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All Episodes

Up Arrow Podcast — 146 episodes

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Title
1

"We Had 5 Years of Inventory…and It Almost Killed Us" With Brandi Dugal

2

Why Media Buyers Make Bad Decisions Under Pressure (And How To Fix It) With Rita Ainsworth

3

Culture That Survives the Exit: How Jay Steinfeld Beat the Odds

4

Random Acts of Marketing Are Killing Your Growth With Jennifer Zick

5

Why the Best eCommerce Brands Spend More Time on Boxes Than Ads With Jason Wong

6

The Hidden Cost of Scaling Fast: Why Founders Lose Friends (And the 2-Hour Fix) With Nick Gray

7

10,000 Hours at the Table: How $1B in Deals Actually Get Done With Patrick Griffin

8

The Dirty Secret of eCommerce Growth: Everyone Is Copying Everyone With Cherene Aubert

9

Why the Most Successful People All End up Writing a Book With Kevin Anderson

10

eCommerce Brands Are Just Renting Customers (Here's Why That's Dangerous) With Ross Correia

11

Process Wins: Why the Companies That Scale Don't Feel Chaotic With Mikel Lindsaar

12

The Customer Journey Mistakes That Kill 8-Figure Brands With Jason Anderson

13

If You Want To Be Acquired by Private Equity, Fix This First With Felicia Shakiba

14

The Foundation for Scaling a Luxury DTC Brand (While Raising 3 Kids) With Lindsey Johnson

15

Telling Your Story is Evolving — How Truth and Persistence Built Pickle Juice Into a Global Brand

16

Getting Celebrities To Wear My Hats (Yes, It Happened) With Johnny Persón

17

Forget Funnels: The Wildest Growth Hack Is To Build a Town With Al Doan

18

Upgrading the CEO Brain: From Grinding to Clarity With Dr. Giancarlo Licata

19

Turn Anonymous Traffic Into Revenue: How To Name Your "Unknown" Visitors With Francesco Gatti

20

AI Companions: The Visual Layer for LLMs (And Why Your Brand Needs One) With Akash Nigam

21

Bravery Is Not Optional: Why Playing It Safe Will Kill Your Business With Jim Moorhead

22

Wisdom of Ignorance: Why Knowing Less Could Be the Smartest Move You Make With Alan Gregerman

23

Life or Death: The #1 Leadership Blind Spot That Will Cost You Millions With DeDe Halfhill

24

Hacking Advertising: How To Get World-Class Creative Without the World-Class Budget With Jon Sneider

25

Cheerleading Is a Sport: How To Build a Billion-Dollar Category From Scratch With Jeff Webb

26

Only the Paranoid Survive: eCommerce Wisdom From Rishabh Jain

27

Stop Leaking Money: The 3-Step Revenue Fix for eCommerce With Erik Christiansen

28

Lifecycle Is Everything: The Retention Framework Every eCommerce Brand Needs With Andrew Christison

29

Audience Is Everything: Rand Fishkin on AI Search, SEO, and the Future of Marketing

30

The Neuroscientist's Guide To Scale DTC: How Daniel Brady Turns Brain Science Into eCommerce Revenue

31

How To Get Famous Without Ads: The PR Playbook for CPG Brands With Matt Kovacs

32

Brand Storytelling That Actually Works With Emmy-Winning Producer Dani Dufresne

33

Retail Revival: Why the Best Brands Are Going Offline Again With Carly Chenault

34

Burned Out, Stuck, and Overthinking? Here's How To Get Unstuck and Grow Again With Robert Gilbreath

35

HR as a Growth Lever: Building People Ops That Actually Drive Profit With Panagiota Hatzis

36

Operational Mastery, Category Clarity, and Building a CPG Brand With Sam Nebel

37

Interviewing Grok — Scaling, Superintelligence, and the Soul of AI

38

Marketing That Moves People: Building Brands That Become Lifestyles With Caitlin Choate

39

You're Tracking the Wrong Metrics: Leading Indicators of eCommerce Growth With Jesse Allouf

40

Rank or Die: The Future of SEO in a Zero-Click AI-First World With Jeff Oxford

41

Growth Myths: Data-Driven Truths & Fallacies in Modern Marketing With Christian Limon & Eric Seufert

42

The Silent DTC Killer: Why Your Team Structure Is Holding You Back With Jenica Oliver

43

Inside PacSun: The Secret To Winning Gen Z, AI, and Fashion's Future With CEO, Brieane Olson

44

Your Mind Is Hindering Your Growth: How To Unlock It With Optimism & Bravery With Melanie Marshall

45

Actionable AI for Marketers – The Human in the Loop With Britney Muller

46

Your UGC Sucks: How Hero Content Scaled This Brand From $3M to $2B With Jacques Spitzer

47

Why Most Founders Fail at Content (And How To Fix It) With Nathan Chan

48

Content Wars: Product Pages vs. Resources — Which One Wins in SEO With Kristan Bauer

49

The $100M CPG Playbook: Pivots, Failures, and the Secrets To Winning With Will Nitze

50

Nine Change Principles: Tamsen Webster on Overcoming Growth Plateaus Using Strategic Communications

51

The Secret to Influencer Marketing: What 8-Figure Brands Are Doing Differently With Josh Durham

52

Brand vs. Direct Response: Advertising's Achilles Heel With Preston Rutherford

53

From Hustle to Harmony: Building Wealth, Winning in eCommerce, and Finding Peace With Andrew Youderian

54

You Can't Button Push Your Way to $100M: Do This Instead With Sarah Carusona

55

The Influencer Trap: How Low-Quality Creators Are Wrecking Your DTC Brand With Brad Hoos

56

The Steve Jobs of Leather: Growing a DTC Brand to $150M With Curtis Matsko

57

Gen AI for eCommerce: Actual Prompts To Scale Beyond $10M With Jimmy Slagle

58

The Biggest Spender on Meta Ads Believes "Data-Driven" Is a Myth With Christian Limon

59

DNVB to Retail: Omnichannel CPG Secrets From 3-Time 9-Figure Founder Clayton Christopher

60

Generative AI Prompt Engineering for the Modern AI Marketer With Pam Didner

61

Beyond Demographics: Scale Profits Using These Next-Level Customer Insights With Jeremiah Prummer

62

AI & Conversion: Stop Using AI To Find Efficiencies - Instead Find Deficiencies With Andy Crestodina

63

Unlocking Nearly 9-Figures of Revenue Using a Customer Listening Flywheel With Matt Van Swol

64

Resilience, Risks, and Roasting a Coffee Empire to 3,000 Walmarts With Luke Schneider

65

PR, Celebrities, and the Inside Track for eCommerce Growth With Andrew Gerrie

66

Sustainable Delivery: How Delivery Density Is Improving eCommerce Profits With Mike Robinson

67

How To Use Behavioral Science in Marketing With Nancy Harhut

68

Selling on Amazon: Beyond the Basics With Will Haire

69

DTC Storytelling: Why Brands Should Start With the Story With Kristian Alomá, PhD

70

Break Through $10M: Consistency, Discipline & Meta Ads With Anthony Ciavirella

71

DTC Health: Unlocking Tax-Free Money To Fight Chronic Disease With Justin Mares

72

Finding Purpose: Consuming "Happiness" in a Market Economy With Dr. Christine B. Whelan

73

Freedom Entrepreneurship: Building a Brand That Gives You More Than Just Revenue With Eric Bandholz

74

TikTok Live Streaming: Top Lessons from #1 F&B TikTok Shop With Dayne Hepner

75

The $7.8B eCommerce Growth Strategy With Sabri Suby

76

Content Amplification: How To Create and Distribute Content That Gets Results With Ross Simmonds

77

Subscription Ecommerce: Turning Customers Into Members With Jay Myers

78

From $3M to $80M: This Episode Will Teach You How to Write Better With Neville Medhora

79

Brand vs. Performance: Breaking Down the Silos With Tiffany Wilburn

80

Economies of Scale: How To Manage 3 DTC Brands With Braxton Manley

81

Internationalization: Growing from Roughly $130M to $200M With Tyson Drake

82

Marketing to Mindstates: Behavior Design for DTC eCommerce With Will Leach

83

Commerce Is Culture: Muses, Archetypes, and Visions With Phillip Jackson

84

Market Trends, Pitching Journalists, and Editorial Strategy With Phil Rosen

85

$459B Market: Innovating the Future of Thermal Insulation With Michael Markesbery

86

What To Build Next? Finding Feature Ideas for Your Online Store With Linda Bustos

87

$9M to $25M in 2 Years: Measurement and Attribution for Prestige Brands With Jessica Curdi

88

Product to Profit: What We Can Learn From Alex Hormozi's #2 - Tim Calise

89

Unveiling Beauty Tech: Dr. Robb Akridge's Path to Top Inventions

90

Cultivating Customer Loyalty: Secrets from a CEO's Playbook With David Wachs

91

Brand Storytelling: How Companies Can Do Well by Doing Good With Amanda Brinkman

92

Earning National Media Acclaim but Wishing It Would End With Katie Richardson

93

DTC Success and Beyond: Matt Bertulli on High-Performance Teams and Acquisitions

94

The Rapid Growth of DTC Medicine With Shani Bocian

95

Email Personalization and Segmentation: What You're Not Doing With Shopify Record-Breaker Josh Behr

96

Media Trading and Investing: Is It Right for You? With Media Tradesman Jonathan Sorkenn

97

Above-The-Fold CRO: Don't Make Users Scroll With Chase Mohseni

98

How To Get Acquired as a $10 Million DTC Brand

99

The Slow Fashion Boom: How Pioneer Kristian Hansen Is Changing the Fashion Industry

100

Rebranding Your Ecommerce Store With Best-Selling Author David Brier

101

The Joys and Challenges of Taking a Retail Brand Public as a Female CEO With Stephanie Pugliese

102

The Future of Generative AI (and what that means for you) With Noah Kravitz

103

How to Harness the Customer Lifecycle With Adam Butt

104

The Ongoing Evolution of Data Analytics With Brad Redding

105

Human Psychology: The Most Overlooked Aspect of Modern Marketing With Sarah Levinger

106

Paving the Way for Brand Growth in the eCommerce Landscape With Darin Lynch

107

Cultivating LTV With a Subscription Model With Michael Siegel

108

Data Monetization: The Next Step in Data Analytics With Walter Harrison

109

Omnichannel Strategies for Business Flexibility With Darren Marshall

110

The Underpinnings of Customer Lifetime Value With Reggie Black

111

The Ins and Outs of Strategic Retention Marketing With Jess Chan

112

The Future of eCommerce With Shopify's President: Harley Finkelstein

113

Order Management Optimization With Marianne Zakhour

114

Why DTC Should Reconsider Wholesale: With John Wong

115

How To Make Social Media Marketing Fun With Neal Schaffer

116

The Benefits of Multi-Channel Marketing for B2C Businesses With Brian Nolan

117

Improve Customer Engagement With Effective SMS Marketing Strategies With Aaron Orendorff

118

The Future of Retail With Brittain Ladd: Hyperlocal Logistics, AI, Fast Fashion & More

119

How Buy Now, Pay Later Solutions Strengthen the eCommerce Economy With Charlie Youakim

120

Leveraging Return on Relationship To Boost Brand Reputation With Ted Rubin

121

Why You CAN Afford a Bookkeeper With Nathan Hirsch

122

The Impact of 3PLs on eCommerce Brands' Market Value and Profit Margins With Casey Armstrong

123

CRO: The Good, the Bad, and the Ugly With Raphael Paulin-Daigle

124

Debunking Marketing Myths Advertised as Best Practices for Business Growth With Alex Greifeld

125

From $10M to $100M: Strategies for eCommerce Growth With Kunle Campbell

126

How Ad Campaigns Contribute to Brand Success With Karan Jassar

127

How EOS and EO Benefit Your Business Exit Strategy With Chris Carey

128

Rejecting Hustle Culture — Creating Balance With Brad Sorock

129

Why CRO Is The Most Profitable Marketing Investment With Allen Burt

130

Practical Marketing Strategies With Katharine McKee

131

Using DTC Marketing Tactics To Grow Your Brand With Cindy Marshall

132

How To Increase Consumer Engagement Using Infographics With Brian Wallace

133

Strategies for Cultivating Your Personal Brand on Social Platforms With Goldie Chan

134

Analyzing Marketing Data for Intelligent Decision-Making With Nevin Jethmalani

135

Leveraging Brand Collaborations To Scale Your Business With Andrew Heddle

136

How Your Amazon Price Listing Affects Profitability With Chad Rubin

137

Top Hacks To Boost Your eCommerce Website's Conversion Rates

138

Best Practices for Influencer Marketing Strategies With Alexa Vogue

139

How To Accelerate Your Business Idea With Yarden Shaked

140

The Value of Democratizing First-Party Data With Sean Larkin

141

Breaking Boundaries: How a Single Father Founded a $60 Million Company Marketing to Single Women

142

How To Prepare for the Evolution of Data Analytics With Chase Zieman

143

It's Lonely at the Top: The Real Life of C-Suite Executives With Robert Gilbreath

144

Increase Lifetime Value Using Omnichannel Marketing Strategies With Mark Friedman

145

How Customer Value Optimization (CVO) Is Revolutionizing the eCommerce Industry With Valentin Radu

146

Matt Bahr, Founder & CEO of Fairing, Discusses Ecommerce Attribution and Post-Purchase Surveys