Banking, Breadwinning, and the Changing American Household: Part I | Meredith Verdone, Chief Marketing Officer of Bank of America

To say the COVID crisis has been harder on women is an egregious understatement. The disproportionate mental, emotional, physical, and financial toll on women since last March will be one of the lasting – and saddest – legacies of the pandemic. Yet, according to Civic Science data, U.S. women continue to take on a greater share of household responsibilities in areas like finance, insurance, and major purchases like houses and cars. Most men are barely taking on a couple extra grocery runs. To talk about the challenges facing women today, CivicScience CEO and host John Dick welcomes Meredith Verdone, the Chief Marketing Officer of Bank of America, one of the largest companies in the world and a leader in corporate responsibility. Meredith and John discuss the impact of the pandemic on women in the workforce, the women who inspired her, the role of empathy in marketing, and the one place she can’t wait to go when the pandemic is over. Subscribe to the CivicScience newsletter at civicscience.com.