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158: Psychedelic Furs, Heightophobia, Scarcity and Social Proof

EPISODE · Apr 25, 2017 · 0 MIN

158: Psychedelic Furs, Heightophobia, Scarcity and Social Proof

from The NO BULL$H!# Marketing Podcast · host Dave Mastovich

Dave tells the story about attending a Psychedelic Furs show at Mr. Smalls in Millvale and the events surrounding it.Topics include how marketing the show and the crowd's reaction tie to two of Robert Cialdini's Principles of Influence--Scarcity and Social Proof.Dave also jokes about being a victim of Heightophobia.The No BS Show is brought to you by audible.com. Get a FREE audiobook download and 30-day free trial at www.audibletrial.com/NoBS. Try a book like Pre-Suasion: Channeling Attention for Change by Dr. Robert Cialdini. 

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158: Psychedelic Furs, Heightophobia, Scarcity and Social Proof

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