Trade Secrets (powered by metabo HPT)

Thanks for tuning in to Season One!We hope this season armed you with ideas, insights and strategies that you can actually apply to your business. We'll see you in Season Two.

Guest: Frank Heneghan (Heneghan Services)Private equity is showing up fast in the trades—but most owners don’t really understand how it works, what buyers are actually looking for, or how deals can unravel late in the process. In this episode, Frank Henigan shares real, firsthand experience after going through a full private equity cycle: 30 buyers, 7 offers, and ultimately walking away from the deal when it no longer made sense.You’ll learn:What private equity really looks like in the trades (and why it’s so active right now)How buyers value trades businesses (and why EBITDA matters more than revenue)Why recurring services are gold to PE firms (and why project work often gets discounted)What a broker actually does (and why you don’t want to go it alone)What the due-diligence and “data room” process is really like behind the scenesCommon tactics buyers use to chip away at valuation late in the processHow to prepare your business years in advance if you want maximum leverageWhen it’s smart to say no (and why walking away can be the right move)Episode links:Metabo HPTHeneghan Services websiteHeneghan Digital websiteCT Gutter

Guest: Kevin Blackburn (Kids Making It)What does it really mean to be a champion for the trades? In this episode, Kevin Blackburn, Executive Director of Kids Making It, shares how business owners can play a direct role in inspiring and equipping the next generation of tradespeople. From outreach and mentorship to sponsorship and storytelling, Kevin breaks down why supporting the trades isn’t just good for the community—it’s good for business.You'll learn:• What it means to be a true “champion for the trades”• Why investing in the next generation protects your business and your industry• How to get involved - school visits, mentorships, sponsorships, and tool donations• Real-world examples of local builders making an impact• The long-term business, social, and economic benefits of supporting youth in the tradesEpisode links:Metabo HPTKids Making It websiteKids Making It InstagramKids Making It FacebookKevin’s LinkedInMetabo HPT – Bring Back Shop Class

Guest: Zac Engler (Chief AI Officer at C4 Tech Services)AI can feel overwhelming - too many tools, not enough clarity. In this episode, Zac Engler cuts through the noise and shows why prompting is the foundational skill that unlocks real results for trades businesses. He walks through a simple framework you can use today to estimate jobs, build bids, schedule crews, summarize specs, and more.You'll learn:What “prompting” actually is—and why it beats copying random prompts off the internetA four-word framework (Role → Task → Context → Goal) to get accurate, usable outputsCommon prompting mistakes to avoid Practical trades use cases: bids, schedules, spec summaries, multilingual commsEpisode links:Metabo HPTZac’s WebsiteC4 Tech Services Website

Guest: David Zaycer (Coastal Contractors Insurance Agency)Insurance might not be the first thing you think about when running a trades business, but ignoring it (or getting it wrong) can be one of the costliest mistakes you ever make. In this episode, David Zaycer breaks down the most common insurance pitfalls he sees contractors make, and how to avoid them.You'll learn:• Why underestimating payroll and revenue can leave you uncovered (and on the hook)• How misclassifying employees drives up risk and costs• What to expect (and prepare for) during workers’ comp audits• The one key question a good agent should always ask you• How to spot if you’re working with the wrong insurance provider Episode links:Metabo HPTCoastal Contractors Insurance Agency - WebsiteCoastal Contractors Insurance Agency - Instagram

Guest: Tanner Konrady (Konrady & Son Construction)What does it really mean for a trades business to give back to the community and how can it strengthen your company at the same time? In this episode, Tanner Konrady joins us again and shares how his multi-generational business has made stewardship part of its DNA, from supporting nonprofits to mentoring the next generation of tradespeople.You'll learn:• Why giving back is more than charity - it’s stewardship• How community involvement boosts employee culture and camaraderie• Ways to start giving back even if you don’t have much money or time• Why authenticity matters (and how to avoid coming off as performative)Episode links:Metabo HPTKonrady & Son Construction - WebsiteKonrady & Son Construction - Instagram

Guest: Julie Walther (Women in Trades Hub)Women-owned trades businesses face a unique set of challenges—from outdated stereotypes to unfair pricing expectations—but they’re also building strong companies, earning trust, and winning clients every day. In this episode, Julie Walther shares practical trade secrets women can use to attract more of the right clients, build support networks, and stand firm in their value.You'll learn:• Why targeting the right clients (especially women decision-makers) is a game-changer• How to use Facebook groups and social platforms to get referrals and visibility• The power of building a local women-in-trades network or meetup• How collaboration (not competition) can drive more work your way• Why standing firm on your pricing is essential (and how to build the confidence to do it)Episode links:Metabo HPTWomen In Trades Hub – WebsiteWomen In Trades Hub - Instagram

Guest: Wade Thomas (Aim to Win)“Delegate more” is advice trades business owners hear all the time—but no one ever really explains how to do it, or why it matters so much. In this episode, Wade Thomas, founder of Aim to Win, breaks down the real benefits of delegating, the hidden risks of not doing it, and the step-by-step process to delegate with confidence.You'll learn:• Why delegation is the key to growth, culture, and avoiding burnout• The biggest reasons owners resist delegating (control, time myth, fear of mistakes, even ego)• Six clear steps to delegate effectively without losing control• How to build trust, set expectations, and choose the right people• One small task you can delegate this week to get startedEpisode links:Metabo HPTAim to Win - WebsiteWade’s LinkedinHeart Based Leadership – YouTube

Guest: Lyle Morris (ERS Construction)What happens when you build a business around your personal values? In this episode, Lyle Morris shares how anchoring ERS Construction to his moral compass has shaped everything—from the way he treats customers, to the culture of his team, to the long-term trust his company is earning in the community.You'll learn:• Why personal values should guide every decision you make as a business owner• How values influence the way you treat clients, employees, and subcontractors• Real examples of when “doing the right thing” paid off in business growth• Practical steps for identifying your values and baking them into your company cultureEpisode links:Metabo HPTERS Construction - Website

Guest: Tanner Konrady (Konrady & Son Construction)Taking over a family business sounds simple—until you’re the one actually doing it. In this episode, Tanner Conraddy shares the ups and downs of stepping into his father’s shoes, from navigating old-school methods to introducing new ideas, all while keeping family relationships intact.You'll learn:·       The biggest challenges of running a multi-generational business (and how to overcome them)·       Why documenting discussions can save family relationships (and Thanksgiving dinners)·       The hidden advantages of inheriting a strong foundation and reputation·       How to balance respect for tradition with a vision for the futureEpisode links:Metabo HPTKonrady & Son Construction - WebsiteKonrady & Son Construction - Instagram

Guest: John Jarvis (PBC Design + Build)“Staying relevant” isn’t about chasing trends—it’s about staying valuable. John Jarvis shares how he’s kept his company sharp and competitive by embracing change without losing what makes his business great.You'll learn:What relevance really means in the tradesHow to tell if your business is falling behindHow to challenge old-school thinking (even from a partner)Simple steps to future-proof your companyEpisode links:Metabo HPTPBC Design + BuildPBC Instagram

Guest: Steve DuttonFeel overwhelmed by social media? Steve Dutton keeps it simple—and effective. In this episode, Steve explains how being real (and using his dog as a co-star) helped him grow a loyal audience and attract business...with zero marketing fluff.You'll learn:What platforms work best for tradespeopleWhy low-effort, high-authenticity content winsHow to film without fancy equipment or editingWhat to post when you feel stuck or awkward Episode links:Metabo HPTSwan Song Properties InstagramSwan Song Properties FacebookSwan Song Properties (Steve Dutton) Youtube 

Guest: Crystal Cannata Your back office isn’t just paperwork—it’s your business engine. Crystal Cannata shares easy-to-use, real-world hacks for getting your admin systems running more smoothly. Because building a trades business isn't just about what happens on the jobsite.You'll learn:Three back-office hacks that you can use todayWhat a “tech stack” is (and why it matters)How to approach admin tasks without feeling overwhelmedSmart ways to stay organized—even if you hate spreadsheetsEpisode links:Metabo HPTThe Right Hand Admin websiteCrystal’s LinkedIn

Guest: Vince DeFreitas (Silver Developers)Want to stand out in a crowded market? Vince DeFreitas shares why picking one thing to be known for is a secret weapon for tradespeople looking to grow. He explains how he found his niche and how you can too—without limiting your opportunities.You'll learn:How to define your specialtyWhy being a generalist can work against youWays to market your “thing” without sounding salesyWhat pitfalls to avoid when narrowing your focusEpisode links:Metabo HPTSilver Developers website

Guest: Frank Heneghan (Heneghan Services)What three people should you line up immediately when starting your own trades business? In this episode, Frank Heneghan breaks down the “three ducks” every new business owner needs to get in a row—fast. Think of it as a foundational checklist that could save you serious time, money, and stress.You'll learn:The three most important pros to bring into your cornerWhy most people wait too long to do thisHow to find the right people for each roleWhat kind of mentor actually makes a differenceHelpful episode links:Metabo HPTHeneghan Services websiteHeneghan Digital websiteThe Rain Professional InstagramCT Gutter

This show is all about real-world lessons, smart strategies, and proven hacks used by successful tradespeople who’ve been in the trenches. If you're just starting your own trades business—or thinking about it—this podcast is another tool for your toolbox. Only this one doesn’t go in the truck...it goes in your head.And it makes perfect sense that Metabo HPT, a trusted name in pro-grade tools