. It's a reminder that alignment is powerful, and leading with authenticity isn't about being perfect. It's about being real, starting now. Jen Croneberger is a trusted voice in human-centered leadership, helping organizations move from outdated control models to connection-driven performance. A four-time TEDx speaker and founder of The HUMAN Leadership Institute, Jen combines science, strategy, and heart to drive meaningful cultural transformation. Her insights stem from two decades of work with professional athletes, Fortune 500 companies, and federal agencies, including Nike and the U.S. Department of Defense. With advanced studies in Sports Psychology, leadership certifications from Harvard and Cornell, and a role on the Forbes Coaches Council, Jen's influence is both deep and wide. Her forthcoming book, Meet Them Where They Are, introduces the B.R.A.V.E. Human Leadership® model – a practical roadmap to build cultures of Belonging, Resilience, Authenticity, Vulnerability, and Empathy. Connect with Us: Jen Croneberger | LinkedIn The HUMAN Leadership Institute Deborah Reuben | LinkedIn TomorrowZone
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59 Saying No to Say Yes: The Focus Formula for Future-Ready Leaders with Lauren Baingo
In this episode of the TomorrowZone Catalyst Podcast, host Deb Reuben chats with Lauren Baingo, Program Manager for Global Major Accounts at DLL and a visionary leader in equipment finance. As chair of both the ELFA Women's Council and Inclusion Committee, Lauren brings a thoughtful and inspiring perspective on how future-focused leaders can redefine success in a hyper-connected world. Together, they explore how the definition of leadership is evolving in the age of AI, why work-life balance may be a myth, and how intentional presence transforms the way we lead, connect, and get things done. Lauren shares simple, practical tools for reclaiming focus and opens up about her personal journey to setting boundaries and aligning actions with what matters most. Listen in to discover how to lead with more clarity, purpose, and impact in a world that never stops moving. Lauren Baingo, CLFP, is a transformational leader at DLL, where she serves as Program Manager for Global Major Accounts, guiding strategic relationships with multinational partners. With a career rooted in investment research and a strong track record in healthcare finance, Lauren brings a rare blend of analytical rigor and people-first leadership to the equipment finance space. Currently chairing both the ELFA Women's Council and Inclusion Committee, she champions innovation in leadership and industry culture. Known for her authentic approach, Lauren is redefining what balance, presence, and boundaries mean in the modern workplace – especially as tech and leadership intersect in powerful ways. When she's not leading change, she's enjoying life with her husband, son, and their three Shih Tzus. Connect with Us: Lauren Baingo | LinkedIn DLL Deborah Reuben | LinkedIn TomorrowZone
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ABOUT THIS SHOW
A podcast exploring curiosity, connection, and possibility. Forward-thinking insights and fresh perspectives to catalyze innovation and future readiness mindsets for business professionals in finance and beyond.
HOSTED BY
Deborah Reuben
CATEGORIES
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