Bracket Breakdown: Who’s the Ultimate Brand Mascot?

Episode 23 of the Ghost Boss: Stories About the Freelance Afterlife podcast, hosted by Eva Foussat and Danielle Salley, titled "Bracket Breakdown: Who’s the Ultimate Brand Mascot?" was published on April 8, 2025 and runs 32 minutes.

April 8, 2025 ·32m · Ghost Boss: Stories About the Freelance Afterlife

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Summary

In this episode of the Ghost Boss Podcast, Eva and Danielle dive into March Madness—with a branding twist—as they explore Ad Age’s Brand Mascot March Madness, a tournament-style showdown of iconic brand mascots. From the mischievous M&Ms to Jake from State Farm, they discuss the cultural significance, nostalgia, and marketing power behind these familiar faces. With plenty of laughs, personal takes, and design-minded insight, this episode is a must-listen for anyone who loves advertising, mascots, and a bit of marketing mayhem.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

Episode Description

In this episode of the Ghost Boss Podcast, Eva and Danielle dive into March Madness—with a branding twist—as they explore Ad Age’s Brand Mascot March Madness, a tournament-style showdown of iconic brand mascots. From the mischievous M&Ms to Jake from State Farm, they discuss the cultural significance, nostalgia, and marketing power behind these familiar faces. With plenty of laughs, personal takes, and design-minded insight, this episode is a must-listen for anyone who loves advertising, mascots, and a bit of marketing mayhem.

Be part of the conversation – follow us @ghostbosspodcast on Instagram!