Building on the MyVi - Finding a Way Forward

EPISODE · Oct 5, 2010 · 27 MIN

Building on the MyVi - Finding a Way Forward

from The Breakfast Grille · host BFM Media

Aminar Rashid Salleh Managing Director of Perodua, talks about the transition from UMW in December last year to the top job in Perodua, some of the biggest differences in the way the outfit was run, the dynamics behind Perodua having the lion's share of the market,  and whether this was due to cannibalisation or from new sales, comments on analysts' view that 2010 is the second of a new 3-year cycle for motor stocks, and the factors which have caused the cycle to begin.He also discusses borrowing costs, the implications of a strong ringgit, his views on TIV for 2010.He also comments on criticism that Perodua does not have a more aggressive new model rollout, that there are only three models in the Perodua stable, and whether there any plans to add new types / classes of cars. He also discusses the Perodua Nautica and the reasons for its slow sales, as well as the roadmap for new model rollouts, ideas for hybrid and electric cars, the aim to increase overseas sales, and the lack of brand equity overseas, as well as the company's business as a contract maker.He discusses, also, talks of a potential merger between itself and Proton: the drivers behind this move, the pros and cons, and whether he sees any sense in it occuring.See omnystudio.com/listener for privacy information.

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Building on the MyVi - Finding a Way Forward

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