All Episodes
NACMA PODCAST — 76 episodes
From Silos to Synergy: Cross Departmental Fan Development
Timeout Podcast - Dr. Connor Whelan, Deputy Athletics Director/CRO at the University of Toledo
Timeout Podcast - Julia Greuel, Director of Digital Marketing and Revenue Strategy at Maryland
How Tradition Becomes a Competitive Advantage
Timeout Podcast - Tyler Kai, Deputy Athletics Director Revenue Generation at Nebraska
Timeout Podcast - Alessandra Dickos, Associate AD for Media Partnerships, Distribution and Revenue at Notre Dame
Beyond Gameday: Unlocking Facility Revenue
Ryan Majercik - Associate AD for Marketing & Fan Engagement at Oklahoma
Ideation to Impact: Evolving Sponsorship Strategy
Timeout Podcast - Adam Schemm, Director of Athletics at University of Wisconsin-Parkside
Timeout Podcast - Erin Gibson, Senior Associate Athletics Director, Marketing at West Virginia
Branding and Influencer Marketing
Timeout Podcast - Joe Castiglione, Vice President & Director of Athletics at the University of Oklahoma
The Divorce of Marketing and Fan Experience
Timeout Podcast - Travis Tellitocci, Commissioner of the Metro Atlantic Athletic Conference (MAAC)
Monetize Your Marks: The Sport-Specific Logo Strategy
Timeout Podcast - Jovan Overshown, Deputy AD & Chief Operating Officer at Baylor University
Timeout Podcast - Tyler Jones, Deputy Athletics Director, Chief Strategy Officer and General Manager at Virginia
Voices of the Brand: Managing Identity Across Athletics Social Media
Timeout Podcast - BYU Cruisin' with the Cougs
Timeout Podcast - Brad Wurthman
2025 NACMA Marketing Team of the Year Winners
Timeout Podcast - Hearts Before Wallets: The Real Revenue Play
Debunking Revenue Sharing: Talking Myths and Education Tools
Timeout Podcast - Women's History Month
Timeout Podcast - Seth Tanner
Gold Standard: Ticket Revenue Campaign - Minnesota State Moorhead
Golden Standards: Highlighting 2024 Brand Management Winners
Timeout Podcast - Creativity & Authenticity
Branding Your City Beyond the Game
Timeout Podcast - Burnout & Selfcare
Navigating the Early Years
Timeout Podcast - The Evolution of the Marketing Funnel
NACMA Brand Management Recorded Zoom - Collaborating with Campus Partners
The Gold Standard - Student Engagement
Chicken or the Egg? (Sponsorships and Marketing, which comes first?)
Next Generation Sports Marketing Skills Research Session Preview
2023-24 NACMA Academy: February Session
2023-24 NACMA Academy: March Session
How to Get More Engaged in Sponsorship Activations
Protecting Your Institutional Brand: Name, Image, & Likeness and Collaboration
Driving Revenue Through Digital Platforms
Working with Coaches and Admin on Engaging with External Non-Profits and Community Initiatives/Groups
College Athletics: How DE&I and Mental Health are Intertwined
Optimizing Revenue Generation at Your Facilities
Building off your blowout games and how to maintain momentum after hosting big crowds
Keeping Up With the Joneses (of College Athletics)
Revenue Generation & Olympic Sports
NACMA 3 Pillars at Work - Texas Recap
NACMA 3 Pillars at Work - Ole Miss Recap
NACMA 3 Pillars at Work - Auburn Recap
Recap of PACnet’23
Creating Products That Fans Want vs. What We Think They Want
Maximizing Postseason Success
The Height of The Season – Managing Mental Health in the Fast-Paced World of College Athletics
Innovative Lead Generation Strategies to Drive Sales
NACMA Scott Day Webinar
Offseason Action & Building Momentum for the Fall
Growing Past Marketing
Driving New Revenue by Capitalizing on New Head Coach Announcements
A Conversation about Fandom Heading into 2022
Work Life Integration in College Athletics Marketing
Growth of NIL Marketplaces & Trends with Student-Athlete Opportunities
NACMA Podcast - Small School Stories Part 2
NACMA Podcast - Small School Stories
Influencing a Positive Mindset
Pivoting Marketing Department Responsibilities
Marketing Team of the Year, presented by SuperFan - A Discussion With The Champs!
A Conversation with SuperFan Co-Founder and COO, Kayla Mount
Power 5 Mentality (@P5mentality)
Using Marketing to Celebrate the Culture and Heritage of our Communities
MAAC Conference Tournament Preparation with Rider University
Taking Charge: A Conversation with Deputy AD Tyler Jones on his First Six Months on the Job at Cleveland State
A Head Coach's Expectation from His/Her Marketing Department
Motivating and Challenging Your Marketing/External Teams
Behind the Scenes Look at the NACMA Strategic Plan