All Episodes
The Inches: A Podcast About Sports Sponsorship — 280 episodes
Rookie & The Vet: What NASCAR can teach us about Sponsorships
Rookie & The Vet: The Pricing Gap in Sponsorships
Rookie & The Vet: Notes from Coachella Activations for Sponsorships
Rookie & The Vet: The Slow Death of Passive Sponsorships
Rookie & The Vet: Talking Digital with Alex Kopilow
Rookie & The Vet: Turning Global Sport Events into Local Sponsorship Revenue
Rookie & The Vet: Jersey Patches...How do we sell them/do they belong?
Rookie & The Vet: Our 2026 Sponsorship Predictions.
Rookie & The Vet: Managing Your End of the Year in Sponsorship for Success
Rookie & The Vet: Insights on Sponsorships from a Premium Event
Rookie & The Vet: Selling OT & Extra Innings in Sponsorships
Rookie & The Vet: Selling your Team's Super Power to Stand Out in Sponsorshops
Rookie & The Vet: The Minor League Focus in Sponsorships
Rookie & The Vet: the VICE Category Episode
The Rookie & The Vet: Managing Licensing in Sponsorships
Rookie & The Vet: The Off-Season Magic
Rookie & The Vet: How to close Luxury Brands in Sports Sponsorships
Rookie & The Vet: The Shift to Less in Sponsorships
Rookie & The Vet: Sponsorship & AI - The Brand Angle
Rookie & The Vet: Selling Sponsorships in a Crowded Market
Rookie & The Vet: Sponsorships & Artificial Intelligence
Rookie & The Vet: 2025 Sponsorship Predictions Review
Rookie & The Vet: Selling Sponsorships as a Niche, Local Sport
Rookie & The Vet: The No Topic Episode on Sponsorships
Rookie & The Vet: When Brands Try Sponsorship Infiltration
Rookie & The Vet: The Real Value of Sponsorship Entitlements
Rookie & The Vet: Managing Economic Turmoil in Sponsorships
Rookie & The Vet: Back at it with Sponsorship Inventory Management
Rookie & The Vet: Reach vs. Frequency in Sponsorships
Rookie & The Vet: Diving into SuperBowl Ads 2025
Rookie & The Vet: Overcoming the 'No Budget' Objection in Sponsorships
The Rookie & The Vet: 3 MUSTS for Sponsorship Activations
Rookie & The Vet: 2025 Sports Sponsorship New Year's Resolutions
Rookie & The Vet: 2025 Sponsorship Predictions
Rookie & The Vet: 2024 Sponsorship Resolutions Review
Rookie & The Vet: 3 Ready to Launch Sponsorship Activation Ideas
Rookie & The Vet: 30 Day Plan after you've closed a new Sponsor
Rookie & The Vet: Talking Relationships with return guest Jon Grove
Rookie & The Vet: How to re-engage after a sponsorship prospect tells you 'NO'
Rookie & The Vet: Resources for Learning in Sponsorships
Rookie & The Vet: Diving into Innovation in the Sponsorship Industry
Rookie & The Vet: How to maximize & sell 'off the shelf' activations to sponsors successfully
Rookie & The Vet: When Your Proposal is Off the Mark
Rookie & The Vet: 3 Trends in Sponsorships for the second half of 2024
Rookie & The Vet: Managing Sponsors who are Impatient for Results
Rookie & The Vet: How to successfully build holidays into your sponsorship packages
Rookie & The Vet: Building Championship Inventory into your Sponsorships
Rookie & The Vet: Getting internal buy in from other departments
Rookie & The Vet: Finding Great Sponsorship Prospects In Unusual Places
Rookie & The Vet: How to deal when a sponsorship pitch/meeting goes bad.
Rookie & The Vet: Maximizing sponsorship inventory in your offseason
Rookie & The Vet: How to break into a Sports Sponsorship Job if you are Outside the Industry
Rookie & The Vet: The Rise of Women's Sports and it's Effect on Sponsorships
Rookie & The Vet: How to Run Successful Recap Meetings in Sponsorships
Rookie & The Vet: The Logo Slap Episode
Rookie & The Vet: Diving into our BEST & WORST Moments in Sponsorships
Rookie & The Vet: 2024 Super Bowl & Sponsorship Episode
Rookie & The Vet: How to manage problem clients in sponsorships
Rookie & The Vet: Staying Connected with Sponsors after the sale
Rookie & The Vet: How To Successfully Do Prospect Research In Sponsorship
Rookie & The Vet: Our 2024 New Year's Resolutions for Sponsorship
Rookie & The Vet: Navigating Long Term Contracts in Sponsorships
Rookie & The Vet: 3 Must Ask Questions to Help Set Sponsor Expectations
Rookie & The Vet: How to think about in-kind/trade in sponsorships
Rookie & The Vet: How to Tweak your Follow-Up Strategy to Close More Deals
Rookie & The Vet: How to Deal with Sponsor Misalignment
Rookie & The Vet: Qualitative VS. Quantitative Results for Sponsors
Rookie & The Vet: Diving Into Casino & Gaming Partners with Jose Garcia
Rookie & The Vet: Reaching the right person in sponsorship sales prospecting
Rookie & The Vet: How to Handle Unsold Inventory in Sponsorship
Rookie & The Vet: How To Segment Prospecting In Sports Sponsorships
Rookie & The Vet: How to structure your initial sales meeting in sponsorships
Rookie & The Vet: Diving into a younger perspective on sports with Andrew Rush
Rookie & The Vet: Talking Sponsorship Analytics & Valuation with Joe Casey
Rookie & The Vet: Selling sponsorships to travel companies
Rookie & The Vet: Revisiting our 2023 sponsorship predictions at the midway point
Rookie & The Vet: How to handle initial cold outreach to new prospects
Rookie & The Vet: How to create sales momentum and manage sales pace
Rookie & The Vet: the 30/60/90 Day plan when starting at a new sponsorship job
Rookie & The Vet: 3 Ways To Make Your Sponsorship Sales Pitch More Effective
Rookie & The Vet: Chatting Sponsorship Sales with Guest Jonathan Grove
Rookie & The Vet: Selling Team IP Into Your Sponsorship Packages
Rookie & The Vet: Less is More in Sponsorship Approach
Rookie & The Vet: How to handle objections in Sports Sponsorship sales
Rookie & The Vet: Hiring The Right Team In Sponsorship
Rookie & The Vet: How to Sell the Post-Season in Sponsorships
Rookie & The Vet: Competing as a Small Team in a Big Market | Pt.2
Rookie & The Vet: Super Bowl 2023 Ad Breakdown
Rookie & The Vet: The 3 Biggest Benefits We Sell In Sponsorship
Rookie & The Vet: How To Work Through The Prospects That Ghost Us
Rookie & The Vet: Looking back at our 2022 predictions
Rookie & The Vet: 2023 Sports Sponsorship Predictions
Rookie & The Vet: 2023 Sponsorship New Years' Resolutions
Rookie & The Vet: Do's & Don't Advice For People Entering Sports Sponsorship
Rookie & The Vet: Should you present sponsors with Bronze - Gold Packages?
Rookie & The Vet: Opportunities For Sponsors In Your Mobile App
Rookie & The Vet: How To Close Sports Betting Partners 2.0
Rookie & The Vet: Is your sponsor prepared for an increase in fan demand?
Rookie & The Vet: Breaking Through Mental Blocks in Sponsorships
Rookie & The Vet: Turning space into revenue with Entitlement Areas
Rookie & The Vet: The Legal Side of Sponsorships with David Greenberg
Rookie & The Vet: The Art of Upselling Sponsors
Rookie & The Vet: The Steps after a Sponsor says YES
Rookie & The Vet: The Differences in Selling to Local & National Sponsors
Rookie & The Vet: Dealing with sponsors who don't live up to their end of the bargain
Rookie & The Vet: How to leverage stadium projects into sponsorship revenue
Rookie & 2 Vets: A chat with Gina Rotolo on Sports Marketing & Sponsorships
Rookie & The Vet: How to deal with diminishing returns in sponsorship.
Rookie & The Vet: How to effectively help your sponsors reach youth and families
Rookie & The Vet: Looking back at our 2022 Sponsorship Predictions
Rookie & The Vet: Selling Sponsors on off-season events
Rookie & The Vet: Dealing with bad PR on the team or brand side in sponsorships
Rookie & The Vet: Helping sponsors utilize your team IP outside of your stadium
Rookie & The Vet: Recessions & Sponsorships Part 2
Rookie & The Vet: Talking sponsorship fulfillment with guest Toni Campbell
Rookie & The Vet: How to keep sales momentum with your sponsors & prospects
Rookie & The Vet: Targeting a brand that has never spent on sports sponsorships
Rookie & The Vet: 5 Questions to Ask Yourself Before a Pitch
Rookie & The Vet: The Sponsorship Guide to Retargeting
Rookie & The Vet: Vetting innovation to ensure it leads to partner outcomes
Rookie & The Vet: Why Data is vital to your sponsorship packages
Rookie & The Vet: Dealing with your point person moving on in sponsorship
Rookie & The Vet: How to JAZZ up your sponsorship pitches & presentations
Rookie & The Vet: How to utilize your hospitality assets to close sponsors
Rookie & The Vet: Building Sponsorship Packages For Healthcare Partners
Rookie & The Vet: The Emergence of QR Codes in Sports Sponsorships
Rookie & The Vet: Dealing with overcrowding in sports sponsorship
Rookie & The Vet: Transitioning from ticket sales to sponsorship sales
Rookie & The Vet: Finding your Killer Asset in Sponsorship
Rookie & The Vet: Selling a Jersey or Helmet Sponsorship
Rookie & The Vet: How turning Fans into Influencers can help drive value for your sponsors
Rookie & The Vet: Dealing with sponsors in competing categories
Rookie & The Vet: Looking back at our 2021 opportunities
Rookie & The Vet: 2022 Predictions for the Sponsorship Industry
Rookie & The Vet: Dealing with postponements in sponsorships
Rookie & The Vet: How to thrive as a one person team in sponsorship
Rookie & The Vet: How to easily build engagement into your sponsorship packages
Rookie & The Vet: How to work through Partnership Plateau
Rookie & The Vet: What We're Thankful For In Sponsorship
Rookie & The Vet: Can Category Spend Help You Prospect In Sponsorship?
Rookie & The Vet: Planning Around Your Sponsor's Budget Season
Rookie & The Vet: How Referrals Play A Role In Sponsorship Growth
Rookie & The Vet: How to get a jumpstart when entering a new market
Rookie & The Vet: The Importance of Relationships In Sponsorship
Rookie & The Vet: 3 Pillars to Selling Sponsorship as a Small Fish in a Big Pond
Rookie & The Vet: Too Much Selling, Not Enough Listening
Rookie & The Vet: How to weave events & trends into your sponsorship strategy
Rookie & The Vet: Talking through hiring in sponsorship
Rookie & The Vet: How Content Marketing Can Help You Close Deals In Sponsorship
Rookie & The Vet: How Nostalgia can help you win sponsorship deals
Rookie & The Vet: How to LOSE your auto dealer partnerships
Rookie & The Vet: How important is expertise in social media essential for sponsorship?
Rookie & The Vet: How making it EASY helps in sponsorship
Rookie & The Vet: How Timing Fits Into Sponsorship Sales & Activations
Rookie & The Vet: The Big Shift Coming In Sponsorship
Rookie & The Vet: Communicating BIG changes to your sponsors
Rookie & The Vet: 3 things that have stayed the same post-pandemic in sponsorship
Rookie & The Vet: 3 Changes Post-Pandemic in Sponsor Needs
Rookie & The Vet: The Revival Episode, Getting that Sponsor that left back
Rookie & The Vet: Dealing with Over-Promising, but Under-Delivering in Sponsorship
Rookie & The Vet: Aggressive vs. Persistent Sales Tactics
Rookie & The Vet: Setting and Looking at Package Minimum Spend
Rookie & The Vet: How To Navigate And Find The $$$
Rookie & The Vet: Selling & Prospecting "New" Categories
Rookie & The Vet: Why Keeping It SIMPLE Is So Important In Sponsorship Activation
Rookie & The Vet: Which Social Media Platforms Should I Focus On?
Rookie & The Vet: Podcasts We're Listening To
Rookie & The Vet: Your team app's role in sponsorship | PT. 2
Rookie & The Vet: Your team app's role in sponsorship | PT. 1
Rookie & The Vet: Sales Prospecting - A listener question
Rookie & The Vet: Creating A Sponsorship Report Card
Rookie & The Vet: Are your sponsorship assets creating more problems than value?
Rookie & The Vet: Super Bowl Break Down + Hacking Attention
Rookie & The Vet: Navigating Renewals In A Pandemic
Rookie & The Vet: How Perceived Value Affects Your Sponsorship Packages Pt. 2
Rookie & The Vet: How Perceived Value Affects Your Sponsorship Packages Pt. 1
Rookie & The Vet: The New Shift In Sponsorship Dollars
Rookie & The Vet: Sponsorship Predictions For 2021
Rookie & The Vet: The Value Of OWNING Your Streaming Content In Sponsorship
Rookie & The Vet: How To Keep Up With Your Sponsor Renewals That Didn't Sign
Rookie & The Vet: Analyzing The Environment When Fans Come Back
Rookie & The Vet: Looking At The Opportunities In The Shutdown
Rookie & The Vet: Driving Positivity Through Sponsorship In The Next Shutdown
Rookie & The Vet: How your team can help small businesses through sponsorship
Rookie & The Vet: How Sponsorship Can Help Drive Ticket Sales
Rookie & The Vet: The 8 Fan Motivations To Focus On In Sponsorship | Part 2
Rookie & The Vet: The 8 Fan Motivations To Focus On In Sponsorship | Part 1
Rookie & The Vet: Your first 100 days on the new sponsorship job
Rookie & The Vet: Why NOW is the perfect time to rethink your audio assets
Rookie & The Vet: Dealing with NO in sponsorship sales
Rookie & The Vet: How to make sure your sponsorship assets aren't a commodity
Rookie & The Vet: Are Your Sponsors Getting Digital Fatigue?
Rookie & The Vet: Overcoming The Fear Of Failure In Sponsorship
Rookie & The Vet: 4 Cornerstones To Time Management In Sponsorship
Rookie & The Vet: Top 5 Ways To Lose Your Sponsors
Rookie & The Vet: How To Build Innovation Into Your Sponsorship Department Culture
Rookie & The Vet: Planning For If *Knock On Wood* Sports Come Back To A Halt
Rookie & The Vet: How To Communicate Your Activations Correctly To Your Fans
Rookie & The Vet: How to properly upsell your assets to sponsors
Rookie & The Vet: The 14 Sports Sponsorship Sales Commandments Pt. 2
Rookie & The Vet: The 14 Sports Sponsorship Sales Commandments Pt. 1
Rookie & The Vet: How Video & Nostalgia Can Bring Value To Your Sponsors
Rookie & The Vet: The Next 100 Days In Sponsorship
Rookie & The Vet: How To Blend Stadium Health & Safety With Your Sponsors
Rookie & The Vet: Pulling Your Fans In While Your Games Are At A Remote Location
Rookie & The Vet: Sponsorship's Role In Community Change
Rookie & The Vet: Utilizing Audio Content In Your Sponsorship Assets Part 2
Rookie & The Vet: 3 Scenarios To Plan For With Games Coming Back
Rookie & The Vet: Why Being The People's Champ Is So Important In Sponsorship Right Now
Rookie & The Vet: Creating Spaces In Your Arena That Are Social, But Still Physically Distanced
Rookie & The Vet: How to approach and re-think your physical assets in sponsorship
Rookie & The Vet: The plan to get back into sponsorship sales mode
Rookie & The Vet: How To Price Your Assets In The New Sponsorship World
Rookie & The Vet: What To Do About Proposals You Sent Out Pre-Shutdown
Rookie & The Vet: Our Top 5 Digital Engagements We've Seen In Sports
Rookie & The Vet: How To Adjust Your Assets For When Games Come Back
Rookie & The Vet: The 90 Day Shutdown Sponsorship Game Plan
Rookie & Guest David Millay: Building Sponsorship Assets With A Fan Journey Map
Sponsorship Tip Of The Week: Utilizing Instagram Close Friends In Sponsorship
Rookie & The Vet: Using Exclusivity Correctly in Sponsorship
Rookie & The Vet: Building a winning culture with Mike Johnston
Rookie & The Vet: What is digital and how do we class assets?
Rookie & The Vet: Selling Benefits, Not Features, In Sponsorship
Rookie & The Vet: The Urgency In The Need For Digital Assets In Sponsorship
1Q Sponsorship Interview: Tayler Easton - What Brands Are Looking For In Youth Sports
Rookie & The Vet: Using FOCUS as your sponsorship super-power
Rookie & the Vet: Setting up assets for gaming partners
Rookie & The Vet: Looking outside sports for sponsorship inspiration
Rookie & The Vet: The Perfect Sponsorship Sales Email Template
Rookie & The Vet: Inside the mind of a 17 y/o sports fan |Part 2|
Rookie & The Vet: Inside the mind of a 17 y/o sports fan |Part 1|
Rookie & The Vet: 5 Sponsorship Resolutions For 2020
Rookie & The Vet: Utilizing your players, mascot, and humans in your sponsorship packages
Rookie & The Vet: Managing your sponsorship sales pipeline during the season.
The Rookie & The Vet: Evolving your sponsorship assets, a case study
Rookie & The Vet: How & when to pitch awareness to sponsors
Rookie & the Vet: Rich's top 3 out of arena digital activations
Rookie & The Vet: Driving Value Beyond Couponing
Rookie & The Vet: 3 Digital Contests That Are Sure To Drive Sales
Rookie & The Vet: How you can build assets that close Telecom partners
Rookie & The Vet: Understanding & closing Fast Food partners
On The Road: Chat with Ron Patel at New Mexico United
Rookie & The Vet: Understanding your Beer & Adult Beverage partners
Rookie & The Vet: Winning With Auto Partners In Sports Sponsorship
Rookie & The Vet: Utilizing Audio To Sell Sponsorship
Rookie & The Vet: What the heck is Tik Tok and how can it help me in sponsorship?
Rookie & The Vet: Prospecting During The Season With LinkedIn
The Rookie & The Vet: What To Do When A Sponsor Bails
Rookie & The Vet: Closing The Deal In Sports Sponsorship With Deadlines
Rookie & The Vet: How To Unlock New Sponsorship Revenue By Understanding Budget Buckets
Sponsorship Tip Of The Week 001: Creating Scalable Digital Content With The Snapchat Spectacles
Rookie & The Vet: How To De-Risk Your Sponsorship Packages For Partners
Rookie & The Vet: How To Successfully Run A Sponsorship Sales Pitch
Rookie & The Vet: Competing for sponsorship when you're the smaller team
Rookie & The Vet: Sponsorship Prospecting
Rookie & The Vet: Making Sure Your Partnership Package Pencils Out For Your Partner
Rookie & The Vet: Making sure your digital assets pencil out
Rookie & The Vet: Getting Started With Digital Assets
Rookie & The Vet: Digital vs. Traditional Assets
Rookie & The Vet: Matching The Brand To Your Sponsorship Assets
Rookie & The Vet: How To Drive Sponsorship Revenue in the Off-Season
Rookie & The Vet: What Happens In Sponsorship During a Recession?
The Stunt: How to push awareness for your team with Rich Franklin
The Dopest Digital Sponsorship Show - EP 001
Chatting ISL Agency With Tim Bailey
Opening A New Arena With Trinity Gibbons of Portland State
New Arena, New Sponsors with Luke Mohamed D.C. United
Getting the NBL to top 3 in the world with Jeremy Loeliger
Starting a new team in Sin City with Brett Lashbrook
Innovation With Penguins & Jack Tipton
How To Rebrand A Team w/ Alex Yoh
Chat w/ Brett Ehrlich UCI Live
Chat w/ Alex Chalmers Sporting KC
Chat w: Taylor Mounts, Sponsorship Sales Journeyman
Chat w/ Ryan Norys, Sports Sponsorship Vet
Chat w/ Cay Young of the LA Sparks
Chat w/ Danny Macklin Chief Exec Leyton Orient FC
Chat w/ Mark Davies, Head of Global Partnerships for Swansea City FC
Give Your Brand Managers Cover With Digital
Quick rant on sports sponsor