All Episodes
Wedding Business Solutions — 404 episodes
Hope for the unintended outcome!
Tim Richardson - Are you practicing Pausitivity?
Do you seek contrarian views?
Sunk cost bias - is this hurting your business?
Avish Parashar - What can improv teach us on how to crush apathy in our businesses?
Pricing Transparency - why it matters!
Can you make your own business obsolete before someone does it for you?
So, I had a conversation with ChatGPT, no really, I did, and you can hear it!
You've been prompting for years!
People like to buy, they don’t like to be sold to!
Beth Fox - Confessions of a Gen Z Bride
If you can't walk a mile in their shoes, at least take a few steps
She said the quiet part out loud!
Anthony Lambatos, Footer's Catering - When Less is More!
What are you doing to get outside your comfort zone?
How can you be authentic in an AI world?
Lester Young - Smart Goal Setting!
We are not competing!
You can't motivate in the negative!
Brian Lawrence - Answer Engine Optimization
More leads is not your goal!
The goal isn't to finish, the goal is to begin
Dana Bahr - Marketing with Pinterest now!
Why is it still so hard to find a phone number these days?
Well, that didn't go according to plan!
Allison Shapira - AI for the Authentic Leader
Do the names of your packages matter?
It's that time of the year to see the things you're doing wrong!
Roy Porter - The 9 Wastes & The Hidden Event
Here are the stats for our secret shopping this year!
Boy, I wish I had this kind of training when I was starting out!
Jason Hewlett - The Promise to The One
Is it just me, or is customer service getting worse?
Take time to look back!
Bill Cates - The Hidden Heist!
Are you suffering from confirmation bias?
Do small things consistently every day over a long period of time!
Jeffrey Shaw - Selling to the Luxury Buyer
What you want vs what you need!
Are you adding sludge to your sales process?
Clint Pulver - I Love It Here!
Which of these 3 salesperson types are you?
Are you ever going to change the way you respond to inquiries?
Rob Ferre - You're doing conferences all wrong!
Would adding a reviews page help your SEO?
Mark Chapman - When is it time to DIY or Hire Someone to Do It?
Are one-page websites coming back?
Brittany Branson - Live event painting!
Handling Damages, should you take a security deposit?
What are you excited about?
Abed Elsamna - What are AI Agents and should you use them for your business?
Unfamiliar or familiar, not difficult or easy!
Should vendors leave reviews for other vendors?
Brian Lawrence - Moving the needle towards 2026
Should you tie in charitable causes with your business?
Do you really know your conversion stats?
Rosemarie Rossetti - Are your weddings and your business accessbile?
Use AI as your thought partner, you are still the thought Leader
The definition of futility is doing the same thing the same way, and expecting a different result!
Clint Hufft - What does it means to be a professional?
Should you send emails with planning tips amongst regular follow-up emails?
When other vendors refer you, how can you help them with better wording?
Rod McMahon - are you adapting your selling style to their buying style?
How do you handle leads for dates very far into the future?
Should you reply differently to leads from different sources?
Adam Tiegs - Ways wedding and event pros are using AI
A brand is not a logo!
What are creative ways to get new inquiries?
Mark Caravaggio - Having the difficult conversations
The 4 Steps to More sales!
Use Is, not Was in your reviews!
Kevin Townsend - Weddings in New Zealand!
My GPS gets me where I'm going, but I don't know where I am!
Should you include planning tips in your follow-up emails?
Shane McMurray - How do tariffs and supply chain issues affect wedding businesses?
Interpreting the silence!
Are you building a business to sell?
Mimi Brown - A Pivot from DJ to Professional Speaker
They don't want to talk on the phone!
Should you charge a lot more for an event that's far away, or just say no?
Tom Chelednik - The Knot 2025 Real Weddings Study
Don't make it so obvious that you're using AI!
When should you lower your rate?
Clint Elkins - How will inflation, tariffs and supply issues affect us this year and beyond!
Stop selling to a guaranteed minimum!
Tipping at Events, what's acceptable?
Mark Chapman - What's different about online advertising now?
Who was right and who was wrong?
Using AI in your wedding and event business
Scott Faver - Transactional vs relational networking
How do you choose a good name for a business?
Are you approaching your leads with a defeatist attitude?
Alayna Thomas - Do you really understand Gen Z?
We shopped 306 companies in 2024 - want to hear how they did?
Are you doing purposeful practice?
Cara Silletto - Employee Retention/Culture
Stop marketing like it's 2005!
So you got a bad review... now what?
Janice Litvin - Learn How to Banish Burnout!
How do you sell a new product or service, without photos or reviews?
Failure IS an option
Carolyn Strauss - How do you keep your energy up in the middle of wedding season?
Marketing is like a relay race!
Stop asking "How are you doing?"
Fausto - Does the Pantone color of the year really matter?
Get in the habit of following up now, while it's quieter!
Are you still making the phone number required on your contact form?
Paul Daniels Jr - Dyslexia is a Superpower!
Don't make resolutions, take actions!
Is the art of networking lost on Gen Y and Gen Z?
Elizabeth Solaru - How to start and build a luxury brand!
Are you focused on sales or profits?
Are you ready for engagement season?
Beth Sherman - We laughed, we cried... of yeah, it was the wedding speech!
Asking how much doesn't mean they can't afford you!
How do you get motivated?
Inclusive Wedding Summit - Brian Lawrence & Brenda Ferrarini
Market to your customer, not to yourself!
How can you embrace change?
Don Mamone - Understanding Gender today and in the future!
Why I'm attending 4 Speaker Conferences this year!
Who are you ghosting?
Ryan Angott & Regine Regencia - Myths and Truths about Virtual Assistants
That time the wedding company wouldn't get on the phone!
So, my son got married. Want to hear the story?
Irene Katzias - How vendors can play nice together!
You can't save your way to prosperity!
What the heck is Last Click Attribution?
Richie Steadman - Oh no, a customer complaint!
Getting the sale is a privilege!
The pursuit of money doesn't bring me the happiness I seek
Liza Roeser - Scaling Fifty Flowers
Are You limiting yourself with your goals?
Is 2024 The Perfect Storm Trifecta?
CP Heda - Pivot from WWE to Weddings & Events
Are you using Auto-Replies or Out of Office messages?
Has what I'm being asked changed much over the years?
Jonathan Bryans - Weddings in Ireland aren't only for the Irish
Should you have a "frequently asked questions" section on your website?
How do you fill the holes in your calendar?
Will Hegarty - The origin of Wedding MBA
Learn to handle hard better!
Are you rejection proof?
Beth Z, your Nerdy Best Friend - Virtual Voice, is it the real you?
Why do they still ask "How Much" first?
What are you doing to fill holes in your calendar?
Mark Chapman – Is your contact form hurting your business?
Are you having trouble standing out in a crowd?
Are you feeling the Covid hangover?
David Osborne - Scaling laterally!
When you're healthy, you have 100 problems!
Are you mirroring their buying style?
Brian Lawrence - What to do if you're new (and if you're not)
Should you present one package or multiple in a proposal?
You've gotten them this far, now finish it!
Is virtual selling still a thing? – With John Chen
They don't value what they can't see!
Problems are opportunities to improve!
Mark Chapman – How is the wedding industry different now?
Nothing works all of the time!
You know what I was thinking?
Sam Horn – Does your business POP?
What to do with Wedding Expo leads!
You know what to do, but are you doing it?
Phil M. Jones – Do you know exactly what to say?
Customers aren't supposed to adapt to us!
Your customers don't care if you're busy!
Phil Gerbyshak - Do you have a sales system?
Is it procrastination or indecision?
What do you do when two customers want the same date?
Kristin Arnold – Do you have/need a strategic plan?
You have to do better than that!
How do you define success?
Brian Lawrence – My site has enhanced accessibility to visitors with disabilities, does yours?
When should you ask about their budget?
Do you ask How Much?
Kendra Ramirez – AI for Wedding Pros
Have you resolved to stop making resolutions?
Is your email signature helping or hurting?
Sarah Fox – The 500-Word Contract
What's the zero moment of truth?
Should we care what the color of the year is?
Alan Katz – Scaling from 1 wedding to thousands!
What's a fake lead?
Don't punish the masses for the ills of a few
Could your wedding/event business use a Virtual Assistant?
What's your hidden potential?
What’s your ideal gift?
Matt Campbell – The Butterfly Effect
If you're not the lead dog, the view never changes!
The story I’m telling myself
David Avrin - Why Customers Leave (and how to win them back)
Why or Why Not?
Don't try to be the best you can ever be!
Bob Burg – The Go-Giver for Wedding Pros
Is it your job to educate your customers?
We Secret-Shopped 200+ companies!
Elias Kanaris - Customer Service is International
How can you work cold leads and lists?
The person talking isn't learning anything!
Eric Rhodes – Raising your rates, yes, you can!
Can a positive outcome erase a bad customer experience?
What's a good closing rate?
The Wedding Gap – with Vanessa Joy
Don't make them fill out forms before you have a conversation
Are you still not replying to reviews?
David Newman – Do It! Selling
How do you handle quiet, non-responsive customers?
Who's the real decision maker?
Christie Osborne - Making sense of your business analytics
The magic of the choice of two
How do you fire a client?
Being intentional about your inclusion – Kirsten Paladino
Why do people give up so easily?
No, you can't call me at midnight
From the corporate world to mobile bars – a pivot into a niche – Sarah Murphy
I'm the neighbor's parents, are you?
Weddings Are Down, Get Used To It!
Davida Perry, Esq. - Are dress codes still a thing?
What does it take for you to post a good review?
Threads - are you jumping on?
Joe Mull – Employalty and the Wedding Industry
Starting Prices - Don't Get Me Started!
Are you using lots of industry jargon and acronyms?
David Sauers – Royal Restrooms, the thing we need that no one wants to talk about
The Book You Helped Me Write!
It's my Fault!
Are you the driver or a passenger?
Nequosha Anderson - Employee or Independent Contractor?
Don't Oversell or Undersell
What do you do when they choose someone else?
Is it time to STREAMLINE your business and life?
Paying your dues is not the same as showing up
When doing nothing costs you more
Robert Kalt & Howard Goldberg - Plankind Events - Planning Events That Give Back
Should you use different language with different customers?
When are you better off staying home?
Nequosha Anderson - Are you protecting your IP?
Curiosity or FOMO?
Terry Brock - ChatGPT, AI and your business!
Can your business survive without social media?
Letting Go of Perfection
Ben Herman - It's all about the system
A tale of two cities
Is it procrastination or indecision that's stopping them from making a decision?
Meghan Ely - PR for your wedding business
Are things slowing down a bad thing?
Is making it easier for you, making it harder for your customers
Janelle Barlow - A complaint is a gift!
What's the worst that could happen?
Decision complexity or decision simplicity?
Lois Creamer - Would it make sense?
Pick Your Hard
The lure of the friendor
Mark Chapman – Are TikTok Ads Right for Your Business?
Do the same problems come up over and over?
How accessible should you be?
Trip Wheeler - Is inflation eating your catering profits?
Do they need more choices or just the perception of choice?
I used to be competitive
Brian Lawrence – Making Your Business More Visible Online
What's your next big idea?
Quality is just table stakes
Rod McMahon – Rightsizing your business
Stop trying to keep up with the Joneses
I wish you only First-world problems
Brian Franklin - The Niche: Vows and Speeches
Is your team really giving 5-star service?
I thought I didn't like a lot of things, until I did
Bill Cates - 5 Things that don’t make you different
Do you really have any competition?
Should you charge for appointments and tours?
Andrew Leavitt – The Niche: Wedding Weatherman
How and when do you ask for reviews?
Are they commissions or kickbacks?
Brian Lawrence – Getting your website ready for engagement season
Is your networking transactional?
They can't ask for what they don't know exists
Artem Lomaz – a Pivot Into A Niche
Are you in the Gap or the Gain?
Are you seeking someone else's idea of success?
Myrna Daramy - Is Your Website ADA Compliant?
Should discounting be part of your sales plan?
When is it time to go full time?
Matt Radicelli – A Pivot and a Niche into Mentor Pods
Do you know your inventory?
If it were easy, everyone would do it!
Rod Baker - Networking for Introverts
Are you playing nice with the other wedding-event pros?
Can you Uberize Your Business?
Phil Johnson - Building your emotional intelligence
Are you studying to pass a test, or studying to learn?
How Will You Know If You've Never Tried?
Heidi Thompson - Creating An Overwhelm-Squashing Marketing Plan
Are You Looking At Me?
What Have You Failed At Lately?
Gavin Macomber - Should you be texting with your customers?
Are you taking time to work ON your business?
Do you have an owner mentality?
Mark Chapman - Are Google Ads for You?
Are you a Digital Immigrant or Digital Native?
If you could only see what I see!
Anja Winikka – Pay over time for weddings??
Are you designing for yourself or your customers?
Are You Selling With Your Wallet?
Rob Ferre - What's Your Social Capital?
You can't always get what you want...
Ooops, I did it again!
Rod Baker – His pivot: DFW Neon
Do You Always Have To Say Yes To The Customer?
How and When Should You Be Upselling?
Adam Tiegs – Scaling Down
Are You Getting Too Many Inquiries?
Hitting the reset button
Holly Verbeck – The Niche: Hey Chef!
How do you overcome imposter syndrome?
What's the cost of doing nothing?
Brittny Drye - The Ins and Outs of Getting Published in the Wedding Industry
How do you overcome burnout?
Should you build a better mousetrap?
Aleya Harris - Decoding Marketing Funnels to Work for Your Business
Are you doing business with the right customers?
Commission or Salary what's the best way to compensate your sales team?
Mike Walter - scaling to over 1,000 events per year
Are your results actually better, or just different?
Is there an expiration date on your doing weddings?
Matt Campbell – on SEO (Search Engine Optimization)
Stop doing these things now!
Are you taking time to sharpen your saw?
Nora Sheils - Her Pivot-Rock, Paper, Coin
I don't care much about SEO, should you?
Just because you can measure, it doesn't mean you should
Jeff Miller - Scaling up to 16 venues
Want it, need it, got to have it?
Is there such a thing as work-life balance?
Joe Bunn - Scaling by Licensing
Where's the friction in your sales process?
Should You Go For Volume or Profits?
Eric Maas - scaling - franchising vs just expanding
They're going to buy what you're selling
The importance of following up
Keith Walters - Scaling from 1 venue to 40
You can't learn if you don't show up!
What are you thankful for this year?
Therese Cole-Hubbs – The Niche: Electric Karma – South Asian Weddings
Are you ready for engagement season?
How much would you pay to make it go away?
Matt Campbell - The Niche: MyWeddingSongs.com
Use your voice, it's your only monopoly
Should you announce that you're raising your prices?
Tina Dannel – Pivoting with The Metro
Try it because it's difficult
If you're not paying for the product, you are the product
Glenn Roush - Scaling a luxury business
Buy It, Rent It, Learn It or Hire for It
How to get the most out of wedding shows
Kathryn Hamm - So Many Pivots
Say Goodbye to your weakest link
Are you investing in your business, or day-trading?
Brandee Gaar - the rise and fall of Clubhouse
You Get What You Measure!
Are you doing transactions or building a business?
Bill Zaruka - Scaling Wedgewood Weddings from 1 venue to over 40 venues
How Do You Reply to Negative Reviews?
What is luck?
Ron Ruth - Customer Service or Customer Experience? Part II – New Bonus Dialogue Episode
Google analytics - there's only 3 things I watch
What do couples really think of the way you discuss or display pricing?
Reducing the Friction – Shep Hyken on Customer Service
Sell the Outcome to get the Income
The many sides of the word "Why"
Rob Ferre – His Pivot Within The Events Industry
The answer is Yes. Now, what was the question?
What's your elevator pitch?
The Niche Series – Nil Saltuk on her unique niche, Weather or Not Accessories
It's not the "new normal", it's the "next normal"
Are you selling the "what" or the "why"?
Ron Ruth - Customer Service or Customer Experience? – Bonus Dialogue Episode
"It's my fault!", whew, that feels good
Do you go with your gut, or are you driven by data?
Bill Hermann - Investing in Yourself – Bonus Dialogue Episode
One easy change that can make a big difference in your website conversion
Are you following up enough times?
The 4 Things that Matter Most for Reviews
Kaleigh Wiese - Branding for Wedding Pros – Bonus Dialogue Episode
Why is attaching your brochure to an inquiry reply a bad idea?
Is it time to fire your website?
Traci Brown - Body language in the age of Zoom – Bonus Dialogue Episode
Don't Paint The House
Should you pay for advertising?
3 Common Sales Objections, and How to Handle Them
Should You Be Using Facebook and Instagram ads for your business with Katelin Brogan – Special Dialogue Episode
Top-Down Selling is like Jenga
Perfect is the Enemy of Profit
How Caterers & Venues Can Find Hidden Profits with Trip Wheeler – Bonus Dialogue Episode
How should you answer the "How much do you charge?" email?
Will you be having Zoom appointments post-Covid?
Do you need an app for your business? - Dialogue Episode
Can you raise your prices now?
The Difference between Branding and Your Brand
Which is better- packages or a-la-carte pricing?
4 Reasons Why You're Getting Ghosted on Inquiries
Should You Put Pricing On Your Website?
Welcome to the Wedding Business Solutions Podcast