Branding that Converts

Episode 18 of the The Thrive Podcast podcast, hosted by Nicole Haney, titled "Branding that Converts" was published on February 21, 2023 and runs 26 minutes.

February 21, 2023 ·26m · The Thrive Podcast

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Summary

We all want more sales, right? Well, what if I told you that the single best way to get more sales isn't through selling but through building a BRAND? Here's the thing, we all think people are going to buy our product because it's the best. The best energy bar. The best yoga classes. The best digital marketing service.  But having the best product or service isn't what gets you sales - it's getting in front of your customer in a way that SUBCONSCIOUSLY appeals to them.  Want to know more? Here's what we're talking about in this week's episode: - Why building a successful business requires more than just a great product - What branding actually is (spoiler alert: it's more than just colours and fonts) - How to subconsciously appeal to your customer - The (slightly cheesy) exercise you can do to really get to know your customer - Choosing brand elements that appeal to your customer - How to infuse your brand into your business So happy you're here! Connect with me on IG: https://www.instagram.com/itsnicolehaney/ https://www.nicolehaney.com/

Episode Description

We all want more sales, right? Well, what if I told you that the single best way to get more sales isn't through selling but through building a BRAND?

Here's the thing, we all think people are going to buy our product because it's the best. The best energy bar. The best yoga classes. The best digital marketing service.

But having the best product or service isn't what gets you sales - it's getting in front of your customer in a way that SUBCONSCIOUSLY appeals to them.

Want to know more? Here's what we're talking about in this week's episode:

- Why building a successful business requires more than just a great product

- What branding actually is (spoiler alert: it's more than just colours and fonts)

- How to subconsciously appeal to your customer

- The (slightly cheesy) exercise you can do to really get to know your customer

- Choosing brand elements that appeal to your customer

- How to infuse your brand into your business

So happy you're here!

Connect with me on IG: https://www.instagram.com/itsnicolehaney/

https://www.nicolehaney.com/

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