EPISODE · Sep 19, 2013 · 20 MIN
Content is Still King
from The Breakfast Grille · host BFM Media
Derek Chang, Managing Director of Scripps Networks Interactive for Asia Pacific discusses the following topics:- Dealing with the rapidly changing landscape of the media industry - Competing with user-generated content (e.g. YouTube, Vimeo) - Competing with other forms of entertainment – social media, online gaming , online radio- Evolution of the distribution model - Packaging vs. customized selections- Will people switch off from cable and satellite TV?- Effects of new online entrants into the market (e.g. Amazon, Google)- Scripps’s strategy to compete with more established networks in Asia- Market share in South East Asia- Continuing with partners such as Astro vs. expanding to free-to-air channels- Revenue stream: affiliate fees & advertising revenues- Why is Malaysia so attractive to content owners?- Monopoly of the cable and satellite TV industry in Asia – effect on content pricing - Emulating Scripps’s American online strategy in AsiaSee omnystudio.com/listener for privacy information.
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Content is Still King
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