All Episodes - Podcasting for Coaches™
As a Podcast Launch Consultant, I know how powerful podcasts are as a lead generation tool for a coaching or consulting business. That's why I'm giving you my top tips and tactics for starting a podcast that will help you build a bond of trust with your ideal clients, so they'll want to hire you immediately. Whether you've just launched your business, or you’re already established and looking for new ways to increase your leads, you've come to the right place!
View Podcast Details126 Episodes
I'm Still Here ... An Update on the Podcast and Business
In this quick episode, I provide an update on both this podcast and my business. I also explain the shady reason behind why I'm specifically posting this update when I am. Want even more podcasting insights and updates? Join the Podcasting Insiders Club for just $5/month! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
REPLAY: Prepping Your Podcast for a New Year
"If you want your podcast and your business to work hand-in-hand, you have to start thinking about them as the same thing and not separate things." As you wrap up one year and plan your goals for the next one, don't forget about your podcast. I see far too many podcasters who aren't intentional with the content they're putting our and the products or services they're promoting on their show. In this episode, I'm explaining exactly how you can prep your podcast for new year so that you always know exactly what you're promoting and what your content should be centered around. Note: This will be my final episode of 2020. I'll be returning with a new episode on February 2nd, 2022. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit course Podcast editing (let me take care of the time-consuming post-production aspects of your show)
117: Using a Podcast Booking Agency to Grow Your Business and Podcast with Margy Feldhuhn
Margy Feldhuhn is a podcast host and the co-owner and CEO of Interview Connections, the first and leading podcast booking agency. She and her business partner lead an in-house staff of over 25 full-time employees in their (now virtual) Rhode Island office, and have successfully scaled the agency to multiple 7 figures. Since 2013, Interview Connections has been booking successful entrepreneurs as guests on podcasts and providing them strategy and coaching to monetize their guest appearances. They currently represent over 250 business owners. In addition to being an entrepreneur, Margy is also an animal rescue advocate and personal development enthusiast. With her podcast, “We Get It, Your Dad Died,” Margy uses her own experience of losing her dad to suicide to transform the conversation around grief and show the joy that is possible on the other side of loss. Her show won First Prize in the Best Podcast category of the 2021 Rhode Island International Film Festival. In this episode, we chat about how their clients utilize podcast guest appearances for their businesses and podcasts, how Interview Connections was created, how many shows they have to pitch to get four podcast guests appearances per month for their clients, why they typically target “mid-range” shows for their clients rather than shows with massive audiences, the criteria they look for when finding podcasts to pitch, why don’t ask podcasts hosts for their download numbers before deciding whether or not to pitch to them, and more. IMPORTANT ANNOUNCEMENT: Margy and her co-owner will be hosting a free podcast guesting masterclass December 13-17th. Click here to register with my special affiliate link. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club for just $5/month! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
116: Energetically Aligning with Your Podcast with Emily K Thomas
Emily K Thomas is an energetic advisor and founder of Aligned Energetics. In her work, she advises high-performance entrepreneurs to lead with conviction & hire, launch, and scale with complete confidence. She’s passionate about helping her clients harness the power of their unique energetic framework to mitigate risk and achieve their financial intentions. She is the host of the Live Your Light Podcast and the founder and designer of Sundari Swim, an eco-conscious, body-love swimwear brand and her mission is to help entrepreneurs build a business that fuels their lifestyle. In this episode, we chat about what the term “aligned energetic” means, how being energetically aligned can help with making decisions for your podcast, how it’s okay to break from the typical format when it comes to your podcast, the changes she made to her own podcast once she started focusing on aligned energetics, the importance of being selective with your podcast guests, why she requires all of her guests to do a “connection call” with her before being on her show, how she handles it if the connection call makes it clear the guest isn’t energetically aligned with her podcast, her advice for energetically aligning with your podcast, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club for just $5/month! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
115: Podcast Episode Ideas for When You Feel Stuck
Years Podcasting: Nearly six Total Podcasts Hosted: Four Total Episodes Released: Over 400 If you think in all that time I’ve never hit a content idea block, you’re very wrong. But one good thing to come from all that podcasting, and helping podcasters like you with their shows for the past 5+ years, is that I’ve picked up a trick or two to help get past those blocks. In this episode, I’m sharing some of my go-to podcast episode topics and ideas so you can have them ready the next time you’re feeling a little blocked when trying to plan out the content for your own podcast. To learn more about the resources mentioned in this episode, visit the show notes. Want to make sure you don't miss out on future podcasting industry updates, new tools, or my recommendation changes? Join the Podcasting Insiders Club today! Want to connect with me further? Follow me on Instagram and Clubhouse! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Self-paced course for auditing your own podcast Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
114: Overcoming Your Podcasting Fears
Over the past several years of helping coaches and consultants just like you with their podcast launches, I've noticed some common blocks, anxieties, and fears that come up frequently during that process. It's those fears that I want to discuss today to hopefully help you overcome if you're experiencing any of them yourself. The fears/anxieties mentioned in this episode: Feeling overwhelmed or intimidated by the process and/or technology to the point where it stops you from getting started Thinking everything needs to be absolutely perfect before you can officially launch the show (sometimes presents itself as making constant changes/tweaks or not being able to commit to certain decisions) Worrying that no one will even listen to the show Worrying that it will be a waste of time and/or money Being afraid of getting negative reviews or feedback Worrying that you won't be able to find enough guests to keep the show going To learn more about the resources mentioned in this episode, visit the show notes. Want to make sure you don't miss out on future podcasting industry updates, new tools, or my recommendation changes? Join the Podcasting Insiders Club today! Want to connect with me further? Follow me on Instagram and Clubhouse! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Self-paced course for auditing your own podcast Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
113: Podcasting from Love, Not Fear with Finka Jerkovic
Finka Jerkovic is an author, international speaker, workshop leader and coach. As President of FINKA Communications Inc., she consults with clients in areas of personal branding, leadership, sales, client experience and employee engagement. She brings over two decades of experience in corporate Canada in the financial services industry, with an expertise in sales, leadership, communication, and coaching. Finka believes when you bring authentic leadership and a mission-based mindset to business, you can achieve inner fulfillment, outer success and leave a transformational impact. Her book Sell From Love: Love Yourself, Love your Client, Love your Offer released November 2020, hit Amazon’s #1 Best Seller List and was listed as a Hot New Release. She lives in Canada with her husband and daughter on their 85-acre nature oasis, where you'll find them living a farm-to-table lifestyle, brewing up essential oil blends from their lavender field, riding horses, and beekeeping. In this episode, Finka shares why it took her three years to finally launch her podcast even though she knew how beneficial it would be for her business, how her fears around podcasting turned her into a perfectionist, why starting a podcast is an important task even if it may not seem like an urgent one, how her podcast helped her gain clarity of her voice and messaging, why she recommends going to the edge of your comfort zone when starting a podcast rather than outside of it, why she doesn’t want someone starting a podcast if they’re not committed to doing to it for at least a 12-18 months, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
112: Using Pod Swaps to Grow Your Network with Diann Wingert
Special Note: Effectively immediately, new episodes of the podcast will be published every other Friday instead of every Friday. Diann Wingert is a business mindset coach for female entrepreneurs. During her previous 20+ year career as a licensed psychotherapist, she worked with hundreds of ambitious women who struggled to achieve the success they desired. After realizing that psychotherapy was not the answer, Diann trained and certified as a coach to shift the conversation from problems to possibilities. Diann is an expert on the intersection between mindset, mental health, and entrepreneurship and is committed to helping others make an income while making an impact. When she is not coaching, Diann can be found exploring her newly adopted city of Portland, OR with rescue chihuahuas and her German-born husband. Diann is a coffee lover, Peloton enthusiast, and host of The Driven Woman Podcast. In this episode, Diann shares how she utilizes client success stories on her podcast, what she means when she uses the term “pod swaps”, how she determines which podcasters she wants to collaborate with, how she initiates the process of a pod swap; including a highly effective and vastly underutilized strategy, how long she nurtures a relationship before pitching a pod swap and how the length of time varies between Facebook, LinkedIn, and Instagram, why she feels it’s worth it to spend a good amount of time researching potential guests before reaching out to them with the idea of a pod swap, what her follow-up process is like after she records the pod swaps so that she can continue fostering the relationship, the strategy of recording one interview and using it on both podcasters shows, her advice for streamlining the pod swap process so even a one-person team can do it, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
111: Growing Your Audience Through Podcast Guesting with Jason Cercone
Jason Cercone is a podcast consultant, podcast communications pro, chicken wing connoisseur, and all-around well-adjusted bon vivant making his residence in Pittsburgh, PA. He is the Founder of Cercone Consulting, through which he helps brands and professionals leverage the authority-building power of podcasting. When he isn't glued to a mic or screen producing words to live by, you'll find him consuming a good beer, obsessing over his fantasy football lineups, and doing everything in his power to break 80 on the golf course. In this episode, Jason shares why he decided to start helping people with their podcast guest pitches, the guide he’s created that will help you build a pitch producers can’t say no to, why you should absolutely avoid the “spray and pray” method when sending out pitches to be a guest on podcasts, whether or not it’s necessary to actually listen to a podcast before pitching yourself as a guest, why you shouldn’t be too focused on pitching only to shows with large followings, how podcast guesting can help the SEO of your business, what the process looks like for someone who utilizes his podcast guest pitching services, the thing he does when it comes to podcast guest appearances that almost no one else does even though they should, the one thing he wants people to tweak about their pitches immediately, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
110: The Latest Podcast Industry Updates
In this first episode back from my summer hiatus, I do a quick recap of the latest podcast industry updates from the past two months that you should be aware of to help stay on top of the podcasting game and help alleviate some potential frustrations; including the reason your podcast downloads may have dropped this summer, the extremely popular platform that’s finally giving podcasts the attention they deserve (and what you need to do to make sure you can take advantage of it), the easy way you can continue to stay informed about the industry news and tools, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want to make sure you don't miss out on future podcasting industry updates, new tools, or my recommendation changes? Join the Podcasting Insiders Club today! Want to connect with me further? Follow me on Instagram and Clubhouse! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Self-paced course for auditing your own podcast Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
2021 Summer Hiatus Announcement
This brief bonus episode explains the exciting reason I'll be taking June and July off from the podcast. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
109: Using Private Podcasts for Your Business
With both Apple and Spotify announcing private/paid podcast subscriptions on their platforms recently, you might be wondering if this is the right move for your podcast. In this quick episode, I answer that question, give multiple examples of how your business can utilize private podcasts, and announce a brand course I launched TODAY using a private podcast feed that will help you audit your own podcast. To learn more about the resources mentioned in this episode, visit the show notes. Is your podcast not growing like you'd hoped? Not bring in as many leads as you would like? Or maybe you're just not quite sure you're using the podcast to its full potential. If that's the case, definitely check out my podcast self-audit online course (that can be consumed just like a podcast)! Want to connect with me further? Follow me on Instagram and Clubhouse! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
108: Say Hello to Hello Audio with Dr. Lindsay Padilla
Dr. Lindsay Padilla is an ex-community college professor who accidentally started a business while on the tenure track. Now, as the CEO and co-founder of the Hello Audio software, which takes your content and creates private audio feeds to make learning on the go much easier for your people, Lindsay challenges online industry norms of unfinished courses and unconsumed content with her product. All of Lindsay’s business ideas were born out of her tenure-track years teaching adults online at a community college, the ridiculous amount of learning she's done in all things education, and the years spent growing her course creation business online. In this episode, Lindsay shares what Hello Audio is, how it was created with course creators and podcasters in mind, how she personally uses Hello Audio in her own business, unique ways Hello Audio users are utilizing the platform for both business and personal reasons, how it can completely replace course platforms like Kajabi and Thinkific if you wanted it to, why it creates a much easier (and better) experience for your course participants, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast self-audit online course Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
107: Getting to Know Libsyn 5 and Glow.fm with Elsie Escobar
Elsie Escobar is a ten-year-plus veteran in the podcast industry and an inductee to the Academy of Podcasters Hall of Fame. She is also Libsyn’s Community Expert; running the community via social media and producing The Feed: The Official Libsyn podcast. She also co-founded She Podcasts, a podcast, a podcasting community for women and non-binary people that has over 20 thousand members, a woman-centered podcasting conference She Podcasts Live, and a membership community called The She Podcasts Super Squad. Her thing is driving dialogue in the podcasting industry focusing on podcasts’ impact on society, diversity, and culture as well as their power to drive social change. In this episode, Elsie shares what Libsyn 5 is, the difference between Libsyn as you’ve known it (Libsyn 4) and the new Libsyn 5, why it’s important to remember Libsyn 5 is still technically in Beta as of the release of this episode, what Glow.fm is, how it relates to Libsyn and could become a huge benefit for Libsyn users, what the She Podcasts Super Squad is, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
106: Facebook and Instagram Ads for Your Podcast with Shelby Fowler
Shelby Fowler is a Facebook and Instagram ads expert, creator of Fempire Ads Academy, lover of reality tv, and the founder and CEO of Fempire Media. She started Fempire Media, an ads agency, in 2019 after freelancing as a digital marketer for years. She has grown the company to multiple six figures in the first 2 years and is passionate about serving clients, teaching ads, and encouraging her team. In late 2020, Shelby launched Fempire Ads Academy to empower female entrepreneurs to run their own profitable Facebook and Instagram ads. Every month, members get all the tools and support they need to scale their business with ads. Outside of business, Shelby is a mom of 2 girls, a crazy-awesome cook, lover of real housewives (and all things Bravo), and true crime fan. In this episode, she shares whether or not it’s realistic for someone to successfully run their own Facebook and Instagram ads if they don’t have the money to outsource it, when you should definitely start outsourcing your Facebook and Instagram ads, why she equates Facebook and Instagram ads for a podcast to a billboard, how much you realistically need to spend to promote your podcast with a Facebook or Instagram ad, what type of content should be used in a Facebook or Instagram ad for your podcast, her advice for running Facebook and Instagram story ads, the pros and cons of both sending potential listeners to a specific podcast app and a landing page for your podcast on your own website, why you absolutely should verify your domain inside the Facebook Business Manager before running any ads, why you need to be super critical of the resources you’re using to learn how to run your own Facebook and Instagram ads, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
105: Ask Me Anything - Part 3
Today's my birthday! For the past two years, I've done an Ask Me Anything (AMA)-style episode where you were able to ask me any question you wanted and I answered it in the episode. Well, it's that time of the year again. In this AMA episode, I answer the following questions from listeners just like you: How do I grow my show? (Also phrased as how do I grow my audience, increase visibility, or increase my downloads) How do I record an interview with someone who's not there with me in person? Is it worth it to do transcriptions for each episode? What's a good editing program for beginners who can't outsource it yet? Do I really need show notes? To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
104: Using Coaching Calls to Grow Your Podcast and Business with Lee Chaix McDonough
Lee Chaix McDonough is the CEO and Founder of Coach With Clarity, a training and education company for life and business coaches. She is also the host of the Coach with Clarity podcast and author of the #1 Amazon book, ACT On Your Business: Braving the storms of entrepreneurship and creating success through meaning, mindset, and mindfulness. After over a decade as a clinical social worker and public health professional, Lee became credentialed as a coach through the International Coach Federation and now provides ICF-accredited continuing coach education for intuitive, heart-centered coaches. Her Coach with Clarity® framework fuses meaning, mindset, and mindfulness with grounded intuition and solid business strategy to help coaches and clients excel at entrepreneurship and transform their lives. In this episode, Lee shares why she decided to put her original podcast on an indefinite hiatus and instead focus on launching her current podcast a little over a year ago, how she utilizes coaching calls on her podcast, all the details for how she handles these unique calls, how she’s able to tell that her coaching calls are some of her most popular episodes, how she converts her podcast listeners into paying clients and membership enrollees; including her call-to-action and the strategy of sponsoring her own show, how the podcast leads to 1:1 clients even though she doesn’t advertise that service anywhere, how she utilizes her stats to help get a better understanding of how her show is growing and performing, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
103: The Power of Turning Your Blog Into a Podcast with Amy Dempster
Amy Dempster helps in understanding the healing power of the earth. What began as openly sharing her spiritual journey on her popular blog Following Hawks, has become a resource for others wanting to learn how to communicate with nature and share their own unique healing gifts with the earth. Together with the Spirits of the Land in the mountains of northwest Montana, she tends seven portals on the land where she lives, along with any grid keeping work she is assigned. She also leads the Earth Tenders Academy, an immersive online journey to help others re-establish their connection with their ancient ancestors, learn to communicate with the seen and unseen forces in their environment, and respectfully offer their healing energy to places in need. Amy and I worked together on the launch of her podcast, The Earth Keepers, and we’ve been working together ever since. In this episode, Amy shares why she decided to turn her blog into a podcast and what that process has looked like for her, why she feels the podcast has had more of an impact than her blog has, how the podcast leads people to join her Earth Tenders Academy, how her podcast has helped her become more comfortable being vocal in a field that faces a lot of stigmatism and mocking, how thinking she had to do interviews on her podcast prevented her from starting one sooner, and more. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
102: How A 200 Download Per Episode Podcast Pulled Off A $300K Launch with Jeremy Enns
Jeremy Enns is the CEO & Storyteller In Chief of Counterweight Creative a podcast production and marketing agency helping optimistic rebels create podcasts that market & grow themselves. He loves all things outdoors, is borderline religious on walking 10,000 steps per day, and will always look back on the day he finally saved up enough money to buy the Millennium Falcon Lego set as one of his proudest achievements. In this episode, he gives us a peek behind the curtain of a recent experience with a client of his who used her podcast to help sell-out a recent launch to the tune of $300,000! To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
101: Updates on the Latest Podcast Industry Data
How many people are actually listening to podcasts? Is the number of podcast listeners still growing or has it finally leveled off? What's the gender breakdown of podcast listeners? What's the age breakdown of podcast listeners? Every year Edison Research and Triton Digital releases a report called The Infinite Dial where they breakdown the latest data on a variety of digital media and platforms; including podcasting. The Infinite Dial 2021 was released yesterday and now I'm breaking down the most applicable podcast data provided in the report; including the answers to the questions above. I also provide a follow-up on the 100 episode celebration giveaway. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
100: Celebrating 100 Episodes
We've officially reached 100 episodes and it's time to celebrate! How are we celebrating, you ask? By giving away over $1,000 in products and services! Take a listen to this quick celebratory episode to find out about the free cheat-sheet I have that will help you use this podcast to launch one of your own and get all the giveaway details! But, hurry! The giveaway ends on Wednesday, March 10th at midnight EST. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
99: Pro Tips for Avoiding Podcast Burnout with Sasha Huff
Sasha Huff is a 10-year radio veteran turned professional podcast producer. She ditched corporate America after building her career in Los Angeles to work with small, mostly women-run businesses to help them spread their messages authentically online through podcasting, content marketing, and storytelling. She now runs the free community 'Women Who Podcast' and offers professional podcasting services to clients around the globe! In this episode, we chat about the main struggle she sees new podcasters face after launching their podcast, what an editorial calendar is and why every podcaster should have one, how far in advance you should create your content, the affordable offering she has that can help you podcast like the pros do, and her advice for what to do when you start to feel burnt out and find yourself struggling to keep your podcast going. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
98: That Time I Sold My Podcast
Whenever people find out I sold my first podcast, they always have the same questions. What?! How?! I didn't even know that was possible. Could I sell mine? How many downloads were you getting? How much did you sell it for? After it happened again recently with an upcoming guest, I figured it was time to put the information in a nice, neat little podcast episode so I don't have to keep explaining it. ;) Now, to be perfectly clear ... this is NOT an episode about how to sell a podcast. It's just the story of how I unexpectedly found myself selling mine back in 2018. To learn more about the resources mentioned in this episode, visit the show notes. Want even more podcasting insights and updates? Join the Podcasting Insiders Club! Want to connect with me further? Follow me on Instagram! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (Let me take care of the time-consuming post-production aspects of your show.)
97: Why Not Editing Your Podcast is a Terrible Idea
"I don't edit my podcast because I want it to sound natural." Every time I see or hear a statement like the one above, I can't help but roll my eyes. And, no, it's not just because I'm a podcast editor who thinks people don't appreciate what they do. I mean, that's true ... but that's not really the point here. ;) As someone who's been in the podcasting industry for over five years, I can promise you that not editing your podcast is doing FAR more harm than good. Take a listen to this quick solo episode to find out why that's the case and what you should be doing instead if you really want your podcast to succeed. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
96: The Legal Side of Podcasting with Andrea Sager
Andrea Sager is a small business attorney shaking up the legal industry with her Legalpreneur plan that provides affordable all-access to legal advice for small businesses. After working for a large law firm with big businesses, Andrea realized her true passion was helping small businesses embrace and protect their assets and intellectual property. In just a few years, Andrea has become the go-to attorney for entrepreneurs, protecting everything from their brand names and Instagram handles to their courses and trademarks. In this episode, we talk about why you absolutely should use a guest consent form if you have guests on your podcast, what a cease and desist letter is, when you can utilize a cease and desist letter to help protect your podcast and business, when a cease and desist letter can be used against you, whether or not you can legally use music in your show if you use less than a certain number of seconds worth, what the deal is with Fair Use and how it’s not what most people think it is, whether or not you should get a copyright for your podcast, the legality of using memes on your social media accounts, and the number one thing she sees entrepreneurs get into legal trouble for doing. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
95: Is Podcasting Worth It?
Is it too late to start a podcast? Is the market too saturated? Is a podcast even an effective marketing tool for a coaching or consulting business? Don’t people just skip past podcast ads anyway? In this episode, I use the latest podcasting industry data to answer all of those questions and more. So, whether you’re thinking about starting a podcast or you’re wondering if you should keep your existing podcast going, this episode will give you the information you need to make a decision. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
94: Clubhouse for Podcasters
I’m officially back from hiatus and we’re kicking things off with Clubhouse! If you’ve spent any time in any entrepreneurial or podcasting communities in the past month, I’m just going to assume you’ve heard or seen the word “Clubhouse” 18,001 times already. (Just in case you haven’t, it’s an audio-only app that lets people host chats or discussions about pretty much anything and it’s taken off like crazy.) In this quick episode, I share why you might have to wait to join the Clubhouse craze, whether I think it’s a beneficial new tool podcasters should be utilizing or just another shiny object to distract us, and an amazing free resource to help you get your bearings on the app and make the most out of it. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
2020 Hiatus Annoucement
In this quick announcement, I explain why I’m taking a brief hiatus from the podcast and provide you with a list of previous episodes to check out if you’re interested in starting a podcast, want to get to know me better, or are curious about my most popular episodes. I also explain why you should stay subscribed to the show during the hiatus. I’ll see you soon! NOTE: I accidentally said "episode 4" instead of "episode 74" when referencing the Podcast Quick-Start Guide episode. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
93: Glossary of Common Beginner Podcasting Terms
When you first start the process of creating a launch a new podcast of your own, it can be learning a foreign language. There are a lot of terms thrown around that don't mean anything to you yet and it can make it difficult to ask for help when you need it (and to understand the advice when you get it). In this episode, I'm going some of the more common beginner podcasting terms. This isn't a comprehensive list by any means (although I explain in the episode where find one that is fairly comprehensive), but this will help you get started without feeling overwhelmed by technical jargon you don't need to know quite yet. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
92: The Three Key Parts of a Great Podcast Foundation
I know it's tempting to want to launch right into the fun parts of starting a new podcast like creating the cover art or picking out your music, but you're putting the cart before the horse at that point. Before making ANY decisions for your podcast, you need to have a solid foundation to build off of. In this episode, I explain the three key parts to a great podcast foundation that will be the guide for every decision you make about your showing; during and after your launch. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
91: Is Your Business Ready for a Podcast? Ask Yourself These Five Questions
With more people listening to podcasts than ever before, you might be thinking a podcast is the next step for your business. But the truth is, not every person or business is ready for a podcast. So, if you’ve been considering starting a podcast for your coaching or consulting business, take a listen to this episode where I break the down the five questions you to need to ask yourself to find out if podcasting is a good fit for you and if now is the right time to start a podcast for your business. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launched and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
90: Debunking Five Podcast Myths
Over the past four and a half years, I’ve heard every excuse in the book for not starting a podcast. But, there are a few I’ve heard several times over and, unfortunately, they’re exactly valid reasons for not starting a podcast because they’re just not true. So, in this episode, I’m debunking the five following podcast myths: There are already too many podcasts/my niche is too crowded. I’m going to start a podcast and see immediate success. All I have to do is build it and they’ll come, right? I’m not a celebrity. There’s no way I’ll be able to stand out and get a large enough audience to make it worth it. It’s really expensive to start a podcast with all the fancy equipment I’ll need to make my show sound professional. I’m not tech-savvy and starting a podcast is way too complicated. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
89: Instagram Strategies for Podcasting with Andréa Jones
Of all the social media platforms, I use Instagram to promote this podcast more than any other. So, I especially excited to record this episode with Andréa Jones and she did not disappoint. Andréa is fiercely committed to helping businesses and podcasters build profitable online communities through simple social media solutions. She's the host of the Savvy Social Podcast and the creator of the Savvy Social School; a digital platform designed to teach its 100+ members (predominantly small business owners) how to implement organic social media strategies. She has also been named one of Social Report's top marketers to follow. As you’ll hear in the episode, Andréa and I have known of each other for a while and have met in a few very quick passings at various podcasting conferences, but this was our first chance to have a real conversation and I was thrilled to find out she’s every bit as lovely and skilled as she appears online. In this episode, Andréa shares what types of content are performing well on Instagram at the moment, the main thing she sees people on Instagram get wrong that is hurting their engagement and the growth of their show, the one quick and easy action she recommends you take as soon as you finish this episode that will help you in the long-term to grow your podcast audience (and maybe even your client base), her thoughts sending an automatic DM after someone follows you, why you should be encouraging your audience to save your posts, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
88: LinkedIn Strategies for Podcasting with Chris Hines
LinkedIn is a platform I know almost nothing about and that’s exactly why I have a guest on the show today! Chris Hines is host of the Personal Branding Playbook and a podcast expert for businesses and personal brands. Since 2015 he’s been hosting, producing and managing podcasts. Now, Chris owns the Elite Podcast Marketing Agency. Chris and I actually met at Podfest in March 2020 and were able to spend some time chatting over dinner after spoke speaking at the event. I was so impressed with Chris’ approaching to marketing and promoting a podcast (which is obviously not my strong suit) and knew I had to have him on the show at some point. When he recently about how LinkedIn is an underutilized and powerful platform for podcasters, it seemed like a perfect fit. In this episode, we talk about why podcasters should not be ignoring LinkedIn, his Three C’s Method for generating leads from LinkedIn, what you should and shouldn’t do in your LinkedIn profile, how often you should be posting on LinkedIn, what type of content you should be posting, how to build connections on LinkedIn, how to your podcast content to convert those connections into paying clients, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
87: Pinterest Strategies for Podcasting with Jana Osofsky
Jana Osofsky is a Marketing Expert and Pinterest Specialist. She got started working online in 2016 as a Virtual Assistant and developed a specialization in Pinterest for lead generation. Now she helps online course creators, coaches, service providers, and consultants automate list growth so they can attract a steady stream of targeted leads for their courses and programs – and set themselves up for long-term success. (And yes, she does that with Pinterest!) She’s on a mission to spread the word: When set up properly, Pinterest can generate targeted leads – with a small investment of time each month. In this episode, Jana shares how Pinterest is not just a place for DIY projects, hair inspiration, and recipes, whether or not you need a business account, the four pillars of successfully using Pinterest for your business, the first step she recommends service providers do if they think they might want to utilize Pinterest, why having a very clear idea of the specific keywords and phrases your target audience is searching for is crucial and her advice for how to get that clear idea, the five areas of your Pinterest profile where you can add keywords, her tips for creating attention-getting pin images, whether or not audiograms can be used on Pinterest to promote your episodes, her thoughts on an ideal schedule for posting pins on Pinterest, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
86: How I Determine What Content to Give Away for Free on This Podcast
In the past week, I've had two different people specifically ask me about how they decide how much of their content to give away for free on their podcast. I'm not a business coach so I can't tell you what the ideal amount is, but I can tell you how I make that decision for this podcast and how it's worked out for me over the two years I've had this podcast. Special Note: I mention in this episode that my upcoming podcast launch group program will be launched in July. With everything going on, I've pushed the launch back until September. I am, however, taking on a few last 1:1 clients before my rates increase after the group program has launched. Click here if you would like to see about grabbing one of the spots. If you are interested in grabbing one of the 10 available spots in the group launch program, Start a Podcast is 8 Weeks or Less, join the waitlist here to get early access before enrollment opens to the general public. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
85: How to Talk About Antiracism as a Podcaster and Entrepreneur with Dr. Lucretia Berry - Part 2
Dr. Lucretia Berry is the founder of Brownicity; an agency dedicated to advocacy, education, and support for racial healing and antiracism. She is a former college professor whose love for humanity led her to author What LIES Between Us: Fostering First Steps Towards Racial Healing, a journey guide designed specifically for ‘beginners.’ She is the Anti-race/ism Curriculum Specialist for Community School of Davidson (NC), a contributor for (In)courage.me, a TEDx speaker, and more. I first heard Dr. Berry as a guest on a show I was editing for one of my clients and, as someone at the beginning of their own antiracism journey, I connected with her message right away and knew I needed to have her on this podcast to help me talk topic of race and antiracism through the lens of a podcaster and entrepreneur. In part one of my conversation with Dr. Berry, she shared the difference between the terms “Black” and “African American”, why it’s important to capitalize “Black”, the difference between a debate, a discussion, and a dialogue, which one of those we should be having as people who communicate in such public ways, and more! If you haven’t listened to it yet, you can find it here! In part two of our conversation, why not acknowledging major events like a global pandemic or civil unrest does more harm for your business than good, how to transition back into your business and podcast after taking a break during to emotional and challenging situations, why you shouldn’t immediately run out and ask a POC to be a guest on your podcast in an effort to make it more diverse, and what you should do instead to make sure the diversity in your podcast guest list and your business is authentic. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
84: How to Talk About Antiracism as a Podcaster and Entrepreneur with Dr. Lucretia Berry - Part 1
Dr. Lucretia Berry is the founder of Brownicity; an agency dedicated to advocacy, education, and support for racial healing and antiracism. She is a former college professor whose love for humanity led her to author What LIES Between Us: Fostering First Steps Towards Racial Healing, a journey guide designed specifically for ‘beginners.’ She is the Anti-race/ism Curriculum Specialist for Community School of Davidson (NC), a contributor for (In)courage.me, a TEDx speaker, and more. I first heard Dr. Berry as a guest on a show I was editing for one of my clients and, as someone at the beginning of their own antiracism journey, I connected with her message right away and knew I needed to have her on this podcast to help me talk topic of race and antiracism through the lens of a podcaster and entrepreneur. In part one of my conversation with Dr. Berry, she shares the difference between the terms “Black” and “African American”, why it’s important to capitalize “Black”, the difference between a debate, a discussion, and a dialogue, which one of those we should be having as people who communicate in such public ways, and more! Be sure that you come back next week where she’s going to share why it’s harmful to try to separate antiracism from your podcast and business, how to ease into these complex conversations after taking a step back to do some inner work, how to diversify your podcast guest list in a way that doesn’t involve tokenism or do cause harm to Black people, and more! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
June 26th Update (Final One)
This quick recording will provide the final update before officially releasing new episodes starting next Friday (July 3rd). Resources Mentioned in This Episode: Brownicity
June 19th Update
This is bonus recording will provide an update on the show and one when I will be back with a new episode. Resources Mentioned in This Episode: Brownicity
June 12th Update
This is bonus recording will provide an update on the show. Resources Mentioned in This Episode: Digital Allyship 101 Workshop by Monica Cadena Brownicity White Fragility: Why It's So Hard for White People to Talk About Racism by Robin J. DiAngelo and Michael Eric Dyson Scene on Radio Podcast | Seeing White Series Podcast Blackout by the Cult 45 Podcast Podcasters for Justice Campaign WOC Podcasters Website WOC Podcasters on Instagram Here's How White People Can Support The Fight Against Police Brutality George Floyd Memorial Fund Minnesota Freedom Fund Black Visions Collective Campaign Zero Black Lives Matter Color of Change
#PodcastBlackout & #PodcastersForJustice
I'm participating in the #PodcastBlackout and the #PodcastersForJustice campaign. Take a listen to this episode to learn more. Resources mentioned in this episode: Podcast Blackout by the Cult 45 Podcast Podcasters for Justice Campaign WOC Podcasters Website WOC Podcasters on Instagram Here's How White People Can Support The Fight Against Police Brutality George Floyd Memorial Fund Minnesota Freedom Fund Black Visions Collective Campaign Zero Black Lives Matter Color of Change
83: Podcasting Pet Peeves (And How to Avoid Them)
Everyone has pet peeves and podcasts are no exception. When it comes to podcasts there are certain things hosts do that not only annoy their potential listeners, but actually hinders the growth of their show. So, take a listen as I break down the most common things I've seen people complain about over the past several years and explain how you can avoid being the inspiration for the complaints. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
82: Stop Asking for Ratings & Reviews (And Do This Instead)
Listen to just about any podcast episode and there's a very good chance you'll hear a request for the listener to leave a rating and review. That request is frequently followed by an explanation that it will help the show be discovered by more people. Simply put ... that's not even remotely true and you're basically wasting your breath. Take a listen to this quick episode to find out exactly why you should stop asking for ratings and reviews and what call-to-action you should have in your episodes instead. To sign-up for the 24HR Secret Sellout FREE training, use the link below. Sign-up closes at 6pm EST on May, 24th and the training starts on Monday. https://britanyfelix.krtra.com/t/eZwaFOk1Gy9c To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
81: What to Do If You've Been Rejected by Apple Podcasts
If you've been rejected by Apple Podcasts, chances are that you're feeling confused and frustrated. I get it and I'm here to tell you that, most of the time, it's not really that big of a hassle to get it fixed. Take a listen to this quick episode to find out the most common reasons for rejection to see if any of them apply to your show. If they do, you should be able to make a few small tweaks, resubmit your show, and then receive your approval. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
80: Tips for Building a Bond With Your Podcast Audience
One of the reasons podcasting is such a powerful lead generation tool for a coaching or consulting business is because of the bond it allows you to build with your audience. Unfortunately, I've noticed that a lot podcasters aren't taking full advantage of this power and they actually end up doing things that can alienate their audience members instead. So, in this episode, I'm providing you with some incredibly quick and easy-to-implement tips for building a bond with your audience that will help you convert them from listeners to paying clients. SPECIAL NOTE: You'll hear me mention a free training, The 24HR Secret Sellout, that my business coach is running at the end of the episode that was originally supposed to start on May 11th. The training has been pushed back to May 25th, however, you can still sign-up now for the training using the link below and you'll receive a reminder when the training is about to start. The 24HR Secret Sellout Free Training: https://britanyfelix.krtra.com/t/eZwaFOk1Gy9c To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
79: Using Headliner to Make Promotional Videos (Audiograms)
You may have seen those flashy videos on social media of a clip from a podcast episode with a fancy bar that moves as the person speaks. These are called audiograms and there are a few options for creating them. In this episode, I'm providing the basics for how to create an audiogram via arguably the most popular method (and my personal favorite), Headliner. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
78: What to Do When You're Not Happy With an Interview
If you conduct enough podcast interviews, it’s bound to happen that you’re going to have a dud. But, how do you know when to release an interview that isn’t your favorite and when to scrap it altogether. And, if you do decide not to release the episode, how do you handle that with the guest who gave you some of their valuable time? Take a listen to this quick episode to hear the answer to these questions and more! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
77: How to Tag Your Audio Files with ID3 Metadata (and Why You Absolutely Should)
If you don't know what metadata is, you don't want to skip this episode. There are a lot of podcast editors and consultants who don't see the value of metadata, but I do. Is it going to be the difference between your podcast being a huge success and not? No. Is it a process that only takes a literal minute or two and potentially helps boost your website's SEO and helps some of your listeners out? Yes. Take a listen to this quick episode to find out why I, unlike a lot of professionals in my space, think you should tag your podcast episode audio files with metadata and exactly how you can do that in the easiest and quickest way possible. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
76: Ask Me Anything - Part 2
To celebrate my birthday last year, I decided to do an Ask Me Anything (AMA)-style episode of the podcast where you were able to ask me any question you wanted and I answered it in the episode. It was such a hit that I decided to do it again this year! In this AMA episode, I answer the following questions from listeners just like you: Do I believe in have teasers at the beginning of the episode? Do I believe in having a professional edit a show down? What is the best approach to making money with a podcast? Should you place your podcast under an LLC? If you upload your episodes to YouTube, do they own the rights? Why do I prefer Cleanfeed over Zencastr? What is my other podcast that I occasionally reference? What would I do differently if I could start my podcast and my business again? What non-podcasting tools do I use for my business? Do I edit this show or do I have an editor of my own? To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
75: Using Cleanfeed for Remote Interviews (and Other Updated Recommendations)
This show has been going for over two years now and podcasting (and the technology used to podcast) has changed in those two years. So, in this episode, I'm providing my updated recommendation on which platform to use for remote recordings; and how to navigate the interesting quirks of that platform. I'm also discussing updates on what program you can use to do solo recordings on a Mac and which microphone you should purchase. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
74: Podcast Quick-Start Guide
For a lot of people, now is the perfect time to start that podcast they’ve been thinking about for a while now because they’re finding themselves with more free time than ever. If that’s you, you need this episode! The process of starting a podcast contains a lot of small steps that make up one often overwhelming project. Luckily, this episode will breakdown those steps and provide you with a ton of resources. So, if you’ve been looking for a clear and simple guide to starting a podcast, this is it! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
73: Podcasting During This Chaotic Time
Why am I suddenly seeing a big drop in my downloads? Am I doing something wrong? Should I just take a break from my podcast until things go back to normal? My podcast is extremely relevant to everything happening right now. Should I release even more content? I usually record my podcast episodes when my kids are at school and/or my partner is at work. How am I supposed to keep up with my show now that their school or workplace is closed, and they’re home all day? Should I talk about the pandemic on my show or should I just go on like nothing is happening? Look, this is a crazy time. The world is on edge and people are (should be) isolated in their homes. So, what does this all mean for podcasting and your show specifically? You’ve got questions about podcasting in the time of the pandemic, and this episode will provide you with at least some of those answers. If you have questions that weren’t answered, leave me a comment/DM on Instagram or Facebook or send a message via the contact form on my website. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
72: The Long Game of Podcasting with Jenny Suneson
"As long as it's something you know you want to commit to, just go for it." Jenny Suneson is a former social media strategist and coach turn podcast services agency owner. She also hosts the Savvy Social Hour podcast which strives to help passionate women uplevel their businesses and become rockstar entrepreneurs in no time. In this episode, Jenny shares why she actually likes that podcasters don’t have access to a lot of analytics for their show and audience, how she helps her clients not focus so much on their download numbers, the importance of understanding that podcasting is a long-game, the multiple benefits she started seeing from her podcast once she had been doing it for about a year, what it’s been like to rebrand her entire podcast as she pivots her business into an entirely new industry, and her two main tips for those wanting to start a podcast. To learn more about Jenny Suneson and the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
71: Podcasting: You're Doing it Wrong
“Podcasting is an exceptionally powerful way to connect with your potential clients.” After four years in the podcasting space, I’ve seen more than my fair share of mistakes. And, unfortunately, I see the same ones repeated on an almost daily basis. That’s why, in this episode, I’m going over the most common mistakes I see podcasters make and explain what should be done instead. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
70: Using a Podcast to Replace Professional Networking with John Corcoran
"In many ways, podcasting completely replaced networking for me." John Corcoran is an attorney, writer, and a father, and a former Clinton White House Writer and Speechwriter to the Governor of California. Throughout his career, he has worked in Hollywood, the heart of Silicon Valley, and owned his own boutique law firm in the San Francisco Bay Area working with small business owners and entrepreneurs. He is the creator of Smart Business Revolution and the Smart Business Revolution podcast. He’s the cofounder with Dr. Jeremy Weisz, of Rise25, LLC, an education and training company which holds in-person and virtual trainings for ecommerce entrepreneurs and professional services business owners. In this episode, John shares how he went from lawyer to podcaster, why he attributes pretty much everything in his business to his podcast, why he feels you should start a podcast if you don’t like traditional networking, how podcasting will save you time and connect you with a higher caliber of people than traditional networking, how he follows up with his guests to maximize the connection, why you need to be discriminating in who you invite as a guest on your podcast, and more! To learn more about John Corcoran and the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
69: Don't Ignore Spotify When it Comes to Your Podcast
"If your podcast is not already on Spotify, you’re doing yourself a disservice. " Spotify is fully invested in podcasting and they’re rapidly gaining in popularity among podcast listeners. If you haven’t been paying to attention Spotify, you want to change that. In this episode, I explain how I know Spotify is serious about becoming a top player in the podcasting space, what your losing by not being on the platform, the features you have available to you as podcaster on Spotify that can help you promote your show, and why some outlets are saying that Spotify is now even more popular than Apple Podcasts. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
68: Reimagining the Success of Your Podcast with Anna Lundberg
Anna Lundberg is the founder of One Step Outside, where she helps people around the world build businesses and create a lifestyle that allows them an unimagined sense of freedom, flexibility and fulfillment. Anna is also the host of the Reimagining Success podcast and the author of Leaving the Corporate 9 to 5: Stories from people who’ve done it (and how you can too!). Since leaving her corporate job in 2013, Anna’s now reimagining what success looks like and she’s passionate about inspiring and supporting others to do the same. In this episode, we discuss how quitting her job in the middle of a trip abroad led to what Anna does now, the multiple reasons she decided to start a podcast for her coaching business, how her podcast fits into the “ecosystem” of her business, the different calls-to-actions she uses in her episodes depending on what she’s talking about or wanting to promote, some of the biggest mistakes I see podcasters make, how she continues to nurture her audience via her Facebook group, how a podcast can help service your existing clients, the one thing she would do differently if she could launch her show again, whether or not the podcasting space actually is saturated, why she wants podcasters to reevaluate what success means to them in terms of their podcast and their business, and more! To learn more about Anna Lundberg and the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
67: Outlier Podcast Festival Takeaways
Last weekend I traveling to Salt Lake City, Utah where I was on a panel about Women in Podcasting at the Outlier Podcast Festival. The Outlier festival happens a few times a year in various cities around the country and this was my second time attending. It’s an intimate event with a laid-back vibe that makes it really fun to learn new podcasting insights and tips. It those insights that I talk about in this episode. So, tune in to hear the cool new app that lets you take notes (and organize them) while you’re listening to podcast episodes, why you need to do an audit of your podcast at least once every year, the easy hack for getting a long-winded guest to stop talking, why engagement is as important as the content itself, and the awesome new offering I’m launching TODAY that is practically free! To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
66: Prepping Your Podcast for a New Year
"If you want your podcast and your business to work hand-in-hand, you have to start thinking about them as the same thing and not separate things." As you wrap up one year and plan your goals for the next one, don't forget about your podcast. I see far too many podcasters who aren't intentional with the content they're putting our and the products or services they're promoting on their show. In this episode, I'm explaining exactly how you can prep your podcast for new year so that you always know exactly what you're promoting and what your content should be centered around. Note: This will be my final episode of 2019. I'll be returning with a new episode on January 9th, 2020. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
65: The Unforeseen Benefits of Podcasting with Dr. Zoe Shaw
"Things just started happening for my brand that weren’t happening before I had the podcast." Dr. Zoe Shaw is a licensed psychotherapist, motivational speaker, podcast host, and life coach. After 15 years in traditional psychotherapy practice, Dr. Zoe jumped off the couch and now helps women using a different modality with a mix of virtual therapy, coaching services and programs designed specifically for women trying to have it all, who sometimes struggle in the superwoman game. In this episode, Dr. Zoe discusses how she became an “accidental podcaster,” how her podcast has led to incredible opportunities such as being interviewed for Oprah Winfrey’s website, how her podcast has helped grow the life-coaching part of her business, the exact process for how she takes her audience from listeners to clients, how she uses Instagram to drive people to her podcast and vice versa, what she would do differently if she could start her podcast all over again, and more! To learn more about Dr. Zoe Shaw and the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
64: How to Avoid Issues When Submitting Your Podcast to Apple
"The number one thing that prevents people from getting approved by Apple, is your main podcast artwork." It's the first week of December and this means we're about a month away from the major new podcast boom that comes every January. This also means there are a lot of new podcasters getting ready to submit their shows to the various listening platforms. Unfortunately, this can be a frustrating experience for those new podcasters who get rejected by Apple because they don't understand the guidelines their show is supposed to meet. That's why, in this episode, I'm breaking down the common issues podcasters experience when submitting their show to Apple. SPECIAL NOTE: For some inexplicable reason, I neglected to mention an important artwork guideline in the episode. In addition to the guidelines mentioned in the episode, your main podcast image must be 72 DPI. If you work with a graphic designer, this is information they'll need to know. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
63: How to Get Your Podcast Audience to Vet Themselves with Chris Miles
"[Podcasting] can be an effective marketing tool because it does allow you to reach those people that are perfect for you that you can actually deliver a lot of value for." Chris Miles, the "Cash Flow Expert" and “Anti-Financial Advisor” is a leading authority teaching entrepreneurs and professionals how to quickly free up and create cash flow today spending time doing what they love most. Chris is an author, the host of The Chris Miles Money Show, has been featured in US News, CNN Money, and EOFire. He has a high reputation of getting his clients fast, life-altering financial results. In fact, his personal clients have increased their cash flow by over $100 Million in the last 9 years! In this episode, Chris explains how he realized that everything he’d been teaching as a financial advisor was “crap” and how that revelation led to him being able to retire twice before the age of 39, how his podcast had people wanting to work with him before they even knew what he offered, why he’s strategic about the language he uses in his podcast and how that helps with his lead generation, how his podcast allowed him to simplify his staff and increase profits by letting his sales manager go, and more! To learn more about the resources mentioned in this episode, visit the show notes. BLACK FRIDAY SPECIAL: My podcast auditing services are over 50% off through Cyber Monday! If you're getting ready to launch your podcast or you've already launched and you want an expert set of eyes on everything to make sure it's set-up properly and is as effective as it can be in helping you reach your goals, don't miss this deal! To learn more about Chris Miles and the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
62: Podcast Movement and She Podcasts Live Takeaways
I recently took several months off from the podcast to travel around Europe and attend a few podcasting conferences in the United States. It's these two conferences that I'm speaking about today. In this episode, you'll hear my takeaways from Podcast Movement 2019 and the first-ever She Podcasts Live. The takeaways just might surprise you. They certainly surprised me ... just not in the way I expected. Take a listen to find out what I mean. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
61: Tips for Repurposing Old Podcast Episodes
“Reuse this content over and over again. It’s there for you. It’s at your disposal.” One of the biggest mistakes I see podcasters make is that they release an episode, promote it everywhere for the following week, and they forget all about once the next episode is released. It's a cycle of constantly releasing content and then ignoring it. In this episode, I provide some ideas for how you can make the most of this backlog of fantastic content and ensure that it's not just forgotten. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and/or Facebook and reach out! Want to work together? Here's how we can do that! One-on-one podcast launch packages Self-paced online course for launching your podcast Podcast auditing (Ideal if you're getting ready to launch and want an expert's eyes on everything first or if you've already launch and you want advice on how to improve your show.) Podcast editing (let me take care of the time-consuming post-production aspects of your show)
60: Podcasting with a Purpose with Stephanie Pollock
"It felt like a next-level way to express my business ideas." Stephanie Pollock is a Business Activator and Leadership Coach who is fiercely devoted to helping women leaders and entrepreneurs develop the leadership confidence and capacity to rise without compromise, stepping into the spotlight and revenue streams they so richly deserve. She’s the host of the Entrepreneur Magazine recognized podcast, Rise without Compromise: Leadership Insights for Women in Business, publisher of the Going PRO magazine, a Top 40 Under 40 changemaker and creator of the Leadership League Mastermind - a leadership accelerator for women ready to claim a bigger, bolder vision for their life and work. In this episode, Stephanie talks about the changes she’s seen in the podcast space during the four years she’s been podcasting, whether or not she feels there’s still room for coaches and consultants to start new podcasts, the importance of determining the purpose of your podcast from the start, what she believes is coaches and consultants must do when it comes to starting a podcast so they don't get lost in the sea of podcasts available to listeners, the role her podcast serves in nurturing her potential clients, why she decided in the beginning that she didn’t want to do an interview show and how that decision has hindered her podcast growth but helped with her business growth, what she would do differently if she could start her podcast all over again, and more! To learn more about Stephanie Pollock, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
59: What You Need to Know About the Death of iTunes
“Your show is not going anywhere just because iTunes is going away.” By now you might have heard the shocking (to some) news that Apple is effectively killing iTunes. For those of us who’ve been in the podcast space for a while, we’ve seen this coming. But, if you’re anything like most people in podcasting Facebook groups or the people who’ve emailed and messaged me, this seems to have come out of nowhere and is a cause for alarm. In this episode, I explain what this news means for your podcast and what changes you might need to make. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
58: Authentically Connecting with Your Audience Through Your Podcast with Blair Badenhop
Blair Badenhop is a brand strategist and copywriter for entrepreneurs in the wellness industry. She has supported 200+ health coaches, best-selling authors, spiritual teachers, and thought leaders in clarifying and creating their authentic brand identities online through careful strategy and conversational copy. Blair is the host of Brand Yourself, a top-rated podcast on iTunes that gives listeners a behind-the-scenes look at what female entrepreneurs in the wellness industry have done to establish successful businesses and stand out brands. Blair is also the mastermind behind Your Wellness Brand, a 10-week business mentorship experience that teaches wellness coaches and entrepreneurs how to leverage their purpose and personalities to stand out online. In this episode, Blair shares why she felt the need to start her podcast and talk about the topics she does with the guests, how her podcast helps expand her reach and bring in multiple types of new clients, what she does that she believes contributes to her guests and listeners frequently sharing her episodes on social media, how her podcast helps her land speaking engagements, her advice for starting a podcast that authentically aligns with your brand, and more! To learn more about Blair Badenhop, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
57: How to Deal with Podcast Tech Overwhelm
"The key thing that will see you through to the end, is that you just take one step at a time." Some of my most frequently asked questions, and my clients’ highest points of frustration, have to do with various forms of podcast technology. Whether it’s learning out to use the equipment or editing programs, setting up an RSS feed, figuring out which program to use for recording interviews, how to get your show listed on the various podcast platforms, how to get a player in the shows … there’s a lot of things that come along with starting a podcast that can be very confusing and overwhelming. In this episode, I provide some of my best resources for how to overcome the overwhelm so you don’t get stuck in the launch phase. To learn more about the resources mentioned in this episode, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
56: Using HelloCast to Achieve an Organized Podcast Workflow with Brandon Hull
Brandon Hull is the co-founder of HelloCast, a podcast planning and workflow solution that helps podcasters fall back in love with producing their podcast. He's also the host and producer of Freelance to Founder, a podcast featuring one-time freelancers who have scaled their businesses to be much bigger than themselves. In this episode, Brandon talks about his 14-year journey with podcasting, the personal frustrations that led him to co-create HelloCast, how HelloCast helps podcasters fall back on love with podcasting by helping them stay organized, the upcoming features to the platform that he hadn't planned on revealing this soon, why he says HelloCast isn't for everyone, who HelloCast is for, and more! To learn more about HelloCast, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
55: What the Latest Data Tells Us About Podcast Listeners
"Don’t just assume that everyone who follows you knows what a podcast is." Every Spring Edison Research releases an annual report called The Infinite Dial and it contains data on a variety of media/content platforms; including podcasting. In this episode, I'm highlighting some of the most relevant/interesting data in their 2019 report. Some of the topics include how many people are listening to podcasts on a weekly basis, how much of each episode they listen to on average, what devices they're listening on, how they typically find new podcasts, how likely they are to consider a brand that advertises on a podcast, and the main objections for why people who're familiar with podcasts don't listen to them. This is a very numbers driven episode and I realize that might not be your cup of tea, but it should be. To learn even more information about podcast listeners such as the percentage who identify as male or female, a breakdown of the age ranges of listeners, click this link to access the full show notes where you can find links to both reports mentioned in this episode. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
54: Pushing Past Impostor Syndrome in Podcasting with Amanda Kingsmith
Amanda Kingsmith is a RYT-200 yoga teacher and yoga business consultant based out of western Canada, although she spends much of her time traveling the world with her partner, Ryan. Amanda came to yoga from a marketing & business background, and has a Bachelor of Commerce majoring in marketing from the University of Calgary. Amanda combined her love of business with her love of yoga by starting M.B.Om, a podcast and online business focusing on the business side of yoga. She works with yoga teachers to help them create careers they love that are both sustainable long-term and financially abundant! She is also the co-host of a popular travel podcast and blog called The World Wanderers, and works as an advisor for a growing apprenticeship program called Praxis. When she's not teaching or practicing yoga, you can find Amanda exploring all corners of the world, hiking, reading, writing, or enjoying a cup of tea! In this episode, Amanda discusses how her podcast was borne out of her struggles finding paying jobs as a budding yoga teacher, why she experienced fear around starting her podcast even though she was already an experienced podcaster at the time, how the podcast led to the creation of her business, why she’s okay with knowing her podcast isn’t for everyone, the main things that contribute to her audience growth in a very niche market, the lessons she learned from her first podcast that she carried into the launch of M.B.Om, and more! To learn more about Amanda, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
53: Should Your Podcast Have Seasons?
"It's almost a guarantee that you'll lose subscribers in your off season." Podcasting can be a lot of work. Maybe the idea of producing an episode every single week all year long is overwhelming to you. I totally get it! Summer's coming ... the kids are out of school, the weather's finally warmer, there are trips to be taken, and fun to be had. Again, I get it! (Well, maybe not the kid part, but the travel and having fun part at least.) Maybe your signature course or group coaching program is only open once or twice a year and you need to focus all your efforts on that and don't have time for a podcast during those weeks or months. Yeah, I get that too. Formatting your podcast to be released in seasons instead of having an ongoing weekly show, can be a huge blessing in these situations. BUT, it doesn't come without a price. In this episode, I explain the benefits and drawbacks to having seasons for your podcast and provide some tips for helping to minimize the loss of subscribers between seasons. To learn more about the resources mentioned, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
52: An Extrovert's Guide to Podcasting with a Co-Host with Veronica Valli
Veronica Valli has been joyously sober since May 2nd, 2000. Originally from the UK, she is a Psychotherapist, Emotional Freedom Technique Practitioner, Recovery Coach and Author of the books, Why You Drink and How to Stop: A Journey to Freedom and Get Sober, Get Free: Your Practical Guide. She is also co-host of the Soberful podcast. Veronica passionately believes that anyone can recover from an alcohol problem if they are given the right tools and support. She has personally helped thousands of women transform their lives. Veronica believes that alcohol is only a symptom of the problem and that to recover, thrive and become the women we are truly meant to be, we need to embrace a process of change. In this episode, Veronica discusses why her podcast is one of her favorite things she does for her business, her advice for having a co-host on your podcast, how the show has evolved over time, how she and her co-host plan their content, the advice she has for anyone wanting to start a podcast for their business, and more! To learn more about Veronica, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
51: Ask Me Anything Birthday Episode
In honor of my birthday next week, I decided to do an AMA (Ask Me Anything) style episode this week. I collected questions submitted via email, Facebook, and Instagram. In this episode, I answer the following questions: - What made you originally pick podcasting? - What's the best way to get started monetizing your podcast? - Business wise, how are you getting clients? - What ghost hunting experiences have made a serious impact on your life? - How do you deal with potential guests/cold emails/calls who are obviously just looking to promote themselves, have no idea what your podcast is about, have no value to add to your audience, etc.? - Why did you change your [podcast] music? - What are your travel plans for 2019? I also provide an update on my call with one of the founders of SquadCast, ask for your help supporting the She Podcasts' Live Event (basically a podcasting conference specifically for women that's running a kickstart campaign until April 17th), and OFFER A HUGE GIFT for anyone who's been considering working with me or purchasing my course. The gift expires when my birthday does so, don't hesitate to take a listen! To learn more about the resources mentioned, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
50: Positively Impacting the World Through Podcasting with Maura Sweeney
The self-created Ambassador of Happiness®, Maura Sweeney is on a mission to advance the human race. A former decorated corporate manager and home-schooling mom, Maura set out at midlife to positively impact the greater world. Featured on NBC, BBC, European TV and African press, Maura’s lectured to aspiring FBI and CIA candidates, moderated for a Florida think tank event, served as panelist for a national virtual town hall for race relations, spoke at the inaugural Nelson Mandela Day celebrations and joined several celebrities as a spoken word contributor to Action Moves People United raising awareness for world peace. Author, Podcaster and International Speaker, Maura was named Woman of the Decade at the 2018 Women’s Economic Forum held in The Hague. Having traveled to 60 countries and engaged with an array of diverse peoples, Maura shares life lessons, reflective questions and paradigm shifting concepts to inspire personal leadership for a better world. In this episode, Maura talks about why she believes podcasting is one of the most intimate ways to share your message with the world, how her podcast lead to a paid speaking gig at the perfect conference for her in Croatia, why she felt out of place at local podcasting meet-ups, her advice for those wanting to start a podcast to grow their business, and more! To learn more about Maura, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
49: Tips for Being a Great Podcast Interviewer
"If you’re curious about it or you’re confused by it, your listeners probably are as well." When it comes to interviewing guests on your podcast, it boils down to the simple fact that you're just having a conversation with another human being. It's just one that happens to recorded so others can feel like they're participating in the conversation as well. It's with that in mind, that I bring you these tips to make the conversation much more pleasant for both you and your guest and make it a much more interesting experience for your listeners. To learn more about the resources mentioned, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out! If you're ready to finally start your podcast, visit my website to learn more about my one-on-one launch consultation packages or my self-guided online course.
48: Using a Podcast to "Date" Your Ideal Clients with Eric G. Reid
Eric G. Reid is the Host of the Success Life Radio podcast and the Creator of The Success Coaching System. Eric’s mission is to help, impact, and inspire people to take their life and their business to the next level and get more of what they want out of life. In this episode, Eric and I veer a little off-topic for a few minutes as the conversation led me to reveal some personal information about my childhood that left me with some emotional baggage, but we get back on track by talking about how he uses his podcast as a tool for learning new information and skills that help in his client work, the two things he would differently if he could start his podcast journey all over again, and how he views his podcast as the equivalent of the dating portion of a relationship with his clients before they take things to the next level by committing to work with him. To learn more about Eric, visit the show notes. To learn more about my new course, How to Start a Podcast (For Your Coaching Business), visit my website. Want to connect with me further? Follow me on Instagram and reach out!
47: Why I Don't Care That My Podcast Download Numbers Aren't Great
Podcasting for Coaches: The Podcast officially turned 1 this week!!! (And still, no one's caught on to the Spaceballs reference.) Here's the deal ... after a full year of podcasting, my download numbers kind of suck. In fact, compared to my original podcast, they're awful! But, this podcast is way more successful than that first one ever was even though it received 7x times the monthly downloads this one does. So, to celebrate my podcast's birthday, I'm explaining exactly why it's still a success even though I have download numbers that would make a lot of podcasters want to cry. To learn more about the resources mentioned in this episode, visit the show notes. To learn more about my new course, How to Start a Podcast (For Your Coaching Business), visit my website. Want to connect with me further? Follow me on Instagram and reach out!
46: Gaining Confidence Through Podcasting with Ivy LaClair
Not only is Ivy LaClair one of my clients, she is also a certified business and anxiety coach who specializes in helping leaders hone their “inner game” so they can achieve their biggest professional and financial goals. She is the host of Mind Climate, a podcast for folks who want to turn their headspace into a place fit for a destination vacation. Ivy is also a nationwide facilitator and expert in the realm of change, transformation, and success. After spending 4 years in Berkeley, CA building a multiple 6-figure motivational speaking and coaching business, she returned to her hometown and founded Shine On Wichita!, a company dedicated to creating community, prosperity, and happiness for business owners in Wichita, KS. In this episode, Ivy talks about how the experience of podcasting has helped her become more confident and helped give her words more power when speaking about her business with people in person. To learn more about Ivy, visit the show notes. To learn more about my new course, How to Start a Podcast (For Your Coaching Business), visit my website. Want to connect with me further? Follow me on Instagram and reach out!
45: How to Avoid Podfade
“Not every podcast is meant to go on forever.” The dreaded podfade. Why is it that so many new podcasts don't make it past two months? If it takes all this time and energy to create a podcast, why on Earth would someone give up on it so quickly? In the episode, I explain the common reasons for why a podcast might podfade, provide some tips for how you can avoid it, and get real about knowing when it's time to say goodbye to the show. To learn more about the resources mentioned in this episode, visit the show notes. To learn more about my new course, How to Start a Podcast (For Your Coaching Business), visit my website. Want to connect with me further? Follow me on Instagram and reach out!
44: Why You Should Conduct Coaching Calls on Your Podcast with Mallory Schlabach
Mallory Schlabach is a certified life & business coach who works with kick-ass entrepreneurs to teach them how to make their businesses stand out, get noticed, and massively grow. She is also the Host of the Marketing Magic podcast. In this episode, Mallory discusses why she started her podcast in the first place, the genius strategy for how she turns her podcast listeners into paying clients with free live coaching sessions on her podcast, how she uses paid strategy sessions with existing clients to help provide more content for the podcast, how the podcast helps her nurture her email list, why she credits her guests with expanding her warm audience and leads, why she decided to hire a “talent hunter” and where she found them, and more! To learn more about Mallory, visit the show notes. To learn more about my new course, How to Start a Podcast (For Your Coaching Business), visit my website. Want to connect with me further? Follow me on Instagram and reach out!
43: The Mistakes I Still Make After Nearly 300 Podcast Episodes
I released my first podcast episode in January 2016. Three years, three separate podcasts, and nearly 300 episodes later ... I still make mistakes. All the time, in fact. Take a listen to this week's episode to find out what those mistakes are and find comfort in the fact that, while you're going to make mistakes with your own podcast, you're not alone. Even us pro's do it from time to time. To learn more about my new course, How to Start a Podcast (For Your Coaching Business), visit the show notes. Want to connect with me further? Follow me on Instagram and reach out!
42: Creating a Disruptive Podcast with April Beach
April Beach was one of my first launch clients and, over two years later, we still work together to produce the SweetLife Entrepreneur Podcast. April is also a business development consultant for adventurous female entrepreneurs who are determined to defy the status quo, control their lives, and build a socially conscious company while raising awesome kids. April has been featured by TODAY, MSNBC, Patagonia, and other media for her role in maverick life-first business design. In the episode, April discusses why she decided to start a podcast in the first place, why she plans her episode content out a year at a time, the team of people she has helping with the podcast and what their roles are, why she believes her podcast is the best and most accurate list generator for her business, whether or not it’s worth it to provide bonus downloads to your audience in your show notes, her tips for running a podcast if you already have a hectic lifestyle, the main piece of advice she has for those considering starting a podcast for their own business, and more! To learn more about April and her podcast, visit the show notes. Want to connect with me further? Follow me on Instagram and reach out!
41: Tips and Tools to Make Your Podcast Workflow More Efficient
The first month of 2019 is nearly over and, hopefully, you haven't given up on your resolutions yet. If your resolution involved becoming more organized or efficient or freeing up your time, these tips should help. In this episode, I run through several tips and tools to help you spend less time on your podcast and more time with your clients. To find links to all the resources mentioned in this episode, visit the show notes. Connect With Me On Social Media: Instagram Facebook Group Facebook Page
40: Making Tiny Leaps and Big Changes with Gregg Clunis
“It’s not just, ‘Hey, this podcast is great and it changed my life.’ It literally created everything I have now.” Gregg Clunis is a content creator, speaker, author and the host of Tiny Leaps, Big Changes; a podcast that has listeners in over 175 countries and received one million downloads within six months of launching! In this episode, Gregg talks about why his first podcast was a flop, the purpose the podcast serves as a "spoke" of his personal brand, his brand-new book and how it factors into his business, what podcasting has done for his overall personal and professional networks, the amazing opportunities his podcast has created for him, his advice for someone looking to start a podcast for making sure it's set-up for success from the beginning, and more! To learn more about Gregg, visit the show notes.
39: New Year, New Podcast Format
The beginning of a new year is the perfect time for a change ... and this podcast is no exception. We spent most of 2018 going through the entire process of launching your podcast and now it's time to shift things a bit. While I will continue to provide you with my top podcasting tips and advice, we're going to start hearing from other people. Take a listen to this quick episode to find how the format of the show will be changing and who you'll be hearing from starting as soon as next week! To learn more about the resources mentioned in this episode, visit the show notes.
38: How to Be the Perfect Podcast Guest
In last week's episode, I mentioned that being a guest on other podcasts is one of the best ways you can grow your own podcast audience. In this week's episode, I'm giving you several tips for how you can be the perfect podcast guest. To learn more about the resources mentioned in this episode, visit the show notes.
37: How to Grow Your Podcast Audience
If you spend any amount of time in a podcasting group or community (and you should), you'll quickly notice that one of the most commonly asked questions is how someone can increase their downloads ... aka, how do they grow their audience? In this episode, I'm explaining the mindset you need to have about podcasting and provide my top tips for growing your audience. To learn more about the resources mentioned in this episode, visit the show notes.
36: Should You Take a Podcast Break During the Holidays?
Considering I'm releasing this episode on Thanksgiving day, it's pretty obvious I think you should continue to release podcast episodes on Thanksgiving. But, what about Christmas and New Year's? In this episode, I explain what you should consider when deciding to either launch your new podcast or release episodes of your current podcast during the busiest holiday season of the year. To learn more about the resources mentioned in this episode, visit the show notes.
35: Strategies for Promoting Your Podcast Episodes with Sophia Parra
If you've listened to episode 32 where I talked with Sophia Parra about podcast launch promotion strategies, you're probably as enamored with her as I am. If so, I've got great news! Sophia's back on the show to talk about how to best promote your new podcast episodes and how to repurpose your old ones! In case you haven't listened to episode 32 yet, Sophia Parra is a social media strategist specifically for coaches and the creator and CEO of Coach Social; a company that helps you grow your business by generating original, informative content that builds credibility and helps you to be found and trusted by your perfect clients. Take a listen to this episode to find out the formula for sharing your podcast episodes in a way that will impact your followers, inspire them to action, and allow them to see you as an expert, the specific things you should and shouldn't be doing when promoting your podcast episodes on social media, the amazing resources Sophia has available to you (including a special offer that isn't available on her website but is available to you as a listener of this show), and so much more! To download Sophia's FREE Social Media Survival Guide and get access to her special offer for you, visit the show notes.
34: Understanding Your Podcast's Stats
How many subscribers do I have? What's a good number of downloads? How many downloads should I have by now? These are questions that are asked in some form or another in various podcast communities on a daily basis. Here's the secret ... it doesn't matter. In this episode, I'm explaining why podcast download numbers aren't as important as most people think they are, why you should focus on patterns over numbers when it comes to your podcast's statistics, and how to truly measure the success of your podcast. To learn more about the resources mentioned in this episode, visit the show notes.
33: Podcast Launch Celebration Ideas
By reaching the incredible moment that is your podcast launch day, you've already gotten so much further than thousands of people who've come before you and you should be very proud! In this episode, I provide a few ideas for how to celebrate this huge milestone. To learn more about the resources mentioned in this episode, visit the show notes.
32: How to Promote Your Podcast Launch with Sophia Parra
I've made no secret of the fact that I'm terrible when it comes to social media. So, it stands to reason that I'm the last person you want to take advice from when it comes to promoting your podcast launch on social media. Luckily, I know the perfect person to provide you with some guidance on this topic. Sophia Parra is a social media strategist specifically for coaches and the creator and CEO of Coach Social; a company that helps you grow your business by generating original, informative content that builds credibility and helps you to be found and trusted by your perfect clients. In this episode, Sophia breaks down how soon you should begin promoting your podcast launch on social media, why you should get your audience involved from the very beginning stages of creating your podcast, how often you should post about the launch, whether or not creating a launch team is worth the effort, and the importance of telling a story with your social media posts. Be sure to subscribe to the show so you don't miss Sophia's second appearance on the podcast coming up in a few weeks where she and I will discuss strategies for promoting your new podcast episodes and repurposing your old ones. To download Sophia's FREE Social Media Survival Guide, visit the show notes.
31: Educating Your Audience About Podcasts
In this episode, I explain the importance of educating your existing audience, following, and/or network about what podcasts are and how they can listen. I also provide some examples of the main objections you'll likely run into when trying to educate people about podcasts and explain how I personally overcome them. To learn more about the resources mentioned in this episode, visit the show notes.
30: What Link Should You Use When Sharing Your Podcast?
You're ready to start promoting your podcast, but what do you actually promote? Do you share a link to your podcast on iTunes/Apple Podcasts because that's what 60-70% of people are using? Do you share a link to the individual episodes themselves? In this episode, I explain exactly what link to share and how this will change depending on whether you're pre/post-launch, the objective of the podcast, and where you're sharing it. To learn more about the resources mentioned in this episode, visit the show notes.
29: How to Conduct Interviews for Your Podcast
In last week's episode, we covered how to streamline your interview process. Now it's time to talk about how to actually conduct these all these interviews you're going to be lining up. In this episode, I'm covering each of the most commonly used methods for recording remote interviews including Pamela, Zencastr, Ringr, Squadcast, Zoom, Facebook/YouTube Live, Skype with a 3rd party call recorder; including which ones to avoid and which one is my top recommendation. To learn more about the resources mentioned in this episode, visit the show notes.
28: Setting Up a Scheduling System To Streamline Your Podcast Interview Process
In last week's episode, I provided some resources for where and how to find guests for your podcast. Now that you've got some people interested in being on your show, let's talk about how to streamline the process of getting those interviews scheduled so it takes the least amount of time, energy, and frustration on your part. In this episode, I'm providing three options for online appointment scheduling software, discussing my recommendations for confirmation and reminder emails, providing you with a list of questions and release statements to include, and letting you know what my absolute favorite scheduling software is. To learn more about the resources mentioned in this episode, visit the show notes.
27: How to Find Guests for Your Podcast
So, you've decided you want to have guests on your podcast? That's great! But, where are you going to find all these amazing guests? That's where this week's episode comes in. I'll be giving you my top tips and resources for finding guests for your podcast week after week. To learn more about the resources mentioned in this episode, visit the show notes.
26: Tips for Hiring a Podcast Editor
In last week's episode, I explain what a podcast editor is, how they can help you, and why you should absolutely hire one. In this week episode, I'm explaining where you can find a podcast editor and the questions you should ask before working with them to make sure it's a great fit. To learn more about the resources mentioned in this episode, visit the show notes.
25: What is a Podcast Editor and Should You Have One?
Now that you've edited your episode 00 and see how time-consuming that process can be, let's talk about something that can be a HUGE help and time-saver ... a podcast editor. In this episode, I explain what a podcast editor is, what they typically do, what you can usually expect to pay them, and why you should absolutely hire one as soon as you can possibly afford it. To learn more about the resources mentioned in this episode, visit the show notes.
24: What are Show Notes and Why Do You Need Them?
Now that you've recorded your episode 00, uploaded it to Libsyn (or your preferred hosting service), and know how to submit your podcast to the various platforms, let's tackle another major component of a podcast episode ... the show notes. In this episode, I explain what podcast show notes are, what they typically consist of, whether or not you should get your episodes transcribed, and why you should absolutely have show notes on your website. To learn more about the resources mentioned in this episode, visit the show notes.
23: How to Submit Your Podcast to the Main Listening Platforms
In episode 21, I walked you through how to set-up your RSS feed in Libsyn. In last week's episode, I walked you through how to add your first "episode" to your RSS feed. Now, it's the moment you've been waiting; which is also a moment many wannabe podcasters never reach ... submitting your podcast to the various podcast listening platforms! In this week's episode, I walk you through the steps of submitting your podcast to iTunes/Apple Podcasts, Google Podcasts, Google Play Music, Spotify, TuneIn, and Stitcher. To learn more about the resources mentioned in this episode, visit the show notes.
22: Publishing Your First Podcast Episode
Last week I walked you through the process of creating your RSS feed in Libysn. You need an RSS feed in order to get your podcast on the various platforms where podcasts can be heard. However, you need to have at least one audio file in your RSS feed in order for it to be approved. In this week's episode, I'm walking you through the process of adding your first "episode" to your Libsyn RSS feed. To learn more about the resources mentioned in this episode, visit the show notes.
21: How to Set-Up Your RSS Feed in Libsyn
In order to submit your podcast to any of the platforms where podcasts can be heard, you'll need an RSS feed. Creating an RSS feed is often one of the most intimidating aspects of launching a podcast, but it's actually not all that difficult if you know what you're doing. Luckily, I do and I'm passing that information along to you. In this week's episode, I explain why I recommend using a 3rd party hosting service for your RSS feed and audio file storage instead of your own website, provide some tips for helping your podcast show up in more search results on the various podcast platforms, and break down the exact steps for setting up your RSS feed in Libsyn; which my recommended hosting platform. To learn more about the resources mentioned in this episode, visit the show notes. UPDATE: You'll hear me mention in this episode that you should add keywords to your main show title and author fields when creating your RSS feed. At the time that this episode was recorded and released (August 2018), this was a very effective practice. However, shortly after releasing this episode, Apple decided to no longer allow anything in the main show title and author fields other than the official name of the podcast and the host's name. *Keywords and subtitles are no longer allowed in these fields.* Apple is removing existing shows without warning and rejecting new shows if they do not comply.
20: Why You Need an Episode 00
In this week's episode, I'm explaining exactly what an "Episode 00" is, why you absolutely should have one for your podcast, how long it should be, what it should include, and how it should be used. To learn more about the resources mentioned in this episode (including a link to episode 00 of this podcast), visit the show notes.
19: Setting Up Your Recording Space
So, you've recorded the first piece of audio for your podcast. How did it sound? If it came out sounding great before you even began editing it, fantastic! You're one of the lucky few who already have a great place to record. However, most of us aren't so lucky. Was there a lot of static or white noise in your recording? Did your audio have an echo to it? Did your voice sound far away or hollow? Were you able to hear noises in the background you didn't even notice while you were recording? All of these are very common issues for podcasters. The good news is that all of these can be improved, or even completely eliminated, with just a few tweaks to your recording space. To learn more about the resources mentioned in this episode, visit the show notes. Take a listen to the episode to learn more ... and find out why I didn't cover this before your first recording session!
18: How to Edit Your Podcast Using Audacity
Last week, we discussed how to record solo segments and episodes for your podcast. This week, I'm giving you a very brief crash course in how to use Audacity to edit your recorded audio. Audacity is a program I've been using since I started my very first podcast over two and half years ago and, to be perfectly honest, I'm still learning new things about it. I say to help you understand there is absolutely no way I can help you become proficient at Audacity and audio editing in just a 20 minute podcast episode. However, what I can do is provide you with the basics and tell you exactly where you go to find all the information and guidance you'll need on this subject. To learn more about the resources mentioned in this episode, visit the show notes.
17: How to Record Your Podcast's Intro & Outro
We've already talked about what should be included in your show's main intro and outro, what your main call-to-action should be in your outro, and where to find music for your intro and outro ... now, it's time to record them! In this episode, I explain how to set-up and use Audacity to record any of the solo segments of your show. I also go over microphone technique and provide some insider tips that will make things easier for you (or your editor) during the editing phase. To learn more about the resources mentioned in this episode, visit the show notes. If you would like some feedback on the copy you plan to use for your intro and outro I'm more than happy to take a look at it. Just send me an email: britany@podcastingforcoaches.com.
16: Selecting Which Categories Your Podcast Will Be Listed Under
Categories determine where your podcast will be visible inside all the major podcast apps and platforms; especially iTunes/Apple Podcasts. In this episode, I explain exactly how to choose the best categories for your podcast; including a little-known way you can double your visibility. To learn more about the resources mentioned in this episode, visit the show notes.
15: Tips and Requirements for Creating Your Podcast's Artwork
If you're a creative or artistic entrepreneur, you're likely to be excited about this step of the launch process! This week, we're talking about your podcast cover art. What size and format should it be? What background color should you absolutely avoid? What's the number one thing to consider when creating podcast artwork that the vast majority of podcasters don't even think about? Find out the answers to these questions, and more, by listening to the episode below. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
14: How Often Should You Release Your Podcast Episodes?
We've already talked about the best day to release your podcast episodes. Now, it's time to talk about how often you should be releasing them. Should you release one episode per week? Can you get away with only releasing two episodes per month? Or, is it ideal to release multiple episodes per week? Take a listen to this week's episode to find out the answers to these questions! To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
13: What Day of the Week Should You Release Your Podcast Episodes?
In this episode of Podcasting for Coaches, I break down the main things you need to consider when deciding what day of the week you should release you podcast episodes on and what time of day of works best. Sure, there's all kinds of fancy surveys and data out there about what the "top" podcasts are doing, but does that mean you should follow their lead? Take a listen below to find out! To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
12: How Long Should Your Podcast Episodes Be?
In this episode of Podcasting for Coaches, I break down the main things you need to consider when deciding how long your podcast episodes should be. Sure, there's all kinds of fancy surveys and data out there about what the "top" podcasts are doing, but does that mean you should follow their lead? Take a listen to find out! To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
11: Where to Find Your Music For Your Podcast
In this episode of Podcasting for Coaches, we're talking about music. Specifically, the music you'll be using in your podcast and my recommended websites for purchasing your music, how to get your followers involved with the process so they become invested in the show before it even launches, some common misconceptions about how you can use someone else's music, and the type of license you'll need to purchase. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
10: Determining Your Main Call-to-Action
If you've been listening to podcasts for a while, you've probably been asked to "leave a rating and review" at least a hundred times by the hosts. In this episode, you'll find out exactly why you DON'T want to do this in your podcast. You'll also find out what you should be using as your main call-to-action at the end of every episode instead of asking for ratings and reviews. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
09: What Should Be Included in Your Podcast's Intro and Outro
In this episode of Podcasting for Coaches, I explain what a show intro and outro is, what episode intro's and outro's are, and exactly what should be included in them to make sure they're as effective as possible. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
08: Should You Do Solo Episodes or Interviews?
In this episode of Podcasting for Coaches, I guide you through the process of deciding whether or not you should do solo episodes or interviews. They both have their benefits and the good news is that it doesn't necessarily have to be strictly one or the other. Take a listen to learn more! To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
07: Determining the Topic of Your Podcast
In this week's episode, I talk about how to determine what exactly it is that you'll be talking about on your podcast and my favorite tool for planning my own podcast content and keeping track of the entire workflow for each episode. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
06: The Equipment You'll Need to Start a Podcast
In this episode, I discuss all the equipment and software I recommend using for your podcast. Not everything mentioned in this episode is a necessity my any means, but each item will help dramatically with the quality and processes. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
05: The Cost of Starting and Maintaining a Podcast for Your Coaching or Consulting Business
In this episode, I outline the cost of starting and running your podcast. The price tag can vary quite a bit, from under $100 all the way into the thousands. Choosing your strategy and getting the right team around you is incredibly important. What should you expect from an editor? Do you need a VA? And what actually needs to be outsourced? You know how important your money and time is, so let's make sure spend them wisely. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
04: What You Need to Know Before Starting a Podcast for Your Coaching or Consulting Business
There are things you need to know before you start your podcast and, in this episode, I’ll explain what those things are so you know exactly what you're getting yourself into. Podcasting is a long game and building the trust between you and your listeners is an ongoing process. But, when that trust is built, you can cement yourself as a must-have coach or consultant. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
03: Tactics for Using Your Podcast to Bring in New Leads for Your Coaching or Consulting Business
In this episode, I’ll provide some tips and tactics for generating brand awareness and bringing in new leads through your podcast; including how to promote yourself even while interviewing other people, why you need to have a solo time even if your show is interview based, and how to highlight your products and services naturally. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
02: How a Podcast Will Bring in New Leads for Your Coaching or Consulting Business
In this episode, I’m diving into why podcasting is so powerful; especially for coaches and consultants. I'll be explaining what makes it the perfect platform for you to get your message and services out there and how podcasts can uniquely build trust with potential clients and turn you into an authority in your field. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
01: Why You Should Start a Podcast for Your Coaching or Consulting Business
In this episode of Podcasting for Coaches, I use the latest podcast listener data from Edison Research to explain exactly why you should start a podcast for your coaching or consulting business. A staggering 112 million Americans have listened to a podcast, and millions tune in every week. Podcasting is the best platform for building that all important know, like, and trust factor; which allows you to create an engaged and adoring following who will jump at the chance to work with you. To learn more about the resources mentioned in this episode, visit the show notes. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.
00: How a Podcast Changed My Life - An Introduction to Podcasting for Coaches
In this special introduction to Podcasting for Coaches, I explain who I am, how I became a podcaster, how I transitioned into having a full-time business in the podcasting industry, why I've started this podcast, and how this podcast is going to help coaches and consultants learn how to utilize their very own podcast to build brand awareness and generate more leads for their business. Is your coaching or consulting business ready for a podcast? Visit www.podcastingforcoaches.com to take the free quiz.