EPISODE · Feb 21, 2019 · 23 MIN
Bottled Myth
from Gravy · host Southern Foodways Alliance
Legal moonshine—funny as that sounds—has exploded in the South. Instead of on creek banks, it's now produced in gleaming distilleries. But it's the same old stuff: strong, unaged liquor. To sell it, the story is just as important as the hooch. Family-owned distilleries mine their histories to stand out in a market crowded by hillbilly nostalgia. Irina Zhorov reported and produced this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
What this episode covers
Legal moonshine—funny as that sounds—has exploded in the South. Instead of on creek banks, it's now produced in gleaming distilleries. But it's the same old stuff: strong, unaged liquor. To sell it, the story is just as important as the hooch. Family-owned distilleries mine their histories to stand out in a market crowded by hillbilly nostalgia. Irina Zhorov reported and produced this episode. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Bottled Myth
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