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Letters and Numbers — 53 episodes
Why shouldn't authors worry about piracy?
What is location-related book bigotry?
What is platform-related book bigotry?
What is format-related book bigotry?
Why does book merch leave a bad taste in my mouth?
How many books is too many?
How can authors avoid their books becoming pulp?
How online are indie authors?
How online are traditionally published authors?
What are readers, writers, and publishers doing on social media?
What can indie authors learn from the biggest movies?
What's the difference between a tagline and a logline?
What's a tagline - and how can I write one?
What's the secret recipe of a best-selling book description?
What kind of a blurb makes you start reading?
What effect does the blurb have?
What makes a blurb unsuccessful?
What makes a blurb successful?
What about non-fiction titles?
What do the titles of least-selling novels have in common?
What do the titles of best-selling novels have in common?
How can we tell a story through design?
Should the spine be an after-after-thought?
Should the back cover be an after-thought?
Are (some) 'bad' book covers... actually good?
Should we judge books by their covers?
Why are sequels always better than the original?
How can I craft a best-selling character?
How long should a book be?
How long should a chapter be?
What does it take to succeed in ANY genre?
Why are 85% of the books in the Satire category... Romance?
How can we deal with contentious topics in books?
Should books come with trigger warnings?
How important is it for writers to be plotters?
Do you need a 'bible' for writing?
If It Ends With Us... where did it all start?
How can I become a (seriously!) bestselling author?
What do politics and identity have to do with novels?
What English should novels be written in?
Why use a penname - or no name at all?
Who are big name authors writing with?
What is going on with e-book prices?
What is going on with book prices?
Why don’t books cost the same worldwide?
Do readers really own books?
Are indie authors truly independent?
How are the numbers stacked against indies and small publishers?
How much diversity is there in books and publishing?
Why does garbage get published?
Why are the Big Five publishers a big deal?
How many publishers are there - really?
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