PODCAST · technology
Your Rally Point Podcast
by RallyCorp.com
Welcome to Your Rally Point Podcast! Nonprofits, advocacy groups, and mission-driven organizations need a way to connect with supporters. 👇This podcast is your go-to resource for mobilizing support, building authentic connections, and driving real results. We’ll explore mobile strategies like AI-powered text-to-give and human-centered texting, with actionable insights and real-life stories from leaders who’ve mastered rallying support. 💙 Brought to you by RallyCorp.com. Let’s create the impact you're meant to make.
Episodes
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Episode 29: Fundraising for Small Nonprofits with Joanne Toller
Fundraising for small nonprofits comes down to three words: acquire, renew, upgrade. James Martin sits down with Joanne Toller, nonprofit coach and CFRE (Ret.), who helps small nonprofits stop throwing spaghetti at the wall and start running a real fundraising pipeline. They cover her 90-day...
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Episode 28: How to Ask for Donations Without Begging with Lucas Barra
Asking for a gift isn't begging. It's service. James Martin sits down with his own sales coach, Lucas Barra of All In Coaching, for a candid talk on persistence, authenticity, and the mindset that turns "I have to make this ask" into "I get to." They cover handling the "we already gave this year"...
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Episode 27: Why Donor Retention Beats Acquisition with Mike Slaughter of Dataro
Most nonprofits don't have a donor problem. They have a leaky bucket. James Martin talks with Mike Slaughter of Dataro about the least glamorous and most profitable idea in fundraising: keeping the donors you already have. They get into donor churn, predictive AI, and the Greenpeace story where a...
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Episode 26: Gratitude isn't a task to check off. It's the heart of donor retention.
Gratitude isn't a task to check off. It's the heart of donor retention. James Martin sits down with Lynne Wester, founder of the Donor Relations Group, on why thanking donors for who they are (not the size of their gift) is what keeps them giving for years. From a $5 gift that grew into $7…
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Episode 25: Why Fundraisers Need Practice, Not Scripts (with Mallory Erickson of Practivated)
Your Rally Point Podcast: Mallory Erickson — Fundraiser Readiness, Behavioral Science, and Practicing for the Moments That Matter In this episode, James sits down with Mallory Erickson—fundraiser, executive coach, and creator of the first-ever Fundraiser Readiness Platform, Practivated.com, to...
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Episode 24: Interview with Sam Wong with ExtraFood.org
In this episode, James sits down with Sam Wong, Development Director at ExtraFood.org, to unpack a fundraising journey that spans political campaigns, nonprofit development in China, corporate partnerships in the Bay Area, and major donor stewardship back in the nonprofit world. They discuss what...
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Episode 23: Monthly Giving Mastery: How Nonprofits Build Long-Term Support (w/Dana Snyder)
Episode Summary Monthly giving isn’t just a fundraising tactic—it’s the foundation of sustainable nonprofit growth. In this episode of Your Rally Point Podcast, James Martin is joined by Dana Snyder, founder of Positive Equation and author of The Monthly Giving Mastermind, to break down why...
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Episode 22: Human-Centered Texting with Sandi Fox — What Nonprofits Get Wrong (and How to Fix It)
In this episode, James Martin sits down with veteran digital strategist Sandi Fox to unpack what human-centered texting really looks like for nonprofits. They discuss permission-based engagement, why conversations matter more than blasts, which metrics actually indicate success, and how upcoming...
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Episode 21: iOS 26 and Text Deliverability: How Nonprofits Stay Out of the “Unknown Sender” Folder
Apple’s iOS 26 is about to change the game for text messaging—and a lot of nonprofits (and brands) are not prepared. In Episode 21 of Your Rally Point Podcast, James Martin and Jack Bobin explain what’s happening, why Apple is pushing more filtering to the device level, and what that means in...
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Episode 20 — iOS 26, Text Message Filtering, and What Nonprofits Must Do Now
Apple’s next iOS update is coming—and it will change how text messages are delivered, filtered, and trusted on iPhones. In this short, focused episode of Your Rally Point Podcast, James Martin and Jack Bobin break down what iOS 26 means for nonprofits, why legitimate messages may start landing in...
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Episode 19 — Text Message ROI for Nonprofits: How to Prove Revenue, Not Just Clicks
Nonprofits don’t need more dashboards—they need results. In this episode of Your Rally Point Podcast, James Martin and Jack Bobin tackle one of the most common (and frustrating) questions in nonprofit marketing: How do you actually prove ROI from text messaging? Open rates are easy to quote.…
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Episode 18 - Putting the Relationship in CRM
Customer relationship management (CRM) systems help nonprofits build relationships with supporters. Your Rally Point podcasts hosts James Martin and Jack Bobin talk about how data is the crucial foundation for connection. Data offers the context of a relationship—donation, event attendance,...
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Episode 17 - Want to Improve? Measure Something
Nonprofits need quick wins. You’re already overworked and overwhelmed, you don’t have time to wait six months for results. So let’s take something you’re already doing and make it better. Your Rally Point podcasts hosts James Martin and Jack Bobin talk about how to improve. It starts with data....
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Episode 16 - Multiple Channels, One Strategy
There are so many channels and tools for nonprofit fundraising, but it’s all about one cohesive strategy: Push people to action, now. Your Rally Point podcasts hosts James Martin and Jack Bobin talk about the evolving digital world, where it takes serious discipline to be productive. They talk...
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Episode 15 - Sales for Nonprofits
Sales gets a bad reputation and nonprofits often struggle with the concept. But the reality is everybody is in sales—even nonprofits. We’ve talked about sales before, but now Your Rally Point podcasts hosts James Martin and Jack Bobin explore sales for nonprofits. They talk about creating value…
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Episode 14 - A Smoother Donation Process With RCS
The next big thing is rich communication services (RCS). It’s basically putting a website into a text message. Why? Because it creates a complete user experience where you can go from message to donation in a singular, contained moment. No breaking out to a website or another experience—which is...
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Episode 13 - Everybody Is in Sales
Sales isn’t limited to certain job titles or departments. Everybody is in sales. But it’s not a sleazy, transactional process, it’s about problem solving. The latest episode of Your Rally Point podcast is all about sales. Hosts James Martin and Jack Bobin open up about sales. They explore the…
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Episode 12 - Nonprofit Lessons From Consumer Businesses
Consumer-focused businesses are making the most of text messaging. Why aren’t nonprofits? The latest episode of Your Rally Point podcast explores how consumer businesses leverage text messaging and how nonprofits can do it too. Hosts James Martin and Jack Bobin talk about how business marketing...
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Episode 11 - Moving From Contact to Conversion
As grants disappear, nonprofits need to do more fundraising. Your Rally Point podcast hosts James Martin and Jack Bobin talk about the classic marketing funnel and the process of moving people from initial contact to conversion with that much needed donation. It’s going to be a multi-channel...
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Episode 10 - Timing Is Good, Hitting Send Is Better
When’s the best time to send a text message? Your Rally Point podcast hosts James Martin and Jack Bobin explore SMS timing, from the best day of the week to the best time (spoiler alert: “Catch me after lunch!”). But perfect is the enemy of good. Don’t belabor your timing, make sure you’re…
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Episode 9 - RCS Explained: New Mobile Feature and What It Means for Nonprofits
Rich communication services (RCS) are poised to turn text messaging on its head. What is it? It’s a new technology that brings the functionality of apps and websites into the text messaging app. So people could make donations directly from a text. In this episode of Your Rally Point podcast…
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Episode 8 - Widgets Powering Nonprofit Engagement
In this episode of the Rally Point podcast, James Martin and Jack Bobin talk widgets. They explore how people engage content. Your nonprofit might have multiple channels—email, social, texting, etc.—but people just surf content. You need to have a multi-channel approach, but realize that people…
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Episode 7 - Text to Give and Text to Donate
Let’s talk how to do text message donations. Hosts James Martin and Jack Bobin explain the difference between text to give and text to donate. The terms can be interchangeable these days, but technically text to give is a donation process directly through the carrier that’s deducted from a…
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Episode 6 - Best Practices for Text Messaging
Let’s talk about the most effective text messages. Hosts James Martin and Jack Bobin summarize what works: Personalize your texts with a first name, write like a human, use emojis and/or images to pull people in, actually inform people, tell cohesive stories, and make a direct ask when it’s time...
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Episode 5 - The Four Types of Text Message
What text messages should your nonprofit send? You know what a good message feels like. It’s personal. Hosts James Martin and Jack Bobin break down the four types of text messages and what you should send. Jack starts with an inspiring nonprofit story. Then they talk about sending more than just...
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Episode 4 - Texting the Right Way Because Consent Matters
You need permission to text people. That opt-in consent is important. James Martin and Jack Bobin talk about the different types of texting and what the Telephone Consumer Protection Act (TCPA) requires. But at the end of the day, it’s about people. So do what’s right. Jack calls it the red face...
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Episode 3 - How to Offer a Personal Touch
Text messaging is so effective because it’s personal. People do more texting than calling, and they see those texts almost immediately. You can make it personal by reaching out at the right time. Jack Bobin talks about a nonprofit he’s given to for a decade that does a mediocre job saying thank…
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Episode 2 - Demystifying Mobile Messaging
The latest episode of the Your Rally Point podcast tries to demystify text messaging. It’s not witchcraft! A lot of people don’t understand text messaging, and that leads to problems. You can’t set up a Giving Tuesday campaign on Monday and expect everything to work. There’s a lot of good legal...
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Episode 1 - The Power of Messaging
In the inaugural episode of the Rally Point podcast, hosts James Martin and Jack Bobin explore the significance of organizational messaging and the power of text messaging as a communication tool. They discuss the concept of 'rallying' in both military and organizational contexts, emphasizing…
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ABOUT THIS SHOW
Welcome to Your Rally Point Podcast! Nonprofits, advocacy groups, and mission-driven organizations need a way to connect with supporters. 👇This podcast is your go-to resource for mobilizing support, building authentic connections, and driving real results. We’ll explore mobile strategies like AI-powered text-to-give and human-centered texting, with actionable insights and real-life stories from leaders who’ve mastered rallying support. 💙 Brought to you by RallyCorp.com. Let’s create the impact you're meant to make.
HOSTED BY
RallyCorp.com
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Frequently Asked Questions
How many episodes does Your Rally Point Podcast have?
Your Rally Point Podcast currently has 29 episodes available on PodParley. New episodes are automatically indexed when they're published to the podcast feed.
What is Your Rally Point Podcast about?
Welcome to Your Rally Point Podcast! Nonprofits, advocacy groups, and mission-driven organizations need a way to connect with supporters. 👇This podcast is your go-to resource for mobilizing support, building authentic connections, and driving real results. We’ll explore mobile strategies like...
How often does Your Rally Point Podcast release new episodes?
Your Rally Point Podcast has 29 episodes. Check the episode list to see recent publication dates and frequency.
Where can I listen to Your Rally Point Podcast?
You can listen to Your Rally Point Podcast on PodParley by clicking any episode. We provide an embedded audio player for direct listening, and you can also subscribe via your preferred podcast app using the RSS feed.
Who hosts Your Rally Point Podcast?
Your Rally Point Podcast is created and hosted by RallyCorp.com.
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