Uncover Your Story

What does it take to build a thriving, purpose-led business that creates real impact?In this episode, I talk with Lara Shelldrake — speaker, business mentor, community strategist, and founder of Found and Flourish — to explore how purpose and profit can work hand in hand to create meaningful change.Lara shares her inspiring journey of starting a business while raising a newborn, navigating burnout, and evolving her mission to support women and non-binary entrepreneurs. We dive into the mindset shifts needed to value your work, the power of storytelling in building authentic connections, and how even small actions can create a ripple effect in the world.What You’ll Learn in This Episode:·       Why profit is essential for purpose-driven businesses and how more money in the hands of good people creates systemic change.·       Lara’s personal journey — from building a community out of her own need for connection to leading a thriving platform of thousands.·       The mindset shifts that helped her move past self-doubt and start charging what her work is worth.·       How storytelling can build trust and connection, turning your audience into superfans and advocates.·       Practical ways to integrate activism and social impact into your business, no matter your industry.Links & Resources:Connect with Lara and explore Found and FlourishFollow Lara on Instagram: @lara_shelldrakeBook recommendation: The Big Leap by Gay HendricksLearn more about the Profit First Method by Mike MichalowiczWork with Sarah: Visit my website to find out about how I can support you to:gain clarity on your brand vision, values and tone of voicecraft brand narratives so your message resonate with your dream clientsbuild a content marketing strategy to grow your business with confidence and joyAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

In this episode of Uncover Your Story, I’m joined by Lisa Long, a behavioural psychologist, business coach, and strategist who helps midlife women build meaningful businesses they truly love.Lisa shares her incredible journey — from creating a seven-figure business at her kitchen table to selling it when life took her family to Spain, and later retraining in psychology to support women navigating the challenges and opportunities of midlife.We dive deep into:How Lisa grew a brand that captured national media attention through the power of storytellingWhy she pivoted from therapy to combine psychology with business coachingThe importance of being authentic and disruptive in your marketing — and why it’s vital to repel the wrong clients as much as attract the right onesStrategies for creating content that deeply resonates with your ideal audienceHow to bring more humanity into your business in a world increasingly shaped by AILisa’s advice for navigating the messy middle stage of entrepreneurshipWhether you’re starting out or scaling up, Lisa’s wisdom and no-nonsense approach will inspire you to find your unique voice, connect deeply with your audience, and build a business that works for your life — not the other way around.Connect with Lisa:·       Website: thelisaong.com·       Instagram: @lisalong_mscResources and Links:·       Follow me on Instagram: @sarahoughtonphotography·       Join my newsletter for storytelling tips and insights: Sign up on my websiteAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

What if children grew up with the tools to understand their emotions and trust themselves from the very start?In this episode of Uncover Your Story, I chat with Shilpa Jamieson, founder of Mindset Mimi and Me, about using storytelling and creativity to help children build self-worth and emotional resilience.We talk about Shilpa’s journey from being a shy child to launching a purpose-led business, how stories can transform both kids and parents, and why authenticity in business grows through action—not perfection.Whether you’re a parent or a purpose-driven founder, this episode is full of warmth, inspiration, and practical tools.What you’ll learn:·       How storytelling helps kids build emotional awareness·       Ways to weave self-development into everyday parenting·       Why values and beliefs are the foundation of your brand·       Shilpa’s honest take on authenticity and imposter syndromeConnect with Shilpa:·       Mindset Mimi and Me·       Free download: 5 everyday questions to build your child’s emotional resilience·       Follow Shilpa on Instagram: @mindsetmimiandmeSarah’s brand stories services: Uncover Your Story: Your personal branding power hourCreate Joyful Content: A 3-month programme to set your brand up for successSoulful Brand Videos: Connect deeply through your video storyAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

Your brand story isn’t just information — it’s how people connect with you on an emotional level. In this episode, I explore how the principles of photography — focus, lens, light, and composition — can help you craft brand stories that truly resonate.Using analogies from behind the camera, I’ll show you how to bring clarity, emotion, and intention to your storytelling. Whether you’re a founder, creative, or change-maker, you’ll learn how to frame your story so it connects deeply with your audience and inspires them to take action.What You’ll Learn in This Episode:Why framing matters in storytelling — and how it shapes audience perception.How to use focus to bring clarity to your message and avoid “blurry” storytelling.The importance of perspective and whose voice you use when sharing stories.How to align your tone of voice with your values so your message always feels authentic.Tips for structuring your story like a well-composed photo.The role of mindset in choosing what to share and how to edit your story with care.Resources and Links Mentioned in This Episode:Free Guide: Download my guide to crafting soulful brand storiesWork With Me: Brand clarity and storytelling supportAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

In this second part of my conversation with Kelly Pietrangeli, earth soul mentor and creator of the Soul Explorers membership, we dive even deeper into the transformative power of storytelling — for business and life.Kelly shares how she brought her audience along when she made a bold pivot from her previous membership, Project Me, to the soulful, energy-led work she does today. Through the simple act of sharing a deeply personal dream, Kelly invited her clients to come with her on a whole new journey — and 90% of them said yes.We explore how our stories help build trust, connection, and transformation, and why the energy we bring to our business impacts everything from our relationships to our revenue.Kelly also opens up about a challenging chapter in her business where she invested in a coach who didn’t deliver, and how letting go of anger and resentment created space for new opportunities — including a life-changing invitation from her business mentor, Marie Forleo.Plus, Kelly shares one of her most magical and soulful stories: an unforgettable breathwork experience that shifted her understanding of energy forever, and how this awakening has shaped her work and the lives of those she serves.If you’ve ever faced a big change in your business or wondered how to bring your audience with you, this episode will inspire you to embrace storytelling as a tool for growth, healing, and connection.What you’ll hear in this episode:How Kelly used storytelling to successfully pivot her business and retain her communityWhy letting go of negative energy can open the door to new possibilitiesThe role storytelling plays in building “know, like, and trust” with clientsKelly’s powerful breathwork experience and its impact on her life and workWhy being authentic — and even a little bit “pistachio” — helps you stand out in businessA moving retreat story about transformation and self-discoveryConnect with Kelly:Website: kellypietrangeli.comInstagram: @kellyprojectmePodcast: Project Me with Kelly PietrangeliAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

What happens when you follow the breadcrumbs life lays out for you — and have the courage to trust where they lead?In this two-part episode of Uncover Your Story, I sit down with Kelly Pietrangeli, founder of the global movement Project Me, to explore how storytelling, curiosity, and connection have shaped her journey from blogger and author to down-to-earth soul mentor.In part one, Kelly shares how she went from writing about parenting and productivity to embracing her spiritual side, building a business that now helps women around the world find their flow, follow their intuition, and become the best versions of themselves.We talk about the power of storytelling to grow a personal brand, why sharing vulnerably creates deeper connections with your audience, and how to write to your ideal client so they feel truly seen and understood.Whether you’re a creative, a coach, or a purpose-driven founder, this conversation will inspire you to embrace your own story and follow the breadcrumbs toward your most authentic work.What You’ll Learn in This Episode:Why storytelling is the key to building trust and connection with your audienceHow to write to your ideal client so they feel like you get themKelly’s journey from hiding behind the keyboard to finding her voice as a speaker and podcast hostThe role of spirituality and intuition in business — and why it doesn’t have to feel “woo-woo”How to overcome fear and take bold steps when pivoting your businessThe magic of following life’s breadcrumbs and trusting the synchronicities along the wayConnect with Kelly:Website: kellypietrangeli.comInstagram: @kellyprojectmePodcast: Project Me with Kelly PietrangeliLinks & Resources Mentioned in This Episode:Kelly’s book: Project Me for Busy MothersThe Insight Timer meditation appSarah Oughton’s guide to growing your brand with soulful stories About me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

Join me and Mo Kanjilal, the co-creator of Edge of Difference as we discuss how storytelling can be a powerful tool for driving diversity, equity, and inclusion in businesses. Mo shares her personal experiences in the tech industry, highlighting the challenges she faced as a woman of color and how these shaped her passion for inclusion. We explore effective ways to integrate diverse narratives into brand storytelling and the importance of organisational culture in supporting diverse voices. Mo also takes us behind the scenes with Edge of Difference’s 'Workplace Rebellion' campaign, which is designed to inspire businesses to adopt inclusive practices. Connect with Mo:Website Mo’s TEDx talk LinkedIn  Buy The Inclusion Journey book – use code KOGANPAGE20 for 20% off via this link  Get my free guide: Grow Your Brand Through Soulful Storytelling  00:00 Introduction to Uncover Your Story00:33 Meet Mo Kanjulao: Advocate for Diversity and Inclusion01:55 Quickfire Questions with Mo03:12 Mo's Journey and Passion for Diversity08:09 The Importance of Diverse Representation in Storytelling11:16 The Workplace Rebellion: A Bold Stand for Inclusion16:01 Challenges and Strategies for Inclusive Narratives24:35 Success Stories and Impact of Inclusive Practices30:36 Final Thoughts and TakeawaysAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

What if the very challenges you’ve faced are the key to your confidence, your business, and your impact?In this episode of Uncover Your Story, I’m joined by Kate Stirling — actor, life coach, NLP Master Practitioner, and founder of Club Thrive. Kate’s story is one of resilience and reinvention, and she shares how our lived experiences, no matter how messy or painful, can become the foundation of our greatest strengths.We talk about:How storytelling helps us feel less alone and build true connection.Why self-trust is the starting point for confidence, creativity, and success.How to reframe limiting beliefs and use your experiences as fuel for growth.The power of using your voice — whether through journaling, video, or conversation — to connect more deeply with others.Kate’s openness and honesty are a reminder that every story has value — including yours. If you’ve ever questioned whether your story is “interesting enough,” this conversation will shift your perspective.See links below to connect with Kate, plus access a free meditation. Future You Visualisation Meditation  Kate’s website & socials: www.katestirling.com + www.instagram.com/katestirling_ Club Thrive website & socials: www.club-thrive.com + www.instagram.com/clubthrive_Sarah’s free guide: Grow Your Brand Through Soulful Storytelling00:00 Introduction to Uncover Your Story00:34 Meet Kate Stirling: Actor, Life Coach, and NLP Master02:37 Quickfire Round with Kate04:19 The Power of Storytelling in Personal Growth07:57 Using Voice and Video to Tell Your Story14:21 Tackling Societal Narratives and Personal Blocks18:53 Harnessing Your Experiences as a Superpower24:11 The Power of Word-of-Mouth Marketing25:05 Crafting Your Elevator Pitch27:36 Overcoming Personal Challenges28:28 The Value of Every Story30:12 Balancing Privilege and Pain35:39 Connecting with Dream Clients38:22 The Joy of Helping Others41:43 Advice for Aspiring Entrepreneurs44:29 Conclusion and Key TakeawaysAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

The stories you tell can set you apart — but only if people feel them. In this episode of Uncover Your Story, I share a personal story and break it down step by step to show how you can move from telling to showing. You’ll learn how to use structure, detail, and emotion to create stories that connect, stick, and inspire action. Plus, I guide you through a simple journaling exercise to help you uncover and shape your own story.Journaling prompts from this episode:What do I want my audience to think after hearing my story?How do I want them to feel?What do I want them to do?What moments from my life (or my clients’ lives) bring that message to life?What sensory details and emotions can I add to bring the story alive?Where is the emotional heart of the story?Ready to uncover and polish your own brand stories? This is exactly the kind of work I support clients with. Let’s create a library of soulful stories that connect and inspire — reach out if you’d like to explore working together - details on my website.Want to see today’s story written out? You’ll find it on my blog.Up next: I’m joined by Kate Stirling, founder of Club Thrive. Kate’s energy is electric, and the story behind her brand is just as inspiring. Until next time: uncover your story, own it, share it, and shine.00:00 Welcome to Uncover Your Story00:50 The Power of Storytelling02:45 Personal Story: Breaking My Addiction to Chocolate06:46 Analyzing the Story Structure08:57 Techniques for Effective Storytelling14:48 Journaling Exercise: Develop Your Story17:29 Conclusion and Next StepsAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

What happens when we put people’s stories at the heart of change? In this episode, I speak with Sarah Hand – midwife turned international health and development leader, and former CEO of Avert – about how storytelling, co-creation, and compassionate leadership can break down stigma, shift health behaviours, and create lasting impact.Sarah shares how personal stories can spark behaviour change and build empathy in ways data alone can’t, why co-creating with communities creates more meaningful and sustainable solutions, and what she learned from making the bold move to transition Avert’s core programmes to African-led organisations.If you’ve ever wondered how to use storytelling to drive social change or lead with more heart and bravery, this conversation will inspire you.What You’ll Learn in This Episode:Why personal stories are the missing piece in behaviour change communicationsHow co-creation with communities leads to more impactful, culturally relevant campaignsWhat compassionate leadership looks like in action – and why it mattersThe ongoing challenges of HIV stigma and misinformation, and how stories can help shift the dialResources & Links:Get the facts about sexual health and HIV on Be in the Know If You Enjoyed This Episode:Please follow the podcast, leave a review, and share it with a friend who cares about the power of storytelling for change. It really helps other creatives and change makers find us.00:00 Introduction to Uncover Your Story00:34 Meet Sarah Hand: A Journey of Compassionate Leadership02:36 Quick Fire Round: Getting to Know Sarah Hand06:14 The Power of Personal Stories in HIV Communication10:51 Cultural Sensitivity and Co-Creation in Storytelling18:41 Digital Storytelling and Behavior Change20:20 Challenges and Learnings in HIV Campaigns27:01 The Impact of USAID Cuts on HIV Programs39:01 Final Thoughts and TakeawaysAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

In this episode, I’m joined by CiCi Goktas – a holistic health coach, yoga teacher, and women’s circle leader. CiCi’s mission is to support women in building a strong mind-body connection. She helps women navigating the messy parts of life.We dive into how CiCi uses storytelling to break down shame and create honest conversations around motherhood, menopause, and raising a neurodivergent child. She shares how showing up authentically online has helped her build deeper connections and why knowing yourself is the foundation for sharing your story with confidence.We also talk about her experience of personal brand photography (and our Sex and the City-inspired photo shoot!) and why embracing who you are – at any age and stage – is one of the most empowering steps you can take in business and life.What you’ll hear in this episode:Why CiCi started her coaching business and her powerful “why” behind it.How she shares deeply personal stories while staying true to her values.The importance of slowing down and tuning out the online “noise.”How to approach content creation authentically (and sustainably).Advice for building your personal brand story in a way that works for you.If you’re navigating change, telling your story, or wondering how to show up online as your truest self, this conversation is packed with honesty, inspiration, and practical wisdom.Find CiCi on: InstagramAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

Welcome to my first guest episode of Uncover Your Story! I’m so excited to kick things off with the brilliant Esther Amira-Opie — a nutritionist, wellbeing advocate, and founder of Nutrition Wellness Lifestyle.Esther and I first connected over a brand shoot, and since then I’ve watched her grow a beautiful, grounded business rooted in care, knowledge, and deep personal experience. In this conversation, Esther shares the health crisis that led her to completely rethink her relationship with food and wellbeing — and how she now supports other women to do the same.We talk about how powerful personal stories can be when building a brand, how to gently reframe harmful narratives around food and body image, and why small, consistent micro-stories often create big impact.In this episode, we explore:Esther’s journey from burnout to balance, and how it shaped her businessWhy your own story is your strongest brand assetThe importance of showing up with honesty and consistencyHow Esther rewrites old narratives with her clients — and why that mattersWhat she’s learned in her first year of running a purpose-led businessThe role photography plays in helping her show up authentically onlineResources we mention:Esther’s free Intermittent Fasting Guide — a gentle, personalised approach to nourishing your body My free guide Grow Your Brand with Soulful Storytelling Let’s connect:Follow me on Instagram → @sarahoughtonphotosFollow Esther on Instagram → @nutrition.wellness.lifestyleSign up to my newsletter for soulful storytelling tips each monthAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

Welcome to the very first episode of Uncover Your Story! I’m Sarah Oughton – brand photographer, storyteller and content creator – here to help creatives, change-makers and big-hearted rebels share stories with confidence and joy.In this episode, I share my journey from humanitarian storytelling to running my own brand photography and story business, why this podcast almost didn’t happen, and how even the smallest stories can create big impact.You’ll learn:Why it’s okay to start small (and imperfect!)Why your voice and story matter more than everHow to use storytelling to build connection and spark changeThe power of micro-stories for your brand (and how to shape them)00:00 Welcome to Uncover Your Story00:34 The Birth of the Podcast01:40 The Power of Stories03:04 Overcoming Fear and Embracing Courage03:53 From Reader to Storyteller04:48 A Career in Humanitarian Storytelling06:02 Launching My Own Business07:45 The Essence of Micro Stories09:59 Empowering Your Voice10:35 Season Preview and Final ThoughtsAbout me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories

Welcome to Uncover Your Story — the podcast for creatives, change-makers and big-hearted rebels ready to tell stories that matter.Whether you're building a personal brand or working with a purpose-led organisation, the stories you tell shape how others see you — and the impact you can make.I’m your host, Sarah Oughton — a brand photographer, storyteller and content creator with 20 years’ experience working with non-profits and founders. On this show, I’ll guide you through the art of meaningful storytelling to help you connect with your audience, grow your confidence, and amplify your message.Through solo episodes and inspiring guest interviews, we’ll explore how to communicate with clarity and heart. You’ll learn practical tips, strategy insights and soulful storytelling tools to grow your brand or mission with purpose and joy.Subscribe now and join our weekly conversations — it’s time to uncover your story, and share it with conviction.About me: I help creatives and change-makers share soulful brand stories that spark connection and build confidence. I work with founders, coaches, freelancers and non-profits to bring their story and personality to life through compelling visuals and narrative.Download your free guide to growing your brand through soulful stories at: sarahoughton.co.uk/storiesIf you’re enjoying the podcast, tap follow or subscribe so you never miss an episode — and if you’ve got a minute, please leave a review to help more soulful storytellers find their way here. Sharing is caring, after all.You can find me on:InstagramLinkedInDo come and chat and let me know your storytelling challenges and successes.Find out more about my services which include uncovering and creating stories, with narrative and visual content creation, including photography and video:Brand StorytellingBrand PhotographyDocumentary Stories