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All Episodes

Reframing Marketing — 53 episodes

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Title
1

My last podcast - final thoughts

2

How to Create Content That Resonates with Your Clients

3

How to Make the Client the Hero in Their Journey

4

Notes from the Den - 50. What's next?

5

The Importance of the Client's Perspective in Marketing

6

Can AI really think?

7

Aligning Your Product with Customer Needs and Wants

8

How to use AI to post on LinkedIn

9

Notes from the Den - 20. What direction shall I go in?

10

Notes from the Den - 19. Lots of AI ideas

11

Is AI playing you? How artificial intelligence might be using you as training data

12

Why does AI get things wrong?

13

Notes from the Den - 18. Squadcast screwed me over

14

How to use AI to write a better blog post

15

5 Questions to Improve Your Marketing

16

Notes from the Den - 17. Scaffolding

17

Notes from the Den - 16. What happened at Summercamp?

18

Notes from the Den - 15. AI is getting really good and trademarks troubles

19

Notes from the Den - 14. AI and a short break

20

Do I need AI in my business?

21

Why is AI not helping?

22

Notes from the Den - 13. Showing up generously

23

Google’s new AI is bad news, especially for Google

24

Will AI break the internet?

25

AI scale micro targeting is coming fast

26

Notes from the Den - 12. Great engagement and a lack of ideas

27

Why does no one know how AI works?

28

Why has my website traffic dropped?

29

Notes from the Den - 11. Podcasts and my reluctant return to Instagram

30

Notes from the Den - 10. I'm back with some AI updates

31

Notes from the Den - 9. I'm taking a break

32

How to find your own audience

33

What to do when you’re not getting many clients

34

Notes from the Den - 8. Forced creativity and broken checkout

35

How to make selling easier

36

How to save money on paid ads

37

Notes from the Den - 7. AI content and IT nightmares

38

When to start marketing

39

How to avoid the comparison trap

40

Notes from the Den - 6. Editing and coming up with ideas

41

Why don’t people buy what they need?

42

Notes from the Den - 5. Typesetting and podcasting

43

A better way to find your niche

44

Notes from the Den - 4. Niching and typesetting

45

Why do people say no to working with you?

46

Notes from the Den - 3. Blogs and getting ahead

47

How to make your first video

48

Why you need almost no one to make it work

49

Notes from the Den - 2. Book news and AI pondering

50

How to do marketing when you don’t like talking about yourself

51

Notes from the Den - 1. Future Island

52

How do you balance selling with authenticity?

53

What's this all about then?