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115. How to create a brand customers love with Lydia Michael

EPISODE · Jun 13, 2024 · 28 MIN

115. How to create a brand customers love with Lydia Michael

from Frictionless Growth Marketing · host Sonia Thompson | Inclusive Growth & Customer Experience Strategist

I spend a lot of time talking about belonging and how important it is for you as a brand to ensure you’re making the people you serve feel like they belong with you. But how do you go about doing that exactly? My guest today, Lydia Michael, author of Brand Love, has ideas for you. Lydia has created a framework for you that will not only help more people love your brand, but feel like they belong with you in the process. Get the Inclusion & Marketing Newsletter Lydia's book - Brand Love Lydia's consulting agency - Blended Collective

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115. How to create a brand customers love with Lydia Michael

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