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All Episodes

Agency Leadership Podcast — 102 episodes

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Title
1

How agency owners can use AI as an always-on thought partner

2

Stop making sacrifices your agency doesn’t need you to make

3

Preparing for your agency’s group presentations and pitches

4

Rethink entry-level hiring to succeed in the AI era

5

Five words every agency owner needs to understand

6

300 episodes in: what’s changed, what hasn’t, and what we got wrong

7

Hire people who understand how to solve problems

8

Build the business you want to own, not the one you hope to sell

9

Holding companies discover retainers, call them “subscriptions”

10

The PESO Model evolves for the AI era (and why your website isn’t dead)

11

Building the ideal agency: wrestling with the tough decisions

12

Wake up or get left behind: AI is forcing your hand

13

Stop letting your website embarrass you

14

Rediscovering your agency’s founding spark

15

Embracing innovation to survive and thrive in 2026

16

Balancing skills and personality when hiring a new team member

17

Firing underperforming team members

18

AI myths agencies must avoid

19

Do agency mission and values statements matter? And is yours even accurate?

20

Are you ghosting your own agency?

21

Outbound sales & your agency

22

Avoiding your agency’s own AI bubble

23

What to do when your client contact isn’t the problem

24

Stop providing solutions before understanding your client’s challenges

25

Supporting team members with mental and physical health challenges

26

Handling early client contract terminations with finesse

27

Setting client expectations in the AI era

28

What to do when agency employees continue to over-service clients

29

You don’t need to be a visionary, but it helps to have a vision for your agency

30

How to handle unsolicited agency acquisition emails

31

How to handle your team when they don’t love your clients

32

Turning employee departures into opportunities

33

Ensuring AI is an asset — not a liability — for your agency

34

Why agencies get brought in too late by clients — and what to do about it

35

Can agency team members be more strategic?

36

Limiting scope creep from the start

37

Pricing psychology for agency clients

38

Identifying and managing agency owner burnout

39

Agency owners review 2024 performance, assess outlook

40

Preparing your agency for an uncertain future

41

Choosing the right exit strategy as an agency owner

42

Managing remote workers without micromanaging

43

Using AI the right way for agency biz dev

44

What freelancers should know before they become agency owners

45

How to get your team the mentorship they need

46

AI no threat to agency employees learning fundamental skills

47

The value of getting satisfaction from client work

48

Should your agency pivot to a new focus amid economic shifts?

49

Should your small agency be subcontracting for larger agencies?

50

Mastering client staffing for small agency success

51

What the Q4 SAGA Survey tells us about agency talent

52

Agency owners need to put themselves in other people’s shoes

53

Should your agency charge new clients a startup fee?

54

Strengthening your PR agency’s role in business decisions

55

What to do when clients don’t get your agency what it needs to succeed

56

Are you playing with fire as an agency owner?

57

Planning for agency growth

58

Onboarding agency clients the right way

59

Balancing booze and your agency business

60

Agencies and ageism

61

Q3 agency owner survey shows overall optimism, but dissatisfaction with state of business development

62

Why one-size-fits-all advice doesn’t work for agencies

63

Turning agency reporting into a profit center

64

Using LinkedIn effectively to grow your agency

65

Do you trust your agency team members?

66

Unlocking agency potential by asking “So What?”

67

Does email marketing work for agencies?

68

What to do when your agency can’t avoid responding to an RFP

69

Who Should PR Agencies Report To?

70

Have agencies listened too well to the “be strategic” mantra?

71

AI should be your agency’s friend, not foe

72

Adapting your agency for risk-averse clients

73

Building an agency culture where everyone can take time off

74

Setting honest expectations for your agency employees from the start

75

Agencies need to adapt to effectively manage Gen Z employees

76

Should you start your own agency because your boss is making too much off of your work?

77

Should your small agency hire senior-level pros?

78

What new rules on overtime and non-competes mean for agencies

79

Building trust and letting your team shine

80

Should your agency sell itself as a fractional CxO to clients?

81

Accepting equity as payment for agency services

82

Get over your fear of hiring employees

83

Handling frustration as an agency owner

84

How to handle extended payment term requests from agency clients

85

Avoiding time-wasting in your agency

86

What recent media layoffs mean for PR agencies

87

Did your agency have a rough 2023?

88

Agencies succeed through consistency and evolution

89

Are digital agencies dead?

90

Beware easy-to-sell but hard-to-serve clients for your agency

91

Small agencies should beware the big brands

92

How to motivate your agency’s freelancers

93

The value of outside perspective to agency owners

94

Hidden overservicing by agency employees

95

What to do when your agency needs new revenue NOW

96

Real talk about agency websites

97

Chaos is not a virtue for agencies

98

The rising salary demands of agency employees

99

Setting expectations for agency clients

100

Should AI upend your agency business model today?

101

Getting agency-client contracts done right

102

The aftermath of firing agency employees for cause