309. Interview with Eric Netsch, Co-Founder and CEO of Tapcart: The Genius Idea This Founder Used to Make His Company Extremely Attractive to Investors

Susan sits down with Eric Netsch, the Co-Founder and CEO of Tapcart, a groundbreaking software-as-a-service company revolutionizing mobile commerce. Eric takes us through his entrepreneurial journey, sharing valuable insights and lessons learned along the way.  Eric shares how he secured early investors, including a local accelerator, Luma Launch, and raised funding. He highlights the importance of validating your product and building traction, even before having a fully developed offering. The conversation takes an authentic turn as Eric discusses the highs and lows of entrepreneurship. He emphasizes the necessity of grit and remaining positive in facing challenges. Eric shares a personal anecdote about a significant curveball Tapcart encountered when Shopify introduced a competing mobile app builder. Despite initial setbacks, the encounter led to a valuable partnership and investment from Shopify itself. Tune in to this inspiring and candid conversation between Susan Sly and Eric Netsch on the Raw and Real Entrepreneurship Podcast.    About Eric: Eric Netsch is the co-founder and CEO of Tapcart, a codeless mobile app builder that helps Shopify’s fastest-growing brands to create an owned marketing channel so that they can reach, engage, convert, and retain their audience. Eric has been featured in TechCrunch, Business Insider, The Verge, etc. In 2011, Eric dropped out of college to found his first startup, Vogo, which came to fruition later that year. Since then, Eric has founded two more successful startups, and earned Tapcart a place on 2022’s Inc. 5000 list. With Tapcart, Eric works with retail giants like Fashion Nova, Chubbies, and Juicy Couture to multiply their eCommerce sales. Connect with Eric: Website:  https://www.tapcart.com/ Twitter: @EricNetsch Twitter: @tapcart_app LinkedIn: @ericnetsch/   About Susan: Susan Sly is a Tech Co-founder and Co-CEO, a tech investor, best-selling author, keynote speaker, entrepreneur, and host of the highly acclaimed podcast – Raw and Real Entrepreneurship. Susan has appeared on CNN, CNBC, Fox, Lifetime Television, The CBN, The Morning Show in Australia and been quoted in MarketWatch, Yahoo Finance, Forbes, and more. She holds Certificates in Management and Leadership, Technology and Operations, and Strategy and Innovation from MIT. Susan is the author of 7 books. Her book project with NY Times Best Selling Author, Jack Canfield, made six Amazon Best Selling lists. Connect With Susan: Twitter @Susanslylive Twitter @rawandrealentr1 LinkedIn @susansly Facebook @susanslylive Website https://susansly.com/   Join the Raw and Real Entrepreneurship Community https://www.facebook.com/groups/rawandrealentrepreneurs   Join Susan's Insider’s List   https://susansly.com/insider/Learn more about your ad choices. Visit megaphone.fm/adchoices