All Episodes - Dynamic Disruption
Welcome to Dynamic Disruption, Eulerity's pulse on innovative breakthroughs. Here, we dive into conversations from the cutting edge, engaging with industry trailblazers who've dared to disrupt the norm. In each episode, we gain actionable insights from their bold ventures. Say goodbye to the mundane and hello to the buzz of business innovation. It's time to shake things up and redefine the future – one disruptive conversation at a time.
View Podcast Details70 Episodes
The Kura Connection: Crafting Valuable Experiences in Casual Dining
What does it take to build a fiercely loyal customer base in the competitive casual dining world? Newton Hoang, VP, Head of Marketing for Kura Sushi, pulls back the curtain on their winning formula. In this episode, explore Kura Sushi's deep-rooted commitment to its customers, delivering a unique and interactive dining experience unlike any other. Learn how understanding customer demographics and thoughtful representation fuels their impactful marketing. We also delve into the fun – how Kura Sushi gamifies the meal with exciting prizes – and the accessible, making exceptional food available to all without breaking the bank. Tune in to hear how Kura Sushi is redefining value and connection.
Unlocking Purpose: The Career Path Fueled by Passion
What's better than turning your passion into a career? Amber Martinez, Brand President and Operating Partner of JEM Wellness Brands, shares her authentic journey in the fitness industry, emphasizing the importance of resilience, self-belief, and how to empower yourself while empowering others.
The Art of Storytelling in Marketing
Great marketing starts with great storytelling. Hear how Andrew Nelson, Director of Marketing Strategy at HorsePower Brands, empowers his team to build trust through consultative marketing, positioning the customer as the hero of their own story. Learn how to create authentic connections with your consumer, and gain best practices for brand loyalty.
Unlock Local Marketing Power: The FAT Brands Brand Ambassador Advantage
In this episode of Dynamic Disruption, we dive deep into the world of marketing and branding with Elaine Patel, Vice President of Guest Experience and Local Store Marketing for FAT Brands. Elaine emphasizes the importance of community engagement and guest experience in the fast-food industry. Notably, she highlights the innovative Brand Ambassador Program, which empowers frontline employees to get involved with their location’s marketing strategy and efforts. Elaine also discusses how FAT Brands maintains consistent brand messaging across a diverse portfolio of 18 restaurants.
The Future of Travel Marketing
We sat down with Jules Pierre-Louis, Senior Manager of Growth Marketing for Cruise Planners. Jules gave insights on the evolution from early internet marketing to the current landscape dominated by AI. This is a must listen for entrepreneurs and marketing gurus wanting insights on how to understand your audience through data-driven strategies and the significance of self-awareness in pursuing business opportunities.
Entrepreneurship & The Home Services Hustle
Mike Andes, founder and CEO of Augusta Lawn Care, joined us to talk about the innovative franchise model he has developed, focusing on lead generation strategies, the importance of a command center for operations, and the shift from traditional to direct response marketing. We address the challenges of seasonality in the home services industry and shares insights on future trends, including AI integration.
Stretching the Boundaries of Marketing
Stretch Zone CMO, Lindsey McFadden, talked about her journey from being a marketing partner of Stretch Zone to now being a full-time member of their leadership team. Lindsey shared more on finding her passion, the ongoing evolution of marketing strategies, and the unique client experience offered by Stretch Zone. Learn how to leverage tech and AI in business operations, empower franchisees for local marketing, and storytelling.
Building Brighter Futures With The Learning Experience
In this episode, Brad Wahl, Chief Brand Officer for The Learning Experience, talks about the brand reaching the 400 location mark, their commitment to creating joyful learning environments, fostering social-emotional development, and implementing innovative programs like STEM and STEAM. We also discuss TLE’s philanthropic efforts and their strategic approach to balancing digital marketing with community engagement. As The Learning Experience continues to expand, their focus remains on nurturing young minds and preparing them for future success.
The Potbelly Playbook: How to Grow a Successful Restaurant Franchise
In this episode of Dynamic Disruption, Lynette McKee, SVP of Franchising at Potbelly, discusses the brand's aggressive expansion plans, focusing on franchisee recruitment, digital innovation, and maintaining quality across locations. She emphasizes the importance of a hands-on approach to support and innovation while fostering a family-like relationship with its franchisees.
The Key to Success Is Customer Experience
Dive into the importance of customer experience and the key principles of a successful franchise model, shared by John T. Hewitt, Founder & CEO of Loyalty Brands. Learn insightful risks of entrepreneurship and personal experiences of mistakes and learning, and why brands should always advocate for a top tier experience for both the franchisee and customer. As a pioneer in the tax industry, John also shared his journey with the industry’s initial resistance to technology and how far we've come.
Brand Balance: Voice, Data, Impact
In this episode, we sit down with Abigail Baker, Senior Vice President of Marketing at BELFOR Franchise Group, to explore the delicate balance between brand voice, data-driven decision-making, and corporate social responsibility.
Building a Personal Brand Persona
Our guest is Robin Clayton, Director of Performance Marketing for Paramount Residential Mortgage Group Inc. (PRMG Inc). Learn invaluable insights on the art of personal branding, and the importance of authenticity and vulnerability in building a genuine online presence. We also talk about the power of empathy in fostering meaningful connections with clients and the transformative impact of collaboration in driving success.
The Pickleball Boom
The sport that's taking the world by storm! Pickleball Kingdom's Senior Director of Marketing, Joseph Parisi, gave us an exclusive look into the world of pickleball. Learn how a brand is revolutionizing the way people play, experiencing exponential growth, and keeping community at it's core.
The Inside Scoop on Scoop Soldiers
Join us for an exciting conversation with E.J. McCoy, Co-Founder and CEO of Scoop Soldiers, a pet waste removal franchise. E.J. shares insights on entrepreneurship, taking the Scoop Soldiers brand on tour this summer, discovering your unique value proposition, and building strong connections with community members and franchisees across the nation.
The Future of Fast Casual: Blaze Pizza's Blueprint
In this episode, we sit down with Beto Guajardo, CEO of Blaze Pizza, to discuss the brand's exciting transformation. We delve into the details of their newly revamped menu, featuring bigger, bolder flavors and an increased focus on customer value. Beto shares insights into the strategic decision behind this overhaul and how it positions Blaze Pizza as a leader in the fast-casual space. We explore the brand's commitment to innovation and their new partnership with Folds of Honor.
Marketing & Sales Alignment: A Winning Formula
In this episode, we sit down with Alec Hanson, CMO of loanDepot. Alec is a seasoned marketing leader who made a successful transition from sales to the C-suite. Discover the invaluable insights gained from his front-line experience as we delve into the strategies and mindset shifts required to excel in both sales and marketing. Alec offers practical advice on building a strong brand culture and optimizing sales performance. Whether you're a sales professional looking to advance your career or a marketing leader seeking to enhance your team's effectiveness, this episode offers invaluable knowledge and actionable tips.
Stepping Up Your Marketing Game
Today's episode features Will Fraker, VP of Brand and Performance Marketing for The Good Feet Store. Fraker is a franchise favorite, and we loved hearing about his experience in the industry, including insights into franchisee adoption strategies, fostering a transparent and communicative environment, and more.
Executive Insights for Wealth Management
We had the privilege of sitting down with Sean Kellenberger, SVP, Head of U.S. Brand, Marketing & Digital Strategy for RBC Wealth Management. Sean shared the importance of connecting with customers on a deeper level, the different avenues of marketing RBC uses for various consumer demographics, how they stay on top of compliance guidelines, and the advantage of partnering with major league sports teams.
Acing Customer Loyalty and Multi-Generational Marketing
Join us as we delve into the fascinating world of customer experience with Mary Ann Donaghy, Chief Marketing & Customer Experience Officer for ZIPS Cleaners. She shares how ZIPS is reimagining the customer journey, how to identify consumer needs and maintain brand loyalty, and valuable insights for marketers of any level.
Dominating the Consumer Journey
It was great to welcome David Schwartz, an industry whiz who has worked at industry titans that include Coca-Cola, Amazon, and Allstate, on this episode of Dynamic Disruption. David shared powerful takes on adaptive retail, blending online and offline experiences, data-driven marketing and how to use it to enhance the customer experience, translating online experiences to in-person interactions, and we even discuss the vertical that had a major miss-out on their marketing strategy.
The Member-First Mentality: F45’s Exciting Evolution
Tom Dowd isn't just the President & CEO of F45 Training — he's also their biggest cheerleader. We sat down with Tom to hear exclusive insights and updates on the brand's ongoing mission, including the news that F45 isn't just about crushing HIIT workouts anymore. They're constantly innovating, and we've got the inside scoop on their latest game-changer: FS8, their brand new yoga and pilates hybrid concept! We'll dive deep into F45's philosophy, how they use competition to keep things exciting, and most importantly, how they consistently put their members at the forefront.
Navigating the AI Revolution
This episode features New York Times best selling author, world-renowned thought leader and speaker, and former Chief Economist for the Consumer Technology Association, Dr. Shawn DuBravac. We sat down to talk about strategic approaches for brands on harnessing AI to enhance operations, employee and consumer engagement, and more.
Marketing MasterClass: Fractional CMOs
Ever wondered what it takes to become a Fractional CMO? And what exactly is one, anyway? Hear from three pioneering women who are redefining the marketing game as Fractional CMOs. We'll explore their journeys to the top, unpack the biggest needs facing brands today, and discover why fractional executives might just be the future. Special thanks to our guests Brooke Budke, Founder & CEO of Momentum Brands, Liane Caruso, Founder of helloCMO, and Katherine LeBlanc, Founder of Franchise Fractionals and Owner at Apollo CMO.
Fitness Unfiltered
Join us for an exciting conversation with Allison Rand, YouFit Gym's Vice President of Marketing. Hear why collaboration between competitors can help you leverage customer insights, the importance of constant tech testing, and embracing failure. Allison and Mary also analyzed the mainstream marketing of fitness fads and diet culture over the years.
The Making of the Franchise 500
In this exclusive episode, we went behind the scenes of Entrepreneur Media's Franchise 500 list creation with Special Projects Editor, Tracy Stapp Herold. Tracy unveils the secrets, the challenges, and the innovations that make the Franchise 500 a beacon of success for entrepreneurs. Hear emerging trends set to dominate in 2024 and how to stay ahead of the curve in the business world.
Foundations of Success
Kicking Dynamic Disruption off with the CEO of Premium Service Brands, Paul Flick. Paul talks shop on what entrepreneurs should be asking themselves, what company culture really looks like behind the scenes at PSB, how the brand has evolved, and the impact businesses can have when working towards a greater cause together.
Curriculum Creators: Innovating Math Education and Multi-Unit Ownership
In this episode, we spoke with Marc and Tammy Goldberg, a dynamic couple who followed their dreams of teaching children the fundamentals of math through Mathnasium franchising. These multi-unit location owners share their diverse backgrounds, showcasing their evolution as accomplished entrepreneurs. Notably, they played a pivotal role in shaping Mathnasium's current curriculum, revolutionizing math education. From their invaluable best practices to their dedication for furthering children's learning and confidence, this is a can't miss for business owners everywhere.
The Remodeling Revolution: Kitchen Tune-Up's Success Story
This episode features Heidi Morrissey, President of Kitchen Tune-Up. Learn about real-life remodeling and how the brand's mission goes far beyond aesthetics, delving into the heart of creating functional and transformative spaces that truly enhance lives. We touch on Kitchen Tune-Up's integration of cutting-edge technology and augmented reality and how it's revolutionizing the way homeowners envision and bring to life their dream spaces, as well as the strong internal bond between the leadership team and franchisees.
Unleashing the Power of AI: The Future of Advertising for Uber
This episode features industry trailblazer Dr. Mark Grether, General Manager of Uber Advertising. The exclusive conversation features best practices behind the advertising revolution that Uber spearheads, how AI continues to create massive shifts in marketing, and the future of mobility media. From the inception of disruptive ad strategies to the nurturing of a global brand, Uber's remarkable advertising journey sets the precedent for the future of marketing.
Mastering the Art of Multi-Brand Marketing
In this episode, we dive deep with Bridget Rawls, VP of Digital Marketing for Buzz Franchise Brands. Bridget talked about how her brands are harnessing the power of cutting-edge strategies, how her and her team identify and capitalize on cutting-edge tools, and what's at the heart of multi-portfolio brands and the communities they create.
Creating Intangible Experiences Through Empathy and Understanding
Get ready to be inspired as we chat with Jennifer LoBianco, the Chief Marketing Officer of Best Life Brands. Jennifer shares with us the inspiring missions of each brand that Best Life encompasses and how they are in the business of creating intangible experiences through empathy and understanding. She highlights the critical role that caregiver advocacy and relations play in the success of their business, the intersection of marketing and sales in a brand, putting the franchisee first and maintaining communication, marketing strategies and more.
Home Care Reimagined
This episode features Kimbrough Taylor, Executive Director of Marketing for FirstLight Home Care. Kimbrough talks about working in one of the most important and rewarding industries, what a home care marketing strategy looks like, and how to create meaningful connections with both caregivers and clients.
Entrepreneurship Essentials: How to Carry Core Values with Paul Preston
This episode features Paul Preston, Co-Founder and President of Aqua-Tots Swim Schools and was recorded live at their Mesa, AZ, headquarters. Paul chatted with the team on what it's like to build a brand, how to find franchisees that identify with your core values, healthy competition for your brand's concept, and much more. These best practices are key for any entrepreneur!
Restore's Rapid Reach: Inspiring the Wellness Industry
Founder and CEO of Restore Hyper Wellness, Jim Donnelly, came on the show to talk about the brand's conception, best practices in the wellness industry, how to market restorative health benefits, the power of performance and drive, and much more. If you're a fitness guru, an entrepreneur, or a marketer, this one is for you!
Get Growing and Get Going
With us today is Steven Montgomery, the Founder and CEO of That 1 Painter. The brand provides expert painting services to any type and size home. We spoke to Steven about his personal journey of entrepreneurship, how to identify core values for your brand, the importance and strength of in-house marketing, getting into franchising, and more. Enjoy!
The Power of Entrepreneurship
This episode features Kai Kaapro, the CEO of TourScale, a tour and activity franchise platform for entrepreneurs who want to pursue their dreams and craft exceptional and unique customer experiences. TourScale is currently the franchisor of the pedal-powered concepts Trolley Pub, Tiki Pub, and Paddle Pub, all of which Kaapro serves as the Co-Founder and Co-Owner of. Hear about the importance of perseverance, recruiting and training great teams, attracting clients through different marketing strategies, researching geographical locations best fit for your business, and taking your dreams to the next level through true entrepreneurship.
Limitless Leaders: Part VIII
What makes a great leader? It's the way they inspire, advise, and rally for others. At the first ever Franchise Customer Experience Conference, we asked top industry leaders to tell us about their brand, how they connect with customers, and what's ahead. Limitless Leaders in this episode include Ericka Garza, President of Au Bon Pain, Nicole Salla, CMO of Kiddie Academy, Brittany Graff, Senior Director of Marketing for Painting With A Twist, Rob Krohn, VP of Marketing for Epcon Communities, Larisa Walega, VP of Marketing of Ziebart, Jason Greenwood, CMO of The Joint Chiropractic, and Vanessa Conde, SVP of Marketing for TREND Group and RockSolid Granit.
Bryce Henson on Fit Body, Fearless Growth, and a Fire Brand
When push comes to shove, we get a choice to either change our lives or remain stagnant. Bryce Henson, CEO of Fit Body Boot Camp, chose to not only change his own life, but also the lives of others through the rise of a fitness empire. This epic journey didn't come without dedication, hard work, brutal honesty, and constant drive. Check out our conversation with Bryce as he gives us an in-depth look at his career and the Fit Body Boot Camp brand.
Flexing the Future: An Interview with Andrea Pirrotti-Dranchak
Andrea Pirrotti-Dranchak has unmatched experience in the co-working and flexible workspace category. She has run sales, marketing and business strategy for over 900 locations and over 50 companies across 65 countries. Andrea recently made her debut as the new Global Enterprise Director at NewFlex, a brand that delivers a range of powerful workspace brands paired with expertise in marketing and sales that creates value for landlords by supporting and delivering hybrid working. Prior to her current role, Andrea served as the Chief Marketing and Development Officer for Office Evolution and worked with brands such as Regus and Work Better. This episode features Andrea's insights into the revolution of co-working spaces, strategies for employee success, her personal leadership mantras and journey, and what's next for NewFlex.
Limitless Leader: Burke Cueny of Alliance Franchise Brands
Burke Cueny is the Vice President of Marketing for Alliance Franchise Brands, which serves the multi-billion dollar market for marketing, print, sign and graphics communications services. Burke spoke on his experience managing multiple different brand portfolios, the structures of Alliance's marketing teams, how their brands scale, specialization areas, and what makes a great leader. A little more on Alliance Franchise Brands: In its Marketing & Print Group, the company supports the following brands: Allegra Marketing Print Mail, American Speedy Printing and Insty-Prints in the United States, and Allegra, KKP, and Speedy Printing in Canada. In its Sign & Graphics Group, the company supports these brands in North America: Image360, Signs by Tomorrow and Signs Now. In the Direct Mail Group, the company supports the RSVP Advertising brand in the U.S.
Limitless Leaders: Part VII
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders to tell us about their brand, what makes a remarkable leader, and what's in store for 2022. This episode includes Chris Dull, CFE, President and CEO of Freddy's Frozen Custard & Steakburgers, Paige Robinson, CFE, Director of Franchise Development for American Family Care, Nancy Bigley, CFE, President and CEO of The Little Gym International, Michael O. Browning Jr., Founder and CEO of Unleashed Brands, Joshua Liggins, Franchise Development Manager at Inspire Brands, Gyula Csitári, Co-Founder and Managing Director of Logiscool, Ltd., Marci Kleinasser, CFE, Vice President of Marketing for Handyman Connection, and Heather McLeod, MBA, CFE, Chief Marketing Officer of Authority Brands.
Limitless Leaders: Part VI
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders to tell us about their brand, what makes a remarkable leader, and what's in store for 2022. This episode includes: Catherine Monson, Chief Executive Officer, Propelled Brands Christy Barnes, Vice President of Marketing, Camp Bow Wow Adam Geisler, Co-Founder and CEO, Youth Athletes United Dirk Stallmann, President, Verlo Mattress Chris Seman, President, Strategic Franchising Systems Genevieve Sheehan, Chief Executive Officer, SheenCo Travel Bary El-Yacoubi, Co-Founder and CEO, Send Me A Trainer Jeff Platt, President, The NOW Massage Sarah Toney, Multi-Unit Franchisee, Any Lab Test Now
Building A Fitness Brand: An Interview With Row House Co-Founder, Debra Strougo
Row House Co-Founder, Debra Strougo, spoke to us about her journey of taking her passion for healthy living and fitness and growing it into a boutique brand empire. From her time building the Row House brand to her next exciting endeavor: Fitizens Holdings, a business she's started with her husband that specializes in Health, Wellness, & Fitness Advisory Services to companies that are launching, scaling, and growing, Struogo brings immense talent, perspective, experience and dedication to every thing she does.
Limitless Leaders: Part V
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders to tell us about their brand, what makes a remarkable leader, and what's in store for 2022. This episode includes: Angela Paules, Chief Marketing Officer, Buzz Franchise Brands, Scott Abbott, CEO and Co-Founder, Five Star Franchising Laura Coe, CEO and Co-Founder, Snapology Chris Hadley, VP of Franchising, Byrider Tony Zaccario, President and CEO, Stretch Zone Tiffany Dodson, Chief Experience Officer, The Salt Suite Frank Milner, President, Tutor Doctor Tim Vogel, Founder and CEO, Scenthound
Limitless Leaders: Part IV
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders to tell us about their brand, what makes a remarkable leader, and what's in store for 2022. This episode kicks off with Founder, COO, and Director of Streamline Brands, Paul Gerrard, Chief Creative Officer for Frios Gourmet Pops, Ingrid Schneider, Co-Founder and Co-CEO of Biggby Coffee, Bob Fish, CEO of LearningRx, Kim Hanson, CEO of Athletic Republic, Charlie Graves, President of Property Management, Inc., Danessa Itaya, and CEO & President of Home Helpers Home Care, Emma Dickison.
Reach For The Stars: An Interview With StretchLab President, Lou DeFrancisco
Hear from the President of StretchLab, Lou DeFrancisco, as he talks about the love he has for fitness and his franchise. Learn what Lou's three key rules are for entrepreneurs, and who inspires him as a leader. We touch on the power of incredible teamwork, what day to day life looks like with a parent company, and more. StretchLab is a unique wellness concept, offering customized assisted-stretch sessions for all ages and demographics. The boutique fitness concept has grown incredibly popular and continues to make a lasting mark on both the industry and its clients.
Customer Care: How Christian Brothers Automotive Puts People First
On this episode, we sat down with the amazing Donnie Carr, President of Christian Brothers Automotive. Donnie touched on the impact of quality customer service, how to identify brands that inspire you, what team building is for CBA, and much more.
Defining Your Why: Embracing Emerging Brands
What happens when you put two powerful leaders together? You get a great conversation, inspiring insights and unbeatable best practices. Hear from CEO of Wow Wow Hawaiian Lemonade, Tim Weiderhoft, CFE, and CEO of Hammer & Nails Grooming Shop for Guys, Aaron Meyers. Having worked together in the past, the two grew to be leaders of amazing emerging brands. Their collective experience and positive attitudes serve as a reminder for business owners looking for their "why" — you find purpose along the way, and, if you're lucky, get to do it every day.
Limitless Leaders: Part III
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders two questions. First, what is the culture of your company? Second, what is the culture of franchising as a whole? Our third and final episode features Samir Daoud, CFE, Franchise Director, Gold Star Chili and Tom & Chee, Jason Frazier, President and Chief Operating Officer, Skyhawks Sports Academy, Tyler Demuth, Director of Franchise Growth, Teriyaki Madness, and Salomon Mishaan, Founder, President & CEO, Oxxo Care Cleaners.
Limitless Leaders: Part II
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders two questions. First, what is the culture of your company? Second, what is the culture of franchising as a whole? Our second episode features John Lancaster, VP, Emerging Markets Franchise Development, Choice Hotels International, Steve White, President & Chief Operating Officer, PuroClean, Kristen Pechacek, Chief Growth Officer, MassageLuXe, Joe Malmuth, Vice President of Franchise Development and Franchise Relations, Batteries Plus Bulbs, and Kelly Crompvoets, Vice President of Marketing, Any Lab Test Now.
Limitless Leaders: Part I
What makes a great leader? It's the way they inspire, advise, and rally for others. We asked top industry leaders two questions. First, what is the culture of your company? Second, what is the culture of franchising as a whole? Our first episode kicks off with Chief Development Officer of Wild Birds Unlimited, Paul Pickett, Managing Partner and CEO of GT&S Franchise Executive Search, Scott Lehr, VP of Franchise Development for Scenthound, Patti Rother, and IFPG President, Red Boswell.
Dreams and Drive: Following Your Passion With Allstate's Adam Malamut, PhD
Adam Malamut, PhD, is the Senior Vice President of Strategic Human Resources Business Partnerships for Allstate. His incredible portfolio and experience will resonate deeply with any entrepreneur and industry professional who loves what they do, is driven to follow their dreams, and who looks at life as an endless opportunity. Adam touches on his background in HR and Customer Experience, as well as his core belief that people are the innovation engine and primary customer channel. His focus on consumer trends and ensuring company resilience is evident, as is his incredible talent for art, communication and more. Since 1931, Allstate has been a pioneer of the insurance industry. Americans have trusted Allstate to help protect their families and belongings for over 80 years. Based in Northbrook, Illinois, Allstate is the nation's largest publicly held personal lines insurer. Its leaders, employees and agency owners have been an integral part of Allstate's heritage. Today, Allstate is reinventing protection to help consumers better prepare for tomorrow and protect what matters most.
Personal Advocacy and Potential With Blo Blow Dry Bar CEO, Vanessa Yakobson
Want to know the secret to success? Being your own biggest advocate. Blo Blow Dry Bar CEO, Vanessa Yakobson, shares her insights on finding your passion, bringing determination and drive to the workplace, and making best practices from both the franchisee and corporate level into a company tradition.
Marketing Holistically With Jennie Wolff, CMO of Sola Salon Studios
In this episode, Eulerity's Director of Marketing, Mary Hanula, and AVP of Franchise Business, Julie Samuels, interview Jennie Wolff, Chief Marketing Officer of Sola Salon Studios. Jennie leads the brand's marketing efforts, including its digital presence, the Sola blog, traditional and nontraditional marketing campaigns, and much, much more. We hear what daily life was like for team members of her brand once the pandemic hit, best insights on forming genuine connections with franchise owners, what the term "marketing holistically" means, and what lies ahead for the brand in the upcoming year. Sola Salon Studios provides beauty professionals with high-end, fully-equipped salon studios, alongside the support and tools they need to experience the freedom and benefits of salon ownership.
Leading by Example: An Inspiring Story of How Hospitality Starts From Within
Eulerity's Director of Marketing, Mary Hanula, along with COO and Co-Founder, Adam Chandler, sat down with Azim Saju, the CEO & President of Hotel Development & Management Group. Azim kicked off our second season with a discussion about his childhood and how the United States offered him and his family an opportunity to reach for — and achieve — their dreams of hospitality. From mentorship to metaphors, advice on genuine connection with vendors and partners, and the importance of core values, this episode is filled with best practices and feel-good inspiration. HDG Hotels is a hotel development and management company with an astounding reputation for offering partners exceptional industry experience and results. As both a respected developer and preferred manager, HDG's team employs its core values of teamwork, communication, innovation, leadership and resourcefulness consistently.
Helping Heroes and the Power of Brand Authenticity
An exclusive conversation with Edward Logan, CEO & President of Sport Clips Haircuts. Edward shared the amazing involvement the brand has in multiple philanthropies, including The VFW's "Help a Hero" scholarship program, Dream Flights, Honor Flight Network, the Aleethia Foundation, St. Baldrick's Foundation, and more. Sport Clips also shows extreme dedication and commitment to its corporate team, franchise owners, and the customers that keep coming back for its great services. Hear about the franchise that is more like a family, how Edward stepped into the head leadership role of a business during the COVID-19 pandemic, and how the brand consistently comes out on top.
Leadership Through Chaos: An Exclusive Interview With Former IFA President & CEO, Robert Cresanti
Robert Cresanti is the immediate past President & CEO of The International Franchise Association and recent Founder of Cresanti Associates, LLC, an international strategic business, finance, technology, and public affairs advisory firm. Eulerity's Director of Marketing, Mary Hanula, and COO and Co-Founder, Adam Chandler, spoke with Robert in an exclusive interview about how one of the most renowned industry leaders navigated the decade's most devastating threat to small businesses. Robert shares his life journey, his memories of the days in history where time stood still, what's next in his amazing career and more in this exclusive podcast. More on Robert: He has vast experience in technology, banking, standards, business, and intellectual property and many years of distinguished public service experience and was unanimously confirmed by the U.S. Senate as Undersecretary of Commerce for Technology, the third ranking position at the Department of Commerce, and being later appointed as the most senior Chief Privacy Officer in the Federal Government. Cresanti has directly advised three U.S. Presidents on issues ranging from technology policy and security to economic recovery initiatives and competitiveness issues. He chaired multiple bilateral technology trade missions in the European Union, Asia, and Russia, and served as co-chair of the President's Council of Advisors on Science and Technology. Cresanti has previous decade-long service on Capitol Hill, ranging from Legislative Counsel in the House to Committee Chief of Staff in the Senate, Cresanti handled banking and technology legislation before the Banking, Judiciary, Commerce, Homeland Security and Finance Committees. In his private sector career, Cresanti led communications and Public Affairs for both a Global Fortune 500 company, SAP, AG, as well as two technology trade associations, the Business Software Alliance and ITAA. Cresanti was also the CEO of the IPXI, the Intellectual Property Exchange, and served as the Managing Director of a NYSE traded ETF.
How A Brand's Health And Happiness Depend On Its Marketing: Insights From Curves President & CEO, Krishea Holloway
What does it take to keep a fitness franchise healthy? Krishea Holloway, President and CEO of Curves, shared the answer in her conversation with Eulerity's Senior Director of Growth, Julie Samuels. The two sat down to talk about the importance of marketing innovation, how to define and maintain wellness, what successful franchisees need and more.
Defining Purpose With WOWorks CMO, Mark Mears
Join Julie Samuels, Eulerity's Senior Director of Growth, as she talks with Mark Mears, Chief Marketing Officer at WOWorks, about navigating a constantly changing world. They'll touch on how to create a strong mission within a company's environment, what it means to be purposeful, and how to deliver moments that'll make your guest go WOW. We hope you enjoy!
Approaching Change: Authority Brands CMO, Heather McLeod, Discusses Navigating the Unknown
Heather McLeod, Chief Marketing Officer of Authority Brands, sat down with Eulerity's COO and Co-Founder, Adam Chandler, to discuss what it takes to create consistency, how to gain experience and create new opportunities post-grad, and the benefits of working at a well established company with a start-up attitude.
Google's Sam Cox Talks Restructuring Priorities, Forming Interpersonal Connections + The Art of Teamwork
Sam Cox, Group Product Manager, AdX BuySide and Policy for Google, sat down with Eulerity's CEO and Co-Founder, Tanuj Joshi, to discuss what work connections really mean, how to be successful in the start-up world, and how far great communication can take you in any career. Cox elaborates upon the clarity of communication, mechanics of scale, how to identify and organize company values, and how to interpret bias per action.
Jump around! Up close and personal with Josh Cole, CMO of Sky Zone
Get ready to hear some top tips from one of the leading marketing experts in the industry, Josh Cole. The Chief Marketing Officer of Sky Zone, the famous indoor trampoline parks, gives insight about how the franchise offers kids a space to get active, get exercise, and just have fun. Cole shares what successful mentorship looks like, how to grow with a great team, his time at Universal Studios, digital advertising's increase through the years and more. Join Adam Chandler, Eulerity's Co-Founder and Chief Operating Officer, to find out how both Sky Zone and Josh Cole leaped their way to innovation and elevation within franchising.
Soccer Shots VP of Marketing & Communications Ashley Mitchell w/Julie Samuels
Tune in to hear all about Soccer Shots - The Children's Soccer Experience. Learn how the brand stayed nimble in Covid Times and how they infused new thinking & energy to stay in the game. Enjoy the podcast with Julie Samuel's, Eulerity's Senior Director of Growth, as she chats with Ashley Mitchell, VP of Marketing and Communications at Soccer Shots.
Filter free: A conversation with Matt McGowan - GM & Director, Snap
In this episode join Adam Chandler, COO & Co-Founder of Eulerity, in a wide ranging conversation with Snap's GM & Director, Matt McGowan.
John Teza, President of Hand & Stone Massage, speaks with Eulerity in the rise of the Phoenix.
As companies old and new are navigating this “new normal”, what will allow some to emerge from the ashes? Challenges breed innovation. What new tactics and tools will the most successful companies of the 2020’s implement? From finance, to operations, to marketing - how must companies evolve to be more nimble, adaptable, and ultimately successful than ever before? Join Eulerity's CEO Tanuj Joshi and COO Adam Chandler as they chat with John Teza, President and Chief Development Officer of Hand & Stone Massage. With C-level experience in the restaurant and franchise space working for companies such as Jersey Mike’s Subs and NRD Capital Management, John possesses a unique perspective about growth, leadership, and business.
Boots on the Ground: Let's hear from small business owners as they emerge from COVID-19
Join Julie Samuels, Sr. Director of Growth at Eulerity, as she has a conversation with business owner operators & franchisees from Cyclebar, Waxing the City, CertaPro Painters, & Blow Blo Dry Bar. Get a front seat to the day-to-day challenges and opportunities of owning and operating a small business as the world is transforming in front of our eyes.
Join Mark Montini, CMO, Tropical Smoothie Cafe & Eulerity discuss relevancy in Darwinian times.
Join Mark Montini, Tropical Smoothie Cafe's CMO, Tanuj Joshi, Eulerity's CEO and Adam Chandler, Eulerity's COO, as they discuss The Darwinian Times: Survival of the nimblest. As teams around the world see resources and budgets cut, how some industry pioneers are using this time to implement new radical ideas.
Product Leadership in time of crisis: Facebook & Eulerity
Join Paresh Rajwat, Facebook's Head of Video and Music Products, & Tanuj Joshi, Eulerity's CEO & Co-Founder for a recorded podcast of their conversation on June 15 2020.
Join Ford Motor Co. Marla Skiko, Head of global marketing, discuss how Ford was built for America.
Join Eulerity's COO & Co-Founder Adam Chandler, and Marla Skiko, head of global media for Ford Motor Company, as they discuss the role Ford played to keep our world safe through the production of PPE equipment. Learn how Ford evolved their marketing strategies in a world of pandemic change, and get a perspective on how dealerships took on new technology and methods to interact with their consumers during an uncharted time.
Hear from The Little Gym President & CEO Alex Bingham discuss growing culture in a remote world.
One thing is clear. Yesterday’s business practices have evolved as we all grapple with today’s complexities. Listen to Eulerity's latest summer series conversation - Growing Culture In A Remote World - featuring Alex Bingham, President and CEO of The Little Gym International, and Adam Chandler, COO & Co-Founder of Eulerity.