Art: Engineering Buildings to Brands, the story behind LUVDAXX

For today's episode, Nyair A Maat made history by conducting the first interview behind the owner of LUVDAXX, an Atlanta-based luxury streetwear brand owned by Drezyn Parson. Along with him for the interview was his CMO(chief marketing officer) and creative director, Lena Claudio (CEO of HMCM productions).  We got the chance to discuss the origin and ideas behind the brand, the importance of networking, fashion, originality, and content. It was a room full of good energy and positive vibes were enforced. They have lots of things in store. Be on the lookout and follow their socials. Follow Drezyn Parson on Instigram: @jefekk & @luvdaxx Follow Lena Claudio on Instigram: @leyneezy & @HMCMproductions