All Episodes
Market Proof Marketing — 103 episodes
Ep 439: From Hershey to Home Building
Ep 438: The Goldmine You’re Not Mining (Yet)
Ep 437: Unlearn What You’ve Learned
Ep 436: Same Funnel, New Century
Ep 435: More Money, Same Problems
Ep 434: Make Your Marketing Make Sense - Or Else!
Ep 433: AI Hype vs. Search Reality
Ep 432: There's No Crying in Home Buying
Ep 431: Ads, AI, and the Modern Homebuyer
Ep 430: Are Buyers Missing Your Listings?
Ep 429: Trust Over Trends
Ep 428: Closing Down to Create Demand
Ep 427: Brush Your Teeth
Ep 426: Disappointment is Optional
Ep. 425: Haley Naebig on Builder Experience, Bad Customer Service, and What's In (and Out)
Ep 424: Design and Conquer
Ep 423: Stop Marketing on Autopilot
Ep 422: It's Not Hard, It's Work
Ep 421: No Simple Answers
Ep 420: The Stop Doing List
Ep 419: Clean Windows, Burning House
Ep 418: When Housing Data is Already Late
Ep 417: The Most Terrible Time of the Year?
Ep 416: Strong Signals for 2026
Ep 415: When Forwards Is Backwards
Ep 414: Robots Gone Rogue
Ep 413: The Lure of It All
Ep 412: You Don’t Have to Internalize the Valley
Ep 411: Realtor Gone Rogue
Ep 410: Marketing Merit Badges
Big Shifts with Zillow - Bonus Episode
Ep 409: Oversimulated?
EP 408: Don't Make Your Marketing the Toaster
Ep 407: New Tricks, Old Limits
Ep 406: Margins, Myths, and Market Moves - Kevin’s Panel Takeaways
EP 405: Certainty Can Dilute Value
Ep 404: Don't Become the Box
Ep 403: Too Young for Bing?
Ep 402: A Modern Mirage
Ep 401: Zoom Out and Take a Hike
Ep 400: Songwriters, Work with Your Singers
Ep 399: Office Hours - Attribution You Can Believe In
Ep 398: You Can't Optimize Despair
Ep 397 - Nervous Zebras, Quiet Revolutions
Ep 396: Leads Don't Pay the Bills
Ep 395: Office Hours with Kevin - Debut Episode
Ep 394: Ride the Wave or Get Dragged
Ep 393: Rule Bending, Rule Breaking
Ep 392: The Eye of the Fire
Ep 391: Homes.com Sets its Sights on Builders
Ep 390: Punch Above Your Weight with Steve Shoemaker
Ep 389: Fix the Pics Before the Price
Ep 388: Can't Stop, Won't Stop Connecting Ideas
Ep 387: Books, Buzzwords & Benchmarks
Ep 386 - The SEO Lie You Didn't Know You Bought
Ep 385 - Content Still King - Now With Receipts
Ep 384 - DYC Education Deep Dive – Special Takeover Edition
Ep 383 -You’re Not as Ready as You Think
Ep 382 - Your First 3 Ideas Always Suck
Ep 381 - The Scooby-Doo Method
Ep 380 - Buyers Are Liars To Themselves
Ep 379 - RocketFin or RedRocket?
Ep 378 - 3 Keys To The Spring Market
Ep 373 - When to Speak and When to Listen
Ep 377 - 2025 Builders Show Wrap Up
Ep 376 - The Best Project Management Tool? The One You’ll Use!
Ep 375: Builders' Show Pro Tips
Ep 374: Messaging, Metrics & Moments
Ep 372 - See You At The 2025 International Builders' Show!
Ep 371 - Relevance Realization
Ep 370 - It's Never About The Money with Michelle Simms-Reiter
Ep 369 - The Venus Metric Trap
Ep 368 - Leaning Into "New"
Ep 367: Don't Fail Your Realtor Partners In 2025
Ep 366: That's a Wrap, 2024!
Ep 365 - Leaning Into Local
Ep 364 - The Season of Expectations
Ep 363: Happy Thanksgiving!
Guest Ep: The Voice of the Customer With Allison Babin
Ep 362: Operating Within Realities
Ep 361: Thinking in Categories
Ep 359: It Doesn't Happen Overnight
Ep 356: Buy Once, Cry Once
Ep 358: The Wake Behind The Boat
Ep 357: 2024 Summit Recap!
Ep 355: The Trend Is Now Our Friend
Ep 354: Get Curious
Ep 353: The Truth Is Old
Ep 352: Create Once, Publish Everywhere
Ep 351: Consumers Gonna Consume
Ep 350: Putting A Pin In Efficiency
Ep 349: Strategic Spaghetti
Ep 348: Positively Impacting The Numbers
Ep 347: Do The Right Thing
Ep 346: Kick Them Off The Fence
Ep 345: Thinking Through Events
Ep 344: The Downfalls of Automation
Ep 343: Bringing Variety To Remarketing
Ep 342: Feeding Into Feedback
Ep 341: Read the Room
Ep 340: Don't Get Comfortable
Guest Ep: Understanding Googles Core Vitals with Dennis O'Neil
Guest Ep: The Reality Of AI with John Cecilian Jr.