EPISODE · Apr 25, 2024 · 35 MIN
108. A framework for inclusive communications with Dr. Suzanne Wertheim
from Frictionless Growth Marketing · host Sonia Thompson | Inclusive Growth & Customer Experience Strategist
Communication is a core part of marketing. And yet it feels like so many brands struggle with communicating in a manner that is both inclusive and authentic. As a result, a lot of times brands struggle with communicating in a manner that doesn't turn people off or push people away that they would prefer to draw closer. In today's episode, I sat down with Dr. Suzanne Wertheim, a linguist, inclusive language expert, and author of The Inclusive Language Field Guide. During our chat, we cover a framework for using inclusive language that gives you the confidence you need to design your communications in a way that makes more people feel like they belong with you. Get the Inclusion & Marketing Newsletter The Inclusive Language Field Guide Dr. Suzanne Wertheim Episode 15: Getting started with inclusive language with Nailah King
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108. A framework for inclusive communications with Dr. Suzanne Wertheim
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