79- Taking the fight to Figma
Sept 15th, 2022. The day Adobe announced its intention to acquire Figma for an eyewatering $20Bn was also a day of mourning for much of the design community. Our industry’s main tool was falling into the hands of a brand many have grown increasingly skept
An episode of the d.MBA podcast, hosted by Alen Faljic, titled "79- Taking the fight to Figma" was published on March 8, 2023 and runs 45 minutes.
March 8, 2023 ·45m · d.MBA
Summary
Sept 15th, 2022. The day Adobe announced its intention to acquire Figma for an eyewatering $20Bn was also a day of mourning for much of the design community. Our industry’s main tool was falling into the hands of a brand many have grown increasingly skeptical of. Sad times. But at a company retreat in rural Spain, the team at Penpot was rejoicing. Their nimble, open-source design tool is an alternative to the monopoly. An innovative upstart in the face of a seemingly greedy, toxic brand. But how does an open-source tool with a tiny market share face up to the might of Adobe? In this interview with Penpot's CEO Pablo Ruiz-Múzquiz, we uncover: How Penpot’s developer-inclusive product strategy can be an engine of growth Why a “Tax the controller” subscription model can make open source a profitable business model Using the ‘value created vs value captured’ ratio to create a compelling pricing proposition www.d.mba
Episode Description
Sept 15th, 2022.
The day Adobe announced its intention to acquire Figma for an eyewatering $20Bn was also a day of mourning for much of the design community. Our industry’s main tool was falling into the hands of a brand many have grown increasingly skeptical of.
Sad times.
But at a company retreat in rural Spain, the team at Penpot was rejoicing. Their nimble, open-source design tool is an alternative to the monopoly. An innovative upstart in the face of a seemingly greedy, toxic brand.
But how does an open-source tool with a tiny market share face up to the might of Adobe?
In this interview with Penpot's CEO Pablo Ruiz-Múzquiz, we uncover:
-
How Penpot’s developer-inclusive product strategy can be an engine of growth
-
Why a “Tax the controller” subscription model can make open source a profitable business model
-
Using the ‘value created vs value captured’ ratio to create a compelling pricing proposition