#37 The evolution of community engagement with Ashley Alvarado

About Our Guest:Among Ashley's efforts to develop strategies and opportunities to engage new and existing audiences across platforms is the engagement-driven, community-centered live storytelling series Unheard LA, leading human-centered design projects, and Feeding the Conversation, an ongoing series of engagement-sourcing gatherings that bring together members of the community with KPCC journalists around specific themes or coverage areas.She also serves as board president of Journalism That Matters, sits on the steering committee of Gather, is a mentor for Membership Puzzle Project’s Join the Beat cohort, and works as a curator for American Press Institute’s BetterNews.org.Find Ashley Alvarado online:TwitterLinkedInSouthern California Public RadioLAistShow Notes:00:03: Summary of Ashley's work01:12: What is engaged journalism?02:21: More about Unheard LA and Feeding the Conversation05:36: Putting on journalism engagement events and the benefit to KPCC08:34: Developing and maintaining relationships with readers and listeners12:03: The financial benefit of engaged journalism14:27: How Feeding the Conversation builds KPCC's audience16:25: How Ashley entered this line of work21:32: How can journalism students build a career in engagement journalism?23:33: Why Ashley's service commitment to journalism organizations is important to her26:34: What other industries or influences shape Ashley's work29:46: Big projects of the moment33:01: Wrap-upHear more from Ashley Alvarado:Video InterviewRead the transcript from this episode.Want to listen to this episode a different way? Find us wherever you get your podcasts:Apple PodcastsSpotifyYouTubeAmazon Music/AudiblePandoraiHeartRadioPodBeanTuneInPodchaserYou can find more Demystifying Media content, like video interviews and lecture recordings, on YouTube.