All Episodes
Business Built Right — 95 episodes
Why the Most “Transparent” Companies Have the Most Secrets
The Rival in the Room: The Price of Competitive Fear
The Grey Zone: The Hidden Cost of Ethical Leadership
How DOMS Won India’s Pencil War?
The Bata Paradox: Strategic Drift and the Utility Trap
Difficult Colleagues are Your Mirror
Why Your Strategy Is Right But Your Sequence Is Killing You
The Marketing Truth Hopkins Knew: Find Inner Remarkability, Sell the Person Behind It
Claude Hopkins: Advertising by Hope, Not Fear
Einstein's Thought Experiments for Business Strategy
Competitor Obsession Blinds Companies to Customers
The Howard Hughes Test Quality Test: How Great Leaders Measure Product Quality
Building Core Capabilities Versus Outsourcing Strategy
The Collapsing Middle: Digital Strategy and Value Chains
The Andon Cord: Real-Time Knowledge in Business
The Press Release as Product Blueprint
The Forgotten Power of User Rituals in Product Adoption
The Beautiful Lie of Willpower
Owning the Moment: Situational Marketing Triggers
Your Cross-Team Communication Problem Is Really a Design Problem
The Judgment of Business Decision-Making
Single-Threaded Leadership: Amazon's Innovation Engine
How Mythology Makes Brands Immortal
The Compromise Brand Paradox
The Disruption Mindset: Seven Shifts
The Case for Product-First Marketing
Canva, Adobe, and the Classic Innovator’s Dilemma in Action
The Tappan-Icahn Story: When Leadership Lost Touch
Versace's Safety Pin: Hardware to High Fashion Icon
Flaws in Business Model Canvas
Why Our Best Talks Might Be With Strangers
The Cook-Welch Paradigm: Business Generalists as Leaders
Embrace Your Comfort Zone for Sustainable Success
Five Brand Strategies for E-commerce Success
Fido Dido: The Zen Master of Marketing
The Illusion of Workplace Emotional Transparency
12 Secrets to Burnout Resistance
From Meh to Must-Have: Crafting Customer-Centric Value Propositions
D2C and Quick Commerce Challenge Amazon India
The Problem of Bringing Your Authentic Self to Work
Understanding Explicit and Implicit Logos
The Living Room Brand Revolution
The Empowering Culture of "How Can I Help You?"
Corporate Personas: Faking It Till You Make It
Strategic Resource Reallocation for Company Reinvention
The Smart Spender: Value in a Cost-Conscious World
Embracing Chronodiversity for Workplace Productivity
The Psychology of Workplace Nicknames and Power Dynamics
Quibi's Crash: Lessons in Startup Failure
Beyond the "One More Lane" Fallacy in Brand Strategy
Dismantling Walls: Unlocking Workplace Innovation
Thriving in Congested Markets: Brand Strategies
Why Smart Companies Bet on Constants, Not Trends
The Completion Effect in Business Strategy
Platform Paradox: Keys to Digital Dominance
The Power of "Because" in Workplace Communication
Engaging Gen Z: Modern Workplace Success Strategies
Conquering Collaborative Overload in the Modern Workplace
The Bottleneck Effect: Overcoming Organizational Dependency
The Improbable Triumphs of Lord Timothy Dexter
Corporate Culture: The Self-Fulfilling Prophecy
The Art of Unbranding: Creating Cognitive Space
Stop Asking for Feedback at Workplace
Wendy's Breakfast: A Triumph of Strategic Adaptation
Music's Lessons for Business Engagement
Habits and Beliefs: Crafting Business Reality and Success
The Chimp, The Child, and The Workplace Mirror
Beyond Category: Strategic Brand Expansion
Selling a Sense of Control: The Billion-Dollar Brand Strategy
Glossier's Rise: Community-Driven Value to Billion-Dollar Empire
Spotify Versus Apple: The Digital Marketplace Battle
The Biology of Jealousy: Wired for Comparison
The Overreach of Business Storytelling
The Reincarnation of Innovation: Old Ideas, New Success
The Invisible Power of Sonic Branding
Anti-Archetypes: Branding Beyond Convention
The Deceptive Promise of Extended Warranties
The Magpie Method of Innovation
Aspirational Brand Naming: How to Sell Dreams Through Strategic Word Choice
The Customer Experience Paradox: Unconventional Brand Loyalty Strategies
Reverse Brand Positioning
Interruption Branding: Hacking Consumer Habits for Profit
The Invisible Innovations that build Market Dominating Brands
Micro Brand Positioning: Capturing Invisible Market Cracks
The Social Brain at Work
The Passion Trap
The Mirror Effect: Reflecting Customer Frustrations for Brand Success
Bloatware's Burden: A Cost to Customers and Brands
The False Economy of Budget Products
Harley-Davidson & The Scent of Failure
The Silent Salesperson: Music's Influence on Shopping Behavior
The Five Strategic Partnership Pillars for Career Advancement
The Tingle Factor: Why Useless Features Create Billion-Dollar Brands
Why Great Leaders Stop Being the Smartest Person in the Room
This Golden Rule creates Toxic Culture